JAPAN STYLE 2008 —In the Details— CONTENTS

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JAPAN STYLE 2008 —In the Details— CONTENTS JAPAN STYLE 2008 —In the Details— CONTENTS 2 Welcome Message from the Organizer 3 JAPAN STYLE 2008 —In the Details— 4 AIDA YUSUKE CO., LTD. Ceramic Art & Environment Art 6 AKADA PAINT BRUSH CO., LTD. 8 fiorichiari by TAKATA SEISAKUSYO CO., LTD. 10 FLAMES CO., LTD. 12 HAKUICHI CO., LTD. 14 HAKUSAN PORCELAIN CO., LTD. 16 INDEN-YA UEHARA YUSHICHI CO., LTD. 18 KANAZU SEN-I CORPORATION 20 KURIKYU CO., LTD. 22 NAKAGAWA MASASHICHI SHOTEN CO., LTD. 24 SAKURA SEISAKUSHO INC. 26 SHIOYASU URUSHI WARE COMPANY 28 SHOTOKU GLASS CO. 30 SOEJIMA ISAO SHOTEN CO., LTD. 32 TOSARYU INC. 34 TSUBOI WOOD CRAFT 36 TSUYUKI WOOD WORKING PLANT CO., INC. 38 CONTACT LIST 2 3 Welcome Message from the Organizer JAPAN STYLE 2008 —In the Details— The Japan External Trade Organization (JETRO) was established in 1958 to help promote mutual trade and Superb crafts and craftmaking techniques, firmly built upon traditions and refined over many generations, investment between Japan and other countries. The Japan Pavilion at Maison & Objet 2008 (January exhibi- enchant people and serve as a country’s intangible cultural assets. Such techniques, however, do not just tion), organized by JETRO and under the theme “JAPAN STYLE 2008 —In the Details—”, presents products that adhere to original traditions; they continue to evolve as they pass through each generation. blend age-old Japanese craft-making techniques with the sleekness and appeal of modern design. The Japan Pavilion at Maison & Objet 2008, under the theme “JAPAN STYLE 2008 —In the Details—”, presents In Japan, fine art crafts, including porcelain, linens, inden (decorative leather crafts) and magewappa (bent- 17 such techniques that are uniquely Japanese. Flowing through these techniques are the Japanese spirit and woodware), have long historic traditions, forming local art and craft industries. In recent years, Japanese craft willingness to enthusiastically embrace foreign cultures, along with pride in craftsmanship and dedication to makers have increasingly targeted overseas markets, designing products to fit foreign lifestyles. Creations on precision. This culture of Japanese craftsmanship—which is alive even in today’s globalized internet society— display in the Japan Pavilion are part of a new design series, called “JAPAN STYLE”, which combines traditional helps distinguish Japan’s arts and crafts. techniques with modern design. The line has met with considerable praise both at home and abroad. With the aim of reinventing the spirit of Japanese craftsmanship, this year’s Japan Pavilion will showcase “JAPAN STYLE 2008 —In the Details—” aims to convey the attractive features of this new design style to the products made from several of the country’s time-honored craftmaking techniques imbued with Japanese world, showcasing products made using 17 techniques familiar to the Japanese. culture and history. And through feedback received at Maison & Objet 2008, it is hoped that these techniques The “New JAPAN STYLE” is a perfect marriage of old and new, and as you will see by surveying the products can be further refined. Constant evolution is an essential factor that helps such techniques survive through on display, it is a highly attractive combination. I invite you to enjoy the many wonderful creations found in generations: it is this evolution that inspires further innovation and advances in Japanese craftsmanship. “JAPAN STYLE 2008 —In the Details—”. Sincerely, Yasuo HAYASHI Toshiki KIRIYAMA, General Producer Chairman and CEO, JETRO “JAPAN STYLE 2008 —In the Details—” Message de l’organisateur JETRO, l’Organisation japonaise du commerce extérieur, a été créée en 1958 par le gouvernement japonais JAPAN STYLE 2008 —In the Details— (La passion du détail) afin de promouvoir le commerce extérieur avec ses partenaires étrangers et les investissements japonais dans le monde. Un savoir-faire authentique, sans concession et fondé sur la tradition apporte un attrait particulier à n’importe Dans le prolongement du projet mené l’année dernière, JETRO organise cette année dans le cadre de l’édition quel objet lorsqu’on le contemple. Des techniques préservées avec grand soin et perfectionnées pendant janvier 2008 de “Maison & Objet” JAPAN STYLE 2008 —In the Details—. deux à quatre siècles acquièrent une dimension existentielle qui leur est propre. Mais, si celles-ci ont pu Traditionnellement, le Japon produit une grande variété d’objets artisanaux en céramique et en porcelaine, perdurer jusqu’à l’heure présente, c’est aussi grâce à leur évolution permanente. des articles en lin, des laques sur cuir, des articles en cèdre (“magewappa”). Il s’est développé un artisanat Dans cet esprit, “JAPAN STYLE 2008 —In the Details—” a sélectionné 17 technicités vraiment représentatives