Innovations-Information 2018

EINTRITT KOSTENFREI

FAVOURITES SustainableSustainable production Manicure, pedicure and cosmetic instruments – Made in Solingen production

Special award for The award environmentally-friendly, Ethical Style resource-saving production stands for

The family-owned company Becker Solingen has • Eco-Friendly Materials, Re-/Upcycling De- • Handmade Manufacturing: Products that been specialised in the production of cuticle sign and Lifecycle Design Concept: Products are handmade and preserve and promote scissors, nail scissors, tweezers, nail nippers, made of environmentally friendly materials craftsmanship. cuticle pliers and sapphire nail files since 1930. or products that are intended for recycling Becker Solingen products are expertly sharpened or that can be repaired. by master craftsmen from Solingen. Solingen, Managing Director Michael Becker considers en- The steel and plastic materials used for produc- the „city of blades“, is known worldwide for its vironmentally-friendly, low-emission and energy- tion can be completely remelted and recycled. craftsmanship. saving work processes to be very important: The products themselves can be repaired or re- „All of our plants are equipped with state-of-the- ground. art exhaust air systems and a treatment plant for the reuse of consumable water. We also have • Eco-Optimised Production: Optimised ma- our own cogeneration plant, which supplies hot nufacturing process for resource conservati- water and covers 45 per cent of the electricity on, e.g. energy, water, waste required for our production. With the hot water, Use of a combined heat and power plant, water the tanks in the electroplating shop are main- treatment plant and recycling of the production tained at a constant temperature and the entire residues. company building is heated by underfloor hea- ting,“ explains Michael Becker, who is a member • Fair & Social Production: Products which of the 3rd generation to manage the company. are manufactured in social facilities and/or under socially acceptable conditions His father and grandfather were particularly The Becker Solingen products have been reliably keen on resource-saving working processes. „My packaged for decades by Lebenshilfe eV - An as- father would have been very proud of this year‘s sociation for the support of people with a mental „Ethical Style 2018“ award received for this,“ disability. asserts the Managing Director.

2 Manicure, pedicure and cosmetic instruments – Made in Solingen

Contents

PageInnovations 2 Sustainable Production

Page 4-5 ERBE® - Relaunch

Page 6 - 7 YES® - Relaunch

Page 8 ERBE® Pastel Series - Pedicure

Page 9 ERBE® Pastel Series - Manicure

Seite 10 ERBE® Ceramic Foot Files

Page 10 ERBE® 360° Nail Clippers

Seite 10 ERBE® Corn Plane

Page 11 - 13 ERBE® Manicure Cases

Page 14 ERBE® Travel Razor Cases & Razors & Brushes

Page 15 ERBE® Shaving Accessories

Page 16 - 17 ERBE® Shaving Accessories - New Products in 2018 - Modular Systems

Page 18 Taylor of Old Bond Street Pre Shave Oil

Page 19 Taylor of Old Bond Street and Mondial Antica Barberia Pre Shave Oil

Page 20 Trade Fair Dates Product-Catalogues

Downloadhttp://www.becker-solingen.de/service

DIE WELT DER MANICURE Die italienische Kunst der Rasur DIE KUNST DER RASUR DIE KUNST DER RASUR NEUHEITEN COLLECTION 2016/2017 SHAVING SHOP SHAVING SHOP PREMIUM DESIGN - MODULAR LUXURY GENTLEMEN'S SHAVING PRODUCTS E R U C I N A M - R E K C E BECKER-MANICURE SELECTION B COLLECTION C A F EXKLUSIVER VERTRIEBSPARTNER EXKLUSIVER VERTRIEBSPARTNER BECKER SOLINGEN B BECKER SOLINGEN D M T

3 ForERBE significantly in a new look Attractive packagings, display stands and shelf system solutions from 2018 on more turnover

