Commissioning Briefing Sept 2013
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BBC Northern Ireland! TV Commissioning Briefing Autumn 2013 Derry~Londonderry Welcome & Overview • Our Priorities • Programmes and Performance – a snapshot • Commissioning opportunities: True North* Landmark Irish Language Ulster Scots Other Strategic Priorities “Commissioning is about inspiration, intuition and expertise. It’s a creative and dynamic process and at BBC NI it is designed to blend public service with public impact.” Guiding Principles Public Service + Public Impact Mainstream Appeal Distinctive High Quality NI Talent on and off screen The Last Census June 2013 Colin McIlheney 4 Current Strategic Priorities • Maximise the value of the mixed genre local portfolio for the widest possible audience eg: scale up projects like WW1 and reach more of the audience • Create impactful landmark content, 25-50% of which will have a second life for UK or other audiences eg: 14 Days • Create a diverse portfolio of stories to reflect the full range of who we are through Observational Documentary, the True North strand and Fact Ent series eg: The Farm Fixer, Undercover NI, Barristers, Michael Smiley: Back in the Saddle, The Last Huntsman, The Joy of Sets, Find Me a Child • Find creative ways of commissioning comedy and entertainment content that increases value to local audiences eg: our joint radio/tv comedy pilot initiative – funding for 8 x 30 pilot comedy scripts for radio from 3 independent companies: Moondog Productions, HITWG, Waddell Media It’s vital we understand how NI and audiences are changing • Audience Insight We commission social media accounts related to • Census sessions BBC programmes: Live Blogs/Twitter/Q&A’s • Social Media commissioning • Under the skin of our C2DEs • Identity, language, home and history Our TV Programmes serve an important purpose: BBC Vision Por+olio Share by na3ons and regions – % gap with UK network average 2012 BBC Network Television Share (Channel) in naons and regions comparison -1.8 BBC North Macro -1.6 BBC North East -1.5 BBC North West -1.4 BBC Scotland -1.2 BBC N. Ireland-6.0 BBC Wales 0.7 BBC Midlands Macro 0.3 BBC South Macro 1.7 BBC London -1.7 BBC South Macro (excl. London) 5.1 Source: BARB 2012 Individuals 4+ Share impact of BBC 1 and 2 non-news opts - % points added +8.0 +7.1 +6.8 +7.0 +6.2 +6.2 +5.7 +6.0 +5.4 +4.9 +5.0 +4.2 +4.0 +3.0 +2.5 +1.8 +1.6 +1.6 +2.0 +1.3 +1.5 +1.0 +1.0 +1.2 +0.9 +0.7 +0.8 +1.0 +0.9 -0.0 -0.2 +0.8 +0.0 Q3 11 Q4 11 Q1 12 Q2 12 Q3 12 Q4 12 Q1 13 Q2 13 -1.0 Scotland Northern Ireland Wales • Barb Slide 8 Programmes and Performance – ! a snapshot BBCNI and Derry~Londonderry UK City of Culture 2013 BBCNI and Derry~Londonderry UK City of Culture 2013 Sons and Daughters In House Events" Here Comes Summer: The Undertones Alleycats Films The Siege Doubleband Films Ballai Dhoire/Walls of Derry Dearcan Productions The Arts Show In House Production One Big Weekend In House Events Voyage to Iona Imagine Media Dive World War 2: Our Secret History 360 Production Legenderrys Besom Productions Those Were the Days: Derry Doubleband Films Other Voices South Wind Blows All Ireland Pipe Band Championships In House Events The Arts Show In House Production The Blame Game Moondog Productions Bright Brand New Day Imagine Media Imirce Clean Slate Productions Aistriuchain Ar Ais (Translations) Tobar Productions Songs of Praise In House Production Derry: Maiden City Voyage Tern Television Happy Birthday Danny Boy Tyrone Productions The Music Promise Alleycats Films Comedy at The Forum Moondog Productions Féilte is Fleadh Lagan Media The Fleadh In House Production The Far Side of Revenge Besom Productions Return to Colmcille Besom Productions Jump Hotshot Films UK City of Culture – relative reach of local TV opts to end July 2013 The Legenderrys Big Weekend Highlights City of Culture Films 240,000, 14% population Here Comes The Summer: The 3+ minute reach Undertones Story Reach of 560, 000 The Siege 33% of the population Those Were The Days North West Dive WWII: Our Secret History AI average-82 BARB 15+ minute reach Slide 15 A Balanced Portfolio Presenter-led Signature/ Landmark pieces Genre / format True North: character / stories How are we doing? " More audience data Non – news: Age / Reach In line with population The Nolan Show Story of a Lifetime Getaways The Travelling Picture Monumental Dan Cruickshank's Show 14 Days in March Written in Stone Those Were the Days Departure Diaries North West Sons and Daughters Concert Dive WWII: Our Secret The Truth About History Audience Reach Reach Audience An Independent People Depression Keeping the HereCastle Comes the Closure Summer: The Love and DeathUndertones in City Story Taxi TalesArdoyne - Our lives Hall Mapping Ulster Memory Man The Bookseller of The Legenderrys Belfast Rhianna's Farmer Skewing younger <45 Skewing older 45+ Slide 19 Non – news: Gender / Reach In line with population The