FOR IMMEDIATE RELEASE Tuesday, April 24, 2018 Contact: Jarrett Dunbar (614) 249-1591
[email protected] Nationwide to debut Walter Payton NFL Man of the Year-themed commercial “Goals” will air during television coverage of the 2018 NFL Draft COLUMBUS, Ohio – In continuing the company’s commitment to supporting philanthropic efforts across the country, Nationwide will debut a new television commercial to raise awareness of the Walter Payton NFL Man of the Year Award. “Goals” will make its television debut on Thursday, April 26 during first-round coverage of the 2018 National Football League (NFL) Draft on NFL Network, Fox and ESPN. “Goals” depicts a young NFL fan who has aspirations of playing in the league. While he dreams of becoming a great football player, he also expresses his desire to do good in his community and one day be named NFL Man of the Year. “Goals” is the first commercial developed by an NFL corporate partner dedicated to promoting the Walter Payton NFL Man of the Year Award. “When Nationwide chose to be the presenting sponsor of the Walter Payton NFL Man of the Year award in 2014, we made a promise to the league, teams, players and the Payton family that we would use our resources and creativity to help amplify the players’ great work in their communities,” said Nationwide’s Chief Marketing Officer Terrance Williams. “Nationwide’s intention with ‘Goals’ is to reinforce the idea of serving others and to shine a spotlight on the heartfelt, charitable efforts initiated by so many players.” Named for the late Hall of Fame Chicago Bears running back, the Walter Payton NFL Man of the Year Award honors a player's outstanding community service activities off the field as well as excellence on the field.