TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS February By the Numbers Monthly Key Economic Indicators
53% of storefront businesses open in Times Square
24.4% Hotel occupancy in January
88,686 Average Daily Visitors to Times Square
28,483 Soft-Firm’s Love Letters installation displayed in Times Square from February 10th to March Total SF Leased in Times Square 10th. Average Daily Visitors Pedestrian Count
Times Square’s pedestrian counts in February remained on par AVERAGE DAILY 2021 with January at a daily average PEDESTRIAN COUNT 2020 of 88,686 people, a 73.2% 450,000 decline from February 2020. 400,000
3031,026 350,000 This month, foot traffc peaked 303,338 on Valentine’s Day at 136,604 300,000 people, exceeding February’s 250,000 daily average by 54%. 200,000
150,000
89,856 88,686 100,000
50,000
0 JANUARY FEBRUARY
Source: Springboard TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Commercial Real Estate Class A
This month, Times Square’s Class A commercial occupancy rate XXXXXXOCCUPANCY RATE/ XXXXTIMES SQUARE PRICE PER SQUARE FOOT XXXXMIDTOWN increased marginally from January CLASS A PRICE PER SF to 91.6%, remaining higher than 95% Midtown’s occupancy rate of 87.7%.
93% $65
Over the past four months, both $64 $63 Times Square and Midtown experi- $64 enced incremental declines in net 91% effective rent, closing February at $74
$63 per square foot and $69 per 89% $73 square foot respectively. $71 $69
87% This month, two leases were executed totaling 28,483 SF; 85% however, both were subleases. NOVEMBER DECEMBER JANUARY FEBRUARY Source: CoStar, CompStak. Times Square fgures include properties within the BID boundaries. Midtown fgures are based on CoStar Submarkets. Beginning in Dec. 2016, the Alliance changed our methodolo- gy for reporting commercial rents to be a six-month moving average of net effective rent. XXXXXX XXXX XXXX Hotels Rates & Occupancy
Times Square opened 2021 at
24.4% hotel occupancy, on HOTEL OCCUPANCY + OCCUPANCY AVERAGE DAILY RATE par with December’s rate but a AVERAGE DAILY RATE
54% decline from January 2020. 100% Consistent with previous months,
Midtown’s and Manhattan’s occu- $172 pancy exceeded Times Square’s $178 at 29.5% and 28.3%. 70%
Times Square’s average daily rate in January was $125, down 13% from December and 27% from 40% January 2020. Midtown’s and $125 Manhattan’s January daily rates
were $117 and $140 respectively. 10% 2019 2020 2021 Source: Smith Travel Research. All fgures are based on representative samples of hotels within respective boundaries. Please note that hotel fgures are based on the month prior to the reporting month. TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Retail Update Opened & Coming Soon
OPENINGS
W 53rd St COMING SOON Angelina Bakery
W 52rd St Food + Beverage
Retail W 51st St Entertainment
Other W 50th St
W 49th St Burger Man This year, we are 16 Handles W 48th St looking forward to welcoming 10 new storefront busi- W 47th St nesses, including Burger Man and 16 Handles at W 46th St 740 Seventh Avenue and 732 Seventh Avenue. W 45th St
Running Subway Productions W 44th St Taco Bell
W 43rd St 7-Eleven
Smashburger Just Baked W 42nd St Club Nebula
Shake Shack
W 41st St ve
A Broadway 6th 8th Ave 7th Ave
W 40th St TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Restaurants & Eateries Open for Take-Out, Delivery, Outdoor or Indoor Dining *Outdoor & indoor dining locations marked with asterisk
Amorino Blockheads* Cafe Abbondanza Take-out only Take-out/Delivery/Outdoor Take-out only 721 8th Avenue 825 8th Avenue 146 W 46th Street (212) 445-0101 (212) 307-7029 (212) 938-1333
Andy’s Deli & Natural Foods Blue Dog Kitchen Carnegie’s Pizza* Take-out only Take-out & Delivery Take-out/Delivery/Outdoor 270 W 47th Street 308 W 50th Street 200 W 41st Street (212) 869-0329 (212) 459-0700 (212) 777-4141
