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Microsoft Outlook Rebecca Ius From: Joyce DiMascio <[email protected]> on behalf of Joyce DiMascio <[email protected]> Sent: Friday, 19 May 2017 5:28 PM To: Rebecca Ius Subject: EEAA ENews May 2017 19 May 2017 CLICK FOR WEB VERSION Dear Members, There are now less than three weeks to go to the 2017 EEAA Leaders Forum and Global Exhibitions Day and I invite you to lock-in your registration. We’re tackling issues that are on the radar of our Members. The speakers have been carefully chosen and the program is very strong. For the first time we’ll be hearing from Rory Govan, Associate Research Director of Explori – the UK-based company that works with organisers around the world to understand the lifecycle of visitors and exhibitors to shows. The data is fascinating and exposes trends that should compel organisers in Australasia to reassess the implications for our region. The question we will be asking those on stage is whether the exhibition model that dominates our sector needs to evolve. And to help us unpack that opportunity, we’ll be speaking to some of our leading “experiential” curators. We’re also looking at gender and cultural diversity. Our sector employs a lot of bright young women – what can we do to ensure they flourish in our industry and reach their C-suite potential. We’re also going to be touching for the first time on cultural diversity – and the marketing opportunities this may present especially for organisers. The “in conversation” sessions with EEAA Members are always very insightful and we're looking forward to hearing from a cross- section of organisers and suppliers from the EEAA community. The Leaders Forum is part of our Global Exhibitions Day Program 1 and over 7 – 8 June, we have the opportunity to put the spotlight on our sector and to promote the importance of the work our Members deliver. I encourage you to register now for our events – and support our Global Exhibitions Day initiatives. Australia and NZ will be the first countries to kick off the global initiative of UFI – so please get involved and show your support. Joyce DiMascio Chief Executive IN THIS ISSUE Countdown to EEAA 2017 Leaders Forum 7 June - Annual General Meeting 7 June - Join us on Global Exhibitions Day and be part of the campaign 457 Visas Changes Impacts EEAA Members Under 35’s dinner with Tony South at Longrain Tuesday, 23 May 2017 The start-up story of Eventbrite EEAA joined ACCI at the Western Sydney post-budget lunch. Keeping safety and sustainability in focus Are you eligible for funding from Tourism Australia? Advance Program 2017/18 open for applications Federal Budget Review Follow EEAA on Social Media Jobs and careers in the exhibition and event sector Are your events in the 2017 EEAA Calendar? MEMBER EVENTS Resources Member News 2 COUNTDOWN TO EEAA 2017 LEADERS FORUM EEAA’s Leaders Forum is on 7 – 8 June and we are pleased to introduce some of our key presenters: Rory Govan, Associate Research Director, Explori. Rory is our special guest from the UK and he will present the key findings of Explori’s research into the lifecycle of visitors to shows. Explori is engaged by major organisers around the world to track the profile and habits of visitors and the insights present a compelling profile of visitors and exhibitors. Rory will share his observations of visitor and exhibitor behaviours, his understanding of the market and the relationship between satisfaction and loyalty. This is the first time Explori has presented this content in Australia. Oz Dean, Executive Creative Director, Jack Morton Jeremy Garling, Creator, Fourth Wall Jodie Richmond, Marketer and former EEAA Board Member These talented experts will discuss “curation” of the customer experience. What are the trends? What are the opportunities? And what can our event organisers learn from Australia’s leaders in experiential marketing? What happens when you effectively combine online engagement with live interaction? Stuart Frank, Events Marketing Manager, Asia Pacific, Salesforce Stuart will discuss the strategy driving the success of the Salesforce World Tour in Australia. It is a highly curated event which grew by 30 per cent last year. In this case study we will hear about the event activations for all its targeted stakeholders and clients. 3 Libby Lyons, Director, Workplace Gender Equality Agency Libby will discuss all the reasons why leaders should be champions for gender diversity. Libby is the Australian government’s chief advocate for equality in the workplace and will put the spotlight on the strengths that result from a diverse and engaged workplace – from board level to operations. EEAA has received positive feedback from Members and Stakeholders about the speaker line-up. We are pleased to provide this opportunity to explore practical business solutions and valuable networking opportunities for the organisers, associations, venues and suppliers in our community. Read more about the Leaders Forum. View the Preliminary Program. Click here to Register. 