Fall/Winter 2014 Volume 22, No. 2 www.cadca.org Educating Communities of the Dangers of Teen Medicine Abuse More than 50 coalitions took part in National Medicine Abuse Awareness Month

Heidi Bainbridge, Van Buren County SAFE Coalition; Tammy Noble, Iowa Poison Control Center; Milt Linn, McNeil Consumer Healthcare; and CADCA's Mary Elizabeth Elliott at CADCA's over-the-counter medicine abuse and medicine safety event in Iowa.

his past July, CADCA issued a call to action: help us educate commu- Inside Tnities about the dangers of prescrip- tion and over-the-counter medicine abuse. Fortunately, more than 50 coalitions across Coalitions the country answered that call. The effort was part of the “CADCA 50 4 Learn about the exciting speakers Challenge”, which calls on drug preven- and activities planned at CADCA’s tion coalitions to host educational events 2015 National Leadership Forum in their communities during National 6 CADCA’s National Coalition Medicine Abuse Awareness Month in Institute has big plans for 2015. October. Coalitions from across the coun- Get the scoop! try, representing 30 states, registered for 8 Find out how your CADCA the CADCA 50 Challenge. membership can help advance your According to the 2013 Monitoring the career! Future Survey, 15 percent of 12th grad- 10 See how CADCA is fighting for key ers abused prescription drugs. Equally bills in Congress concerning is that one in 25 teens abused over-the-counter cough medicines to get 12 Read about our 16th Annual Drug- high in 2013. It’s because of these startling Free Kids Campaign Awards Dinner Continued on page 3 A Message from the Chairman

Dear Friends: As I reflect on the year we’ve had thus far here at CADCA I feel hopeful and excited for what’s ahead. Whether it was bringing nearly 2,000 coalition leaders together in Orlando for our Mid-Year Training Institute in July, developing new tools to assist coalitions in their work, or pushing to obtain much-needed federal dollars to help coalitions address prescription drug abuse, CADCA has been hard at work ensuring coalitions are equipped to address their community’s substance abuse problems. It was heartening to see so many community and state leaders from around the country and 15 other nations join us in Orlando at our 2014 Mid-Year Training Institute. We had over 70 intensive training sessions on a variety of topics and I know everyone left not only inspired by what they learned but also better prepared to tackle whatever challenge they face. , we concluded another successful National Medicine As you’ll read in this issue of Coalitions Abuse Awareness Month observance this past October. Coalitions from rural, suburban, urban areas – and everywhere in between – took part in our CADCA 50 Challenge, hosting community forums, parent-teacher events, and town hall meetings to spur discussions on prescription and over- the-counter medicine abuse. On behalf of all of us at CADCA, THANK YOU for helping to make this observance such a success. We also had an opportunity to honor business leaders that are helping to support CADCA’s mission at our Drug-Free Kids Campaign Awards Dinner (see pg. 12). We recognized Johnson & Johnson Chairman and CEO, Alex Gorsky, with the Humanitarian of the Year Award; and Neil Austrian, 15-year CADCA Board of Directors member and former Chairman and CEO of Office Depot, with the Lifetime Distinguished Service Award. The event was not only a chance to thank these important individuals, but also to highlight the great work coalitions are doing around the country and the impact CADCA’s National Youth Leadership Initiative has on young people. As always, during the last months of the year the CADCA staff turns its attention to the National Leadership Forum. We’re especially excited because our 2015 Forum is our 25th anniversary so we’ve planned several special events and activities throughout the week. Check out pg. 4 to learn what we have in store for you at the 2015 Forum. They say being busy is a good sign and I truly believe that. We continue to feel blessed to be able to be the national membership organization for so many amazing organizations and individuals that are improving communities and saving lives every day. I hope this newsletter leaves you feeling inspired to continue the great work you’re doing. Thank you for your support. Sincerely,

Arthur T. Dean Major , U.S. Army, Retired, CADCA Chairman and CEO

2 Coalitions ||Fall/Winter Winter 2008 2014 Educating Communities of the Dangers of Teen Medicine Abuse (continued from cover) statistics that CADCA launched the CADCA 50 Challenge and began the National Medicine Abuse Awareness Month (NMAAM) observance seven years ago. Events during NMAAM took on a variety of different forms. Some coalitions held parent luncheons where they presented CADCA’s PowerPoint presentation on medicine abuse and gave out brochures available on CADCA’s PreventRxAbuse.org website. Others held town hall meetings with the entire commu- nity where they discussed the key issues around medicine abuse and potential solutions. In addition, several coalitions combined an educational event with a prescription take back event. “The National Medicine Abuse Awareness Month observance has really gained steam over the years, becoming a powerful plat- form to raise awareness about prescription and over-the-counter The MATFORCE coalition partnered with CADCA to host a medicine abuse,” said Gen. Arthur T. Dean, CADCA Chairman medicine abuse and OTC medicine safety event in Arizona and CEO. “We hope it helped spur discussions about effective during National Medicine Abuse Awareness Month. solutions to this problem facing our country.” As part of NMAAM, CADCA partnered with four coalitions a particular focus on OTC medi- in Iowa, Virginia, New Jersey and Arizona to host educa- cine safety and over-the-counter tional forums about medicine misuse and abuse. The events (OTC) cough medicine abuse. brought together teachers, school administrators, health educa- The events highlighted the OTC tors and parents to learn about medicine misuse and abuse, with Literacy curriculum for fifth and sixth graders developed by Scholastic, the American Association of Poison Control Centers and McNeil Consumer Healthcare. For the third year in a row, CADCA also hosted a NMAAM chat on Oct. 20th to spur a dialogue on prescription and over-the-counter medi- cine abuse. The chat was co-hosted in partnership with the Office of National Drug Control Policy (ONDCP). The chat reached over 94,000 people and the #NMAAM hashtag was a trending topic on Twitter, reaching number six in the U.S. NMAAM also resulted in increased attention on medicine abuse issues in the national and local media, with Gannett Newspapers publishing several articles on prescription drug abuse in USA Today and several affiliate newspapers during the month of October. The CADCA 50 Challenge was supported by longtime CADCA partner, the Consumer Healthcare Products Association (CHPA), which represents the leading makers of over-the-counter (OTC) medicines. To learn more about the CADCA 50 Challenge and National Medicine Abuse Awareness Month, visit www.preventrxabuse.org. n

www.cadca.org | Coalitions 3 ATTENTION PREVENTION LEADERS: Register Now for CADCA’s 2015 National Leadership Forum!

