8TH ANNUAL IVY SPORTS SYMPOSIUM Friday, November 22, 2013 from 8:00 AM to 7:00 PM Wasserstein Hall, Harvard Law School, Cambridge, MA

The 2013 Ivy Sports Symposium is hosted by the Harvard Committee on Sports and Entertainment Law and the 2013 Ivy Sports Symposium Planning Committee.

Opening

8:00 AM- WCC South Registration 9:00 AM Lobby

Sponsored by Dorsey & Whitney LLP Registration will remain open until 12:00 PM

8:00 AM- Milstein West Networking Breakfast 9:00 AM

Sponsored by the Columbia University Graduate Program in Sports Management

8:45 AM- Milstein East Welcome and Opening Remarks 9:00 AM  Rob Dearborn, Co-Chair, 2013 Planning Committee, Ivy Sports Symposium  Peter Carfagna, Lecturer on Law, Harvard Law School  Alex Rosen, Executive Director, Ivy Sports Symposium

7th Annual Ivy Sports Symposium – Agenda Page 2 of 9 9:00 AM- Milstein East 10 NEXT Class of 2013 Awards Ceremony 9:20 AM

 Host: Nick Meacham, Managing Director, SportsPro Media

Ivy Sports Symposium-SportsPro 10 NEXT Class of 2013:  Keith Baulsir, Manager, Corporate Partnerships, DC United  Emily Gardner, Account Director, Octagon  Maurice Levy, Vice President, Marketing, And1  Megha Parekh, Vice President and General Counsel, Jacksonville Jaguars  Romola Ratnam, Co-Executive Director, SEED Project  Uzma Rawn, Senior Director, Corporate Partnerships, Premier Partnerships  Dave Robertson, Executive, CAA Sports  Isra Villalpando, Development Manager, International Paralympic Committee  Keith Wan, Director, Integrated Sales, World Wrestling Entertainment  Chris Watts, Advisor, Strategic Partnerships and Special Projects, President’s Council on Fitness, Sports and Nutrition

9:20 AM- Milstein East Brazil: The Business and Politics of Emerging Sports 10:20 AM Leadership  Moderator: Jimmy Lynn, Managing Partner, JLynn Associates  Jérôme de Chaunac, Global Chief Operating Officer, Havas Sports & Entertainment  Leonardo Gryner, Chief Operating Officer, Rio 2016 Organizing Committee for the Olympic Games  Jose Hawilla, President, Traffic Sports  Silvia Pierson, Chief Operating Officer, Apex-Brazil USA  Translator: Roberto Bruni, President, Bruni Marketing

8th Annual Ivy Sports Symposium – Agenda Page 3 of 9 Round 1

10:35 AM- Milstein West 1A Navigating a CBA 11:30 AM  Moderator: Gregg Clifton, Managing Partner, Jackson Lewis LLP  George Atallah, Assistant Executive Director of External Affairs, National Football League Players Association  Andrew Brandt, NFL Business Analyst, ESPN  Steve Fehr, Special Counsel, National Hockey League Players Association  Joel Litvin, President, League Operations, National Basketball Association  Mike Zarren, Assistant General Manager & Team Counsel, Boston Celtics

10:35 AM- WCC B10 1B In-Stadium Innovations 11:30 AM  Moderator: Pat Coyle, Vice President, Audience Platforms, InStadium  Doug Behar, Senior Vice President, Stadium Operations, New York Yankees  Dennis Robinson, Chief Operating Officer, Port Imperial Racing Associates  John Sergi, Chief Design Officer, Centerplate  Alex Sugarman, Senior Vice President, Strategy and Development, Chicago Cubs

10:35 AM- WCC 2009 1C College Athletics 11:30 AM  Moderator: Jason Belzer, Founder and President, Game, Inc.  James Delany, Commissioner, Big 10 Conference  Walter Harrison, President, University of Hartford  Amy Huchthausen, Commissioner, America East Conference  Heather Lyke, Vice President and Director of Intercollegiate Athletics, Eastern Michigan University

10:35 AM- WCC 1019 1D 10 NEXT Series: Supercharging Your Career 11:30 AM  Megha Parekh, Vice President and General Counsel, Jacksonville Jaguars  Jared Schoenfeld, Property Sales Executive, CAA Sports

