16Th ANNUAL 'RUN RICH RUN' to BENEFIT ST. JUDE CHILDREN's RESEARCH HOSPITAL
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FOR IMMEDIATE RELEASE Alex Riethmiller – 310.840.4635 NFL – 2/25/20 [email protected] 16th ANNUAL ‘RUN RICH RUN’ TO BENEFIT ST. JUDE CHILDREN’S RESEARCH HOSPITAL Fans encouraged to join NFL Network and NFL PLAY 60 in support of St. Jude Children’s Research Hospital by sharing a video of their best ‘40-Yard Dash’ It’s once again that time of year where NFL Network and DIRECTV AUDIENCE Network personality Rich Eisen returns to Indianapolis to cap off coverage of the 2020 NFL Scouting Combine, Presented by Verizon with his signature 40-yard dash for the “Run Rich Run” charitable campaign for St. Jude Children’s Research Hospital®. Eisen’s display of athletic prowess in a suit, tie and Nike cleats has served as a fitting conclusion to NFL Network’s coverage of the NFL Scouting Combine since 2004 and has helped raise nearly $1.2 million for St. Jude in the battle against childhood cancer and other life- threatening diseases. “Run Rich Run” has been embraced by NFL fans, players and team personnel, providing a charitable opportunity to support the lifesaving mission of St. Jude: Finding cures. Saving children.® With the 2020 campaign being officially announced on “The Rich Eisen Show,” Eisen has been deep in training in his quest to best last year’s time of 6.00 seconds. When it’s time for the main event, St. Jude patient Von, who currently resides in Indiana, will be on hand to give Eisen a pre-race pep talk prior to his 16th all-time run. “It’s an honor to run on behalf of St Jude,” said Eisen. “While my 40 time over the past 15 years may not necessarily decrease, it’s incredibly rewarding to see the amount raised for St. Jude increase each year to help kids like Von. Our NFL community – fans, players, and coaches – are an extremely generous group, and I appreciate the support they continue to provide to this important cause.” Eisen’s 40-yard dash will air within NFL Network’s final day of coverage from the 2020 NFL Scouting Combine, Presented by Verizon on Sunday, March 1. Since 2012, the NFL has partnered with St. Jude through NFL PLAY 60, which is the “Official Champion of Play” at St. Jude Children’s Research Hospital. As the League’s national youth health and wellness campaign encouraging youth to get physically active for 60 minutes a day, the NFL PLAY 60 initiative helps patients and families at St. Jude cope with serious illnesses through play therapy, peer interaction and other activities. “The NFL has once again raised the bar of philanthropic giving by providing this tremendous platform for our friend Rich to share his heartfelt dedication to create awareness and raise funds for St. Jude Children’s Research Hospital,” said Richard Shadyac Jr., President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. “His purpose is clear. Rich is a role model for standing up for a cause in which he believes, yard-after-yard and year-after-year. The kids and families at St. Jude will be watching closely as Rich runs the 40-yard dash and spreads the message of our founder, Danny Thomas that no child should die in the dawn of life.” NFL Network and the NFL Foundation have combined for a donation of $50,000 to the cause. Courtyard by Marriott has also generously pledged a donation to help support St. Jude. As the Official Champion of Play at St. Jude, NFL PLAY 60 has pledged to support the needs of its Child Life program, which helps children cope with the stress of their illness through therapeutic play and other activities, promoting development, self-expression and peer interaction among other benefits. Child Life is an integral part of the medical team at St. Jude and is visible in every clinical arena from patient care to program development. To support NFL PLAY 60's collaboration along with St. Jude Children's Research Hospital, fans can visit: NFL.com/RunRichRun. Fans can submit their own 40-yard dash videos via Twitter, Instagram and YouTube using the following hashtags: #RunRichRun #StJude #PLAY60. Live coverage of the 2020 NFL Combine Presented by Verizon begins Thursday, February 27 at 4:00 PM ET and continues through Sunday, March 1 on NFL Network, as well as across devices (smartphone, PC, tablet and connected TVs) through the NFL app or NFL.com/watch for subscribers of participating NFL Network providers. Full NFL Network audio simulcast coverage will be carried live on the TuneIn app. Additionally, SiriusXM's NFL Radio will be broadcasting live from Indianapolis all week. For the full schedule and all the ways to watch the 2020 NFL Scouting Combine Presented by Verizon, go to NFL.com/WatchCombine. “The Rich Eisen Show,” nationally syndicated across 160+ radio stations and on television via DIRECTV’s AUDIENCE channel 239 and streaming on DIRECTV NOW, airs Monday-Friday, Noon–3PM ET / 9AM–Noon PT. About NFL MEDIA: NFL Media is comprised of NFL Network, NFL Films, NFL.com, the NFL app and NFL RedZone. Seven days a week, 24 hours a day, 365 days a year, fans turn to NFL Network to receive information and insight straight from the field, team headquarters, league offices and everywhere the NFL is making news. Launched in 2003, NFL Network gives fans unprecedented year-round inside access to all NFL events, including the Super Bowl, Playoffs, regular season, preseason, Pro Bowl, Pro Football Hall of Fame induction weekend, NFL Draft, NFL Scouting Combine, Senior Bowl, league meetings, minicamps and training camps. For fans on the go, all NFL Network programming can be streamed live through the NFL and NFL Network apps on smartphones, tablets, PCs and connected TV devices (Amazon Fire TV, Android TV, Apple TV, PlayStation 4, Roku and Xbox One). Access is available for NFL Network subscribers of participating TV providers. For more information, go to NFL.com/nflnetwork. For NFL Network audio programming, download the TuneIn app. About St. Jude Children’s Research Hospital: St. Jude Children's Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Its purpose is clear: Finding cures. Saving children.® It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to more than 80 percent since the hospital opened more than 50 years ago. St. Jude won't stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org, sharing stories and videos from St. Jude Inspire, liking St. Jude on Facebook, following St. Jude on Twitter and Instagram and subscribing to its YouTube channel. – NFL MEDIA – .