THE CORPORATE HOSPITALITY MAGAZINE FOR THE MIDLANDS, NORTH OF ENGLAND, SCOTLAND & NORTH WALES

The Cutlers’ Hall Sheffield A Venue on the Up A City on the Move

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ISSUE 77 • MAR 2020 HOSPITALITYANDEVENTSNORTH.COM

NEWS, FEATURES, VENUES, IDEAS, TEAM BUILDING COMPETITIONS & LOTS MORE WELL-CONNECTED EVENTS

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www.accliverpool.com | 0151 703 7260 | [email protected] A Warm Welcome Contents MARCH 2020 53 Sustainability continues to be a announcement of as the area’s key focus for the industry in 2020 key industry event expands to H&E North front page feature: as organisations explore further Birmingham later in the year. We Real Steel ways to lessen their impact on also find out if Airbnb is muscling Sheffield’s Cutlers’ Hall is a venue steeped in the environment. But it’s not just in on the business travel market history and grandeur. H&E North sees if they power and fuel in the spotlight, and take a look at some cool switching to a vegan diet can incentive travel ideas. Plus how make the cut. decrease your footprint by about winning a stayover in Hull, one and a half tons of carbon Yorkshire’s own former UK City dioxide emissions annually. But of Culture! 08 will northern #eventprofs be As ever all the latest news and able to satisfy their clients with views are contained within your Sowing the Seeds an entirely plant-based menu? copy of H&E North, and a whole Are plant-based foods the future of event catering? Also in this edition, a look lot more is online too! Follow us around Yorkshire and the North on Twitter at @HospitalityNrth East’s top venues, team building and link up with us on LinkedIn! 12 ideas and supply chains await. As always we preview the next Focus on: Yorkshire CHS show in Leeds, following the Elliot Landy. Covering north to south right through to the east HOSPITALITYANDEVENTSNORTH.COM and west ridings, H&E North’s annual tour of @HOSPITALITYNRTH Yorkshire’s venue market proves there’s plenty of choice up north. Publisher Design Elliot Landy A daX m GreaslX ey 36 Features Editor Zoë Green Evangeline Spachis Charlotte Lee Competition Senior Account Manager Win a stay for two at Mercure Hull Grange Editorial Assistant Park Hotel! James Wilson Adam Freedman Contributors 66 ABPCO Jonny Ross Welcome to Sheffield Lee Ali ConferenceLeeds Visit 4 Meetings Worlds Away Lex Butler NewcastleGateshead Welcome to Yorkshire Incentive travel doesn’t have to be a boring Jane Longhurst Initiative Visit Hull & East Yorkshire golf trip for the executive board. H&E North chooses new locations to refresh your business Copyright JLife Ltd. All contents are copyright, all rights are reserved. No part of the trip commitments. contents can be reproduced without permission from the publisher. No responsibility can be accepted for inaccurate information supplied, & content supplied does not necessarily represent the opinion of the publisher. Editorial policies & magazine layouts are purely at the publisher’s discretion & no debate will be entered in to. 68 Published by: JLife Ltd. Unit 7, Gemini Business Park, Sheepscar Way, Leeds, LS7 3JB. Focus on: North East T: 0845 052 2911 F: 0113 262 5202 Featuring our annual news round-up and an E: [email protected] W: hospitalityandeventsnorth.com update from the NewcastleGateshead region. Printing Bahson Colour Ltd

One Venue. Limitless Possibilities.

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Corporate Travel Budgets Enjoy Oldest Surviving Railway Five-year High Warehouse Opens Doors to A report conducted by Business Travel Show Events News has shown the number of corporate travel The Science and Industry Museum is set buyers forecasting budget increases for the to make its Victorian railway warehouse year ahead is at a five-year high. 41% of space available for events. The In Brief buyers polled stated they would have more Manchester museum is built on the site money to spend on travel in 2020, compared of the oldest surviving passenger railway Industry Welcomes £30,000 to 33% in 2019. There was substantial uplift stations and the world’s first inter-city on 2019 figures – 52% expected to manage railway warehouse. Significant investment Migrant Salary Threshold more trips (up 33%); 41% reported airline has transformed the Grade I listed building Rethink budget rises (up 10%); and 45% of buyers which retains original period features for anticipate bigger accommodation spend use by external events. From April, the The Prime Minister’s U-turn on the £30,000 (up 16%). top floor of the railway warehouse dating minimum salary threshold for migrants back to 1830 will now be able to host is being welcomed by the hospitality David Chapple, Business Travel Show Group conferences, dinners, drinks receptions and events sector. Under his plans for an Event Director said: “Last year’s survey and product launches for up to Australian-style points-based immigration showed a downturn in numbers across 200 guests. system, Boris Johnson is seeking to scrap the board – with fewer buyers predicting the proposed minimum salary put forward airline, accommodation and overall budget Chris Hanley, Group Event Manager at the by his predecessor, Theresa May. increases. This was unsurprising with Brexit on Science and Industry Museum, said: “We the horizon and businesses holding back on are delighted to be able to offer the 1830 Last year’s annual HBAA Brexit survey both decision-making and spending. These Warehouse as an innovative and cultural reported that 18.7% of members, figures appear to show a return to form and option for events. The railway station was comprising hotels, conference venues are back on par (if not slightly above) 2018’s life-changing for Manchester and we are and agencies, said that Brexit has had statistics, which is very encouraging news for proud to be able to open the top-floor a major impact on their ability to recruit the industry.” of this incredible space to host standout staff. Lex Butler, Chair of the HBAA events and occasions over the next commented: “The industry is working hard three years.” to recruit more young people to build careers in this industry but, in the near future, we shall not be able to replace New Warwick Conferences all the migrant workers. Too often the Director Looks to Fresh fact that staff are relatively low paid is immediately equated with low-skilled. In Partnerships this industry many staff with high levels of responsibility and skill would not pass this test.”

However, migrants’ earnings may still be taken into consideration as part of their application to live and work in the UK, alongside criteria including qualifications, occupation, English proficiency, and whether they would be willing to work in particular areas of the country.

“Unless this minimum salary barrier is removed,” continued Lex, “the UK will struggle to maintain its position as a world-class destination for business and leisure tourism.” Warwick Conferences, the events arm of University of Warwick, has appointed Paul Bartlett as Director of Conferences. Bartlett Emirates Old Trafford Appoints originally joined Warwick Conferences as Sales Director in 2018, and in his new New Operations Director role, plans to use his connections with Emirates Old Trafford, the home of the university to combine its multimillion- Lancashire Cricket, has confirmed that pound sports facilities with the not-for-profit Steve Davies has been appointed as its company’s events offering. He is also seeking new Operations Director. Davies joins from to develop Warwick Conferences’ growing Merlin Entertainments where he has spent list of partnerships with local businesses, over 14 years heading operations at popular which already includes Warwick Castle, visitor attractions including Alton Towers and Warwick Arts Centre and many of Stratford- Madame Tussaud’s London. He replaces upon-Avon’s historical landmarks. Anthony Mundy who departed the club in December 2019 after seven years at the Davies said: “We are always looking to stadium. develop the meeting experience at Warwick Conferences and believe partnering with Davies commented: “Emirates Old Trafford is local companies can help further enhance an iconic sporting institution, with a fantastic the activities available to delegates. As a history and heritage, and the plans for further business, we host a number of overnight development and growth is something that conferences, thanks to our on-site hotel- really excites me particularly with the new styled accommodation, and we want to stand and extension of the Hilton Garden Inn bolster the experiences of those staying in hotel over the next few years.” the area by offering further leisure activities.”

March 2020 5 The Bridgewater Hall CONFERENCES & EVENTS

The Bridgewater Hall is Manchester’s iconic and prestigious concert venue; built to provide the best possible space for live music, whilst also offering a unique and exciting venue for a range of conferences, events and exhibitions. The Hall also offers three different levels of membership providing companies and individuals with the opportunity to entertain clients and staff, engage with the Hall and take advantage of various marketing opportunities.

Contact the Conferences & Events Team Tel: 0161 950 0000 Email: [email protected] www.bridgewater-hall.co.uk

STYLISH SPACES FOR UNIQUE EXPERIENCES

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21984 BMM CHSLeeds Ad AW.indd 1 30/01/2020 15:16 EVENT TRENDS A Breath of Fresh Air? As digital disruptor Airbnb attempts to muscle in on meeting space and business travel bookings, should traditional venues be worried?

After corporate travel, MICE is the next However, Claire Steven, General Manager business clients have come to expect: most lucrative market for hotels, yet it’s a of four-star Leeds hotel, Oulton Hall, “True, the Airbnb option may be slightly sector seen by many as one of the slowest believes hotels alone can provide a cheaper, but from the client’s perspective, in adopting new technology. It’s little seamless, convenient and secure setting they don’t want to think of us as simply surprise that online tech disruptors such that Airbnbs can’t match: “A dominating having taken the most cost-effective as Airbnb are shaking up the landscape talking point in the industry has become option. Organisers already have lots to with their innovative peer-to-peer the safety and wellbeing of business oversee, and with traditional venues, they booking platforms. travellers. The benefit of staying at a hotel, don’t have to worry as much about issues is that event organisers and travellers have arising. For example, if a whole team tried Not only is Airbnb an attractive the guarantee that all the necessary safety to connect to the Airbnb Wi-Fi at once, alternative for business travellers seeking procedures and systems are in place.” could it take the strain? accommodation, its latest meetings platform, Airbnb for Work has enjoyed “Alongside this, delegates can not “Also, due to the existing relationships strong growth since its 2014 launch as only expect exceptional service but an which we have with hotels that operate Airbnb for business, curating a selection experience that facilitates networking some of our events, it’s in our interests of domestic properties across 800 global and getting together with colleagues in a to send more customers their way so markets suitable for small meetings. The comfortable, relaxed environment. Those that both parties get more out of us latest string to its bow, Airbnb Experiences, staying can move fluidly from their morning working together.” gives planners the ability to book team breakfast, to the first workshop, right building activities hosted by local experts. through to their evening meal, which can In lieu of the sudden demise of shared Further features aimed at event planners be enjoyed with the other guests.” workspace company WeWork, the future include integration with travel and of sharing economy giants looking to expenses company Concur, which works However, the peer-to-peer business model tap into corporate markets hangs in the within the Airbnb app to help manage offered by Airbnb has clearly struck a balance. Financial reports from October spending on business trips. chord with planners, as they continue to 2019 document staggering operating losses embrace the trend for combining business for Airbnb to the tune of $306 million, as a With over 700,000 companies using the with experiential events. Its app offers result of a $367 million marketing spend in service to find and book peer-reviewed those looking for something different a slick the first quarter of 2019. meeting spaces alongside nearby method of booking a convenient local incentive and team building experiences, event space with self-catering facilities, at Yet with demand for Airbnb Work all in addition to competitively priced a price many hotels will struggle to beat. outstripping expectations, there is clearly accommodation, traditional providers are a call among time-strapped planners for facing stiff competition. While these unique, private stock meeting more streamlined, integrated booking spaces come with plenty of benefits, there platforms – digital-savvy venues and With countless Airbnb horror stories making is a danger of planners taking on added corporate experience suppliers, take note. people think twice about trusting a hassle, versus the security of booking a But whether Airbnb can sustain its new stranger’s hospitality, the introduction of standard venue, typically offering on-site innovative meetings and events offering Airbnb Plus hopes to assuage the fears of catering and AV equipment. When putting in addition to its core service remains to event planners by offering a higher tier of on events, Jonny Edser, founder of team be seen. inspected homes with faster, dedicated building experience supplier Wildgoose, customer support. prefers to book teams into hotels, believing they typically offer a level of service

March 2020 7 SUSTAINABILITY

We’ll Meat Again Plant-based menus are on the rise as venues and event planners look to cut their CO2 emissions: but is our love affair with meat truly destined for the chop?

Meat has traditionally enjoyed cultural is a balancing act between offering choice, Whether this involves creating dishes with fruit status as a symbol of wealth at dining tables while proactively nudging delegates towards and vegetables or meat and dairy substitutes – across the globe. Now with intensive farming vegan options: “We’re fully motivated to focus on enhanced texture and flavour. Dishes practices making it cheaper and more be working towards a more sustainable that have proved really successful for us range abundant than ever, its devasting effect on future by reducing meat consumption and from a brilliant plant-based chicken-style the climate has left a sour taste in the mouths expanding our plant-based range for our burger in a vegan brioche bun with dairy-free of environmentally conscious delegates. visiting delegates at the University of Leeds. ‘Gouda’, pickles and Veganaise, to a typical As a catering service with choice at the comfort-style dish like crispy fried jackfruit with With recent reports from the Committee on heart of it, while meat isn’t off the menu, honey and mustard sauce.” Climate Change stating the UK must cut the we’re consciously marketing both vegan and amount of beef, laamb and dairy it consumes vegetarian options.” However, Mark Ralph, Head of Food at by a fifth to meet the government’s 2050 net- Warwick Conferences doesn’t believe that zero target, the need for the event industry to Pressured by event planners and delegates to delegates have lost their appetite for meat, play its part in changing the nation’s eating prioritise vegan alternatives, venues such as seeing sustainable sourcing as the answer: habits is undeniable. February’s Oscars was University of Leeds are increasingly shouldering “While we have seen a small increase in the the most recent prolific event to go vegan for the responsibility of being a driver of change in popularity of vegetarian and vegan dishes, we 2020, with Hollywood stars offered an entirely the industry. Tom Beauchamp, Development haven’t seen a drop in requests for meat. For plant-based menu. However, despite the Chef at Sodexo, which caters venues us, sustainability is key – purchasing from local trend, is there truly an appetite among hungry including Emerald Headingley Stadium, St. suppliers ensures emissions from transporting delegates to ditch the meat and dairy? James’ Park Newcastle and Everton Football the product are kept to a minimum.” Club puts this pressure down to a vocal Rupert Worden and Lisa Hinze recently hosted millennial clientele, yet doesn’t believe this to Veganism is a trend that clearly isn’t going the very first plant-based supper club at be reflective of wider tastes: “There is definitely away, the question is, can plant-based food Chester Racecourse. Despite the fad-like feel a gro g demand for plant-based menus prove a delicious event menu solution to an of popular events such as Meat-free Mondays across business events, especially among overwhelming problem? and Veganuary, the Cheshire-based food younger generations. We could make menus consultants are adamant plant-based menus completely plant-based, and while there is are more than just a trend: “We personally obviously a much larger proportion of guests don’t consider being vegan a choice, it is a nowadays who want these options, the overall necessity. Going vegan isn’t easy but there majority of our guests want a choice of food are a plethora of meat and dairy alternatives that spans protein-based, plant-forward (70% out there now with a lot of big brands throwing plant-based or more) and fully vegan.” their name in the hat, so many restaurants, event companies and caterers are turning He also makes the case for plant-based menus their eye to plant-based options.” not always being the most environmentally- friendly option: “We consume a huge amount As our appetite for plant-based cuisine grows, of avocados in the UK, though these are so does the range of products available, this often intensively farmed under powerful lights year’s Veganuary seeing high street brands and then flown across the world to the British jumping on the meat-free bandwagon, with diner. It is far more important to understand Greggs’ vegan ‘steak bake’, to KFC’s vegan how the food you eat is produced. There ‘chicken burger’ making the meat-substitute are lots of UK farmers now using sustainable Quorn mainstream. Lab-grown ‘meat’ is a methods for livestock and this has to be taken burgeoning industry which threatens to disrupt into account.” the conventional meat market, with reports suggesting 60% of our ‘meat’ intake will be If approached with the same level of care and from artificial sources by 2040. With taste- creativity as non-vegan dishes, Tom believes testers saying they can’t tell the difference plant-based menus have the potential to – does this mean we can simply remove meat satisfy delegates looking for maximum flavour from our menus? with minimal environmental impact: “The challenge here is giving chefs the knowledge Tom Beauchamp, Harriet Boatwright, Sales and Marketing and freedom to experiment with the abundant Manager at MEETinLEEDS believes the answer plant-based ingredients at our fingertips. Development Chef at Sodexo

8 www.hospitalityandeventsnorth.com Play Your Part The state of our natural world has On top of the sustainable benefits never been more at the forefront of a conference or team building The of public consciousness. In this day at Brockholes, every penny natural Climate Emergency, people are spent on the booking is invested looking for more ways they can back into the nature reserve place to do business help save the planet by making and the wider Wildlife Trusts for small but significant changes Lancashire, Manchester and in their daily lives, at home or North Merseyside, where staff are at work. working passionately to reverse AD the fortunes of wildlife and wild Brockholes Nature Reserve in places in our region. Preston, owned and managed BROCKHOLES by the Wildlife Trusts, has been Managing wetland habitats such at the forefront of eco-friendly as Brockholes reduces the risk of conferences since it first opened flooding by slowing the flow of in 2011. The award-winning natural water sources. Wetland Visitor Village and conference habitats also have the capability facilities are specifically to capture and store carbon, designed with an emphasis on taking it out of the atmosphere sustainability and environmental and storing it underwater where it performance, making Brockholes can be used to produce energy. Every business can play its part in the fight against the ideal venue choice for any All this and so much more is the Climate Emergency. Keep your business green with business looking to go green managed at Brockholes and a conference or wellbeing day at Brockholes, and help and take action against the funded by members, visitors and to save the wild places on your doorstep. Climate Emergency. supporters of the Wildlife Trusts.

Brockholes.org Book yours today.

T: 01772 872005 E: [email protected] Brockholes Nature Reserve www.brockholes.org Preston New Road, Samlesbury, Preston PR5 0AG Brockholes @MeetBrockholes Photographs by Cain Scrimgeur NEW VENUES New Perspectives All the new openings and breath-taking refurbishments as spotted by the H&E North team…

Boulevard Hotel

a few doors away from the OBI Group’s headquarters on Mosley Street, one of the city’s busiest thoroughfares.

Visitors can expect a fast paced ‘grab and Proposed new stand at Emirates Old Trafford. go’ coffee offer, pizza served from lunchtime onwards while a bar opens early evening. The environment also contains a high-tech building a new leisure centre, opportunities meeting and events space boasting large for new homes and offices and improved presentation screens and market-leading pedestrian and cycle routes. technology – available for anything from presentations to company away days and Blackpool has long been regarded as the catered dining. Branding and product entertainment capital of the North West, launches will also be held in a private with millions of visitors flocking to the world- merchandising space within The Difference. famous seaside town each year. Now the resort’s multimillion-pound investment The Lowry Hotel in Manchester, voted as one programme continues with the summer’s of Condé Nast Traveller’s 35 best hotels in the UK 2019, has added a completely new The Difference eagerly awaited opening of another luxury hotel. The £12 million Boulevard type of suite to its luxury room offering. The Hotel comprises 120 stylish rooms, including newly built junior suites are perfect for those NORTH WEST eight junior suites, two park view suites and looking for that extra bit of room, including Lancashire Cricket has announced that eight coastal suites, all with either coastal a spacious sleeping space, large dressing the Trafford council has approved the next vistas or direct views of the attractions room and a relaxation area with views of phase of the redevelopment at Emirates Old and rollercoasters. the river and cityscape beyond. The new Trafford. The redevelopment aims to include luxury suite was created by renowned interior a new 4,850-seater stand with a pitch The Shoreside Conference Centre designers, Goddard Littlefair. view suite, enhanced member facilities, meanwhile, with its state-of-the-art a heritage centre, a ticket office and technology and bespoke event planning, As well as the new junior suites, other retail shop. The new stand will expand the can cater for up to 200 delegates. It is also developments include a redesign of the capacity of Emirates Old Trafford to 26,700. complemented by a 90-seat signature hotel’s luxury lobby, upgrades of its meeting restaurant, The Beachside, which uses locally space and a huge makeover of the River The redevelopment plans coincide with the sourced ingredients to create an array of Restaurant and bar area. Also refurbished transformation of the town hall into a new exquisite dishes from around the globe. this year, the 2,228 sq ft Presidential Suite, ‘civic quarter,’ which will cover a 120-acre famous for its VIP guests. The renovations site also including the former Kellogg’s site Commercial real estate consultancy OBI totalled £700,000 and include a complete and White City retail park. The Hilton Garden has opened a multi-functional café bar and reconfiguration and redesign of the space, Inn hotel will also be expanded as part of business venue in the heart of Manchester an enlarged dressing room and a new the redevelopment. The council has created city centre. The Difference, named after the bespoke marble bathroom. proposals for the new area which include nine-year-old company’s slogan, is located

over Lake Windermere and the grounds Storrs Hall CUMBRIA Storrs Hall, the luxury four-star hotel on the at Storrs Hall. shores of Lake Windermere, is now taking bookings for its new wood view and lake Hardwood floors, super king-size beds and view cabins following a £1 million investment soft furnishings in neutral fabrics aim to create programme. Sitting in an area of woodland a relaxing atmosphere, while lakeland slate adjacent to the main hotel, the Georgian terraces with cedar wood Japanese bathing manor house previously closed its nine tubs provide the perfect place to unwind. woodland self-catering lodges in January Two cabins have also been specifically 2019 and has spent the last year transforming designed with mobility access in mind, with the space into six luxurious guest rooms, widened doorways and showers adapted to which offer a unique combination of accommodate wheelchair users. uncompromised luxury and elevated views