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ERBE RELAUNCH 2018 Targeted staging of products for demanding requirements The family-owned company Becker Solingen ding to DIN EN ISO 9001 and IFS. Strict controls keeps its finger on the pulse. In the recent The new brand image with an updated product of the production processes and logistics proce- history of the company of the premium range and revised packagings and sales aids goes dures guarantee the high quality of the products brand Erbe, which stands for daily care in hand in hand with additional sales promotion, and ensure reliable, punctual deliveries – even in the field of manicure, pedicure, cosmetics e.g. using decorative materials or elegant shop large quantities. and shaving, a comprehensive facelift has shelf systems. been carried out. Thanks to its modern and Furthermore, new placement solutions such as Environmental protection is not neglected by customer-oriented appearance, this opens wall systems, displays and floor displays are avai- Becker Solingen either – just the opposite in up intelligent solutions for retailers to in- lable to the retail partners. Additional turnover fact. The production systems are equipped with crease their turnover. is also generated by exclusive manicure cases state-of-the-art exhaust air systems and a tre- made of high-quality leathers and luxurious sha- atment plant for consumption water for reuse. ving accessories, which are now also available in Hardly any waste is generated during production Focus on the customer attractive, elegant black gift packagings with a and the sludge and plastic residues produced in Not only the new exclusive packaging design in stylish inlay. electroplating are almost completely recycled. elegant black, combined with red highlights, cre- The company received the Ethical Style Award ates an eye-catching appearance – the revised, for this. multi-language product information also contri- In-house production butes to a refined, valuable and informative pre- with a high quality standard sentation of the products. The entire manicure and pedicure range consisting of nail, skin and The steel goods are now produced with the help combination scissors, pliers, tweezers, files, pla- of state-of-the-art automation technology, robot nes and much more is presented in transparent support and an experienced master craftsman blister packs that offer the best view of Solin- from Solingen. Important working steps, such gen‘s quality products. The optimised packaging as the „finishing touch“, may still only be car- sizes create a clear structure on the sales shelf. ried out by competent skilled workers in order Furthermore, easy-to-read, understandable pro- to achieve the desired quality. Each product is duct descriptions and pictograms make product tested separately before leaving the production selection easier. halls. In addition, the company is certified accor-

4 ERBE in a new look Attractive packagings, display stands and shelf system solutions from 2018 on

Parfümerien

Traditionsunternehmen Becker Solingen relauncht seine Premium-Marke2970 2971 ERBE DEKO-CUBE as Familienunternehmen Becker So- Dlingen, das seit 1930 Stahlwaren für Maniküre, Pediküre und Kosmetik her- stellt und in dritter Generation von Mi- chael Becker geführt wird, bleibt am Puls der Zeit. So wurde in der jüngsten Fir- menhistorie der Premium-Marke ErbE, die für die tägliche Pflege im Bereich Maniküre, Pediküre, Kosmetik und Rasur steht, ein umfassendes Facelift verpasst – dies eröffnet dem Handel dank eines modernen und kundenorientierten Auf- Musterraum tritts intelligente Lösungen zur Umsatz- steigerung. Foto Den Kunden im Fokus Nicht nur das neue exklusive Verpa- 5 ckungs-Design in elegantem Schwarz, Mit edlen Laden-Regalsystemen kann der Umsatz signifikant gesteigert werden kombiniert mit roten Akzenten, sorgt für einen aufmerksamkeitsstarken Auf- zur Verfügung. Für zusätzlichen Umsatz Unternehmen nach DIN EN ISO 9001 tritt – auch die über- sorgen auch exklusive Manicure-Etuis sowie IFS-zertifiziert. Strenge Kontrollen arbeiteten, mehr- aus hochwertigen Ledern sowie luxuri- der Produktionsabläufe und Logistikab- sprachigen Produkt- öse Rasier-Accessoires, die nun auch in wicklungen garantieren die hohe Wertig- informationen tra- attraktiven, edel schwarzen Geschenk- gen zu einer edlen, verpackungen mit schickem Inlay gelie- wertigen und infor- fert werden. mativen Präsenta- tion der Produkte Hauseigene Fertigung bei. Das gesamte mit hohem Qualitätsstandard Maniküre- und Pedi- Die Stahlwaren werden mittlerweile küresortiment aus mit Hilfe von modernster Automations- Nagel-, Haut- und technik, Robotersupport und erfahrener Kombischeren, Zan- Solinger Meisterhand hergestellt. Wich- gen, Pinzetten, Feilen, Pinzetten, Hobel tige Arbeitsschritte, wie zum Beispiel und vielem mehr, präsentiert sich in „der letzte Schliff“, dürfen nach wie transparenten Blisterverpackungen, die vor nur von kompetenten Facharbeitern beste Sicht auf die Solinger Qualitäts- ausgeführt werden, um die gewünschte produkte bieten. Die optimierten Verpa- Qualität zu erreichen. Jedes Produkt wird Das Beauty-Sortiment ERBE steht ckungsgrößen schaffen eine klare Struk- vor dem Verlassen der Produktionshallen für professionelle Solinger Qualität tur im Verkaufsregal. Zudem erleichtern separat geprüft. Darüber hinaus ist das gut lesbare, verständliche Produktbe- keit der Produkte und sichern zuverlässi- schreibungen und Piktogramme die Aus- ge, termingerechte Lieferungen – auch in wahl der Produkte. großen Mengen.