f you’re mission is to prevent and We’re excited to welcome Michael Drug Policy: Past, Present and Future.” reduce drug use in your community, Botticelli, Acting Director of the Office of The panel discussion will feature past Ithen you won’t want to miss CADCA’s National Drug Control Policy (ONDCP) U.S. “drug czars” including Dr. William 2015 National Leadership Forum, held to serve as the keynote speaker. Botticelli Bennett, Dr. Lee P. Brown, General Feb. 2-5, 2015 at the Gaylord National has more than two decades of experi- Barry McCaffrey, John P. Walters and Hotel and Convention Center in National ence supporting Americans who have Commissioner R. . Harbor, Md. The CADCA Forum is the been affected by substance use disorders. nation’s premier and largest training event Prior to joining ONDCP, Botticelli served “Never before have these leaders been on for community drug prevention leaders, as Director of the Bureau of Substance one stage together so we expect this to be treatment professionals and researchers. Abuse Services at the a lively discussion about how our nation’s Register before Dec. 19th for the early- Department of Public Health, where he drug policy has evolved and where it’s bird discount! successfully expanded innovative and headed,” said Gen. Arthur Dean, CADCA nationally recognized prevention, interven- Chairman and CEO. “We hope this session This four-day event is practice-based and tion, treatment, and recovery services for will inspire coalitions and answer press- aims to bring together nearly 3,000 partici- the Commonwealth of Massachusetts. A ing concerns they may have about drug pants representing community anti-drug champion for substance abuse prevention, policy.” coalitions from all regions of the country Botticelli has forged strong partnerships and internationally, government leaders, with local, state, and Federal law enforce- In addition to providing participants with youth, prevention specialists, addiction ment agencies; state and local health and an opportunity to interact with their peers treatment professionals, addiction recov- human service agencies; and stakeholder from around the country, the CADCA ery advocates, researchers, educators, law groups to guide and implement evidence- Forum will feature 80 75-minute long enforcement professionals, and faith-based based programs. Botticelli is also in long- training sessions, including a special track leaders to create and maintain safe, healthy term recovery from addiction himself, dedicated to helping you find solutions to and drug-free communities globally. celebrating more than 24 years of sobriety. prescription and over-the-counter medicine The theme this year is Mission Possible: Botticelli will speak at the National abuse. Sessions will feature community, Agents of Change. This year’s Forum Leadership Plenary, the annual opening state and national experts on a variety of promises to be the best one ever, with a event that kicks off the CADCA Forum. topics. number of special events and activities Following Botticelli’s keynote address at planned to celebrate the 25th anniversary the Forum, CADCA will host a special Visit http://forum.cadca.org of the CADCA Forum! panel discussion entitled “Our Nation’s for all event details.

4 Coalitions | Fall/Winter 2014 ATTENTION PREVENTION LEADERS: Register Now for CADCA’s 2015 National Leadership Forum!

Exciting Speakers Lined up for CADCA’s 2015 Forum!

Michael Dr. William Dr. Lee P. General John P. Commissioner Dr. Rodney Howard K. Botticelli Bennett Brown Barry Walters R. Gil A. Wambeam Koh, MD, McCaffrey Kerlikowske MPH

National Leadership Plenary Membership Breakfast Tuesday, February 3 Thursday, February 5 8:30 am – 10:30 am 7:30 am – 8:45 am The Plenary is the official kick-off to the National Leadership Special Presentation by Dr. Rodney A. Wambeam: Forum which brings together top experts and policy makers Boomers, Xers and Millennials: What Prevention in the field of alcohol, tobacco and other drug prevention. Coalitions Need to Know about Generational Research Keynote Speaker: Rise and shine! CADCA serves up a special breakfast session, open to all Forum attendees, with an informative Acting Director of the Office of National Drug Control Policy and fascinating presentation by Dr. Rodney A Wambeam. (ONDCP) The presentation will detail the surprising research on millennials, contrasting them with previous generations, and Our Nation’s Drug Policy: Past, Present and how these differences impact the approach we use to prevent Future Panel Discussion substance abuse and its related problems. This year in celebration of our 25th Forum Anniversary, we have invited a panel of former “U.S. Drug Czars” to National Leadership one stage for this once-in-a-lifetime dialogue. Panelists will Awards Lunch include: Thursday, February 5 Dr. 12:20 pm - 2:20 pm 1st ONDCP Director under President George H.W. Bush Every year, CADCA celebrates prevention leadership and Dr. Lee P. Brown achievement at its Forum Award Luncheon. Join the celebration 3rd ONDCP Director under President of excellence as CADCA announces its National Leadership Award, National Newsmaker Award, Got Outcomes! Coalitions General Barry McCaffrey of Excellence Awards, Outstanding Youth of the Year and 4th ONDCP Director under President Bill Clinton others. Additional highlights include musical performances and John P. Walters an always inspiring youth presentation. 5th ONDCP Director under President George W. Bush Commissioner R. Gil Kerlikowske 2015 National Leadership Award Honoree: 6th ONDCP Director under President Barack Obama Howard K. Koh, MD, MPH Professor of the Practice of Public Health Leadership, Harvard School of Public Health (former Assistant Secretary for Health for the U.S. Department of Health and Human Services)

www.cadca.org | Coalitions 5 What’s New at the CADCA Institute?

