Internet Telephony Magazine Digital Edition February 2007
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Cisco, Cisco Systems, the Cisco Systems logo, and the Cisco Square Bridge logo are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the U.S. and certain other countries. By Richard “Zippy” Grigonis Group Publisher and Editor-In-Chief, Rich Tehrani ([email protected]) Do You Webinar. ? EDITORIAL Group Editorial Director, Greg Galitzine ([email protected]) Executive Editor, Richard “Zippy” Grigonis ([email protected]) Lately, I can’t help but notice the increasing Associate Editor, Erik Linask number of Webinars making their appearance ([email protected]) on the Internet, and with good reason. TMC LABS Executive Technology Editor/CTO/VP, Tom Keating Once upon a time, you paid big bucks and had to physically travel to a semi- ([email protected]) nar somewhere, to hear some windbag recite facts that would have been out of ART/DESIGN date 20 years ago. To add injury to insult, the session ultimately culminated in Senior Art Director, Lisa D. Morris some short, precious moments allowing seminar attendees to ask said windbag a Art Director, Alan Urkawich few questions. Graphic Designer, Lisa Mellers Later, when the first dial-in bulletin board systems (BBSs) appeared, people could post questions and respond to each other, mostly on an ongoing basis, EXECUTIVE OFFICERS which diluted their efficacy a bit. Small seminar-like chats quickly evolved into Nadji Tehrani, Chairman and CEO bloated message boards and entire “forums” with gazillions of messages posted by Rich Tehrani, President people who continued to chew the fat over a topic long after the original discus- Dave Rodriguez, VP of Publications sion ended. With the rise of the Web, Webcasts appeared, but these were one-way and Conferences broadcast-like presentations. Still, they had some educational value. Kevin J. Noonan, VP of Business Development Now, with the continued development of more sophisticated IP Michael Genaro, VP of Marketing Communications, it has become possible to combine both the Web and seminar Tom Keating, CTO, VP formats, yielding the Webinar, which is generally a live group discussion, complete with audience interactivity. Speakers talk to everyone over a standard phone line ADVERTISING SALES Sales Office Phone: 203-852-6800 (but even that is slowly changing to VoIP) while flicking through slides or anima- Senior Advertising Director — Eastern U.S.; tions that are synchronized on the screens of the attendees. With larger Webinars, Canada; Israel attendees can post questions to the bottom of the screen; very small Webinars can Anthony Graffeo, ext. 174, ([email protected]) be run just like small Web conferences, and so voice may be used entirely. Advertising Director — Midwest U.S.; Here at TMC, we’ve grown to love the Webinar format. As a way of dissemi- Southwest U.S.; EMEA nating information, it stands along side our print magazines and the various divi- Robert Pina, ext. 120, ([email protected]) sions of our Web site. Advertising Director — Western U.S.; APAC For example, on February 27th at 2:00 pm, TMC and IBM will be conducting a Bob Johnson, 978-337-3828, ([email protected]) Webinar, hosted by our own distinguished Greg Galitzine, Group Editorial Director for TMC’s IP Communications Group, and ‘master and commander’ of TMCnet. SUBSCRIPTIONS Circulation Director, Shirley Russo, ext. 157 IBM’s Webinar will discuss such things as the convergence of voice, data, and ([email protected]) video networks, culminating in IMS (IP Multimedia Subsystem) and how we’re Annual digital subscriptions to INTERNET TELEPHONY®: free evolving from unique, vertically integrated silos to support different services to qualifying U.S., Canada and foreign subscribers. Annual print sub- scriptions to INTERNET TELEPHONY®: free, U.S. qualifying (which results in costly, complex network infrastructures) to a single, all-digital readers; $29.00 U.S. nonqualifying, $39.00 Canada, $60.00, foreign qualifying and nonqualifying. All orders are payable in advance in U.S. infrastructure. dollars drawn against a U.S. bank. Connecticut residents add applica- The Webinar will also discuss such things as how this new next-gen world also ble sales tax. For more information, contact our Web site at www.itmag.com or call 203-852-6800. leverages inexpensive COTS (Commercial Off-The-Shelf) hardware and middle- ware. This results in an operating environment that creates new opportunities for EXHIBIT SALES service providers, along them to adapt rapidly to market shifts, competitive Sales Office Phone: 203-852-6800 