Produkte gehobener Ansprüche Und auch der Umweltschutz kommt bei gezielt in Szene gesetzt Becker Solingen nicht zu kurz – ganz im Der neue Marken-Auftritt mit aktualisier- Gegenteil. Die Produktionsanlagen sind tem Produktsortiment und überarbeite- mit hochmodernen Abluft-Systemen und ten Verpackungen und Verkaufshilfen mit einer Aufbereitungsanlage für das geht einher mit zusätzlicher Verkaufsför- Verbrauchswasser zur Wiederverwen- derung, z.B. mittels Dekorationsmateri- dung ausgestattet. Bei der Produktion alien oder edlen Laden-Regalsystemen. fallen so gut wie keine Abfälle an, und Zudem stehen den Handelspartnern der in der Galvanik anfallende Schlamm Papiernagelfeilen, Sandblattfeilen, Fußraspeln etc. neue Platzierungslösungen wie Wand- runden das Komplett-Sortiment für Maniküre und sowie die Kunststoffreste werden voll- systeme, Displays und Bodenaufsteller Pediküre ab. ständig recycelt.

Oktober 2017 31 YESBest in buy a new brand look with attractive packagings and sales displays from 2018 on an attractive design

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te-of-the-art automation technology, robot sup- The products of the YES® brand for daily This means that they can be sold as self-service port and an experienced master craftsman from cosmetics are presented in a new, attractive products in convenience stores, self-service de- Solingen. Important working steps, such as the packaging design and with space-saving POS partment stores and drugstores. Furthermore, „finishing touch“, may still only be carried out placement solutions – for optimum sales new placement solutions such as wall systems, by competent skilled workers in order to achieve success. displays and floor displays are available to the retail partners. the desired quality. Each product is tested sepa- rately before leaving the production halls. The YES beauty range Environmental protection is also a top has long stood for professional Solingen quality Nearly all YES articles of the Solingen-ba- priority at Becker Solingen: The producti- for a low price in Germany and worldwide. sed brand manufacturer Becker Solingen are on systems are equipped with state-of-the-art Now, the manufacturer Becker Solingen has manufactured completely in-house at three exhaust air systems and a treatment plant for provided the brand used for daily cosmetics, locations and in accordance with high quality consumption water for reuse. In addition, the hand and foot care with a new look in order to standards. The company is certified according company uses its own combined heat and power make the appearance of the products modern to DIN EN ISO 9001 and IFS. Strict controls of plant, which keeps the electroplating tanks at and customer-oriented and considerably faci- the production processes and logistics proce- a constant temperature, supplies 45 percent of litate handling in the self-service markets. The dures guarantee the high quality of the pro- the electricity and keeps the underfloor heating entire manicure and pedicure range consisting of ducts and ensure reliable, punctual deliveries system in operation during the cold months of nail, skin and combination scissors, pliers, twee- – even in large quantities. the year. Hardly any waste is generated during zers, files, planes and much more is presented in production. The sludge and plastic residues pro- transparent blister packs. These support the end- Strictly tested imported goods such as paper duced in electroplating are almost completely user with a good view of the products, easy-to- nail files, sand leaf files, foot rasps etc. round recycled. The company received the Ethical Style read, understandable product descriptions and off the entire manicure and pedicure range. Award for this. pictograms when selecting the right products.

