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Georgian Film Policy: Strategic Review

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Georgian Film Policy: Strategic Review Georgian Film Policy: Strategic Review Final Report April 2009 www.bop.co.uk Contents 1 EXECUTIVE SUMMARY...............................................................................................1 2 INTRODUCTION...........................................................................................................3 2.1 Methodology .............................................................................................................................3 3 THE GEORGIAN FILM INDUSTRY ..............................................................................4 3.1 Introduction...............................................................................................................................4 3.2 Georgian Film sector.................................................................................................................5 3.3 Current policy support for films in Georgia .................................................................................8 3.4 Obstacles for the development of the Georgian film sector ......................................................11 3.5 Findings of local consultation...................................................................................................14 3.6 Financial analysis....................................................................................................................16 3.7 SWOT analysis .......................................................................................................................17 4 INTERNATIONAL CONTEXT .....................................................................................19 4.1 Film in an international context ................................................................................................20 4.2 Overview of global film economy .............................................................................................20 4.2.1 Emerging trends in the global film industry............................................................................................. 21 4.3 Overview of Film in the EU context..........................................................................................22 4.4 International Case Study Countries .........................................................................................24 4.4.1 International case study countries – matrix of key facts.......................................................................... 25 5 RECOMMENDATIONS FOR DEVELOPMENT OF FILM INDUSTRY IN GEORGIA...28 5.1 Developing the Value Chain ....................................................................................................28 5.1.1 Training................................................................................................................................................ 30 5.1.2 Exhibition ............................................................................................................................................. 32 5.1.3 Rights Rationalisation........................................................................................................................... 33 5.1.4 Distribution, Sales & Marketing ............................................................................................................. 33 5.2 Funding...................................................................................................................................35 5.2.1 Developing a movie production and distribution support fund ................................................................. 35 5.2.2 Developing Tax Incentives.................................................................................................................... 36 5.2.3 Additional sources of funding ................................................................................................................ 39 5.2.4 Priority Action Points............................................................................................................................. 42 5.3 Developing the strategic support framework ............................................................................42 5.3.1 Developing network capital ................................................................................................................... 42 5.3.2 Location information ............................................................................................................................. 43 5.3.3 Research and evidence ........................................................................................................................ 44 5.3.4 Co-production agreements.................................................................................................................... 45 5.3.5 Building wider sector co-operation......................................................................................................... 47 5.3.6 Priority Action Points............................................................................................................................. 48 6 CONCLUSION ............................................................................................................48 APPENDIX 1 - CONVENTION ON CINEMATOGRAPHIC CO-PRODUCTION ........................51 Council of Europe, Strasburg, 2/10/1992 ............................................................................................................... 51 APPENDIX 2 – INTERNATIONAL COMPARATOR COUNTRIES ...........................................52 FRANCE...................................................................................................................................52 About France........................................................................................................................................................ 52 Georgian Film Sector: Strategic Review i BOP Consulting 2009 Contents 6.1.1 Basic overview of tax system ................................................................................................................ 53 Cultural policy overview ........................................................................................................................................ 54 Film Policy............................................................................................................................................................ 54 Specific interventions for film................................................................................................................................. 55 Outcomes / Impact ............................................................................................................................................... 56 HUNGARY................................................................................................................................56 About Hungary ..................................................................................................................................................... 56 Basic overview of tax system ................................................................................................................................ 57 Cultural policy overview ........................................................................................................................................ 58 Film policy59 Specific interventions for film................................................................................................................................. 61 Outcomes / Impact ............................................................................................................................................... 63 IRELAND..................................................................................................................................64 About Ireland........................................................................................................................................................ 64 Basic overview of tax system ................................................................................................................................ 64 Cultural policy overview ........................................................................................................................................ 65 Film Policy............................................................................................................................................................ 66 The Irish Film Board ............................................................................................................................................. 67 Specific Interventions............................................................................................................................................ 68 Tax credits ........................................................................................................................................................... 70 Outcomes / Impact ............................................................................................................................................... 70 NEW ZEALAND .......................................................................................................................71 About New Zealand .............................................................................................................................................. 71 Basic overview of tax system ...............................................................................................................................
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