Cool North - in the “Strategies for Regional Development, Cooperation, Good Neighbor Relations” ; September 8th - 9th, 2014

Baltic Development Forum icd institute for cultural diplomacy

www.Cultural-Diplomacy-in-the-Nordics.org 16:30 Plenary Session 3: Branding and Cultural Diplomacy conflicting or Cool North - Cultural Diplomacy in the Nordic Countries complementary? “Strategies for Regional Development, Cooperation, This session will explore the relationship between the concepts of nation branding and cultural diplomacy. It will discuss the different strategies used to influence or change the way in which a Good Neighbor Relations” country or region is presented, and thus perceived, abroad. • Bernd Henningsen, Prof., Humboldt University Conference Moderator: Verner Kristiansen • Marcus Andersson, Tendensor Partner Conference venue: Fællessalen, , the Parliament of • Ole Egberg Mikkelsen, Ambassador, Ministry of Foreign Affairs • Geir Helgesen, Director, Nordic Institute of Asian Studies

Program 18.00 Evening reception at the restaurant Snapstinget, the Parliament of Denmark

September 9th September 8th 12:00 Registration 9:00 Plenary Session 4: The Power of Culture in Regional Cooperation, Nordic-Baltic-Russian Cooperation

12.30 Welcoming addresses This session will explore the significant impact of culture on the strengthening of multilateral rela- tions. It will discuss cultural relations between different regions of the world today, with a special • Halldor Asgrimsson, Former Minister and Secretary General of of Ministers focus on the distinctive Nordic-Baltic-Russian relations and cooperation. • , Speaker of The Danish Parliament • , Minister of Culture of Denmark • Annika Rembe, CEO, Swedish Institute • Dagfinn Høybråten, Secretary General of the Nordic Council of Ministers • Karina Petersone, Director, Latvian Institute • , Chairman, Baltic Development Forum

13.30 Plenary Session 1: The Power of Culture in International Cooperation, Trust Discussion Building and Peace: Nordic experiences 10:00 Coffee Break This session will explore the potential of culture as a tool to reinforce international cooperation by building trust within a political and socio-economic framework. Furthermore, this session 10:30 Plenary Session 5: - Can the Nordics better utilize their Smart Power will present and analyze Nordic experiences in order to unearth best practices in maintaining Experience in International Affairs and Co-operation? peace and strengthening ties of cooperation. The final session will analyze the Nordic countries’ potential for further international engagement • Ole Wæver, Prof., through a combination of soft power and hard power strategies. It will explore how the resulting • Jakob Skovgaard Petersen, Prof., University of Copenhagen ‘smart power’ policies can be implemented more substantially on a wider global stage to promote • Morten Traavik, Norwegian Artist and Director more effective cooperation with other countries.

14.30 Coffee Break • , Former Minister, Vice President of the Danish Parliament and Chairman of the Danish delegation to the Nordic Council. • Halldor Asgrimsson, Former Minister and Secretary General of Nordic Council of Ministers 15:00 Plenary Session 2: Soft Powers of Culture, Media and Creative Industries • Karl-Erik Norrman, Former Swedish Ambassador; Secretary General, European Cultural Parliament; Member of the Faculty, Center for Cultural Diplomacy Studies The focus of this session will be on soft power, a crucial component of peaceful dialogue and improved intra-national relations. Culture, media and creative industries represent practical Discussion means of pursuing these soft power goals and therefore create the possibility for further coop- eration from abroad whilst also strengthening the existing bonds. 12.00 Summing up and Final Remarks • Michael Metz Mørch, Ambassador, Director, Danish Cultural Institute 15:00 Guided Tour of the National Museum of Denmark • Rasmus Wiinstedt Tscherning, Director, Center for Cultural and Experience Economy • Dr. Marie-Louise von Plessen, Art Historian and Curator • Michael Andersen, Senior Curator and Head of Research and Collections, the National • Jonas Eder-Hansen, Development Director, Danish Fashion Institute Museum of Denmark Symposium Organisers Speakers Lene Espersen, Chairman of Baltic Development Forum and Member of the Danish Parliament. Former Minister for Foreign Affairs and Deputy Prime Minister. A Member of Baltic Parliament (Folketinget) since 1994, she has also served as Minister of Justice Development Forum and as Minister of Economic and Business Affairs.

