Alex Crook Linkedin.Com/In/Alexcrook Athletic Communications Professional @Alexjcrook Skills Experience
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[email protected] (925) 817-7140 Alex Crook linkedin.com/in/alexcrook Athletic Communications Professional @alexjcrook Skills Experience • Interpersonal, written and Communications Intern San Bruno, Calif. verbal communication West Coast Conference Aug. 2017 - Present • AP Style • Writing (press releases, event • Contact for cross country, softball, beach volleyball and rowing in 2018-19 recaps, features, blogs) • Write/edit press releases and game notes for www.wccsports.com • Social Media Platforms • Create content for various WCC digital platforms • CMS (WordPress, SIDEARM, • Created inaugural WCC beach volleyball record book CBS Interactive) • Bolstered national exposure via Snappy TV clips being picked up on Twitter • Adobe Creative Suite by NCAA March Madness, NCAA Women’s Basketball and Sports Illustrated • Microsoft Office • Compiled game notes and monitored Tagboard at 2019 NCAA Men’s • Basic HTML Basketball Regional • NCAA Rules and Regulations • Stat Crew PR Gameday Staff San Jose, Calif. San Jose Earthquakes March 2018 - Present • Assist with various media relations duties at Earthquakes home matches The Numbers • Capture game footage for in-game social media use • Ensure photographers’ compliance with Earthquakes Media Information @WCChoops Twitter • Track official statistics via in-game scoring system while staying in 0.7% engagement communication with league statisticians one-year increase at WCC Basketball Tournament Media Services Assistant Stanford, Calif. NCAA Division I Baseball Regional June 2017, 2018 Google News • Liaison between Stanford Media Relations and Regional Participants 5 rank for Mile High Sports recap of Tim • Recorded postgame press conferences and uploaded to SoundCloud Howard introductory • Assisted with additional media relations needs press conference Athletic Communications Assistant Moraga, Calif. Twitter impressions Saint Mary's College of California Jan. 2017 - May 2017 245k for Saint Mary’s Baseball over • Wrote basketball and baseball recaps for www.smcgaels.com a 28-day period • Ran baseball program’s Facebook, Twitter and Instagram • Produced Twitter engagement of 245,000 impressions over 28 days for Saint Mary’s Gaels baseball program 50+ sporting events • Covered baseball team at 2017 WCC Baseball Championships helped broadcast for • Helped broadcast more than 50 live Saint Mary’s athletic events across GaelVision and seven sports as a producer, cameraman and graphics assistant TheW.tv Editorial Intern Denver, Colo. Mile High Sports June 2016 - Aug. 2016 • Produced editorial and promotional content for www.milehighsports.com Education • Served as beat writer for the Colorado Rapids Master’s Degree • Ranked No. 5 on Google News ahead of Denver Post for story on Tim Master of Arts Howard’s introductory Rapids press conference Sport & Athletic Administration Gonzaga University Lead Writer San Francisco Bay Area 2018 - Present isportsweb June 2016 - Aug. 2016 Bachelor’s Degree • Published weekly Golden State Warriors and Penn State football con- Bachelor of Arts tent for a sports information site feeding into ESPN and Fox Sports Communication • 900 Facebook hits for column on Warriors’ reserve Ian Clark Saint Mary's College • Column on Warriors vs. Cleveland Cavaliers NBA Finals rematch of California reached No. 1 on Google News 2013 - 2017 • Augmented posts with SEO keywords for maximum clicks.