Yap, APC Hosting Was Established As a Sole- Intrigued by the Growing Relevance of the Field, Requirements
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(VPS) Hosting, and Cloud Server Hosting, to Dedicated Servers, FTP Hosting, Co-location, and Hosted Applications. Its IT Solutions include IT Support, Office Setup, Server Management, and Network Design, while its Web Services cover Web Design & Development, Graphic Design, Content Management Systems (CMS), Software Development, and Search Engine Optimisation (SEO). The company collaborates closely and extensively with leading strategic players in the IT industry to ensure it continues providing quality services. APC Hosting’s partners include Hewlett Packard, SuperMicro, Microsoft, cPanel, Parallels, and Comodo, as well as data centres like Tata Communications. Its current flagship service is Cloud Server MARKET Hosting, which uses enterprise-class high Operating in Singapore since 2003, APC performance hardware, and VMware technology, Hosting is an established pioneer in the hosting to ensure a highly redundant infrastructure for and IT infrastructure industry. It is currently companies with mission critical requirements. amongst the top five in terms of both customer Driven by an unfaltering commitment to following and popularity. The stability and quality the company’s motto, APC Hosting provides of services offered by APC Hosting have helped impressive response times for client support. desiring a secure, reliable strategy for mitigating that support positive change in the community. strengthen its competitive position in Singapore, It also offers a round-the-clock monitoring unexpected circumstances. Over the years, it has been enthusiastically and made it an ideal hub for companies building service that enables timely responses to any involved with the 11th Asia Pacific Next a web presence in Asia. emergencies that may arise. These benefits help PROMOTION Generation, Project Vibrant Colours, and the to ensure the delivery of quality services with APC Hosting has its own press release site and Intercultural Theatre Institute. ACHIEVEMENTS minimal disruptions. regularly shares information about new services The pioneering spirit that defines APC and the direction the company is taking. It also BRAND VALUES Hosting continues to set the company apart RECENT DEVELOPMENTS releases this information through various social “Your Success is Our Business!” This statement in its industry. Keeping abreast with the latest As APC Hosting continues to grow, it is striving to media channels including Twitter, Facebook, is the driving force that elevates APC Hosting trends in technology and spearheading the do so in a uniquely contrasting way, by growing and email to keep the public and customers up- to deliver the highest level of service possible, implementation of new services such as Cloud both bigger and smaller at the same time. Bigger, to-date. in its mission to help customers succeed. The Server Hosting and Hosted Microsoft Exchange, in terms of IT infrastructure size, expansion into As a leader in Singapore’s hosting industry, commitment goes beyond providing best-in- the company continues to be recognised for its neighbourhood markets, as well as the provision the company is the founder of a popular online class, reliable hosting solutions and hardware reliability and ingenuity. of a broader range of services that includes web hosting community (webhostingtalk.sg) that infrastructure for the company’s diverse network In 2006, APC Hosting was accredited the Software as a Service (SAAS), and Platform as aims to grow and encourage discussion amongst of customers; it means ensuring high quality and TrustSG and the BusinessTrust Trustmark by a Service (PaaS). From the other perspective, the local web hosting companies, as well as consistently maintaining customer satisfaction. CommerceNet Singapore (CNSG). Receiving growing smaller means further improving the those in other parts of Asia. One of the objectives this accreditation certifies that the company With a keen desire to challenge himself and internet access during that time. This restricted current service offerings by continuing to focus is to further enhance the quality of services in consistently complies with a stringent Code an insatiable passion for technology, Jackson his ability to respond promptly to customers, and on quality, and the utilisation of new technologies. the region. The community also serves as a of Practice established by CNSG, a code was constantly on the lookout for opportunities to address issues that arose during server and Plans are underway to provide hosting services platform to assist new and budding web hosting that covers the areas of disclosure, privacy, to explore beyond what he learned in school. network outages, but it did not deter him from based on the new generation of SSD hard disk companies with professional guidance. fulfillment, and best business practices. Despite the long hours spent studying computer continuing to provide valuable services to his drives, in addition to other emerging market APC Hosting is committed to actively linking The company also grabbed the headlines in science, he was determined to be even more clients. Once Jackson graduated from university innovations. The company is also preparing corporate social responsibility (CSR) efforts with City News, in 2010, when it was acknowledged productive during his free time with something in 2010, he made a decision to focus full-time to offer a disaster recovery site for customers its core mission through sponsorship of projects for providing web hosting services at a level of that did not require a heavy capital investment, on the company, and in the years since has excellence. and something that was within the means watched it grow exponentially. APC Hosting’s of a student to execute. In the course of his office in Toa Payoh currently houses six staff HISTORY internet research, he chanced upon results for who handle everything from sales to technical Conceived and founded in 2003 by Jackson companies that provided web hosting services. aspects, covering the gamut of IT infrastructure www.apc.sg Yap, APC Hosting was established as a sole- Intrigued by the growing relevance of the field, requirements. It has also expanded its business proprietorship during Mr Yap’s college days. he began to delve deeper into the specifics of branches to provide IT Solutions, as well as Web THINGS YOU DIDN’T KNOW ABOUT how hosting worked. Design & Development services. APC HOSTING Plugging away at his APC Hosting’s motto, “Your Success Is Our personal home computer, Business”, conveys a strong, clear message • The company name, “APC”, was selected Jackson developed his about the priority the company places on its for two reasons. The first is that APC is very first static website, customers. The exceptional level of service it a well-known acronym for “Armoured and began to take orders delivers has helped it become a prominent brand Personnel Carrier”, which represents the manually. He also began in the realm of hosting and IT infrastructure, image of sturdy, strong and stable. These to resell hosting for other for both individuals and businesses, across words embody the characteristics the hosting companies while Singapore, as well as in other parts of Asia. company demonstrates in the hosting making a small commission. and IT infrastructure services it provides. There were difficulties in the PRODUCT The name also comes from “A PC”, beginning, especially while There are three core services offered by the which is “A Personal Computer”. serving full-time for two company that include Hosting, IT Solutions, and • The company started from humble years, in the army. Although Web Services. beginnings, in Jackson Yap’s home, in he had steadily built a pool Hosting services encompass everything front of a PC, in 2003. of customers, he had limited from Web Hosting, Virtual Private Server 1 | BUSINESS SUPERBRANDS VOLUME III SINGAPORE’S STRONGEST B2B BRANDS | 2.