The family-owned company, which is managed by Michael Becker, who is a member of the third The optimised packaging sizes and the generation of the family, has had experience of young, feminine design ensure a clearly arran- the manufacture of cosmetic, nail and foot ged, attractive effect of the cosmetic, nail and care products since 1930. The famous spe- foot care series – either suspended with Euro cial sapphire coating of the most popular nail file perforation or designed as a series in the sales was developed by Becker in the 1950s. The steel stand. goods are now produced with the help of sta-

6 YES in a new look attractive packagings and sales displays from 2018 on

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7 ERBEAttractive Pastel Series for manicure & pedicure sales displays

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ERBE® Pedicure ERBE scissors are expertly sharpened by master ERBE® Pedicure Stone For the perfect care of your feet craftsmen. For the easy removal of cornea - antibacterial and effective Three articles in attractive, trendy pastel shades recommended retail prices for visibly well cared-for feet Corneal rasp = EUR 5,20 The Erbe Pedicure Stone is dermatologically Corneal plane = EUR 5,20 tested. Made in Solingen Toenail scissors = EUR 19,90 Due to its inorganic material properties it is With the corneal rasp made of stainless steel absolutely germ-free and odourless. Due to its you can remove keratinised skin from your feet. ergonomic shape, it fits particularly well in the The ergonomically shaped plastic handle fits se- hand. Available in two sizes. curely and comfortably in the hand during use. recommended retail prices The corneal plane is excellent for the easy re- Small stone - 4 cm x 7,5 cm = EUR 2,95 moval of stubborn, thick cornea. The tensioned ERBE® ceramic foot file Large stone - 5 cm x 10 cm = EUR 3,95 blade can be used on both sides and is repla- Particularly durable and robust ceable. With its ergonomic shape, the plastic through the use of genuine ceramic stone handle also ensures convenient use. More detailed informations about this product For the particularly easy shortening of even you can find on page 10. hard toenails, the toenail scissors have a short cutting edge and extra long handles. They recommended retail price consist of nickel-plated, durable, forged special EUR 15,00 steel. Fine adjustment can be carried out at any time with the help of the screw.

8 ERBE Pastel Series for manicure & pedicure

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ERBE® Ceramic nail file 4in1 ERBE® Tweezers Pastel ERBE® glass files For fast and easy filing of the nails ergonomically curved shape offers Soft-touch pastel in the conical case the best visibility suitable for allergy sufferers The multi-purpose full ceramic file offers four functions in just one product: The fine ceramic High-quality tweezers - lacquered in the latest Glass files are particularly suitable not only for side is used to shape the nails, while the rough pastel trend colours. sensitive and fragile nails, but also for artificial side is used to shorten them. With the help nails. They are characterised by their gentle file of the indentation on the edge of the file, the The ergonomic, curved shape makes it easier properties and their long-lasting quality, as the shape of the nails can be perfected even more. to see the hairs and enables the particularly very fine-pored grinding surface inserted into The file handle can be re-inserted for particular- accurate plucking of fine hairs. the glass surface does not wear out. ly easy handling as a practical nail cleaner. The slanted tips of the stainless steel 9.7 cm- The colour-matched conical case is particularly The 13 cm-long ceramic file in an elegant design long tweezers are ground exactly to precisely practical for safe storage and transport on the is washable and therefore very hygienic. grip individual hairs. go – the file can even fly with you in your hand An extremely useful gimmick for your handbag luggage. For this reason, it is also ideal for – available in 3 cutting-edge pastel colours. Suitable for people with nickel allergies. professional use.

recommended retail price recommended retail price The pink, mint or light blue glass files are avai- EUR 9,90 EUR 7,95 lable in the lengths of 9 cm or 14 cm.

recommended retail prices 9 cm, EUR 6,95 | 14 cm, EUR 10,95

9 ERBEEverything body care accessories for beautiful hands and feet for beauty

ERBE® ceramic foot file 2062 ERBE® 360 degrees Particularly durable and robust 2060 2061 Precision nail clippers through the use of genuine ceramic stone for manicures and pedicures

Significantly simplified shortening of the nails The ergonomically shaped foot file in a current by any position adjustment of the cutting head. trend colour offers two different ceramic care This can be rotated through 360° and fixed at stones in one product. With the coarse side, you the desired angle to the nail which is to be can remove calluses and cornea from your feet shortened. very gently. With the fine side, the treated skin areas can be perfectly smoothed out. Effortlessly High-quality design with an ergonomic plastic and perfectly groomed feet with minimal expen- handle and blades rounded off in the shape of diture of time.. a nail.