An’nam* Bluestone Lane Carve Unique Sandwiches Take-out & Outdoor Dining Take-out & Delivery Take-out only 234 W 48th Street 11 Times Square 780 8th Avenue (212) 247-8318 (718) 374-6858 (212) 730-4949
Arno Ristorante* Brazil Grill* Chef Pho & Peking Roast Duck Take-out/Delivery/Outdoor Outdoor Dining Take-out & Delivery 141 W 48th Street 787 8th Avenue 858 8th Avenue (212) 944-7420 (646) 609-6057 (212) 459-3610
Auntie Anne’s of Times Square Bubba Gump Shrimp Co.* Chick-fl-A Take-out only Take-out/Delivery/Indoor Dining Take-out & Delivery 664 8th Avenue 1501 Broadway 675 8th Avenue (212) 764-1562 (212) 391-7100 (718) 504-6528
Bareburger* Buca di Beppo China Gourmet Take-out/Delivery/Outdoor/Indoor Take-out & Delivery Take-out & Delivery 366 W 46th Street 1540 Broadway 877 8th Avenue (212) 673-2273 (212) 764-6527 (212) 246-8191
Ben & Jerry’s* Burger Bliss China River NYC Take-out & Outdoor Dining Take-out & Delivery Take-out & Delivery 200 W 44th Street 256 W 52nd Street 260 W 44th Street (212) 933-4632 (917) 284-5578 (646) 767-0854
Bibble & Sip BV Burger* Chipotle Take-out & Delivery Take-out & Outdoor Dining Take-out & Delivery 253 W 51st Street 120 W 45th Street 854 8th Avenue (646) 649-5116 (212) 575-5413 (212) 757-4312 TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Restaurants & Eateries Open for Take-Out, Delivery, Outdoor or Indoor Dining *Outdoor & indoor dining locations marked with asterisk
COOK* Domino’s Pizza Dunkin’ Take-out/Delivery/Outdoor/Indoor Take-out & Delivery Take-out & Delivery 115 W 45th Street 227 W 40th Street 168 W 48th Street (212) 944-0400 (646) 682-7743
Connolly’s Pub & Restaurant* Dos Caminos* Dunkin’ Take-out/Delivery/Outdoor Take-out/Outdoor/Indoor Take-out & Delivery 121 W 45th Street 1567 Broadway 150 W 47th Street (212) 597-5126 (212) 918-1330 (800) 447-0013
Cosmic Diner* Don’t Tell Mama* EAK Ramen* Take-out/Delivery/Outdoor Take-out & Outdoor Dining Take-out/Delivery/Outdoor 888 8th Avenue 343 W 46th Street 360 W 46th Street (212) 333-5888 (212) 757-0788 (646) 850-8032
Curry India Donna Bell’s Bake Shop Europan Cafe* Take-out & Delivery Take-out only Take-out & Outdoor Dining 148 W 49th Street 301 W 49th Street 672 8th Avenue (212) 302-8150 (646) 410-0390 (212) 730-4442
Dallas BBQ* Dunhill Cafe* Famous Amadeus Pizza Take-out/Delivery/Indoor Take-out/Delivery/Indoor Take-out & Delivery 243 W 42nd Street 109 W 45th Street 840 8th Avenue (212) 221-9000 (212) 944-8484 (212) 489-6187
Dig Dunkin’ Famous Famiglia Pizza Take-out only Take-out only Take-out & Delivery 856 8th Avenue 210 W 50th Street 680 8th Avenue (212) 335-2106 (212) 757-4617 (212) 382-3030
Dim Sum Palace* Dunkin’ Five Guys Take-out/Delivery/Outdoor Take-out only Take-out & Delivery 334 W 46th Street 750 8th Avenue 253 W 42nd Street (646) 861-1910 (212) 944-1009 (212) 398-2600
Ding BBQ & Hotpot* Dunkin’ Food Emporium* Take-out/Delivery/Indoor Take-out & Delivery Take-out & Outdoor Dining 234 W 48th Street 850 8th Avenue 810 8th Avenue (212) 265-0828 (212) 245-8444 (212) 977-1710 TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Restaurants & Eateries Open for Take-Out, Delivery, Outdoor or Indoor Dining *Outdoor & indoor dining locations marked with asterisk
Gallagher’s Steakhouse* Havana Central* Joe Allen* Take-out/Delivery/Indoor Take-out/Delivery/Indoor Take-out/Delivery/Outdoor 228 W 52nd Street 151 W 46th Street 326 W 46th Street (212) 586-5000 (212) 398-7440 (212) 581-6464
Gong Cha HAVEN Rooftop* Junzi Kitchen Take-out & Delivery Take-out/Delivery/Outdoor Take-out & Delivery 1600 Broadway 132 W 47th Street 135 W 41st Street (212) 659-2513 (212) 466-9000 (646) 669-8228