10 www.hospitalityandeventsnorth.com having played host to a long list of royalty Leicester hotels Novotel and Adagio and NineB Leicester and famous names including King George independent restaurant NineB opened VI, Malcolm X, Charlie Chaplin, Winston their doors for the first time recently. The Churchill and James Cagney. £50 million regeneration of the wider Great Central Square development area, for which The De Vere East Midlands Conference planning began in 2013, is designed to Centre on the University Park campus at the attract more visitors to the city and provide University of Nottingham is in the midst of a high quality leisure space for its residents. major refurbishment. More than £2 million is being invested to reinvigorate the award- Local businesses and visiting companies can winning conference facility which utilise the Novotel and Adagio’s 252 rooms Evoke Pictures will be unveiled at the end of spring 2020. that cater for over 500 guests, as well as The project, which is set to modernise the bespoke meeting spaces and boardrooms. MIDLANDS venue with state-of-the-art design and The independent restaurant and bar NineB, equipment including an impressive video located in the same building as the hotels, The Grand Hotel, housed in one of wall, comes as the conference centre will provide hotel and apartment guests, Birmingham’s most iconic buildings celebrates its 35th anniversary. local office workers, shoppers and residents overlooking the city’s prestigious Colmore with a stylish city centre space to eat, drink Row, will once again open its doors to the The three month-long refurbishment and socialise, offering modern British food public in the summer of 2020, following a programme includes the remodelling of the with an international twist. dramatic restoration that will return the city venue’s atrium area creating a collaborative centre landmark to its former glory. space. The refreshed meeting rooms and banqueting spaces will enrich delegate The luxury hotel, a Grade II listed building, experience alongside the installation of will be home to 185 spacious rooms and cutting-edge audio-visual technology. suites, retaining the building’s mix of French Renaissance, Victorian and Art Deco As well as enhanced event spaces, the work features and paying homage to its illustrious will also see investment in several facilities as The Grand Birmingham history. The centrepiece Grosvenor ballroom part of the venue’s ongoing drive to operate will be the jewel in the hotel’s crown and more sustainably, including the installation is sure to become Birmingham’s premier of new hydration stations throughout the event space for all occasions. The restoration venue, new food and beverage offerings, also includes new penthouse suites with new break-out spaces, the refurbishing of spectacular views across St Phillip’s over 900 banquet chairs and installation of Cathedral and the city beyond; a sunken a digital signage package throughout to rooftop garden terrace, two new bars and reduce the need for printing. a destination restaurant, a gymnasium, state-of-the-art meeting rooms, collaboration areas, and event spaces. De Vere East Midlands Conference Centre

Set in a vibrant city-centre location, surrounded by restaurants, bars and other cultural attractions, the much- anticipated hotel will set a new bar for luxury accommodation in Birmingham, offering high-end service and surroundings tailored for the needs of today’s modern traveller. The hotel has enjoyed an illustrious past,

Matthew Sims, Head of Arts, Events and Venues at the top of Leeds Town Hall. A Grade I listed building, the hall was built investment into the EXO Centre will enable between 1853 and 1858 at a cost of £43,835 it to host more events for more people, no and was designed by Hull-born architect matter what their needs. Cuthbert Brodrick. Welcoming more than 340,000 visitors last year, in addition to the Construction works have now started on the town hall’s role as a conference venue, existing building, which will renovate and fully weddings, graduations and elections also modernise the 1,623 m2 space, bringing the take place in the historic building. first multifunctional and inclusive event space of its kind to Lincolnshire. Due for completion Matthew Sims, Head of Arts, Events and in May this year, the EXO Centre works will Venues at Leeds City Council said: utilise the current framework of the building; “Leeds Town Hall is the heartbeat of this completely renovating the entrance and YORKSHIRE & LINCOLNSHIRE great city. This refurbishment will enable this reception area, main hall, multi-functional The landmark investment project at Leeds wonderful building to continue to play a educational space, satellite kitchen and Town Hall will see the town hall, opened major role in the lives of the people of Leeds toilet facilities to create a more modern, by Queen Victoria back in 1858, undergo for generations to come.” inclusive and versatile environment for visitors. extensive improvement work over the next three years, including the creation of Lincolnshire Showground has announced an Eco-friendly features include the installation exciting new events spaces and facilities. investment of over £800,000 in the renovation of interior and exterior LED lighting, with One of the city’s most recognisable of its Exhibition Hall – now known as the the latter having movement detection buildings, the town hall will also benefit from EXO Centre – to create a contemporary and daylight shut off, thermal glazing, new new seating and enhanced sound proofing and inclusive education and events facility. insulation to increase U-value and cedar in the beautiful Victoria Hall, two new bars, Owned by the Lincolnshire Agricultural cladding to the exterior of the building. a new event space for smaller events, more Society, a charitable organisation promoting toilet facilities and a completely new interior food, farming and the countryside with an decoration scheme for all public areas. environmentally sustainable philosophy, the

March 2020 11 LOCATION Camp Hill

Focus on: Yorkshire If ‘location, location, location’ is at the top of your event planning must-haves, then look no further than Yorkshire.

Arranging a corporate conference, business brainstorm, management meeting or an exciting event? Yorkshire has a fabulous array of fantastic venues. Think rooms with a view, stunning stately homes, TV and film locations, amazing arenas, hot and hip hotels, plus the truly unique and unusual. City, coast and countryside…making every business event special is business as usual in Yorkshire.

But Yorkshire is not just about its spectacular countryside and coasts. City centre venues like the in Hull and first direct arena in Leeds bring in top international performers, plus enjoy world-class business facilities with a choice of contemporary designed rooms and versatile spaces. Venues with a Difference For something completely different and a the estate boasts a real talking point, dip into The Deep in Hull, state-of-the-art driving an award-winning submarium with over 3,500 centre with conference fish, magnificent marine life and a range of facilities for up to 80 versatile spaces for corporate events. Or guests nestled within why not ‘battle it out’ for a great booking 3,000 acres. Or how and choose the Royal Armouries in Leeds about a spellbinding for a business event? A museum displaying redevelopment of historic arms and armour, it is also perfect for four beautiful barns? conferences, banqueting and exhibitions in Transformed into a a modern waterfront development. fabulous wedding venue, Wharfedale Grange From boardroom to rustic barns the Camp between Leeds and Hill Estate in Bedale has 10 unique venues Harrogate is now also to stage an event, as well as adventurous available for business team building activities. Make your event a events, with facilities roaring success at the Yorkshire Wildlife Park, designed to inspire and the UK’s number one walk-through wildlife engage. Broughton Hall Estate adventure, with nearly 400 animals, plus a choice of flexible spaces and state-of-the-art Furlong or for shorter conference facilities. business events, jump to it at some of Yorkshire’s magnificent racecourses. Add getting off-road with Land Rover Beverley, Doncaster, Ripon and York Experience on the stunning Broughton Hall racecourses all offer conference, event and Estate to your event plans. Near Skipton, Continues on page 18 meeting facilities in stunning sports settings.

12 www.hospitalityandeventsnorth.com Weddings | Outside Catering | Parties | Events

Built in 1883 this Grade II listed Congregational Chapel has been transformed into a unique and quirky Events Venue.

Here at Bertie’s we’re proud of our 30 year reputation outside catering packages allow you to create a menu for serving high quality, delicious food and delivering that you and your guests will never forget. We cater for memorable, bespoke events that are unique to you. all types of corporate events, from breakfast meetings Our combination of excellent service and honest pricing and working lunches, through to all-day conferences. without compromise on quality makes us one of the leading catering and events companies in the North of Choosing a location for a corporate event is never a England. simple task. Whether it’s a low key presentation or a private dining experience to ‘wow’ a prospective client, Our three fantastic banqueting rooms make the perfect we can tailor our service to suit your requirements. venue for conferences and dinner dances and our

Bertie’s is situated in Elland, Brook St, Elland HX5 9AW West Yorkshire – in between W: bertiesevents.co.uk Halifax and Huddersfi eld just T: 01422 371724 fi ve minutes from Junction 24. E: [email protected] INDUSTRY OPINION Winners Take All ABPCO announces the winners of its annual Excellence Awards 2019 at the new ICC Wales.

The Association of British Professional Edinburgh First for ‘Best Industry Partner’, following its collaboration to deliver the most Conference Organisers (ABPCO), held its National Cancer Research Institute in successful CIPD Annual Conference and annual Excellence Awards in December at London bagged ‘Best In-House Conference Exhibition (ACE) yet. ICC Wales. The event was attended by over Organiser’ and Healthcare Conferences UK 100 guests including in-house and agency was awarded ‘Best Agency Conference A special Chairmen’s Award was also given PCOs as well as suppliers from across Organiser’. to Glasgow Convention Bureau which the industry. demonstrated ABPCO’s values of excellence, Nicole Leida from the National Cancer learning and belonging as part of its People “It was a privilege to welcome so many Research Institute said: “We really Make Glasgow Healthier campaign. Helen members, supporters and friends as they focused on making significant changes Davidson who collected the award said: “This came together to celebrate our values and to the conference this year, which we campaign is one of the key legacy activities real-life demonstrations of best practice demonstrated throughout our award entry. I we have delivered for delegates and people across association events.” Commented Jo am so pleased we won and look forward to in the city, ensuring they are able to make Powell, ABPCO co-chair. celebrating with the whole team.” healthier choices at events.”

Kate Sargent, ABPCO co-chair added: “I Clare Gallagher from Healthcare Ian Edwards, CEO of chosen venue ICC would like to particularly thank ICC Wales, Conferences UK added: “As a first- Wales and Celtic Manor Resort concluded Celtic Manor and VisitWales for their time entrant I am really pleased and by saying ABPCO has been “one of our incredible hosting, which included great overwhelmed to have won this award.” greatest supporters from the very beginning food, passionate staff and an opportunity of the project, so I’m really pleased that to visit one of the UK’s newest venues. Well Elizabeth Conboy from Manchester Central this prestigious ceremony was among the done to all our worthy winners.” said: “We are delighted to be part of the earliest industry events to take place at our ABPCO family, and it is a pleasure to have newly opened venue.” The winners were chosen on the day by won the award alongside Haymarket and an audience vote following presentations demonstrate the true meaning of a fruitful The 2020 ABPCO Chairmen’s Lunch and by finalists in each of the three categories. partnership.” The venue’s partnership with Excellence Awards will take place at P&J Manchester Central beat Cvent and Haymarket Media Group was commended Live in Aberdeen on 7th December.

Book your event with us by 31st March 2020 to be held by 31st December 2020 and choose from your choice of gift from us*

• Complimentary overnight stay in our award winning Richmond Castle Suite, inclusive of breakfast • Complimentary sparkling wine drinks reception prior to your event dinner • Complimentary spa day for two

To book, call: 0113 282 1000 or email: [email protected] www.oultonhallhotel.co.uk Rothwell Lane, Oulton, Leeds, West Yorkshire, LS26 8HN

* subject to availability, based on a minimum contracted spend of £5,000, terms and conditions apply.

14 www.hospitalityandeventsnorth.com PROMOTION The Main Event H&E North sits down with Claire Steven, General Manager at Oulton Hall, to find out about its M&E offering, as well as to chat about the magnificent 18th century mansion based in Yorkshire.

Oulton Hall, a four-star hotel based concerns and the environment. outside of Leeds, is looking ahead and addressing the demands of both event Alongside this, we’ve always been very proactive in catering for particular requests, organisers and attendees alike, as it which will continue with our new offering, for undergoes a refresh of its meetings example kosher foods. and events proposition that puts attention to detail centre stage. Why choose an ‘all-in-one’ venue like Oulton Hall? Hi Claire! Can tell us a bit more about The great thing about an ‘all-in-one’ venue, Oulton Hall’s new M&E proposition? especially one to a quality standard as The focus point of our new proposition is This is why Oulton Hall, is that the ambience can detail, however big or small, to create both we have continue throughout the event through a professional and memorable meetings. revolutionised combination of excellent facilities and highly We’ve delved into every little detail relating our refreshment qualified staff with years of experience. to an event, from meeting room design breaks. From an to food and drink, to deliver a smooth, Oranka hydration juice station to hydrate the Our hotel has both beautiful lounges and coherent experience whilst providing body and boost metabolism, to husk seeds flexible functions rooms, but also fantastic and chocolate that aim to prolong mental restaurants and accommodation options, and physical stamina, organisers will be able meaning we can offer a seamless day into to tailor their breaks to enhance delegate night experience. Not only will attendees focus and ultimately, overall enjoyment. enjoy the experience more as it is less disjointed, but organisers can relax and focus Sounds great! What else do you plan on the event content itself, rather than any on having on the main food menu? logistical elements. In terms of our larger meal offer, we tailor our menu to the clients holding meetings This is our Yorkshire issue… why does daily, but they always focus on health and the county wellbeing and are specially developed by stand out for our chefs to improve mental alertness, but meeting and personal touches, with no compromise on taste! event planners? as we know no two Yorkshire offers meetings are the There is always a great selection on offer a variety of same. and all dishes aim to fuel our attendees. settings that suit We make our food inspiring to inspire them! any meeting For example, we offer a dedicated Event Delegates can expect everything from or event. The Host who will be available throughout chunky, tasty salads, to dishes inspired by county benefits the entire meeting. We understand how street food – a rising trend in F&B – such as from brilliant cities such as Leeds and important it is to maintain a consistent flow our pad Thai, right through to a fish choice York, but also the appeal of the beautiful to a meeting, so our host will be on hand to paired with fresh flavours from the likes of countryside and leafy surroundings, so take care of any concerns. oranges and avocados. whether you need to have city centre

What food and drink changes access or prefer a relaxing environment, What did you have to consider there really is an option for everyone. have you made and why? when creating these new menus? Organisers often choose to host their And how flexible is Oulton Hall You also can’t fault the wonderful people meetings at Oulton Hall so they can escape with particular requests? and service that the county encompasses. from their day-to-day office space for an As many are aware, there has certainly A Yorkshire greeting and smile goes a long environment that can inspire attendees to been a shift in eating habits over the past way, which is why we often see organises feel creative. This needs to be combined few years, that we as a meeting venue has and delegates returning to the hotel! with a food menu to help achieve this embraced. For example, we’ve experienced agenda, so we’ve taken this on board to an increase in demand for more specific To find out more about Oulton Hall and create an energising and nutritious selection dietary requirements from vegetarian, its new M&E offering, get in touch by that aims to boost, hydrate and sustain vegan, gluten and dairy-free, which is in line calling 0113 282 1000 or emailing events@ delegates throughout the day. with a growing consciousness of both health oultonhallhotel.co.uk.

March 2020 15 INTERVIEW Winning by Design Ben Chatburn, Sales Manager of Pavilions of Harrogate shares how his passion has secured him a place on the coveted miaList 2019.

On a day of sunshine and snow showers to admit it’s an unconventional area of single page with tired imagery. My graphic at the Great Yorkshire Showground, the study for an event professional, he feels the design experience from my university Pavilions of Harrogate Sales Manager, Ben experience has been instrumental to his days helped us rebrand our collateral to Chatburn is in a lamenting mood: “It’s a success: “It’s something different, but it’s make a contemporary site that reflected bit cold up here – I just want the summer helped me out in my job, because it means the brand.” For Ben, a strong online to come and I’m ready for a holiday!” I can be creative with what I’m doing.” presence is crucial to driving sales: “Since And Ben deserves a holiday more than the new website, we’ve seen an increase anyone. At just 29 years-old, he secured his Ben “fell into events” working in hotels and in web traffic and enquiries have grown name on the prestigious 2019 miaList roll of hospitality on private islands in Australia for dramatically. If you have a solid online honour, designed by the Meetings Industry two years. On returning to the UK, he began presence, you’re going to get noticed.” Association to celebrate outstanding his time at Pavilions getting hands-on event members of the meetings, hospitality and experience as Deputy Events Manager: “I When pushed to reveal his tactics to events industry who go above and beyond was out doing operations, then a role came successfully acquiring new clients, he said: the call of duty. up in sales and I thought that’s where I want “We get a lot of referrals with our corporate to be! It was a brand-new role for me. My clients, but we’re not shy with cold calling “To make the industry top 10, I was just group head of sales Fiona started at the and we’ve done mail drops that have blown away – I didn’t think I’d be in with same time – it was just us two against the landed on the right person’s desk, winning world – and we’ve us an event worth thousands. Appointments grown the business by are booked in for the majority of the year 50% since then.” for roadshows and conferences, so having that proactivity to get our name out there is Asked if he took to going to help us achieve targets.” sales like a duck to water, he replies: “I For those looking to sneak into the 2020 didn’t have much in miaList, Ben offers words of wisdom aspiring terms of skills, whereas event profs would do well to take note of: Fiona had 20 years’ “It’s about being good with people and experience working at developing relationships. You need their the Shangri-La, so she’s trust and you have to deliver – you can’t shown me the ropes. It let anyone down.” He believes starting took me five years to right in the thick of it granted him a wider get to where I am now perspective that has put him in good stead: – there’s a lot to it!” “You have to think outside the box and get involved in all kinds of areas of the business, Celebrated by having a passion for operations, marketing colleagues for using – not just focussing on contracts. It mixes creative methods to up your job – if you do something different reinvent Pavilions’ every day, you enjoy it more.” event offering – for Ben, the key to staying Enjoying a strong start to the first quarter of a chance.” The 10 names were shortlisted on trend is to try to be different: “As an 2020, with the venue nearly booked out for from an extensive roster of industry independent venue we don’t have many Christmas already, Ben clearly hasn’t let the professionals from across the UK and Ireland. restrictions as to what we can and can’t award go to his head: “Everyone who came In X-Factor style, nominees were required do, so we like to say yes to clients as much to Pavilions last year is looking to come back to send video submissions and undergo as possible. Our rooms are blank canvas – so we must be doing something right!” interviews conducted by two panels of spaces – so brands can come in and industry stalwarts. completely transform them. For us, versatility equals creativity.” “The interview was the most nerve-wracking thing – it was like applying for a job! The From initial enquiry to execution, Ben judges picked up on my enthusiasm – we’re emphasises the importance of being a very small team here at Pavilions, we present on the full client journey as a way of all love the venue and want to make it a developing key relationships: “Clients often success.” With a staff of only three sales ask us for advice – so we bounce ideas and members, (one more since Pavilions joined work on layouts – that’s the fun bit of the forces with Yorkshire Event Centre) and only job. If you just went to contract and handed seven running operations, delivering over it over to operations, you wouldn’t have 600 events a year is quite a feat. that trust. It’s really helped us develop a loyal client base.” A Skipton lad born and bred, Ben started his working life studying commercial interior He has also taken his designer’s eye to design at Northumbria University. The first the venue’s new website: “Before it was a

16 www.hospitalityandeventsnorth.com ASM Global Yorkshire ConferenCe & events

Leeds First Direct Arena City centre location 2,500 sqm of exhibition space Banqueting for up to 1,200 guests Theatre style for up to 12,000 delegates Multiple breakout spaces In-house catering Excellent transport links

Contact: Lisa Turton [email protected] 0113 386 3607 www.firstdirectarena.com

Hull Bonus Arena City centre location 1,320 sqm of exhibition space Banqueting for up to 600 guests Theatre style for up to 3,000 delegates 800 seat auditorium Multiple breakout spaces In-house catering Excellent transport links

Contact: Elly Taylor [email protected] 01482 456223 www.bonusarenahull.com

York Barbican City centre location 1,240 sqm of exhibition space Banqueting for up to 400 guests Theatre style for up to 1,400 delegates Multiple breakout spaces In-house catering Excellent transport links

Contact: Sophie Thompson [email protected] 01904 600 035 www.yorkbarbican.co.uk LOCATION

Bridlington Spa

Continued from page 12

While on the spectacular Yorkshire coast 200 acres of rural North seafront, Bridlington Spa and Scarborough Yorkshire, Middleton Lodge, Spa both provide a range of business event has a variety of business facilities combining modern comfort with the spaces for everything from latest technology in iconic locations with sea a meeting for two to a views. conference for 200, with the option to enjoy exclusive History and heritage are in abundance use of the whole house. The in Yorkshire. Set in breath-taking grounds Garden Rooms at Tennants and amid beautiful buildings are facilities Auctioneers in Leyburn for all events at the finest locations. At provides a multipurpose Castle Howard, the house and grounds venue combining auctions have a huge variety of spaces, to host with the arts, education and board meetings for 14 people to an event business events. for thousands. Harewood House, the estate has secluded yet accessible rooms, The Majestic Hotel in accommodating up to 40 delegates. Carlton Harrogate, now the Towers is an adaptable location for a wide DoubleTree by Hilton range of business activities, and ITV’s Victoria Harrogate Majestic has been filmed at all of them! Hotel & Spa, looks truly majestic after a £15 million Work and Stay refurbishment. Mix business Camp Hill From classic to contemporary, urban to with pleasure in the luxury suburban, Yorkshire has a selection of bars and spa, plus for impressive hotels, offering a vast range of meetings, celebrations, conferences and event spaces and services… exhibitions there are 14 stunning suites for up to 500 people. Still in the town and close to Opened in the summer of 2019, Grade II Pavilions of Harrogate, is the Yorkshire Event listed multi-award-winning Grantley Hall Centre, the largest event and conference is pure luxury, with a gym, spa, wellness space in the north of England, while facilities, fine restaurants and areas for small Harrogate Convention Centre delivers world- or large corporate gatherings, plus space in class facilities in a contemporary space. Take the grounds for marquee events. Exclusive your work use of Grantley Hall is also available. Inner City Convenience venture to dizzy With an impressive view of the iconic Get the train in for some business training or Bridge, the Hallmark Hotel in Hull, has five for other corporate requirements at Yorkshire new heights at flexible event spaces with capacity for hotels located next to major railway stations. Britain’s highest pub, the two to 200 attendees. The nearby Beverley Tan Hill Inn in Richmond, Arms is a completely restored 17th century Accessible and awe-inspiring in sophisticated coaching inn with quiet, private rooms for surroundings, The Queens Hotel in Leeds for corporate team any business event, including The Scullery has long been a go-to destination for any building days and and The Old Kitchen. With a golf course business function, while The Grand Hotel & peaceful meeting and country club Cave Castle, also in East Spa, York serves up team building at The Yorkshire, is set in 150 acres of parkland just Cookery School and has quality meeting rooms! minutes from the M62 and has exceptional rooms, event spaces and conference conference facilities. facilities. Originally built in 1906 as a ‘palace of business’, the opulent Grand Boardroom Hazlewood Castle, between Leeds and boasts views across York and the city walls. York, is ideal for team building activities and further north a Georgian country retreat in Yorkshire.com

18 www.hospitalityandeventsnorth.com Advanced delegate management

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Tupgill Park Estate Venue Lowdown Leyburn, North Yorkshire, DL8 4TJ

Tupgill Estate, situated in the heart of the Yorkshire Dales with 513 acres of glorious Yorkshire countryside, is home to The Saddle Room restaurant and the famous Forbidden Corner, Yorkshire’s Large

Catering for up to 120 people in Bell Barn 9 brand new Bed and Breakfast Private dining in our cellar for up to 20 people

Flat ground with power and water, ideal for orienteering Syndicate rooms with all equipment available 24 Hour Delegate rates from £145 per person Team building, Pony Trekking, Archery

www.thesaddleroom.co.uk 01969 640 596 [email protected] SHOW PREVIEW Introducing: CHS Leeds The Conference and Hospitality Show is back for 2020 with a fresh new look... a new name and a second major event!