CADCA's Coalition Institute Plans to Expand Horizons in 2015

ince 2002, CADCA has housed the federally-funded National of experienced coalition professionals with 12-year CADCA Community Anti-Drug Coalition Institute (the Institute). The veteran Kareemah Abdullah serving as the Director of the Institute, Sproducts and services developed by and facilitated through the team is always looking forward to the next round of ground- the Institute make a huge impact on the ability of community breaking offerings to support CADCA’s coalition network. coalitions, particularly Drug-Free Communities Support Program “Steve Jobs once said, ‘Innovation distinguishes between a leader (DFC)-funded coalitions, to fulfill their missions more effectively and a follower.’ Our global focus along with the changing national and efficiently. In the last fiscal year alone (Oct 2013-Sept 2014), landscape as it pertains to drug legalization requires CADCA, the Institute reached 1,000 participants through e-learning encoun- including its Coalition Institute, to innovate and pave the way for ters, assisted 1,100 individuals through customized technical assis- future coalition professionals and prevention practitioners. We are tance encounters, and trained 15,750 people during three signature proud to lead the movement representing adult and youth coalition training events (National Coalition Academy, National Leadership leaders working to make their communities safe, healthy and drug- Forum, and Mid-Year Training Institute). free,” Abdullah said. As CADCA’s primary vehicle for delivering training, technical The Training & Technical Assistance Department (T&TA), one assistance, evaluation, research translation, and capacity building of three branches of the Institute, has the responsibility of provid- products and services to support coalition-specific substance abuse ing intensive training experiences to immerse coalitions in best prevention and policy development, the fifteen-person Institute practices and essential processes to achieve community-level team is never interested in resting on their laurels. Led by a group outcomes. T&TA is always exploring new strategies to improve

(Pictured from L to R) Kristy Miller, Carlton Hall, Kareemah Abdullah, and Dr. Bill Geary have exciting plans for CADCA’s National Coalition Institute work in 2015.

6 Coalitions | Fall/Winter 2014 What’s New at the CADCA Institute?

CADCA's Coalition Institute Plans to Expand Horizons in 2015

face-to-face training delivery as well as offer new CADCA training outcomes, and integrate data collection and reporting systems for events. For example, the Institute has analyzed the list of FY2014 improved decision-making. The Institute also will partner with DFC grantees to determine which states have the fewest grantees. academics and researchers to inform coalition science. During the next year, Carlton Hall, Deputy Director of Training & “The E&R team is utilizing over 10 years of data [from CADCA’s Technical Assistance, since February 2011, and his team will work Annual Survey of Coalitions] to recommend best practices in coali- extensively with state and local prevention practitioners in the tion leadership, management, and strategy implementation. For seven states with the fewest grantees. The goal of this outreach is example, we recently presented a poster at a research conference to partner and organize training and technical assistance opportu- in which we used the survey results to investigate the relation- nities to build the capacity of coalitions to apply for DFC funding ships between coalition capacity, strategy implementation, and and ensure that they are aware of CADCA’s signature trainings facilitation of policy/practice and program changes with limited held each year. resources,” Geary explained. The Annual Survey will serve as the T&TA is also working to expand the number of locations where data source for a series of new scientific publications. the National Coalition Academy is offered. These efforts include The Institute is exploring many new opportunities to apply science collaborating with State leaders to host new Academies as part of to practice. The Innovation & Outreach Department (I&O) is eager their prevention infrastructure maintenance. In related news, T&TA to support that endeavor with the launch of a new pilot program. is well aware that some states have high numbers of DFC grantees The pilot program will be a multi-year Community of Practice who have attended the National Coalition Academy and applied (CoP) focused on building college/university campus-community CADCA’s problem-solving process for years. Hall and his team coalitions that will use CADCA’s evidence-based community want to honor the enduring spirit and commitment of those coali- problem-solving process to implement a comprehensive set of tions by designing and deploying an Advanced Coalition Academy. community change interventions. CADCA would invite six to “An Advanced Coalition Academy has been a priority for a couple eight institutions of higher education to join the pilot program. of years. Now, it’s time to bring that priority to fruition. We expect Participating institutions will receive intensive face-to-face and an Advanced Academy to provide an opportunity for CADCA virtual training and technical assistance, and ongoing access to and the coalition field to explore their roles in addressing new researchers and practitioner experts to support their efforts to form drug-related trends and interrelated health and wellness challenges a campus-community coalition, conduct a comprehensive commu- facing our nation’s communities,” Hall said. nity assessment, develop a logic model and strategic plan. Undoubtedly, the Institute’s Advanced Coalition Academy “My previous experience is in higher education substance abuse will include lessons to help coalitions enhance their evaluation prevention so this project is a dream come true. When the federal processes and protocols. Dr. Bill Geary, the Institute’s Technical government defunded the Higher Education Center for Alcohol and Assistance Manager for three years, received first-hand requests Other Drug and Violence Prevention, the field lost a major resource. for this support and worked with individual coalitions to address However, there is no doubt in our minds that CADCA, given its their needs. When he was appointed to the position of Deputy expertise in coalition building, problem analysis, and environmental Director, Evaluation & Research (E&R) on July 1, 2014, Geary strategies implementation, can fill that void. Better yet, we intend made the development of new evaluation products a major goal to bridge the gap and find common ground between youth-focused for his team, which is in line with the mission of the department to and collegiate student-focused prevention paradigms,” said Kristy collect the latest research on evaluation methodology for preven- Miller, Deputy Director, Innovation and Outreach. tion and coalitions and translate it into practical application. Coalitions interested in more information on CADCA’s National During the next year, CADCA’s Institute plans on developing Coalition Institute or a specific project mentioned here, contact the new products, processes and protocols to help coalitions perform team at [email protected]. n impact evaluation as well as process and outcomes evaluation, and to establish data collection methods to document community-level

www.cadca.org | Coalitions 7 Membership News You Can Use

ADCA’s strategy for keeping communities provide an academic preparation for individuals interested in safe, healthy and drug-free has always pursuing the International Certification and Reciprocity Cbeen dependent on the key compo- Consortium’s Certified Prevention Specialist (IC & RC nents of education and training. Since 2010, CPS) credential. CADCA has partnered with the University of The Master of Prevention Science is a 33-hour to offer our individual members the degree program completed completely online. exclusive opportunity to further their educa- Through CADCA’s partnership with the tion and professional development by pursuing University of Oklahoma, CADCA members the Masters in Prevention Science (MPS) degree. will receive a significantly discounted rate on All candidates must have purchased an individual tuition towards the MPS graduate degree. In CADCA membership for themselves in order to be addition, CADCA members, who participate in eligible for this program. the National Coalition Academy, are eligible to Substance abuse has gained worldwide attention as a result receive three elective course credits towards their of the damage it inflicts on families and communities. The need completion of the MPS program. for trained addiction and prevention professionals is on the rise. The application deadlines for admittance to the MPS program are: According to the U.S. Department of Labor, substance preven- tion specialists and counselors are two of the fastest growing Summer 2015: May 1 professions, whose need is projected to increase an additional Fall 2015: July 1 20 percent by 2016. The MPS program at the University of For more information on the program’s details, please call 800-522- Oklahoma is the best resource for training the future leaders of 4389 or visit: www.cls.ou.edu. You must contact Missy Heinze at this emerging field. [email protected] or Christine Young at [email protected] to secure The curriculum for this program is specifically designed to this special tuition rate.