Green Emporium Ho Ho Te* Just Salad Take-out only Take-out/Delivery/Outdoor Take-out & Delivery 791 8th Avenue 805 8th Avenue 321 W 49th Street (212) 245-7270 (212) 381-4933 (866) 673-3757
Gregorys Coffee Hold Fast* Krispy Kreme Take-out only Take-out & Outdoor Dining Take-out only 762 7th Avenue 364 W 46th Street 1601 Broadway (646) 682-9968 (917) 261-6691 (646) 540-1153
Ground Central Coffee* The House of Brews* Kung Fu Little Steamed Take-out & Outdoor Dining Take-out & Outdoor Dining Buns Ramen 888 8th Avenue 363 W 46th Street Take-out & Delivery (917) 409-0147 (212) 245-0551 811 8th Avenue (917) 388-2555 Hale & Hearty Hurley’s Saloon Take-out only Take-out & Delivery La Masseria* 745 7th Avenue 232 W 48th Street Take-out/Delivery/Outdoor/Indoor (212) 221-9666 (212) 765-8981 235 W 48th Street (212) 582-2111 Haru Sushi* Ichiran* Take-out/Outdoor/Indoor Take-out/Delivery/Outdoor Lattanzi Restaurant* 229 W 43rd Street 152 W 49th Street Take-out/Delivery/Outdoor (212) 398-9810 (646) 964-4294 361 W 46th Street (212) 315-0980 Haswell Green’s* Jasmine’s Carribbean Cuisine* Take-out/Delivery/Outdoor/Indoor Take-out/Delivery/Indoor Le Marais* 240 W 52nd Street 371 W 46th Street Take-out/Delivery/Outdoor (212) 245-2801 (646) 964-5337 150 W 46th Street (212) 869-0900 TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Restaurants & Eateries Open for Take-Out, Delivery, Outdoor or Indoor Dining *Outdoor & indoor dining locations marked with asterisk
The Little Beet* McDonald’s Patzeria Pizza* Take-out/Delivery/Indoor Take-out only Take-out & Outdoor Dining 135 W 50th Street 1651 Broadway 231 W 46th Street (212) 459-2338 (212) 586-5530 (212) 575-7646
Little Italy Pizza* McHale’s* Planet Hollywood Take-out/Delivery/Outdoor Take-out/Delivery/Outdoor/Indoor Take-out & Delivery 167 W 48th Street 251 W 51st Street 1540 Broadway (646) 360-2343 (212) 957-5138 (212) 333-7827
Los Tacos No. 1* Melt Shop Playwright Celtic Pub* Take-out & Outdoor Dining Take-out only Indoor Dining 229 W 43rd Street 877 8th Avenue 732 8th Avenue (212) 256-0343 (646) 781-8400 (212) 354-8404
Majestic Delicatessen Cafe* Mia’s Brooklyn Bakery Playwright Tavern* Take-out & Outdoor Dining Take-out only Take-out & Outdoor Dining 200 W 50th Street 716 7th Avenue 202 W 49th Street (212) 581-8249 (917) 261-4437 (212) 262-9229
Margon* Modern Tea Shop* Poke Bowl* Take-out/Delivery/Outdoor Take-out/Delivery/Outdoor Take-out/Delivery/Outdoor 136 W 56th Street 300 W 49th Street 840 8th Avenue (212) 354-5013 (646) 850-1333 (917) 261-5581
Masseria Caffe and Bakery* Olive Garden* Pongsri Thai Restaurant Take-out/Delivery/Outdoor Take-out/Delivery/Indoor Take-out & Delivery 235 W 48th Street 2 Times Square 244 W 48th Street (212) 969-0900 (212) 333-3254 (212) 582-3392
McDonald’s Ootoya Port Gourmet Deli Take-out only Take-out & Delivery Take-out & Delivery 688 8th Avenue 141 W 41st Street 681 8th Avenue (212) 221-3864 (212) 704-0833 (212) 245-2362
McDonald’s Pasta Lover’s Trattoria* Pret a Manger Take-out only Take-out/Delivery/Outdoor/Indoor Take-out & Delivery 1530 Broadway 142 W 49th Street 825 8th Avenue (917) 409-5946 (212) 819-1155 (212) 459-8971 TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Restaurants & Eateries Open for Take-Out, Delivery, Outdoor or Indoor Dining *Outdoor & indoor dining locations marked with asterisk
Prime Catch 46 Red Poke Serafna at the Time Hotel* Take-out & Delivery Take-out & Delivery Take-out/Delivery/Outdoor 140 W 46th Street 885 8th Avenue 224 W 49th Street (646) 649-2288 (212) 245-2111 (212) 247-1000
Princi Bakery The Ritz Bar & Lounge* Shake Shack Take-out only Take-out/Delivery/Outdoor Take-out & Delivery 1633 Broadway 369 W 46th Street 691 8th Avenue (212) 247-2527 (212) 977-3884 (646) 435-0135
