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CONTACT US Call Your Local Depot, Or Register Online with Our Easy to Use Website That Works Perfectly on Whatever Device You Use CONTACT US Call your local depot, or register online with our easy to use website that works perfectly on whatever device you use. Basingstoke 0370 3663 800 Nottingham 0370 3663 420 Battersea 0370 3663 500 Oban 0163 1569 100 Bicester 0370 3663 285 Paddock Wood 0370 3663 670 Birmingham 0370 3663 460 Salisbury 0370 3663 650 Chepstow 0370 3663 295 Slough 0370 3663 250 Edinburgh 0370 3663 480 Stowmarket 0370 3663 360 Gateshead 0370 3663 450 Swansea 0370 3663 230 Harlow 0370 3663 520 Wakefield 0370 3663 400 Lee Mill 0370 3663 600 Worthing 0370 3663 580 Manchester 0370 3663 400 Bidvest Foodservice 814 Leigh Road Slough SL1 4BD Tel: +44 (0)370 3663 100 http://www.bidvest.co.uk www.bidvest.co.uk Bidvest Foodservice is a trading name of BFS Group Limited (registered number 239718) whose registered office is at 814 Leigh Road, Slough SL1 4BD. The little book of TEA 3 Contents It’s Tea Time! With a profit margin of around 90%*, tea is big business. We have created this guide to tea so help you make the most of this exciting opportunity. Tea Varieties .............................. 4 Tea Formats ............................... 6 With new blends and infusions such as Chai and Which Tea Is Right For You? .... 8 Matcha as well as traditional classics such as Earl Profit Opportunity ....................10 Grey and English Breakfast, we have something for Maximise Your Tea Sales .......12 all, helping to ensure your customers’ tea experience The Perfect Serve ....................15 The Perfect Display .................16 will be a talking point! The Perfect Pairing ..................18 Tea & Biscuit Pairing ...............20 Tea Geekery ............................21 Recipes .....................................22 Tea Listing ................................28 4 People’s passion for tea All about tea has been re-ignited. The key to seizing this opportunity is to create a tea experience your customers can’t create at home, with exotic flavours such as infusions, matcha teas and chai lattes. These premium teas can command a premium price and seems to be where future growth is set to come from. Sales & value growth in the tea market: IMAGE FROM SERVER or iSTOCK • Green tea +16% • Infusions +11% • Speciality teas +8% The key to seizing this opportunity is to create a tea experience your customers can’t create at home, with exotic flavours such as infusions, matcha teas and chai lattes. These premium teas can command a premium price and seems to be where future growth is set to come from. Did you know? 165 Million cups of tea are consumed everyday! 5 3 main trends in the out Did you know? of home tea market: 75% of purchasing decisions are made at point of purchase, and consumers will only ask for Health is driving food & drink products that they can see on menus or counter choices – 15% of consumers areas so it’s vital that your tea displays really catch 1 are intending to increase their the eye. For tips, see page xx. tea consumption as a result of an increasing focus on health and wellbeing. Green tea, fruit and herbal are all considered healthier options and are in Divine displays growing demand. 75% of purchasing decisions are made at the point of purchase so ensure your tea displays really catch the eye of consumers Demand for quality ingredients and great taste is on the up. It’s a match! 2 • Pairing tea with food is a great way to upsell and maximise profit Consumers are willing to pay • Tie in these pairings with any upcoming seasonal more for higher quality. events 3 • 77% of speciality teas are consumed with food* • 65% of consumers would increase their spend if a meal deal was on offer* * Allegra Tea out of Home Report Dec 14 * Allegra Tea out of Home Report Dec 14 6 Black Tea Types of tea Whole leaves are left to wither and ferment encouraging them to grow dark and produce an intense, concentrated Stocking a range of teas can help make your business a flavour. As soon as they are fermented, the leaves are destination for tea. dried thoroughly, preserving their depth of flavour. Food pairings Perfect partners: English cooked breakfast and other savoury treats such as bacon and eggs or fruitcake Also pairs well with: Hearty dishes such as lasagne, pastas & cheese dishes. Black Teas 23541 Coronet Breakfast Tea Tag & Envelope 1 x 250 pack 23315 Twinings Everyday Tea Bag 2 x 1100 pack 13527 Twinings English Breakfast Envelope 6 x 50 pack 01483 Twinings Earl Grey String & Tag 5 x 100 pack 85966 Teapigs Everyday Brew