WHAT IS THE SELKIRK BRAND? selkirk.ca DRAFT v1 – March 27, 2015 DRAFT v1 – March 27, What is the What Selkirk Brand? Selkirk Within Reach. Beyond Imagination. Within Reach. Selkirk’s brand promise incorporates more than just offering programs and courses. It also includes the feelings that students and others get when they interact with or attend Selkirk. WHAT IS THE SELKIRK BRAND?

2 Selkirk’s brand is defined by their stakeholder’s perceptions*. All Selkirk employees play a role in communicating the integrity of the Selkirk brand. Each Selkirk employee is a brand ambassador. WHAT IS THE SELKIRK BRAND?

3 Expectations of Selkirk’s brand are developed by stakeholders based on the brand promise. If expectations are not met in every interaction*, confusion may lead to searching for another brand that does meet expectations in every interaction.

* The college is currently working on a Service Excellence Initiative. WHAT IS THE SELKIRK BRAND?

4

WHAT IS THE SELKIRK BRAND?

they interact/attend. will evaluate and judge before judge before will evaluate and that students and influencers and influencers that students Selkirk’s brand persona is one persona brand Selkirk’s and everything in between, in between, and everything From appearance to personality personality to appearance From brand as a person. as a person. brand Think of the College Selkirk the of Think Selkirk’s brand is communicated through the intangible elements described and explored previously as well as tangible elements such as our brand logo, messaging, website, social media, printed material, and so on.

STUDENT & ENROLMENT SERVICES Realize your greatest assets. WINTER BA (Communications Studies)

Maggie Keczan 2015 JAN-JUL Marketing Manager &SPRING Upskill your employees. LIFELONG LEARNING FOR HEALTHY COMMUNITIES T 250.505.1398 Tenth Street Campus C 250.551.4501 820 Tenth Street TF 866.301.6601 Nelson BC CANADA V1L3C7 E [email protected] selkirk.ca

COMMUNITY EDUCATION & WORKPLACE TRAINING selkirk.ca/ce Within Reach. Beyond Imagination. WHAT IS THE SELKIRK BRAND?

6 All of these elements must work together to consistently communicate Selkirk’s brand promise, shape brand perceptions, Web meet brand Social Media expectations, and Graphics/ Visual define Selkirk’s Communiactions brand persona.

Event Marketing

Student Communications WHAT IS THE SELKIRK BRAND?

Public Relations

INTEGRATED RECRUITMENT MARKETING & COMMUNICATIONS DIAGRAM 7 logo use formats & size standards

The Selkirk College core logo consists of a shield and a wordmark, which should always appear together in one of the combinations outlined below. This is the college’s only logo and is intended as a visual identifier only, not as a major design element. The logo is available in two formats—horizontal and vertical. WHAT IS THE SELKIRK BRAND?

Standard horizontal is the most versatile and legible format and is preferred for Standard vertical is generally restricted to use on college stationery and reports the majority of uses especially where vertical space is limited and where legibility/ however, on occasion, it can be used in situations where horizontal space is limited name prominence is needed. and where an insignia or badge is required. 8 logo use colour

The logo may be reproduced in full colour, black and white, Cool Grey 11C or reversed out of a solid colour. If reproducing on a colour background, the reverse version is preferred for contrast.

WHAT IS THE SELKIRK BRAND? T OF ALL INQU T OF ALL INQU OF ALL INQ BES IRE BES IRE BEST UIRE

9 logo use size & spacing standards

Minimum Size Shield element must never be reproduced at less than 0.375” in height. For readibility it is best to use the horizontal logo at smaller sizes.

.375"

Minimum Clear Space In any format, a rectangular clear space must be left around the logo, where the minimum distance from any logo element is equal to 1.5 x the Cap-height of the Wordmark. WHAT IS THE SELKIRK BRAND?

10 logo use improper use

Under NO circumstances should ...

- the logo be condensed or expanded (usually holding the Shift key whilst resizing will avoid this)

- the wordmark be substituted with another typeface.

- the logo be used at too low a resolution.

- previous versions of the college logo be used such as the tab.

- special effects be applied to the logo such as drop shadow.

- the colour of the logo be changed.

- the logo be reproduced on a background that does not provide adequate contrast

- the logo be reproduced on a background that results in a clash of colours. WHAT IS THE SELKIRK BRAND?

11 logo use – tagline

Within Reach. Beyond Imagination. Cap height of tagline aligns with x-height of wordmark WHAT IS THE SELKIRK BRAND?

The Selkirk College tagline, “Within Reach. Beyond Imagination.” has two treatments as demonstrated above. It can be placed in Milo Regular Italics to the The tagline also exists as a bold wordmark, this is predominantly applied to left or right of the logo, depending on where the logo is placed on the collateral. recruitment collateral and used in recruitment oriented events such as Experience The tagline colour should be the same colour as the Selkirk College wordmark, Selkirk day. It is typeset in Milo Extrabold Uppercase. It is featured as an emboss on most of time this will be PMS Cool Grey 11 and on occasion PMS 417. the Viewbook, Academic Calendar and college presentation folders. 12 typography

Milo Myriad Pro Milo Web Pro Calibri (web body text only)

Milo Regular Myriad Pro Regular Milo Regular Calibri Roman Milo Regular Myriad Pro Italic Milo Regular Calibri Italic Calibri Bold Milo Medium Myriad Pro Semibold Milo Bold Calibri Bold Italic Milo Medium Italic Myriad Pro Semibold Italic Milo Bold Italic Milo Extra Bold Myriad Pro Bold Milo Extra Bold Italic Myriad Pro Bold Italic WHAT IS THE SELKIRK BRAND?

Typography plays an important role in helping to create a distinct identity. In substitute of Milo, Freight Sans Pro (https://typekit.com/fonts/freight-sans-pro) is Not only is the typeface (font) of importance, but also how the type is set in always used in display type, headlines, taglines and pull quotes on Selkirk College’s the leading, kerning, the case and the style. Selkirk College has two distinct website and online applications. CamingoDos Web (https://typekit.com/fonts/ typefaces: Milo and Myriad Pro. camingodos-web) is used for italicised oversized introductory paragraphs. In substitute of Myriad Pro, Calibri is used for all web body copy and small text elements online. Milo is always used in display type, headlines, taglines, oversized introductory paragraphs and pull quotes. Headlines are mixed case. Myriad Having consistency in typography is very important. It ensures that our visual Pro is used for body text and small print elements. For body text a good communication materials are always clear and concise and never cluttered. Good measure would be 9.5pt/13pt. typography that is on brand helps to convey a professional image. 13 correspondence corporate stationary

The logo and typography is applied to all corporate stationary. Shown here are business card, envelope, and letterhead. Letterhead word templates are also available.

301 Frank Beinder Way, Castlegar, BC Canada V1N 4L3 WHAT IS THE SELKIRK BRAND?

14 correspondence email signature

An initiative to streamline email signatures will be rolled out Font: Calibri in 2015. This will support the college to appear unified in it’s Colour Values: communications and ensure that public receives a consistant HEX #666555 perception of the college via email. RGB: R-102 G-101 B-85

In the least the signature will feature the selkirk logo. The logo can be accompanied with social media icons or an image link to an online brochure as per the examples below. WHAT IS THE SELKIRK BRAND?

15

selkirk.ca 301 Frank Beinder Way, Castlegar, BC, Canada V1N 4L3 [email protected] 1.888.953.1133 [email protected] 4L3 V1N Canada BC, Castlegar, Way, Beinder Frank 301

corporate stationary (specialised)

Shown here is the logo and typography applied to greeting cards and a presentation folder. The college colour, deep red (PMS 202), is used liberally. For special events other fonts that support the event theme can be explored but the integrity of

the college logo and tagline must remain intact.

selkirk.ca CASTLEGAR 1.888.953.1133 [email protected] 4L3 V1N Canada BC, Castlegar, Way, Beinder Frank 301

301 Frank Beinder Way

Castlegar, BC V1N 4L3 communities. our serves and phone 250.365.7292 training, and education through

toll free 1.888.953.1133

lifelong learning, transforms lives lives transforms learning, lifelong

NELSON inspires College Selkirk TENTH STREET CAMPUS Selkirk College inspires 820 Tenth Street Nelson, BC V1L 3C7 lifelong learning, transforms lives phone 250.352.6601 toll free 1.866.301.6601 through education and training, VICTORIA STREET CAMPUS and serves our communities. 606 Victoria Street Nelson, BC V1L 4K9 phone 250.352.2821 toll free 1.877.552.2821 Within Reach. Beyond Imagination.

SILVER KING CAMPUS 2001 Silver King Road Nelson, BC V1L 1C8 phone 250.352.6601 toll free 1.866.301.6601

TRAIL CAMPUS 900 Helena Street Trail, BC V1R 4S6 phone 250.368.5236

GRAND FORKS 486 72nd Avenue PO Box 968 BEST WISHES FOR A

Grand Forks, BC V0H 1H0 WHAT IS THE SELKIRK BRAND? phone 250.442.2704

KASLO 421 Front Street PO Box 1149 Kaslo, BC V0G 1M0 phone 250.442.2704

NAKUSP HOLIDAY SEASON 311 Broadway Street PO Box 720 Nakusp, BC V0G 1R0 phone 250.265.4077 selkirk.ca 16 selkirk.ca

Selkirk.ca is the most important recruitment tool for the college and the primary digital interface between the college and all stakeholders. The site references the core brand identity outlined in this document. A specific style guide will be produced for the next website interface update. WHAT IS THE SELKIRK BRAND?

17 recruitment documents viewbook & academic calendar

The Viewbook and Academic Calendar are published annually by the college. The primary purpose of the Academic Calendar is as an information resource, it provides detailed course/program information. The focus of the Viewbook is recruitment. It’s visually rich format is designed to communicate the broader Selkirk offerings and give a feel for student life and student experience. To achieve this, the content includes student and staff testimonials and stories.

spine 0.4375" (estimate)

THE ARTS ENVIRONMENT & GEOMATICS BACHELOR DEGREE PROGRAMS Contemporary Music & Technology Forest Technology Bachelor of Education – University of British Digital Arts & New Media Geographic Information Systems Columbia, post-baccalaureate program Kootenay Studio Arts Integrated Environmental Planning Technology Bachelor of Geographic Information Systems – - Blacksmithing Renewable Energy Selkirk College, baccalaureate credential - Bronze Casting Recreation, Fish & Wildlife Technology Bachelor of Science in Nursing – - Ceramics , baccalaureate credential - Jewelry SELKIRK INTERNATIONAL 2015 - Open Studio Advanced Diploma in TESOL (Teaching English POST-GRADUATE DIPLOMA PROGRAMS - Sculptural Metal to Speakers of Other Languages) Accounting ACADEMIC CALENDAR - Studio Arts Diploma English Language Program Business Administration - Textiles English Language Tours Business & Tourism Management International Study Abroad Program Gerontological Nursing

BUSINESS UNIVERSITY ARTS & SCIENCES ACADEMIC UPGRADING & DEVELOPMENT Business Administration Upgrading (grades 10, 11 & 12) ARTS SCIENCES - Accounting and Finance Adult Basic Education Anthropology Astronomy - Professional Management Adult Special Education Creative Writing Biology Post-Graduate Diploma Essential Skills Economics Chemistry in Business Administration Literacy English Computer Science Post-Graduate Diploma in Accounting French Geography DISTANCE EDUCATION/ONLINE PROGRAMS*

History Geology ACADEMIC CALENDAR 2015–16 HEALTH Advanced Medical Transcription Peace Studies Engineering Advanced Medical Transcription BC Electrical Code Psychology Mathematics Gerontology Gerontology Sociology Physics Health Care Assistant Golf Club Operations Spanish Rural Pre-Medicine Nursing Nursing Unit Clerk Women’s Studies Statistics Nursing Unit Clerk Pharmacy Technician Pharmacy Technician ONE YEAR PROGRAMS Refrigeration Plant Operator Transformative Justice (advanced certificate) *Individual courses are also offered through HOSPITALITY & TOURISM Writing and Publishing distance/online learning. Culinary Management Workplace Communications COMMUNITY EDUCATION Esthetics Workplace Readiness & WORKPLACE TRAINING Golf Club Operations Online ASSOCIATE OF ARTS DEGREES Personal and professional development courses Hairdressing Elementary Education are available through many of our campus Professional Cook Training English locations. To view the current list of Community Resort & Hotel Management Entry to Traditional Chinese Medicine Education courses, visit selkirk.ca/ce Ski Resort Operations & Management General Arts History CO-OP EDUCATION WHAT IS THE SELKIRK BRAND? HUMAN SERVICES Psychology Integrate paid work experience with your PROGRAMS Classroom & Community Support Worker Writing Studies studies and develop relevant employment skills, -1 Early Childhood Care & Education confidence through real world experiences, a ASSOCIATE OF SCIENCES DEGREES Human Services Diploma competitive edge and realistic expectations of Biochemistry - Child & Youth Care Specialty the workforce. Visit selkirk.ca/coop Biology - Early Childhood Care & Education Specialty Chemistry TRANSITIONS FOR - Social Service Worker Specialty Entry to Pharmacy HIGH SCHOOL STUDENTS Mental Health & Addictions General Sciences If you are a grade 10–12 student, you have the Social Service Worker opportunity to participate in post-secondary LIBERAL ARTS DIPLOMAS programs that fit YOUR interests, personality INDUSTRY & TRADES TRAINING Peace Studies and style of learning—all while earning credits BC Electrical Code Writing Studies towards high school and college graduation. Carpentry Foundation & Apprenticeship Flexible Pre-Major: For a full list of available courses and programs, Electrical Foundation & Apprenticeship - Anthropology visit selkirk.ca/transitions

Fine Woodworking Foundation - English 6 Heavy Mechanical Foundation - Psychology selkirk.ca Metal Fabricator Foundation - Sociology Millwright/Machinist Foundation THREE YEAR PROGRAMS Plant Operator Rural Pre-Medicine Welding 301 Frank Beinder Way, Castlegar, BC V1N 4L3 phone 250.365.7292 toll free 1.888.953.1133 email [email protected] selkirk.ca 18

spine 0.4375” (estimate) strategic documents & reports BEYOND IMAGINATION Strategic Plan 2013 – 2018 Strategic documents and reports are assigned a visual cover treatment that can place them where they belong in the hierarchy of the document matrix. The importance of the highest level document—the strategic plan—is emphasised

through the use of a full bleed cover image and large headline. SELKIRK COLLEGE STRATEGIC PLAN 2013 – 2018 1 Second level documents continue to use full bleed imagery STRATEGIC and large headlines but white areas are added. PLAN

EDUCATION PLAN 2014–2018 InstI tutI onal a ccountabI l I ty Plan and ReP o R t 2013/14 Repo R ting Cy C le White borders are used on the more detail oriented third and june 2014 fourth level reports so they can be easily printed in house.

The colour horizontal logo is applied to all reports.