The annual Conference and Hospitality Show exhibitors being brand new additions – CHS is developed our Meet in the Middle concept (CHS) is back for 2020 and brings with it a set for its biggest year yet. and selected an awesome theme and a fresh new name and features. CHS Leeds, keynote speaker that is due to be launched formally known as The Conference and 2020 will be the first year that hosted buyers very soon. Hospitality Show, is the northern event for can book appointments; offering a great event planners, agents, venue finders and opportunity to meet some truly amazing “Our inspirational education programme executive assistants and PAs. venues and suppliers at pre-arranged times. will be back again for 2020 and will home Hosted buyers will book four appointments in on some of the biggest trends within our Over the last 10 years, this flagship show has during the one-day event, with at least industry. We expect this to be very thought hosted outstanding hotels, venues and event one appointment with an exhibitor based provoking and useful to all that attend.” suppliers as well as attracting the best event in Yorkshire and the North East, as a way of planners and buyers from around the UK. driving new business in the host region. And that’s not all, the official launch of the Back for its 11th year, the show attracts over brand new CHS Birmingham took place 800 buyers and exhibitors from the UK’s top Furthermore, the Meet in the Middle area in December 2019 with members of the venues, hotels and meeting suppliers while designed for VIP and Hosted Buyers to relax Birmingham and Midlands region’s meetings offering a range of educational sessions and take a break, has been re-energised and events industry gathering together to and networking events. Taking place once for 2020. It makes way for a larger space, witness the unveiling of the new show which again at the first direct arena in Leeds, the allowing for more traffic along the aisles and will take place on 27th October at the refreshed event will return on 28th April. will be a great area for catching up. ICC Birmingham.

2019’s CHS 10th anniversary show was Emma Cartmell, CEO at CHS Group said: CHS Birmingham is also creating partnerships predicted to be a major event when “CHS Leeds is the biggest meetings and throughout the region, to ensure the event exhibition space had virtually sold out before incentives event outside of London and we replicates the atmosphere that has been Christmas 2018. Pre-registration was up 10% have some insanely fantastic hoteliers and built over the last 10 years in Leeds: “Our from 2018, footfall increased by 10% year-on- brands that exhibit each year, 2020 will be secret sauce in Leeds was always to create year with a record-breaking 1,350 attendees no different. a world class event that belongs to the city, at the show and 74% conversion rate from and we’re going to do exactly the same pre-registration to show attendance. “Introducing appointments to the show, in Birmingham. This is a city that deserves gives our exhibitors and buyers that extra its own industry event, and we’re going In 2019, CHS Leeds saw an additional 16% added value; it optimises their time and to deliver something really special for it.” increase of hosted buyers the year previous, demonstrates how we can help facilitate concludes Emma. meaning that exhibitors were seeing even great meetings. more quality buyers with purchasing power, CHS Leeds will take place at the first direct a magnificent 5:1 ratio of exhibition stands to “Last year, we announced that we were arena, Leeds on 28th April. Visit Chsleeds. buyers. After last year’s success of bringing going to go big with our business and our com to find out more. over 220 national suppliers, hotels and fresh thinking for CHS Leeds is just one venues together under one roof – with 35% of of the steps we’ve taken. We have re-

March 2020 21 NEWS Sheffield Quayside Hotel Reopens Facilities have reopened at a landmark Plans for New Leeds City Centre Sheffield hotel, which closed its doors at the Hotel Approved end of 2019. Leeds City Council has approved plans Legacy Hotels & Resorts was appointed to for a new 205-bedroom hotel adjacent to re-open the four-star hotel and leisure club the Victoria Gate shopping centre. in Sheffield’s Canal Basin area following Yorkshire its closure late last year when Hilton Landlord Hammerson is in discussions with surrendered its lease on the property. It has an international hotel brand to operate now been renamed The Quays Hotel. the hotel. The 14-storey property and a redevelopment of a car park site will The property, which originally opened under In Brief cater for business and leisure guests and the ownership and branding of Stakis Hotels, offer an on-site gym and conferencing features 128 bedrooms, nine meeting spaces CHS Group Expands Team facilities, as well as a ground floor bar and the Quays Restaurant. The hotel’s and restaurant. The hotel is expected to leisure and health facilities, including a spa, with New Recruits create 50 full-time jobs when it opens. gym and studios plus 20m swimming pool, The CHS Group has announced the arrival accessible by non-residents, have now of three new senior team members, as the Robin Dobson, UK Director of reopened. Paul Smith has also returned as business continues to grow in line with its Development and Project Management Leisure Club General Manager. ambitious new strategy. at Hammerson, said: “Not only does this mark an important step in our wider plans Andy Townsend, Legacy Hotels & Resorts’ Roxanna Malik has joined as Operations to create a thriving new cultural quarter Chief Executive, said: “This is the first step Manager, Rebecca Stenson as Marketing in Leeds city centre, it also demonstrates for an exciting new future for the hotel. We Manager, while Debbie Walker will act as progress in our wider strategy to support know how popular the leisure area was for Business Development Manager in the team. our existing assets by moving beyond people from Sheffield and we are delighted They arrive following the announcement pure retail.” that the facilities are up and running again recently of its three-year strategy and the under Phil and his team of six staff.” launch of CHS Birmingham.

Roxanna joins the CHS Group having Two Decades in the Industry is previously worked as a freelance event manager, as well as within Harrogate Music to Their Ears! Convention Centre, and will take on the Harrogate-based Event Music Company position of operations across the group’s is celebrating 20 years of business events portfolio. Meanwhile Rebecca brings in Yorkshire. experience from outside of the industry to the group, having worked more recently in Over the years, its work has seen the the services sector. Finally, Debbie brings company perform for royalty, celebrities a wealth of experience across the travel and guests in many of the UK’s top hotel and hospitality industry, working for AAA venues from Claridge’s and The Dorchester magazine, Hibu, Thorns and Johnsons in London, to more locally, Grantley Hall Coach & Bus Travel, before arriving with the and Rudding Park among many others. specific remit of the company’s new event: Performances in Brussels, Florence, New CHS Birmingham. York and even Nova Scotia have taken place, all with a central focus on providing “We’re really delighted to welcome local Yorkshire clients and businesses with Roxanna, Rebecca and Debbie to the outstanding live music for events. In recent years the offering has expanded team; it’s an exciting time to be joining the to include corporate audio-visual business.” commented Emma Cartmell, CHS The company is also very proud to have requirements, lighting, event planning Group’s CEO. supported many charities over the years – and production. To coincide with the 20th using its talents and resources to offer great anniversary, the Event Music Company cost savings for charities such as MacMillan will soon launch a new brand, expanding Cancer Research and the PPR Foundation on Co-owner and Director Chris’s event Conservative Party Spring Forum Brain Tumour Research – two charities that experience. Keep an eye out for more are very close to the co-owners’ - Chris information in a detailed feature in H&E Venue Confirmed Hilton and Lucinda Ebbutt - hearts. North later in the year! Harrogate Convention Centre will host the 2020 Conservative Party National Spring Forum in April. DoubleTree by Hilton Hull “The hotel boasts a purpose-built event Paula Lorimer, Harrogate Convention Centre centre and is the largest hotel event space Director, says the event is a huge win for the partners with in Hull & East Yorkshire holding 1,000 people town: “It’s hard for me to overstate what a DoubleTree by Hilton has announced its new for a wide range of events.” major coup this is for the town and our venue. partnership with Hull Trains, which aims to I am very proud of the team here and their attract large, high-profile events to the city. By offering travel incentives, Harwood hopes achievements. This comes after a number that Hilton Hull will “attract new events to of big signings in 2019 and it sets us on a DoubleTree by Hilton Hull, which consists the city that wouldn’t have considered Hull fantastic road for further success in 2020. of 165 bedrooms and several meeting in the past.” rooms, alongside a ballroom which can Louise Cheeseman, Managing Director of “In April this year the whole country will focus accommodate 1,000 delegates, will provide Hull Trains, added: “Hull is a city which we on events taking place in Harrogate. With clients a range of offers and discounts are proud to represent and by working thousands of visitors expected in town, the on travel when hosting events in the city with DoubleTree by Hilton Hull, we can economic impact for the district is estimated through the new partnership. Hull Trains runs encourage more people see what our to be more than £1.7 million.” 92 direct services a week from Hull and the fantastic city has to offer.” Humber region, which are direct to London. Cllr Richard Cooper, Leader of Harrogate It has also recently invested £60 million on Cheeseman continued: “Now with our new Borough Council, said: “What a brilliant five new high-tech Hitachi trains. fleet of state-of-the-art Paragon trains, travel way to kick off 2020. I know the effort to and from Hull and the capital is more which has gone into bringing this event Lizzie Harwood, Director of Sales and comfortable than ever. I hope this new here so congratulations and well done to Marketing at the DoubleTree by Hilton, said: partnership will help to bring more tourism everyone involved.” and leisure events into the city.”

22 www.hospitalityandeventsnorth.com Catering With Style

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Focus on: York

A meeting place for over 2,000 years, York is one of England’s finest and most beautiful historic cities.

Cobbled medieval streets and iconic visit. Most events venues and hotels are under two hours from London Kings Cross buildings tell the stories of York’s people easily accessible on foot from the station and travelling south from Edinburgh takes just and its history. Today, a strong knowledge- with landmark buildings, attractions and two hours 20 minutes. driven economy drives the city forward restaurants at every turn. with heritage and innovation combining to Investment Central create a world-class destination. Regularly The wide array of venues helps create More than a decade of significant topping surveys of the best places to live memorable experiences for guests at investment has helped to transform the city or to visit in the UK recently described as the end of the day as well: dine among and York’s knowledge-driven economy is being ‘picture-perfect from practically every the locomotives at the National Railway among the strongest in the UK with a solid angle’, the city provides a striking backdrop Museum, sail through the city with a river reputation for research, development, for events. cruise reception or host a banquet in the innovation and academic excellence. timber-framed Merchant Adventurers’ Hall, From historical settings such as neoclassical one of the finest surviving medieval guild Key sector strengths include biosciences and ballrooms and Georgian townhouses, halls in the world. With plenty to see and healthcare, creative, digital and IT as well as to newly built conference spaces at the do, York’s popularity as an internationally high-tech rail, food and drink and financial University of York and a host of international- recognised tourism destination helps attract and professional services. The University of standard hotels, York has an enviable delegates and boost attendee figures – and York is home to one of the top bioscience portfolio of venues. York is the ideal setting appeals to those looking to extend their departments in the UK, positioning York for a multi-site conference; you can walk business stay with some leisure time. as a key national and European hub for across the compact walled city centre in bioscience and healthcare innovation with just 20 minutes, allowing delegates to see Centrally located on the UK rail network, current projects including research into and experience more of York during their you can be within York’s historic city walls in malaria treatment backed by funding from the Bill & Melinda Gates Foundation.

The UK’s only UNESCO City of Media Arts, York is also home to world-leading enterprise software businesses and has one of the

Continues on page 28

York Minister The Cookery School at The Grand, York

24 www.hospitalityandeventsnorth.com From the global fame and glory of the Flying Scotsman to the splendour of the Orient Express, trains have transported, inspired and entertained us for hundreds of years.

With a collection that includes over 1 million objects spanning 300 years, the National Railway Museum is a celebration of human endeavour and achievement. The stories that run through the collection provide creative and inspiring backdrops for events including conferences, dinners, receptions and Christmas parties.

www.hiretherailwaymuseum.cpm [email protected] 01904 686226

If you’re looking for a meeting and conference venue far from the day-to-day pressures of the office The Parsonage Hotel and Spa is ideal.

• Tucked away in the village of Escrick, close to York • Easily accessible from anywhere in the country • Presentations, conferences, team-building exercises, and new product launches easily catered for • Full complement of conference and presentation facilities • Wide choice of rooms

The Parsonage Hotel and Spa, Escrick, York, YO19 6LF 01904 728 111 - [email protected] - www.parsonagehotel.co.uk

PROMOTION Five Key Principles H&E North finds out five reasons why you should book your next event or meeting at The Principal York and take your next event to the beautiful historic North Yorkshire city.

The Principal York, located in the heart Booking Online Made Easy of the city just steps away from the train The team at The Principal York, who are station, is an award-winning York-based always on hand to discuss individual conference venue. Named Visit York’s requirements, appreciate that researching Conference Venue of the Year 2019, the perfect event location can be a conference delegates are enveloped in a time-consuming task for busy conference genuinely warm welcome at the beautiful organisers, so they’ve added to their Grade II listed Principal York hotel, which personal service by enhancing the online having been stylishly revived just a couple booking system. The online tour allows of years ago, elegantly combines carefully organisers to sit at their desks and look preserved Victorian architecture with around the venue while the quick and easy contemporary interior design. online booking service means guests can also secure their next event online via the Flexible Facilities IHG Conference webpage, receive instant The Principal York provides a truly flexible confirmation and check live availability. residential venue option, boasting one of the largest dedicated event centres in A Rewarding Experience Yorkshire, as well as 10 additional meeting Conference guests can also take and private dining rooms with capacities advantage of the IHG Business Rewards that range from six people to as many as scheme. Meeting planners, travel 400. The Principal York’s multiple event and professionals, executive Pas and event meeting rooms, as well as including all the bookers can earn points every time they latest technology you’d expect, can be book accommodation, meetings, or an configured to accommodate a variety of event at over 5,000 participating IHG hotels presentation and seating arrangements. worldwide. With plenty of promotional offers and double point periods, booking a Facilities include everything from three conference or event at The Principal York is acres of meticulously manicured a rewarding experience! landscaped gardens which meet views of the iconic York and historic Perfectly Unique roman walls, to the AA rosette eateries The The Principal York is proud of its location Refectory Kitchen & Terrace, The Chapter which, is perfect for event delegates House Bar and the elegant Garden Room. coming from further afield. Conferences at The Principal York provide all the Blending stylish design with iconic elements you would expect from a large architecture, the stunning communal city centre hotel, but the unique historic spaces, including the business centre at the setting combined with an expert dedicated foot of a grand sweeping staircase, lounge conferencing and events team, genuinely and Garden Room, offer additional space provide much more than an average for delegates to catch up prior to or after hotel to make events, conferences and an event. Additionally, a well-equipped meetings perfectly memorable for all the leisure centre with spa and a choice of right reasons. bedroom means overnight delegates can unwind and revitalise ready for the To find out even more reasons to stay at next day! The Principal York hotel, visit Phcompany. com/principal/york-hotel. LOCATION

Continued from page 24

University of York fastest growing and most productive digital workstations, meeting space and indoor and MGallery property later this year. tech clusters in the UK. Digital Creativity outdoor dining areas add a social element Labs World Centre of Excellence leads with to the corporate event offering at the five- Beyond York is Grantley Hall, a newly opened impact driven research expertise in games star hotel. luxury hotel and wellness retreat. The 17th and interactive media, providing UK creative century hall and estate now house 47 rooms industries the competitive edge they need to Novotel York Centre has added 16 new and suites, six restaurants and bars, private stand out globally. rooms and six suites as part of the hotel’s event spaces plus a spa and elite gym all set expansion and renovation project, part of within stunning formal gardens and grounds. Coming Soon an extension to the hotel overlooking the York’s portfolio continues to expand with River Foss. The newly refurbished bar and Visityork.org/conference brands making their debut in the city. restaurant area now feature a terrace Significant investment is transforming the overlooking the river and the revamped Yorkshire House building (formerly home to conference space sees meetings rooms Aviva) into a Malmaison venue, opening benefitting from new later this year. The new hotel will feature communications 150 bedrooms and suites, meeting rooms technology and Click “A meeting place for 2000 years, and pods, a spa, Chez MAL Bar & Brasserie, Share facilities. Starbucks and a rooftop Skybar with views where heritage and innovation combine” towards York Minster and city walls. The Elmbank Hotel has undergone a £5 million The soon-to-open all-seater LNER Community refurbishment, creating Stadium, part of the York Stadium Leisure a boutique experience Complex project, provides a new home for inspired by the 19th York City Football Club and York City Knights century townhouse’s RLFC. Alongside the sporting, leisure and Art Nouveau features community facilities, it is anticipated that the and the city’s stadium will cater for up to 300 delegates or equestrian roots – York 200 guests for dinners and receptions. Racecourse is a close neighbour. Part of the The Cookery School at The Grand, York Cairn Collection, Cairn Find inspiration for your next event opened its doors last year with a range of Group’s portfolio of in York at visityork.org/conference classes and bespoke experiences available, signature properties, the all under the expert guidance of chef hotel will become the tutors. In addition to the state-of-the-art north of England’s first 01904 554 653 • [email protected]

28 www.hospitalityandeventsnorth.com Experience our elegant medieval Great Hall, perfect for dining and banquets. Host an event to remember 2 Coffee Yard / off Stonegate / York in Viking York! www.jorvikgroup.com/hospitality www.jorvikvikingcentre.co.uk/hospitality or call 01904 615505 Coppergate, York, YO1 9WT

JORVIK Viking Centre is owned by York Archaeological Trust. A registered Barley Hall is owned by York Archaeological Trust. A registered Charity in England & Wales (No. 509060) and Scotland (SCO42846) Charity in England & Wales (No. 509060) and Scotland (SCO42846)

CONFERENCES & MEETINGS AT THE NCEM The award-winning National Centre for Early Music is a stunning and unique venue in the heart of historic York, perfect for conferences, dinners and live music. Up to 180 delegates Two additional breakout spaces Private gardens Excellent Transport Fully accessible State of the art AV facilities Parking available & Rail links

tel: 01904 632220 email: [email protected] web: hire.ncem.co.uk yorkearlymusic nationalcentreforearlymusic PROMOTION Innovation Through Investment Annaleigh Marshall, Business Development Manager at the National Agri-Food Innovation Campus’ (NAFIC) Lakeside Conference Centre in York, chats to H&E North about the venue’s recent successes and exciting plans.