8 Coalitions | Fall/Winter 2014 CADCA’s National Youth Leadership Initiative: Fostering the Leaders of Today

n the prevention field there is a divide recognize the real and present value of between adult professionals and young people. Likewise, to benefit from Iyoung leaders. Some adults see young the wisdom, refinement, accomplish- people as mere symbols of “the future” ments and knowledge of adults, young and many young people see adults as people must appreciate the wealth of relics of the past. When discussing the power they bring. younger generation, these seasoned lead- ers tend to fall back on old colloquialisms Enter, CADCA’s flagship youth program, like “young people are the leaders of the National Youth Leadership Initiative tomorrow” and “we have to empower our (NYLI). Not only does the NYLI under- stand the importance of bridging the gap, youth, the next generation of leaders!” it accomplishes the delicate cooperative Habit is the likely culprit—they revert to balance masterfully, and with style! the first thing that comes to mind when CADCA’s Jasmine Carrasco at a recent reaching for something nice to say about The NYLI is an independently evalu- NYLI training. young people. The statements have some ated training that helps organizations behavior-change strategies. In keeping factual validity and they have that certain build their capacity to foster youth lead- with the motto, the vast majority of the “ring”, so it is only logical that they have ership. Yearly, the initiative empowers NYLI training is delivered by skilled become the “go to” clichés. over 1,200 young leaders across the U.S. and refined young instructors who are Young people are not only the leaders and abroad to fight drug use and other national and international leaders in of tomorrow, they have the capacity and problems plaguing their communities. community change. competence to be leaders now. For this “The evaluation conducted by Michigan to happen, however, adults and young State University showed youth trained In its design, the NYLI model is innova- people must learn the ever elusive art of by the NYLI experienced an increase tive, versatile and rugged enough to take cooperation. With competing egos, vary- in their leadership skills, social justice on the vast array of problems faced by ing skill sets and differing philosophies orientation, civic and political engage- communities globally. Perhaps the most on life; managing effective cooperation ment and their skills to action,” said impressive attribute, though, is in the Kareemah Abdullah, Vice President between separate generations is no easy execution. The adult and youth trainers of Training Operations which includes balance. To engage young people and manage to convey the complex content Youth Programs. The methodology access their cultural awareness, enthu- with elegance such that participants inter- incorporates team teaching by youth and siasm, aptitude and insight, adults must nalize the material without realizing how adult trainers who utilize experiential and complicated it really is. Moreover, this feat applied learning in both the classroom is accomplished while eliciting constant and community context. The motto is excitement and focus among the trainees! “Youth-Led, Adult Guided!”

The groups consist of passionate 13-18 The NYLI helps “many of its partici- year olds who are eager to analyze and pants develop their niche in the areas of positively influence their communi- civic engagement and community-based ties. By training them to assess risk prevention,” explained CADCA’s Youth factors and detrimental local condi- Programs Manager, Jasmine Carrasco. tions, the NYLI creates “social scien- For youth-adult relations, CADCA’s tists” who affect population-level change National Youth Leadership Initiative sets by systematically dismantling commu- the bar for not only the prevention field, nity problems. The program rests on the but for all professions where youth are “Strategic Prevention Framework” (SPF), involved. By embodying its “Youth-Led, a five-component model for change Adult-Guided” motto, the NYLI sends Youth leaders working hard at the 2014 that trains young people to approach the message with pristine clarity: young Mid-Year Training Institute. their issues tactically with data driven people are leaders of today! n

www.cadca.org | Coalitions 9 CADCA Fights for Substance Abuse Prevention Field in 113th Congress

ADCA has been a constant, tireless advocate for the field national groups, has helped to gather support from dozens more of substance abuse prevention at the national level, advo- Members of Congress so that, as of October 2014, the bill stands Ccating in both the House of Representatives and the Senate at 100 cosponsors! This bipartisan group of cosponsors for the bill throughout the 113th Congress. Our strenuous advocacy efforts for indicates deeply-held and widely-supported interest in Congress for the highly-successful Drug-Free Communities program resulted this critical piece of legislation. in increases of $10 million in funding over the President’s FY 2015 budget request in the House-passed version of the Financial S. 2839, the Comprehensive Addiction and Recovery Act, was intro- Services and General Government Appropriations bill, and of $6.3 duced in September by the group of Senators Sheldon Whitehouse million in the Senate version of the same bill. (D, Rhode Island), Rob Portman (R, Ohio), Amy Klobuchar (D, MN), Patrick Leahy (D, VT), and Kelly Ayotte (R, NH). This bill is While increased funding for the DFC program has been a highlight a strong, bipartisan federal response to the public health epidemic of of CADCA’s federal public policy advocacy this year, CADCA opioid abuse ravaging communities across the country and CADCA has also worked hard on other federal substance abuse prevention legislation that would significantly address the serious public health worked to ensure that provisions for our field were explicitly issues of underage drinking, opioid abuse, and overdose deaths. included within the bill. When CADCA’s 2014 National Leadership Forum took place this The Comprehensive Addiction and Recovery Act, which CADCA past February, the Sober Truth on Preventing Underage Drinking officially supports, is a broad-based, far-reaching piece of legisla- (STOP) Act, H.R. 498, only had 56 cosponsors in the House tion that establishes a number of important grant programs in order of Representatives. After months of advocacy and hard work, to expand prevention and education efforts while also promoting CADCA’s Public Policy team, working with the field and other treatment and recovery. The bill, if passed, would

As part of CADCA’s 2014 National Leadership Forum, youth and adults from across the country came to Capitol Hill to educate lawmakers about the important role coalitions play in preventing youth drug use.