8th Annual Ivy Sports Symposium – Agenda Page 4 of 9 Round 2

11:30 AM- WCC Student Networking Break 11:55 AM Activities Lounge

Sponsored by Prodigy Sports

11:55 AM- Milstein West 2A Sports Marketing Strategies 12:50 PM  Moderator: Terry Lefton, Editor-at-Large, SportsBusiness Journal / SportsBusiness Daily  Torrey Galida, Chief Operating Officer, Richard Childress Racing  Lacey Goodwin, Director, College Sports and Campus Life, The Coca-Cola Company  Jordan Schlacter, Executive Vice President - Sports, The Marketing Arm  Steve Tseng, Chief Sales Officer, Women’s Tennis Association  Greg Via, Global Director, Sports Marketing, Gillette, Procter & Gamble

11:55 AM- WCC 2009 2B Preparing for the Worst: Crisis Management 12:50 PM  Moderator: Pete Thamel, Senior Writer, Sports Illustrated  Tom Grilk, Executive Director, Boston Athletic Association  Matthew Hiltzik, Founder, Hiltzik Strategies  Shawn McBride, Director of Client Services, Ketchum Sports & Entertainment  John Skinner, Director, Security and Facility Operations, Major League Baseball

11:55 AM- WCC B10 2C Sports and Social Impact 12:50 PM  Moderator: Romola Ratnam, Co-Executive Director, SEED Project  Harrie Bakst, President and Founder, Weinstein Carnegie Philanthropic Group

 Mike Geddes, Managing Director, streetfootballworld

 Todd Jacobson, Senior Vice President, Social Responsibility, National Basketball Presented by the Association Weinstein  Shellie Pfohl, Executive Director, President’s Council on Fitness, Sports and Carnegie Nutrition Philanthropic Group

11:55 AM- WCC 1019 2D 10 NEXT Series: Sales 12:50 PM  Uzma Rawn, Senior Director, Corporate Partnerships, Premier Partnerships  John Younger, Senior Director, Business Development, Richard Childress Racing

8th Annual Ivy Sports Symposium – Agenda Page 5 of 9 Lunch

12:50 PM- Milstein East Networking Lunch 2:05 PM

1:05 PM- WCC 2009 Lunch A The Business of Amateurism 1:50 PM  Moderator: Susan Byrne, Associate Director of Athletics, Harvard University  Jonathan Duncan, Vice President, Enforcement, National Collegiate Athletic Association  Leigh Klein, Owner, Five Star Basketball  Dan Malasky, Senior Counsel, Pro Tennis, United States Tennis Association  Steve Scalfani, Founder and Chief Executive Officer, Baseball Factory

1:05 PM- WCC 1015 Lunch B Entrepreneurship and Innovation 1:50 PM  Moderator: Priya Peyman, Student Moderator Honoree, New York University  Brian Kaiser, Founder, Hudl  Bo Moon, Co-Founder and Executive Vice President of Business/Products, Bloomberg Sports  Ted Sullivan, Founder and Chief Executive Officer, GameChanger Media  Ryan Steelberg, Chief Executive Officer, Brand Affinity Technologies

1:05 PM- WCC 1023 Lunch C Fantasy and Gaming 1:50 PM  Moderator: Matthew Berry, Senior Fantasy Analyst, ESPN  Andrew Daines, Founder and Chief Executive Officer, PrePlay Sports  Nigel Eccles, Co-Founder and Chief Executive Officer, FanDuel  Cory Mummery, Senior Director, Fantasy Football and Digital Product, National Football League  Peter Schoenke, Co-Founder and President, Rotowire.com

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2:05 PM- Milstein West 3A: The Future of Sports Television 3:00 PM  Introduction: Rick Horrow, Chairman, Horrow Sports Ventures  Moderator: Ray Katz, Managing Partner, Source1 Sports  Tracy Dolgin, President and Chief Executive Officer, YES Network  Rob Freeman, Partner, Proskauer Rose  Steve Hellmuth, Executive Vice President, Operations and Technology, NBA Entertainment  Mark Silverman, President, Big Ten Network

