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Responsibility Center Management: The Good, The Bad, and The Ugly

Mallory Barnes Tech University Assistant Director, RCM and Financial Affairs

Kyle Clark Vice President for Administration & Finance Vice President for Finance & Administration

Texas Tech University

• Largest of four component institutions that make up Texas Tech University System

• Headquartered in Lubbock, Texas

• 7 campuses and academic sites throughout the State of Texas and internationally

Texas Tech University System

• Enrollment across all campus sites approximately 32,000

• Over 5,400 faculty and staff

• Annual budget totals more than $783 million

100% 10% 15% 20% 25% 30% 35% 40% 45% 50% 55% 60% 65% 70% 75% 80% 85% 90% 95% 0% 5% Texas Tech University’s Historical Budget by FundGroup

$183,345,309 $79,521,321 $61,875,200 $81,675,464

$192,094,177 $87,691,766 $66,079,300 $86,483,002

$218,776,592 $107,579,075 $74,372,900 $103,107,863

$200,530,944 $137,357,471 $69,287,400 $103,879,696

$202,141,954 $151,658,754 $60,299,100$109,402,802

$200,138,668 $159,728,682 $63,289,700 $115,607,553

$216,898,035 $182,985,014 $65,982,200 $116,426,178

$217,268,567 $187,336,061 $73,031,700$124,190,687

$219,109,129 $199,031,932 $76,294,012 $128,317,780

$210,390,420 $228,650,101 $93,961,563 $127,472,214 2011 = 31.85% 2010 = 35.18% 2009 = 36.10% 2008 = 37.25% 2007 = 37.15% 2006 = 38.61% 2005 = 39.24% 2004 = 43.42% 2003 = 44.43% 2002 = 45.11% 2001 = 46.30% 2000 Budget E&G Designated Restricted Current Auxiliaries

= 47.32%

Fund Group Percentage of Overall Operating Budget

100.00%

95.00%

90.00%

19.30%

19.50%

19.99%

20.00%

20.10%

20.33%

20.46%

20.60%

20.64%

20.74%

20.90% 21.29%

85.00% 21.46%

80.00%

75.00%

11.33%

14.23%

11.52%

14.19% 12.13%

70.00% 12.25%

13.56%

12.77%

11.75%

15.28%

15.22%

14.76% 13.47%

65.00%

60.00%

55.00%

19.57% 20.28%

50.00% 21.35%

28.97%

31.42%

26.88%

29.65% 31.13%

31.96% Auxiliaries

34.62% 35.97%

45.00% 36.09% 36.43% Current Restricted 40.00% Designated 35.00% Education and General

30.00%

25.00%

20.00%

45.11%

44.43%

43.42%

39.24%

38.61% 37.25%

15.00% 37.15%

36.10%

35.18%

31.85%

30.52% 30.21% 10.00% 28.81% 5.00% 0.00% Texas Tech’s Road to RCM

• During the 2007-2008 academic year, Texas Tech began to discuss how it could achieve the long-term goals established by the university’s strategic plan while delivering affordable, quality education.

Texas Tech’s Road to RCM

• In 2008, then TTU President, Dr. , commissioned a Revenue and Enhancement Allocation (REA) task force to research various budget models used in universities across the U.S. to determine the best model for TTU.

REA Task Force

• The REA Task Force spent the 2008 year benchmarking other public universities that use a decentralized budget model including:

• Kent State University • Indiana University • -Kansas City •

REA Task Force

• At the end of the year, Responsibility Center Management (RCM) was identified as the best decentralized budget model for Texas Tech.

What is RCM?

RCM is… • A decentralized financial management model that aligns financial responsibility with the natural decentralization of authority in universities. • Promotes semester credit hour growth. • Provides an excellent picture of the per student costs of educational programs. • Allows for analysis of faculty financial productivity at the University and College levels. • Drives efficient provision of administrative and space related services at competitive prices. • Encourages centers to adopt successful strategies of other centers.

From REA to RCM

• In June 2009, Texas Tech hired Dr. Jon Strauss to serve as both the Interim Dean of Engineering and the Chair of the RCM Council. • Responsibility Center Management: Lessons from 25 Years of Decentralized Management by Jon C. Strauss and John R. Curry • Responsibility Center Management, A Guide to Balancing Academic Entrepreneurship with Fiscal Responsibility by John R. Curry, Andrew L. Laws and Jon C. Strauss

RCM at Texas Tech

• After careful planning and modeling, RCM was implemented at Texas Tech starting with Fiscal Year 2012 budget.

• In the time preceding implementation and since TTU began RCM, the university has experienced both victories and pitfalls.