Hi Annaleigh! What would you choose as make a positive contribution. With a close refurbishing both our Claxon and Kirkham Lakeside’s highlight of 2019? connection to life sciences, we are aware suites, including upgrades to the audio The Coeliac UK’s Gluten Free Food Festival of our responsibility to the planet and and projectors to enhance clarity in sound was definitely a stand-out. It was not only environment. This is why we introduced and vision. our biggest event ever, with 1,300 people a plastic-free policy across all our food attending, but it was our first open to the services, working in partnership with our Our catering equipment is also seeing an public. We gave Coeliac UK exclusive use catering company. upgrade this year, including a new coffee for the weekend, which made the event machine and appliances which means we truly bespoke. What are you most excited about in 2020? can offer more hot food options. The span and variety of events is huge, but Following this, we’ll be offering even more our flexible space works to adapt for each Future plans? flexibility to clients in 2020, with lots of individual case. We’ll be supporting the Plenty! One of our most exciting plans is evening and weekend booking opportunities International Year of Plant Health with various creating a dedicated video conferencing available. We also enjoyed plenty of repeat events being held on site throughout the suite, which we know is a growing demand bookings, which is testament to our fantastic year, from the UK Plant Health Conference in from event organisers. The new addition will team and facilities. January to Gardener’s Question Time in April. give events greater levels of connectivity nationally, as well as offer a more sustainable Did you make any significant changes to What’s next in terms of investment? option with virtual meetings reducing travel. the centre? We want to offer event organisers the Delegates and event organisers are ever very best and we recognise the need for Nafic.co.uk/conference-centre more conscious about the sustainability continuous improvement in our facilities. agenda and we believe it’s crucial to Therefore, we have just invested in Why We Need to Tackle the Recruitment Challenge Together

As recruiting and retaining staff in the hospitality and events industries remains challenging, Jane Longhurst, Chief Executive of the Meetings Industry Association (mia), discusses the importance of tackling the problem together.

People are the lifeblood of the hospitality, It is encouraging that this is happening. meetings and events industry, yet recruiting However, what we must do if we want to and retaining enough of them remains attract talent to our industries and secure cover topics that will inspire problematic for many businesses and their futures is to ensure that successful recruitment strategies, with a Q&A panel organisations. The challenge has been around recruiters and retainers of talent share formed of Andi Hirons of The Grand Brighton, for several years and is unlikely to get any their winning ways with the wider industry. Adam Rowledge of Rowledge Associates easier following the predicted staff shortfall Similarly, those who may be struggling and Robert Kenward of YOU search & select, caused by the UK’s departure from the EU. need to listen and take note of these fruitful to answer burning questions around finding, initiatives. attracting and retaining talent. Many mia members report staffing concerns in our quarterly miaTouchstone As an industry we need to share our top Recruitment and retention of staff will remain benchmarking report and the latest tips, innovative techniques and award- challenging for some time as we work on ManpowerGroup Employment Outlook winning approaches to not only make our our respective strategies to improve the Survey, conducted in the third quarter of last own businesses more attractive places to situation, but by working together and year, shows that intentions to hire over the work, but also strengthen the view that the sharing our experiences and best practice I next year are up 6% in hospitality and retail. hospitality, meetings and events industries believe we can achieve our aims quicker. are great places to work. Helping each other to improve the industry’s With the hospitality, meetings and events work culture will also go towards changing sectors as competitive as ever and At the mia we have recognised the need perceptions of it, so that more people the demand for talent on the rise, it is to share good practice and as part of our choose to pursue careers in hospitality, understandable that businesses are efforts to help improve recruitment and meetings and events, making recruitment doing everything within their power to find, retention, are bringing together experts struggles an issue of the past. and hold onto, their staff. Many businesses in these fields at a half-day conference in and organisations have introduced a raft of London next month. To find out more about the ‘Addressing the initiatives designed to improve the recruitment challenge’ on 27th March at work culture, from flexible working to Designed with meetings and events London’s Congress Centre, rewards schemes. professionals in mind, the conference will visit Mia-uk.org/calendar.

30 www.hospitalityandeventsnorth.com LOCATION

Focus on: Hull & East Yorkshire

Explore every corner of the East Yorkshire coast for your next conference.

Middleton Hall at the The Deep hull Hull’s Cultural Quarter DoubleTree by Hilton Hull

Looking for a destination to host your next Thanks to pioneering ventures at the All great conferences need great delegate conference? Hull could be just the place. University of Hull, developing the LCD downtime; Hull’s got it covered with culture There you’ll find a beautiful, medieval technology used in screens across the on every corner. Give delegates a taste for waterfront city with a vibrant conference globe and life-saving osteoporosis scanning Hull’s history and highlights during a dinner zone that has a warm and friendly welcome, equipment to name just two, the region with a stunning backdrop. Dine beneath the UK’s fastest fibre broadband and offers is a world leader in research fields from the impressive stained-glass windows of 14th great value for money. healthcare to offshore wind energy, and century or host a meal at visitor the study of slavery and emancipation. attraction The Deep submarium, home to For traditional grandeur, consider Hull’s The university has recently invested in its 3,500 sharks, fish and rays. Dine between Baroque Revival City Hall with its striking conference and meeting offer and provides vast, floor-to-ceiling tanks in the Ocean’s dome and sweeping staircase, or the high quality contemporary facilities to rival Gallery or enjoy a business breakfast with a prestigious Hull Guildhall with its panelled the best of venues. colony of penguins. walls and decorative ceilings. Both offer flexible meeting space ideal for conferences, The region’s thriving chemical, tech-digital A definite on any delegate’s to-do list is the exhibitions and dinners. and cultural industries are fast becoming historic Fruit Market close to . A national hubs of excellence and its unique thriving cultural quarter with contemporary Perfect for larger events are Hull’s newest location makes Hull and East Yorkshire galleries, creative workshops and boutique venues, the £36 million state-of-the art a focal point for the UK and worldwide markets alongside pizza parlours, fine dining conference and concert centre Bonus Arena renewable energy trade as home to the restaurants, quirky hipster joints, and Hull’s or the DoubleTree by Hilton Hull a 10-minute UK’s biggest port complex and Siemens’ very own micro-brewery, the Taphouse – walk away are ideal. The four-star hotel offers world-class wind turbine manufacturing plant ideal for informal drinks receptions. a modern 1,000 seat pillar free ballroom, – suppling turbines for the world’s biggest 165 deluxe bedrooms, rooftop bar, leisure offshore wind farm, located off the East For those looking for something a little more facilities and Marco Pierre White restaurant. Yorkshire coast. hands-on, delegates can enjoy gin making at Hotham’s Gin School in Hull’s quirky Big Business Culture Club Hepworth’s Arcade or chocolate making As well as now being able to attract events During 2017 as UK City of Culture, Hull’s with Coco Chocolatiers. In the traditional on a larger scale, Hull thinks big when it reputation as a centre for culture and resort of Bridlington, delegates can try their comes to industry, too. Tapping into this creativity grew worldwide, the city hosted hand at making sticks of seaside rock or go locally based wealth of research expertise numerous cultural conferences and porpoise spotting at Spurn Point, Yorkshire’s and knowledge can enhance conference continues to attract both national and very own Land’s End. programme content and provide industry international arts conferences to the area. related field trips. Whether you’re looking for an informal Away from the hustle and bustle of the city, space, urban chic, a grand rural retreat or International health care giants Smith & Sewerby Hall, set high above the sea on the simply the latest place to be seen, then Hull Nephew and RB (Reckitt-Benckiser) are East Yorkshire Coast or Bridlington’s flagship and East Yorkshire has it all. both headquartered in Hull, with RB recently venue The Spa, with its stunning Art Deco expanding its research and development ballroom and Edwardian Theatre are must Meethull.com programme by investing in a new £105 visits. Both Cave Castle Hotel and Country million Centre for Scientific Excellence in Club and Tickton Grange Hotel set in their the city. own grounds offer a taste of country house splendour too.

March 2020 31 A DAY IN THE LIFE

Making Her Mark

As Hallmark Hotel Hull enters its 10th anniversary, we caught up with its General Manager, Serena Jayne Walters, to discover more about her working days and the secrets behind her guests returning year-on-year.

Nestled within 17 acres of stunning Yorkshire landscape, offering panoramic views of the iconic Grade I listed Humber Bridge, sits the Hallmark Hotel Hull. With One of the many reasons why I enjoy the and I will be kept informed of any updates easy access from the M62/A63; an world of hospitality, is that you can never throughout the day as required. hour’s drive from Leeds and York and predict how your day will evolve. I can two hours from Manchester; the Hallmark guarantee that no two days are the same. I can often be seen during breakfast and Hotel is located within 10 minutes of Hull In my role as General Manager, you must be dinner service alike as it’s important to city centre. able to flex with any situation which presents engage with guests, listen to feedback itself on the day. Each guest is individual, and deliver across all areas of the business. Yet on arrival, you could be forgiven their expectations will always be different; Health and safety are paramount, and I for thinking you are in the middle of the therefore, it is important that as a team we ensure that all daily tasks and reports are countryside – given the sense of wellbeing are always intuitive to their needs. completed and actioned. I also personally the hotel brings once you take in the look after the on-site sales team – it’s always spectacular surroundings. Its famously I have a tenacious and fast-paced exciting to discuss new enquiries and welcoming experience is enjoyed by approach to the running of the Hallmark collaborate on new ideas. an eclectic mix of clientele throughout Hotel Hull; and one that my colleagues are the week, from regular corporate and now used to. Communication, transparency The Lounge is the hub of the hotel; one leisure guests, to conference and meeting and integrity are key to my role; if we have where business meetings are held, along delegates alike. It is this diverse mix of spent time discussing an idea, then I expect with informal interviews and afternoon teas. business that provides the foundation immediate action and follow through. It is this area where I catch up with regular for the relaxed, informal yet professional guests and meet new ones. This is an area ambience of the hotel. I’m incredibly lucky to have an amazing which I use as my second office (for the team in front of me with a wealth of relaxed ambience and that view!) My A personal service is delivered with the experience and a genuine desire to deliver background is sales and marketing, so I love care and attention expected of a highly a high level of hospitality with personality talking to our guests! established four-star hotel by its General and a smile. This is highlighted further by our Manager Serena Jayne Walters and the consistently high TripAdvisor star ratings and I will catch up periodically throughout team she has nurtured over the past eight guest feedback. the day with central office requests and years. We spoke to Serena to discover the financial forecasts and budgets; as well work that goes into making the hotel feel During the week, my day either starts with as checking that our guest rooms and like a home from home… a 90-minute Hot Bikram Yoga practice or maintenance issues are discussed and clearing down my emails before arriving addressed accordingly. There’s a lot to at the hotel. Unfortunately, no industry be done and it’s not always 9 to 5 - well can avert the continuous daily emails! My not ever! colleagues know that I hate sitting at my desk, so I will generally end up catching up I thoroughly enjoy working with my team, on emails either at the beginning or end and the sense of wellbeing that the hotel of the day – my team and guests are my provides during the working day – this only daily priority. further drives me forward and excites me to how the Hallmark Hotel will evolve in 2020 My first task is to sign off our daily allergen and beyond. sheets, which is paramount for any food and beverage business. I will then ensure Hallmarkhotels.co.uk that I have spoken to the Duty Manager 07500 787 512 and team on shift, ensuring that I’m aware [email protected] of meetings and events taking place on the day. Reception is the oracle of our hotel –

32 www.hospitalityandeventsnorth.com Events Advert.pdf 1 02/12/2019 15:12

INDUSTRY OPINION

C Function rooms with capacity M of 300.

Y Concert venue. CM Boxing and sporting venue. Green MY Awards nights, Conferences, Team Building, Training events CY and Exhibitions Meeting rooms to hire from CMY £50 ex VAT. Machine K Banqueting menu starting at £6.95. Jonny Ross, founder of Fleek Craven Park | Hull | HU9 5HE

01482 716550 [email protected] Marketing, discusses how digital can reduce your eco footprint.

In 2020, sustainablity has never Promote It AT THE KCOM STADIUM been so relevant. As more and Use social media to promote more people get switched your events, start conversations, Winners of the 2015, 2016 & 2018 Stadium Experience Overall on to personal responsibility and push the sustainable Matchday Hospitality Award and their impact on the aspects of your event. environment, green events are Sustainability is relevant and

Fresh Locally Sourced Food set to become the norm. attractive, so it’s essential to show you’re an ambassador for From conference waste to use sustainability in the sector. of resources and energy, our 93% Customer Satisfaction footprint can be substantial. By Be Social considering sustainability in your The immediacy of social Call: 01482 358 327 event planning, not only will you media means your event Email: [email protected] tap into topical agendas, but attendees can receive the you’re also doing something latest information in a variety important and worthwhile. So, of engaging ways. Hashtags, how can digital help? Here are polls, videos, live streaming, and a few ideas… online conversations increase engagement. It also enables Get Planning individuals to attend virtually Do some in-depth analysis of without the need to travel. your events and try and assess the impact they have on Think Tech the environment. What small What AV equipment do you changes could have the most use? Could it change without significant impact? Where can impacting on quality? Talk you improve environmentally to your suppliers about what without affecting your budget? can be achieved and be an agent of change. They may Reduce Paper even incorporate this in their Go paperless by using the operations going forwards wealth of software and apps when working with other clients. available, from e-ticketing to communication boards. See more digital tips at Stop printed mailshots, and Fleek.marketing. ¥ Easy access to the M62 with stunning views overlooking the instead distribute programmes iconic Humber Bridge and Yorkshire Wolds. ¥ Five meeting rooms electronically (with the benefit for up to 200 delegates. ¥ Event suites for up to 200 guests. of allowing you to update information in real-time). ¥ 95 comfortable bedrooms. ¥ Hallmark Grill, lounge and bar including outdoor decking. ¥ Gym. ¥ 17 acres of grounds perfect for team building. ¥ Helipad. ¥ Marquees and tipis available. ¥ Free superfast WiFi ¥ Plenty of free car parking.

For more information or to book, contact Serena Jayne Walters on 07500 787512 or [email protected]

Hallmark Hotel Hull Ferriby High Road, North Ferriby, Hull, HU14 3LG [email protected] 0330 028 3414 | www.hallmarkhotels.co.uk/hull

March 2020 33 eventLargest space in Hotel Hull & East Yorkshire

Visit us at CHS Leeds stand F22

• Best Large Exhibition/Conference Space award winner - CHS Awards 2018 • Ballroom capacity of 1000 delegates • Dedicated conference centre with over 1000sqm of event space • 165 bedrooms • 0.2 miles from Hull Trains partnership offering discounted delegate rates

To enquire about your next event contact our events team on: [email protected] or 01482 755500 Option 3 24 Ferensway, ,HU2 8NH dthull.doubletreebyhilton.com

Corporate hire with a difference The Deep offers an exciting and unique space for your corporate events. From small gatherings to large scale events for up to 250 guests, we tailor all our events to meet your needs.

s s S t F e n u m m ve In Pe ts ll o e f es n n y e ro in g or c gu ve qu ng ars kin m spa in breakfast e ipped meeti and networ al reception

Let our dedicated events team help make your meetings successful, product launches remarkable and your corporate events unforgettable.

Contact us now to book your event! www.thedeep.co.uk 01482 382000 • [email protected] CASE STUDY Charismatic Corporates Penguins and mermaids make things memorable for international guests at Hull’s amazing aquarium, The Deep.

The visit to The Deep enabled delegates to quiet table, set away from the buzz of excited see for themselves the benefits of supporting conversation in the main dining area, and conservation to protect marine life. It also the events team provided that to ensure they underlined the value of the Dunlop Oil & could enjoy their meal in peace. Marine – Part of Continental AG ethos as it manufacture hoses to connect crucial Claire Garbutt, Marketing Manager EMEA, installations all over the world. said: “The company wanted to try a different venue for the evening having held such Roy Caussy, Head of Global Sales Marine events at Rise Hall and Normanby Hall in and LNG, said: “Our guests include operators, recent years. suppliers, contractors, research institutes and potential future clients. It has become “We decided to go for a completely different a forum where they can learn from us and venue. We have about 300 people at our among themselves, learning from best factory in Grimsby and many of them have practice to improve the industry. been here before. Obviously, it has a strong marine connection and our guests were “It’s important that the quality of our product very impressed.” is absolutely right because if the hoses fail, they could cause pollution. We have direct Freya Cross, Business and Corporate Manager responsibility to improve the quality of the at The Deep, said: “This was an opportunity product and to offer solutions to contain the for us to demonstrate the quality of The Deep oil in the event of a leak: “We decided to as a venue and the high levels of service come to The Deep because it is a different which we offer as a team. experience for our guests and it is a good fit with the priorities of our industry.” “By working closely with our clients at Dunlop Oil & Marine – Part of Continental The Deep’s status as an internationally The business and corporate team at The AG and paying attention to detail we were renowned tourist attraction with the strongest Deep worked closely with the marketing again able to meet the needs of some very commitment to education and marine department at Dunlop Oil & Marine – Part of influential guests who expect the highest conservation made it the ideal choice for a Continental AG to ensure that each element standards. It was particularly pleasing company which has placed environmental they had planned was delivered successfully. that a company based in Grimsby which protection at the top of its agenda during With day visitors able to wander around was presenting a major conference near more than 50 years of operations in and enjoy the animals, displays and exhibits selected us to host such an the Humber. until 6pm, it needed a fast turnaround important part of the proceedings.” to welcome the guests as they began to arrive just 15 minutes later.

Attendees made their way to the observatory for drinks and canapes and were greeted by Pebbles the penguin and Tor the mermaid, the delight on their faces making it clear that The Deep is a venue like no other.

While guests from as far afield as Canada, Nigeria, Iraq and China enjoyed spectacular views of the Humber and the aquarium, The Deep’s dedicated events team completed the transformation of the Endless Oceans Gallery into a stylish restaurant with Dunlop Oil & Marine – Part of Continental nautical displays on the tables and a AG brought more than 160 employees and themed staging area. The entertainment Fast Facts guests from 37 different countries for dinner for the evening was The Shanty Boys, Event: Dunlop Oil & Marine 46th and discussions as part of its 46th technical showing off their marine themed talents conference, which took place over four days. as acapella enthusiasts to delegates. technical conference The agenda for the seminars and forums When: 11th April 2019 held at the DoubleTree by Hilton Forest Pines Dinner featured a strong Yorkshire theme Resort near Scunthorpe focused on the major including a creamy vegetable soup and Where: The Deep a rhubarb and apple custard crumble, issues facing the international oil and marine Attendance: 160 employees and guests from industry, with cost and the environment with the menu carefully devised to 37 different countries dominating discussion. meet a range of dietary and cultural requirements. Some guests requested a

March 2020 35 COMPETITION Win a Stay for Two at Mercure Hull Grange Park Hotel

See for yourself why the 19th century manor house on the outskirts of Hull earned the title of Remarkable Hotel of the Year 2019.

Surrounded by 12 acres of landscaped a treat. From the conference menu, a cream, popcorn and soft drinks cinema-style gardens, Mercure Hull Grange Park Hotel delicious working buffet lunch may be on the – add real ‘wow’-factor to your experience. is a beautiful four-star manor, combining cards for your action-packed meeting, or a unique rural charm with all the benefits of freshly cooked barbecue in the gardens may As you’d expect from one of the world’s the prestigious Mercure brand you’ve suit a rewarding away day in the summer sun leading hotel chains, billing is honest come to know and love. With 100 stylishly – the choice is yours. and straightforward, one price covering refurbished bedrooms, a health club and a all charges – with no hidden costs. range of flexible meetings spaces, it is the Guests can also stay motivated by working Understanding your time is precious, Mercure perfect setting for your next conference or out in the fully equipped gym and relaxing has recently launched its streamlined online away day. afterwards in the indoor heated pool, booking service, Meetings Express, allowing enjoying the superb sauna and steam rooms you to book your next meeting room more 10 meeting rooms, all with complimentary or taking a treatment at The Spa Serenity quickly and conveniently than ever, in one high-speed Wi-Fi and AV equipment, make beauty salon. easy-to-use experience. it one of the largest and best-equipped event spaces in East Yorkshire. The elegantly Located on the picturesque fringes of It’s never been easier to see for yourself why renovated International Suite is ideal for Hull, a short drive from the vibrant city the prestigious Remarkable East Yorkshire large corporate events seating up to 550 centre and Beverley Racecourse, you’ll Tourism Awards presented Mercure Hull delegates theatre-style with separate eating feel exceptionally connected and with Grange Park Hotel with the accolade of and exhibition areas and ground floor free parking for 600 cars – it’s all smooth Remarkable Hotel of the Year 2019. vehicular access – making the limit your sailing. Only minutes from the M62 and imagination. Cottingham train station and just 17 miles from Airport, guests from across Expansive outdoor spaces create the the north and beyond will have little trouble perfect backdrop for team building and making the journey. entertaining delegates, providing a stunning change of scenery to inspire and engage. No matter what you’re looking for, the The events team can help you create an dedicated events team can help to create enjoyable programme of motivating away a unique day, designed specifically for you day activities, ranging from archery to tug and your delegates. The Day Delegate of war and Olympic-inspired games to a Meeting Package features everything you themed treasure hunt and more, to get your expect from Mercure and more, including team working together and having fun. high speed Wi-Fi and LCD projector with on- site tech support, your dedicated meeting When it comes to food, internationally host and fresh, varied and healthy catering inspired dishes fresh from the in-house fine options. Optional upgrades such as a dining restaurant, The Brasserie will go down cinema break for delegates – including ice

address. The winner will be the first COMPETITION randomly selected on the closing date: To win an overnight stay for two including 1st May 2020. dinner and health club access at the Mercure Hull Grange Park Hotel, simply Terms and conditions apply: Maximum answer the following question… one entry per person. Prize is subject to availability, and times and dates remain at management’s discretion. When entering How many delegates can The the competition online, you have the International Suite accommodate? option to not be entered into H&E North Magazine and Mercure Grange Park Hotel Enter online at Hospitalityandeventsnorth. databases in order to be contacted about com/competition or by post to JLife Ltd, news, promotions and special offers. Postal Unit 7, Gemini Business Park, Sheepscar entry data will not be saved. The winner’s Way, Leeds, LS7 3JB. Please ensure your name may be printed in a future edition of entry includes your name, address, H&E North. Publisher’s decision is final. daytime telephone number and email

36 www.hospitalityandeventsnorth.com Jet Setter FASHION You’ve organised the incentive getaway and now you have the dreaded task of choosing what to take with you. Add these to your list…

On the Road

Comfort is key when packing for a flight or for an excursion abroad. With little knowledge of what may lay ahead or with limited luggage space, outfits that can work well in a variety of situations are ideal. Joe Browns, the Yorkshire-based retailer has released its brand-new spring/ summer collection which includes this simple but Suit Yourself effective get-up of grey checked trousers paired with a cream Henley shirt – a solid This black denim boiler suit from much- staple for any occasion. Suede pumps loved high street staple Dorothy Perkins complete the look. is H&E North’s wardrobe pic of choice Trousers: £50 for popping off on that super select Shirt: £23 incentive break. Smart but casual Shoes: £45 enough to be ready for anything that lies ahead at your destination of choice, Joebrowns.co.uk match it with a cosy roll neck jumper or keep it cool with a lighter top for trips to warmer climes. £42

Dorothyperkins.com In the Bag Early Bird

This oilcloth bag with truly retro design is the ideal size for the stayover at a venue or for shorter corporate travel trips. A ‘weekend’ bag with plenty of storage for all your essentials is just the thing, so don’t forget it! £29.95

Rexlondon.com

Nice and Neat

The Samsonite business collection has been designed to create innovative Blue J luggage ideas for the frequent business traveller, and the trusty An essential for trips away, this navy holdall garment bag has had a refresh. This bag from Debenhams’ exclusive J by time it’s lighter than ever but still has Jasper Conran range combines style and plenty of extra storage for all your function. Offering a large and spacious extra bits and pieces. The Pro-DLX interior for all your essentials, it features 5 bag in ballistic nylon and leather multiple compartments and a removable comes in two sizes depending on shoulder strap. your requirements, and you can even £80 monogram the product with your name or marker! Debenhams.com £169 (small) £255 (medium)

Samsonite.co.uk

March 2020 37 LOCATION

Focus on: Leeds

What’s behind Leeds’ success as a conference and meetings destination?