threats, and consumer demands. Things like IMS, COTS and convergence in Global Events Account Directors Companies whose names begin with: general provide the flexibility to deploy applications in various environments and A-G or #s: Maureen Gambino ([email protected]) they yield significant cost savings by reducing complexity, and duplication. IBM, of course, has already established a strategy enabling providers to exploit H-P: Chris Waechter ([email protected]) convergence. Its IBM BladeCenter family of systems, for example (discussed at Q-Z: Joe Fabiano ([email protected]) length in my January “Nitty Gritty” column) delivers a single unified platform Conference Sales Manager, Frank Coppola ([email protected]) architecture that spans the entire, end-to-end NGN infrastructure. Hardware such as IBM’s will continue to evolve and adapt, with the integration of servers, ABOUT INTERNET TELEPHONY® storage, and networking capabilities into a single chassis, thus allowing for signifi- Internet telephony is revolutionizing telecommunications through the convergence of voice, video, fax, and data, creating unprecedented cant CapEX, OpEX, and TCO savings, not to mention a reduction in time-to- opportunities for resellers, developers, and service providers alike. market for new, revenue generating services. INTERNET TELEPHONY® focuses on providing readers with the information necessary to learn about and purchase the equipment, But enough of what I think IBM will be talking about. Join us on February software, and services necessary to take advantage of this technolo- 27th, at 2:00 pm EST, to catch up on what interesting things IBM and its part- gy. INTERNET TELEPHONY® readers include resellers, devel- opers, MIS/networking departments, telecom departments, datacom ners are doing these days. IT departments, telcos/LECs, wireless/PCS providers, ISPs, and cable companies. Richard Grigonis is Executive Editor of TMC’s IP Communications Group. Subscribe FREE online at http://www.itmag.com INTERNET TELEPHONY® February 2007 1 Go To Table of Contents | Go To Ad Index Get off to a Running Start Small businesses can have it all! Put your profi ts on a fast Allworx 9112 Allworx 9102 track with the Allworx 24x Allworx 24x and earn great prizes! The exciting Allworx 24x Running Start Program earns prizes for reseller reps & owners: • Award-winning VoIP system 1st sale Apple iPod Nano • Lowest installed cost in the industry • Easiest to install, use and administer 2nd sale Garmin GPS • Built-in multiple connections: CO, VoIP, T1/PRI 3rd sale Canon digital camera • Four built-in 8-seat conference bridges Owners Choice of InFocus LCD projector or • Up to 100 users per site Canon DVD camcorder See how it all works! Call 1-866-ALLWORX x244 or visit www.allworx.com/4 AAllworxllworx 0061258->Internet61258->Internet TTelephonyelephony TTwo-Pagewo-Page SSpreadpread AAdd ((New).1.inddNew).1.indd 1 11/8/07/8/07 4:57:134:57:13 PPMM The IP Communications Authority Since 1998TM Volume 10/ Number 2 February 2007 Contents “ IN EACH ISSUE QUOTE OF THE MONTH: “ 8 Publisher’s Outlook “It looks like there’s a battle brewing with Communications in 2007 IMS, between the IMS architecture and By Rich Tehrani the unified communications platform. Microsoft really put its stake in the unified communica- COLUMNS tions ground, and the carriers are clearly trying to deploy 20 Inside Networking IMS, using that as a way to help enable or grow hosted Power to the People services and so forth, to the customer who By Tony Rybczynski wants to get an application that’s cus- tomized and fits for their business.” 22 VoIPeering — Brian Metherell, page 44 Defining the Future “ By Hunter Newby EDITORIAL SPONSORSHIP SERIES 18 The SMB Value Proposition for IP 24 Enterprise View Microsoft Enters the Voice Messaging Market FEATURE ARTICLES By Bud Walder 58 Presence and Contect Based Communications By Walter Kenrich 26 Regulation Watch Safety Check! 60 Enterprise Network Management By William B. Wilhelm, Jr By Richard “Zippy” Grigonis 30 Next Wave Redux 64 Internet Communications Administrator: Convergence? Delayed by the User Experience The New Hi-Tech Career Covering Both Email and Voice By Brough Turner Communications By Jon Doyle 32 Integrator’s Corner IP WAN Optimization — Caveat Emptor (Let the Buyer 66 Delivering Converged Communications Beware) Services Profitably By Darrell L. Epps By Francois Depayras 34 Disaster Preparedness 68 The FMC Game The Role of the Business Continuity Specialist By Mads Lillelund By Rich Tehrani & Max Schroeder 36 For the Record 70 Middleware Takes Center Stage Lowering Operational Costs.