The handle is manufactured in particularly durab- Premium quality: Clean processing le and robust quality. It consists of high-quality, and use of high-quality special steel with ribbed plastic in an ergonomic shape, so that the accurately fitting blade processing for a handle lies safely and comfortably in your hand guaranteed perfect, smooth and sharp cut. during use. recommended retail price The ceramic stones do not wear out. This gives 92670 7,5 cm EUR 8,90 the file an extremely long period of use. It can 92680 9,5 cm EUR 9,90 simply be rinsed under running water for clea- ning. This file is also suitable for diabetics.

recommended retail price EUR 15,00

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ERBE® „Trendy“ corneal plane

The Solingen quality corneal plane in the cur- rent trend colours is particularly suitable for the 2002 2003 easy removal of thick cornea.

The handle is manufactured in particularly durable and robust quality. For a comfortable, non-slip grip during use it has oval grooves in the handle and consists of high-quality plastic in an ergonomic shape.

2004 The tensioned Solingen blade can be used on both sides. This is available as a pack of 10 or 100 in a practical dispenser.

Made in Solingen

recommended retail prices EUR 5.20 corneal plane

Corneal plane blades 2980 20,00 EUR 100er Pack, 2980 2,00 EUR 10er Pack, 2010 10 2010 ERBE body care accessories for beautiful hands and feet

ERBE® Rainbow Pastel Case Range • nail scissors with micro-teeth recommended retail prices Made in Solingen/Germany • cuticle scissors with fine, pointed 5 piece, EUR 59,90 and curved blade 7 piece, EUR 79,90 The current trend colour cases of the Rainbow • tweezers with slanted tip Pastel range are made of high-quality cowhide • sapphire nail file with coarse/fine filing surface leather. The trendy press stud cases are equipped • a double instrument with nail cleaner and with exclusive original Solingen nail care instru- cuticle pusher ments – an ideal present that gives great pleasu- re and has a long service life and period of use. The 7-piece set contains the following instead of the double 5 and 7-piece Erbe premium configuration instrument: for manicure/cosmetics on the go: • nail cleaner • cuticle pusher • original Solingen nail nippers

9192 blue 9193 yellow 9194 green 9195 pink 9182 blue 9196 white 9183 yellow 9184 green 9185 pink 92680 9186 white

ERBE® Antique case Made in Solingen/Germany

7-piece manicure case made of fine antique leather – Made in Solingen

The „Erbe Manicure Case“ is made of antique leather. The case is equipped with original high-quality stainless steel Solingen nail care instruments. It is closed using practical press studs. It contains the rustproof premium equip- ment for manicure/cosmetics on the go and is suitable as a gift for him and her.

recommended retail price EUR 119,00

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11 ERBEFor manicure nail care cases Solingen nail care sets in elegant cases on the go and at home

ERBE® Cognac case range Made in Solingen/Germany recommended retail prices Each of the five models in the new „Cognac“ Art. no. 9169 EUR 39.95 range of cases is ideal for nail care at home and Art. no. 9115 EUR 56.00 on the go. The sleeves for the original ERBE Art. no. 9175 EUR 56.00 stainless steel products are made of elegant and Art. no. 9176 EUR 99.00 durable leather. Art. no. 9179 EUR 119.00

The selection includes 3, 4 and 5-piece sets as cases with a press-stud, zipper or with a practical tuck-in flap for secure closing.