10 Coalitions | Fall/Winter 2014 CADCA Fights for Substance Abuse Prevention Field in 113th Congress

• Expand educational efforts, particularly for young people • Develop best practices for prescribing pain medication • Empower communities facing local drug crises to effectively address their local issues • Expand disposal sites for unwanted prescription drugs • Expand the use and training of naloxone among law enforce- ment agencies • Expand treatment programs as alternatives to incarceration and access to education resources for incarcerated populations dealing with addiction • Expand the use and enhance the implementation of evidence- based treatment programs, such as medication-assisted treatment • Expand, enhance, and promote community recovery and treat- ment programs CADCA’s Public Policy Consultant, Sue Thau, speaking at the One of the main provisions of the bill, which CADCA’s Public 2014 CADCA National Leadership Forum about key legislative Policy team worked hard to ensure was included, is a prescrip- priorities this year. tion drug enhancement grant program for coalitions, based on the STOP Act model of enhancement grants to coalitions for underage based methods to educate communities about drug abuse. The drinking. This new $5 million program would award enhancement Comprehensive Addiction and Recovery Act of 2014 would grants of up to $75,000 per year to current and former Drug-Free increase resources for existing and new coalitions as they work on Communities grantees that have an urgent need to address the abuse preventing prescription drug abuse.” and misuse of prescription drugs in their communities. Another lead sponsor, Senator Sheldon Whitehouse of Rhode If passed into law, the Comprehensive Addiction and Recovery Island, said the following about the bill: Act’s prescription drug enhancement grant program would be a crit- ical tool for community anti-drug coalitions across the country to “In Rhode Island, more than 100 people have died from drug effectively address their local problems with opioid abuse. In fact, overdoses already this year. This legislation identifies a series of one of the bill’s lead sponsors, Senator Rob Portman of Ohio, had specific steps that will help us combat addiction and support those this to say about the Comprehensive Addiction and Recovery Act: in recovery, and provides the tools needed for states and local governments – in coordination with law enforcement, educators, “Coalitions supported by the Drug-Free Communities Act are and others – to take them. It’s a comprehensive approach to a prob- uniquely qualified to help prevent prescription drug abuse and lem that demands our full attention.” opioid addiction. CADCA has led the way in offering evidence CADCA’s Public Policy team continues its efforts to promote and support federal funding and legislation for substance abuse preven- “Coalitions supported by the Drug-Free tion programs, like the Drug-Free Communities program, the STOP Communities Act are uniquely qualified to Act, and now the Comprehensive Addiction and Recovery Act. help prevent prescription drug abuse and These programs empower communities to implement comprehen- sive, multi-sector prevention strategies that are proven to be a cost- opioid addiction,” said Senator Rob Portman. effective, powerful way to address drug issues. n

www.cadca.org | Coalitions 11 Over 400 Business and Community Leaders Celebrate Coalition Movement at CADCA’s 16th Annual Drug-Free Kids Dinner

ore than 400 attended, stressing his business and commitment to reducing Mcommunity lead- drug abuse. ers packed the Mandarin “Over the past few years, Oriental in Washington, I have met with hundreds D.C. on Oct. 8 to celebrate of parents, teachers, the community coalition administrators and others movement at CADCA’s who have been affected 16th Annual Drug-Free in one way or another by Kids Campaign Awards drug abuse, often leading Dinner. to addiction. Too many The event served as an families have suffered opportunity to recognize the tragedy of losing a business leaders who loved one to chronic drug support CADCA’s efforts use,” Fitzpatrick said. to build safe, healthy and “This is a serious issue drug-free communities. that legislators, parents Honored that evening with and community groups CADCA’s Humanitarian Alex Gorsky, Chairman and CEO of Johnson & Johnson receives the must come together to of the Year award was Humanitarian of the Year Award from CADCA’s Gen. Arthur Dean. address. We have made Johnson & Johnson admirable progress, but Chairman and Chief commitment to mothers, fathers, children there is still work to do.” Executive Officer, Alex Gorsky, for his and the communities we live in,” Gorsky A portion of the Drug-Free Kids Campaign personal commitment to preventing youth said. “The work CADCA does is not only benefits CADCA’s National Youth drug use and support of CADCA’s mission. helping to shape young lives, but shape the Leadership Initiative (NYLI), an evidence- Neil Austrian, 15-year CADCA Board of future of our country and world.” based youth development training that Directors member and former Chairman “I accept this award on behalf of the 5,000 helps young people and their adult advisors and Chief Executive Officer of Office coalitions across the country who are doing strategically address their local alcohol, Depot, received the Lifetime Distinguished the hard work of reducing teen drug use in tobacco and other drug problems. Service Award. Austrian was instrumen- communities,” Austrian said. tal in helping CADCA succeed and has “Youth drug use doesn’t happen in isola- brought several new partners to CADCA, CNN Washington Correspondent Joe Johns tion. It impacts our kids, their families including DIRECTV, the NFL and Office was the evening’s energetic emcee. He said and our communities in profound and Depot. that substance abuse was an issue that’s lasting ways and it has a direct impact “near and dear to my heart,” recalling his on their educational outcomes,” said Both honorees praised CADCA’s achieve- days as a young local reporter, covering the General Arthur Dean, Chairman and Chief ments in preventing and reducing substance crack epidemic that hit Washington, DC in Executive Officer of CADCA. “Even in abuse in communities across the country. the 1980s. these difficult times, CADCA coalition “We look upon our work with CADCA leaders—our ‘first responders’ on the drug “CADCA, the work you do resonates as an important part of our commitment issue—are having a positive impact. And across the country,” he said. to healthy communities. CADCA and thank God we have them all around the Johnson & Johnson share a tremendous Congressman Mike Fitzpatrick (R-PA) also country and in 18 countries.”