The city of Leeds was named the fourth international delegates. Leeds is only a most popular conferencing destination in two-hour train journey from London or one the UK in the BMEIS report 2018 - with the hour by air, making the city incredibly well city contributing £212.7 million to the local connected to the capital. Leeds Bradford economy in 2017, (UKCAMS). The 2018 STEAM Airport also offers excellent transport links survey recorded that Leeds welcomed 29.1 with national and international flights to million tourism visits in 2017, a 6.3% increase over 75 international destinations and eight from 2016. The city continues to climb the UK destinations. rankings - but what’s the driving force behind the success of this diverse city in the north of Leeds also boasts an exciting and unique the UK? venue portfolio, including boutique hotels, interesting museums, innovative sporting Claire Heap, Head of ConferenceLeeds, the venues and specialist arenas. However, conference bureau for the city, has outlined there are a number of other reasons that just some of the many reasons that the make Leeds stand out from the pack – and city is drawing in a wide range of national this is because of the reputation that the and international city has in its sectors. conferencing business, year “The city works hard to provide the spark after year: for the latest innovations in healthcare “With its easily technology. Its history and heritage inspire accessible a proud manufacturing sector. It’s also location, the a centre for financial and professional city of Leeds services. Not only this, but the variety of is attractive digital and information economy businesses to both basing themselves in Leeds has created national a tech boom here. Leeds is home to a and diverse array of sectors, fields and industries, and these form a variety of hubs from which conference organisers can find experienced professionals who are on the ground, woven into the fabric of the city

Trinity Leeds

38 www.hospitalityandeventsnorth.com EVENT MUSIC Co. YOUR EVENT SIMPLIFIED

Some of what we do - all in-house LIVE MUSIC CONFERENCE PRODUCTION LIVE ONLINE VIDEO STREAMS LIGHTING & SOUND HIRE DANCEFLOOR HIRE EVENT CREATION & MANAGEMENT We provide top quality on-site catering for business lunches, corporate events

and charity balls around the UK no matter We bring together all the aspects of creating spectacular events. Outstanding, how large or small. We work alongside bespoke live music and entertainment, event companies and venue management imaginative lighting, technical know-how and creative event production. All from teams to ensure your business or charity one source offering time, cost and stress savings throughout. puts its best foot forward at all times.

0113 871 5999 / 07855 276131 eventmusic.co.uk [email protected] 01423 508800 Production Kitchen @eventmusicco Unit 1 York House, 55 Easy Road, Leeds,

with their research and development. The the UK healthcare sector; with world-leading draw of these institutions, academics and companies, clinical expertise, research and thought leaders, with their expertise and development capacity across its universities, innovation, is a real bonus for conference hospitals, healthcare and medical device organisers. manufacturing sectors.

“It is because of this factor that 2019 was a “Not only does Leeds have a long-standing particularly strong year for the healthcare history of healthcare innovation, the city’s and pharmaceutical sectors. We were healthcare sector is continuing to evolve pleased to see more and more of these as venues and organisations, including the sector conferences taking place in Leeds, University of Leeds, commission new research as organisers were drawn to the city through to make breakthroughs in medicine, long our reputation and the resources we have term conditions and more. Leeds helped available to them. pioneer the Charnley hip system as well as the UK’s first ever hand transplant and “Last year, we were incredibly pleased to is supporting ongoing £3.5 million research host the 19th annual British Association of into the role of AI and imaging to achieve Paediatric Endoscopic Surgeons (BAPES), precise radiotherapy delivery, testing new the Association of Laparoscopic Surgeons chemoradiotherapy protocols, blood and Annual Scientific Meeting (ALSGBI) and imaging biomarkers for treatment response, the UK Congress on Obesity – all world- with special regard to specific cancers. leading events which are set to leave a lasting legacy on medicine and healthcare “It is this kind of world-leading research across the world. We also have the British which continues to develop Leeds’ strength Association of Endocrine and Thyroid in this sector, in turn driving a wide range of Surgeons (BAETS) annual conference new and exciting conference business in returning to Leeds for the first time since healthcare and pharmaceutical, alongside 2003 this year, which will see experts from all our other sectors which are performing over the world meet to discuss the future of equally as well. With the above in mind, endocrine surgery. we’re placed for an exciting and successful year in Leeds in 2020 with a variety of new “Leeds is already a major hub for health conference wins, returning conferences and innovation and is home to NHS England home-grown events which continue to grow and the Leeds Centre for Personalised in scale.” Medicine and Health. The city is a powerhouse in terms of its contribution to Conference-leeds.com

March 2020 39 Our bespoke service will create a truly unique, memorable and outstanding event from start to finish.

www.shenderey-events.com 07946 629309

ST GEORGE’S CENTRE An aff ordable multi-purpose venue in the heart of Leeds

• Excellent facilities for meetings, conferences, & events • 10% introductory discount • Passionate and dedicated events team • Built-in AV equipment and fl exible confi gurations • 10 minutes walk from Leeds train station • Check out our 3D virtual tour for more information

DoubleTree by Hilton, Leeds City Centre For enquiries please contact our meetings and events team on 0113 383 2140 or at [email protected]. 2 Wharf Approach, Leeds, LS1 4BR For further information or to view our 3D virtual tour 0113 241 1025 • DoubleTree.com please visit www.stgeorgescentreleeds.org.uk.

SPRING DELEGATE PACKAGE

£30 £25 per person per person inc VAT inc VAT PACKAGE INCLUDES THE SOUPER DDR

• Room Hire • Mineral Water • Room Hire – brand new Hospitality Box/Suite • Conference Host • Delegate Stationery • Conference Host • Arrival Refreshments • Data Projector & Screen • Arrival Refreshments • Mid-Morning Refreshments & Biscuits • Flip Chart & Pens • Mid-Morning Refreshments & biscuits • Light Lunch • Complimentary WI-FI • Soup and Sandwich Lunch • Mid-afternoon Warm Cookies & Hot Chocolate • Complimentary Car parking • Afternoon Refreshments & Biscuits • IP TV System • ClickShare with 65 inch TV

Minimum number of 10 apply Maximum of 20 Valid on Bookings from 1st Nov 2019 - 30th April 2020 Booked between 1st Nov 2019 - 30th April 2020

[email protected] 0113 203 3899 (opt 3) emeraldheadingleystadium.events PROMOTION

Juliet Shenderey of There’s No worldwide events company Shenderey Events speaks to H&E North about why Such Thing it’s worth having a ‘middle man’ and how she first as ‘9 to 5’ landed in the business.

Two decades on, it’s incredible to realise that “However, there are ways and means of getting event management company director Juliet your vision without having that big budget. I work Shenderey had a whole other career before with charities and small to medium-sized businesses actually venturing into the events world. Originally who might just need a Christmas party planning for trained as a solicitor in London, Juliet fell into her 50 guests or an exclusive product launch.” dream job as an events planner by accidentally voicing her opinion to the law firm’s senior partner The former legal eagle has also noticed a rise about that year’s dull annual party: “Basically in ensuring the utmost privacy when dealing no one ever wanted to go and it cost the firm with hosting events for high-flying clients and a fortune…so they handed me a budget of a businesses, something which Shenderey Events is quarter of a million pounds to create something happy to provide. Some brands would prefer their Photo: Rob Clayton Photography better next year!” event spending to understandably stay under the radar, or for exclusive VIPs to feel comfortable “I managed to get the event in for under attending a corporate function without getting £100,000 and everyone had the best time. I knew too much press or public attention afterwards. then that I loved doing that more than I loved Non-Disclosure Agreements are more prevalent practicing law.” now for all suppliers. But sometimes the events are so closely guarded that even Juliet has struggled And with that Shenderey Events was born. to get in – hilariously once getting a swiftly Purposely trading under her own name means overturned parking ticket when delivering an that every event is truly a reflection of her own event for a visiting member of the Royal Family! creativity and exceptional service. With her pristine reputation on show at every occasion she creates, The Leeds and London-based event prof has also Photo: Rob Clayton Photography many businesses have turned to Juliet over the amassed a hardworking team of professionals years to deliver their events. around her who also share her ethos for exceptional creativity and service. With the Balancing “a thousand things” at once is the norm next generation waiting in the wings for their for Juliet, putting it down to practice and her opportunity to work in the industry, Juliet is also legal background for being able to prioritise what proud of the invaluable training she has provided needs to be organised in the run-up to an event… to young people who have joined her team over meaning her clients can sit back and enjoy the the years to learn from the best too: “I would results. Frequently meeting briefs across the UK not employ people I didn’t trust to run my own and into Europe, Juliet reveals amusing stories of events,” Juliet says plainly. “I have strict guidelines having to calculate the weight of wine crates and very strict levels of expertise that they have to to transport them along the canals of Venice to take on. However, if the client would like to me to reach an event venue: “We always tell our clients be present, I will always make sure that I am there that everything is possible. Although the only time to ensure the smooth running of the event. Every we were unable to deliver that promise was for a stage of the planning and execution is a face-to- client in the south of France who wanted a real face process with the client.” live giraffe at an event. Luckily they settled for a unicorn instead!” With budgets being slashed and in-house event planners working exclusively at many venues, With a heaving book of trusted suppliers and some might not see the value in hiring Shenderey venue contacts, Juliet and her team are ideally Events to handle it all, but Juliet warns against placed to produce an event that is everything trying to cut corners: “We can do everything you dreamed of and more – even if you don’t from the initial meetings to the design, the know exactly what it is you want: “There’s a lot of production and the management. We have great reading between the lines and getting to know relationships with our suppliers meaning in the long the client and what they like in order to truly run you’ll get much better deals instead of going understand what they are after. The beauty of not direct. By hiring Shenderey Events you can actually being tied to any venues or suppliers is that we save money! At the end of the day, we take away can hire what’s best for the client.” the pressure and that’s invaluable.

The experienced events manager has definitely “And with us there’s no such thing as a noticed a change in tide for corporate events carbon-copy event. Everything is bespoke and however: “When I first started some of the uniquely special.” big banks and law firms would almost give a blank cheque for their event plans. Nowadays To find out more about how Juliet can make your the budgets are often much smaller, but the event into something spectacular, visit Shenderey- expectations are definitely higher. events.com or call 07946 629 309.

March 2020 41 2200 550 hall of residence theatre style bedrooms 120 cabaret style 2000 SQM exhibition space ONE amazing campus 600 people for banquet dinners

If you like our numbers you’ll love our people, so get in touch with us now.

www.meetinleeds.co.uk /meetinleeds @meetinleeds t: 0113 343 6100 e: [email protected] PROMOTION Trend Setting Harriet Boatwright, Sales and Marketing Manager at MEETinLEEDS, offers her expertise on the top four conferencing trends for 2020.

MEETinLEEDS arranges conferences, It’s a new year and a new decade, so why not try a new strategy? The start of the meetings and events at the University year provides the perfect opportunity for reflection, and more importantly, forward thinking for the next 12 months that lay ahead. To beat the competition, conference of Leeds. It has venues to suit most and event organisers should take advantage of this fresh beginning by looking at purposes and budgets, many of upcoming trends and thinking about how they can implement them in their own work. which are available year-round, from a simple day meeting to a fully Whether that means including new methods of technology within your event, offering managed residential conference, sustainable catering options or creating experiential meetings, with competition higher than ever, it’s crucial that organisers and conference facilities are ready to hit and all close to the heart of Leeds. the ground running in 2020.

1. Live Streaming One way in which organisers can truly bring guided tours of the city, or even a simple There is no denying that technology offers a their city to life via food is by opting for outdoor networking setup. wealth of benefits within the conferencing suppliers who favour locally sourced and industry, helping us to create an overall seasonal ingredients. This not only offers For past conferences, MEETinLEEDS has superior delegate experience. delegates a more localised and personal arranged 5K runs, as well as countryside touch to the event, but also further promotes walks and public art trails. With a wealth of One particular aspect of technology that is the city and the surrounding areas. wellbeing benefits on offer to delegates who becoming increasingly popular is the use of visit Leeds, including Galleries in Parkinson, live streaming, as it offers the ability to widen What’s more, catering to special dietary the M&S archive and gym and pool facilities a conference’s audience reach by bringing requirements is more critical than ever. at The Edge, wellbeing is widely encouraged the attendees right into the room with you, By showcasing that an event’s catering across all events within the city. even if they are hundreds of miles away. includes gluten-free, plant-based and lactose-free options, you can help to create 4. Sustainability on Campus Following the huge success that live an inclusive environment and encourage as The move to more sustainable events streaming has had at the University of Leeds’ many attendees as possible. is not something that happens School of Music department, it is now used overnight but is a long-term for a wide range of conferencing activities Finally, with an enhanced commitment that will including broadcasting performance exams, focus on sustainability in continue to be a high assessed performances, concerts and conferencing in 2020, vegan priority in 2020. keynote speakers within the music industry. and vegetarian options The department has also recently invested are becoming increasingly The University of in a new creative space specifically for popular choices within Leeds is increasingly live streaming. the conferencing industry. considering the Ensure that your event caters social, environmental, Another huge benefit of live streaming is to all dietary requirements economic and cultural the ability to widen public engagement. For while also enforcing a responsibilities of its example, the University of Leeds’ sustainable mindset. institution, which will allow concert hall sits 250 people, campus to be operated in while its live streaming channel 3. Wellbeing a more sustainable way. This has over 53,000 followers. This The trend of wellbeing includes focusing on building means that performances across all sectors is no knowledge and capacity, acting as and keynote speakers are longer a passing phase, but a positive partner in society, making the most now able to be reached is becoming increasingly of the available resources and embedding far and wide. Live more important within many sustainable practices through collaboration. streaming also enables industries, and will continue to organisers to delve into grow into next year. By focusing on an integrated approach the demographics of its across the entire university, it can work audience, which not only A conference presents the together to ensure that improvements in showcases where their live perfect opportunity to balance sustainability are continuously being strived streams are being viewed, but business with leisure and by taking towards, while also responding to global also can form the basis of future simple steps, such as including the challenges through research and education. improvements. use of outdoor venues within an event, conferences can add a further sense of For more information about MEETinLEEDS, 2. The Choice of Catering wellbeing for their delegates. What’s more, visit Meetinleeds.co.uk. Within the industry, food is one of the most creative activities for delegates arranged important elements for any event. Therefore, before, during or after the event can also it’s crucial to ensure that the catering is have a positive impact on the wellbeing of planned in detail and well in advance. attendees. Whether that includes workshops,

March 2020 43 MEET THE CATERER Family Dinner

A disappointing dinner party inspired Jonathan Clark to set up his own catering company. H&E North finds out more.

F4D (Friends 4 Dinner) Events Ltd is a multi- site running an event. casserole. It’s finished off with sweet treats award-winning Yorkshire-based catering and coffee. company that operates from Tadcaster A huge team effort is essential to keep and works across the north of everything on track and I love the So, why should event profs choose F4D as England to serve up delicious fact we can be together as a their catering partner? food for corporate and family every day and I feel The team at F4D will ensure your menu is private clients at their very blessed. My wife Katrina as exciting as your event. Every menu is events. Established by is the ‘people person’ and designed around your guests and adapted husband and wife team if you need an answer to to the constraints of the venue. When you Jonathan and Katrina something, she will have choose F4D you know you are in safe hands. Clark, they aim to provide it. Hayley, my daughter creative design, great who is very organised We will always ensure all your guests dietary food, expert planning and and energetic, keeps needs are catered for, with any special first class service with a everything rolling. requests taken into consideration. Our entire memorable experience that business is built on family and we endeavour will capture the imagination Why is Yorkshire a great to provide our clients with a friendly and of your guests. place to work in catering? approachable service, just as if they were Yorkshire produce is some of the our family too. Hi Jonathan! How did you best in the country. As everything is on get started? our doorstep, we can keep our food miles What’s your favourite part of the job? It was after a particularly uninteresting dinner and carbon footprint to a minimum. I love the diversity. No two days are party that my wife and I were invited to ever the same. Myself and our that I was sure I could produce something What makes a good menu team of chefs are always much better and thought there was clearly a for a corporate event? conjuring up new dishes. We market for it. We started out making a dinner We find that canapes love playing with spices and for two people – who we are still friends with tend to suit most events, international flavours. to this day – and from there it just took off! although for something more substantial such as Away from the events We offer a totally bespoke service that bowl food is perfect. The world, how do you relax? encourages people to use their imagination whole sharing idea seems We have three adorable and personal experience to create a to be more and more grandchildren that have tailored menu that is all about them and their popular – and we love it become the reason for event. Our ethos is to continue that dinner too! living and we spend as much party feeling for each event and for each time as possible with them. We table to receive delicious food that is well- What has been your favourite love to socialise and like nothing presented and of course served by friendly brief to cater for? better to have an evening of staff, whether it be for 50 or 500 guests. We do some amazing Christmas parties delicious food and good company…and themed on après ski lodges. These are held maybe the odd glass of wine too! How do you find keeping it in family? in yurts filled with fairy lights, log fires and As a family business we have many views but have an overall alpine feel. Food wise we together we make it work. I still play a large serve a sharing board of baked camembert, roll in the kitchen – canapes are my forte – warm homemade breads and continental but I can regularly be seen out and about on meats, followed by a traditional French

44 www.hospitalityandeventsnorth.com Hinsley Hall A comfortable, cost effective venue suitable for a variety of different requirements

LIVE EVENTS CONFERENCES TOURS Hinsley Hall is situated in extensive woodlands and gardens in the Headingley conservation area, just 2 miles from Leeds city centre. It originally opened its doors in 1868 as a theological college and shares the same builders as the iconic Leeds Town Hall. It was converted into a conference centre and hotel in 1999 and from today offers 52 rooms recently refurbished, 47 en-suite rooms, 5 non en-suite including, 6 bedrooms suitable for people with accessibility needs. Boasting modern and bright conference rooms with our largest ROAD SHOWS EXHIBITIONS being suitable for meetings up to 90 people theatre style and 30 boardroom style. All meeting rooms are equipped with state of the art AV equipment.

