Offerte Plopsa

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Offerte Plopsa Offerte Plopsa * Dit is de enige offerte die F.T.I vzw ontvangen heeft in het kader van de marktbevraging. Hierdoor kon geen offertevergelijking met andere kandidaten worden gemaakt, aangezien Plopsa de enige kandidaat was. INHOUD 1 INLEIDING MARKTBEVRAGING ................................................................................................................. 3 2 VOORSTELLING KANDIDAAT .................................................................................................................... 6 2.1 STUDIO 100 .............................................................................................................................................. 7 2.1.1 Studio 100 in een notendop....................................................................................................................... 7 2.1.2 Waarden Studio 100 .................................................................................................................................. 9 2.1.3 360° aanpak Studio 100 ............................................................................................................................ 9 2.1.4 Studio 100 financieel ............................................................................................................................... 11 2.2 PLOPSA THEMAPARKEN GROEP .................................................................................................................... 12 2.2.1 Vereenvoudigde juridische structuur Plopsa-groep ................................................................................. 12 2.2.2 De Plopsa-groep vandaag ....................................................................................................................... 13 2.2.3 Een blik op de toekomst van de Plopsa-groep ......................................................................................... 19 2.2.4 Organisatiestructuur Plopsa-groep ......................................................................................................... 22 3 EIGENLIJKE MARKTBEVRAGING ............................................................................................................. 30 3.1 PLOPSAQUA MECHELEN: EEN GROTE MEERWAARDE VOOR TECHNOPOLIS ............................................................ 30 3.1.1 Complementariteit met de doelstellingen van F.T.I. en Technopolis ....................................................... 30 3.1.2 Synergiën met F.T.I. vzw / Technopolis ................................................................................................... 37 3.2 SOLVABILITEIT VAN DE KANDIDAAT ............................................................................................................... 43 3.2.1 Eigen vermogen ....................................................................................................................................... 44 3.2.2 Liquiditeits-, rentabiliteits- en schuldpositie ............................................................................................ 44 3.2.3 Omzet ...................................................................................................................................................... 45 3.3 VOORNAAMSTE REFERENTIEPROJECT: PLOPSAQUA DE PANNE ........................................................................... 46 3.3.1 Omschrijving van het project................................................................................................................... 46 3.3.2 Omschrijving van de uitgevoerde werken / diensten .............................................................................. 47 3.3.3 Facts & figures ......................................................................................................................................... 48 3.3.4 Opdrachtgevend bestuur & contactpersoon bij de opdrachtgever ......................................................... 48 3.3.5 Motivatie van de Kandidaat waarom deze referentie als gelijkaardig aan onderhavig project kan beschouwd worden ................................................................................................................................................ 48 3.3.6 Beschrijving van de methodologie van het referentieproject met vermelding van de wijze van de uitvoering van het referentieproject ...................................................................................................................... 49 3.3.7 Sleutelfunctionarissen in opgegeven referentieproject die nog in dienst en beschikbaar zijn voor onderhavig project ................................................................................................................................................. 49 3.3.8 Bewijs van goede uitvoering ................................................................................................................... 52 3.4 PROGRAMMA PLOPSAQUA MECHELEN ......................................................................................................... 53 3.4.1 Het Zwemcomplex ................................................................................................................................... 53 3.4.2 Bouw ....................................................................................................................................................... 88 3.4.3 Exploitatie van het Zwemcomplex ........................................................................................................... 90 3.4.4 Financieel plan ...................................................................................................................................... 104 3.5 SAMENWERKING MET DE STAD MECHELEN .................................................................................................. 106 3.5.1 Duur van de samenwerking ................................................................................................................... 106 3.5.2 Opname van de werking van het Geerdegemvaart zwembad in het Zwemcomplex ............................ 106 3.5.3 Tarieven ................................................................................................................................................. 110 4 CONCLUSIE ........................................................................................................................................... 111 5 BIJLAGEN ............................................................................................................................................. 112 Marktbevraging vzw Flanders Technology International Kandidatuur Plopsaland Pagina 2 van 112 1 INLEIDING MARKTBEVRAGING De Plopsa-groep, de pretparkdivisie van het familie entertainment bedrijf Studio 100, opende op 22 maart 2015 haar eerste gethematiseerde waterpark in De Panne: Plopsaqua De Panne. Dit waterpark, dat volledig in het thema van het populaire Studio 100-figuurtje Wickie de Viking gebouwd werd, betreft een experimentele doch zeer geslaagde publiek-privaatrechtelijke samenwerking tussen Plopsaland NV (hierna steeds ‘Plopsaland’ genoemd) en de gemeente De Panne. Zoals vele andere steden en gemeenten kampte de gemeente De Panne, voor de bouw van Plopsaqua De Panne, met een zwaar verlieslatend gemeentelijk zwembad. Dit oubollig zwembad was dringend aan vernieuwing toe. Jaarlijks werden hierdoor enkele honderdduizenden euro’s geïnvesteerd om het zwembad te kunnen/mogen blijven exploiteren. Niet alleen het onderhoud bleek bijzonder duur, ook de exploitatiekost voor de gemeente De Panne was niet te overzien. Een zware dobber waardoor de gemeente diende te besparen op andere uitgaven. De gemeente De Panne maakte daarom plannen om te investeren in de bouw van een nieuw gemeentelijk zwembad. Wegens de hoge investeringskost die de bouw van een nieuw zwembad met zich mee brengt, zouden de aangeboden faciliteiten hoe dan ook beperkt dienen te worden. Het was bovendien koffiedik kijken voor de gemeente De Panne of zij het nieuwe zwembad wél rendabel zou kunnen uitbaten. De Plopsa-groep wilde na de overname van een aantal outdoorparken in binnen- en buitenland en de bouw van 2 indoorparken in België en Nederland haar actieterrein vergroten en plande de uitbreiding van de site in De Panne met een themahotel met zwemfaciliteiten. Beide partijen gingen aan tafel zitten om een mogelijke samenwerking te bespreken en besloten uiteindelijk om de krachten te bundelen. Een gecombineerde investering van de door beide partijen beoogde bedragen, bleek na enkele gesprekken de beste optie voor de gemeente De Panne, in de zoektocht naar een nieuw gemeentelijk zwembad, en voor Plopsaland, voor de uitbreiding van haar site met geplande investering. Het zwembad werd een heus waterpark, dat werd losgekoppeld van de hotelplannen en als een zelfstandige entiteit werd opgebouwd. De gemeente De Panne en haar inwoners kregen met deze oplossing veel meer dan het toenmalig én het aanvankelijk geplande gemeentelijk zwembad. Plopsaland zette immers hoog in op het recreatief karakter van het waterpark door middel van een doorgedreven thematisering en de overvloed aan attracties/glijbanen die voorzien werden, naast het standaard aanbod van een gemeentelijk zwembad zoals een 25 meter bad. Maar ook voor Plopsaland betekende de samenwerking een grote meerwaarde: zij kon groter bouwen dan zij aanvankelijk gepland had en kon met de inwoners van de gemeente De Panne onmiddellijk een grote hoeveelheid extra bezoekers aantrekken. Door in zee te gaan met de gemeente De Panne is Plopsaland er in geslaagd iets unieks te bouwen. Plopsaqua De Panne is het eerste,
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