12 Coalitions | Fall/Winter 2014 Two youth leaders shared the life-changing Melanee Ann Piskai, president of the light into the lives of many. experiences they had while being part of Youth Leadership Council, West Chester “I hope to continue working to make reduc- CADCA’s NYLI. Area Communities That Care, located in Pennsylvania, gave an inspirational account ing substance abuse a national effort,” she Joseph Yusuf, youth leader of the Latin n of the skills she learned at NYLI. She told said. American Youth Center DC Prevention a story about a fellow NYLI member who Center, is 21-years-old and works two jobs was discouraged by the substance abuse in to support his family. He recalled the strug- his community. gles of growing up in DC, surrounded by Photo captions clockwise from top right: friends and relatives who made “the wrong “At the end of the first day, he said, ‘Drugs CNN Washington Correspondent choices” and ended up in trouble — or are always going to be around, so what’s Joe Johns was the evening’s emcee; jail. He gave an emotional account of how the point?’” Piskai recalled, adding that she Congressman Michael Fitzpatrick spoke the NYLI gave him the tools to rise above felt so badly about his hopelessness. about the need to come together to substance abuse in his community and go address substance abuse; The Honorable By the end of the NYLI training, he back to school to get his degree. Mary Bono was chair of the Drug-Free revealed that he has just lost two friends Kids Campaign; CADCA Board members “When I look at my two-year-old daughter, to prescription drug abuse and wasn’t sure Dr. Alan Leshner, Jerilyn Simpson-Jordan, I know that I am doing all of this for her,” how to come to terms with the epidemic. CADCA’s Lifetime Distinguished Service Yusuf said. “CADCA and the NYLI saved This change of heart made a big impact on Awardee Neil Austrian and CADCA Board my life.” Piskai, who credited the NYLI for bringing Member Judge Michael Kramer.

www.cadca.org | Coalitions 13 DEA Announces New Prescription Drug Disposal Guidelines

On Sept. 8, the Drug Enforcement Administration (DEA) Can I dispose of illicit drugs through a collection made available for public view new guidelines on prescrip- receptacle, mail-back package, or take-back event? tion drug disposal. The new rules aim to expand options for How can I safely and securely dispose of my unwanted those wanting to safely discard unused, unwanted or expired marijuana? controlled substances and is in accordance with the Controlled No. Persons may not dispose of illicit drugs (e.g., schedule I Substance Act (CSA), as amended by the Secure and controlled substances such as marijuana, heroin, LSD) through Responsible Drug Disposal Act of 2010 (“Disposal Act”). any of the three disposal methods. Persons may not dispose “We hope to get disposing of medicines as common as recy- of any controlled substances that they do not legally possess. cling paper products,” said Imelda Paredes, DEA executive This includes schedules II-V controlled substances that are assistant during a webinar on the new guidelines that took illegally obtained and possessed. place on November 6. The webinar is available for viewing at What happens to my pharmaceuticals after I dispose of www.dea.gov. them? Can they be sold, given away, re-packaged, or Here are some frequently asked questions about the new rules: re-dispensed for use by another patient? Can they be otherwise recycled? May I continue to dispose of pharmaceutical controlled substances using methods that were valid prior to this Pharmaceutical controlled substances transferred from final rule? ultimate users to authorized collectors via either collection receptacles or mail-back programs shall be securely stored Yes. Any method of pharmaceutical disposal that was valid prior or transferred until rendered non-retrievable. They may not be to these regulations continues to be valid. For example, ultimate re-sold, donated, repackaged, or re-dispensed. Currently, the users may continue to utilize the FDA and EPA guidelines for most common method of rendering pharmaceutical controlled the disposal of medicines, available through the DEA website at substances non-retrievable is incineration. http://www.deadiversion.usdoj.gov/drug_disposal/index.html. In what ways can a new take-back program be funded? I live in a rural location. There are no collection recep- tacles, mail-back programs, or take-back events in the It is permissible to charge for disposal, for it to be privately vicinity. How can I safely and securely dispose of my funded or funded by donations. However, it is possible to use unwanted pharmaceutical controlled substances? Drug Free Community grants, provided that there is a plan for sustainability. There are no restrictions on using a mail-back package obtained from another state. You may dispose of your unwanted For more details on the new rules, visit: http://www.deadiver- pharmaceutical controlled substances in a mail-back package sion.usdoj.gov/drug_disposal/fact_sheets/disposal_public.pdf. that you received from another state, even if the mail-back package is delivered to a location outside of your state. Additionally, these regulations expand—not limit—the options that ultimate users have to dispose of unwanted pharmaceuti- cal controlled substances. You may continue to dispose of your unwanted pharmaceutical controlled substances using the lawful methods you used prior to the effective date of the new regula- tions, as long as those methods are consistent with Federal, State, tribal, or local laws and regulations, including surrendering pharmaceutical controlled substances to law enforcement.

14 Coalitions | Fall/Winter 2014 VetCorps Spotlight: Southwestern CADCA Coalitions Bridge Gaps through AmeriCorps Partnerships in Rural Communities

oalition members are friendly organization. By no strangers to creat- hosting the local DAV meet- Cing partnerships and ings (which have an average serving their communities. attendance of 30 members) AmeriCorps members serve every month, they are now those in communities that an automatic consideration are traditionally underserved when other veteran services with little or no resources are looking for places to host available. The Strategic events, meetings to spread Prevention Framework their ideas, and community (SPF) has become the foun- partners that will support dation for the work that their needs. AmeriCorps members serv- Stacy Smith, Executive ing as VetCorps Prevention Coordinators are doing in Director of the Nye their coalitions. Communities Coalition, says “They (Owens and The Nye Communities Community members in Eloy, Ariz. cut the ribbon at the grand Rosner) have both been such Coalition (NyECC) in opening of the Eloy Veteran’s Center. a benefit to our communi- Pahrump and Tonopah, ties. Jess has integrated into Tonopah and has become an impor- Nevada are situated in remote locations where there exists little tant part of that community. This program has allowed us to build or no resources for community members. When Stacy Smith, our infrastructure and capacity that would not have been possible Executive Director of NyE Communities Coalition, signed the without them.” agreement to be a VetCorps Coalition, there was excitement and an anticipation that they would be able to reach veterans in their Eloy Governor’s Alliance Against Drugs coalition, housed in community. After conducting their Needs Assessment, Tane the Pinal Hispanic Council opened the doors to a new Veterans Owens, their AmeriCorps VISTA member saw that there were few Center in Eloy, Arizona this fall. Through the hard work of their resources for the veterans that were residing in their community AmeriCorps VISTA CADCA VetCorps Prevention Coordinator, and there were even less organizations offering assistance. He Sonnette Chaput, a once dilapidated unused building is now a reached out to several local businesses and community health vibrant center for veterans. The City of Eloy leased it to the organizations and was successful in partnering with them to build group for $1 a year. The capacity built as a result of Chaput and capacity and implemented strategies to reach veterans by host- the coalition’s partnerships will sustain the initiatives created to ing the county’s first Stand Down, which provided much needed bridge the gap for veterans living in rural communities. dental services, case management referrals and help with employ- Veterans and military family members volunteered alongside ment services. community leaders to paint walls, provide equipment and build Jess Rosner, the AmeriCorps VISTA member continuing the resources to increase access to health care services for veterans. work in these communities, has been successful in sustaining Executive Director of the Pinal Hispanic Council, Ralph Varela the momentum that Owens began and has increased community says,” It looks like our dream for a Veteran Center in Eloy will sector involvement through outreach and community partner- become a reality and it could not have been done without CADCA ships. NyECC is continually growing its reputation as a Veteran- VetCorps support and our VISTA Sonnette Chaput!”