Beyond imagination

EDUCATIONAL ACCOUNTABILITY PLAN PLAN & REPORT

sTUDENT sERv ICEs Pl AN 5-yEAR CAPITAl Pl AN sTRATEg IC E NROlmENT Pl AN & R EPORT f ACIl ITIEs Pl AN TECh Pl AN 2014–2018 2013/14 – 2015/16 2013/14 – 2015/16 2013/14 – 2015/16 2014–2018 june 2014 june 2014 june 2014

focus on the connected learner learning

STUDENT SERVICES 5-YEAR CAPITAL STRATEGIC FACILITIES TECH PLAN PLAN ENROLMENT PLAN PLAN PLAN & REPORT WHAT IS THE SELKIRK BRAND?

m ARk ETINg Pl AN RETENTION Pl AN RECRUITm ENT Pl AN s OCIAl m EDIA Pl AN s TUDENT f INANCIAl AID Pl AN s TUDENT f INANCIAl AID Pl AN 2013/14 – 2015/16 2013/14 – 2015/16 2013/14 – 2015/16 2013/14 – 2015/16 2013/14 – 2015/16 2013/14 – 2015/16 j une 2014 j une 2014 j une 2014 j une 2014 j une 2014 j une 2014

Within Reach. Beyond Imagination. selkirk.ca Within Reach. Beyond Imagination. selkirk.ca Within Reach. Beyond Imagination. selkirk.ca Within Reach. Beyond Imagination. selkirk.ca Within Reach. Beyond Imagination. selkirk.ca Within Reach. Beyond Imagination. selkirk.ca

MARKETING RETENTION RECRUITMENT SOCIAL MEDIA STUDENT FINANCIAL AID STUDENT LIFE PLAN PLAN PLAN PLAN PLAN PLAN 19 colour palette

Corporate & Administration Neutrals

deep red gold charcoal granite slate osprey PMS 202 PMS 124 cool gray cool gray PMS 417 PMS 7534 PMS 11 PMS 9 (used in corporate stationary)

School/program brand extension colours

horizon sky alpine lake fern lichen peace ochre ore tangerine maple earth plum PMS 2726 PMS 632 PMS 308 PMS 7496 PMS 3975 PMS 584 PMS 131 PMS 152 PMS warm red PMS 167 PMS 410 PMS 222 WHAT IS THE SELKIRK BRAND?

Selkirk College Corporate & Administration colours—burgundy and gold— reflect its history. These colours are to be used in the trademarks, but are not intended to limit the choice of colours used in communications in general.

The Neutrals palette is used to compliment both the Corporate & Operations and the school/program extension colours.

The school/department brand extension colours are assigned specific college schools or departments. (See next page) 20 colour definitions SPECIFIC USE PMS CMYK RGB HEX Corporate and Operations PMS 202 C0 M100 Y61 K43 R145 G26 B40 #911A28

PMS 124 C0 M27.5 Y100 K6 R224 G170 B15 #E0AA0F

Used everywhere with a colour PMS 417 C0 M0 Y23.5 K69 R92 G89 R76 #5C594C

PMS Cool Gray 11C C0 M0 Y0 K79 R90 G90 B90 #555555 Pantone (PMS) - Pantone swatches are “spot” colours and are used for offset printing. Offset printing will PMS 7534 C0 M2 Y8 K10 R231 G225 B213 #EEEBE3 consist of CMYK (4 colour process) but can also be specific spot colours Selkirk International PMS 222 C0 M100 Y15 K60 R112 G25 B61 #70193D (Pantone). For accurate colour standards, refer to the current edition of the PANTONE Colour Formula Guide. Aboriginal Services PMS 410 C22 M33 Y28 K60 R116 G102 B97 #746661 PANTONE® is a registered trademark of Pantone, Inc. Industry & Trades PMS 167 C0 M60 Y100 K18.5 R188 G79 B7 #BC4F07 CMYK - When producing full colour documents, CMYK is the standard. Health PMS warm red C0 M73 Y77 K2 R249 G66 B58 #F9423A This is a four colour process that uses Cyan, Magenta, Yellow and black (K). This applies to both offset and digital Human Sciences PMS 152 C0 M51 Y100 K0 R221 G117 B0 #DD7500 printing as well as digital colour outputs (desktop printers). University Arts & Sciences PMS 131 C0 M27.5 Y100 K8.5 R198 G147 B10 #C6930A RGB - (Red/Green/Blue) is the standard for the web/screen applications. It can also be used for Academic Upgrading/ABE PMS 3975 C0 M0 Y100 K23.5 R181 G168 B12 #B5A80C

six colour large format printing to WHAT IS THE SELKIRK BRAND? preserve a larger colour gamut. Environment & Geomatics PMS 7496 C40 M0 Y100 K38 R98 G114 B39 #627227

Hexadecimal is also the standard for the web/screen applications. Business PMS 308 C100 M0 Y0 K51 R0 G96 B124 #00607C

*Please note that colour swatches Hospitality & Tourism PMS 632 C76 M0 Y15 K11.5 R0 G160 B186 #00A0BA are only accurate when using Pantone spot colours on a printing press. Variations in paper, coated or The Arts (Music, DANM, KSA) PMS 2726 C83 M60 Y0 K0 R77 G90 B158 #4D5A9E uncoated, and tone effect the ink color. 21 colour application STUDENT ACCESS & SUPPORT SELKIRK TEACHING GEOSPATIAL & LEARNING RESEARCH INSTITUTE CENTRE

INTERNATIONAL SCHOOL OF EDUCATION & COLUMBIA REGISTRAR’S THE ARTS DEVELOPMENT BASIN RURAL OFFICE DEVELOPMENT INSTITUTE (RDI) SCHOOL OF COMMUNITY BUSINESS EDUCATION & AVIATION & WORKPLACE TRAINING

CO-OP REGIONAL SCHOOL OF SCHOOL OF EDUCATION & INNOVATION INDUSTRY & TRADES HOSPITALITY & EMPLOYMENT CHAIR IN RURAL TRAINING ECONOMIC TOURISM SERVICES DEVELOPMENT

SCHOOL OF SCHOOL OF HEALTH & HUMAN ENVIRONMENT & GEOMATICS SERVICES

MIR CENTRE DISTRIBUTED FOR PEACE SCHOOL OF SCHOOL OF LEARNING ACADEMIC UNIVERSITY CENTRE UPGRADING & ARTS & SCIENCES

DEVELOPMENT WHAT IS THE SELKIRK BRAND?

MARKETING & GATHERING RECRUITMENT PLACE LIBRARY/ LEARNING COMMONS

22 brand extension logos

Brand extension logos consist of the college logo combined with a wordmark of A note on extension logos: Each extension logo has a specific Pantone colour, but the faculty, department, division or research unit name. The logos are intended as because of the way different printers are calibrated and the way colour will show up visual identifiers, not as major design elements. Examples of the brand extension on different types of paper, the logos won’t always reproduce the exact same colour. wordmarks and colours in use can be found in the following pages. The same is true of the way the colour will appear on different computer screens.

UNIVERSITY STUDENT ACCESS ARTS & SCIENCES & SUPPORT BUSINESS

HOSPITALITY HUMAN SERVICES INTERNATIONAL & TOURISM

ENVIRONMENT WHAT IS THE SELKIRK BRAND? HEALTH THE ARTS & GEOMATICS

ACADEMIC UPGRADING INDUSTRY & TRADES ABORIGINAL SERVICES & DEVELOPMENT

23 print collateral school flyers KOOTENAY STUDIO ARTS At Selkirk College’s Victoria Street Campus small class sizes, working artists as instructors and after-hours studio access contribute to our goal of attaining excellence as a leader in craft and design education. The craft programs combine hands-on studio work with the study of design, drawing and professional practices.

