Green but Not Lean: Inside the Tory War Room with Space for 148 Staff
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Conservatives in Blackpool Campaigning Press CRD Leader’s office CRD35 Press CRD22 CRD36 CRD37 CRD13 CRD12 Jo Hillier/ CRD14 Leader’s Thatcher Room Green but Lord Roger Gavin Kate Robert Nicola Tom David (Alicia Caroline Fiona Sue Oliver Michael Natalie Graham Sheridan (Ali Chris Honor Blaine Ali Gunn Ed Staite - Eve Atkins CRD15 Office Ashcroft Pratt Barwell Fuller Ashman Blackwood Beby Macintosh Blatiak) Preston Cunningham Beeby Craig Salter Kirby Hook Westlake Helgason) Skidmore Fishburn Robin CRD16 hot desk 1 Wilberforce Room Stephen Stephen Janice Stuart By-election Peter Butler/ Late duty Alan Gabrielle Ramesh Giles Giles Debbie Hayden John Richard CRD17 Leader’s Lavery/ By-election press Nick Park Susannah Robert Nigel Joanna Steve Office Phillips Parkinson Hand H/D H/D/London David Haas Sendorek Bertin Chhabra Bancroft Kenningham Willis Allan Deans Hardyment Gill Kaye Fletcher Penn Hilton not lean: 5 Hot Desk RD&CD officer hot desk DC/GO CRD33 CRD32 CRD31 CRD30 CRD29 CRD28 CRD27 CRD26 CRD25 CRD24 CRD23 CRD21 CRD20 Stephen Kevin Jonathan TBC FAX: 8189 Saratha Alistair Sam Talbot Robert Kate Ed Llewelyn Gilbert Culwick Dobson 3 Rajeswaran Cooke Rice Riddell 2 Fall inside the Butler Room 4 7 CRD34 FAX:8273 Andy Tim George CRD5 CRD4 CRD3 CRD2 TOILETS Coulson Chatwin Eustice CRD18 CRD38 CRD10 Pankhurst Room CRD1 James CRD9 CRD8 CRD7 CRD6 Tory war Olive Henry CRD19 CRD39 CRD11 FAX: 8272 Shaftsbury Room O’Shaugh- FIRE EXIT Dowden nessy Macrony room with TOILETS Debbie - Liz St Clair Nicola Anna-Maren Elliot Jennifer McMahon & LIFTS Woodhouse Ashford Granger Gorbutt Ceri Utting CRD40 Reception Rachel Suzanna Chris space for Sharon Emma Sally Smith/ Shazheen Lady Richard Bee Lucy CRD Intern Michael - Stephen Alan Sarah - Sarah Henry Graham Tom (Will Simon 8 Rowland Gold Hot Desk Mahmood Sheikh Jackson Roycrofy Gugen Johnson Ion Peart Mabbutt Ferrand Stone Southern Newton Goodwin Wild Edmonds Musker) Cawte Sarah Malycha James Caroline Michael David Lindsay Nic Elizabeth Caroline Sara Saddika Liz Sugg Kate (Natasha Garvin Paul Sorkin Iain Annalisa Melanie James Alex Eric Naweed Denzil Richard Craig Rishi Switchboard McGrath Spellman 148 staff Rutt Plummer Gordon Austin Berrridge Oldfield Cadisch Ozkan Jenkins Vashissht) Walshe Makepeace Yeeowell Larter Kerby Robson Ollerenshaw Khan Davidson Parr Elder Saha FAX: 8032 Caro FAX: 8293 (David Lesley Mac- Beckingham) Communications Chairman’s Office Taylor Naughton Jane Maclaren at one remove from the rest of the team. Saatchi under Michael Howard did not Money The Tories say they already rich himself and regarded as highly ca- with their own version, named the hub. Giles HR Inglis-Jones Conservative Research Department Party agents and polling, led and looked work; Lord Ashcroft, the deputy chair- 6 have £10m ready for the campaign, pable. Spencer, worth several hundred Andy Coulson, the former News of the Susannah Lois Celia Will Woodward Bright young brains will sharpen the after by young veteran Gavin Barwell, man, is unkindly said to be junior to not including the Ashcroft cash. “We’ll million pounds, excoriated Michael World editor who is Cameron’s com- Treasurers Winter Robertson Weinstock 6 3 Chief political correspondent Chris Poole/ FAX: 8188 arrows to sling at Labour, and provide reside here too. Stephen Gilbert is an- party chairman Caroline Spelman only outspend [Labour] 10-1,” one senior Howard’s campaign in 2005 for focusing munications and press chief, will make Eunice Jenny Raymond Smith Elias instant rebuttal and the facts of the other old hand and former agent. Tory in theory. figure crows. Ian McIsaac and Olivia too much on immigration and asylum. the calls to the top brass in Fleet Street. Built from recycled materials and Monbiot FAX: 8006 day. Sheridan Westlake is a flamboyant insiders worry that the “two chairmans” Bloomfield work directly to Michael The hub The Tories are mimicking Press spokesman George Eustice, the