Halldór Ásgrímsson is the Former Prime Minister of and Former Secre- Baltic Development Forum is the leading think-tank and network for high level decision-mak- tary General for the Nordic Council of Ministers. ers from business, politics, academia and media in the Region. He was also the Minister for Nordic Cooperation between 1985-1987 and 1995- 1999, respectively. In 1995, Mr. Ásgrímsson became the Minister for Foreign Our mission is to position the Baltic Sea Region in the EU and on the global map by advancing Affairs and External Trade & Defense and Foreign Aid, a position he held until the growth and competitive potential through partnership between business, government and 2004. academia. Mogens Lykketoft, Speaker of The Danish Parliament since 2011. In the Cabinets of I, II, III and IV which governed from 1993 to 2001; he Read more about BDF’s priorities on our website held positions as Finance Minister and Foreign Minister. www.bdforum.org In December 2002 he succeeded Poul Nyrup Rasmussen as party leader of the Social Democrats (Socialdemokraterne) until 2005. Contact details: Marianne Jelved, Minister of Culture of Denmark since December 2012. Nytorv 3, 1DK-1450 Copenhagen K, Denmark She was elected to the Parliament of Denmark in 1987 for the Social Liberal Party Tel . +45 70 20 93 94 and was Minister of Economic Affairs from January 1993 to November 2001. She e-mail: [email protected] was the parliamentary group leader of the Social Liberal Party for 13 years until www.bdforum.org 2007. After the parliamentary election in 2011, Jelved once more became parlia- mentary group leader of the Social Liberal Party.

Dagfinn Høybråten, Secretary General of the Nordic Council of Ministers. Dagfinn Høybråten has been politician for more than 30 years, and was a mem- icd ber of the Council of Ministers for seven years as Minister of Health and Minister institute for cultural diplomacy of Labour and Social Affairs for the Christian Democratic Party. He was Presi- dent of the Nordic Council from 2007 to 2008. He has extensive experience as a civil servant, and, amongst other things, was head of the National Insurance Founded in 1999, the Institute for Cultural Diplomacy is an international, not-for-profit, non Administration, 1997-2004. -governmental organization with headquarters in Berlin, and the USA. The ICD´s ultimate goal is to promote global peace and stability by strengthening and supporting inter- Verner Kristiansen, University of Roskilde (Development Studies). cultural relations at all levels. From 2004-09, Verner was an external lecturer of development theory at the University of (Public Health) and since 2014 he is examiner at the Univer- Over the past decade the ICD has grown to become one of Europe’s largest independent cul- sity of Roskilde (Development Studies).In assignments of scale, Verner Kristian- tural exchange organizations, hosting programs that facilitate interaction among individuals of sen often involves a strong Danish and international network of development all cultural, academic, and professional backgrounds, from across the world. experts and communication advisers. Ole Wæver, Prof., University of Copenhagen. Contact details: is a professor of International Relations at the Department of Political Science, University of Copenhagen. He has published and broadcast extensively in the Genthiner Straße 20, D-10785 Berlin field of international relations, and is one of the main architects of the so-called Tel . +49 (0) 30 2360 768 Copenhagen School in International Relations. Fax . +49 (0) 30 2360 768 11 e-mail: [email protected] www.culturaldiplomacy.org Jakob Skovgaard Petersen, Prof., University of Copenhagen. PhD, Professor of Islamic Studies; Professor at the Department of Cross-Cultural and Regional Studies, University of Copenhagen; Former Head of Danish Egyptian Dialogue Institute (DEDI) in Cairo (Egypt). Speakers Speakers

