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ABU DHABI MEDIA KIT 2020 Media Advertising Andmore ABU DHABI MEDIA KIT 2020 FACT IS A MULTIPLATFORM MEDIA BRAND FACT is a popular website and monthly magazine with a well-established following in Bahrain, Qatar and the United Arab Emirates. An urban culture and lifestyle brand, FACT celebrates the Gulf region’s food, arts, local talent and hospitality scenes. The magazine has been published regionally since 2004, alongside its sister titles: Ohlala, Ohlala Arabia and Hadag magazines, all under the division of The Nans Group Publishing. Several events are organised by FACT magazine, including its annual FACT Dining Awards and FACT Spa & Wellness Awards, celebrating the best restaurants and luxury wellbeing, recognising two of the most thriving industries in the GCC. DIGITAL AWARDS PRINT Oh! Deer DECEMBER 2016 ISSUE 6 VOL 3. AED 10 festive fun, nye nights & december’s hottest happenings! D A M ONLINE AWARDS MAGAZINE PLATFORMS The FACT Dining Awards was A metropolitan lifestyle title, FACT FACT is one of the most comprehensive lifestyle established in 2010 in Bahrain. stands for food, arts, culture and websites in the GCC, reaching over 150,000 Designed to acknowledge, reward travel. Read indepth coverage of the users every month. FACT readers are intuitive and celebrate excellence across city’s local talent, arts and culture and curious about cultural happenings, local all key sectors of the hospitality activities, best places to eat out and events, the latest brunch, the newest art exhibition industry. Today, the FACT Dining the top hotels to spend your time. We and other interesting places to check out in their Awards has grown to cover the UAE put great emphasis on covering the free time. Our followers spend their disposable markets and is recognised regionally hospitality and dining scene, hidden income on all the latest fashion, gadgets, dining as the ultimate hallmark of reliable hotspots and events happening in deals, staycation offers and more. They are highly industry excellence. Both the FACT Abu Dhabi. You’ll get the best travel receptive to relevant advertising campaigns and Dining Awards and the FACT Spa stories, fashion and beauty must- messages, continuously paying attention to & Wellness Awards ceremonies haves and exclusive interviews too. FACT’s digital platforms, which offer a variety of are regarded as milestone events We aim to highlight and support local cutting-edge ad tech tools to maximize return on the calendar, attended by key exhibitions and community initiatives on investment: display, email marketing, social decision makers as well as the that will benefit our readers. media advertising and more. We give the people biggest consumer media bloggers of Abu Dhabi exactly what they are looking for. and influencers. FACT: NEED-TO-KNOW DIGITAL STATS THE WEBSITE WWW.FACT-MAGAZINE.COM Monthly Unique Users Per Month Page views Per Month Sessions 88,000 200,000 125,000 34K 24K SOCIAL MEDIA & ONLINE FACT prides itself on being one step ahead of its competitors when it comes to social media and reader interaction. FACT Abu Dhabi edition has already established itself in the digital world with an active presence on Facebook, Twitter, and Instagram. Here, the team talk with readers, support clients, and run the magazine’s now famous giveaways. Twitter Instagram @FACTMagazineME is on its way We post pictures of unusual finds, to building a reputable following, EXCLUSIVE foodie hotspots, and the content through fun and interesting tweets VIDEOS from our latest issue, tagging clients on a daily basis. FACT creates exclusive video and using appropriate hashtags. content for advertising clients to share and promote across ALL of Facebook our social media channels. This can Issuu FACT Qatar’s Facebook page be a themed night or brunch visit, This online platform provides a is used to promote events and a room review or even a special sneak peek into the latest issue with dining offers, as well as to event. We’ll film, edit and post! the magazine getting up to 50,000 interact with readers and clients. unique visitors and reads, monthly. Our brand new website www.fact-magazine.com packages all the best featuresfrom print, as well as all the latest events and happenings in Abu Dhabi. CHECK OUT OUR WEBSITE WWW.FACT-MAGAZINE.COM DIGITAL RATE CARD www.fact-magazine.com is the ultimate go-to source for all things local in Dubai. First for arts, cultural happenings, fashion, tech, motoring, dining, hospitality and travel, FACT prides itself on being fiercely local, bringing informative features directly to our readers in the most fun and energetic way possible. Get all the latest at your fingertips on our brand new website. TOP LEADERBOARD MPU LOWER BANNER LEADERBOARD ADVERTISING RATES & DISCOUNTS 1 MONTH HOMEPAGE PLATFORM TOP LEADERBOARD 728 x 90 pixels | Max file size 70kb Dhs 5,500 (Dhs 38,59 CPM) LOWER LEADERBOARD 728 x 90 pixels | Max file size 70kb Dhs 5,000 (Dhs 35.1 CPM) MPU BANNER 468 x 60 pixels | Max