9175

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9169

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12 ERBE manicure cases Solingen nail care sets in elegant cases

ERBE® Stone case range of slate and a flexible textile has been created recommended retail prices made of real stone in a complex process. The material is easy-care, Art. no. 9108 EUR 39.95 with stainless steel equipment unique in terms of appearance and feel and ma- Art. no. 9109 EUR 59.90 Made in Solingen/Germany gically turns every case into a unique item. Art. no. 9167 EUR 154.00 Art. no. 9111 EUR 128.00 The innovative cases of the ERBE Stone The range offers four models with 3, 4 and 5 manicure range consist of genuine natural slate items of equipment. The durable, finished cases in combination with plant-based tanned leather. can also be closed with a push-button or zip clo- sure and a practical tuck-in flap. In order to be able to work the real stone in a case, a symbiosis between an extra-thin layer

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ERBE® Black Mamba Case Range Tanned exclusively with vegetable matter for a subtly shiny, particularly intensive depth of colour Made in Solingen/Germany

The exclusive Erbe Black Mamba range of manicure cases comes with four new models in an elegant plain smooth leather design.

As a 3-piece pocket case or a 5-piece version with press stud, zip or clasp, it is available in timeless fine, black, smooth leather. The high-quality leather from Italy has been tanned 9189 9122 exclusively with plant materials and dyed with a special technique for extra depth of colour and brilliance.

recommended retail prices Art.-Nr. 9189 39,95 EUR Art.-Nr. 9190 109,00 EUR Art.-Nr. 9197 115,00 EUR Art.-Nr. 9122 129,00 EUR

9190 9197 13 ERBEEverything Shaving for Shop High-quality shaving the accessories perfect from Germany shave and Italy

ERBE® Travel sets High-quality shaving accessories from Germany and Italy Made in Solingen/Germany

In the robust leather cases, the utensils can be securely transported and stored for care on the go.

Art. No. 9665: Zip case made of black leather, including Razolution stainless steel razor. A cartridge with 10 replacement razor blades is also included.

recommended retail price EUR 159,00

Art. N0. 9666 Zip case in black leather, including a chic, high- gloss razor handle with original Mach3 blade head. For nail care, the case also includes nail scissors and a sapphire file from ERBE Premium steel goods from Solingen.

recommended retail price EUR 149,00 9665 9666

ERBE® shaving set with traditional The silver tip shaving brush was handmade in horn. Wood and horn are natural products – Solingen razor Italy. The brush handle fits perfectly in the palm each knife is unique. of your hand when the foam is applied. The lu- The set consists of a high-quality, traditional xurious silver-tipped badger hair of the shaving Made in Italy and Germany Solingen razor and a luxurious silver-tipped bad- brush provides ideal foam formation and plea- ger hair brush with a decorative, shiny refined sant softness when whipping and applying the recommended retail prices stand. shaving foam. With good care, shaving brushes 81002 olive wood set made of luxurious silver-tipped badger hair stand 3-piece, EUR 229.00 The Solingen 5/8“ hollow ground blade is a mas- out in particular due to their remarkable longe- terpiece of the art of grinding from Solingen. vity. 81004 Cow horn set The elegant handle also serves as a casing for the 3-piece, EUR 309.00 sharp blade. A shave with a well-maintained, tra- The set is available with either olive wood or ditional razor is the most thorough shave of all. burlwood handles or handles made of real cow 81006 Burlwood set 3-piece, EUR 349.00

81002 81004 81006 14 ERBE Shaving Shop High-quality shaving accessories from Germany and Italy

ERBE® SAFETY RAZOR Premium Design Edition Berlin Made in Solingen/Germany

Stylish safety razor made of 100% stainless steel.

For a particularly thorough and safe shave, since the blade is automatically adjusted to the opti- mum angle to the skin - this also makes the razor ideal for wet shave beginners. The blade can be changed in no time at all. And the best thing for a low-cost shave: the blades can be used on both sides. Including decorative stand for practi- cal storage 8120 recommended retail price EUR 94.00 8220

ERBE® Shaving Accessories Barber in a trendy design a soft, but nevertheless pleasant massage effect Made in Italy and Germany on the skin. With good care, shaving brushes made of real badger hair stand out in particular The dazzling stripes in blue, red and white used due to their durability. to attract numerous customers to the barber shops. The new ERBE razors and brushes of the The razor is equipped with an original Gillette® „Barbier“ range are now decorated with this de- Mach3 razor blade. This is guaranteed to provide sign. a particularly gentle and thorough shave.