2:05 PM- WCC 2009 3B Going Global: International Expansion 3:00 PM  Moderator: Charles Baker, Partner, Global Sports, Media and Entertainment, DLA Piper  Jay Coppoletta, Chief Corporate Development and Legal Officer, PEAK6 Investments  Eric Guthoff, Partner, GlideSlope  Marc Reeves, International Commercial Director, National Football League  David Wright, Senior Vice President, Global Sponsorship, Major League Soccer  Michael Zavodsky, Senior Vice President, Corporate Sponsorships, Brooklyn Sports & Entertainment

2:05 PM- WCC 1015 3C Ticketing 3:00 PM  Moderator: Andrea Pagnanelli, Commercial Director, Relevent Sports  John Forese, Senior Vice President and General Manager, LiveAnalytics, Ticketmaster  Jessica Gelman, Vice President of Customer Marketing & Strategy, New England Patriots  Barry Kahn, Founder and Chief Executive Officer, Qcue  Danielle Maged, Global Head of Business Development and Partnerships, StubHub

2:05 PM- WCC 1019 3D Workshop: Lessons in Negotiation 3:00 PM  Robert Bordone, Thaddeus R. Beal Clinical Professor of Law, Director, Harvard Negotiation and Mediation Clinic, Harvard Law School

8th Annual Ivy Sports Symposium – Agenda Page 7 of 9 Round 4

3:00 PM- WCC Student Networking Break 3:25 PM Activities Lounge

Sponsored by Prodigy Sports

3:25 PM- Milstein West 4A Athlete Marketing and Representation 4:15 PM  Moderator: Michael McCann, Legal Analyst and Writer, Sports Illustrated  Jennifer Keene, Senior Director, Personality and Property Marketing, Octagon  Kimberly Miale, Attorney, Roc Nation Sports  Lowell Taub, Global Head, Sports Endorsements, CAA Sports  Jeff Schwartz, Founder and President, Excel Sports Management

3:25 PM- WCC 2012 4B Digital Media 4:15 PM  Moderator: Tom Richardson, President and Founder, Convergence Sports & Media  Laura Gentile, Founder and Vice President, espnW  Frank Golding, Director, Head of Sport for North America, Google  Chris Wagner, Co-Founder and Executive Vice President, NeuLion  Eric Winter, Senior Director, Yahoo! Sports

3:25 PM- WCC 2009 4C Dealmakers/Sports Finance 4:15 PM  Moderator: Chris Lencheski, President, Front Row Marketing Services  Jeff Bennett, Co-Founder and Chief Executive Officer, Raptor Sports Properties  Daryl Jones, Partner and Co-Owner, Phoenix Coyotes  Andrew Kline, Founder and Managing Director, Park Lane  Lynnette Slater Crandall, Partner, Dorsey & Whitney LLP

8th Annual Ivy Sports Symposium – Agenda Page 8 of 9 Closing

4:30 PM- Milstein East Behind the Teams: Keys to a Successful Organization 5:30 PM  Introduction: Sam Rubinroit, Co-Chair, 2013 Planning Committee, Ivy Sports Symposium  Moderator: Scott Rosner, Practice Associate Professor of Legal Studies and Business Ethics, The Wharton School  Rich Gotham, Team President, Boston Celtics  Dave Howard, President, MSG Sports, The Madison Square Garden Company  Amy Latimer, President, TD Garden  Dennis Mannion, President and Chief Executive Officer, Palace Sports and Entertainment

5:30 PM- WCC Pub Networking Reception 7:00 PM

PREMIER SPONSORS Premier Sponsors include the Columbia University Graduate Program in Sports Management, Dorsey & Whitney LLP and Turkish Airlines.

8th Annual Ivy Sports Symposium – Agenda Page 9 of 9 ASSOCIATE SPONSORS Associate Sponsors include AND1, Jackson Lewis LLP and Prodigy Sports.

PARTNERS Partners include Brand Affinity Technologies, the Global Sports Forum Barcelona, Odgers Berndtson, Sports Networker, SportsPro and Weinstein Carnegie Philanthropic Group.

The 2013 Ivy Sports Symposium is hosted by the Harvard Committee on Sports and Entertainment Law and the 2013 Ivy Sports Symposium Planning Committee.

8th Annual Ivy Sports Symposium – Agenda Page 10 of 9

Copyright © 2013 Sports Symposium. All rights reserved. The Ivy Sports Symposium is a part of the Ivy Sports Business Network. The Symposium is not affiliated with The Ivy League or the Council of Ivy Group Presidents.

8th Annual Ivy Sports Symposium – Agenda