TWO-YEAR DIPLOMA JEWELRY FOUR-MONTH CERTIFICATES STUDIO ARTS INTERNATIONALLearn the high level of design and fabrication BLACKSMITHING Explore and hone your design and technical skills necessary to create jewelry, while exploring Learn to manipulate and join steel through abilities through a supported andOPPORTUNITIES self-directed your own concepts and creative expression in a a variety of metalsmithing techniques and learning experience. Major in Jewelry, Textiles, fully equipped studio. types of welding to create ornamental metal Ceramics or SculpturalThrough Metal a networkand round outof international university partners and study agreements,art. there FINANCIAL AID selkirk.ca/jewelry your creative skillsare with many course opportunities offerings in to integrate an international experience into your study plan. Looking for ways to pay for post-secondary? Selkirk’s Financial Aid department can assist you with scholarships, academic, digital media and self-directed TEXTILES selkirk.ca/blacksmithing studio practice. Learn traditional and contemporary textile BRONZE CASTING practices including weaving, felting, dyeing student loan applications, planning and budgeting as well as workstudy opportunities. OFF CAMPUS ON CAMPUS Gain hands-onTESOL practice TEACHER in studio TRAINING production selkirk.ca/ksa and printing along with pattern making in both using sand and lost wax casting methods. Learn STUDY ABROAD wearable andJOIN non-wearable THE INTERNATIONAL contexts. COMMUNITY Selkirk College has many ways that you can TEN-MONTH CERTIFICATES to cast sculptural forms and pour molten metal Study abroad in France, Australia, Japan, Korea, as you design,become create and qualified develop to Teach molds English and to Speakers CERAMICS selkirk.ca/textiles• Make Friends from other countries. Chile, Mexico and many more countries. Learn patterns for castingof Other in Languagesour foundry or room. just to upgrade or STUDENT LOAN COUNSELLING BURSARIES SOUTHERN INTERIOR DEVELOPMENT Gain instruction in traditional techniques such a language, get credit towards your diploma,SCULPTURAL • METALApply for Work as a Cultural Assistant and enhance your existing teaching skills. as hand-building, wheel, glazing and firing,INDUSTRY & TRADES TRAINING • If you are a resident, you Monetary awards for eligible students enrolled INITIATIVE TRUST (SIDIT) AWARDS and travel the world at the same time. ApplyDevelop properbecome techniques a leader and learnand welcome to visitingselkirk.ca/bronze-casting along with technical, critical and design issues TESOL ADVANCED DIPLOMA Trades and technology students from for funding andOver scholarships. the next 15 years,produce thousands metal workstudents ofthrough skilled to Canada studio tradespeople and and British Columbia. will be required in BC to fill vacancies created can apply for government student loans in a minimum 60% course load who have in contemporary NINE-WEEK ADVANCED• TESL Canada CERTIFICATE Professional Standard 2 by a growing economyfoundry and demonstrations, the• Volunteer impending discussions, as a culturalretirement field partner trips, of and baby share boomers. Selkirk programs give you the communities across the Southern Interior of ceramics and pottery. OPEN STUDIO Accreditation online at www. studentaidbc.ca. If you are demonstrated financial need and who have WORK ABROAD exercises and self-directedlanguages and studio experiences time. with students tools you need for the jobs of today and tomorrow. Utilize our space,• 4 supportmonth program and guidance – optional to 2-month BC may have access to $5.4 million in support Work abroad as part of your practicum/ from a variety of countries. from outside BC, you should contact the a minimum grade point average of 2.0. The selkirk.ca/ceramics extended practicum internship or on completion of your studies.selkirk.ca/sculptural-metal produce a cohesive body of work in your over multiple years. This is the single largest selkirk.ca/international chosen studio or discipline. Explore innovative student loan ministry in your home province online bursary application is available on our Work opportunitiesFOUNDATION are available PROGRAMS for students High school students can take foundationTESOL ADVANCEDPRE-EMPLOYMENT CERTIFICATE CAREER PROGRAMS techniques in your practice and mature in your donation for student awards in the history in selected programsLearn through in Japan, practical Chile, shop China, experience and level trades training through the Accelerated• Gain Canadian teaching knowledge or territory or visit the federal government website from September 15th – October 31st. craft. Plant Operator – 24 weeks Europe and others. Some funding is available. • 4-6 month study option website at www.canlearn.ca. of Thompson Rivers University, Okanagan theoretical classroom training to develop the Credit Enrolment in Industry Training (ACE- Through a combination of 18 weeks of class/ skills and knowledge necessary to start as a IT) program. If you are a highselkirk.ca/open-studio school student, shop with 6 weeks of work experience you TRANSFER ABROAD PRACTICAL STUDIES IN TESOL ENTRANCE SCHOLARSHIPS College, University of BC – Okanagan, Selkirk working apprentice in: HEALTHask your school counsellor about ACE-IT will develop entry level skills that are required • If you did not receive maximum funding Complete your degree in Scotland, A series of practical workshops and learning College and . All funding • Carpentry – 24 weeks opportunities in your district. to monitor and control equipment and Monetary awards for eligible, full-time Switzerland, Australia, the USAThe and world other needs caring people just like you, who are committedopportunities to making focusing quality on Teacher of Traininglife a priority.and from your government student loan, our • Electrical – 24 weeks process units in large industrial plants. There students entering Selkirk College for the is provided by SIDIT and administered by countries. Many Selkirk CollegePrepare programs for a challenging andselkirk.ca/trades rewarding career where you canTESOL make language a positive acquisition difference designed for everyday. ESL/ELP • Fine Woodworking (Joinery/Cabinetry) – 36 teachers and isstudents excellent interested local employment in international and salary office can help you to appeal a student aid have been fully articulated with universities APPRENTICESHIP PROGRAMS first time who have demonstrated strong participating institutions. Applications for weeks education. Additionalpotential option for graduating to take courses students. in worldwide. Apprenticeship combines paid, work-based decision or request a reassessment. • Heavy MechanicalADVANCED (Heavy MEDICAL Duty, Commercial TRANSCRIPTION NURSING UNIT TeachingCLERK English to Young Learners. academic achievement. Applications are students studying at Selkirk College may be training (about 80 – 90%) with in-school selkirk.ca/plant-operator Transport, TransportThis online Trailer 10-month certificate program provides Serve as the communication link between members technical training (about 10 – 20%). available in the Financial Aid Office or may downloaded from our website: selkirk.ca/ and Diesel uniqueMechanics) transcription – 36 weeks training for the real-life challenges of a health care team, other department’sRefrigeration (laboratory, Plant Operator WORK STUDY PROGRAM Interprovincial Red Seal trade certification is be downloaded from our website from financial-aid. • Metal Fabricatorof Thea Medical TESOL – 23 Transcriptionist. weeks program provided It includes methree-weeks with unlimited of jobdiagnostic offers imaging, as well pharmacy)as the opportunity– Distanceclients, visitors, Education to andparticipate in Work on campus during the school year! • Millwright/Machinist – 36/30 weeks awarded upon successful completion of both This 9-unit course, approved by the BC Boiler intensiveSelkirk College’spracticum experience TSOL 120 in International hospitals and clinics. Practicum outsidein Taiyuan, hospitals Shanxi, and agencies. China! This The program program prepares gave me the February 15th – March 31st. components. In-class technical training is Inspection Branch, is taught entirely online. Selkirk College offers a student employment • Welding – 28 weeks HUMAN youSERVICES with the knowledge, skills and experience you need GERONTOLOGYskills needed to teach Englishoffered inas the a secondfollowing language trades: to students ofAfter all ages!completion, Thank you you receive Selkirk! 4 months of EXTERNAL AWARDS By completing Foundation Level you are eligible to work as a certified, entry level clerk in a variety of program for students who are enrolled in If you are a RegisteredThe world Nurse needs or Licensed caring• PracticalCarpentry: people Nurse Levels just 1-4like (each you, level who 6 wks) areANDREA committed SOUKEROFF,credit towardstoSELKIRK making COLLEGE the 1 qualityyearTESOL of GRADUATE operating of life timea priority. selkirk.ca/financial-aid Many corporations, organizations and for credit from the Industry Training Authority health care settings. interested in continuing your education• or Electrical: considering Levels 1-4 (each level 10 wks) required to write the Provincial Certificate as a a minimum 60% course load. If you are (ITA) for the theory portion ofPrepare Level 1 (in for some a challenging and rewarding career where you can make a positive difference everyday. individuals outside of Selkirk College offer a change in your practice, the online Gerontology• Professional Cook: LevelPHARMACY 1 (28 wks) TECHNICIAN and Level Refrigeration/Ice Plant Operator. cases Level 2) of the applicable apprenticeship interested in working during the school year, SCHOLARSHIPS certificate program will provide you with the2 (14 specialized wks) Gain the knowledge and skills necessary to assist scholarships, bursaries and other awards program. Foundation level graduates also selkirk.ca/refrigeration-plant-operator knowledge andCLASSROOM training to &effectively COMMUNITY educate,• Welding: SUPPORT assess Modular – pharmacistsLevelMENTAL B (16 wks) HEALTH in hospitaland Level & ADDICTIONS and community pharmacies. WithHUMAN SERVICES DIPLOMA check out the online job postings on the Monetary awards for students enrolled in receive some credit towards the work-based to assist students. If you are interested in and care for WORKERelderly people. (CCSW) A (8 wks), ApprenticeshipanIf excellentyou – Level are 3already reputation studying for upholding orOTHER working CAREER-ORIENTED the in the high standardsThe PROGRAMSfirst year of this 2-year diploma program hours required for their apprenticeship. Selkirk College Job Portal in early September. Promote the educational needs, development, requiredhuman inservice the pharmaceutical or health care fields, field, you this can 11-month begins with one of three certificate programs a minimum 80% course load who have researching your eligibility visit: HEALTH CARE ASSISTANT (8 wks), Specialty Metals Endorsement BC Electrical Code health and well-being of children(5 wks), and Upgrader adults Weldingprogramearn (self-paced this is 10-month accredited) Advanced by the Canadian Certificate Council online. for (SSW, CCSW, ECCE).My Whether experience your focus is demonstrated strong academic achievement This 26-week program will support you in developing the selkirk.ca/bc-electrical-code of all ages living with disabilities in the AccreditationDesigned to prepareof Pharmacy you for Programs a career (CCAPP).in a variety children, adults or the elderly, this program studentjobs.selkirk.ca confidence, knowledge and skills required to become BC Low Energy Code as a nursing while attending Selkirk College. The online scholarshipscanada.com 09/2014 community. Graduates of this 9-monthVisit flexible selkirk.ca/ksa of workplace | settings Victoria and Street challenges, Campus, courses Nelson. provides instruction from a life-span perspective a Health Care Assistant. You’ll learn to provideUNIVERSITY safe care NATIONAL PHARMACY TECHNICIAN selkirk.ca/bc-low-energy-codeARTS BRIDGING & SCIENCESstudent at Selkirk program continue to be in high demand and focus on understanding the specific needs to increase your knowledge and employability. scholarship application is available on our and contribute to the physical, emotional, and social ASSOCIATE CERTIFICATE studentawards.com find employmentStudy as a Teaching/Educationthe courses and programsof people you dealing need withto launch mental health your and/or academic education andCollege work hastowards been your well-being of clients in a variety of health care settings Individuals already working in the role of pharmacy website from February 15th – April 15th. Assistant or Community Support Worker. substance use problems. selkirk.ca/human-servicesinvaluable. I felt including acute, residential,professional private, and community career. Receivecare. technicianone or two can upgradeyears of their your skills Bachelor’s to align with degree changes at Selkirk and transfer to the selkirk.ca/ccswuniversity of your choice to incomplete the regulation your and credential. scope of practice of pharmacy incredibly supported, NURSING selkirk.ca/mental-health-addictions technicians, without returning to school to complete a Humanchallenged Services’ and program Graduate withEARLY a University CHILDHOOD of Victoria CARE Bachelor & EDUCATION of Science in full-timeSOCIAL training SERVICE program. WORKER (SSW) (ECCE) TRANSFERABLE UNIVERSITY COURSES ONE-YEAR PROGRAMS instructorsempoweredTHREE-YEAR take toPROGRAMS the learn time to fully Nursing (BSN) degree designed to prepare you for a career Learn the skills to support those in crisis, Learn how toSelkirk's create Universityprograms andArts and Sciences courses These programs transfer into Diploma define fundamental social work as a Registered Nurse in British Columbia’s health care empower individuals and build healthy Rural andPre-Medicine grow both – Associate Degree in system. This programenvironments offersprovide thatdedicated are the child-centered, opportunity instructors, small to nurturing start ACADEMIC your academic and Bachelor degree programs UPGRADING in BC. communities. This 9-month program prepares theoriesScience as personallywell and as Advanced their and relationship Diploma in Rural Health class sizes, simulationand rich fortechnology, studiessupporting and a variety childtransfer development.of ruraltoward practice a diploma or Engineering you for practice in community service agencies, Sciencesto currentacademically. practice trends. In 09/2014 placements andChoose international betweendegree learning a 9-monthoffered opportunities. at certificate any university. or two- Sample from Certificate Visit selkirk.ca/international & DEVELOPMENTinstitutions and schools and also provides a addition the content is gracefully year diplomamore program. than 100Flexible courses study in theoptions following areas: ASSOCIATETESSA MUNRO, DEGREES NURSING firm base for Transformativefurther professional Justice education in STUDENT AT SELKIRK COLLEGE are available through face-to-faceDo you and need online a prerequisite course, better grades, improved workplacebalanced,With or thislife provincially skills? inviting In established studentsour friendly, credential,to supportive ARTS SCIENCES either Child andAdvanced Youth CareCertificate or Social Work. courses. Advanced Certificatessetting, in Infant you’ll Toddler get our instructor’s personalized attention whileexplore you upgradeyou global can earn issuesand the improve firstas welltwo years asyour local of skills. a four-year All our Anthropology Astronomy Writing and Publishing Care and Inclusive Practices are embedded in selkirk.ca/ssw bachelor’s degree at Selkirk College and then Creative WritingprogramsBiology are tuition FREE*, inviting and encouraging. approaches to social inequalities. the diploma program and offered on alternate Block Transfer transfer directly into the third year of a degree Economics Chemistry . The employment opportunities years; the Inclusive Practices Advanced Workplace Communications program at any BC university. Transferring out English Computer Science Certificate will be offeredFIND in 2014-15. COURSES TO SUIT YOUR NEEDSAdvanced Certificate GET STARTED that resultof province from is anyalso possible.of the various French Geography Improve understanding, complete credit courses or earn For more information, oroutcomes to arrange for of a the meeting Human to Services History Geology Workplace Readiness ASSOCIATE OF ARTS DEGREES: selkirk.ca/ecce pre-requisites in Biology, Chemistry, Computers, English, discuss your goals and timelines, contact any of the Peace Studies Engineering Certificate programElementary are plentiful Education and diverse. Math, Physics or Social Studies. We also offer programs in following campuses at a convenient location near you: 09/2014 PsychologyVisit selkirk.ca/programsMathematics or call 1.866.301.6601, ext. 13221 | Silver King Campus,English Nelson Adult Special Education (TransitionalENVIRONMENT Training), English as MATTY HILLMAN, & HUMAN GEOMATICS SERVICES DIPLOMA – CHILD Sociology Physics TWO-YEAR PROGRAMSCASTLEGAR 250& YOUTH 365Entry CARE7292 to SPECIALTY |Traditional 1 888 953 GRADUATE. 1133 Chinese YOUTH Medicine AND a Second LanguageEnvironment (ESL) and Adult and Literacy. Geomatics is committed to providing the mostFAMILY flexible, SUPPORT WORKER,nationally CASTLEGAR. accredited environmental Spanish Rural Pre-Medicine Peace Studies – LiberalGRAND Arts diploma FORKS 250 442General 2704 Arts Women’s StudiesGET THE SUPPORTStatisticsscience YOU programming NEED in Canada. All programs, together withHistory an internationally recognized research centre, are Writing Studies – LiberalKASLO Arts diploma 250 353 2618 • Assess presentintegrated skills and aptitudes to help students find their career pathway and achievePsychology success. UNIVERSITY •COURSES Prepare a& personal PROGRAMS education plan Flexible Pre-Major (FPM)NAKUSP in Anthropology , 250 265Writing 3640 Studies Register in a single course or transfer up to English, Psychology and Sociology – Liberal The instructors • Prepare for a trade, college or university program NELSON 250 352ASSOCIATE 6601 | 1 866 OF 301 SCIENCE 6601 DEGREES: two full years of university credits to any Arts diploma really cared about • Prepare forNATIONALLY the workforce ACCREDITED or self-employment ADVANCED CERTIFICATEBiochemistry university in BC and beyond. If you don’t TRAIL 250 368 5236 • Receive supportTWO-YEAR with DIPLOMASdifficult concepts and obtain Biology my success. I was

WHAT IS THE SELKIRK BRAND? have the prerequisitesfeedback for on the your course work or LEARN MORERENEWABLE ENERGY well prepared for FOREST TECHNOLOGY Chemistry I chose Selkirk College program you• want,Get helpyou canwith upgrade online or by distance taking education courses For more detailedGain an information understanding on academic of the growing upgrading new field of 09/2014 Visit selkirk.ca/programs or phone 1.888.953.1133,Entry to Pharmacy ext. 21442 university courses university preparatory coursesDelivered along with with an ecological approachBUSINESS to forest land study in renewable energy technologies which include • Prepare for the Language Proficiency Index (LPI) or programs visit: for the cutting management, you will learn with an equally balanced General Sciences after upgrading in selected universityGeneral courses Education in your Diploma program. (GED) geothermal, microhydro, wind, solar and biomass as edge Geospatial schedule of classIf timea career and field in studies business covering appeals subject to you, our BusinessRural programs Pre-Medicine can help you build the foundation to • Complete high school with an Adult Dogwood selkirk.ca/program/abealternate sources of energy. Selkirk’s School of areas in applieda ecology, successful planning, career. silviculture, You inventory,can work towards a diploma, take the first step toward a CanadianResearch degree Centre, Graduation Diploma selkirk.ca/renewable-energy Academic Upgrading 09/2014 Visit us at the Castlegar Campus, email [email protected] or visit selkirk.ca/financial-aid hydrology, harvesting, engineering, habitat and forestselkirk.ca/program/ase its commitment • Improve study, communicationin business and teamwork or expand skills your education with a post-graduate diploma. protection. and Development. selkirk.ca/summerschoolAPPLIED RESEARCH to environmental

I really enjoyed my CHOOSE HOWselkirk.ca/forest-technology YOU WOULD LIKE TO LEARN The Selkirk Geospatial Research Centre is a committed BUSINESS ADMINISTRATION include Leadership and Multi-cultural Management, stewardship and • Take a course led by an instructor or study at your own team of professionals working on projects of a local, University courses, INTEGRATEDSelkirk ENVIRONMENTAL College’s business PLANNING programs can lay the Management Principles, Introductory Accounting, to be in the heart pace with one-on-one support. regional, and larger focus. Find out more at: and I was really happy • Take one courseTECHNOLOGY at a timefoundations or take several for a career at once. in marketing, human resources, Marketing, Human Resource Management, Commercialof the Kootenays. Study geographic information systems, environmental with my grades. • Choose when you wantfinance, to begin or withaccounting a flexible as well as give you practical sgrc.selkik.caLaw and International Business. 09/2014 Visit selkirk.ca/programs or phone 1.888.953.1133, ext. 21442 The Geographic chemistry, ecology,experience hydrology, that’s invaluable communication in HOSPITALITYyour and journey towards TOURISMZOE LANGLOIS, EMPLOYMENT schedule (day and evening classes available). COUNSELOR, KOOTENAYInformation CAREER Systems sustainability.a successfulBecome equipped career. Work with towards the technical one of our diplomasCO-OP OPPORTUNITIESselkirk.ca/post-grad-business-admin School flyers are a primary example of Selkirk College brand extension visual style. Become part of the vibrant and growing tourism sector in Canada and beyond.DEVELOPMENT Explore SOCIETY the unlimited possibilities competencies,and and use practical these programs field and towards laboratory a degree in BusinessCo-op or work experience opportunities program challengedThere’s no way I offered in the service industry throughCAREER Selkirk’s OPTIONS first-class training. skills requiredCommerce. for formal You’llplanning benefit and from: environmental are available for these programs visit: me to expand my Business graduates can begin careers in such fields would be able to Each flyer is designed for presentation in existing Perspex display units so each review processes.• Flexible, full- or part-time studies career focus, test my selkirk.ca/coopas: office administration, accounting, bookkeeping, multi-channel and selkirk.ca/iep• Small classPROFESSIONAL sizes, personalized COOK attention TRAINING RESORT & HOTEL MANAGEMENT POST-GRADUATE DIPLOMA IN inventory control, customer service, banking, financial creativitymulti-task and the way • Real-worldBecome co-op work a competent, experience professional cook in a The Selkirk College Resort and Hotel HOSPITALITY MANAGEMENT RECREATION, FISH & planning and marketing. You will also gain the necessarypush me in directions I header is colour-coded with the allocated school colour. The body text is set to be • Participationcreative in our kitchen business environment. skills competition Our program and Management two-year diploma program Build on your Ieducation can now and without life experience. WILDLIFE TECHNOLOGY skills to start your own business! career networkingfocuses on culinary fundamentals needed for introduces all aspects of the tourism and didn’tThis two-year knowhaving existed.program spent includes those core