Trendy styles in the bathroom of absolute top recommended retail prices quality for a perfect shave. Razor, Gillette Mach3 blade EUR 49.00 The badger hair shaving brush was handmade in Shaving brush, badger hair Italy. The brush handle fits perfectly in the palm EUR 59.00 of your hand when the foam is applied. The bad- 6575 6577 ger hair offers excellent foam formation when whipping and applying the shaving foam and has

ERBE® ceramic shaving bowl for the wet shave

recommended retail price In the Erbe ceramic shaving bowl it is possible to EUR 14,90 conveniently whip up a fine-pored foam with a shaving brush in the sizes S - XL. This works by allowing the brush, which has previously been soaked in lukewarm water, to circulate in the ceramic bowl with a small amount of shaving soap, shaving cream or gel for at least one mi- nute. The practical handle of the bowl makes it 6214 easier to hold it while whipping the foam. In addition to its usefulness, the Erbe ceramic bowl is also a decorative eye-catcher in the ba- 6213 throom. 15 ERBEFor Modular the love Sets - Mix your favorite Combining personal favourite ofsets fromritual individual parts of the new design range

ERBE® Premium Design - Modular Combine the individual parts to create your favorite individual set SELECT FROM 6 DESIGNS Six exclusive ERBE design ranges in different shapes, materials, colours and quali- ties are available. PREMIUM Mix your favourite – combine the hand-made DESIGN brushes and razors according to your taste - Mix your BLACK, with a suitable holder, with or WHITE, without a shaving bowl. This is how to create favorite your favourite set! REAL WOOD, STAINLESS There are three different razor head systems for each design model to choose from – Original SILVER TIPPED STEEL, Gillette Mach3 or Fusion and the traditional BADGER HAIR, ... razor head. PURE BADGER GILLETTE HAIR OR SYN- The brush hair is available as luxurious sil- MACH3, ver-tipped badger hair, as high-quality, THETICS pure badger hair or as a vegan synthetic TURBO version. The handles are made of refined metal, OR scratch-resistant high-grade resin or natural woods. TRADITION SYSTEM All individual parts are expertly manufactured carefully by hand from the best materials. Every product is thoroughly tested before it leaves the manufacturing facility so that the morning care ritual becomes a genuine pleasure.

WITH OR WITHOUT SHAVING BOWL

DIE KUNST DER RASUR SHAVING SHOP PREMIUM DESIGN - MODULAR

BECKER SOLINGEN D

Katalog-Download: www.becker-solingen.de/service

16 ERBE Modular Sets - Mix your favorite Combining personal favourite sets from individual parts of the new design range

ERBE® Premium Design MILANO ERBE® Premium Design PARIS ERBE® Premium Design VIENNA Wenge wood, olive wood & refined metal High-grade resin in white & black Olive wood & precious resin in black

In the shopping and fashion metropolis in the Terms such as exclusive and extravagant des- The historical beauty of Vienna in combi- north of Italy, the inspiration for this elegant cribe the City of Love, as well as the properties nation with traditional elegance is the inspi- range with its classic modern design was born. of this „ERBE Premium Design Paris“ range. ration for the „ERBE Premium Design Vienna“ The handles, which fit comfortably in your Precious resins in black and white as the finest range. The materials used for the handles are hand, are optionally made of precious woods or materials of the conically shaped handles in fine woods or attractive black precious resins high-quality refined metal. combination with high-gloss refined metal. with an ergonomic shape. recommended retail price recommended retail price from EUR 189.00 recommended retail price from EUR 150.00 from EUR 140.00