We offer a very competitive Day Delegate Rate which includes Stagefreight car parking and secure Wi-Fi throughout the building. Refreshments are available throughout the day in our relaxing Live Events & Theatre Transport lounge area. Additional AV and secretarial services are available. [email protected] Hinsley Hall, 62 Headingley Lane, Leeds LS6 2BX STAGEFREIGHT.COM • 0113 238 0805 0113 261 8000 • [email protected]

DISCOVER

Get in touch LEEDS to create a conference that’s anything FEEL THE CITY, CREATE THE UNEXPECTED. but ordinary. conference-leeds.com @conferenceleeds tel: 0113 378 1183 • Competitive Day Delegate Rates • Ideal location - close to A1(M) with links to M1 and M62 A Winning • Renowned racing venue set in magnificent countryside • Flexible conference and exhibition space Experience! • Acres of FREE on-site parking and outside space 01937 582 053 | [email protected] www.wetherbyracing.co.uk

PRINTING AND PROMOTIONAL PRODUCTS Shared workspace MADE SIMPLE Conferencing Facilities Room hire with day and half day options Events Hall suitable for seminars Close to Bradford and Leeds city centres

Great Ideas Great Prices Contact the Reservations Team on 01274 666 649 or email [email protected] 0845 052 2911 | [email protected] 79 Leeds Old Rd, Bradford BD3 8JX • www.thornburycentre.com EXPERT OPINION The Roaring Twenties Lee Ali, MD of Manchester-based global exhibition company, Expo Stars gives readers his expert predictions on events industry trends in the coming years.

It’s a new year, new decade and a really Go Global exciting time to work in events. As times Events take place around the world and new • Follow-up appointments change, so do industry trends, and as we territories bring new business opportunities. • Completion of engagement tools such as settle into the new roaring 2020s, here are my Gone are the days when global marketing demonstrations and quizzes predictions for the coming years… was a nice added extra to operating in • Satisfaction scores from feedback forms your home country – now if businesses want • Email sign-ups The Art of Conversation to survive in the long term it is essential to • Social media follows As digital technology evolves and many look expand beyond the UK. to incorporate new and innovative tech to Using face-to-face engagement as engage with attendees at their events stand, Depending what sector you’re in, there are a KPI strategy ensures exhibitors gain the value of face-to-face interactions will some fantastic opportunities in markets such accurate data on the effectiveness of continue to grow in the 2020s. Competition as the Middle East and Asia. You don’t need their booth, lead generators and product at events and exhibitions can be fierce, so to be daunted by exhibiting internationally demonstrations, empowering you to improve we need to educate our teams on nurturing or exploring new territories; teaming up with every aspect of your exhibition efforts. and building long-term relationships to an events partner who knows the market, gain lasting buyer trust. This is particularly has relationships with local suppliers and can Bigger Isn’t Always Better important if your booth team consists of provide staff who know the local languages Larger events have always been tempting a generation that has been brought up and cultures can pay dividends. for exhibitors – simply for boasting higher on technology. Remember tech should footfall. However, the new decade will see a complement – not replace – people. Drastic Measures shift towards a preference for smaller events, In the past exhibitors have relied on badge which target a more niche audience. Keep Up With the Tech scanning as a good way to measure the Although the overall number of visitors may Although technology shouldn’t replace success of their tradeshow, but the truth is be smaller than a larger event, the number face-to-face engagement, it can support that badge scanning is a false economy. of potential buyers who are the right fit for and further enhance the visitor experience With badge scanning, you have no idea your business can be much higher, so it can at the stand. New technologies are how engaged your attendees are. For a be a more cost-effective option and provide emerging all the time and exhibitors need more sophisticated measurement tool as we the opportunity to achieve a better ROI. to keep abreast of the latest developments move into the new decade, face-to-face relevant to them. Adapting faster to new engagement will be a critical measurement Remember, change is good. Embrace technology is key as innovation could of success. It gives you information on the these trends as each presents its own outpace implementation. Blink and you quality of your conversations rather than unique opportunities to maximise revenue, might miss it. quantity alone and allows you to tailor engagement and ROI in the years ahead your follow-up approach to generate a – to ensure your trade events are a success It’s important not to use tech for the sake stronger ROI. well into the next decade! of it, and make sure you think about the content. Does it encourage interaction Measuring face-to-face engagement rather than isolation? For example, the use of opens up a variety of unique performance VR headsets can be very immersive for the indicators rather than just ‘leads captured’. user, but it means your staff can’t engage Some simple stats you can use to measure with them while they’re using it. engagement are:

March 2020 47 LOCATION Focus on: Sheffield Sheffield’s reputation for hosting world class productions and events means the city is proving as popular as ever with conference and event organisers.

National Park. If you are looking for into a high-quality space something new, then Sheffield makes for for events and networking great delegate experiences. for over 200 delegates. Home to the National A recent delegate to Sheffield DocFest Video Game Museum, – the city’s long-running international Kollider is a huge tech documentary festival which welcomes 2,500 hub at the heart of the delegates every year – said: “You could say digital transformation it’s kind of like Cannes but with fewer fancy of the city. The Ground frocks and more friendly faces”. Sheffield Floor marketplace offers really does makes event organisers and the coolest coffee and delegates feel like locals in no time at all. food brands established in the city for delegates Real Steel and business users alike The opportunities for soaking up outdoor including an in-house KO:Host at Kollider adventure and city culture offer delegates bakery and exciting vegan 2019 was a great year for the city that distinctly Sheffield experiences, whether specialists. everyone is talking about, with GQ that’s beer, live music, cutting-edge theatre Magazine summing it up perfectly: or rural adventure. True North Brew Co, OEC Sheffield opened “Sheffield’s particular brand of northern makers of Sheffield Dry Gin, is offering great at the end of 2019 and is OEC Sheffield kindness is worth the visit alone: never overly delegate experiences with its gin schools, so the city’s newest events perky, it’s a city of people who immediately how about mixing gin tasting with platters of and conferencing centre, boasting a behave as if they’ve been putting up with pizza at one of its city centre venues? range of impressive, multipurpose suites, you for years. It’s a subtle, gentle city. A catering for up to 500 delegates. The newly warm hug that never judges you. Plus: the But the best of the venues across Sheffield established venue is furnished to the highest food? The drink? Insane. This is a city that include those with some of the largest specification and the catering offerings at isn’t trying to be London, it’s just trying to be capacities including Sheffield City Hall the OEC are second-to-none with a head the best version of Sheffield imaginable.” (2,271), Cutlers Hall (500), the University chef priding himself on using fresh, locally of Sheffield (1,250) and Sheffield Hallam sourced produce wherever possible. Just two hours from London and voted University (446). So what’s new in the city? in 2019 as the fifth best connected city Rebrands include the stunning in the UK, Sheffield has an independent Newest Ventures transformation of the Holiday Inn Royal and alternative spirit. A fusion of urban Firmly open for business now is Ko:Host at Victoria to Crowne Plaza Royal Victoria and outdoor, Sheffield is a real outdoor Kollider, a brand-new event venue as part which now has the newest bedrooms in city woven into the stunning Peak District of a £3 million restoration of a much-loved the city. With its sister hotel, the combined Sheffield building. It has been transformed capacity is 266 bedrooms with 14 meeting

Mercure Kenwood Hall Hotel Crowne Plaza Royal Victoria Sheffield

48 www.hospitalityandeventsnorth.com Business Event Venue of the Year Ideal for Finalists 2019 Meetings or Training

• Home of Doncaster Knights – “The most promoted team in rugby history” • 16 Conference and Event Spaces Available • DDR from £24pp northern capital of cool • Team Building Events with Acres of Outdoor Space urban city of culture • Pre-Match Hospitality and Sponsorship Opportunities home of the oec Sheffield’s exciting new Contact us: [email protected] or 01302 831388 event and conferencing venue

Perfectly located for conferences in Yorkshire, boasting excellent road, rail and air links plus ample parking with over 400 free spaces.

PACKAGES INCLUDE >

T: 0114 232 0266 E: [email protected] www.oecsheffield.co.uk The OEC . Penistone Road . Sheffield . S6 2DE

spaces and over 300 secure on-site car parking spaces – perfect for residentials and large day conferences. Also rebranding is the Mercure Kenwood Hall Hotel & Jamboree Spa set in stunning grounds close to the city centre. Part of the Vine hotels portfolio, offering conference space for up to 250 delegates – which open out onto the Beautiful Events gardens in sunny weather – the venue has also opened the gorgeous Laura Ashley Tea Rooms. Mercure Barnsley Tankersley Manor (see back cover feature for more details!) and OYO Sheffield Metropolitan hotels have both taken on new brands and have plans for some exciting upgrades too.

Welcometosheffield.co.uk/conference

Boutique Festivals, Banquettes, Masquerades and Special Events Classic Traditional Marquees

Staging, Lighting, P.A.

Stilt Walkers, Acrobats, Jugglers

Workshops and Entertainment [email protected] Tel 0114 2618600

March 2020 49 Tapton Hall's unique blend of elegant history and modern efficiency can make your event truly unforgettable.

You can be assured of facilities to rival the most modern - but with a welcome and a standard of service that reflects the finest Sheffield tradition.

Conferences • Civic Occasions Formal Occasions & Banquets Official Ceremonies Royal & VIP Visits • Lectures & For centuries, this house has been an integral part of the Sheffield landscape. Tapton Hall’s distinguished Demonstrations • Meetings & history has seen it serve as a home to great names and a witness to great events. Debates • Presentations The Hall currently hosts 9 rooms which can be used for Press Conferences • Exhibition meetings, conferencing and parties. With a team that provides first class service and delicious food, Tapton Displays • Awards Ceremonies Hall is a delightful place to hold your next event. Launch Events

t: 0114 266 0051 The Quadrant, 99 Parkway Avenue [email protected] | www.taptonhall.com Parkway Business Park, Sheffield S9 4WG Tapton Hall, Shore Lane, Sheffield S10 3BU BACK COVER FEATURE Yorkshire Charm Kirsti Playdon, General Manager at Mercure Barnsley Tankersley Manor Hotel & Spa discusses how the historic South Yorkshire venue is climbing to new heights.

Hi Kirsti, tell us all about the venue! And in terms of facilities for delegates? Tankersley Manor Hotel & Spa is a 98-room The Brasserie here at Tankersley offers guests four-star hotel with proper Yorkshire charm. menus featuring locally sourced food to The hotel’s main building is a Grade II listed tantalise the taste buds. Whether you require former residence built in the 17th century, us to cater a special three-course banquet, with an extension carefully constructed in or are simply looking to treat your team the early 2000s to mirror its historic features. to a delicious working breakfast, lunch or Our little village of Tankersley was even the dinner, you can be assured that our staff site of a battle in the English Civil War. But will give you a warm welcome and a meal don’t be fooled, our cutting-edge facilities to remember. bring us right up to the 21st century! Delegates can take advantage of Recent renovations have fully modernised our fantastic spa facilities to relax and more than half of the hotel’s bedrooms; rejuvenate after a productive working day. created a new open plan reception and All overnight guests also benefit from use lobby area; plus we’ve installed a host of of our swimming pool, sauna, steam room new AV equipment within the meeting and whirlpool, and with six treatment rooms, rooms. The current investment within the our dedicated team of spa therapists offer last six months has come in at 1.2 million, as a full programme of ESPA massages and we fully rebranded to become a Mercure treatments – a real treat to get you and the hotel in October 2019. Further investment is team back in business. planned over the next two years. Does your location offer good cultural Our state-of-the-art events centre is an and leisure amenities within easy reach? unrivalled venue offering a range of flexible A wealth of the above! Located just off spaces to suit your needs. With 13 meeting Junction 36 of the M1, the hotel is within 20 rooms to choose from, we can host events minutes’ drive of Sheffield city centre, a rising from intimate meetings to large-scale star of the UK’s arts and culture scene. We’re conferences for up to 400 people in our main also in easy reach of the beautiful Peak suite, complete with a private entrance and District National Park, making us the perfect reception area and parking for 250. base for an away day of exciting outdoor team building activities from caving to We’ve hosted everything from car launches, mountain biking. We can guarantee it will be product exhibitions and celebratory dinners, a stay your team won’t forget in a hurry! and our dedicated team are always on- hand to ensure your event runs smoothly from start to finish. Tankersleymanorhotel.com

March 2020 51

FRONT COVER FEATURE

A Cut Above Sharpen your event offering by hosting your next conference, dinner or meeting at The Cutlers’ Hall, Sheffield’s premier historical venue.

The Cutlers’ Hall is a magnificent venue complimentary robust Wi-Fi and the potential steeped in history and grandeur, ideal for a to accommodate the latest AV equipment wide range of corporate events from small ensuring modern business requirements are informal meetings, to multi-day conferences duly catered for. accommodating up to 500 delegates. The Main Hall is an extremely adaptable Built in 1832 and extended in the late space, accommodating banquets for up to 19th century, the venue is furnished with 400 and conferences for up to 500. It boasts historical features and majestic interiors an array of smaller syndicate rooms, perfect rivalling the finest of London’s Livery Halls. for drinks receptions, meetings and private Established by The Company of Cutlers, a dining, such as the beautiful Hallamshire 17th century trade guild of metalworkers, the Suite, an intimate venue for eight guests. venue stands as a testament to Sheffield’s reputation as a titan of the steel industry. The in-house catering team prepares everything on-site using fresh, locally As the face of industry has changed, so has sourced ingredients wherever possible for its the company, today working to support seasonal cuisine. Working with you to create local manufacturing businesses. Over the a bespoke menu, it can accommodate years, the hall has served as a focus for its themes and any special dietary requirements prestigious roster of events, including The to fulfil your creative vision. The team Cutlers’ Feast, educational and policing prides itself on the standard of its food and awards and the Forfeit Feast, attended continually receives outstanding feedback by the Lord Mayor of London. It serves from clients who return year-on-year. to re-establish the essential link between education and business, distributing aid A winning combination of historical prowess, towards the relief of poverty and distress flexible event space and outstanding service and investing in education throughout along with exceptional food and drink, the region. If you’re looking for a venue make The Cutlers’ Hall the perfect choice for which encapsulates themes of innovation, events large and small. Its dedicated events education and industrial might, then look team look forward to helping your event cut TESTIMONIAL no further. through the rest. “We held an all-day meeting at The This impressive Grade II listed building in The Cutlers Company: Cutlers’ Hall and everything from start the heart of Sheffield offers convenient Cutlers-hallamshire.org.uk to finish was superb. The venue is simply transport links, working with its partner, Hospitality: Cutlershall.co.uk stunning with a rich history, a great Marketing Sheffield to provide discounted [email protected] | 0114 276 8149 variety of different event spaces and a rail travel for all delegates travelling from Facebook: @TheCutlersHall lot of character. The staff were extremely London St Pancras to Sheffield. While rich Twitter: @CutlersHall attentive and professional, we would in history, its facilities are bang up to date – Instagram: @thecutlershall highly recommend The Cutlers’ Hall for your next meeting or party.”

― British Council, three-day conference.

March 2020 53 EVENT TECH PLUG AND PLAY

Discover the cutting-edge software that will level up your events, winning bonus points with organisers and users alike.

Tappit In a nutshell, Tappit is an all-round event management ecosystem for events and venues, using RFID technology to offer delegates a cashless payment experience. However, the platform has implications far beyond payment – serious levels of data giving you behavioural insights that help you understand your audience. You can even send personalised offers and promote loyalty schemes to connect delegates with your brand during an exhibition.

The RFID wristbands also handle ticketing and entry, making sure the right people get to the right places, keeping down registration queues and giving VIPs the attention they deserve. Plus, it doesn’t require any upheaval to your current infrastructure, working with your existing point of sale system.

Tappit.com

My Social Book Give a new lease of life to your brand’s Facebook and Instagram pages, helping clients, delegates and employees rediscover the photos and status updates you’ve put all that hard work into publishing on your feeds. A novel way to share your brand identity, My Social Book’s automated system retrieves your online content, transforming it into a bespoke hardcover book, which can be customised with colours, textures and layout options to suit your company style.

In an age where everything seems to live in the cloud, it’s a great opportunity to have a physical embodiment of your brand image you can take everywhere you go. Whether you’re looking Slido to give new employees and clients a flavour of your image, or Slido is an easy to use polling platform, helping have something to share with curious visitors on your exhibition you get the most out of meetings and events by stand, My Social Book gives you the opportunity to create your bridging the gap between speakers and audiences. own company bible. Engage delegates with live polls, making talks more interactive with the ability to receive feedback from Mysocialbook.com the floor and send it to a screen on stage in real-time.

More speakers than ever are using it to design fun, yet informational quizzes to add some excitement to keynotes. It can also help you prioritise the discussion topics for conference Q&As, panel discussions or all-hands meetings. Plus, its event analytics offer valuable insights into what topics are resonating with your audience. The platform even integrates with mainstream software such as Slack and Google Slides and is compatible with most video conferencing and live streaming tools.

Sli.do

Zoi Meet ability to transcribe and share written names or specific terminology relevant Language barriers can be the most notes in multiple languages gives you to your business, filing it appropriately in challenging aspect of doing business. the ability to collaborate on international searchable text files. The beta version Rotterdam-based Zoi Meet has launched projects like never before. has been piloted by event organisers an AI-powered subtitling software that with industry partners including HP and can transcribe and translate up to three Transcriptions are stored for future Singapore Airport Terminal, with early languages simultaneously in real-time reference, (handy for those who couldn’t access to the commercial version now during multilingual conferences, instantly make it), a smart archiving function available. displaying them on a device of your automatically recognising keywords choosing. In a meeting situation, the such as departments, team member Zoimeet.com

54 www.hospitalityandeventsnorth.com Make your next event AMAZING

Striking temporary event cover for any outdoor party, festival or event

[email protected] | +44 (0)7778 835207 | www.amazingtent.co.uk

Seminars, conferences, talks, panel discussions where audiences listen and GIVING engage using our wireless headset technology. REDUCE NOISE, IMPROVE COMMUNICATION & ENGAGEMENT EVENTS THE Our wireless audio headsets are helping to reshape the way that audio is presented within ‘SILENT’ the conference & exhibition industry why use headphones? Run multiple seminars/ breakouts in 1 room TREATMENT Maximise space & deliver more content Improve audio quality Save time, space & money Increase engagement Stream content in multiple languages why choose us? 25+ years of experience Industry leading technology Product development Qualified audio technicians [email protected] 0203 727 5382 www.silentseminars.com World-class conference and hospitality solutions

Temporary structures, tiered and flat-floor seating, complete event overlay and infrastructure solutions

www.glevents.co.uk | 01332 850 000 Pitching Up PROMOTION Get to know event infrastructure and overlay specialist, GL events UK, with Commercial Director, David Tunnicliffe.

At GL events UK, we’re all about collaborating they choose. Our solutions can with event professionals, creating temporary be reconfigured to support the infrastructure and overlay solutions that enable growth and direction of annual organisers to produce the very best events. With events; likewise they can be more than a century of heritage, we’re at the replicated, relocated and forefront of the UK events industry, supporting reimagined in accordance with a portfolio of globally renowned, as well as our clients’ needs. locally significant events, with beautiful, highly customisable, outstanding quality temporary GL events partners in the structures, marquees, spectator infrastructure production of events at venues and complete overlay solutions. including ACC Liverpool, the Telford International Centre Our premium hospitality offering is second to and NEC. We’re no stranger none, thanks to outstanding collaborations to media production facilities, including our long-standing contribution to sports clubs and grounds Jockey Club Racecourses’ Cheltenham Festival. including Emirates Old Trafford, In the world of outdoor events, you’ll find GL nor to unique and significant events’ hospitality solutions, ranging from venues including Historic Royal individually styled ‘pods’ to our signature multi- Palaces and Hampton Court decked sponsors’ venues, across events the Palace, to which we are a world’s best sporting and cultural events, from long-term preferred supplier of golf’s Open Championship to Royal Ascot. temporary infrastructure.

Elsewhere, our temporary infrastructure and Whether working with agencies overlay solutions enable a complete spectrum of or directly supporting event events, from conferences, exhibitions and trade operations teams themselves, shows to festivals, brand activations, theatre what sets us apart is our and TV productions, product launches and core values of quality and graduations. sustainability, along with our approach to customer care, Our bespoke solutions can be as diverse and health and safety, social and unique as the boutique events, premium brands environmental responsibility. and creative agencies we enable. More and more, we’re seeing growth in the demand Our strategic commitment for complete overlay solutions among clients, to the sustainability of events regular and new. When you’ve earned a and the communities in which reputation for a quality offering and creative, we work and live includes reliable relationships, clients are happy to entrust partnership with the NSPCC; temporary structure suppliers with creating while our practical and academic support of much more than a blank canvas. The need is university events management courses sees GL for solutions that incorporate everything from events helping to shape the next generation power and climate control, bathrooms, kitchens, of event professionals. We invest in training staging, production facilities and technology, and development for our people, and hold BSi to styling and branding, interior design, furniture, ISO 9001 (Quality) and 14001 (Environmental) even foliage and planting. certification that provides a framework for constant improvement initiatives across our entire World-class conference GL events’ temporary seating grandstands are operations. no exception, and can be wrapped, cladded, colour-matched and perfectly branded to any What does this confidence, responsibility and specification; as well as kitted out with toilets, quality-driven ambition mean for our clients and and hospitality solutions cashpoints, sound systems, integrated retail and the millions of event-goers who experience GL refreshment units. In 2016 we worked with the events’ solutions every year? We continue to organisers of The 145th Open to launch Wi-Fi grow the number of long-term contracts and enabled grandstands at Royal Troon; meaning relationships we have in place with our clients, organisers could create an even more interactive and know that we can only continue to do this if and immersive experience for spectators. we can demonstrate that we’re the best in the Temporary structures, tiered and flat-floor seating, Attention to detail, a consultative approach to business, across everything we do. relationships and creative innovation are key to complete event overlay and infrastructure solutions this success. So, if you thought you knew us, maybe it’s time to get to know us a little better and, if this article Equally, of course, if it’s a thoroughly reliable, serves as your introduction to our business, consistently high-quality blank event canvas we’d love to know more about yours, and talk that’s required, we’re right at home providing about how we can work together to produce temporary infrastructure that gives event outstanding events. producers the freedom and confidence to hold their event wherever, whenever, and however Glevents.co.uk www.glevents.co.uk | 01332 850 000

March 2020 57 TEAM BUILDING

Get to the Heart H&E North looks to its areas in focus for team building activities unique to each region, that you won’t be able to find anywhere else.

