Deadliest Catch” Season 11 – Set to Premiere on Discovery Channel April 14, 2015
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McMurdo Chosen as First Official Safety Beacon Partner of Original Production’s “Deadliest Catch” Season 11 – Set to Premiere on Discovery Channel April 14, 2015 Emergency Distress Beacons and AIS Man Overboard Devices to Help Reduce Rescue Time in Frigid Waters of Bering Sea Beltsville, MD – April 13, 2015 – McMurdo, the world’s most trusted name in Emergency Readiness and Response, today announced that it will be the official safety beacon partner of the hit reality series “Deadliest Catch”. Created by FremantleMedia North America’s Original Productions, Season 11 of “Deadliest Catch” is set to premiere on Discovery Channel on Tuesday, April 14 at 9:00 PM ET/PT. The first of its kind agreement includes McMurdo’s emergency distress beacons and man overboard devices to help safeguard the show’s crews and crab fishing vessels. The products will be integrated as part of the safety gear used in the award-winning television series which focuses on the real-life events of fishing vessels in the Bering Sea during the Alaskan king crab season. “The safety of our cast and crew is of the utmost importance to me,” said Thom Beers, CEO, FremantleMedia North America and Executive Producer, Deadliest Catch. “Our crew and vessels encounter incredibly harsh and treacherous conditions – 70 knot winds, 40 foot seas and icy decks. The partnership with McMurdo will provide a welcome layer of additional safety and emergency readiness.” The Deadliest Catch crews and vessels will be equipped with the latest search and rescue (SAR) and automatic identification system (AIS) products including: AIS Man Overboard (MOB) Devices – McMurdo’s SmartFind AIS MOB devices, introduced 3 years ago, were the world’s first product of its kind to quickly transmit identification and GPS location information to parent or neighboring vessels utilizing AIS technology. In the dangerous conditions seen in commercial fishing, nearby vessels provide the best chance for localized rescue. Personal Locator Beacons (PLBs) – The McMurdo FastFind PLB is based on COSPAS-SARSAT, the global standardized satellite-based search and rescue system. Designed for use in both maritime and outdoor environments, the PLB is carried at all times by crew members and, when activated, sends a distress signal via satellite to the rescue authorities around the world. Emergency Position Indicating Radio Beacons (EPIRBs) – McMurdo’s SmartFind EBIRB is the commercial maritime industry’s market-leading beacon. A mandated requirement on various vessels, the EPRIB also uses the COSPAS-SARSAT system to notify rescue personnel in the event of an emergency. “We’re honored to be a part of ‘Deadliest Catch’ for the upcoming season and to be entrusted to help ensure the safety of these crews and vessels,” said Randel Maestre, chief marketing officer for McMurdo. “Enabling a faster search and rescue process is paramount when dealing with the frigid cold waters of the Bering Sea, where ‘Deadliest Catch’ vessels are deployed. Our technology, which quickly provides pin-point positioning and location data, optimizes rescue times and has been instrumental in helping to save over 37,000 lives since 1982.” The distress beacons and AIS devices are part of McMurdo’s search and rescue ecosystem which also includes satellite-based SAR infrastructure and mission control/rescue coordination center systems. This ecosystem, the industry’s first single vendor end-to-end SAR solution, coupled with McMurdo’s 150 combined years of proven search and rescue leadership, has established McMurdo as the gold standard in the search and rescue industry especially in the commercial maritime environment. Season 10 of “Deadliest Catch” won a 2014 Emmy Award for Outstanding Unstructured Reality Program. Season 11 is set to premiere on April 14 at 9:00 PM ET/PT on Discovery Channel, preceded by the captains’ pre-show, “The Bait”, at 8:00 PM ET/PT. For more information on McMurdo Group, please visit www.mcmurdogroup.com. About McMurdo Group McMurdo Group is a global leader in search and rescue and maritime domain awareness solutions. A division of Orolia (NYSE Alternext Paris – FR0010501015 – ALORO), McMurdo Group brings together 140 combined years of experience by consolidating proven Boatracs, Kannad, McMurdo and Techno-Sciences, Inc. brands into the industry’s most comprehensive portfolio of life-saving and tracking technologies that save time, costs and lives. Airbus, Boeing, the British Royal Navy, the U.S. Coast Guard, NASA and others are among the hundreds of aviation, maritime, government and military customers around the world using McMurdo Group distress beacons, satellite connectivity infrastructure, monitoring/positioning software and emergency response management solutions. Established in January 2014, McMurdo Group is based in Sophia Antipolis, France and has additional offices in France (Guidel), the U.S. (San Diego, Washington D.C.) and the U.K. (Portsmouth). About FremantleMedia North America FremantleMedia North America (FMNA) is the U.S. arm of global media giant FremantleMedia, which includes a distribution arm, FremantleMedia International, a digital and branded entertainment division and a kids & family entertainment business. As one of the world’s largest and most successful creators, producers and distributors of TV brands in the world, FremantleMedia’s comprehensive global network has operations in 28 countries, creating over 8500 hours of programming a year, rolling out more than 60 formats and managing over 400 individual titles. The company also distributes more than 20,000 hours of content in over 200 territories. FMNA and its portfolio of companies, including Original Productions and 495 Productions, produce entertaining and innovative scripted and alternative programs for network, cable, syndicated and online platforms. Their slate includes a diverse range of both critically-acclaimed and award-winning successes including American Idol (FOX), America’s Got Talent (NBC), Family Feud (SYN), Let’s Make A Deal (CBS), The Price Is Right (CBS), The Great Christmas Light Fight (ABC), Deadliest Catch (Discovery), Married to Medicine (Bravo), Party Down South (CMT), Ice Road Truckers (HISTORY), Storage Wars (A&E), The Returned (A&E) and Celebrity Name Game (SYN), among others. McMurdo Group Press Contacts: FremantleMediaPress Contact: Randel Maestre Kristina Kirk Chief Marketing Officer Executive Director, Communications Mobile +1 858 837 9122 +1 818 748 2521 [email protected] [email protected] Leasa Ireland LPI Communications for McMurdo +1 310 750 7082 [email protected] David Pilvelait HomePort Marine for McMurdo (Marine Only) +1 804 436 9002 [email protected] .