Home Work Forum

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HOME WORK FORUM

Now in namma Mysuru ! 2 3

Introducing shopping in style to Mysuru

Adding to the list of famous things to Mysuru along with Mysorepak,Mysore Silk Sareeand Mysore Peta (silk turban), will be The Forum Centre City Mysuru a whole new shopping haven at Mysuru in Karnataka. Tapping in the potential and opening up new markets, Prestige Group will unveil The Forum Centre City Mysuru in February 2017!

Home. Work. Forum.

We’re offering you what made

Forum Centre City us the #1 mall in Off. B.N. Road Hyderali-Mahadevapura Cross Near 5-Lights Circle Bengaluru. Mysuru

6 Malls

4 Cities

3 million sq ft of retail space

650+ retail partners

1750 crores of retail turnover

1.75 crores footfall in 15-16 4 5

Tenant mix, shopper traffic and store visibility

The mall will be anchor heavy with a mix of hypermarket, multiplex, department stores, gaming arcades and food – beverage outlets. However, the brands will be new entrants to the city of Mysuru and have been carefully handpicked after detailed research and development among end customers or guests.

Prestige Group believes that the tenants are the first customers to a mall and the support extended to the retailers results in higher efficiencies. “Together, we can be responsible for sustaining the salience and overall viability of the mall. Together, we can work at predicting, responding to new directions and go the extra mile to ensure customer satisfaction. Together, we can share the responsibility for converting store visits to sales at an optimum level”, says Mr. Muhammad Ali, COO of Prestige Retail. 6 7

Unique Experience

Guest experience is provided on par with international levels with all necessary amenities, the idea is to extend the duration of the time guests spend at the mall and optimize their exposure to mall offerings and experiences.

1,75,00,00,000 footfalls entered Forum malls last year ...and into our stores. 8 9

The Maharaja of malls in the City of Maharajas – Our Design Theory

A lot of designs are based on the jali concept. The spatial richness of this iconographic element gave Prestige Group an exciting visual canvas that could be adapted extensively to various physical spaces in the mall – especially when used with modern interpretations.The logic for the primary structure involved designing a neutral element, so that any element added or embedded on it could be highlighted. White plaster on the most important surfaces – ceilings, pillars, even escalators became the visual medium for feature elements. We’re sure that our guests are going to enjoy the light showers forming intricate patterns on the floors and walls.

Mysuru is a city that’s proud of its art, architecture and temple traditions, set against the glitter and sparkle of royalty.

Mysore Silk, Mysore Painting, and Rosewood Carving are art forms that have been handed down generation after generation in this multi-faceted city. 10 11

Ground Floor First Floor

Upper Ground Floor Second Floor

Theater Exit Level 12 13

A closer look at consumers from Mysuru and why this mall is at the right place at the right time.

The population mix of Mysuru is changing rapidly, bringing a new generation with higher monthly incomes in. These youngsters are exposed to national and international brands through travel or the internet, and they demand lifestyle changes and a global shopping experience in their home town. They also require more exciting entertainment and dining options for their family and friends.

The average literacy rate in Mysuru is 86.84% – 89.96% male and 83.73% female. An interesting 83% of the people fact here is that 78% of the households have more than two members who are literate – in Mysuru are reassuringly, our target population is educated and can make informed purchase decisions. under 50... and demand more choice. 14 15

Call us or meet us today. And move in tomorrow.

It’s the best thing you could do for your brand. 16 back cover

The centre of the shopping centre moved here.

Ilavala Hobli Kesare KRS RD

Gokulam

Pulikeshi Rd Ring Rd Ring

Gandhi Naga Kalidasa Rd Rd Mahadevapura Rd Dr. Rajkumar Main Rd Basavanahalli

Masjid-e-ya allah 80 feet Rd r Columbia KRS Rd Chaduranga Rd Asia Kalyan Five Light Circle Devaraj Urs Road Joyalukkas Malabar Doora

Irwin Rd BN Road

Central Hyderali Rd Bannur Rd

Mysore Bogadi Rd Palace Agrahara Vinaya Marga

Mysore Zoo

MG Rd

Kuvempu Nagar

Ring Rd

Sewage Farm Chanmundi Temple

Link Main Rd

Prestige Estates Projects Ltd Prestige Posiedon, 139, Residency Road Bangalore 560025

For queries contact: Chethana Mob: +91 98809 51944 Mail: [email protected]