"Our dream for a veteran center in Eloy will become a reality and it could not have been done without CADCA VetCorps support."

www.cadca.org | Coalitions 15 CADCA Launches NEW Online New Utility Guide Toolkit to Help Community Leaders Helps Educate Prevent Prescription Drug Abuse Parents and Kids About OTC Medicine Safety Over-the-counter (OTC) medicines – when taken as directed – are perfectly safe, but when taken incorrectly, they can be just as danger- To help community leaders address our nation’s prescrip- ous as when prescrip- tion drug abuse epidemic, CADCA has launched a new tion medicines are not online Rx Abuse Prevention Toolkit. This free resource used as prescribed. In contains facts, strategies and tools coalitions can use to fact, in 2011, poison prevent and reduce prescription and over-the-counter centers managed medicine abuse in their community. over 140,000 cases This newly revised toolkit is based on CADCA’s Seven of medicine poison Strategies for Effective Community Change. Incorporating exposures involving these strategies will help coalitions formulate, modify and children ages 6 to 19. That’s why it’s important to begin implement their medicine abuse prevention and interven- educating young people about medicine safety at a tion strategies. young age. The Toolkit includes: To help community leaders integrate OTC medicine safety into their work, CADCA developed the Medicine • Prevention Strategies: See the Seven Strategies for Safety Utility Guide. This new publication highlights the Effective Community Change in action. OTC Literacy curriculum, developed by Scholastic and • Facts & Tools: The latest facts on prescription drug the American Association of Poison Control Centers abuse and over-the-counter cough medicine abuse. in partnership with McNeil Consumer Healthcare. Discover how to conduct an Rx abuse community The curriculum, which is aimed at fifth and sixth assessment. Check out the Sample Logic Model. graders, raises awareness about the safe use of See how this information gets translated into Sample OTC medicines and provides resources to better Intervention Maps. equip educators, school nurses and parents with • Other Resources: Tools & information that can make knowledge about responsible OTC medicine use your programs and interventions successful, includ- and storage. ing share tools that you can place on your website, CADCA’s Utility Guide highlights key compo- Facebook or e-mail signature blocks. nents of the OTC Literacy curriculum; • Success Stories: See medicine abuse prevention at provides steps to help you plan and imple- work. Check out video presentations and case stud- ment medicine safety strategies; and ies from CADCA coalitions nationwide that have offers tools to help you promote OTC safe achieved success reducing prescription and over-the- use messages in your community. counter medicine abuse. You can download the Utility Guide This toolkit was developed with support from Janssen at http://www.cadca.org/resources/ Pharmaceuticals, Inc. detail/medicine-safety-utility- guide. n To download the toolkit, visit http://www.preventrxabuse.org/.

16 Coalitions | Fall/Winter 2014 CADCA Expands Coalition Building Efforts to Eight New Communities in Brazil

Coalition members in Caçapava, Brazil after participating in a recent CADCA training.

ong known for its love of soccer Since the August visit, CADCA has received Comunitárias do Brasil. and its beautiful beaches, Brazil has overwhelming support from the communi- CADCA has worked closely with the U.S. recently acquired a different type of ties. Leaders were very enthusiastic about L Embassy in Brasilia on developing this fame – a growing crack cocaine problem. coalition building, competing between new two-year initiative and will continue To help communities address crack and themselves to be chosen by CADCA. to work with officials there to help coor- other types of teen drug use, CADCA will During the visit, Dr. Hernandez met dinate meetings with key government expand its coalition building efforts to eight with government representatives of the and community leaders. In addition, the new communities in three of Brazil’s states. state of São Paulo, such as Dr. Mário Associação Pró Coalizões Comunitárias Thanks to a grant from the Bureau of Sérgio Sobrinho, coordinator of COED - Antidrogas do Brasil, a local coalition- International Narcotics and Law Coordenação de Políticas Sobre Drogas, building organization that was born out of Enforcement Agency of the U.S. State (Coordination of Drug Policies in the state previous CADCA trainings in Brazil, will Department, CADCA has worked with of São Paulo); Dr. Eustazio Alves Pereira provide in-country support. local leaders to build community anti-drug Filho, vice mayor of the city of Santos. The coalitions throughout Brazil since 2007. city of Santos is a port city, the busiest port “On my first visit to the communities in in Latin America, shipping 25 percent of July, the reaction from leaders, representa- Like many countries, Brazil is facing unique Brazil’s exports. tives and residents was overwhelmingly challenges when it comes to substance abuse. positive. People were impressed that the Currently, it’s experiencing significant prob- After further analysis, Dr. Hernandez coalition model has proved to be effective lems with crack cocaine, with certain parts together with Debora Arrais, program in other Latin American countries such as of Rio de Janeiro and Sao Paolo nicknamed specialist at the Bureau of International Peru and Mexico,” said Dr. Hernandez. “cracolandia” or crack land. Narcotics and Law Enforcement (INL) “So, I’m optimistic that we can help local Office at the U.S. Embassy in Brasilia, chose On a visit this past August to the targeted leaders create strong, self-sustaining coali- the following communities to work in. In regions, Dr. Eduardo Hernández, CADCA’s tions to help them address the tough chal- São Paulo state: Santos, Braganca, Paulista Vice President of International Programs, lenges they’re facing.” and Cacapava; in Rio de Janeiro state: Porto said youth crack use was painfully evident. Real, Quatis, Penedo and Itatiaia. The first round of trainings in Brazil are “In virtually every community we visited, happening in November, the second will COED has been actively involved in the crack cocaine surfaced as the major prob- begin in December and January and the preparation activities for the first train- lem,” he said. “The crack problem has over- third in February. ings and will closely support the efforts whelmed their substance abuse system.” of CADCA in the state of São Paulo. In Looking forward, in 2015 CADCA plans Dr. Hernandez noted that communities are Santos, Filho will personally be the local to expand to the capital cities of Sao Paulo also having major problems with youth coordinator, working together with our city, Rio de Janeiro city and Recife, the marijuana use. NGO partner Associação Pró Coalizões capital of Pernambuco state. n