UAS OFFERS GREAT OFFERS GREAT UAS POTENTIAL, CAREER FACULTY, DEDICATED SUPPORT INDIVIDUAL Gain the DIVERSEAND skillsPROGRAMMING and experience A SPECTACULAR IN AN AT LOCATION you PRICE. AFFORDABLE need business studies in the areas of Accounting, • Transfer todetailed a variety menu of degree planning, programs quality ingredient CO-OPhospitality OPPORTUNITIES industry essential for those looking LISA JANSSEN,two GEOGRAPHIC years at Selkirk easy to read with sub headings used to highlight key attributes or programs. Where for a career in parks, fish and wildlife management, INFORMATION SYSTEMS 09/2014 • Exchange selectionopportunities and efficientabroad meal preparation. to move into supervisory and management Management, Marketing and Economics conservationVisit or selkirk.ca/programs commercial recreation. Courses, email [email protected] or call 1.888.953.1133,For details on Co-op ext. Education21205 | Castlegaropportunities Campus in theADVANCED DIPLOMA GRADUATE, followed byCollege. a second Courses year where were students can Graduates receive credit towards their first- and Businesspositions. Administration The program program combines call classroom 250.365.1280 or ENGINEERING TECHNICAL recreation planningselkirk.ca/business and management, fish and wildlife second-year Red Seal Cook Apprenticeship. instruction, practical lab training and work specializeSERVICES, inCITY courseschallenging OF FERNIE focused and on tourism it and ecology, and ecosystem management studies. visit selkirk.ca/coop. possible a school alumni or student quote/testimonial is used. Images are selected project management.was a lot of work, POST-GRADUATE DIPLOMA experience so you can gain solid business selkirk.ca/cook selkirk.ca/rfwIN BUSINESS ADMINISTRATION Forexperience, more information human on resource Business understanding but the learning has programs email [email protected] selkirk.ca/business-tourism-management to build a narrative on student experience. The two-yearCULINARY Post-Graduate MANAGEMENT Diploma in Business as well as leadership and marketing skills. not ended because in 24 ADVANCED DIPLOMA/BACHELORAdministration is an opportunity DEGREE to complement and orGraduates call 1 888 953 from 1133 this ext. program 21205. receive two GOLF CLUB OPERATIONS ONLINE Gain the skills to manage, own or operate a the banking industry build on your previous education and work experience. years of credits towards a four-year bachelor Selkirk College is the first accredited post- GEOGRAPHIC INFORMATIONfood and SYSTEMS beverage business. This diploma The program offers the knowledge and skills necessary degree from numerous universities across secondary institutionthere in Canadais always to offer a The Advanced Diploma andprogram Bachelor was Degree developed programs for chefs looking to to launch a business career in Canada. Courses Canada and internationally. comprehensive onlinesomething certificate new. in golf in Geographic Informationfurther Systems their (GIS) management build on a or entrepreneurial skills and is offered as a one-year addition for club operationsJEROMIE management. PARKER, BUSINESS The program 09/2014 technical diploma, or two other years of a post-secondary Visit selkirk.ca/programsselkirk.ca/rhm or phone 1.866.301.6601, ext. 13214 students who have taken the Professional Cook incorporatesADMINISTRATION professional business GRADUATE, training foundation and provide specialized training for becoming FINANCIAL SERVICES MANAGER, and the latest technology to allow you to a geospatial expert with expertise1 and 2 programs in GIS, spatial or for analysis, anyone with Red Seal SKI RESORT OPERATIONS BANK OF MONTREAL & MANAGEMENT complete courses no matter where you live. remote sensing, 3D visualizationJourneyperson and internet Chef mappingaccreditation. Learn all aspects of ski resort operations and technologies. selkirk.ca/culinary pursue a career in the ski and snowboard selkirk.ca/golf selkirk.ca/gis industry. This program gives you a unique blend I love the hands-on aspect of management skills and industry knowledge to prepare you for a lasting leadership role on of this cooking program the mountain. Relevant classroom curriculum, and participating in Top combined with a work semester, provides a solid

09/2014 Chef was really cool! foundation forVisit employment selkirk.ca/eg after graduation. or phone 1.888.953.1133, ext. 21393 DANA SAMPSON-DICKINSON, PROFESSIONAL COOK TRAINING GRADUATE selkirk.ca/ski

09/2014 Visit selkirk.ca/business or phone 1.888.953.1133, ext. 21205

09/2014 Visit selkirk.ca/programs or phone 1.866.301.6601, ext. 11370. Tenth Street Campus, Nelson. brand extension logos WHAT IS THE SELKIRK BRAND?

25 brand extension logo use

Brand extension logos are applied to any marketing collateral that pertains A note on extension logos: Each extension logo has a specific Pantone colour, but to the school or department. Poster templates in Microsoft Word format can be because of the way different printers are calibrated and the way colour will show up downloaded from Myselkirk on different types of paper, the logos won’t always reproduce the exact same colour. The same is true of the way the colour will appear on different computer screens.

INTERNATIONAL BRITISH COLUMBIA CANADA www.selkirk.ca/international

TALK TO AN ABE INSTRUCTOR TO SIGN UP TODAY. IN GRAND FORKS, CALL SPENCER TRACY onE timE oFFER! ARE YOU MADE AT 250-442-2704. Full $800.00 tuition fee rebate for students who! graduate FOR TRADES? Explore a wide range of exciting Trades programs, get hands JOIN US ON: on in our shops and learn about career opportunities that Friday, May 2, 2014 exist in the Trades. AT: Silver King campus, Nelson, BC

WHO’S INVITED? Grade 9 & 10 students who want to learn more about Trades.

DON’T FORGET TO REGISTER! Talk to your high school counselor. Math Refresher Pre-registration is required. Upgrading WHAT IS THE SELKIRK BRAND? August 24 - 28, 2015 Renewable Courses 1:00 pm - 4:00 pm, Castlegar Campus As current political, economic and classes environmental trends continue to Math refresher courses are free of charge and are specifically offered to help prepare I’ll never forget the support students for their program areas. converge with advancing technologies, and encouragement I Energy ADVANCED CERTIFICATE MATH 097 - CALCULUS REFRESHER MATH 098 - BUSINESS MATH 099 - ENVIRONMENT & the renewable energy field keeps growing, received when I started This one week course in pre-calculus MATH REFRESHER GEOMATICS MATH REFRESHER start now! along with its job prospects. mathematics will get you ready for Math 098 will help prepare you for In this one-week course for your Prepare for college, work, & life. Take Adult Basic Education (ABE) at Selkirk. My teachers Selkirk’s math 100 by helping you review the math component of the Business environmental science program, you focused on empowering me, CouRsE DatEs: Students of the Renewable Energy Advanced Certificate algebra, trigonometry, exponentials and Administration program. The topics will get a preview of the arithmetic, courses with supportive instructors in a friendly setting. and others, with a ‘You can all that! include number operations, logarithms, algebra, graphing, geometry, May 6 - June 14, 2013 will learn how to: • all high school levels of English, math, science, do it’ attitude. I upgraded - complete a residential energy audit. selkirk.ca/uas equation solving, graphing of linear trigonometry, exponentials and stuDEnts lEaRn: equations, and problem solving skills. logarithms you will be using every computers and social studies - describe operating principles, applications and my skills and my confidence - energy auditing, theory and application You should bring a calculator: day in your program. • FREE tuition and books (Some student fees may apply) limitations for renewable energy technologies. totally developed. TI-BA11 Plus or equivalent. selkirk.ca/eg - renewable energy system design • six centres with daytime and evening classes - complete a qualitative site assessment on solar selkirk.ca/business ALANA MARSHALL – FORMER ABE and installation principles STUDENT AND CURRENT NURSING energy, small hydro, wind or GSHP potential energy. • continuous intake STUDENT AT SELKIRK COLLEGE - career and employment options To find out more about these courses call David Feldman, School Chair, UAS at 250.365.1331 - size residential ground source heat pumps (GSHP), or to register, call admissions at 1.888.953.1133 ext 21245 Visit selkirk.ca/abe or speak to one of our instructors today! FoR moRE inFoRmation: solar thermal, biomass energy systems, solar PV, Please contact Brendan Wilson, Chair, small hydro and wind energy systems. U N I V E R S I T Y Selkirk College School of Environment & Geomatics. - develop basic electrical skills. ACADEMIC UPGRADING [email protected] or 250.365.1393 or visit: - understand basic mechanical refrigeration. ARTS & SCIENCES & DEVELOPMENT selkirk.ca/program/renewable-energy - design and construct a small building with conservation and renewable energy technologies, on time and on budget. Within Reach. Beyond Imagination. selkirk.ca Within Reach. Beyond Imagination. selkirk.ca/abe - understand career and employment options in the emerging field of renewable energy. EnViRonmEnt & GEomatiCs INDUSTRY & TRADES Within Reach. Beyond Imagination. selkirk.ca 26 Within Reach. Beyond Imagination. For more details visit selkirk.ca/madefortrades brand extension example: Hospitality & Tourism

3.25 x 4.7 recipe for

SKI RESORT OPERATIONS & MANAGEMENT DIPLOMA (SROAM) success Located on British Columbia’s Powder Highway, Selkirk College has professioNAl cook trAiNiNg over 30 years of experience in building ski industry careers. Start your culinary career at Selkirk College—there’s no Register limit to where your talent and creativity can take you! Today! Book Today Launch a career in & Save! Hairdressing and Esthetics programs are now beauty & cosmetics taking appointments for the salons located at the Silver King Campus. This year’s class of skilled and BECOME A PROFESSIONAL ESTHETICIAN professional students offer a full range of options Focussing on professionalism, ethical conduct and customer service excellence this program for women and men. WHEN I LOOK BACK ON MY includes: For styling, cuts, hair treatments, perms ACCOMPLISHMENTS IN THE • Hands-on training in our salon with local clients • Cosmetic chemistry treatments, personal hygiene, grooming and proper safety procedures and colours call 250.354.3243. INDUSTRY, THE THREE THINGS • Graduates write the Beauty Council of BC Beauty Culture License examination For facials, footcare, waxing, nails, brows WHICH HELPED ME THE MOST • Graduates work in : day spas , beauty salons , department stores, drug stores, cruise ships, and lashes call 250.354.3290. WERE DEDICATION, OPTIMISM resorts, cosmetic firms and more … AND MY SROAM DIPLOMA. Register today for September entry! Phone 1.866.301.6601 or visit selkirk.ca/esthetics RYAN STIMMING – RISK MANAGER, I love the hands-on aspect selkirk.ca PANORAMA MOUNTAIN VILLAGE BC, SROAM GRAD Photo: ralphie of this cooking program and H O S P I T A L I T Y participating in Top Chef helped & TOURISM

Within Reach. Beyond Imagination. selkirk.ca me to see how what I learned Within Reach. Beyond Imagination. selkirk.ca translated to the real world! Dana SampSon-DickinSon, 2012 profeSSional cook Training program

Within Reach. Beyond Imagination. Apply Now! 1.888.953.1133 selkirk.ca

I love the hands-on aspect of I knew selkIrk’s Ski ReSoRt opeRationS & Become part of the vibrant and growing tourism sector in Canada and beyond. Explore the selkIrk’s profeSSional cook ManageMent (sroam) program was the unlimited possibilities offered in the service industry through Selkirk's first-class training. program and partIcIpatIng In rIght choIce for my educatIon and career. top chef was really cool! skI resorts and operatIons look to the HOSPITALITY dana dIckInson-sampson, 2012 professIonal cook traInIng program. sroam program for future Industry leaders and potentIal employees. & TOURISM bradley moore, sroam graduate, traIl crew at whItewater skI resort and assIgnment wrIter for backcountry skIIng canada.

PROFESSIONAL COOK TRAINING human resource understanding as well as POST-GRADUATE DIPLOMA IN m m Become a competent, professional cook leadership and marketing skills. Graduates HOSPITALITY MANAGEMENT

in a creative kitchen environment. Our from this program receive two years of Build on your education and life experience. WHAT IS THE SELKIRK BRAND? S S program focuses on culinary fundamentals credits towards a four-year bachelor degree This two-year program includes core THE BEST BITES SERVED UP AT TOP CHEF NELSON needed for detailed menu planning, from numerous universities across Canada business studies in the areas of Accounting, quality ingredient selection and efficient and internationally. Management, Marketing and Economics The climax of the Professional Cook Training program takes place every meal preparation. Graduates receive credit followed by a second year where students March when students match tastes and put it all on the line for the selkirk.ca/rhm towards their first- and second-year Red can specialize in courses focused on tourism community at Top Chef Nelson. Seal Cook Apprenticeship. and project management. The fun-filled evening challenges teams to create dishes that are served to a room full of more than 250 people. Those in attendance then vote selkirk.ca/business-tourism-management selkirk.ca/cook on their favourites in the categories of Best Bite, Best Presentation, Best Dessert and Best Overall. The coveted Top Chef trophies are awarded to CULINARY MANAGEMENT GOLF CLUB OPERATIONS ONLINE

the winning teams. ouri ouri Gain the skills to manage, own or operate a Selkirk College is the first accredited food and beverage business. This diploma post-secondary institution in Canada to “I look forward to Top Chef all year because it is the most engaging and pitality pitality

program was developed for chefs looking to offer a comprehensive online certificate interactive event that we host,” says instructor and event coordinator t t

Harry Pringle. S S further their management or entrepreneurial in golf club operations management. skills and is offered as a one-year addition for The program incorporates professional Dishes in past years have included Lamb Souvlaki with Metaxa Mint students who have taken the Professional business training and the latest technology Glaze, Irish Wedding Salad, Stuffed Hot Popper with In-House Smoked o o & & Cook 1 and 2 programs or for anyone with to allow you to complete courses no matter Bacon, Home Made Jambalaya with House Smoked Sausage and Chocolate Mousse with a French Macaroon. Red Seal Journeyperson Chef accreditation. where you live. Top Chef Nelson doubles as a team building evening with students

SKI RESORT OPERATIONS h h selkirk.ca/culinary selkirk.ca/golf & MANAGEMENT from the Resort and Hotel Management Program helping host and guide people through each of the stations. RESORT & HOTEL MANAGEMENT Learn all aspects of ski resort operations and

The Selkirk College Resort and Hotel pursue a career in the ski and snowboard selkirk.ca/top-chef-2014 Management two-year diploma program industry. This program gives you a unique introduces all aspects of the tourism and blend of management skills and industry hospitality industry essential for those knowledge to prepare you for a lasting looking to move into supervisory and leadership role on the mountain. Relevant management positions. The program classroom curriculum, combined with a work combines classroom instruction, practical semester, provides a solid foundation for lab training and work experience so employment after graduation. you can gain solid business experience, selkirk.ca/ski

Dana Dickinson-Sampson at the 2012 Top Chef competition. Every year, Bradley Moore switching over on Sunset Mountain

Selkirk College Hospitality & Tourism students invite the public to in Kokanee Provincial Park, British Columbia. sample and vote on a variety of taste delights from around the world. photo: backcountryskiingcanada.com 27 Within Reach. Beyond Imagination. selkirk.ca Within Reach. Beyond Imagination. selkirk.ca HOSPITALITY HOSPITALITY CAREERS INCLUDE: & TOURISM Golf Industry: Golf Club Manager Pro Shop Manager Tournament Coordinator Food & Beverage Industry: Baker Caterer Chef De Cuisine Chef De Partie Culinary Management Food and Beverage Supervisor Kitchen Manager Cook Professional Sous Chef Ski Industry: Guest Services Coordinator Supervisor Operations Lift Mountain Operations Supervisor Resort, and Heli-skiing Cat- Operations Coordinator Risk Manager Ski Patroller Supervisor/ School Snow Manager Park ManagerTerrain Resort & Hotel Industry: Banquet Manager Front Desk Supervisor Hotel/ResortMarketer Supervisor Hotel/Resort Human Resources Coordinator Special Events Coordinator Specialist Tourism 20 21 21 brand extension templates example: Hospitality & Tourism

Templates for all programs in Microsoft Word and powerpoint format can be downloaded from Myselkirk.

HOSPITALITY Main Heading: Arial 36pt+ & TOURISM Subhead (optional) Arial 18pt

who, what, when, where … Text: Arial 12 pt Insert description here. Ugit liquiat arum quossimod and contact information quosto omnis quas antessin rest, nimolorrum accatqui utenim harum es est, alitaspelia suntia Arial 12pt Bold Grey dolest, que nam fugit, offic tore volecerem faccum eum coresti onsequo ssimusandus il inulpa quod milibus a delit, sollecatur sus as aut most et que consequam in reperovidem ipid endaes et am eseria consed quo eos aliquis rem sunt volores tiiscil molore perita dolorem si occus aceperum explicto minime repro volum que pratus, eatum eum aut quia.

