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AN Etworkfor G Irlbosses PASSION, PROFITS A N e t w o r k f o r G i r l b o s s e s PASSION, PROFITS & PERSONAL DEVELOPMENT; A GUIDE TO CREATING A BUSINESS & LIFESTYLE YOU ARE UTTERLY OBSESSED WITH So amazing to have you here. Step into my office, grab a coffee/glass of wine (time dependent) and be prepared to start looking at life through an entirely different lens. I'm Dani and thank you for following The Clique. So glad to have you in my circle of mind blowing women who are ready to design a business that stands out from the crowds and a lifestyle that they are utterly obsessed with. In The Clique, we are all about doing what we love and doing lots of it. We aren't prepared to settle and we want to live entirely on our own terms. That's exactly what I want for you too. I created The Clique after launching my own successful business online as a social media strategist, a business that allowed me to quit a career that didn't fulfil me, gave me the freedom to work when and from where I chose and earn more than what I ever imagined I ever would. I now help other women achieve exactly the same. Although social media strategy is still a huge part of what I do, my biggest passion now lies in empowering other women with the mindset and strategies they need in order to become their own boss, realise their fullest potential and guiding them through the process of designing a brand that sells. To date, I've worked with women across industries from fashion, health and fitness, coaching, and other creative industries. In doing so, I've not only created a business that I'm incredibly passionate about, but I've helped other women create the same for themselves. Now, its your turn. This guide is a starting point for creating a business that you love, a brand that smokes the competiion and a lifestyle that is entirely on your own terms. I'm all about helping you design a career you are passionate about, giving you the freedom you crave and helping you become the woman you need to be to get where you want to go. Life is so much more than a 9-5. Life is far more than coasting along without pushing ourselves fully. In The Clique, we aren't prepared to settle. Neither should you. Big Love... Dani xoxo C O N T E N T S 1 4 GOALDIGGING' HOW TO GET HOW TO HIT YOUR FIRST EXACTLY WHAT YOU WANT IN LIFE £10K MONTH 2 5 'WHAT THE F*&! AM I DOING WITH MY LIFE?!" HOW TO USE INSTAGRAM TO HOW TO FIGURE OUT YOUR LAUNCH AND GROW YOUR BUSINESS BUSINESS IDEA 3 6 HOW TO WORK SMARTER, HOW TO DEVELOP NOT HARDER WHEN BUILDING YOUR A BRAND THAT SELLS BUSINESS ONLINE 1 G O A L D I G G E R H O W T O G E T E X A C T L Y W H A T Y O U W A N T I N L I F E Let me tell you a little bit about the girls of The Clique. We aren't prepared to settle. That means we know exactly what we want from life and aren't going to stop until we get it. Getting what you want however starts with knowing what it is you really want. That's where most people come unstuck. Many of us think we know what we want, but in truth, we limit ourselves to what we think is achievable. A lot of the time, we don't want to admit to ourselves what we really want from life because its seems unrealistic and out of our reach. We play down our dreams and lower our sights because we believe that we don't deserve what we really want or aren't capable of getting there. Whether it's earning a million pound a year, having a lifestyle that lets you trot across the globe or being the CEO of a business that you not only love but brings you more profits than you imagined possible. These are the things that deep down, we really want for ourselves but are afraid to admit this because we feel that to do so would be to set our standards too high When I was younger, I used to have big lofty dreams about what grown up me would become. I didn't hold back. My seven year old had one vivid imagination' I'd live in the Barbie mansion, I'd have twenty dogs and I'd be married to Eric from the Little Mermaid. As I got older, my ambitions lowered and all of a sudden, I found myself beginning to settle for less. I started a career that didn't fulfil me, I earned well but nowhere near the amounts I would have liked and I began to convince myself that this was ok. Thankfully, the reality of my life kicked in. I had a strong word with myself and knew that I had to revisit some of my goals. If others were living life on their own terms, there was no reason why I couldn't too. There is no reason why you can't either. This section is all about Goal Setting; It's about helping you realise what you really want from life then setting the wheels into motion for making it happen. Grab your pen. Leave your fears at the door and let's do this. A story involving an inflatable swan and a lot of sangria It was the last stretch of my twenties. I'd never been to Ibiza and feeling very "oh s*** I'm going to be hitting thirty soon and therefore officially old", I got a group of friends together and we headed to the Balaeric island for a week of soul searching (read; dancing on tables, watching the sun come up and generally having a very fun time) Whilst I was there, my friend and I invested in inflatable swans. Feeling very smug about our purchases, off we trotted into the sea, rather inebriated by the copious amounts of sangria we had consumed at lunch. Not really paying much attention to where we were going, we boarded our swans and drifted out further and further into the sea. About an hour later of casual floating later, it dawned on us that we were pretty far out and should perhaps start making our way back. We jumped off the floats and began to swim ourselves back to shore only, the tide was now pretty strong and every time we'd swim a bit closer, we'd get pushed back and towards a pretty aggressive looking family of rocks. The panic then kicked in as we realised that we had coasted out too far and now, getting back was proving incredibly difficult. Luckily a couple of friendly guys on a boat saw our struggle and gave us and our swans a ride back to the pier and back to safety. Whilst 'Swan-Gate' could have ended much worse than what it did and made me rethink mixing inflatables with alcohol, the whole incident also got me thinking however about how easy it is to coast along and before you know it, you are miles off in the wrong direction. So often, this happens with life. One minute, you are jumping on a certain path that looks fine, but you don't give too much thought as to where exactly you are heading. You get swept up in the moment and although there may be a few warning signs along the way, you don't really pay too much attention. You coast along without much of a plan and just assume that everything will figure itself out and you will arrive where you need to be. It doesn't work like that. If you don't have a clear idea of where you are now and where you are eventually heading for, you coast. Coasting, as the swan story reminds us, is really frickin' dangerous. It's dangerous because we don't realise we are doing it until we one day end up some place we don't want to be thinking how on earth did we get here and realising its pretty impossible to get ourselves back. In order to end up at the destination you intended, you have to have a pretty good idea of where you are heading for. Vague goals often equate to unpredictable outcomes, outcomes that we are often not happy about. The first step then in getting you to where you want to go is figuring out what that destination looks like, the second is having some sort of game plan as to how you are going to get there. Design your life "CREATE YOUR PERFECT DAY, SET YOURSELF A VISION OF WHAT YOU WANT YOU LIFE TO LOOK LIKE AND THEN IT'S JUST A CASE OF HOW YOU MAKE THAT HAPPEN" As the swan story warns us, we have to have a game More often than not, we throw ourselves into careers plan and some sort of end destination in mind. The thing without really thinking about what our day to day life will is, a lot of people don't know what it is that they really look like. want. I originally started out on a path in Law, something I chose Clients tell me this all the time.
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