japonais de très grande qualité doté d’un caractère artistique indéniable, profondément enraciné dans ses du Japon. L’esprit japonais, l’ouverture des Japonais vers d’autres cultures, leur inclination à créer des pièces régions de production. artisanales à la fois subtiles et ingénieuses et leur fierté naturelle sont des composantes toujours vivaces de Au cours des dernières années, dans la perspective d’un développement sur les marchés étrangers, un nos jours, qui s’expriment sous diverses formes. Alors que le monde évolue vers une homogénéisation rapide nombre croissant d’entreprises japonaises a affiné son savoir-faire et fabriqué de nombreux articles remar- due aux nouvelles technologies de l’information, seule la culture de la création d’objets enracinée dans l’exi- quables non seulement du point de vue artisanal et du savoir-faire, mais également de celui de la conception gence et le soin du détail peut exprimer la différence sans ambiguïté. et du design. Cette exposition est dédiée aux détails. Ils permettent de transmettre avec autant de soin que d’amour notre Ces objets, nés de la collaboration entre tradition japonaise et design, ont créé un nouveau “JAPAN STYLE” histoire et notre culture en vue de revisiter le savoir-faire japonais tel qu’il existe actuellement. La reconnais- reconnu tant au Japon qu’à l’étranger. sance qu’obtiendront les créations exposées dans le cadre de “Maison & Objet” nous permettra d’œuvrer Afin de mieux faire connaître à l’étranger les charmes de ce nouveau “JAPAN STYLE”, JETRO expose des dans le sens d’une nouvelle évolution des techniques artisanales. Car cette évolution, acte essentiel dans la produits artisanaux et traditionnels créés à partir de 17 techniques réputées au Japon pour leur excellence. transmission du patrimoine que constitue l’artisanat, signifie encore plus de création ! Nous avons été curieux de savoir ce qui pouvait naître de cette rencontre unique entre l’artisanat du Japon et le design moderne ! Nous serions ravis si vous pouviez à votre tour trouver la réponse en visitant “JAPAN STYLE 2008 —In the Details—”. Toshiki KIRIYAMA, Commissaire de l’exposition Croyez en l’expression de nos sentiments les plus dévoués et les plus cordiaux, “JAPAN STYLE 2008 —In the Details—” Yasuo HAYASHI Président de JETRO 4 Traces of Layered Colors AIDA YUSUKE CO., LTD. creates joyful tableware with beautifully layered colors, which come from the ceramic clay used to make their products. The firm employs the sophisticated technique called neriage, in which slices are cut from a layered combination of several clays to reveal exquisite tones, which cannot be done with traditional glazing. AIDA’s tableware, with its modern design and beauti- ful hues, can add greatly to any table setting. Traces de couleurs superposées Des articles de table en céramique avec de très belles couleurs superposées. Ces magnifiques couches de céramiques multicolores superposées ont été obtenues en exploitant les couleurs natu- relles ou artificielles de l’argile. La technique employée, extrêmement sophistiquée, est appelée “neriage”. En combinant et en superposant au moins deux couches de terre colorée, on peut obtenir en les découpant finement des tranches présentant de superbes motifs. De cette manière, la technique permet d’exprimer toute la profondeur des coloris que l’on ne pourrait obtenir par la peinture. Ces articles de table qui se caractérisent par leurs coloris et leur design moderne sont indispensables pour créer une atmosphère unique sur votre table. AIDA YUSUKE CO., LTD. Ceramic Art & Environment Art www.yusukeaida.co.jp/indexe.htm Yusuke AIDA, a world renowned environmental ceramic artist and designer, runs a kiln, “Yusuke Aida Studio”, in Oshino, Yamanashi prefecture. The kiln is the only one in the world that has mass production capacity for ceramics made using the sophisticated Japanese neriage technique of layering different colors of clay to create intricate patterns. Un atelier de poterie dirigée par Yusuke AIDA, un artiste plasticien de réputation mondiale. Il s’agit du seul atelier de poterie, tant au Japon qu’à l’étranger, capable de produire en série des articles utilisant une technique très sophistiquée de superposition, appelée “neriage”, qui permet de révéler la beauté de la superposition de couleurs de différentes argiles. 6 Form with Reason AKADA PAINT BRUSH CO., LTD. uses three kinds of bristles in their special face washing brushes, taking advantage of the unique properties of each: wear-resistant synthetic fibers for swift lathering; goat hair for a fine lather; and pig hair to allow air into the lather. The result is a smooth rich lather, resembling whipped cream, that covers the face and reduces friction while cleaning. The brushes, which were developed for consumers with sensitive skin, boast modern design and evoke
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