Within Reach. Beyond Imagination. 1 888 953 1133 selkirk.ca/ht WHAT IS THE SELKIRK BRAND?

28 program marketing example: Rural Pre-Medicine

The Rural Pre-Medicine program launched in 2013. An extensive marketing Becoming a doctor takes a lot of work, Embrace I’m going into medicine because campaign was required to educate the public about the benefits of the so I have to push myself. Coming to a new I feel like a doctor is what I’m supposed country with English as a second language Homegrown to be. Studying in a class of 17 people new program and to ensure enrolment targets could be met for the might make it more difficult for me, but Opportunity I’m not just on a first name basis, but knowing there is support at Selkirk College really close with everybody enroled in sustainability of the program. makes me confident I can succeed. the Rural Pre-Medicine Program. HELEN LING, RURAL PRE-MEDICINE PROGRAM STUDENT, SELKIRK COLLEGE SPENCER PAOLONE, RURAL PRE-MEDICINE PROGRAM STUDENT, SELKIRK COLLEGE

A long way from her urban roots in Having survived Hodgkin’s Taipei, Taiwan, Rural Pre-Medicine lymphoma at the age of Program student Helen Ling is 15 and then watching his embracing the opportunity to learn father tragically lose his in the intimate surroundings of fight to cancer at a young Selkirk College’s Castlegar Campus age, Rossland’s Spencer where she is working towards her Rural Pre-Medicine Paolone has an intimate, dream of becoming a rural physician. Your career as a rural physician can begin here heartbreaking and inspiring view of what it takes to be Having this program in my Anna Bundschuh with a doctor. He is using his her children Violet (11) triumph and tragedy to fuel community is perfect for and Arthur (13) on their his desire to become the Salmo River family ranch. very best doctor he can be. JUST WHAT me. I can go through the Bundschuh says family life is more challenging next three years at Selkirk as a full-time Rural THE DOCTORS College and discover what Pre-Medicine student, but her children are my options and different enthusiastically behind her goal to become a ORDERED The First Cohort a Brilliant Example Alicia Pongracz (top) and Jaeger Out of challenge comes opportunity and at Selkirk College the Rural rural physician. of What is Possible Nickson (bottom left) are students pathways in medicine can be. in the first Rural Pre-Medicine Pre-Medicine Program is taking on the problem of a physician shortage On a sunny late-September afternoon in Start your career Program cohort that is diligently Feel at Home outside urban areas by opening the door for students who desire to follow Castlegar, Selkirk College administration joined building skills on the Castlegar ANNA BUNDSCHUH, RURAL PRE-MEDICINE STUDENT, a pathway towards a career in medicine well suited for rural Canada. representatives from the Doctors of BC, the Campus. With a diverse background SELKIRK COLLEGE Ministry of Health and health care professionals and intimate understanding of Finding Solutions to the Rural Doctor Crisis from around the Kootenay region for a special the challenges faced by students with Inspired Learning as a rural physician. reception to welcome the first Rural Pre-Medicine in smaller communities, Rural The story of the Selkirk College Rural Pre- If you want to populate the Pre-Medicine Program Coordinator cohort to the program. With a class made up of Medicine Program is the story of why community rural areas with physicians, Elizabeth Lund (bottom right) is the colleges are vital to Canada’s education system. diverse backgrounds that range from recent high motivating presence behind Selkirk RURAL PRE-MEDICINE RURAL PRE-MEDICINE RURAL PRE-MEDICINE Its genesis arrived through a need to fill a you need to provide the proper school grads to single mothers who have been College’s push to bolster the numbers critical gap with creative solutions and tangible education to students who away from post-secondary for more than of rural doctors. outcomes, a model that is now playing out in a decade, there was a buzz in the air. the classrooms of the Castlegar Campus in British live in rural areas and have “I have a vision of some of the graduates selkirk.ca/rural-pre-medicine selkirk.ca/rural-pre-medicine selkirk.ca/rural-pre-medicine Columbia’s Southern Interior. a strong desire to get into of this program not only making it into medical The three-year Rural Pre-Medicine Program medical school. school, but also being really grounded and solid people,” said Kootenay Boundary Regional launched in September with its first cohort of ELIZABETH LUND, RURAL PRE-MEDICINE PROGRAM 17 eager students. With passionate mentors COORDINATOR, SELKIRK COLLEGE Hospital physician Dr. Blair Stanley, chair of the and dedicated instructors, the program aims to program’s advisory committee. “Not only because build a foundation of experience and knowledge Helping Solve the Problem of a Growing Need of their rural roots, but because of some of students will need to prepare for entrance The mounting challenges with health care the learnings they will have had in this unique into medical school. in rural Canada have gained traction in the program. They will bring that groundedness “If you come from a rural area, you are among media over the last few years. With shrinking and can bring that awareness into their clinical those most likely to go back to a rural area,” government budgets, an aging population setting when they are looking after patients. I says Rural Pre-Medicine Program Coordinator and societal shifts forming the basis of these think that will be a magical connection that they Elizabeth Lund. “If you want to populate the struggles, more attention has been focussed will have with patients rural areas with physicians, you need to provide on the gap between urban and rural. and the work they do.” the proper education to students who live in Three years ago, Lund and her colleagues A visit to a Friday afternoon chemistry lab rural areas and have a strong desire to get into in the Selkirk College School of University Arts is further proof that the cohort model and Rural medical school.” & Sciences were looking for ways to bolster small classroom environment is already paying The curriculum in the Rural Pre-Medicine second year sciences at the Castlegar Campus. dividends. Three months into their education Program weaves together courses tailored to A story on CBC radio about the doctor shortage journey at Selkirk College, students work rural medicine with courses recommended for in rural British Columbia triggered the idea for a together with a spirit more often found with the Medical College Admissions Test (MCAT). program that would help address the need with the cohesiveness of a sports team rather than Pre-Medicine Extra training in skills such as mediation and homegrown solutions. the individualistic competitive pursuit of ASSOCIATE DEGREE IN SCIENCE AND U N I V E R S I T Y conflict resolution, leadership, communication Lund was charged with putting together the entrance into medical school. and interprofessional skills, small business proposal and soliciting support. For almost two “You can see already that the students in ADVANCED DIPLOMA IN RURAL HEALTH SCIENCES training and MCAT preparation supports years Lund put her skills in research and passion this program are going do something and ARTS & SCIENCES for education to the test as she approached students’ futures as physicians and their medical they are going to do something great… It’s school applications. senior levels of government, the Doctors of already a success,” says Lund. “I’m really proud [email protected] “People understand that this is something BC, local physicians, the University of British of these students and very excited about the that can form one piece of a really long term Columbia and anybody else that would listen. opportunities for them in the future. Whether Within Reach. Beyond Imagination. selkirk.ca/rural-pre-medicine @SelkirkRPM solution to a big problem,” says Lund. “This is not “There was a lot of pounding the they end up choosing medicine or another a problem for doctors or the government, really pavement… I had to become a salesperson,” health field or something else completely facebook.com/selkirkcollege this is a problem in our society across Canada says Lund, who holds a PhD in Chemistry. “That’s different in science, this is where it starts.” where there is a big difference between rural the last thing I thought I would ever do, but I and urban.” was selling something that I totally believe in. It ceases to be selling and becomes talking to I have a vision of some of the graduates of this RURAL people to let them know what we want to do.” program not only making it into medical school, but PRE-MEDICINE also being really grounded and solid people. DR. BLAIR STANLEY, KOOTENAY BOUNDARY REGIONAL HOSPITAL PHYSICIAN, selkirk.ca/rural-pre-medicine CHAIR OF THE RURAL PRE-MEDICINE ADVISORY COMMITTEE.

APPLY TODAY FOR SEPTEMBER 2014 Within a cohort of 24 students you will experience Three years in this unique what it means to be a rural health care provider. Passionate mentors and dedicated instructors program will give you the start will support you as you build the foundation you need to make your dream of of experience and knowledge you need. From MCAT preparation to mindfulness training, our becoming a rural doctor a reality. extensively researched curriculum has been Our health care system needs doctors who want developed in consultation with experts in rural to practice in a rural setting and medical schools medical education. are looking for students with rural backgrounds. Immersed in a spectacular landscape, our FOR INFORMATION comprehensive program of pre-medical studies For detailed information on the program visit WHAT IS THE SELKIRK BRAND? pairs academic excellence with rural health-care our website or contact Rural Pre-Medicine mentorship and community service opportunities Program Coordinator, Dr. Elizabeth Lund, all designed to give you everything you need to at [email protected] or call 250.365.1265 apply to a MD Medical program. or toll free 1.888.953.1133. I’m going into medicine because I feel

like a doctor is what I’m supposed to be. Alicia Pongracz (left) and Jaeger Nickson (top right) are students in the first SELKIRK COLLEGE’S RURAL PRE-MEDICINE PROGRAM HAS PATHWAYS Rural Pre-Medicine Program cohort that is diligently building skills on the Studying in a class of 17 people TAILORED TO DIVERSE BACKGROUNDS AND SUCCESSFUL FUTURES. Castlegar Campus. With a diverse background and intimate understanding of the challenges faced by students in smaller communities, Rural U N I V E R S I T Y I’m not just on a first name basis, but Pre-Medicine Program Coordinator Elizabeth Lund (bottom right) is the really close with everybody enroled in Students of Rural Pre-Medicine motivating presence behind Selkirk College’s push to bolster the numbers come from a variety of rural doctors. ARTS & the Rural Pre-Medicine Program. of backgrounds ... SPENCER, 1ST YEAR RURAL PRE-MEDICINE STUDENT, ENJOYS A PRE-CLASS PADDLE ON KOOTENAY LAKE IN NELSON, BC SCIENCES

HIGH SCHOOL selkirk.ca/rural-pre-medicine selkirk.ca/rural-pre-medicine GRADUATE Start your career as a rural physician Study Rural Pre-Medicine Graduate with an Associate Degree Apply to medical school Become a doctor Prepare for your career in the spectacular West Kootenay & Boundary Region of BC. for 3 years at Selkirk College in Science and Advanced Diploma in Rural Health Sciences HEALTH CARE WORKER RURALUNIVERSITY (e.g. PARAMEDIC, MASSAGE THERAPIST, NURSE) PRE-MEDICINEARTS & SCIENCES Not sure you fit into one of these By studying rural pre-medicine, you are also gaining the backgrounds? You might be wrong. pre-requisties necessary for entry into:

Within Reach. Beyond Imagination. selkirk.ca/rural-pre-medicineselkirk.ca Ask us! Dentistry Optometry Chiropractic Chinese/Alternate Medicine PROFESSIONAL WITH ? Midwifery Veterinary Medicine ADVANCED TRAINING AND Pharmacy WORK/LIFE EXPERIENCE A variety of other transfer pathways are also available.

A visit to a Friday afternoon chemistry lab is further proof that the cohort model and small classroom environment is I have a vision of some already paying dividends. Three months into their education of the graduates of this journey at Selkirk College, students work together with a 29 spirit more often found with the cohesiveness of a sports program not only making team rather than the individualistic competitive pursuit of it into medical school, but entrance into medical school. also being really grounded “You can see already that the students in this program RURAL are going do something and they are going to do something and solid people. great… It’s already a success,” says Lund. “I’m really proud of DR. BLAIR STANLEY, TRAIL REGIONAL HOSPITAL these students and very excited about the opportunities for PRE-MEDICINE them in the future. Whether they end up choosing medicine PHYSICIAN, CHAIR OF THE RURAL PRE-MEDICINE or another health field or something else completely ADVISORY COMMITTEE. different in science, this is where it starts.” selkirk.ca/rural-pre-medicine graphic elements cutout mountains

A mountain graphic was taken from the college crest and applied as a cutout to posters, ads, social media badges, website and other promotional collateral. This graphic speaks to our region—the Selkirk Mountains—as well as creates an additional visual identifier for the college. The preferred treatment is for the mountains to be reversed out in white, and placed as I chose Selkirk College for the a notch in the bottom right corner of the layout. This has the added visualRegister cutting edge Geospatial Research benefit of finishing the layout similar to the way a period ends a sentence. Centre, its commitment to

Today! environmental stewardship and to

selkirk.ca selkirk.ca Within Reach. Beyond Imagination. Imagination. Beyond Reach. Within

Within Reach. Beyond Imagination. beImagination. in theBeyond heartReach. ofWithin the Kootenays.

LISA JANSSEN, GIS ADVANCED DIPLOMA GRADUATE, ARTS & SCIENCES & ARTS

ENGINEERING TECHNICAL SERVICES,SCIENCES CITY & OF FERNIE ARTS

UNIVERSITY Y T I S R E V I N U Y T I S R E V I N U LaunchABORIGINAL SERVICES a career & in THE SCHOOL OF ACADEMIC UPGRADING AND DEVELOPMENT Offering nationally recognized programs for almost 50 years, Selkirk provides a variety of beauty & cosmetics learning experiences both within and outside of BECOME A PROFESSIONAL ESTHETICIAN class so you can enjoy Kootenay life as you learn. Open House selkirk.ca Focussing on professionalism, ethical conduct and customer service excellence this program DATES includes: Nelson 11:30 am - 1:30 pm • Hands-on training in our salon with local clients Thursday, January 29th Selkirk College Aboriginal Services and the School of Academic • Cosmetic chemistry treatments, personal hygiene, grooming and proper safety procedures Castlegar Upgrading and Development will be hosting an open house and • GraduatesWednesday, write the February Beauty Council4th of BC Beautygathering Culture in Licensevarious examinationcommunities. These open houses will provide

• GraduatesTrail work in : day spas , beauty salons an, department opportunity stores, for socializing, drug stores, sharing cruise ships,information about Aboriginal resorts,Tuesday, cosmetic February firms and 10th more … Services and educational opportunities, as well as hearing about community education needs. Grand Forks Register today for September entry! Phone 1.866.301.6601 or visit selkirk.ca/esthetics Wednesday, February 11th

Kaslo Snacks and activities will be offered. H O SThursday, P I March T A 12th L I T Y No cost to participate, everyone welcome! & TOURISMNakusp Thursday, April 2nd WHAT IS THE SELKIRK BRAND? Within Reach. Beyond Imagination. FOR MORE INFORMATION selkirk.ca

Jessica Morin at [email protected] Allison Alder at [email protected] 2015Selkirk College Excellence Awards 2015Selkirk College Excellence Awards ABORIGINAL SERVICES