equipped with a state of the art green Breakout area local councillor from Guildford. Saratha regime of Liam Fox and Lord Maurice Spencer, the party treasurer, extremely 7 Labour’s command desk in 1997 wise farmer and Eurosceptic, will take energy system, the Conservative cam- Rajeswaran works for Theresa May. the flak in the lobby, assisted by former Mike Ed Condon Anushka paign war room sits on the third floor Chattey Sharma Express executive Henry Macrory. of Westminster’s Millbank Tower — the Diana Matt Louise Press team “Brigadier” John Deans, James O’Shaughnessy, formerly at the building that powered Labour to a land- Berry Fincham Goodall 4 former chief political correspond- Policy Exchange thinktank, is the new slide victory in 1997. Sharon ent at the Daily Mail, keeps morale high. director of policy and research, replac- Oxenbury- In a leaked document passed to the Adams Hayden Allan and Natalie Kirby look ing the estranged George Bridges. Guardian, the floor plan of the war room Ian Olivia after Caroline Spelman and William reveals space for 148 staff, including McIsaac Bloomfield Hague; further down the line Ramesh Caroline Spelman Friends of the the closest aides to David Cameron and Chhabra will fish out David Davis’s 8 Tory party chairman insist she is George Osborne. A source for the Labour material on crime. At the next desk will more than the Conservative answer to party, who passed the document to the be a resting spot for Gabrielle Harriet Harman. Conventional wisdom Guardian, said: “It’s a fascinating insight Bertin, David Cameron’s press aide, is that she has been sidelined, but she into the size of the Tory PR machine and The Thatcher Room David Cameron staff, will sit just outside the Cameron- He will urge the party to stay optimistic, once named by GQ magazine as one of will stay handily close to the Cameron- the power structure within. It shows 1 and his close friend and election Osborne office, fielding calls and barking upbeat, and correct attempts to retreat the 100 great things about Britain. She is Osborne office. She sees herself as oper- that Lord Ashcroft is the real power head George Osborne share an office, orders. He has a keen eye for the media to the rightwing base vote. Kate Fall likely to be out on the road for much of ational director in charge of the “ground behind the Tories, with a huge office just as they share a suite of rooms in and stamina for a campaign; he used — more commonly known as Catherine the campaign. war”, while Osborne, the general elec- and more staff than the party chairman parliament. to work for Paddy Ashdown in Bosnia. — is David Cameron’s gatekeeper, to the The Ashcroft camp The so-called tion coordinator, directs strategy. On her and party leader combined. Cameron Other meeting rooms are named after An old Etonian, he speaks Cameron’s Tory leader what Anji Hunter was to 5 “field operations” end of the of- appointment she told the party machine and Osborne are colour-coded pink and Tory social reformers such as William language in more ways than one. Steve Tony Blair. A valued sounding board, fice, where Lord Ashcroft presides over to get ready for an autumn poll; it ap- placed nearest to the exit door, while Wilberforce — no room, it seems for Hilton, the former Green and chief strat- an original member of the Notting Hill hand-picked members of his personal The spinner The money man The election chief The leader The strategist pears she will be vindicated. communications chief Andy Coulson John Major or Edward Heath. egist, controls the message. He will act set, and former Conservative Research empire. They will dispense cash — Andy Coulson Lord Ashcroft George Osborne David Cameron Steve Hilton and chief strategist Steve Hilton have Cameron’s key personal staff Ed as Cameron’s other brain: plotting the Department colleague of Cameron and £20,000 a seat from Ashcroft’s personal their own separate power bases. 2 Llewellyn, Cameron’s chief of campaign, the advertising and the sell. Osborne. fortune — and support to marginal seats .