Philco Presents 1958 Line of Refrigerators, Ranges, Freezers
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Published for Employees of the Philco Corporation Plants in Philadelphia and Vicinity, Printed in U. S. A. J. N. HUNSBERGER, JR., Editor MARK LUTZ, Associate Editor VOL. 15 NOVEMBER, 1957 NO. 7 ADMIRAL RADFORD TO RECEIVE 1957 FORRESTAL MEMORIAL AWARD Admiral Arthur W. Radford, USN ( Ret), a member of the Board of Directors of Philco, who served two terms as Chairman, Joint Chiefs of Staff, has been named to receive the 1957 Forrestal Memorial Award by the National Security Industrial Association, R. N. McFarlane, NSIA Executive Director, has announced. Previous recipients of the award were President Eisenhower, David Sarnoff, Chairman, Radio Cor- poration of America and General Alfred M. Gruen- ther, President, American National Red Cross. The award, a gold medal and citation, will be pre- sented to Admiral Radford at a dinner January 29, 1958, at the Sheraton-Park Hotel, Washington, where he will make a major address. The award is given annually to "a distinguished American whose leader- ship has promoted significant understanding between industry and government in the interest of national security." After serving in three wars, Admiral Radford in J tine 1953 was appointed Chairman of the Joint Chiefs Executives from industry are pictured on the front steps of the Administration Building prior to starting a two day orientation of Staff, by the President, and on August 15, 1955. visit at the Tobyhanna Signal Depot. First row are Zee Pique, Marketing Manager, Texas Instruments, Inc., Dallas, Texas; was reappointed for a second term. He was retired William M. Carey, Manager, Business Operations, Philco G I August 1, 1957, and elected Honorary Life Member Div., Philadelphia; Col. Clifford A. Poutre, Commanding Officer, Tobyhanno Signal Depot; L. .1. Troilo, Manager, Production Con- of NSIA the following month. trol, Radio Corporation of America, Camden; Cecil L. Covington, Division Controller, Apparatus Division, Texas Instruments, Inc., , Dallas, Texas; Second row, W. E. Trantham, Military Relations 1111 1 11 1 11 1 11 1 11 ummum . iiiiii mimm1111111111111l• Manager, Texas Instruments, Inc., Dallas; K. F. Krug, Assistant Manager, Government Communications Sales, Western Electric Company, New York; V. A. Tauber, Manager, Washington Fed- eral Office, International Business Machines Corporation, Wash- IND ington; C. P. Young, Director, Government-Industry Relations, PHILCO FEATURED Philco G & I Div., Philadelphia, and T. C. Weston, Jr., Govern- IM1 ment Contract Representative, Radio Corporation of America, Camden. BY MAGAZINE The orientation tour is a return visit from industry resulting from the depot's "Training with Industry" program in which = An article about Philco—its officers and its prod- depot officials have received training in industrial management and operations with various industrial plants throughout the nets—appears in the October issue of the Greater United States. Wednesday's activities included a welcome by the Command.. Philadelphia Magazine, "The Magazine for Ex- ing Officer, Col. Clifford A. Poutre, who assigned individual = ecutives." A photograph of James M. Skinner, escorts to each of the visitors. The group received orientations on the history and layout and mission of the depot and received Jr., President, is on the cover of Greater Phila- presentations on and toured Inspection, Procurement, Stock Cor•trol, Depot Comptroller, Maintenance and Storage activities. delphia, and a three page story in the magazine is Thursday the group observed the depot's Storage and Main- devoted to the Philco story. Photographs with the tenance Divisions and met with division chiefs for discussion and summation of the visit. A reception for the visitors was .7. article are those of Joseph H. Gillies, Executive held at the depot Wednesday evening. = Vice President—Operations; Larry F. Hardy, Ex- = ecutive Vice President—Consumer Products; John Beforehand M. Otter, Executive Vice President—Marketing; William R. Wilson, Treasurer, and Leslie J. In times of emergency—wreck, fire, flood, or perhaps Wood, Executive Vice President—Research and a child trapped in an underground shaft—heroism and "-.. Engineering. Pictures of products made by the quickness of thought by rescuers is always there. = Company are also used as illustrations. Under Every newspaper account of a disaster tells of alert the heading of "Philco Targets In on Tomorrow," and courageous men and women whose actions save the sub-head reads "Under the direction of lean, lives and often prevent the worst from happening. dynamic James J. Skinner, Jr., the 65-year-old As the National Safety Council notes, people at the Philco Corporation has developed a full, hot line scene of an accident usually rise to the occasion as far = of consumer appliances and sharply stepped up as giving aid is concerned. its impressive research and development program. If only people could show a fraction of