Within Reach. Beyond Imagination. selkirk.ca

30 graphicARE elements YOU white borders MADE and bold type that bleeds

spine 0.4375" (estimate) A consistent typographic approach facilitates easier brand recognition and helps all college collateral to THE ARTS ENVIRONMENT & GEOMATICS BACHELOR DEGREE PROGRAMS Contemporary Music & Technology Forest Technology Bachelor of Education – University of British visuallyFOR belong to the same TRADES? family. Academic StudyDigital Arts Areas, & New Media DepartmentsGeographic Information and SystemsSchools areColumbia, always post-baccalaureate featured program Kootenay Studio Arts Integrated Environmental Planning Technology Bachelor of Geographic Information Systems – in theExplore footer a wide of the range layout, of exciting above Trades the college programs, logo, get- Blacksmithing typesethands in Milo ExtraboldRenewable Energy uppercase.Selkirk (See College, baccalaureate below). credential - Bronze Casting JOIN US ON:Recreation, Fish & Wildlife Technology Bachelor of Science in Nursing – - Ceramics University of Victoria, baccalaureate credential on in our shops and learn about career opportunities- Jewelry that Friday, MaySELKIRK 2, INTERNATIONAL2014 2015 - Open Studio Advanced Diploma in TESOL (Teaching English POST-GRADUATE DIPLOMA PROGRAMS A whiteexist inborder the Trades. is often used to frame full page images- Sculptural Metal and block colour,to Speakers of Otherthis Languages accommodates) Accounting in house ACADEMIC CALENDAR - Studio Arts Diploma AT: English Language Program Business Administration - Textiles English Language Tours Business & Tourism Management printing margins, allows for the mountain graphic to bleed andSilver provides KingInternational campus, Study the AbroadNelson, opportunity Program BC Gerontological to Nursingbleed BUSINESS UNIVERSITY ARTS & SCIENCES ACADEMIC UPGRADING & DEVELOPMENT Business Administration Upgrading (grades 10, 11 & 12) reversed out headlines into the white where possible. Visually it addsARTS a contemporarySCIENCES feel that opens up - Accounting and Finance WHO’S INVITED? Adult Basic Education Anthropology Astronomy - Professional Management Adult Special Education Creative Writing Biology the bounds of the layout. Post-Graduate Diploma Grade 9 & 10 students who want Essential Skills Economics Chemistry in Business Administration Literacy English Computer Science Post-Graduate Diploma in Accountingto learn more about Trades. French Geography DISTANCE EDUCATION/ONLINE PROGRAMS*

History Geology ACADEMIC CALENDAR 2015–16 HEALTH Advanced Medical Transcription Peace Studies Engineering Advanced Medical TranscriptionDON’T FORGET TO REGISTER! BC Electrical Code Psychology Mathematics Gerontology Gerontology Sociology Physics Health Care Assistant Talk to your high school counselor. Golf Club Operations Spanish Rural Pre-Medicine Nursing Nursing Unit Clerk Women’s Studies Statistics Nursing Unit Clerk Pre-registration is required. Pharmacy Technician Pharmacy Technician ONE YEAR PROGRAMS Refrigeration Plant Operator Transformative Justice (advanced certificate) *Individual courses are also offered through HOSPITALITY & TOURISM Writing and Publishing distance/online learning. Culinary Management Workplace Communications I’m going into medicine becauseCOMMUNITY IEDUCATION feel Esthetics Workplace Readiness & WORKPLACE TRAINING Golf Club Operations Online like a doctorASSOCIATE is OF ARTSwhat DEGREES I’m supposedPersonal and to professional be. development courses Hairdressing Elementary Education are available through many of our campus Professional Cook Training English locations. To view the current list of Community

Resort & Hotel Management EntryStudying to Traditional Chinese in Medicine a class ofEducation 17 people courses, visit selkirk.ca/ce

Ski Resort Operations & Management General Arts selkirk.ca selkirk.ca

Within Reach. Beyond Imagination. Imagination. Beyond Reach. Within I’m notHistory just on a first name CO-OP basis, EDUCATIONImagination. butBeyond Reach. Within HUMAN SERVICES Psychology Integrate paid work experience with your PROGRAMS Classroom & Community Support Worker Writing Studies studies and develop relevant employment skills, -1 Early Childhood Care & Education really close with everybody confidenceenroled through realin world experiences, a ASSOCIATE OF SCIENCES DEGREES Human Services Diploma competitive edge and realistic expectations of Biochemistry - Child & Youth Care Specialty the workforce. Visit selkirk.ca/coop theBiology Rural Pre-Medicine Program. - Early Childhood Care & Education Specialty Chemistry TRANSITIONS FOR - Social Service Worker Specialty SPENCER, 1ST YEAR RURAL PRE-MEDICINE STUDENT, Entry to Pharmacy HIGH SCHOOL STUDENTS Mental Health & Addictions ENJOYS A PRE-CLASS PADDLE ON KOOTENAY LAKE IN NELSON, BC General Sciences If you are a grade 10–12 student, you have the Social Service Worker opportunity to participate in post-secondary LIBERAL ARTS DIPLOMAS programs that fit YOUR interests, personality INDUSTRY & TRADES TRAINING Peace Studies and style of learning—all while earning credits BC Electrical Code Writing Studies towards high school and college graduation. Carpentry Foundation & Apprenticeship Flexible Pre-Major: For a full list of available courses and programs, Electrical Foundation & Apprenticeship - Anthropology visit selkirk.ca/transitions

Fine Woodworking Foundation - English 6 Heavy Mechanical Foundation - Psychology selkirk.ca Metal Fabricator Foundation - Sociology Millwright/Machinist Foundation THREE YEAR PROGRAMS Plant Operator Rural Pre-Medicine Start yourWelding career as a rural physician Prepare for301 Frank your Beinder career Way, in Castlegar, the spectacular BC V1N 4L3 phone West 250.365.7292 Kootenay toll free & 1.888.953.1133 Boundary emailRegion [email protected] of BC. selkirk.ca

RURALUNIVERSITY spine 0.4375” (estimate) PRE-MEDICINEARTS & SCIENCES

Within Reach. Beyond Imagination. selkirk.ca/rural-pre-medicineselkirk.ca WHAT IS THE SELKIRK BRAND?

INDUSTRY & TRADES Within Reach. Beyond Imagination. For more details visit selkirk.ca/madefortrades2014 2014 31 Steadily growing as services offered at resorts, spas and hotels, you’ll easily leverage your skills into a rewarding As a student of Human Services programs, you'll study toward a career. We’ll take you from beginner to expert, focusing on professionalism, confidence, ethical conduct and rewarding career that nourishes your passion for helping others. customerHOSPITALITY service excellence. Plus, get practical, hands-on training at our on-site professional salons. & TOURISM HUMAN

COSMETOLOGYgraphic elements pull quotes SERVICES

HAIRDRESSING (COSMETOLOGY) CLASSROOM & COMMUNITY MENTAL HEALTH & ADDICTIONS A CUT ABOVE THE REST Develop skills in hair cutting, colouring SUPPORT WORKER If you are already studying or working in the First person stories help communicateand styling thetechiniques level to of become service a fully that Selkirk offersPromote as thewell educational as needs, At only 17, Selkirk College student Amber Beckjord made it clear she was a rising star in the human service or health care fields, you can development, health and well-being of industry when she captured a gold medal at the BC Skillsthe Competition far reaching in Hairdressing. impact Cutting the collegecertified has hairdresser. within Receive the community. theoretical Testimonials are one earn this 10-month Advanced Certificate children and adults of all ages living with and styling against 30 of the most talented hairdressing students in the province, Beckjord and practical skills training throughout the online. Designed to prepare you for a career turned enough heads in to bring home the waytop prize. of giving voice to the Selkirkprogram experience. including a weekly practicum at disabilities in the community. Graduates of in a variety of workplace settings and a commercial salon. Accomplish learning this 9-month flexible program continue to challenges, courses focus on understanding “It’s a lot of hard work… you can’t expect to go far in anything if you are not willing to put through practical instruction and student be in high demand and find employment the work in,” says Beckjord. “I spent hours and hours practicingTestimonials for that competition; are typically it’s the typeset in Milo Extrabold Italic, often in the colour associated the specific needs of people dealing as a Teaching/Education Assistant or same way with anything you do. It really helps if you arewith enjoying the what program you are doing or and department. I participation An attribute with equipment, must toolsaccompany the testimonial, the with mental health and/or substance use enjoy doing this.” and materials used in the hairdressing Community Support Worker. problems. attribute is set in uppercase Milotrade. Regular Upon successful or Medium completion in of a the neutral colour. What makes Beckjord’s gold medal even more impressive is that she registered at Selkirk selkirk.ca/ccsw Human Services’ program program you are eligible to write the BC selkirk.ca/mental-health-addictions College as an ACE-IT student. The ACE-IT program allows high school students to attend Industry Training Authority Certificate of instructors take the time to college for credit towards their high school diploma. InTo the anchorspring of 2014, the Beckjord testimonial to it’s accompanying photo, a bold quotation markEARLY graphic CHILDHOOD is SOCIAL SERVICE WORKER CARE & EDUCATION graduated from Selkirk College two months before graduating from high school. Qualification exam. Learn the skills to support those in crisis, fully define fundamental used either in the relevant colour or notched out of the photo in white. Learn how to create programs and “I have always taken classes above my grade, so I thought it was a great opportunity,” she says. empower individuals and build healthy selkirk.ca/hairdressing environments that are child-centered, social work theories as well as “If I was going to do it anyways… who gets to go to college when they’re still in high school?” communities. This 9-month program nurturing and rich for supporting child ESTHETICS prepares you for practice in community their relationship to current Beckjord’s uncle is Anthony Crosfield, one of Canada’s most celebrated hairstylists and a Selkirk development. Choose between a 9-month Become a skin care professional. Learn how service agencies, institutions and schools College Hairdressing program alumni. The co-owner and creative director of Union Salon in certificate or two-year diploma program. practice trends. In addition to perform a variety of treatments including and also provides a firm base for further Vancouver, Crosfield won the Slice Network’s Superstar Hair Challenge and has established an Flexible study options are available through the content is gracefully international reputation in the fashion industry. facials, pedicures, make-up artistry and I chose selkIrk college for theprofessional cuttIng edge education geospat in eitherIal Child and TOP OF THE CHARTS face-to-face and online courses. Advanced waxing. Gain the skills and knowledge research centre, Its commYouthItment Care to or env SocialIronmental Work. balanced, inviting students to Before her hit “Hideaway” topped the charts in Certificates in Infant Toddler Care and selkirk.ca/Amber-Beckjord Europe, received millions of hits on YouTube, to conduct yourself in a confident and stewardshIp and to be In the heart of the k ootenays. the THE ARTS garnered a MTV Music Video Award nomination, Inclusive Practices are embedded in the selkirk.ca/ssw explore global issues as well brought her to the stages of the David Letterman ethical manner while providing excellent GeoGraphic information SyStemS program challenged Show, Jimmy Kimmel Live and sold out shows customer service. Learn to observe the diploma program and offered on alternate across the world, Kiesza was a Selkirk College me to expand my career focus,HUMAN test mySERVICES creat DIPLOMAIvIty and as local approaches to social years; the Inclusive Practices Advanced KOOTENAY Contemporary Music & Technology program rules of personal hygiene and grooming push me In dIrectIonsThe first I dI dn’tyear knowof this 2-yearexIsted. diploma student. Certificate will be offered in 2014-15. inequalities. The employment and perform all procedures learned with lIsa Janssen, advanced gIs graduate, gIs technIcIan, columbIa shuswap regIonal dIstrIct “Selkirk College is one of the best places where program begins with one of three certificate (KSA) you can go to really discover who you are as a an awareness of the safety involved. Upon programs (SSW, CCSW, ECCE). Whether opportunities that result from STUDIO ARTS musician,” she says. “To go there with an open selkirk.ca/ecce mind provided me with a great opportunity to successful completion of this program, you S your focus is children, adults or the elderly, TWO-YEAR DIPLOMA JEWELRY FOUR-MONTH CERTIFICATES any of the various outcomes of explore. When I entered Selkirk I thought I was are qualified to write the examination for the STUDIO ARTS Learn the high level of design and fabrication BLACKSMITHING a folk singer, but I explored all these different this program provides instruction from Explore and hone your design and technical skills necessary to create jewelry, while Learn to manipulate and join steel styles and it’s turned out that I’m this electronic, Special Beauty Culture License as required by the Human Services program abilities through a supported and self- exploring your own concepts and creative through a variety of metalsmithing diva, house musician.” a life-span perspective to increase your directed learning experience. Major in expression in a fully equipped studio. techniques and types of welding to create Kiesza used her Selkirk College experience as a the Beauty Council of BC. knowledge and employability. are plentiful and diverse. Jewelry, Textiles, Ceramics or Sculptural ornamental metal art. springboard to the Berklee College of Music in selkirk.ca/jewelry Metal and round out your creative skills with Boston and her impressive talents have taken MATTY HILLMAN, HUMAN SERVICES DIPLOMA – selkirk.ca/blacksmithing selkirk.ca/esthetics course offerings in academic, digital media TEXTILES the young singer onto worldwide fame. Looking selkirk.ca/human-services CHILD & YOUTH CARE SPECIALTY GRADUATE. back, she credits her time spent in Nelson as a and self-directed studio practice. Learn traditional and contemporary textile BRONZE CASTING YOUTH AND FAMILY SUPPORT WORKER, CASTLEGAR. key turning point in her career. practices including weaving, felting, dyeing Gain hands-on practice in studio production selkirk.ca/ksa SENSATION. MUSIC INTERNATIONAL GRADUATE, TECHNOLOGY & MUSIC KIESZA,CONTEMPORARY and printing along with pattern making in (After achieving his diploma, Matty went on to receive using sand and lost wax casting methods. selkirk.ca/kiesza I loved how Selkirk was small and in an intimate setting. both wearable and non-wearable contexts. TEN-MONTH CERTIFICATES Learn to cast sculptural forms and pour a Bachelor of Child and Youth Care (BCYC) at University molten metal as you design, create and CERAMICS selkirk.ca/textiles of Victoria (UVIC), he is enrolled to begin the Masters develop molds and patterns for casting in You knew all your instructors very well and they care about each about each knew all your instructors very well and they care You Gain instruction in traditional techniques is that closer relationship. because there student a little bit more SCULPTURAL METAL our foundry room. program at UVic this fall.) such as hand-building, wheel, glazing and SCULPTOR OF ARABIAN NIGHTS Develop proper techniques and learn to firing, along with technical, critical and selkirk.ca/bronze-casting In the fall of 2013, Metal Casting Instructor Denis produce metal work through studio and design issues in contemporary Kleine was part of an international effort that foundry demonstrations, discussions, field ceramics and pottery. NINE-WEEK ADVANCED CERTIFICATE brought more than 60 sand sculptors to Kuwait trips, exercises and self-directed studio time. OPEN STUDIO City to build a massive temporary theme park selkirk.ca/ceramics selkirk.ca/sculptural-metal Utilize our space, support and guidance called 1001 Arabian Nights. Representing 24 to produce a cohesive body of work in countries, the task of the world’s elite sand artists WHAT IS THE SELKIRK BRAND? COSMETOLOGY COSMETOLOGY CAREERS INCLUDE: HUMAN SERVICES CAREERS INCLUDE: Hair Stylist Salon Product Sales Rep Addiction and Mental Health Case Manager Counsellor Addiction Adult Caregiver Day Assisted Living Caregiver Child and Advocate Youth Community Education/ Specialist Prevention Community Health Worker SupportWorker Community Early Childhood Carer Assistant Educational Worker Health Mental Residential Care Attendant Carer Residential was to create almost 80 sculptures as part of the Esthetician your chosen studio or discipline. Explore Remal International Sand and Light Festival. Geomatic & 22 innovative techniques in your practice and 23 mature in your craft. “Working on a massive project like that was a great opportunity,” Kleine says. “The energy of selkirk.ca/open-studio the group was quite magical.” environment When he’s not helping build the world’s biggest sand sculpture project, Kleine can be found at Kootenay Studio Arts at Selkirk College helping STUDIO ARTS INCLUDE: CAREERS IN Blacksmith Designer Costume Craftsperson Crafts Wholesaler Gemsetter Goldsmith Jewelry Repair Jeweler Metal Fabricator Artist Metalwork Retailer Silversmithing Textile Designer students build on their skills working with bronze and other metals. A professional artist for more than three decades, Kleine is part of a talented Kootenay Studio Arts faculty that bring out and build on a student’s passion for creation.