RCM at Texas Tech University: The Good

RCM at Texas Tech: The Good

• Heightened financial awareness

• Understanding of and allegiance to strategic initiatives

• Improved revenue generation

• Expense efficiencies RCM at Texas Tech: The Good

Heightened Financial Awareness • Business managers have a firmer grasp on numbers • Move away from historic budget • Mentality of this is the way it’s always been • Deans understand how their colleges operate in terms of revenues and expenses

RCM at Texas Tech: The Good

Stronger Understanding of and Allegiance to Strategic Initiatives • 10-year Strategic Plan released in 2010

• RCM aligned finances with five top priorities of the Strategic Plan, specifically: • Increase Enrollment and Promote Student Success • Increase and Maximize Resources

RCM at Texas Tech: The Good

Improved Revenue Generation due to Financial Transparency • Align financial responsibility with decentralized authority

• Colleges own their portion of revenues due to nature of RCM

• Increased interest in WSCH/SCH generation

RCM at Texas Tech: The Good

Encourages Expense Efficiencies due to Financial Transparency • Colleges responsible for expenses • Awareness of both administrative and academic costs • Drives efficiency in personnel, travel, operating, and space costs • New expense OPs

RCM at Texas Tech University: The Bad

RCM at Texas Tech: The Bad

• State restricted appropriations

• Lack of cross-campus collaboration

• Cost-sharing RCM at Texas Tech: The Bad

State Restricted Appropriations • “Color of Money” • State line item restrictions • Purpose restricted unrestricted accounting

• The lure and disadvantages • Benefits • Time sensitive RCM at Texas Tech: The Bad

Lack of Cross-Campus Collaboration • Spousal accommodations

• Cross-department courses

• Shared space

• Joint appointments

• Start-up packages

RCM at Texas Tech: The Bad

Cost-Sharing • Indirect cost misinterpretation • Why are they taking my money? • Residual space • Unused services

RCM at Texas Tech University: The Ugly

RCM at Texas Tech: The Ugly

• High Administrative Turnover

• State Appropriation Cuts

• Competing Resource-Intense Strategic Initiatives RCM at Texas Tech: The Ugly

High Administrative Turnover • Due to state budget cuts and personnel changes, the university experienced high administrative turnover

• Inability of administration/key faculty to be 100% supportive due to changes

RCM at Texas Tech: The Ugly

State Appropriation Cuts • 10% reduction in state appropriations during the year of implementation

• 28% reduction in state special line items

• Community associated RCM with painful budget cuts

RCM at Texas Tech: The Ugly

Competing Resource-Intense Strategic Initiatives • Striving for Tier One status parallel to implementing RCM • Resources focused on Tier One and research dollars • RCM became secondary focus • Graduate and undergraduate enrollment • Goal-40,000 by 2020 • Student-to-faculty ratio enhancements

RCM at Texas Tech University: Other Lessons

Other Lessons Communication • Transparency without clarity • Restricted funds • Hold harmless period • Over-communicating can be just as bad as under-communicating • Meeting just to meet • Drawing a healthy line of communication with the community • Too many subcommittees Courtesy of www.rogerdarlington.co.uk/ Other Lessons, cont.

Deans and Faculty • While it is good to have the Colleges know their real revenues and expenses, deans and faculty aren’t traditionally developed to be business managers.

• Used to the “Mother May I?” mentality of securing funds.

Scenario A: Scenario B (RCM): • Child desires a bike and • Child knows he has to generate makes a pitch to his his own money for the bike parents • But he needs his parents’ • Child has no idea of cost permission to get a paper route or parents total budget for the money • If he makes a good case, they might supplement some of his needed funds

Responsibility Center Management, A Guide to Balancing Academic Entrepreneurship with Fiscal Responsibility by John R. Curry, Andrew L. Laws and Jon C. Strauss

Other Lessons, cont.

Deans and Faculty • Preventing a cross-campus subsidizing war • Agricultural Sciences • Fine Arts • Arts and Sciences • Law School Other Lessons, cont.

Timeline • From REA task force to budget implementation, TTU’s timeline stretched over four years. • A long process creates too much lag time for doubt to emerge and positive energy to wane. • Keep the process to 2 years from task force to implementation. Other Lessons, cont.

RCM Champions • A consultant may be essential, but should never be the driving force of RCM.

• President, Provost, and CFO together should be leaders of RCM. Concluding Thoughts

Even though TTU’s version of RCM has been modified due to challenges, the overall benefit of community involvement and widespread financial understanding has been worth the process. QUESTIONS