Emmerdale Studio Experience Magna Science Adventure Centre The Sea Centre for Life

LEEDS HULL & EAST YORKSHIRE For a glimpse into life in the Dales, visit the home of Yorkshire’s For centuries, the rich waters of the East Yorkshire coastline favourite soap, rewarding the team with a guided tour of the have provided a livelihood for countless generations. The Emmerdale studios. Discover industry secrets inside working Sea Centre for Life Scarborough stands as a testament to and replica sets at the ITV studios, getting an insider view into the North Sea fishing industry that built a region – however it how the cast and crew create its gripping storylines – giving estimates that up to eight million tons of plastic waste end up your team ideas for honing your own brand story. While a look in our oceans each year, killing millions of marine creatures. at authentic costumes and props, and a professional photo opportunity on the most iconic sofa in soap-land offer ample As a conservation charity, Sea Life Trust works to protect opportunity for amusing social media collateral. marine life, its beach clean mornings offering a fantastic opportunity to demonstrate to clients and employees your You can even make a day of it by heading to the Harewood brand cares about our oceans. So why not encourage your Estate to explore the Emmerdale Village where the soap is team to help protect native marine life, working together brought to life, touring the exterior sets of The Woolpack, Café to clean up the coastline, while getting to know each other Mainstreet and David’s Shop, all set amid the backdrop of better outside the office environment. All equipment is the stunning Yorkshire countryside. Leeds Train Station is a provided, all your team will need to bring is their enthusiasm. 20-minute taxi ride from the AIM gold-accredited Weetwood All volunteers are rewarded with a free day entry ticket to Sea Hall Conference Centre, the meeting point for the village Life – a great way to cap off an away day with a difference. tour, giving you the chance to mix business with leisure with its choice of 35 conference and seminar rooms. Visitsealife.com

Emmerdalestudioexperience.co.uk NORTH EAST North East England is known as the birthplace of the railway, SHEFFIELD as it’s here, around Newcastle, the world’s first tramways were The steel industry that forged the city during the 19th laid and the world’s first public railway between Stockton and 20th centuries has roots going back to Roman times. and Darlington chugged into life. At Beamish, The Living The Templeborough steelworks, once the largest electric Museum of the North, you can take your team back in time to melting shop in the world, now plays host to Magna Science experience the earliest steam railways first-hand. Adventure Centre, giving your team the chance to step back into the world of the steel mills. Knowledgeable demonstrators will take you through the history, before letting the office loose behind the wheel of its The spectacular Big Melt Show, an electric arc furnace early 19th century replica steam engines, Puffing Billy or Steam brought to life with light, sound and special effects, is one of Elephant. They can even have a go at driving Beamish’s fleet many jaw-dropping exhibitions to explore, while £46 million of beautifully restored trams, spending the evening travelling project, The Abyss offers a thrill-seeking experience using the around the 1.5-mile circular track through the mock 1900s breath-taking structures of the steel works. From zip wiring town, as an enjoyable way of testing how your staff handle to abseiling, free-falling to bungee jumping, all set in semi- steaming out of their comfort zone to learn (old!) new skills. darkness complete with dry ice and special effects, you can see how your team handles adrenaline. After this, deadline Beamish.org.uk day will seem like a walk in the park.

Visitmagna.co.uk

58 www.hospitalityandeventsnorth.com GATHER YOUR TEAM: IT’S TIME FOR AN ADVENTURE. ADRENALINE

OUR MAGNIFICENT, AWARD-WINNING ADVENTURE INDOORS PARC OFFERS A WHOLE BUCKETLOAD OF INDOOR, CLIMBING WALLS OUTDOOR, ANY-WEATHER ACTIVITIES. ARTIFICIAL CAVING Ideal for team away days, show-stopper events, meetings, rewards and conferences. Our outstanding natural environment EXTREME SLIDES will thrill and re-energise your colleagues and clients. Expect NINJA ASSAULT quality hospitality with an emphasis on great service and best-of-Wales produce. A 106-bedroom Hilton Garden Inn with HIGH ROPES conference and spa facilities will welcome its first guests in Autumn 2020. Will you be amongst them?

We’re in the beautiful Conwy Valley, North Wales, just 60 minutes from Chester and 90 minutes from Liverpool & Manchester. OUTDOOR For more information contact Tansy Rogerson on [email protected] or call 01492 353 123 ADVENTURES ADVENTUREPARCSNOWDONIA.COM SURFING ZIP WIRES PUMP TRACK GORGE WALKING MOUNTAIN BIKES Don’t pack your guests in like sardines, Event Profs!

With nearly 60 years’ experience and more than 30,000 pieces of kit there ain’t nothing fishy about our event furniture hire advice!

Europa International – delivering the stock you need that will give your delegates room to breathe.

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Where indoor venues meet outdoor spaces...

Meeting rooms for 10 to 1,000 delegates 10,000 sqm of clear exhibition space 120 acres of flexible outdoor space

Ready to shape your next event? www.newarkshowground.com t 01636 705796 NEWS News In Brief Events Industry Narrows Pay Gap GCN Talent’s Events Industry Salary Survey reports the gender pay gap in the events industry has narrowed over the past five years, with women earning 28% less in take-home pay and 16% in basic salary. The research was conducted across four main industry sectors – operations, sales, content and marketing – with the lowest paid being operations.

Results indicate that the pay gap in events is predominantly driven by incentive payments such as bonuses, commission or profit share. Although women are earning over a quarter less on average, the gap has reduced in basic salaries for senior managers, CEOs and MDs, with female basic salaries surpassing GL events extends Royal those of men at these levels. International Air Tattoo Catch H&E North contract to 2024 GL events UK has agreed a five-year at The Meetings partnership with Royal Air Force Charitable Hello to New Venue Consultancy Show 2020! Trust Enterprises. The extended contract will A new marketing, sales and see the overlay specialist continuing representation consultancy aimed at to deliver bespoke temporary infrastructure hoteliers and venue managers has across the Royal International Air Tattoo launched in Warwickshire. Hello Hospitality air show. specialises in the meeting, incentive, conference and exhibition markets, and More than 4,000 spectator Olympic-standard promises favourable relationships with The Meetings Show Returns tiered seats will be installed across four corporate and agency event bookers. The Meetings Show returns to Olympia grandstands, while 11,500 sqm of diverse It aims to add value to the traditional London for its eighth year on 24th and 25th temporary hospitality, catering and retail consultancy service, offering clients June. Launched in 2013, The Meetings Show space will be installed throughout the world’s regular industry updates, venue showcase is now part of the Northstar Meetings Group, largest military air show. and networking events, and venue which has recently expanded to the UK, introductions and offers. adding CAT Media to its portfolio of events and publications. NEC Appoints Raft of New The show is preparing to welcome over 750 exhibitors including hotels, destinations, Sales Roles Business Rates Slashed for Small venues and technology suppliers. In 2019 The NEC Group has announced a series Music Venues it saw over 12,000 pre-scheduled meetings of new appointments following Kathryn taking place on the show floor and brought James stepping down in January following The government has announced the together over 5,000 meeting and event reduction of business rates for small and 12 years as Managing Director of its professionals. Its education programme will conventions and exhibitions division. Ian medium-sized music venues across England feature content covering a wide range of and Wales. The 50% cut will be extended to Taylor, Venue Sales Director, has been topics including sustainability, wellbeing, installed as acting managing director 230 small and medium-sized music venues safety and security and the basics of with a rateable value below £51,000. until a permanent appointment is made, event planning. while three high-level appointments have recently been confirmed. The UK’s first live music census revealed that Tomorrow’s Talent, The Meetings Show’s in 2018, a third of British venues beyond initiative designed to shine a spotlight on up- London were struggling with noise restrictions Janine Smith, Conventions and Exhibition and-coming meeting and event planners, Sales Director, will become acting Venue and high business rates – the major is also returning for a second year. The contributing factors to the closure of 35% of Sales Director, taking responsibility for programme highlights exceptional emerging the sales functions of the NEC, ICC and grassroots music venues across England and planners and while applications were Wales during the last decade. Vox. Catherine Penny will transition previously restricted to under 30s, in 2020 it from her role as Account Director to welcomes entries from any talented event The Music Venue Trust estimates that the acting Exhibition Sales Director, reporting planner or buyer with up to three years’ directly to Smith. Donna Cunningham, move will save each site an average of industry experience. £7,500 a year, and release more than £1.7 former Sales Director for ICC and Vox will million back into the grassroots live music become acting Sales Director, taking Registration is now open at responsibility for the conventions sales sector. Beverley Whitrick, Strategic Director Themeetingsshow.com. of Music Venue Trust welcomed the “much functions of the NEC Group portfolio and needed and long overdue boost”. will also report to Smith.

March 2020 61 PROMOTION More than Magic

Hi Anthony, tell us about yourself? What do you offer I began performing to 2,500-strong audiences corporate events? at 16, appearing in theatres, nightclubs and I offer more than just a magic show, delving even on TV, receiving many accolades along into the minds of audiences, mixing magic with the way. I studied acting and trained for psychological techniques, such as visualisation membership of the British Stunt Association, and suggestion – an interactive hands-on mastering speedboating, parachuting and experience delegates will be talking about for even lion handling! weeks to come.

Where have you performed? How can the show work for our readers’ I’ve performed stunts at carnivals and major brands? theatres including the iconic 'Straight Jacket The Tower of London had long thought Escape’, 'Russian Roulette', using explosives and of adding something new to entertain its 'Trigger of Chance', now illegal to perform in the thousands of visitors, but wasn’t sure a magician UK. I’ve enjoyed stints at the prestigious Museum would fit the genre. Following months of of Witchcraft and Magic, Thorpe Park’s infamous research and meetings, I formulated a 26-page Fright Night and my recent Paranormal Show dossier documenting 13 Tower-related tricks overran by two hours as the audience begged emphasising aspects of its history, securing me for more. the role of 'Entertainer of Mystery' in 2020. This is just a snapshot of the lengths I will go to, to tailor my show to fit your conference, exhibition or gala dinner.

Anthonyquenten.com

Filling Stations A spectacular new culture and event space, Depot, opened last September at Manchester’s historic former railway station, Mayfield.

Depot Mayfield opened its doors in Manchester has played host to a wide thriving hub in the centre of the city. September 2019 and is already making range of film and TV productions over the Conveniently located just two minutes’ walk waves in Manchester’s city centre by years, so it is no surprise Depot is becoming from Manchester Piccadilly Station, Depot welcoming over 200,000 party goers for a a popular choice for location managers. not only benefits from exceptional transport successful season of The Warehouse Project. Given the venue’s balance of space and links, with a myriad of hotels and restaurants In succession Depot has also received raw industrial charm, its unique architecture, in the surrounding area, but also represents a nominations for DJ Mag’s Best Large Club natural light and shadowy areas there are vital part of the city’s industrial history. and CityLife Awards’ Best Live Venue. As well endless opportunities. The outdoor Platform as the live music venue accolades Depot is is distinctive with its original iron works and Alongside a programme of cultural and also developing its huge, urban infrastructure urban surroundings. From vast warehouses community events set to take place in the to offer a blank canvas to create the and interlinking Arches Depot creates the coming months, this incredible new space ultimate hireable event space. perfect backdrop for photoshoots, video is available as a perfect location to host and film and TV productions. conferences, exhibitions, brand activations, Depot has over 14,000 sqm2 (150,000 sq ft) award ceremonies and so much more. of flexible indoor and outdoor space waiting Offering a maximum capacity of 10,000 to be transformed to bring your brand, while standing, the vast area comprises The extensive regeneration project has conference or dinner to life. The industrial several warehouse spaces and vaulted maintained the original aesthetics of the heritage provides boundless atmosphere to archways, as well as an abandoned railway iconic building, while perfectly adapting create a long-lasting impression. The perfect platform, making it the for perfect place to it into an impressive and cavernous event area can be found from the multiple spaces host both large scale and smaller events in a space like nothing else in Manchester. available, that can be hired in conjunction stunning and unique environment. with one another or individually. Depotmayfield.com Depot at Mayfield is part of the £1 billion regeneration, transforming the area into a

62 www.hospitalityandeventsnorth.com CASE STUDY City Travel Travel Counsellors’ 25th anniversary at EventCity in Manchester was labelled “the best ever” in company history, as the two-day conference put sustainability at the heart of the event.

Global independent travel company, which boasts over 150 stores such as on making our events as sustainable as Travel Counsellors, recently marked its 25th Selfridges and John Lewis and restaurants possible…we installed two water fountains in anniversary with a spectacular conference including San Carlo and Carluccio’s, leaving the venue and gave each guest a refillable held at EventCity - the north’s largest, fully the visitors to EventCity spoilt for choice. water bottle to discourage plastic bottle use. flexible blank canvas, multipurpose event We also used recycled carpets wherever venue based in Manchester at TraffordCity. The Logistics possible and gave these away to be used Commenting on the few obstacles again once the event was over. With the The three-day event, which took place encountered along the way, Cat said: help of the catering team, any leftover food from the 15th until 17th November 2019, “EventCity couldn’t have been better when was donated to a local foodbank.” welcomed 2,000 delegates from across the it came to solving problems. There were a globe and saw business updates, supplier couple of things that happened during the The Result exhibitions, break-out speaker sessions and run-up to the event that could have been Following the hugely successful event, which a gala dinner, with entertainment provided major issues – but the team were so quick centred around ‘Moments That Matter’, Cat by Take That’s Gary Barlow, singer-songwriter to react that we didn’t even have time shared that attendees couldn’t have been Paloma Faith, comedian Dara Ó Briain and to stress. happier with their experience at EventCity, presenter Vernon Kay. praising the conference as “the best ever” in “One of the banners ripped and was sent company history. Cat Rainey, Head of Internal Events, MICE to reprint right away, and when we had an and Group Travel, explained why Travel issue with carpet this was fixed overnight. “The messages and feedback we have Counsellors choose EventCity host its special The team always had a back-up plan received surrounding the conference have conference: “With our global head office and ensured minimal been absolutely mind located in Manchester and EventCity on our disruption.” blowing and we doorstep, we felt it was very apt to ‘bring It was fantastic to couldn’t have pulled home’ our 25th anniversary conference – our EventCity’s food and this off without each delegates were thrilled to be returning to beverage team shared work with the Travel and every member of Manchester. that over the course of Counsellors team. the EventCity team – the three-day event, an they were always just “Each year, our conference gets bigger and impressive 9,000 drinks a call or text away. better and EventCity provided a space that were served, 4,100 sandwiches consumed, We had last minute requests which were allowed us to grow. It’s a huge blank canvas 1,956 bottles of wine enjoyed, and 500 handled with such patience and ease, the and we were able to completely adapt the bottles of prosecco popped. The Kitchen, team really did pull out all the stops, with space to suit our needs. which served freshly cooked, locally sourced constant smiles on their faces!” food and tailored or totally bespoke menus, “What’s more, the location is fantastic – it designed two three-course meals for the Commenting on the success of the provides a great opportunity to explore 2,000 delegates. conference, Pete Hutchinson, Operations the city and the attractions in and around Director at EventCity, said: “It was fantastic TraffordCity; there were plenty of pre- and “The catering managers were outstanding”, to work with the Travel Counsellors team, post-event activities for our delegates Cat added, “they were supportive, smiley an internationally recognised brand to enjoy!” and thoughtful – ensuring everyone was fed. and TraffordCity neighbour, on its 25th Our team loved working alongside them.” anniversary conference. We enjoyed Delegates could enjoy a range of adventure every minute of helping them to bring such activities including ski slopes at Chill Factore This year saw Travel Counsellors place ambitious plans to life and create a truly and indoor skydiving at iFly. Just a stone’s a significant focus on sustainability, Cat unforgettable weekend for their guests in throw away was the intu Trafford Centre, revealed: “We place strong importance our venue.”

Fast Facts

Event: Travel Counsellors 25th anniversary conference

When: 15-17th November 2019

Where: EventCity, TraffordCity, Manchester

Attendance: 2,000 delegates

March 2020 63 Tudor manor house with 16 meeting rooms catering for up to 100 delegates 10 fl exible func� on suites with natural Impressive facilities, exceptional service and an unforgettable location daylight in an excellent loca� on. Creative, fresh and seasonal catering • En-suite accommodation available

BREDBURY HALL NIGHTCLUB IS AVAILABLE FOR PRIVATE EVENTS UP TO 900 GUESTS.

01223 746 286 0161 430 7421 | [email protected] [email protected] www.bredburyhall-hotel.com www.madingleyhall.co.uk

Osborne Street, Bredbury, Stockport, SK6 2DH Conference Office, Madingley Hall, Madingley, Cambridge CB23 8AQ

WADE CONFERENCE CENTRE Formerly known as North Staffordshire Conference Centre

Booking a room helps us to fund medical research

Centrally located; Wade Conference Centre is the ideal choice for those who have delegates from various regions in the UK. Our newly refurbished facilities combine traditional and modern designs providing the perfect facilities for you to host your next meeting, conference or event.

01782 714 888 | www.wadeconferencecentre.co.uk | wadeconfcentre PROMOTION Well Bred Superbly located south of Manchester sits Bredbury Hall Hotel & Club, a vast hotel and venue with origins dating back to the 1500s.

Positioned on the edge of Stockport, Bredbury Hall original construction which was built in ‘wattle and Hotel & Club is one of the North West’s most iconic daub’ – hence the name! A section of the wall resorts. Home to exciting club nights, a Marco remains exposed, meaning you can meet and Pierre White dining experience and extensive make momentous plans in equally momentous conference facilities, the estate within the Goyt surroundings when you visit. Overlooking the Goyt Valley is an ever-evolving historic venue. River is the equally aptly named Riverside Suite for smaller gatherings. It even has its own private Set across seven acres of landscaped gardens balcony for taking in spectacular views of the and grounds, the venue still continues its valley below. association to live music and performance to this day. In its heyday in the 1950s and 60s, the If privacy is indeed what you’re after, the venue’s Bredbury Hall nightclub saw the likes of Dame private dining offering is ideal. Now home to a Shirley Bassey appear, and more recently names Marco Pierre White Steakhouse, the new brasserie such as Take That have taken to the stage. The menus for 2020 are yet another brilliant addition to medieval space, which has been converted to the thriving Manchester dining scene. For instant include five bars, an exclusive VIP area plus an LED atmosphere, affordable luxury and the finest lit dancefloor, The Club is just one of many ideal quality dishes, the Stockport hotel now creates event spaces at the hotel to choose from. exclusive culinary experiences for you and your special guests. As a premier conference venue in Cheshire, thanks to its 14 meeting spaces and very Set in grounds ideal for team building activities, competitive delegate rates for day or overnight, group barbeques or even a marquee, this is a Bredbury Hall is sure to have a space that is just versatile space that can suit most briefs. Thanks right for your requirements. Undoubtedly the star to its ample parking provision and an extensive of the show is the self-contained Goyt Valley Suite refurbishment in 2019 adding 37 executive rooms, which can accommodate up to 200 guests for a whatever your events and meeting needs, the reception or 160 seated for dinner. Surrounded by team at the Hall can create a package for you. beautiful wood panelled walls, it remains a space filled with natural light with unspoilt views of the For further information, to book your event or to neighbouring countryside. arrange a show round call 0161 430 7421 or email [email protected]. Wattle & Daub, a room situated on the first floor of the original Hall, can suit a boardroom setting of 30 attendees. Renovations exposed part of the

March 2020 65 INCENTIVE TRAVEL Well Travelled H&E North’s here to uncover some top incentive travel destinations that will make sure your top performers and customers feel appreciated in 2020.