selkirk.ca/denis-kleine

Lisa Janssen, on the job as a GIS Technician, Columbia Shuswap Regional District. DENIS KLEINE, SCULPTOR AND METAL CASTING INSTRUCTOR, KOOTENAY STUDIO ARTS. STUDIO KOOTENAY INSTRUCTOR, CASTING METAL AND SCULPTOR KLEINE, DENIS I find teaching students fulfilling and rewarding, rewarding, I find teaching students fulfilling and and enthusiasm especially when I see their excitement a new piece. when they learn a new technique or create Within Reach. Beyond Imagination. selkirk.ca 12 13 32 WHAT IS THE SELKIRK BRAND? 3 9 The Gathering Place, Castlegar Campus. allowed me to see how I could allowed me to see how I could STUDENT AND SELKIRK COLLEGE STUDENT-FOR-A-WEEK COLLEGE SELKIRK AND STUDENT the Nursing program at Selkirk. the Nursing program so welcoming and provided a lot a lot so welcoming and provided of helpful advice. This experience of helpful advice. This experience The instructors and students were The instructors and students were the campus and feel the excitement the campus and feel the excitement of beginning my college career with with of beginning my college career balance an after school job, navigate navigate balance an after school job, NADYA WASILENKOFF, STANLEY HUMPHRIES SECONDARY SCHOOL SCHOOL SECONDARY HUMPHRIES STANLEY WASILENKOFF, NADYA selkirk.ca/aboriginal JESSICA MORIN, ABORIGINAL CULTURAL ASSISTANT, SELKIRK COLLEGE. SELKIRK ASSISTANT, CULTURAL ABORIGINAL MORIN, JESSICA When I came to the college I didn’t When I came to the college I didn’t to start and at times I felt know where didn’t I felt alone and very frustrated. know what questions to ask or how to to be afraid ask them, but you can’t ask. I eventually found my way and now I can help other students succeed. “The important,” she says. “Indigenous students have journey is really their perspectives and college community, so much to offer the greater needed.” contributions are own college Morin’s Human Services Program, of Selkirk’s A graduate questions than answers. experience started with more “When to start and at times I I came to the college I didn’t know where she says. “I felt alone and didn’t know what questions felt very frustrated,” to ask. I eventually to ask or how to ask them, but you can’t be afraid found my way and now I can help other students succeed.” point, Aboriginal the grounding providing With the Gathering Place and into the classroom Services allows students to take that energy learning environment. barriers that don’t need to be barriers and I’m are there “Sometimes “All it available to help navigate any of those difficult waters,” says Morin. to show you how to do it. It’s takes is one person who has done it before I keep learning every day and am grateful all about sharing what we know. for that.” SERVICES TAILORED TO THE LEARNERS’ NEEDS TO TAILORED SERVICES The pursuit of college success can be daunting for many students, but at Whether the issue is big or Selkirk College help is always within reach. to assist in turning Support Services has the experts ready small, Student challenges into opportunities. Support Services is Aboriginal Services, of Student One of the branches students can get connected to college services, a landing spot where and engage at the Gathering Place. programs community services, cultural many students often experience “When moving to a new community, Aboriginal Cultural some sense of isolation,” says Jessica Morin, Selkirk’s somewhat with indigenous students because Assistant. exacerbated “It’s family support. more typically used to smaller communities with they are it can be a bit When you come to college or pursue any new adventure, a community within the college so that try to create We of a transition. people can feel better connected to each other.” up in southwestern Ontario with her Ojibway grandmother Morin grew that she but it was only when she moved out West just down the street, Using dance as a jumping off Nations roots. got in touch with her First depth of her the important point, over the years Morin has discovered to help others succeed. that passion that helps fuel her desire It’s culture. Planning & Budgeting Planning Bursaries Workstudy Positions – on campus Positions Workstudy employment Scholarships & Awards Applications Loan Student selkirk.ca/financial-aid provides information and assistance to to and assistance information provides Looking for ways to pay for post-secondary? for pay to ways Looking for students in the following areas: in the following students FINANCIAL AID FINANCIAL The Selkirk Financial Aid department Selkirk Aid The Financial • • • • • Bookstore Disability Services ServicesDuplicating Early Alert System Centres Success Learning Library Services Writing Centre Writing Career Portal Career Centre Child Care Services Success College ServicesCounselling Aboriginal ServicesAboriginal Advising Academic ServicesAssessment Tutoring Services Tutoring selkirk.ca/current-students to help you along your journey. journey. along your help you to Connect with our Student SupportConnect with our Student Services SUPPORT SERVICES SERVICES SUPPORT • • • • • • • • • • • • • • •

$2,458 SELKIRK COLLEGE SELKIRK $4,946 Advanced Education, BC Public Post-Secondary Institutions Post-Secondary Advanced Education, BC Public Students. for Full-Time Fees Academic Arts Annual Tuition UNIVERSITIES (BC) UNIVERSITIES EDUCATION THAT'S AFFORDABLE ANNUAL TUITION COMPARISON EXAMPLE* FOR UNIVERSITY TRANSFER/ ACADEMIC ARTS By choosing to attend college rather By choosing to attend college rather than university you can take some of the of the first years of out financial strain learning. post-secondary * Comparisons are based on data collected by the Ministry of * Comparisons are selkirk.ca/open-house selkirk.ca/student-day selkirk.ca/campus-tours long opportunities may also be available. long opportunities also be available. may by coming for a visit. Whether you are a are you Whether a visit. for coming by more information about financial aid and about information more how to apply to the program of your choice. choice. of your the program apply to to how Kootenay local or visiting from overseas, overseas, local or visiting from Kootenay of take a guided tour to you encourage we Everyone is welcome to attend. attend. to is welcome Everyone in the program of your choice, meet choice, of your in the program Week instructors and check out our campus. visit: register, or to information more For and cafeteria services, and see where your your services, and see where and cafeteria areas, see interactive displays and find out and find out displays see interactive areas, and learning is really like here at Selkirk. at like here and learning is really College has to offer. Discover programs and programs Discover offer. has to College our campus. Check out student housing Check out student our campus. at: personal tour Book your held. classes are careers, talk to faculty from all program all program facultytalk to from careers, of our programs and see what student life life student and see what of our programs spend a day alongside Selkirkspend a day students Spend a day at Selkirk College. Explore one Selkirk Explore at Spend a day College. CAMPUS TOURS OPEN HOUSE – FALL 2014 2014 FALL – HOUSE OPEN FIRST AT SELKIRK COLLEGE, COLLEGE, SELKIRK FIRST AT Get everything at an insiders look Selkirk NEED TO SUCCEED. SUCCEED. TO NEED STUDENT-FOR-A-DAY The best way to get to know get to Selkirk to best way The is approach allows you to to you allows ’ approach drive ‘test This AS A STUDENT, YOU COME COME YOU AS A STUDENT, OF DEPARTMENTS A NUMBER ENSURE TO AND SERVICES ALL THE OPPORTUNITIES ALL THE OPPORTUNITIES SELKIRK COLLEGE. AT YOU HAVE THE INFORMATION, THE INFORMATION, HAVE YOU THAT'S WHY WE'VE DEDICATED THAT'S WHY WE'VE DEDICATED TOOLS YOU AND SUPPORT THREE WAYS TO DISCOVER DISCOVER TO WAYS THREE 2 8 focus on the learner focus high quality and learning environment teaching and innovation engagement community workplace and safe healthy a respectful, and ecology. finance enrolment, toward a responsibility People images must not have a clichéd, generic or amateur look, generic or amateur or a clichéd, images must not have People The idea own. They must stand on their “filler.” be used as gratuitous of use a picture simply because it is the only one available never is to the a particular person or project. If and does not represent it is weak should not use it. we in our brand, professionalism should interact with each other. Show the Show of people with each other. should interact Groups and activity. full of life place, breathing as a living, college not posed and images Subjects should be engaged in activity, distinguish to should include distinctive Selkirk features College shots. stock from –“I could be them.” Portraits should be Portraits be them.” –“I could accessible are Portraits direct and honest with subjects other looking Have the camera. at so the background, people going about their business in the individual does not look isolated. Keep it personal – a student’s view of all aspects Keep it personal – a student’s Student-centred. well-composed, moments—fresh, authentic Capture life. of college representing people photos All “candids.” excellent technically must use actual campus life Selkirk faculty or staff students, College as subjects. • • • • and direct – natural Keep it real, and contemporary. Professional and representative. Make it accurate contrived. or not manipulated and up- uncluttered Imageshigh quality, mislead. should be Don’t to-date. A collection in concert. of images work • photography within marketing/ be used liberally is to Photography of high quality should be photos All materials. communications poorly or exposed be out of focus, they should never instance, (for story a selected Images tell to are resolution). one of about be low pillars: key brand Selkirk’s About this RepoRt contents This report highlights and summarizes key actions College Region ...... page 1 Selkirk College has undertaken to align with Summary of Recent Major Accomplishments ...... 2 the scope and objectives set out in the Terms of Reference for Post-Secondary Institution Core 1. Programming and Student Services ...... 2 Review of Programming. The report has been prepared with ongoing consultation of the Board 2. Responsiveness to Community, Workforce of Governors and Selkirk College staff. Development and Economic Prosperity ...... 5

3. Improved Organizational Development pRocess and Operations ...... 6 The Core Review was formally initiated at Conditions for Success ...... 8 the October 22, 2013 open meeting of the Selkirk College Board of Governors. The Board Additional Resources ...... 11 considered and discussed the spirit and intent of the June 10, 2013 Ministerial Letter. The Board directed the administration to develop a review process and schedule. Under that direction, the College has been working to strengthen existing internal performance evaluation processes and further review, and address areas of identified gaps in performance.

infographics & iconography

Inforgraphics are a great way to convey statistical or sequential information such as statistics, education pathways or career pathways. Where possible miSSioN impACt oF Selkirk College SoUrCe: emSi report 2014, BC CollegeS diagrams are developed to communicate the story or Selkirk College benefits of a program. inspires lifelong learning, transforms 198 College fonts, styles and relevant program or college lives through colours are applied. million dollars That’s $8.60 returned education and in economic impact to the region for every $1 invested by taxpayer training, and serves which translates to: our communities. 6.1% of Gross Regional Product.

Selkirk College Core review FiNAl report – JUNe 2014

trades & apprenticeship pathways hUman services program pathways We are looking for students with a wide variety of MYTH: Many begin their trade or apprenticeship after they graduate high school through direct entry into the workforce. Selkirk College Human Services program graduates can ladder into programs offered by other BC institutions. I have to go to an urban university backgrounds. We welcome applications from all right after high school (e.g., UBC or You can save some of the labour and ladder into a Level 2 apprenticeship through Selkirk’s Foundation programs or candidates with the potential to succeed. If your goal SFU) to get into medical school. the ACE-IT program for highschool students. Speak to us for more information. Social Service Classr0om & Community early Childhood Worker (SSW) Support Worker (CCSW) Care & education (eCCe) is a career in medicine then you can begin here. TRUTH : Certificate Certificate* Certificate* Every year students are admitted selkirk college selkirk college selkirk college from TWU, UFV, VIU, etc. Students start out at colleges and then transfer to a university after two foundation training & ace-it direct entry to the workforce 1years. (18-36 weeks during your grade 12 year (after graduating highschool) or after high school graduation) Human Services Human Services Human Services employment Technical Training diploma** Behaviour diploma** diploma** Supports Specialty Social Service Work Intervention Child & Youth Care early Childhood Care & (6-10 weeks) Advanced Certificate Technical Training TT douglas college (SSW) Specialty (CYC) Specialty douglas college education (eCCe) Specialty selkirk college selkirk college selkirk college Students of Rural Pre-medicine come from a variety of Not sure you fit into one of these backgrounds? TT On completion of Work Based backgrounds ... You might be wrong. Ask us! Training Foundation Training, (WBT) Simulated most students qualify $ level (year) 1 Bachelor of Child & Youth Care Work Based Bachelor of Social Work university of victoria Bachelor of early Childhood ? Training university of victoria vancouver island university Care & education for entry into Level 2 thomPson rivers university university of fraser valley douglas college apprenticeship. HIGH SCHOOL GRADUATE TT * Students can transfer from ** Students planning an eCCe or CCSW certificate to transfer into a WBT An optional Mental Health & Addictions Teacher education into the Human Services degree program Associate Certificate is available with all West kootenay teacher education Program Diploma (Social Service MUST check (WkteP) Worker Specialty) though the transfer plant Human Services diploma specialities. WHAT IS THE SELKIRK BRAND? esthetics hairdressing $$ level 2 they may need additional requirements of the Study Rural Pre-Medicine Graduate with an Associate Degree operator HEALTH CARE WORKER for 3 years at Selkirk College in Science and Advanced Diploma courses and should contact receiving institution. (e.g. PARAMEDIC, MASSAGE a program instructor. THERAPIST, NURSE) in Rural Health Sciences

By studying rural pre-medicine You are also gaining the pre-requisties TT necessary for entry into: Practicum WBT 6 wks 2,100 hrs Dentistry WBT PROFESSIONAL WITH Chiropractic ADVANCED TRAINING AND Midwifery WORK/LIFE EXPERIENCE $$$ level 3 Pharmacy Optometry Chinese/Alternate medicine Veterinary Medicine

A variety of other transfer pathways are also available. Certificate of WBT Qualification TT a $$$$ level 4 Industry recognized Certificate of Completion Certificate of PATHWAYS apprenticeship 6 | University Arts & Sciences at Selkirk College 34 sub-brand logos community education & workplace training COMMUNITY EDUCATION & WORKPLACE TRAINING

Realize your WINTER winter FALL greatest assets. n-jul 2014 A j JAN-JUL 2015 JAN-JUL &SPRING &SPring Courses Upskill your employees. LIFELONG LEARNING FOR HEALTHY COMMUNITIES communiTy educATion couRSe cALendAR september – december 2013 WHAT IS THE SELKIRK BRAND?

COMMUNITY communitY Community EDUCATION & education & eduCAtion & WORKPLACE workPLace WorkpLACe TRAINING training trAining selkirk.ca/ce Within Reach. Beyond Imagination. selkirk.ca/ce Within Reach. Beyond Imagination. Within Reach. Beyond Imagination. 35 sub-brand logos community education & workplace training

First Aid & Safety First Aid & Safety First Aid & Safety SMALL BUSINESS Training Centre Training Centre Training Centre LEARNING SERIES SUFFER at selkirk college at selkirk college at selkirk college GRAND FORKS CAMP 2013 Leadership Skills for Small Business & Entrepreneurs with Phil Kolbuc. Prepare yourself for the rigors of racing the 50k Trail Run at the Kaslo Suffer Fest 2013!