Morten Traavik is a Norwegian director and artist working across a wide spec- Ole Egberg Mikkelsen, Ambassador, Ministry of Foreign Affairs trum of artistic genres and international borders. Trained as theater director in Ole Egberg Mikkelsen is Under-Secretary for Consular Services and Public Diplo- and , the notion of the world as a stage and identity as role play macy, and member of the senior management committee of the Ministry of For- is never far away in his works, as well as a characteristically blurred distinction eign Affairs. His career at the Ministry of Foreign Affairs includes his appointment between art, activism and social issues. as Ambassador to (2009-2011) and Ambassador to Syria (2005-2009). He is a member of the national board of external examiners of political science in Denmark. Ambassador Mikkelsen serves as member on the Danish Refugee Michael Metz Mørch, Ambassador, Director, Danish Cultural Institute. Appeals Board and is a member of DANIDA’s Grant Committee. Michael Metz Morch, is a former Ambassador and former director of Bikubenfon- den. He has been since 2007 a member of Worldwide’s board of directors. Besides several other jobs in the private sector, Michael Metz Morch has a long Geir Helgesen, Director, Nordic Institute of Asian Studies (NIAS) career in the Foreign Ministry including as Ambassador in and Warsaw and Geir Helgesen has been Leading Coordinator of EPCReN - Eurasia Political Cu- as the Consul General in New York. lutre Research Network (2000-2007) and leading coordinator of a Nordic-East Asian Network on Cross-Cultural Understanding (2010 - 2012). Advisory Editorial Board Member of Asian Politics & Policy academic journal Rasmus Wiinstedt Tscherning is the Managing Director of the Center for Cultural published by Wiley-Blackwell. He is also a member of the Danish Association and Experience Economy (CKO) of Denmark. His key areas of expertise are policies of Foreign Policy; the Asia Dynamic Initiative; as well as China Security Network. to support creative industries, industrial innovation policy, policymaking, policy assessment, and instrument development/assessment. He has extensive experi- Annika Rembe, Director-General of the Swedish Institute. Previously worked as: ence working at EU/international, national and regional local level. Commissioner- General of the Swedish Committee for Sweden’s participation in Expo 2010 in Shanghai and Head of Market Communications & Public Affairs at Invest in Sweden Agency (now Invest Sweden), the Swedish national investment Dr. Marie-Louise von Plessen, Art Historian and Curator is a historian, museologist promotion agency: a member of The Council for the Promotion of Sweden and and curator of several major international exhibitions. She gained her PhD in 1974 the network of Baltic Sea Region Investment Promotion Agencies (BIPA) as well after studies in history, art history and sociology at the Ludwig Maximilian Univer- as the European Policy Advocacy Group. sity in Munich. She is member of the Scientific Board at the Musée de l’Europe in Brussels and Senator of the European Cultural Parliament established in 2001. Karina Petersone, Director, Latvian Institute Karina Petersone, Director of Latvian Institute, a State Agency for promoting abroad. Karina Petersone is also a translator and literary researcher, also University lecturer; involved in the Awakening process of the early nineties in Jonas Eder-Hansen, Development Director, Danish Fashion Institute. the Baltic States. 1997 elected to the Riga City Council, Culture Committee.1998 Since 2011, Jonas Eder-Hansen has been the development director of Danish elected to the Parliament, Minister of Culture 1998-2002; 2006 Minister for Society Fashion Institute. Jonas works on local, regional and global levels with respon- Integration, Deputy Speaker, co-chair of European Affairs Committee. Author of sibility for the pan-Nordic NICE project and Copenhagen Fashion Summit – the many translations of British and American plays, also socio-political publications. world’s biggest event on sustainable fashion.

Bertel Haarder, Former Minister, Vice President of the Danish Parliament and Bernd Henningsen, Prof., Humboldt University. Chairman of the Danish delegation to the Nordic Council. Prof. Dr. Bernd Henningsen is a Professor for Northern European culture and Bertel Haarder has an extended political career in the Danish Liberal Party includ- politics and the Baltic Sea Region at the Department of Northern European ing his role as Minister for Refugeers, Immigrants and Integration (2001-2005); Studies at Humboldt-Universität zu Berlin. He is the co-founder of NORDEU- Minister of Education (2005-2010); Minister of Nordic Cooperation (2007-2010); ROPAforum and is interested in cultural and political studies perspectives on and Minister of Interior and Health (2010-2011). Northern Europe. Karl-Erik Norrman, Former Swedish Ambassador; Secretary General, European Cultural Parliament; Member of the Faculty, Center for Cultural Diplomacy Studies. Marcus Andersson, Tendensor Partner. Amb. Karl Erik Norrman has a distinguished diplomatic career in the Swedish For- Marcus Andersson is the Head of Public Affairs at the Baltic Development Forum eign Ministry, with posts including: Ambassador, Head of the UN Ministry for De- (BDF), where he is working on “BaltMet Promo”, a project aiming to galvanize re- velopment Assistance, Head of Asia Division and Humanitarian Assistance, Trade gional stakeholders into marketing the Baltic Sea Region (BSR) on a global scale. Negotiator GATT (today WTO), Secretary Ministry of Education and Culture, Re- Marcus also functions as Director of Research and Business Development at Ten- searcher at the Institute of International Affairs in , and Senior Advisor densor AB, regarded as the leading place-branding consultancy in Sweden. to the Swedish Red Cross. www.Cultural-Diplomacy-in-the-Nordics.org