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Home , Ari Vatanen, Colin McRae, Kris Meeke, Matthew Wilson, Rally Isle of Man, Scottish Rally

PRESTONE MSA BRITISH RALLY CHAMPIONSHIP

2018 COMPETITORS’ GUIDE what is brc?

WORLD LEADER TOP CLASS EVENTS The world’s leading national rally 6 events with a mixture of gravel championship with prestigious and asphalt history and heritage

WORLD CLASS COMPETITION SUPPORTIVE ATMOSPHERE 10 car marques (2017) Rivalries developed on competitive 5 tyre manufacturers events with a strong camaraderie Professional teams between crews

PROVING GROUND EXPERIENCED TEAM The BRC provides an international Organised by the team behind benchmark and major proving ground Dayinsure Rally GB for young drivers

EXPOSURE Terrestrial TV coverage and extensive international media coverage

2018 COMPETITORS’ GUIDE challenging proving ground

Tests on the gravel of , the fast and 102 flowing stages of Kielder, the demanding ditches of Flanders, the tight, twisty tarmac lanes of Competitive special stages across the season Ulster, the huge jumps and bumps of the Isle of Man and finally the challenge of the World Rally 791 Championship in Wales! Competitive stage miles across the season 8 Number of different winners across the season in 2017 (3 - Overall / 5 - Junior BRC) 0.1 2017 championship decided on the last stage of the season by 0.1 of a second

2018 COMPETITORS’ GUIDE 2018 : heritage since 1958

First run in 1958, five former British Champions have gone on to be World Champions • (1976) • (1978) • (1983) • Colin McRae (1991/92) • (1993) Recognised as the championship that offers all terrains in one season with great competition

RECENT BRC GRADUATES , , Jari-Matti Latvala, Seb Marshall, , , and 2016 BRC Champion have all graduated into the FIA

2018 COMPETITORS’ GUIDE brc : quote, unquote

“The BRC is one of the pinnacle championships in the world with good rallies and great competition. When I looked at moving forward in the BRC is respected and as a Swede to challenge the British guys in their own backyard has really raised my game.” FREDRIK ÅHLIN (SWE)

“The BRC is the best place to learn everything you need in rallying. Every surface in the WRC is in the BRC in some form. The rough gravel, smooth gravel, wet bumpy tarmac, fast dry smooth tarmac. I think my driving has really improved and that’s because I learnt so much in Britain.” OSCAR SOLBERG (NOR)

2018 COMPETITORS’ GUIDE 2018 calendar

BORDER COUNTIES RALLY 1 10-11 March Jedburgh, 80 Miles, Gravel

PIRELLI INTERNATIONAL RALLY 2 28 April Carlisle, 80 Miles, Gravel

3 RENTIES RALLY 22-23 June Ypres, 160 Miles, Asphalt

4 JOHN MULHOLLAND MOTORS ULSTER RALLY 17-18 August Antrim, 120 Miles, Asphalt

138.COM 5 13-15 September Douglas, 150 Miles, Asphalt

6 DAYINSURE WALES RALLY GB 4-7 October Deeside, 190 Miles, Gravel

2018 COMPETITORS’ GUIDE 2018 season

1 BORDER COUNTIES RALLY 4 JOHN MULHOLLAND MOTORS ULSTER RALLY The new season will get underway in With a new base in Antrim, the Ulster will the shadow of the impressive Jedburgh return with 120 miles of flat-out action on Abbey with 80 gravel miles over two the tough, narrow, bumpy Northern Irish days facing the class of 2018. Tarmac lanes in both daylight and darkness.

2 INTERNATIONAL RALLY 5 138.COM RALLY ISLE OF MAN 80 fast and furious miles in the The picturesque Isle of Man will play host to famous Kielder Forest will be squeezed 150 miles of the island’s finest roads - made into one day, creating a spectacular up of countryside escapades, classic town gravel shoot-out. centre tests and a spectacular side-by-side promenade course through the capital.

3 RENTIES 6 DAYINSURE WALES RALLY GB The legendary Ypres Rally plays host Sharing the event with the world’s best, to the championship’s overseas round. Wales Rally GB will be the setting for the BRC Challenging stages, a picturesque season finale with the iconic Welsh stages service park and dedicated fans create hosting the championship showdown. a fantastic atmosphere.

2018 COMPETITORS’ GUIDE championship format

A TRUE CHAMPIONSHIP TYRES Geographical spread around the Restricted tyre numbers per British Isles round

TRAVEL INCENTIVES PREPARED Discounts on ferry travel Reconnaissance on every round

BONUS POINTS UNIQUE Joker points to be earned Opportunity to compete on the one round UK WRC round

CONSISTENT FORMATS PROFILE Two day schedule for the majority Held in areas where the events of the rounds make an impact

SUPPORT BALANCED Series supported by professional Even mix of gravel and asphalt and knowledgeable team including rounds the MSA and MSA Academy

2018 COMPETITORS’ GUIDE 2018 classes

BRC 1 JUNIOR BRC R5/S2000 cars R2 cars for drivers under 26 years old

CADET BRC NATIONAL RALLY CUP Older specification R2 cars for Open to all MSA log-booked cars drivers under 25 years old

BRC 3 BRC 4 R3 cars including the DS3, R2 cars for drivers over the age of Clio and GT86 26 years old

BRC PRODUCTION CUP Home to the popular Impreza and Mitsubishi Evo models

2018 COMPETITORS’ GUIDE brc on tv (2017)

TELEVISION COVERAGE

60 minutes highlights of each 550,000 round shown around Europe on BT Total Channel 4 audience for the Sport and Motorsport TV 7 programmes Live TV reports from Border Counties and 78,571 preview/review reports on ITV Border News on the Pirelli and RSAC , along Average viewing figure per with coverage on BBC One North East gave a programme reach of 3,184,000 viewers

RADIO COVERAGE

1 hour of radio content across the season on regional stations, with coverage on BBC Radio Cumbria, BBC Radio Wales, BBC Radio Ulster, Manx Radio and Energy FM

Source: Kantar Media/Yellow News

2018 COMPETITORS’ GUIDE brc in the media (2017)

NATIONAL VALUE & REACH LOCAL MEDIA VALUE & REACH £1,904,743 £341,213 Total media values Local media value £272,106 £48,745 Average media value per round Average local media value to each host region 35,690,797 Total media reach for the season 11,990,690 Local media reach across the season 5,098,685 Average media reach per round 1,712,956 Average local media reach per round

Source: Kantar Media/Yellow News

2018 COMPETITORS’ GUIDE brc social media (2017)

ACCOUNT FOLLOWERS SOCIAL REACH

60.5 million+ Social media reach from all 12,800 rounds in 2017

8.7 million Average social media reach 5,700 per round 11 million+ Unique social media visitors across 3,300 the season CONTENT (As of November 2017) Extensive season preview coverage is combined with interactive videos, engaging posts and images as well as live content from every event

2018 COMPETITORS’ GUIDE PRESTONE MSA BRITISH RALLY CHAMPIONSHIP

contacts

IAIN CAMPBELL BEN BUESNEL Prestone MSA British Rally Championship Prestone MSA British Rally Championship Manager Media Manager

[email protected] [email protected] +44(0)7768 537 787 +44(0)7752 402 408 +44 (0)1753 765 100 +44 (0)1372 414 120

www.msabrc.com

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2018 COMPETITORS’ GUIDE the challenge awaits...