One World Observatory Langjökull glacier Make It There As an epicentre of food, art and culture, New York City is probably the ultimate incentive Rewarding Reykjavik you could bestow on your team. A trip of a lifetime for many, NYC is firmly on the list for As the northernmost capital city in the world, popular destinations for incentive packages in 2020. New York City has the most active Reykjavik is a wonderfully unique Icelandic hotel development pipeline in the United States too, with approximately 123,000 hotel metropolis combining both urban and rural rooms currently and another 20,000 rooms on the way. As New York City’s number one landscapes. Go for a dip in the geothermal source of international visitation in 2019, the UK’s forecasted visitation numbers are wonder that is the Blue Lagoon, experience estimated to be 1,308,000, an all-time high. the bucket-list worthy Northern Lights, and be taken on a tour of the breath-taking Golden Marketing Manchester’s first-ever official city-to-city tourism collaboration agreement with Circle. The city itself is admired for its colourful NYC & Company, New York City’s official destination marketing organisation earlier this architecture, traditional Icelandic cuisine and year, has solidified the Big Apple as another popular option for incentive planners wishing the city’s unmissable monuments. to make the most of this historic alliance for business. The new tourism partnership comes as Virgin Atlantic increases services between the two cities, making a trip from the north A trip to Iceland will help clients cultivate easier than ever. Now flying its largest aircraft on the Manchester to JFK route, the Boeing their curiosity within a landscape of natural 747, Virgin Atlantic is increasing capacity out of Manchester to NYC by 65%, so there’s wonders and magical places…it’s where never been a better time to book. JRR Tolkien was inspired by to create the mythical lands in The Lord of the Rings, after Business.nycgo.com all! Also, as a relative short haul destination, those who cannot take too much time out or are conscious of racking up those air miles, Iceland is a functional, yet breath-taking option. Island Life The dream of experiencing the sandy Meetinreykjavik.is beaches and sun-kissed coasts of the Caribbean could soon be a reality for your clients. Virgin Atlantic’s increased flight schedule to NYC means that it will be now easier than ever to visit islands of Barbados. The Caribbean is a real treasure trove for planners on the hunt for an all-encompassing incentive destination for groups of VIPs – and Barbados is the biggest gem of them all.

Boasting idyllic white-sand beaches you can even have your own private and turquoise waters, plus upscale chef on board. There are lots of other hotels and facilities, you can create private-hosted activities to choose from, the perfect balance between leisure too, like polo or rum tasting experiences. and business. This island paradise is also You could also choose to make the known for its gracious and hospitable most of the beach life by arranging people, so you can expect Barbados to private dinners on the beach. Add be the perfect host. dancing, the sound of steel drums and fireworks, and you’ll give your guests a Private luxury catamaran tours can take party to remember. you out onto the tranquil, crystal-clear Caribbean Sea, and you’ll have the Corporate.visitbarbados.org chance to go swim with wild turtles. Plus,

66 www.hospitalityandeventsnorth.com WWW.STARYOURWORLD.COM IN ASSOCIATION WITH DMC REPRESENTATION

FROM THE ICE CAPS OF ICELAND TO THE CAUSEWAYS OF BELFAST, WITH INCENTIVE TRIPS, THE WORLD’S YOUR OYSTER.

Travel Fast Incentive travel trips to Belfast Courtesy of Tourism Ireland are on the up, thanks to the success of worldwide phenomenon TV’s Game of Thrones, but there’s more to explore than just the strongholds of the seven kingdoms of Westeros. Országház, the Hungarian Parliament Building. Belfast’s own Titanic Quarter, home to the world’s largest Titanic visitor experience is a Style and Substance must-see, situated in Hamilton Home to two million people and the largest city in Hungary, Dock where HMS Titanic Budapest is a beautiful city break destination. Within an intriguing was built. mix of Renaissance and modern architecture, along cobblestone streets and in sight of the River Danube, your guests will find In many respects, Northern Ireland can be seen as a new and elegant cafés, inspiring art galleries, and a multitude of museums in emerging destination within the incentive travel industry, with its Hungary’s capital. With long sunny days, Budapest is one of the most hotel sector growing rapidly and overnight trips from external visitors beautiful and trendy cities in Europe. alone reaching 2.7 million in 2017. Experiences like the Belfast Gin and Spirits School, Game of Thrones-inspired escape rooms within There’s been a dynamic increase in business tourism in Hungary – an the city or the Causeway coast, make it easy to see why Belfast increase of 13% in 2018 – and it’s easy to see why. Its extensive World and the surrounding region was named as Lonely Planet’s ‘best Heritage sites include the banks of the Danube, Gresham Palace, region in the world’ in 2018. Just an hour’s flight away from airports Fisherman’s Bastion, the Buda Castle Quarter and the Millennium such as Leeds-Bradford or Manchester, if you’re looking to cut Underground Railway – the second oldest in the world. The city of down on travelling time or reign in the extravagance, then Belfast Budapest is more than 1,000 years old and has a wonderful variety might be the one for you. of the old and the modern. A place that is enticing and inspirational, and able to offer both originality and quality, it’s a destination Meetbelfast.com that will be the perfect stage to showcase an unforgettable incentive trip.

Combine a classic evening out on the Danube with an evening piano concert, or how about organising hosts in traditional Hungarian costume to welcome you at the airport and afterwards taking a limo to the stunning New York Palace, home to one of the world’s most famous and most beautiful coffeehouses – a place where great writers and thinkers of the past congregated. Finally, you could hop on a four-wheeled bicycle, all the way to Margaret Island, Budapest’s biggest and most beautiful island park.

Hcb.hu

Incentive trips are evolving, Beached Wales Brand new venues like the £84 million ICC Wales with some companies choosing have reinvigorated the corporate appetite for Wales. to reward their clients and Relaxing spa breaks at the many luxurious spa resorts, teams in locations much closer to sampling a true taste of Wales at one of seven to home. For many companies Michelin star restaurants, food centres and master it could be viewed as not a class sessions, whiskey and gin distilleries or vineyards good look for the top execs to await. be sunning themselves on a beach while the hard work at If it’s activities to blow away the cobwebs you are home is done by the rest of the looking for then Wales will have it covered. Within team. And that’s before taking three national parks there’s canyoning and caving in the ecological implications and an abundance of golf courses including a Ryder of taking clients on non- Cup course at Celtic Manor Resort. And for heritage essential long-haul flights trips experiences, Wales’ national museums and castles around the world. are a must, such as an underground Welsh coal mining experience at Blaenavon or the medieval Here are some closer to home Pembroke Castle, the largest privately owned picks from H&E North to suit castle in Wales. more conservative budgets or a sustainable business ethos… Visitwales.com

March 2020 67 LOCATION Focus on: Newcastle Photo: VisitEngland

From the coast to the quays, NewcastleGateshead is a world-renowned location that leaves a lasting impression.

2019 was another spectacular year for meetings and events in Gateshead Quays NewcastleGateshead, welcoming 167 conferences and events to the region and placing £1.5 million of direct business at North East venues and hotels. These events saw a total of 8,500 delegates attending a conference or social event booked by the NewcastleGateshead Convention Bureau team. NewcastleGateshead was also host to the World Transplant Games and the European Professional Club Rugby finals which saw over 17,500 overnight stays booked across 2019.

NewcastleGateshead is a destination that both organisers and delegates love. It’s not surprising thanks to its striking setting, be announced. compact city centre, fantastic transport links and 2,000 years of history. And with a huge Fredrick Douglass Centre Newcastle Helix is also the latest city-centre choice of exciting urban and rural venues, development to introduce new events and cutting-edge cultural facilities and some of exhibition space with the opening of the the finest support services in the country, Frederick Douglass Centre in 2019. Newcastle it’s easy to see why NewcastleGateshead Helix is NewcastleGateshead’s flagship is such a popular choice for conferences, development and is set to offer an overall meetings and events. 46,500 sqm of office, research and meetings space upon completion. New to Newcastle 2020 is set for an equally impressive A £35 million learning and teaching centre, it year with the UK’s newest international is named in honour of the 19th century social conference and exhibition centre in reformer and abolitionist, Frederick Douglass, NewcastleGateshead, edging ever closer to who was himself an escaped slave. Douglass its completion date in 2023. visited Newcastle in 1846 as part of a lecture tour, speaking about slavery in America. The Renowned venue management group purpose-built educational space comprises throughout. Newcastle Helix is the only one ASM Global has officially been announced a multipurpose 750-seater auditorium, which of its kind in the UK. The 24-acre hybrid city as the operator for the new £260 million can split into a 500 and 250-seater lecture quarter is specifically built for international scheme which will be on the waterfront of theatre, an open plan atrium and 176-seater tech and science innovation and home Gateshead Quays. The scheme will comprise collaborative lecture theatre. to the UK’s National Innovation Centre for of 6,300 m2 of conference and exhibition Ageing and the National Innovation Centre space, 2,800m2 of flexible meeting space The building also has plentiful seminar rooms for Data. and a 12,500-capacity indoor arena along with two 30-seater, two 45-seater and two with two brand-new hotels which are yet to 60-seater rooms and several social spaces Newcastlegateshead.com

68 www.hospitalityandeventsnorth.com SPOILT FOR CHOICE

Event Durham, Durham University, offers an extensive range of venues for up to 500 people, Unique Venues from modern conference centres to a medieval for weddings & conferences in Newcastle castle. From international residential conferences, Whether you are looking for an exclusive setting for your special day or prestigious location near the heart of the city for a conference or business meeting, we have to formal banquets and two distinguished venues to offer you. wedding receptions, our unique location and beautiful venues are Contact Us guaranteed to make any Hospitality Services, Civic Centre, Barras Bridge, Newcastle upon Tyne, NE1 8QH event a successful and Telephone: 0191 277 7222 | Email: [email protected] memorable occasion. www.newcastle.gov.uk/hospitality

0191 334 2887 [email protected] www.durham.ac.uk/event.durham

ARE YOU ON

l ideal for one bal e microph THE Brow-aAbl LL? l’ is a th The ‘Big Mic Bal question and answer sessions at conferences and events. NEW!

sam bigmicball.com [email protected] @BIGMICBALL Designed by Big Purple Productions www.bigpurple-productions.com BRING YOUR EVENT TO LIFE • 2 minutes’ walk from Newcastle Central Station. • Modern, versatile suites. • Corporate events with a science twist from our award-winning science centre. • Local charity making a difference.

(0191) 243 8216 meetingsandevents.life.org.uk A DAY IN THE LIFE A Day in the Life Sheila Smith, Sales Manager for Life Meetings and Events, the events wing of Newcastle’s International Centre for Life, a striking centre for science excellence.

Life Meetings and Events is part of the Hi Sheila! How did you get Can you tell us a little about why International Centre for Life, one of into the industry? you enjoy working in events? Newcastle’s most remarkable landmarks. I studied Travel and Tourism and worked Every day is different, and we certainly Ideally located only two minutes’ walk from overseas as a holiday rep in beautiful get some unusual enquires from the Newcastle Central, the Centre for Life is a countries like Greece, Austria and straightforward to the bizarre – Star Wars unique venue for conferences and events, Switzerland. Eventually I moved back to the themed weddings, wool festivals and offering exceptional customer service and UK and worked in the hotel industry with requests for science ice breakers before the added spark that comes with having a both independent and large chain hotels a conference are all in a day’s work. My brilliant science centre as part of the mix. selling both bedrooms and meeting rooms. passion is sales, the buzz of the confirmation For last seven years I have been here at Life of a big juicy conference and the fabulous As a purpose-built, pioneering science Meetings and Events…thankfully there aren’t feedback from satisfied customers. village, the Centre for Life incorporates any bedrooms to sell! an award-winning visitor attraction and What skills do you bring to the team? educational space; a cutting-edge research How does your working day begin? I’m a very hands-on manager working facility housing new and established With a cup of coffee! Then I have a closely with my team and colleagues in science-related businesses; and Times catch-up with my team, check emails and other departments. Focus and fun are my Square, one of the largest and most update my to-do list and prepare for any motto – oh, and my singing along to Spotify attractive outdoor event spaces in the city. appointments or meetings I have that day. raises a few eyebrows too! Eight versatile suites can accommodate two to 380 delegates for a wide range of events and team building, utilising everything from What does your role involve day-to-day? What have been your My role is very varied and I may have a an intimate executive boardroom, 350 sqm stand-out moments? couple of appointments on or off-site. At of exhibition space and even the north of We were a host venue for the British and certain times I’m preparing new collateral England’s largest planetarium. World Transplant Games. It was very such as our Christmas brochure, Burns Supper humbling and rewarding. We held our first or proms flyers with my marketing colleagues. silent conference last year, with excellent During busy periods I answer new enquiries feedback. Our Burns supper was created and prepare quotes to send. There’s the by us from scratch and is in its fourth ongoing research of new companies for year now too. potential business and making appointments with new and current customers. I also After all that, how do you relax? regularly attend networking events to meet We love our holidays and weekends away new people ensuring Life Meetings and to enjoy lots of different food and drink and Events is on everyone’s radar. visiting all sorts of places. We’re Sunderland AFC supporters: watching is sometimes a trial What makes the Centre for Life and occasionally brilliant. My husband also an interesting place to work? loves cooking so a quiet weekend at home Scotswood suite The variety plus the opportunity of being with delicious food and wine is the perfect able to offer something different to end to a busy week. customers that no other venue can – whether that’s a wedding in a planetarium Get in touch with the International Centre for or a visit to our Space Zone. These quirky Life about how to create your event. science twists complement our modern Call 0191 243 8216, email meeting rooms. For example, corporate [email protected] or visit clients can host their drinks reception in the Meetingsandevents.life.org.uk. Space Zone before dinner or book a science demo to entertain guests at a Christmas party. All the money raised by Life Meetings and Events goes towards achieving our charitable mission which is all about inspiring Darwin suite everyone to explore and enjoy science and discover its relevance to their own lives.

March 2020 71 NEWS

“We’re improving the spaces where people come to spend time before a concert or logo inclusion on various advertising a class, to drop in for a coffee or to meet platforms and ad hoc staff ticket offers. In friends. We’re going to upgrade audio in addition, members will be part of the ‘Wall North East those spaces and put up digital screens so of Stars’ which includes brand recognition we can project and promote information in the main theatre foyer, dedicated about everything we have to offer. advertising in the What’s On Guide, Ambassador Lounge access and discounted “Taking the seats out to allow us to event room hire. In Brief programme regular, part-standing gigs means we can attract a totally different The Grade II listed theatre welcomes in range of artists and give audiences a excess of 300,000 visitors each year to an Catering Firm Wins Newcastle different experience. It will also mean greater array of West End spectaculars and benefits capacity in the hall while still retaining that from a highly engaged and receptive Museum Contract fantastic intimate vibe you get in Sage One.” audience from across the region spanning Staffordshire caterer Totally Delicious has from Northumberland to Teesside. won a seven-year, £5 million contract to Sage Gateshead was awarded £1.2 million provide catering services to Tyne and Wear in National Lottery funding through Arts Claire Pickersgill, Sales and Development Archives and Museums (TWAM) across three Council England’s capital programme to Manager at Sunderland Empire said: “We of its key venues. enable the full project to go ahead. This has are committed to developing long-standing been matched by donations and pledges and mutually beneficial partnerships with It will manage and operate event catering of £800,000 from Gateshead Council, businesses across the North East. Theatre and cafés at the Discovery Museum, the individuals, trusts and businesses from the is such a powerful tool and has the ability Great North Museum and the Laing Art North East and across the country. to create lasting memories and immersive Gallery, all based in Newcastle Upon Tyne. experiences, by increasing our B2B Totally Delicious’ Managing Director Dominic opportunities we want to support businesses Bowers said: “We’re delighted with this to use the power of theatre to enhance contract win; my team and I have worked County Durham Venue Invests business relationships through an array of hard to develop the perfect recipe for a bespoke options.” totally delicious experience – food and in EV Charging environment in equal measure! Our model A Durham luxury hotel and events venue, allows clients to see flexible investment The South Causey Inn, has invested in smart Newcastle International to Become in both venue and menus delivered by a electric vehicle (EV) charging infrastructure Net-Zero Airport by 2035 passionate, experienced team. to keep up with demand. Newcastle International has announced its ambitious plans to become a Net Zero “We are challenging larger catering The South Causey Inn has partnered up emissions airport by 2035. companies by demonstrating the with Elmtronics, an independent supplier importance of a strong people centric and installer of EV charging equipment, As the majority of airports across Europe culture and a flexible attitude to solution for support in selecting and installing the announce their plans to become Net Zero finding. Our size gives us a relevant charge points that best suited the needs of before 2050, the North East’s largest airport infrastructure and a closeness to our the venue. The 22kW Dual Eve chargepoints, has set out to bring forward the target date customers’ needs and ambitions.” located in the main car park and connected to the Hubsta network, allow for two vehicles to align with its centenary year in 2035. To help deliver these goals, the airport Totally Delicious manages several larger sites to charge simultaneously. Guests and staff will take steps to procure and generate including Trentham Gardens and Middleport members can charge their fully electric and renewable energy as well as shifting to new Pottery in Staffordshire. The firm was founded plug-in hybrid vehicles with ease, using a fob technologies. in 2009 and now has 150 staff, working across or the Hubsta app. 16 venues in sectors including leisure, tourism Over the next 15 years, a brand-new fleet and the workplace. Susan Moiser, owner of The South Causey Inn, said: “We are always looking at ways to of electric vehicles will be introduced across future-proof our business and an investment the airport, including passenger and car park into electric vehicle charge points will help buses, together with improved facilities for Sage Gateshead to achieve this goal, with the ever-increasing customers with electric vehicles. Newcastle popularity of electric vehicles. International Airport will also seek to join the Transformation Gets Underway ACI Europe Airport Carbon Accreditation Scheme. Work is well under way on Sage Gateshead’s “We have already taken steps by iconic concourse, transforming the ‘town introducing electric buggies to use as transport around the site and are constantly As well as this, Newcastle International will be square’ of the venue. The box office, bars, taking action to help stakeholders to reduce brasserie and café will be refurbished, and looking at ways to make the site more economically friendly.” carbon emissions from flights by working with a new private dining area will be created as airlines to encourage more use of the latest, well as pop-up retail stands. most efficient aircraft such as the A320 NEO – which already operates at the airport. The It is part of a £2 million capital programme Sunderland Empire Launches NEO aircraft delivers a 15% saving in CO2 that will also enable more part-standing gigs emissions. in Sage One, thanks to a new quick-release the 1907 Corporate Club seat system that will be installed later this Sunderland Empire, the biggest theatre Nick Jones, Chief Executive at Newcastle year. Managing Director Abigail Pogson said International Airport, said: “Decarbonising it was the first major refurbishment to take in the North East has launched the 1907 Corporate Club, a new yearly membership the airport before 2035 will be a challenge, place since the building opened in 2004: but this is something that we feel strongly “As we celebrate our 15th year we want scheme giving businesses access to a host of key benefits. about. Newcastle international Airport is to reach more people and create more an extremely important asset to the region, opportunities for a wider range of people,” and we pride ourselves on being a good she said. The three membership bands – gold, platinum and premium – aim to support neighbour. The people of the North East are at the heart of everything we do, so it is “We want to ensure music is a central part businesses to take centre stage and align with the theatre’s established brand. vital that we make the changes needed to of life and that access to arts and culture is be able to grow the airport in a sustainable part of life in the North East and part of the Membership includes show ticket allocations, hospitality, house programmes, company manner that protects the environment we all identity of Sage Gateshead. live and work in.”

72 www.hospitalityandeventsnorth.com INDUSTRY OPINION Fresh Start

Lex Butler, the new Chair of HBAA believes 2020 will be a year of reflection and change for the HBAA, with regeneration as its theme.

As we are in the final stretch of our current at the forefront, never playing catch up in other, to learn, network, gain business five-year plan, this is a year of review, the industry. Everything we deliver for our confidence and stand side by side movements and restructuring. We want to members comes from asking our members with peers. make HBAA as relevant as possible to the what they want and need. needs of its members and the industry, to We will continue to focus and support our lead us well into our next five-year strategy As a first step towards implementing this, NextGen to ensure we pave the way for in 2021. we’ve created new roles on our executive our future leaders; improve recruitment and committee including a Sustainability Chair, retention in our industry; and attract new We’ve started on deep dive reviews of the Training Chair, Partnerships Chair and talent to rewarding careers within events association, going back to grassroots and NextGen Chairs. This expansion will ensure and hospitality. looking at where we are now and where we that the association is future-fit. want to be in the future. We will also continue with our focus on With events such as our agency supporting mental health because we truly An association should exist for its members engagement meetings and business leader believe in it and the impact it is having on and be their voice, but also deliver and forums, HBAA delivers one of the strongest society and our industry. support them in areas they highlight as and most engaging event calendars in the being needed. We need to be a pillar of industry. The year ahead is an exciting prospect! guiding light, experience, knowledge and industry access for our membership. We We offer our members the chance to Hbaa.org.uk must keep our fingers on the pulse and be engage with the association and each

March 2020 73 DIRECTORIES

Copthorne Hotel Newcastle Ian Lavin - Event Magician Quietly located on Add a touch of magic to your event. Newcastle’s Quayside, Professional close up magician available for we offer 9 meeting rooms corporate events, exhibitions and weddings. catering from 2 - 200. With a dedicated events team who’ll guide you through 0773 183 7936 │ [email protected] our packages & assist you eventmagician.co.uk to ensure your event is a great success.

0191 2220 333 | [email protected] The Close, Quayside, Newcastle upon Tyne, NE1 3RT IN YOUR MAY ISSUE: www.millenniumhotels.co.uk • North West – Manchester, Liverpool, Cheshire, Liverpool Hope University Lancashire • Scotland Liverpool Hope University offers a wide range of conference • Outdoor Events and event spaces for hire. • Team Building Call us on 0151 291 2147 or email [email protected] to find out more. • The Meetings Show (24 – 25th June)

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74 www.hospitalityandeventsnorth.com