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QUESTIONNAIRE V1 Study Examining Individual Giving by the General Public to Charities 7 JUNE 2010

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QUESTIONNAIRE V1 Study Examining Individual Giving by the General Public to Charities 7 JUNE 2010 NICVA: Individual Giving by the General Public to Charities (2010) QUESTIONNAIRE V1 Study Examining Individual Giving By the General Public to Charities 7 JUNE 2010 www.socialmarketresearch.co.uk 1 NICVA: Individual Giving by the General Public to Charities (2010) Introduction: To ensure that we get a cross section of views I need to interview one person aged 16 or older from your household. Would it be possible to interview the person who is 16 or older with the most recent birthday? Yes 1 Proceed with Interview Yes, but at another time 2 Make appointment and close contact No 3 Thank Householder and Close Interview SECTION A: GIVING TO CHARITY First of all I am going to ask you about giving to charity. Not everyone gives to charity, and if you do not, that is fine. A1. Over the last twelve months have you donated any money to charity? Yes 1 No 2 Don't know/Can't remember 3 I now want to ask you about donations that you have made to charity in the last 4 weeks. A2. Over the last 4 weeks have you donated a gift in kind to charity such as bags of clothes or goods to a charity shop? Yes 1 No 2 Don't know/Can't remember 3 A3. I am going to read out a number of different ways people can give money to charity. In the last 4 weeks have you [INSERT ITEM]? (LOOP FOR ALL ITEMS LISTED) Yes 1 Go to A4 No 2 Go to A3B ETC - LOOP A made any donations at a place of worship And outside of a place of worship, have you made any other cash donation e.g. door- to-door, street, shop counter (remove-sponsoring someone) C made any donations by cheque D made any donations by debit card E made any donations by credit card F bought any products for a charitable cause (e.g. charity shop or catalogue purchases, Big Issue) G bought tickets or raffles for a fund raising event H made a charitable donation over the internet (e.g. egiving) I donated money to a person taking part in any fundraising or challenge events for charitable purposes (e.g. abseiling, trekking, marathon etc.) K made any non-money gifts to a charitable cause (e.g. shares or paintings) L been included in any and all of your membership fees and subscriptions paid to charities (if yes… A9 & A10) M made any direct debits payable to a charitable cause (if yes… A9 & A10) N donated to charity through a payroll giving scheme operated through your employer (if yes… A9 & A10) O made any standing order payments to a charitable cause (if yes… A9 & A10) www.socialmarketresearch.co.uk 2 NICVA: Individual Giving by the General Public to Charities (2010) P donated to a charitable cause through any other method I have not covered. (please specify) And outside those donations you have already told me about, have you made a donation to charity as a replacement for gifts on a significant occasion such as a birthday, wedding or flowers for a funeral? IF A3A TO A3P = NO GO TO C17 A4. Thinking about when you made this donation, which of the following causes did you give to? CODE ALL THAT APPLY A Animal welfare 1 B Arts 1 C Children or young people 1 D Conservation, the environment and heritage 1 E Disabled people (including blind and deaf people) 1 F Disaster relief/international relief 1 G Emergency services e.g. RNLI, fire brigade, mountain rescue 1 H Health 1 I Homeless people, housing and refuge shelters 1 J Hospitals and hospices 1 K Human rights 1 L Medical research 1 M Older people 1 N Religious organisations (including churches, mosques and synagogues) 1 O Schools, colleges, universities and other education 1 P Sports and recreation 1 Q War veterans’ charity e.g. help for heroes, poppy appeal 1 R Other (please specify) 1 S Didn’t notice 1 A5. In total, how much money did you give in this way? INTERVIEWER NOTE: AN ESTIMATE IS ACCEPTABLE. DO NOT ROUND. RECORD AS EXACT AMOUNT IN POUNDS AND PENCE. Pounds Pence A6. I have written down £XX.XXP, can I just confirm that this is correct. Yes 1 No 2 A7. Did you Gift Aid this donation? Yes 1 Go to A3 No 2 Go to A8 Don’t Know 3 Go to A3 Can’t Remember 4 Go to A3 A8. Why did you not gift aid your donation? (Do Not Prompt Respondent) Was not offered it by the charity 1 I forgot to do it 2 Was not aware of it 3 GO TO A3 www.socialmarketresearch.co.uk 3 NICVA: Individual Giving by the General Public to Charities (2010) I did not think it was appropriate 4 I don’t pay tax 5 Other (please specify) 