An Introduction to Wakefern Food Corp.

Wil Magistrelli Director Wholesale/International Sales WHO WE ARE • A leader in the industry and in corporate responsibility • Family-owned and operated businesses at the heart of every community • Our Associates are the key to our success Click to • We help independent grocers compete & win • Cooperative model leverages technology, marketing & product edit Master development title style • Co-op members who nurture the health and well-being of our communities BY THE NUMBERS

• We’re #1 - Wakefern is the nation’s largest retailer-owner cooperative Founded in 1946 as a cooperative of eight • $18.3B in sales in 2020 independent grocers, Wakefern Food Corp. has • 363 retail independently owned and operated by nearly 50 grown into a supermarket industry leader and cooperative members across the Northeast retail powerhouse in the Northeast. • Together with its member organizations, Wakefern employs 80,000 associates across 9 states • Among the largest employers in NJ • Wakefern operates over four million sq. feet of warehousing located in NJ and PA • Wakefern’s transportation fleet, one of the largest private fleets on the east coast, travels more than 50 million miles annually 2 The Partners In Caring fund Wakefern introduces solidifies ShopRite’s decades ShopRite’s award-winning Eight independent Wakefern launches long commitment to fighting exclusive store brands, Grocers join together to form ShopRite’s iconic food insecurity and has since Bowl & Basket and Can Can Sale. Wakefern Food Corp. donated more than $51 million Paperbird.

1946 1951 1971 1995 1998 2016 2019 2021

Wakefern members begin Now known as The Wholesome Pantry Today, nearly 50 member families operate operating under one Marketplace, Price Rite opens its private-label brand offers free- 363 supermarkets under six store banners name, ShopRite, to first store in Springfield, MA. from and organic foods with throughout the Northeast and Mid- solidify their partnership. clean ingredients. Atlantic. Wakefern is committed to fighting food insecurity in the communities it serves as well as supporting a more sustainable future.

Since its founding in 1946, Wakefern and its stores have donated over $51 million to charitable foundations.

3 OUR BRANDS

Wakefern’s original supermarket, dedicated to helping customers A unique shopping experience, one with a meaningful, diverse and their communities thrive by fighting food insecurity, and locally-considered product selection. Helping customers take supporting the special needs community and serving the nearly care of their family with affordable, healthy, wholesome food. 280 communities where stores operate.

A wholly-owned subsidiary of Wakefern Food Corp, is a high volume, multi-product line producer of Bowl & Basket milk and spring water, orange juice, iced teas, and drinks for Wakefern retail banners ShopRite and Price Rite Marketplace..

A specialty supermarket known for its unique and fresh prepared Since its opening in 1954, has become known for foods. In its early days, it catered to a demanding clientele of its variety, providing fresh foods, small-batch goods, specialty chefs seeking exciting, unexpected products. imports, and foodie finds—all at a great value.

A hyper-local, family-oriented store offering high-quality, fresh foods, A destination for locally grown and sourced produce and as well as restaurant-quality take-home meals at affordable prices products, prepared foods, baked goods and community events. 4 Italian Food Sales coming out of Covid-19 Vaccinated Shopper Behavior

6 Vaccinated Shopper Behavior

7 Vaccinated Shopper Sales trend by Channel

8 Household Penetration March-April

Numerator Insights, March to April, Mini-America Static

Total US HHs % HH Penetration Index Bread/Pasta/Sauces/Olive Oils 2019 2020 2021 20 vs. 19 21 vs. 20 21 vs. 19 Red Pasta Sauce 41.3% 53.1% 39.2% 129 74 95 Olive Oils 17.6% 24.5% 19.4% 139 79 110 Pasta 13.8% 20.0% 14.2% 144 71 103 White Pasta Sauce 10.5% 14.3% 10.7% 137 75 102 Packaged Italian Bread 9.2% 10.7% 7.7% 116 72 84

Frozen & Desserts 2019 2020 2021 20 vs. 19 21 vs. 20 21 vs. 19 Frozen Dinners & Meals 55.3% 59.5% 57.1% 107 96 103 Frozen Pizza 41.7% 52.5% 44.5% 126 85 107 Frozen Pasta & Noodles 6.4% 7.8% 6.2% 122 80 98 Gelato 4.4% 4.8% 4.1% 109 85 92

Asian Appetizers 8.7% 11.1% 11.3% 127 102 129 Mexican Appetizers 7.0% 8.8% 7.6% 126 87 110

Meats & Cheeses 2019 2020 2021 20 vs. 19 21 vs. 20 21 vs. 19 Mozzarella 25.5% 32.5% 26.9% 127 83 106 Parmesan 14.2% 19.1% 15.3% 135 80 108 Italian Sausage 8.6% 12.7% 9.9% 147 77 114 Ricotta Cheese 7.3% 10.0% 8.0% 136 80 109 Pesto & Other Pasta Sauce 3.3% 4.2% 3.4% 127 81 102 Prosciutto/Italian Specialty-Mainstream 1.8% 1.7% 2.2% 96 127 122 Prosciutto/Italian Specialty-Deli 0.6% 0.6% 0.8% 99 136 134 Mascarpone 0.5% 0.4% 0.5% 85 127 108 Gorgonzola Cheese 0.5% 0.5% 0.4% 91 94 85

Prepared Meals 2019 2020 2021 20 vs. 19 21 vs. 20 21 vs. 19 Pizza-Prepared 13.8% 11.4% 10.9% 83 96 79 Pizza-Prepared Take & Bake 4.8% 5.0% 4.5% 105 89 94 Pizza-Prepared Ready to Eat 4.5% 2.7% 2.7% 59 102 61 Italian-Prepared 1.6% 2.0% 1.8% 122 94 115

Sushi-Prepared 9.0% 7.7% 10.8% 86 140 121 Hot Dogs, Sausages, & Bratwurst-Prepared 7.8% 5.2% 6.3% 66 121 80 >120 >80 >105

9 © 2021 Nielsen Consumer LLC. All Rights Reserved. Italian sourced products are outperforming total store growth

Sales of Italian sourced products compared to Total Store – Latest 52 Weeks

Products from Italy $M Total Store $M

2019 2020 2021 2019 2020 2021 $65.1 $62.3 $58.7 +4.4% $382.3 +11.3% $343.5

$285.2

$87.3 $96.2 $14.7 $76.6Total Products $13.4 $14.1 from Italy $ Total Store $ Trend Trend ShopRite Total Market ShopRite ShopRite Total Market ShopRite

Source: NIelsenI Scanning – Total ShopRite Market (ShopRite + RM xAOC) Categories with Origin = Italy NieslenIQ SuperCategories– 52 weeks to 5/15/21 10 © 2021 Nielsen Consumer LLC. All Rights Reserved. Pasta & Sauce lead, but Meat, Cheese & Beverages are growing fast

Top Categories of Italian Sourced Products $M– Total ShopRite Trade Area - Latest 52 Weeks 2021 2020 2019

SAUCE/MARINADE

PASTA, RICE, DRY BEANS & GRAINS

BEVERAGES

OILS/BUTTER/MARGARINE SPREADS

CHEESE

VEGETABLES

CANDY, GUM, MINTS

LUNCHMEAT

COOKING WINE AND VINEGAR

DESSERTS

$0.0 $10.0 $20.0 $30.0 $40.0 $50.0 $60.0 $70.0 $80.0 $90.0

Source: NIelsenI Scanning – Total ShopRite Market (ShopRite + RM xAOC) Categories with Origin = Italy – NieslenIQ Super Categories – 52 weeks to 5/15/21 11 © 2021 Nielsen Consumer LLC. All Rights Reserved. Thank You

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