ERBE® Premium Design BARCELONA ERBE® Premium Design NEW YORK ERBE® Premium Design BERLIN High-grade resin in black Refined metal & precious resin in black Made of stainless steel / nut, oak, maple & aluminium The modern „ERBE Premium Design Barcelo- Pulsating life and dynamic vitality, glitz na“ range is the perfect match for the young, and glamour – that is New York – with the Berlin – the modern, traditional city that gave lively city of pure joie de vivre. matching „ERBE Premium Design New York“ its name to our „ERBE Premium Design Ber- The stylish, ergonomically shaped handles are shaving range of the same name. lin“ shaving range. Modern, clear shapes and made of high-grade resin in timeless, modern long-lasting, tried and tested materials such black. The materials used, such as titanium, re- as stainless steel, coated aluminium and the fined, high-gloss metal or timelessly modern, finest woods stand out in this Made in Solin- recommended retail price black precious resins, produce a noble design gen collection. from EUR 94.00 with clear lines. recommended retail price recommended retail price from EUR 219.00 from EUR 124.00 17 Naturalfor the perfect shaving care of the popular cult brands from Italy and London and smooth shave

45106

45107 45109 45108

Newcomer for the man

Platinum Collection Platinum Collection Fragrance 2in1 Platinum Collection Shaving Soap – the brand new, exclusive edition of Aftershave & Cologne in one – provides in- in the wooden bowl London‘s Jermyn Street cult brand tensive and cooling care, relaxes the skin and Made from natural essences. Shaving soap Taylor of Old Bond Street prevents skin irritation. Made in England. with a masculine, woody-oriental and spicy- sweet fragrance in a decorative wooden bowl. This unmistakable, masculine fragrance from recommended retail price Made in England. the Platinum Collection was created in the EUR 59.95 / 50 ml heart of London‘s barbers‘ district. recommended retail price Platinum Collection Shaving Soap –Refill EUR 49.00 / 100 g Ingredients such as bergamot, white pear, The very rich shaving soap nourishes the skin violet, sandalwood, amber, tonka bean and and prepares the beard hair ideally for sha- Platinum Collection Shaving Cream musk provide the woody, oriental yet spicy ving. Made in England. Made from natural essences. The very lavish and sweet fragrance. cream is rich and foamy and can easily be Recommended retail price whipped The Platinum Collection comprises: EUR 25.95 / 100 g into a dense foam. It protects the skin and not only gives off a pleasant fragrance, but also provides the necessary moisture. Made in England.

recommended retail price EUR 25.95 / 150 ml 18 Natural shaving care of the popular cult brands from Italy and London

Pre Shave Oil 30 ml

The Pre-Shave Oil is gently massaged into the beard hair and skin with circular movements before shaving. The oil envelops the hair and forms a sliding layer on the skin. The blade can then glide gently over the skin without sticking.

Ideally suited for the use of multi-blade razors.

recommended retail price EUR 25.00

45117

PRE SHAVE OIL Orig. Citrus and Orig. Talc 50 ml

Massaged in a circular motion into the beard hair just before shaving, the oil is ideal for preparing a gentle shave and at the same time protects against skin irritation. The blade glides gently over the skin. Ideally suited for the use of multi-blade razors.

Available in two fragrances. “Original Citrus” Lively sparkling fragrance combined with the fascinating notes of precious woods

“Original Talc” Fresh masculine and irresistibly fascinating fragrance, which stands out due 46107 to its soft and warm notes.

recommended retail price 46127 EUR 16.50 19 UVP 119,00 €

09.02.-13.02.2018 09.03.-11.03.2018 15.03.-18.03.2018 AMBIENTE BEAUTY COSMOPROF FRANKFURT Hall 3.0 A16 DÜSSELDORF BOLOGNA Hall 9.1 E27 Hall 12 A50 Hall 26 C85

10.04.-11.04.2018 08.06.-09.06.2018 11.08.-13.08.2018 01.09.-03.09.2018 COIFFEUR SOLINGEN NORDSTIL CADEAUX KÖLN MESSE HAMBURG LEIPZIG Halle B2.0 B15

01.09.2018 10.10.-13.10.2018 14.11.-16.11.2018 Kunst der Rasur EXPOPHARM COSMOPROF Solingen München Hong-Kong HKCEC

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CONTACT Hingucker-Design • Renate Neufeld Tel: +49 (0)1 70 / 40 10 899 • e-Mail: [email protected]

Friedrich-Wilhelm-Str. 18-22 - 42655 Solingen Postfach 19 01 63 • 42701 Solingen • Fon +49 (0)2 12 / 22 33 40 • Fax +49 (0)212 / 22 33 421 [email protected] • www.becker-solingen.de