www.cadca.org | Coalitions 17 CADCA Book Club

How to Raise a Drug-Free Kid: A MUST-READ for Every Parent

Using straightforward language and down- and concerns expressed to me by parents are better equipped to achieve their goal to-earth scenarios, Joseph Califano’s latest as I was traveling across the country for the of raising healthy, happy, substance-free edition of How to Raise a Drug Free-Kid: first edition of the book.” children.” The Straight Dope for Parents, is some- This isn’t just a textbook for parents, it He also explores some details that parents thing every parent needs to understand the includes authentic situations and on-point may not think about, such as: Which kinds causes and signs of substance abuse and examples of substance abuse in the 21st of alcohol are enticing to teens and why; what to do if it comes into their home. century world. One section of the book what to say if your kid asks you if you This comprehensive guide is based on examines the incredible influence of pop ever did drugs, connections between drugs, decades of CASA Columbia research and culture over young adults. Today’s music alcohol and sex and advice on what to do if thousands of meetings with parents and and television shows — such as artists your kid is indeed using. Jay-Z and Kesha and sitcoms “Cougar teens. Califano’s new edition includes Califano hopes that this revised edition Town” and “Gossip Girl” — include innu- updated information on the critical connec- empowers parents. tion between teen brain development merable references to drug and alcohol use, and experimentation with drugs. It gives which perpetuates perceptions that smok- “I want them to be able to walk away dozens of examples of real-life scenarios ing marijuana and “popping molly” are fun knowing that they, as parents, have the and actual conversations that parents have and not harmful. power and influence to raise healthy, drug- free kids and to have acquired many tech- with their kids — from pre-teen to college- The book gives parents tips on how to niques for how to exercise that power,” he age — about preventing substance abuse begin a conversation about substance said. and making responsible choices. abuse before it starts and how to recog- “Writing this updated and revised edition nize the “siren signals,” that your kid is How to Raise a Drug Free Kid: The was a culmination of different things,” using besides the normal, erratic teenage Straight Dope for Parents is available at Califano said. “First, the new science behavior. simonandschuster.com, casacolumbia.org and on Kindle. explaining how the adolescent brain works, “How parents nurture, guide, instill values lacks impulse control and has difficulty and inspire personal standards in their chil- Joseph A. Califano, Jr., father of five anticipating consequences. Second, the dren is the most important task of their life. and grandfather of nine, is founder of knowledge about the increased danger and Yet a teen’s world can seem like a daunt- The National Center on Addiction and potency of marijuana and the increase of ing and sometimes scary, mysterious place Substance Abuse. Califano held various prescription and over-the-counter drug use. to a parent,” Califano said. “This book U.S. government positions and served from Third, the explosion of social media and its unveils a large part of the teen world so 1977 to 1979 as U.S. Secretary of Health, glamorization of drugs and alcohol. And that parents know what they’re up against Education, and Welfare, where he launched lastly, wanting to pass on all of the ideas and can be as prepared as possible so they ’s antismoking campaign. n

18 Coalitions | Fall/Winter 2014 1,900 Community Leaders from Across the Country Learn Valuable Prevention Skills at CADCA Mid-Year

round 1,900 community leaders from throughout the adults during the Drug Free Communities Program Town Hall and 15 countries gained new skills and strat- Meeting that took place on Wednesday afternoon. Aegies to prevent teen drug use at CADCA's 2014 Mid-Year In addition, participants heard from Kana Enomoto, Deputy Training Institute, held July Principal Administrator 20-24 in Orlando, Fla. The event for the Substance Abuse featured a number of national and and Mental Health state experts, including Michael Services Administration Botticelli, Acting Director of the (SAMHSA), who was the Office of National Drug Control keynote speaker at the Policy (ONDCP). Opening Plenary, as well From the most rural American as many other experts towns to faraway islands like such as Matthew Dunagan Cape Verde, coalition lead- from Florida's Office of ers came to the Mid-Year to the Attorney General, and learn from their peers, master Fran Flener, Arkansas Drug new skills and discover new Director, who led a course resources to help them achieve on prescription drug abuse their mission. prevention. The Mid-Year featured more CADCA's Mid-Year offered than 70 half-day, one-day and something for everyone. For two-day courses on a wide range attendee Jacque Gencarelle, of topics – everything from how the Mid-Year proved to be to prevent prescription drug a valuable learning experi- abuse and the abuse of synthetic ence. drugs to how to create tobacco- free environments, reduce "I've been pleasantly impaired driving and develop surprised that each of the policies to reduce marijuana use courses I've attended has and underage drinking. offered great information and the networking has Botticelli addressed the more been phenomenal," said than 400 youth taking part in Jacque Gencarelle from the the National Youth Leadership Northern Arizona Regional Initiative track at the Mid-Year, Behavioral Health Authority. telling them that they are the "linchpin" to solving our nation's The highlight for her was Top photo: ONDCP’s Helen Hernandez, CADCA’s Kareemah drug use problems. learning best practices from Abdullah and Gen. Arthur Dean, ONDCP Acting Director other coalitions that are "We need to empower you so Michael Botticelli, Arkansas Drug Director Fran Flener and facing similar challenges that all youth can reach their CADCA’s Sue Thau; Bottom photo: Youth participated in a around youth marijuana use. full potential," he told the NYLI mock city council meeting with the help of ONDCP’s Michael participants. He added that Botticelli, pictured second from left. "We've been learning a lot to ONDCP will expand their support help us with the marijuana of CADCA's NYLI, which trains young people in a community issues in Arizona. It was especially helpful to hear lessons learned problem-solving model to address local drug use problems. from coalitions in Colorado [where retail marijuana is now legal]," Botticelli also took part in a mock city council meeting where teens Gencarelle noted. acted out how they would present to local government officials on Pictures from CADCA's 2014 Mid-Year Training Institute are avail- various policy issues. The ONDCP Acting Director also addressed able on CADCA's Facebook page, www.facebook.com/cadca. n

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