Tea Pyramids 6 x 50 pack 85979 Teapigs Earl Grey Strong Tea Pyramids 6 x 50 pack 55395 Yorkshire Tea Tag & Envelope 1 x 200 pack 06952 Tetley 1 Cup Tea Bags 6 x 440 pack 7 Oolong Tea Infusions Oolong tea leaves are picked, Infusions are blends of herbs, roots, flowers, hand-rolled and left to ferment fruits and leaves creating refreshing and healthy - but for a much shorter time alternatives to black tea and coffee. Most herbal than Black tea. The flavour it blends don’t contain tea so are naturally caffeine free. releases sits in between Green and Black Tea. Food pairings Perfect partners: Fruit pots or yogurts for White Tea the health conscious or carrot cake as a treat. White tea is tea in its purest Also pairs well with: Scones and macaroons. form. Only the flower bud and the two topmost leaves are picked before being Infusions Range sun-dried. This creates the 72530 Twinings Super Fruity Pyramid Bags 4 x 15 pack light, aromatic white tea flavour. 14723 Twinings Pure Peppermint Envelope 12 x 20 pack 38357 Twinings Camomile Envelope 12 x 20 pack 14725 Twinings Lemon & Ginger Envelope 12 x 20 pack Food pairings 49204 Twinings Infusions Green Tea Variety Pack 12 x 20 pack 86001 Teapigs Super Fruit Tea Pyramids 6 x 50 pack Perfect partners: fruits such as melon and peaches as white tea is light and often has peachy or floral notes. 85989 Teapigs Peppermint Tea Pyramids 6 x 50 pack 06952 Tetley 1 Cup Tea Bags 6 x 440 pack 73498 Taylors Of Harrogate Lemon & Ginger Tag 1 x 100 pack & Envelope 73497 Taylors Of Harrogate Blackberry & Rasp- 1 x 100 pack berry Infusion Tag & Envelope 73278 Tetley Fruit & Herbal Tag & Envelope 6 x 25 pack Variety Pack 73269 Tetley Mint Fusion Tag & Envelope 6 x 25 pack 8 73270 Tetley Camomile Tag & Envelope 6 x 25 pack Green Tea The key to Green tea is no fermentation. The leaves are roasted or steamed as soon as they are picked in order to give that signature fresh, pure taste that captures the hearts of green tea lovers. Food pairings Perfect partners: Vegetarian dishes such as vegetables and salads. The Key is not to overpower the green tea with strong flavours. Also pairs well with: Smoked foods and Asian dishes such as vegetarian sushi and stir fry. Green Teas 79495 Twinings Pure Green Tea String & Tag 12 x 20 pack 12514 Jacksons Pure Green Tea 4 x 20 pack 85997 Teapigs Mao Feng Green Tea Pyramids 6 x 50 pack 97208 Taylors Of Harrogate Delicate Green Tea 1 x 100 pack Envelope 09376 Clipper Organic Green Tea Envelope 6 x 25 pack 73275 Tetley Green Tea Pure Tag & Envelope 6 x 25 pack 9 Steamed Green Tea and Avacado Smoothie This healthy smoothie is natural and packed with fresh fruit and vegetables, with the added taste of green tea. Sugar free, dairy free and gluten free 1. Brew cup of tea using 2 Twinings or Jackson Green Tea bags (79495 / 12514). Brew the tea for no more than 3 minutes then remove tea bags 2. Place the cup in the fridge until it has completely cooled IMAGE FROM VANESSA? 3. Add 1 banana, 2 pealed pears, a handful of baby spinach leaves, half an avocado, the cooled tea and the juice of 1 lime to a blender, and pulse until completely mixed and smooth. 4. For added decoration pour the smoothie into stylish jars and decorate with celery stalks! 10 Chai Tea Chai is centuries-old and is generally made from rich Black tea, milk and a combination of spices. Chai has a warm, soothing effect and is said to act as a natural digestive and produce a sense of well being. Food pairings Perfect partners: seasonal treats such as mince pies and gingerbread at Christmas. Chocolate treats at Easter. Classic spiced biscuits or Italian biscuits for the rest of the year! Also pairs well with: rich and very sweet desserts like chocolate cake. Chai Teas 72533 Twinings Bollywood Chai Pyramids 4 x 15 pack 73946 Drink Me Spiced Chai Latte 4 x 1kg tub ISTOCK ISTOCK 11 Classic Chai Latte: 1. Put 3 teaspoons Drink Me Chai Latte (97492) into a cup 2. Add hot water and stir well 3. For an extra creamy texture use half boiling water and half hot frothy milk. Morning Pick-Me-Up Chai Espresso 1. e 1 scoopPlac of chai powder (97492) into a mug 2. Add a shot of espr Iced Chai Latte: esso coffee and mix to a paste 1. Put 4 teaspoons of Drink Me Chai 3. Add s Latte (97492) into a blender teamed latte milk and stir 2. Add 300ml of cold milk and ice 4. Finish with dusting of 3. Blend for 20 seconds and serve. cinnamon powder or garnish of your choice! 12 Matcha Tea 1. Matcha Latte 2. Matcha Smoothie: 1. Blend together ½ apple, ¼ stick Matcha is 100% natural, organic 1. Add a litte hot water to 1 teaspoon of matcha in your cup.
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