the intelli- Its twin goals: dominant positions in electronics gence and quickness before an accident that they show and appliance industries." after it, what wonders might not be accomplished ill safer living! m11111111 2 PHILCO PRESENTS 1958 LINE OF REFRIGERATORS, RANGES, FREEZERS Three separate cold zones for safekeeping of foods of various kinds are featured in the 1958 Super Mar- keter combination refrigerator-freezers shown for 1958 by Philco. Called "Tri-frigeration" to sum up the three cold zones, these refrigerators are "woman-designed", ac- cording to John Rishel, General Manager of Refrig- erators for Philco's Appliance Division, to meet specific food storage needs. The refrigerator compartment provides a 38 degree zone ( Fahrenheit ) for proper storage of fruit, vege- tables, milk, cheeses and other processed foods kept in this section. Philco's exclusive Cold Flow Meat Locker is de- signed to specifications for holding fresh meats and cold cuts safe for days longer without freezing. The Meat Locker achieves the recommended 33 degrees ( Fahrenheit) temperature, just above freezing. ALL YEAR ROUND BARBECUING is an cosy and taste-tempting The Freezer in the Super Marketer models main- family dinner treat with the new "Hide-a-Way" rotisserie avail- tains zero zone temperatures to keep foods safe and able for the smartly styled range, by Philco, shown above. The rotisserie folds flat when not in use and is easily set up on solidly frozen. the broiler pan rack for use. When placed in position in the oven, the rotisserie starts turning automatically. No switch is A new automatic misty crisper which automatically needed. Four 1958 Philco ranges are available for this accessory. I sprays a fine mist over stored fruits and vegetables as Starflite styling keynotes the range line with gold and chrome color accents. Automatic Roastmeter records degree of done- the crisper door is closed is on all Super Marketer ness on control panel indicator on the deluxe 40 and 30-inch wide models. These models also have Broil-Under-Glass for models. This mist-action retains the moist cold re- smokeless broiling or barbecuing. Automatic timer clocks are frigeration needed for proper storage of produce. on four models. ( Continued on page 8) I NTERNATIONALLY-KNOWN FOR HER books on charm for I T'S A PROUD AND HAPPY MOMENT for every homemaker teen-ogers, Authoress and Model Betty Cornell takes time out when she starts to load her new 1958 freezer, such as the 20 from her busy day with her twins, Betsy and Jackie, age 3, to cubic foot upright freezer, by Philco, shown above. And it's try out o 1958 Philco combination refrigerator-freezer. Miss only a start, because the frozen food on the stand will just Cornell knows that such refrigerator-freezer combinations hold about fill one shelf. And it is a start to a new and better way many tempting desserts, such as the coconut and cherry cus- of meal planning and food preservation. It, too, affords the tard, which holds the full attention of the twins. Miss Cornell, homemaker the opportunity to buy food in quantity when it is who lives in suburban Philadelphia, is the wife of John J. at its freshest and at the best market prices. This handsomely Huston, contractor. Her newest book, "All About Boys", will be styled Philco freezer has refrigerated shelves, glide-out-storage released early in 1958 by Prentice-Hall. baskets and o "Put-'N-Take" storage door. He Thrives On Adventure Roy Zeper, staff cinematographer In his more 'civilized' assign- of the Philco Motion Picture Unit, ments, including those with Philco, has led an adventurous life. His he has met and filmed interesting assignments have taken him to personalities such as Admiral Rick- many strange places, well off the ower, Edward G. Robinson, Dr. beaten path. Milton Eisenhower, Oleg Cassini, Before coining to Philco, he was Johnny Desmond, Ceil Chapman, on several expeditions into many past Miss America's, and scores of isolated regions of Mexico, Yucatan other celebrities. Roy is a graduate and Central America, often brush- of the Yawn School of Photography ing shoulders with death in some for advanced color processes, and humid jungle or while fording a the Television Arts Institute on TV treacherous river, infested with al- fil ming and production. ligators. He has 'shot' with camera He served four years as photog- many wild animals and reptiles. rapher in the Army Signal Corps On one expeditionary field trip into during World War II, and has southern Mexico, he filmed the ex- worked for several commercial film cavation of a Zapotec archaeologi- organizations, filming sports, docu- cal burial site, covered for some mentary and travelogue film pro- 1200 years. ductions. Roy Zeper What Free Enterprise Does For Us E AMERICANS earn our living, as everyone individuals, who are just as free to take them W knows, within a system called free enter- or pass them up. prise. This is one of those familiar terms few of What does free enterprise do? It brings out us ever bother to analyze.