P.S. Kitchen* Russian Samovar* Silky Kitchen* Take-out/Delivery/Outdoor Take-out/Delivery/Indoor Take-out/Delivery/Indoor 246 W 48th Street 256 W 52nd Street 134 W 46th Street (212) 651-7247 (212) 757-0168 (646) 360-3442
Pure Ktchn* Russian Vodka Room* SoHo Park Take-out/Delivery/Outdoor Take-out/Delivery/Outdoor Take-out & Delivery 352 W 46th Street 265 W 52nd Street 832 8th Avenue (646) 755-8502 (212) 307-5835 (917) 543-4557
Radio City Pizza* Ruth’s Chris Steak House* Sombrero* Take-out/Delivery/Outdoor Take-out & Outdoor Dining Take-out & Outdoor Dining 142 W 49th Street 148 W 51st Street 303 W 48th Street (646) 892-9708 (212) 245-9600 (212) 586-4853
Ray’s Famous Pizza* SAAR Indian Bistro Starbucks Take-out/Delivery/Outdoor/Indoor Take-out & Delivery Take-out only 736 7th Avenue 241 W 51st Street 104 W 43rd Street (212) 956-7297 (646) 609-2142 (212) 382-2205
Red Lobster* Sake Bar Hagi 46* Starbucks Take-out/Delivery/Indoor Take-out/Delivery/Outdoor Take-out only 5 Times Square 358 W 46th Street 325 W 49th Street (212) 730-6706 (212) 956-2429 (212) 765-3917
Red Moon Schnippers* Starbucks Take-out & Delivery Take-out/Delivery/Outdoor Take-out only 132 W 45th Street 620 8th Avenue 750 7th Avenue (212) 391-6666 (212) 921-2400 (212) 974-0032 TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Restaurants & Eateries Open for Take-Out, Delivery, Outdoor or Indoor Dining *Outdoor & indoor dining locations marked with asterisk
Starbucks Sushi of Gari 46 Times Square Diner & Grill* Take-out & Delivery Take-out & Delivery Take-out & Outdoor Dining 770 8th Avenue 347 W 46th Street 807 8th Avenue (212) 830-9001 (212) 957-0046 (212) 315-2400
Starbucks Sushi Lab* Tito Murphy’s* Take-out only Take-out/Delivery/Outdoor Take-out/Delivery/Outdoor 871 8th Avenue 132 W 47th Street 346 W 46th Street (212) 246-7699 (212) 432-0000 (212) 245-2030
Starbucks Swing 46 Jazz & Supper Club* Toasties Take-out & Delivery Take-out & Outdoor Dining Take-out & Delivery 1500 Broadway 349 W 46th Street 148 W 49th Street (212) 221-7515 (212) 262-9554 (212) 398-4900
Starbucks T45 Restaurant Toloache* Take-out & Delivery Take-out only Take-out & Outdoor Dining 1585 Broadway 135 W 45th Street 251 W 50th Street (212) 541-7515 (646) 364-1234 (212) 581-1818
Starbucks Taco Bell Cantina Tony’s DiNapoli* Take-out only Take-out & Delivery Take-out/Delivery/Indoor 825 8th Avenue 840 8th Avenue 147 W 43rd Street (212) 307-1421 (332) 877-3855 (212) 221-0100
Starbucks Tender Steak & Sushi Trattoria Trecolori Take-out only Take-out & Delivery Take-out & Delivery 811 7th Avenue 132 W 47th Street 254 W 47th Street (212) 581-1000 (212) 514-6000 (212) 997-4540
Star Lite Deli* Times Deli Cafe TSQ Brasserie* Take-out & Outdoor Dining Take-out only Take-out/Delivery/Indoor 212 W 44th Street 158 W 44th Street 723 7th Avenue (212) 840-1859 (212) 944-1234 (212) 398-1118
Subway* Times Eatery* Uncle Tetsu’s Japanese Take-out & Outdoor Dining Take-out & Outdoor Dining Cheesecake 214 W 50th Street 680 8th Avenue Take-out only (212) 265-1822 (646) 386-7787 135 W 41st Street (646) 922-8246 TIMES SQUARE | FEBRUARY 2021 KEY INDICATORS Restaurants & Eateries Open for Take-Out, Delivery, Outdoor or Indoor Dining *Outdoor & indoor dining locations marked with asterisk
Urbanspace W 52nd Take-out only 152 W 52nd Street (646) 415-8652
Val Cafe* Take-out & Outdoor Dining 168 W 46th Street (212) 840-4050
Wolfgang’s Steakhouse* Take-out & Outdoor Dining 250 W 41st Street (212) 921-3720
XOXO NYC Bar Take-out & Delivery 334 W 46th Street (212) 957-8358
Yuri Sushi Take-out & Delivery 374 W 46th Street (212) 265-5686
Z Deli Pizzeria* Take-out & Outdoor Dining 803 8th Avenue (212) 315-1659
7-Eleven Take-out only 881 8th Avenue (212) 247-9379
.99 Pizza Express Take-out & Delivery 303 W 43rd Street (212) 315-5257