file size 35kb Dhs 4,000 (Dhs 31.58 CPM) *All fees will be subject to 5% VAT BESPOKE EDM TO FACT EMAIL IDS ONE EDM TO ABU DHABI DATABASE 42,000 EMAIL Dhs 4,200 (Dhs 100 CPM) *All fees will be subject to 5% VAT ONE EDM TO UAE DATABASE 82,000 EMAIL Dhs 8,200 (Dhs 100 CPM) *All fees will be subject to 5% VAT Email Communications are mailed to our members and previous Awards voters. EDM to our UAE database 82,000+ Email IDs (subscribers + previous voters) organically grown over 5 years. We receive strong open rates, averaging at 7% - 12%. specifications: - JPG Image artwork - no larger than 1MB - Copy and images are required minimum of 7 working days before date to be sent - Provide email subject line heading - Images to be supplied in highest resolution possible - Multiple links are possible and should result in a higher CTR - Ensure one link in first paragraph to engage readers WWW.FACT-MAGAZINE.COM THE DEMOGRAPHIC ABU DHABI EDITION FACT Abu Dhabi is designed and edited to specifically target the urban, local and expatriate community in Abu Dhabi that makes a large part of the mass consumer market. Our research shows that our readers are: GENDER DISTRIBUTION READERS’ INTERESTS CIRCULATION 55% 45% 20% Female Male Art & Culture 15,000 (copies per month) 35% AGE DISTRIBUTION Hospitality 10% & Dining READERSHIP Under 20 yrs 10% Motoring 140,000 45% & Technology 20 – 30 yrs 15% TARGET AUDIENCE Fashion & 35% Beauty 30 – 40 yrs 42% 58% 20% LOCAL EXPATRIATE 10% Travel & 40+ yrs Staycations EDITORIAL FACT Abu Dhabi is the city’s first metropolitan culture magazine boasting international standards of design, as well as unparalleled editorial integrity. A fiercely local publication with a sophisticated edge, the magazine has in-depth coverage of the UAE’s arts, fashion, culture, motoring, and dining, alongside all the best events, delivering probing features and up- to-date news from the capital. Combined with a discerning review system by our team of experts, readers will never need to look elsewhere for all their lifestyle, retail and entertainment needs. • CHECK IT OUT • LISTEN UP FACT FINDS ART ALERT Get your culture fix with the Lourve Abu Dhabi’s Benvenuto al LARTE newest exhibitions ITALIAN FOOD LOVERS, UNITE! LARTE, A MODERN RESTAURANT, BAR, TERRACE AND Co-Lab: COMMUNITY SPACE CONCEPT, FROM THE HEART OF STYLE CAPITAL MILAN, HAS Contemporary Art and Savoir-faire LAUNCHED IN ABU DHABI. Co-Lab: Contemporary Art and Savoir-faire, is a unique exhibition of four contemporary works of art created by UAE-based artists in collaboration with premium French manufacturers. The exhibition will be on display until 25 March 2018 in the museum’s Forum. Co-Lab is part of the Emirati-French Cultural Programme: Dialogue with Louvre Abu Dhabi, an initiative established by the Department of Culture and Tourism – Abu Dhabi and France’s Ministry of Europe and Foreign Affairs, Ministry of Culture and the Institut Français. Conceived and produced jointly by the Emirati From One Louvre to Another: and French authorities, the Emirati-French Cultural Programme - Opening a Museum for Everyone in dialogue with Louvre Abu Dhabi - fully embraces the creative momentum set in motion by the creation of the museum. Louvre Abu Dhabi’s first special exhibition, From One Louvre The artworks on display in this exhibition combine the artists’ to Another: Opening a Museum for Everyone, is now open creativity and artistic vision with the technique and know-how to the public and will run until April 7. The exhibition traces of the French manufacturers. The four artistic projects revolve the history of France’s Musée du Louvre in the 18th century around the central theme of ‘Time’. Each artist expressed this LOUVRE through 150 paintings, sculptures, decorative arts and other theme using different approaches and materials. ✤ works of art from the world-renowned collections of the Musée du Louvre and the Château de Versailles. ABU DHABI From One Louvre to Another: Opening a Museum for Everyone tells the story of the creation of the Musée du Louvre two ARTWORKS centuries ago, when Europe’s first museums were founded to share access to magnificent royal collections with the public. GO: LOURVE ABU Divided into three sections, the exhibition explores the royal DHABI, SAADIYAT PART OF THE LARTE PROJECT, showcasing modern, tradition of daily visits to the Abu Dhabi fish market. collections at Versailles under Louis XIV, the Louvre as a palace ISLAND, WWW. contemporary Italian hospitality and community experience, Open for breakfast, lunch and dinner, signature dishes set to for artists, and the creation of the Musée du Louvre. LOURVEABUDHABI.AE ARTWORKS AND ARTEFACTS FROM THE REGION served alongside art, fashion and design – the new venue is become fast favourites comprise saffron and lobster arancini, ALONGSIDE LOUVRE ABU DHABI’S PERMANENT a combination that is truly unique to the Abu Dhabi dining and stone bass carpaccio, oven baked ziti and eggplant parmigiana.
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