Jennifer Barker
Total Page:16
File Type:pdf, Size:1020Kb
The Carolinas Equestrian (TCE) magazine is a quarterly regional, lifestyle magazine that captures the spirit, essence and passion for the land, the environment, the people, their interests and the common denominator that brings them all together … the horse. TCE is a unique publication that also features home decor, accessories, food, travel and art; focusing on the equestrian lifestyle in the Carolinas. The Carolinas Equestrian ... • is an eye-appealing vibrant, full-color publication. Our team is committed to providing each issue in the highest quality. TCE’s team can customize a media program for your organization. • leverages a broad array of communication tools to connect your business with this community via print advertising, web, Facebook, Instagram and Twitter as well as www.thecarolinasequestrian.com. • is delivered to readers throughout the region and more broadly through various distribution means. Hard-copy issues are delivered directly to subscribers, or available to readers in a complimentary fashion through our advertisers that include equestrian businesses, boutiques and shows/events. • features a variety of disciplines in each issue. These disciplines include, but are not limited to, eventing, dressage, show hunter, show jumping, racing, endurance, fox hunting, side saddle, reining, roping, barrel racing, rodeo, polo, mounted shooting, trail, vaulting, Pony Club, natural horsemanship, therapy programs and more. Benefits to advertising with The Carolinas Equestrian include: Market awareness: · Introduce your product or services to new customers · Introduce new products and services · It motivates / stimulates people to contact you and/or buy your product or service Increase sales: · It allows you to expand into new markets or customer groups · It can promote new features Maintain sales: · It helps maintain brand/organizational awareness Improve your position against competitors: · Helps maintain your current customer base by reminding them of your product/services · Top of mind Recognize / thank current clients: · Promotes good-will within the market (supporter of the group’s passion) · Improves reputation · Provides additional connections between you and the consumer Build / improve client relationships and educate the consumer Jennifer Barker @ .co 864.314.5944 Instagramjen -leaningoakfarm CarolinasEquestrianMag Facebook - The Carolinas Equestrian Magazine Twitter - TheCarolinasEq The Carolinas Equestrian 2019 Article Schedule Featured in each issue*: Equestrian Style – Equestrian based apparel and home decor Ask the Expert – Articles ranging from pasture management to equine insurance How Great Thou Art – NC or SC based equine artists, a range of mediums Vet Check – Veterinarians cover a variety of equine health related topics In Her/His Own Words – Written by a rider or trainer about their riding career Meet the Breed – Highlights on various horse breeds Food for Thought – Recipes, restaurants and events throughout the region *Issue topics are subject to change Circulation Information The Carolinas Equestrian website reaches over 11,000 regional, national and international users annually. The 4 quarterly print issues have a readership of approximately 8,000 per issue. Issue Deadlines New Ads/ Camera Ready Revisions* No. 1 Spring - March, April, May February 15 February 20 No. 2 Summer - June, July, August May 15 May 20 No. 3 Fall - September, October, November August 15 August 20 No. 4 Winter - December, January, February November 15 November 20 More Marketing Opportunities: Select Email Blast or Facebook Post $30 per Email Blast ______________________ $50 per Facebook Post __________________________ -550 email list Payment is required prior to publishing online -Client provides content – article/photo/ advertising, email blasts and Facebook posts. logo Check, cash or credit card payments accepted. Signature Date The Carolinas Equestrian is proudly printed in the Carolinas. Advertising Year ______________2019_____________ Today’s Date ______________________________________ Contact Name ______________________________________________________________________________________________________________ Business Name _____________________________________________________________________________________________________________ Billing Address _____________________________________________________________________________________________________________ Phone ________________________________________________________ Email _______________________________________________________ Website _____________________________________________________________________________________________________________________ Social Media ________________________________________________________________________________________________________________ Terms & Conditions Please CIRCLE ad size and duration. Advertiser agrees to pay to TCE all amounts due according to Please submit all materials — InDesign, Illustrator, PSD With Layers, TIF, JPG and PDF files each advertisement invoice to TCE, 300 dpi at actual size or 1MB or higher — electronically to [email protected]. 1. Advertiser agrees to pay all invoiced 316 Willow Wind Rd. amounts upon receipt of invoice. Any balance deemed past Per Issue 4x Discount dueHopkin, (30 daysSC 29061 from initial invoice) will accrue a 1.5% interest charge per month. Additionally, all accounts that are past FULL PAGE due will revert to the one issue rate without exception. Vertical 7.5” x 10” The multiple issue rate is available only to advertisers with a (Bleed 8.75” x 11.25” for 8.5” x 11” trim) signed advertisement contract on file with TCE and accounts in 2. good standing. Advertisers carrying unpaid invoices will not be OPEN Placement $800 $725 included in following issues and any advertisement may also be subject to removal from any issue not yet published. Payment for PREMIUM Placement $1000 $900 invoiced advertisements shall remain due, payable and subject Inside Front Cover (sold) to collection by TCE through any and all legal means. Advertiser shall be liable for all unpaid amounts, including but not limited Page 3 (sold) , Page 4 or Page 5 to attorneys’ fees and costs incurred by TCE in the collection. Inside Back Cover (sold) Back Cover (sold) Advertisements appear in consecutive issues of TCE , Advertiser agrees to communicate artwork changes no later than TWO - FULL PAGE Spread $1500 $1100 3. each issue ad deadline. If Advertiser fails to communicate artwork changes by said deadline, Advertiser acknowledges and HALF PAGE $400 $350 agrees that Advertiser’s original advertisement will continue to run in the given TCE issue. Horizontal 7.5” x 4.875” Advertiser (and any affiliates, subsidiaries, or other necessary HALF PAGE $400 $350 party) agrees to hold TCE, TCE’s Publisher, and TCE’s owners, 4. employees, and contractors harmless for any misrepresentation, Vertical 3.625” x 10” infringement, and/or violation of any laws or other party’s rights, arising from Advertiser’s advertisement. Advertiser QUARTER PAGE $300 $250 expressly represents and agrees that Advertiser has full rights to Vertical 3.625” x 4.875” use any and all advertisement material provided to TCE. TCE’s waiver of and/or delay in enforcing of any of these terms BUSINESS CARD $150 $100 and conditions or Advertiser’s obligations hereunder shall not Horizontal 3.5” x 2” 5. prevent enforcement at any later date or waiver of any other term. Starting Issue ________________ _____ Check, cash or credit card payments accepted. Ad Format Camera Ready _____ Design Help* __________ 6. *$100 with two revisions ____________________________________ ______________________________________ Advertiser Signature Date The Carolinas Equestrian (TCE) Date 316 Willow Wind Rd. Hopkin, SC 29061.