Nolan Show Story of a Lifetime Getaways The Travelling Picture Monumental Show Dan Cruickshank's 14 Days in March Written in Stone Those Were the Days North West Departure Diaries Sons and Daughters Concert Dive WWII: Our Secret History Audience Reach Reach Audience An Independent People The Truth About Here Comes the Depression Keeping the Castle Love and Death in City Closure Summer: The Hall Undertones Story Taxi Tales Ardoyne - Our lives Mapping Ulster The BooksellerThe of Legenderrys Memory Man Rhianna's Farmer Belfast Skewing male Skewing female Slide 20 Non – news: Socio –economic / Reach In line with population The Nolan Show Story of a Lifetime Getaways The Travelling Picture MonumentalShow Dan Cruickshank's Written in Stone 14 Days in March Those Were the Days North West Departure Diaries Sons and Daughters Concert Audience Reach Reach Audience Dive WWII: Our Secret History TheAn Truth Independent About People Depression Love andKeeping Death the in CityCastle Closure Here Comes the Summer: Hall The Undertones Story Taxi Tales Ardoyne - Our lives Mapping Ulster The Legenderrys Rhianna's Farmer The Bookseller of Belfast Skewing ABC1 Skewing C2DE Slide 21 Linear v time shifting (PVR and iPlayer) to end July 2013 Around 14% average 14 Days in March Sons & Daughters Nolan Show Truth About Depression Closure Rory - Being Number One Story Of A Lifetime Keeping the Castle Taxi Tales Spotlight Monumental Ardoyne - Our Lives Siege Love and Death in City Hall Relative consumption consumption Relative Ulster Rugby Live Dan Cruickshank's Written in TravellingDeparture Picture Show Diaries Dive WWII: Our Secret History Motorbikes Stone MemoryViewThose WereMan The Days North West An Independent People International Match of the Day Rihanna's Farmer Mapping Ulster Legenderrys Great Northern Songbook Arts Show Irish Language Other Voices 0 5 10 15 20 25 30 35 Increasing % time - shifting Slide 22 Commissions/In Production The Farm Fixer Revisited, Waddell Media Jumpy Old Men, Century TV The Farm Fixer, series 2, Waddell Media Mallie in Conversation, EMM Productions Extreme Irish Dancing, Stirling Productions The Big C, Lucky Monday Meet the Neighbours, In House Production Michael Smiley: Back in the Saddle, Green Inc The Last Huntsman, Erica Starling Five Go To Big School, Tyrone Productions Ireland and the Iron Lady, Below the Radar The Man Who Shot The Great War, Doubleband The Arts Show, In House Production I Love Larne, Erica Starling The Arts Show in Conversation, In House Prod Children’s Hospice, Waddell Media Living Like A Lord, Green Inc Another Day, Erica Starling The Disappeared, Erica Starling Belfast 400, In House Production Happy Birthday Danny Boy, Tyrone Productions The Proms, In House Events The Music Promise, Alleycats Commissions/In Production Bright Brand New Day, Imagine Media/Island Tv Buses on the Frontline, Waddell Media Ireland’s Great War, 360 Production Scoop, In House Production The Nolan Show, In House Production Story of A Lifetime, series 2, Lucky Monday Rathlin Island: Liquid Gold, Notasuch Films Discrimination, Hole in Wall Gang Above Par, Imagine Media Armagh: The Holy City, Tern Television Find Me A Child, Erica Starling Monumental: series 2, Green Inc Far Side of Revenge, Besom Productions Funny at The Forum, Moondog Productions Summer of Wildlife, In House Production The Joy of Sets, Below The Radar David Meade: Million Dollar Bet, Wild Rover Watch Over Me, In House Production The Blame Game, Moondog Productions Jackie’s Golden Moments, In House Production Maiden City Voyage, Tern Television Return to Colmcille, Besom Productions Irish Language projects supported by BBCNI Scup, Stirling Productions Enigma de Blaghd, Scun Scan Prods Feilte is Fleadh (w/t), Lagan Productions Hunting the Hound, Below the Radar It’s A Blas, Below the Radar Imirce, Clean Slate Aistear na nGael, Imagine Media Opry an lúir, Big Mountain Treasures of Ancient Ulster, Doubleband I lar an Aonaigh, Below the Radar Filiocht Anois (online & app), Lagan Prods Conai I gCarn, Indee Productions Translations (w/t), Tobar Productions The Night of the Big Wind, Lagan Media Ar Bhealach na Gaeltachta, Imagine Media Things You Need to Know, 360 Prods True North is… • A Modern Times for Northern Ireland • Contemporary, surprising, uplifting • The main course, the beating heart • A returning series • Our legacy True North brand – what makes it distinctive? • True North is a series of fresh, new, revelatory, single documentaries from BBC Northern Ireland. • In this strand extraordinary stories are told by ordinary people. True North speaks of something fresh, about contemporary life here, stories are told through a personal lens • True North stories will always be uniquely personal and individual. Stories that will not necessarily be widely known or elements of well-known stories which have never been told before With True North, you get stories that will engage and expand the mind.