7 JUNE - ANNUAL GENERAL MEETING The EEAA Annual General Meeting is being held on 7 June. This will be followed by the EEAA Global Exhibitions Day Reception. Nominations have closed for the EEAA Executive Committee and candidates will soon be announced. Details of the nominations will be announced early next week. Click here for more information about the AGM or Register to join us on the day. Only Members who have paid their 2017 renewal fees are eligible to vote - and there is only one vote per member company. 4 7 JUNE - JOIN US ON GLOBAL EXHIBITIONS DAY AND BE PART OF THE CAMPAIGN Launched by UFI, the Global Association for the Exhibition Industry and the International Association of Exhibitions and Events (IAEE), Global Exhibitions Day (GED) is an annual advocacy initiative to promote the importance of exhibitions. The day highlights the vital role of exhibitions and events as a driver of economies worldwide. EEAA is holding a Global Exhibitions Day Reception to kick off the celebrations and mark this important global campaign. Parliamentary Secretary to the Premier and Treasurer, Jonathan O’Dea MP will join the event to show the support of the NSW Government for our sector. DETAILS Date: Wednesday, 7 June 2017 Location: International Convention Centre Sydney - 14 Darling Drive, Sydney Registration: 6:00pm – 6:15pm Event: 6:00pm – 7:30pm Cost: $110 Members | $132 Non-Members A ticket to the EEAA Global Exhibitions Day Reception is included in any Leaders Forum ticket purchased. GET INVOLVED Are you organising your own Global Exhibitions Day activities? Contact [email protected] and let us know so we can support your initiative. EEAA is encouraging all Members and Stakeholders to join the movement around Global Exhibitions Day by printing out the EEAA GED prop, taking a photo with your teams and posting it to social media. #GED17 #POWERFOFEXHIBITIONS – don’t forget to tag EEAA in your message: Facebook and LinkedIn – @ExhibitionandEventAssociationofAustralasia Twitter – @eeaaupdate 5 457 VISAS CHANGES IMPACTS EEAA MEMBERS After the Australian Government’s announcement to abolish 457 visas, the EEAA contacted Members by survey to examine the effects of this decision. We had a strong response rate with 70 Members responding, 36 per cent stating they had employees on 457 visas. Members expressed concerns that the policy changes could impact the ability to find skilled labour for our sector and agreed they would benefit from EEAA looking into the matter further. This issue is important to Members and the EEAA will be advising the Australian Government of the adverse impact of the changes. To read Barton Deakin’s Brief on the Government’s Abolition of 457 Visa Programme click here. UNDER 35’S DINNER WITH TONY SOUTH AT LONGRAIN TUESDAY, 23 MAY 2017 The EEAA Young Stars and Leaders Table are great events for hearing from a leader and meeting young industry peers. On May 23 Tourism Australia’s Chairman, Tony South FCA is our guest leader at one of Sydney’s best Thai Restaurants, Longrain. Tony is one of the most respected and accomplished leaders in Asia-Pacific Business Events, Tourism, Hospitality, and Hotels industry. Places are limited to 20 so don’t miss out – book now. DETAILS Date: Tuesday, 23 May 2017 Time: 6.00pm – 9.30pm 6 Location: Longrain, 85 Commonwealth St, Surry Hills, NSW 2010 Cost: $110 per person (Members) | $120 per person (Non- Members) A discount rate to $90 per person applies if booking 3 or more places for your company. RSVP: Monday, 22 May 2017 Click here to read more and register. THE START-UP STORY OF EVENTBRITE EEAA was on stage with Eventbrite L-R: Chantal Noble, Business and Business Chicks in a recent event Chicks; Phil Silverstone and Julia by Gold Partner, Hartz Eventbrite and Joyce Eventbrite. Eventbrite’s co-founder DiMascio, EEAA at Evenbrite's talk at the MCEC, Melbourne. and CEO Julia Hartz was in Australia and shared her story of building the world’s largest online ticketing platform. EEAA was honoured to be part of this event and we thank Eventbrite for the opportunity. EEAA JOINED ACCI AT THE WESTERN SYDNEY POST-BUDGET LUNCH. L-R: ACCI Director of Economics With the Federal Budget’s big and Industry Policy, Adam Carr, commitment to infrastructure and the EEAA CEO, Joyce DiMascio and ACCI CEO, James Pearson. second airport for Western Sydney, EEAA took the opportunity to join the Australian Chamber of Commerce and industry for a post-budget briefing in Parramatta and to represent our sector. The Government’s Senator Arthur Sinodinos and Shadow Treasurer, Craig Bowen gave a spirited review of the Federal Budget. The event was hosted by PWC’s Managing Partner, Joseph Carrozzi.
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