INTERPERSONAL SKILLS: THE LEADERSHIP SKILLS, MOTIVATION BOOKKEEPING FOR A SMALL FOUNDATION FOR SUCCESS* AND BUILDING EFFECTIVE TEAMS* BUSINESS 1 class: Sept. 19, Mon. 9 am-4 pm 1 class: Nov. 14, Mon. 9 am-4 pm 2 classes: Oct. 15 & 16, Sat & Sun. Instructor: Phil Kolbuc, Kolbuc & Instructor: Phil Kolbuc, Kolbuc & 9 am-4 pm Associates Associates Instructor: Bev Horst Cost: $199 Cost: $199 Cost: $160

HUMAN RESOURCE MANAGEMENT STRATEGIC PLANNING AND TIME SIMPLY ACCOUNTING AND PERFORMANCE MANAGEMENT* 3 classes: Nov. 4, 5 & 6, Fri., Sat. & Sun. MANAGEMENT* 1 class: Dec. 12, Mon. 9 am-4 pm 9 am- 4pm 1 class: Oct. 17, Mon. 9 am- 4 pm Instructor: Phil Kolbuc, Kolbuc & Instructor: Bev Horst Instructor: Phil Kolbuc, Kolbuc & Associates Cost: $198 Associates Cost: $199 Cost: $199 WORLDHOST SOCIAL MARKETING: “BOW TO 1 class: Oct 4, Tue. 10 am- 5pm STERN” GUIDANCE FROM AN AWARD-WINNING ENTREPRENEUR Instructor: Marg Craig, Nelson & District Chamber of Commerce 1 class: Nov. 6, Sun. 1-4 pm Cost: $95 Instructor: Mike Elliot, Kettle River Canoes Save 10% when * Cost: $29 trail trail trail you purchase This camp is designed to prepare participants for the rigors INSTRUCTOR: Janis Lampimaki Community Community Community all four of Phil of racing in the 50k Trail Run at the Kaslo Suffer 2011 and to WHEN: July 15-17 Kolbuc’s courses familiarize them with the race route. EduCation & EduCation & EduCation & at the same time. To Register call 250.442.2704 or visit selkirk.ca/ce WHERE: KM Sports, 441 Front Street, Kaslo WorkplaCE WorkplaCE WorkplaCE On Friday, July 15, the 25k route will be held near Kaslo. TI ME: Fri: noon-6 pm, Sat & Sun: 6 am-4 pm Jogging specific sections of the course will be in the training training training COST: $159 + hst Within Reach. Beyond Imagination. Within Reach. Beyond Imagination. Within Reach. Beyond Imagination. afternoon, followed by a clinical session on how to train, prepare and fuel for the race.

On Saturday, July 16 and Sunday, July 17, we will be running KASLO COMMUNITY the 50k course in its entirety with an overnight stay at the COMMUNITY EDUCATION & Empire Cabin located at approximately the half-way-point of the race. EDUCATION & WORKPLACE WORKPLACE TRAINING TRAINING Within Reach. Beyond Imagination. To Register call 250.442.2704 or visit selkirk.ca/ce Within Reach. Beyond Imagination.

Blackpress 2.833 x 3

Courses starting in Trail

Better Water Colours @ VISAC Feb 1 – Mar 15 Italian Level I Feb 2 – Mar 9 WHAT IS THE SELKIRK BRAND? Joint Health & Safety Committees Feb 4 Origami Feb 5 Restricted Firearms Feb 5 Intro to Quilting @ VISAC Feb 5 – Mar 8 French Level I Feb 7 – 21 Italian Level III Feb 7 – Mar 28 Simply Accounting Level I Feb 8 – 24 Vegetarian Living and Raw Foods Feb 12

For more details visit selkirk.ca/ce or call 866.301.6601.

36 sub-brand logos branding the student cycle

SELKIRK COLLEGE mapping &

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Within Reach. Beyond Imagination. selkirk.ca

37 sub-brand logos get connected View this email in your web browser >> getconnected SELKIRK COLLEGE PROGRAM & EVENT UPDATES MAY 23, 2013

DID YOU KNOW? new & notable

Experience Selkirk Day, April 4, 2013 Learn about programs, meet new people, have fun and win prizes! 2:1 Trades job demand is Grade 10 and 11 students are invited to pre-register in educational expected to exceed workshops that incorporate hands on ... more Join us at Selkirk College Castlegar Campus on Tuesday, supply by nearly 2:1 September 2, 2014. Connect with other students, meet new in Kootenays. friends, take in some great music and food. See what the college Another Article title and community have to offer. Learn about programs, meet new people, have fun and win prizes! Grade 10 and 11 students are invited to pre-register in free educational workshops that incorporate hands on ... WIN more GREAT PRIZES & MEET NEW Although Selkirk is FRIENDS! Maximum three articles title . smaller, its courses Learn about programs, meet new people, have fun and win are as good, and in educational workshops that incorporate hands on ... more some ways better, than equivalent courses offered at upcoming events bigger institutions. May 24: Last Day for Vocational Programs MATTHEW HALSTEAD, HIGH May 25: Fine Woodworking Year-end Show SCHOOL, UAS ALUMNUS, May 25: Teaching and Learning at Local Intelligence Gathering TRANSFERRED TO UNBC. June 9: Lemon Creek Summer Archaeology Field School June 11: President Meeting in Trail getconnected July 13: Public Archaeology Day Forward to a friend Questions? facebook.com/selkirkcollege Within Reach. Beyond Imagination. selkirk.ca/get-connected-day student services instagram.com/selkirkcollege Download Our Viewbook

twitter.com/selkirkcollege Experience Selkirk Day, April 4, 2013 Learn about programs, meet new people, have fun and win prizes! Grade 10 and 11 students are invited to pre-register in educational workshops that incorporate hands on ... more

Another Article title Learn about programs, meet new people, have fun and win prizes! Grade 10 and 11 students are invited to pre-register in free educational workshops that incorporate hands on ... more

Maximum three articles title Learn about programs, meet new people, have fun and win educational workshops that incorporate hands on ... more WHAT IS THE SELKIRK BRAND?

welcome of interest new & returning students Last Day for Vocational Programs Fine Woodworking Year-end Show Teaching and Learning at Local Intelligence Gathering Public Archaeology Day

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39 sub-brand logos stay connected

Order a frame for your accreditation before April 15, 2015 Order a frame for your accreditation before April 15, 2015 and you can collect your frame at the Graduation Ceremony and you can collect your frame at the Graduation Ceremony in the main Castlegar campus during reception. Frames will in the main Castlegar campus during reception. Frames will stayconnected also be available for purchase at the graduation ceremony. also be available for purchase at the graduation ceremony. Your journey with Selkirk College has just begun. Your journey with Selkirk College has just begun. Keep the Selkirk experience alive and the spirit of Keep the Selkirk experience alive and the spirit of college life with you always. Register online to join Frame Your Frame Your college life with you always. Register online to join the Selkirk College Alumni Association. { } Achievements{the Selkirk College Alumni Association. } Achievements stayconnected stayconnected selkirk.ca/alumni selkirk.ca/alumni GOLD METAL TRADITIONAL WOOD MAHOGANY OR DIPLOMAT WOOD GOLD METAL TRADITIONAL WOOD MAHOGANY OR DIPLOMAT WOOD BLACK BRIARWOOD BLACK BRIARWOOD Diploma Frame Diploma Frame Diploma Frame Diploma Frame Diploma Frame Diploma Frame Diploma Frame Diploma Frame 12 x 15 12 x 15 12 x 15 12 x 15 12 x 15 12 x 15 12 x 15 12 x 15 $52.95 (single matte) $61.95 (double matte) $75.95 (double matte) $100.95 triple matte) $52.95 (single matte) $61.95 (double matte) $75.95 (double matte) $100.95 triple matte)

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Your journey with Selkirk College has just begun. Your journeyYour journey with Selkirk with Selkirk College College has just has begun. just begun. Your journey with Selkirk College has just begun. Keep the Selkirk experience alive and the spirit of Keep theKeep Selkirk the Selkirk experience experience alive and alive the and spirit the of spirit of Keep the Selkirk experience alive and the spirit of

college life with you always. Register online to join WHAT IS THE SELKIRK BRAND? collegecollege life with life you with always. you always. Register Register online onlineto join to join college life with you always. Register online to join the Selkirk College Alumni Association. { } {{the Selkirkthe Selkirk College College Alumni Alumni Association. Association. }} { the Selkirk College Alumni Association. } stayconnected staystayconnectconnecteded stayconnected selkirk.ca/alumni selkirk.ca/alumni selkirk.ca/alumni selkirk.ca/alumni

40 sub-brand logos learning commons & library WHAT IS THE SELKIRK BRAND?

41 sub-brand logos aboriginal services & the gathering place

Aboriginal Services February 10, 2015 ABORIGINAL SERVICES & Mr./Mrs./Ms./Dr. Full name of recipient. 3 Title/Position of Recipient. THE SCHOOL OF ACADEMIC UPGRADING AND DEVELOPMENT Company Name Address Line 1 Address Line 2 Dear Ms./Mrs./Mr. Last Name: 4 Open House Subject: Title of Subject 5 DATES Sam nistia es quate vel ipsandempore prectam vent. Nelson 11:30 am - 1:30 pm Gia volessu mquiatur? Quia sit, quunt rae nissed quis endit mi, eum venia sinis est et ma dit, Thursday, January 29th que ad expe id maximil magniam exped ut es sundae re nimin recepres duntoreiur Selkirk College Aboriginal Services and the School of Academic aligendandam volorepere nonsequo inus nobit ut rerum que voloren isquam exernate pe lam Castlegar Upgrading and Development will be hosting an open house and a doles disima incipictem. Nam conserci omnimus in et utem et apici consequid quiat Wednesday, February 4th gathering in various communities. These open houses will provide eatempore sint ommos mo evernatios eos que nonsequis es estiandiorum quam hicat ut fugiatem quo mo modis explani sitionsed moloremporum simolup taturitas et, evenis dolorit Trail an opportunity for socializing, sharing information about Aboriginal atendam suntur? Orepudae vellabo. Arunt ad elesequiate in eatioressi doluptatur, sin non Tuesday, February 10th Services and educational opportunities, as well as hearing about WHAT IS THE SELKIRK BRAND? pore as sumqui corestrumqui tecersp ellore, ut volor aut molesti onesti ipsa vendandelis sint community education needs. fuga. Nam eum ut ad ut reped et quati aute voluptat laut eventia quam volorectur sande quo Grand Forks quo experci qui qui atiant. Wednesday, February 11th

Kaslo Snacks and activities will be offered. Closing (Sincerely...), Thursday, March 12th No cost to participate, everyone welcome! Signature Nakusp Thursday, April 2nd

FOR MORE INFORMATION Your Name (Printed) Jessica Morin at [email protected] Your Title Allison Alder at [email protected] ABORIGINAL SERVICES

Within Reach. Beyond Imagination. Within Reach. Beyond Imagination. selkirk.ca/aboriginal selkirk.ca 42 sub-brand logos mir centre No images? Click here

centre for peace

Join us September 21, 2014 Indigenous Perspectives on Healing and the Expressive Arts

MIR CENTER FOR PEACE LECTURE SERIES PRESENTS In recognition of Truth and Reconciliation week and the International Day of Peace, the Mir Centre for Peace and Aboriginal Services at Selkirk College with the Kootenai Art Therapy Institute of Nelson are honoured to sponsor some of the region’s and country’s best-known aboriginal artists Naomi in a remarkable evening that will illustrate the power of art in the journey for healing and peace. A traditional community dinner will be followed by a collaborative presentation that includes Klein Circle Works author, Dr. Fyre Jean Graveline. The following day Dr Graveline will facilitate the Saturday, April 11 communty education workshop “Circle Works: Aboriginal and Transformative Teaching Methods”. 7:30 pm Brilliant Cultural Centre, Castlegar, BC

SEPT 21 SEPT 21 SEPT 22 mircentre Community Guest Speaker Community for peace Dinner Panel Education 5:00 - 7:00 pm 7:00 pm Workshop Cafeteria, The Pit, 9:00 am-1 pm Castlegar Campus Castlegar Campus MIR CENTER FOR PEACE LECTURE SERIES PRESENTS Castlegar Campus $16 per person.Tickets $16 for general public $149 are available at the $13 for students Circle Works: Aboriginal Lawrence Hill Castlegar bookshop until and seniors. Tickets are and Transformative Friday, November 7, 2014 at 7:00 pm September 17, 2014 available at the door. Teaching Methods with Dr. Fyre Jean Graveline.

Learn more Learn more Learn more Blood: The Stuff of Life Lawrence Hill is the author of nine books, including The Guest speaker Book of Negroes, winner of various awards including The Commonwealth Writers’ Prize and both the English and Dr. Fyre Jean Graveline is a Metis (Cree) Traditionalist, scholar, teacher, French Canadian versions of CBC Radio’s Canada Reads. He healer, artist, activist, and mother. Employed in the fields of education and travelled across Canada to deliver the 2013 Massey Lectures, based on his new non-fiction book Blood: The Stuff of Life human services for the last 30 years, she has consistently challenged (House of Anansi Press). He is finishing a new novel and has individuals and organizations to examine and change their attitudes and co-written the adaptation for a six-part television miniseries practices while working to revitalize Aboriginal Traditions, to honour the of The Book of Negroes. The miniseries is being filmed in 2014 knowledge of community resources, especially Elders. in South Africa and in Nova Scotia and will air in 2015 on

CBC in Canada and on BET in the USA. He volunteers with WHAT IS THE SELKIRK BRAND? Crossroads International and Book Clubs for Inmates, and lives in Hamilton, Ontario, Canada. For more information: www.lawrencehill.com. Other upcoming events LOCATION Sept 10 - Peace Cafe Mary Hall, Tenth Street Campus, Nelson, BC Sept 20 - Peace Cafe COST October 10 - Peace Cafe Adult $16 | Senior $13 | Student $13 November 7 - Peace Cafe TICKETS At the Selkirk College Castlegar Bookstore; phone orders available by calling 250.365.1281. In Nelson, tickets available at Otter Books selkirk.ca/mir LIKE TWEET FORWARD (cash or cheque only). mircentre Tickets on sale Oct 1, 2014. for peace You are receiving this email because you have expressed interest in events present by the Mir Centre. You may Unsubscribe if you don’t want to receive email updates on Mir Centre events. For more information call 250.365.1261 or visit selkirk.ca/mir 43 sub-brand logos selkirk geospatial research centre WHAT IS THE SELKIRK BRAND?

44 sub-brand logos sustainable selkirk

FILL ‘ER UP AT THE FOUNTAIN To help reduce plastic bottle waste Selkirk College has installed new water bottle refill stations on all campuses. With some of the purest water on the planet flowing from our surrounding mountains, it’s easy to stay hydrated and fresh during your classes. Enjoy this complimentary water bottle and thanks for making a difference. WHAT IS THE SELKIRK BRAND?

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