6 ONLY THOSE WHO ANSWERED YES TO A3L TO A3O COMPLETE A9 AND A10 OTHERS GO TO A11 A9. Of all the different ways there is to give to charity, why did you decide to give by direct debit? (Payroll giving, standing order, membership) (Code all that reply) A A specific appeal or campaign (e.g. Christian Aid week, a disaster appeal, a local appeal, TV appeal or telethon) 1 B A general charity advertisement 1 C A fundraiser called at my home 1 D Being asked by a friend or family member 1 E I was asked face to face by a charity representative in the street 1 F Leaflet in newspaper/magazine 1 G Personal letter (one off mail shot) 1 H A routine/regular charity letter or newsletter 1 I An incentive offered by the charity 1 J Pre-existing relationship with the charity 1 K It is easier to manage how much I give 1 L I set it up ages ago and have forgotten all about it 1 M Tax reasons 1 N I responded to an internet, text or other social media campaign 1 Billboard advertisement or bus shelter advertisement O Other - please specify 1 P Don't know - SPONTANEOUS 1 A10. How long have you given by direct debit (payroll giving, standing order, membership)? Less than a year 1 Between 1 and 2 years 2 Between 2 and 3 years 3 between 3 and 4 years 4 GO TO A11 More than 5 years 5 Don’t know 6 A11. Of all the donations you have told me about. Did any of the following influence your decision to give to charity? (Randomize) CODE ALL THAT APPLY A11 A12 Yes A specific appeal or campaign (e.g. Christian Aid week, a 1 1 disaster appeal, a local appeal, TV appeal or telethon) A general charity advertisement 1 2 Being asked face-to-face by a charity representative 1 3 Being asked by a friend or family member 1 4 Leaflet in newspaper/magazine 1 5 Personal letter (one off mail shot) 1 6 A routine/regular charity letter or newsletter 1 7 I responded to an internet, text or other social media campaign 1 8 Own initiative, personal reason or motivation 1 9 An incentive offered by the charity 1 10 Pre-existing relationship with the charity 1 11 www.socialmarketresearch.co.uk 4 NICVA: Individual Giving by the General Public to Charities (2010) It was convenient 1 12 No particular reason, it was spontaneous 1 13 Other - please specify 1 14 A12. Of the things that you mentioned which was the most important in influencing your decision to give to charity? A11 A12 Yes A specific appeal or campaign (e.g. Christian Aid week, a 1 1 disaster appeal, a local appeal, TV appeal or telethon) A general charity advertisement 1 2 Being asked face-to-face by a charity representative 1 3 Being asked by a friend or family member 1 4 Leaflet in newspaper/magazine 1 5 Personal letter (one off mail shot) 1 6 A routine/regular charity letter or newsletter 1 7 I responded to an internet, text or other social media campaign 1 8 Own initiative, personal reason or motivation 1 9 An incentive offered by the charity 1 10 Pre-existing relationship with the charity 1 11 It was convenient 1 12 No particular reason, it was spontaneous 1 13 Other - please specify 1 14 www.socialmarketresearch.co.uk 5 NICVA: Individual Giving by the General Public to Charities (2010) SECTION B: PERSONAL REASONS FOR GIVING TO CHARITY I now want to ask you about your own personal reasons for giving to charity. B1. First of all can I ask if you have set up a provision in your will in which you will leave a certain amount of money to charity? Yes 1 Go to B2 No 2 Go to B4 Don't know/Can't remember 3 Go to B4 B2. What was your main motivation for doing this? (Code all that apply) External Specific appeal or campaign (e.g. Christian Aid week, a disaster appeal, a local 1 appeal, TV appeal or telethon) General charity advertisement 1 Fundraiser called at my home 1 Asked by a friend or family member 1 Asked face to face by a charity representative in the street 1 Leaflet in newspaper/magazine 1 Personal letter (one off mail shot) 1 Routine/regular charity letter or newsletter 1 An incentive offered by the charity 1 Pre-existing relationship with the charity 1 It is easier to manage how much I give 1 I set it up ages ago and have forgotten all about it 1 I responded to an internet, text or other social media campaign 1 Legacy event Personal I feel motivated to help for religious reasons 1 I feel motivated to help for humanitarian/social reasons 1 I feel I should have a role to play in doing something for a cause 1 I feel a sense of gratitude for the help a charity gave me, a family member or friend 1 The issue addressed by the charity is important to me personally 1 Other Reasons Other 1 1 Other 2 1 B3.
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