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WE're in This WE’RE In This Together Sponsorship Packages 2016 COVENTRY BEARS THE ONLY PROFESSIONAL RUGBY LEAGUE CLUB IN THE MIDLANDS Coventry Bears are the only professional Rugby entering at round 3 with the other 14 professional The Bears also deliver a host of award winning League club in the Midlands, competing in clubs in League One that span the UK and projects in the community of Coventry and Kingstone Press League One that sits just two France. Warwickshire. tiers below the First Utility Super League. 2016 is a pivotal year as it will be the Bears We are seeking companies to join us as sponsors The Bears play fixtures at the 5,000 capacity Butts second season in the competition and with the and business partners and would be delighted Park Arena, in Coventry city centre, from March inclusion of Toulouse Olympique from France, the if you would consider some of our enclosed PROFESSIONAL RUGBY LEAGUE IN THE SUMMER until September each year. The Club has a large club will have an even larger exposure to a packages. fan base that follows the Bears in the Summer European audience. months. We look forward to hearing from you. The Club has senior and junior teams which are FROM THE BUTTS PARK ARENA The Bears also compete in the IPRO Sport part of a unique pathway from grass roots level to League One Cup and Ladbrokes Challenge Cup, the professional game. #INTHISTOGETHER OUR REACH BE PART OF A GROWING RUGBY LEAGUE COMMUNITY Website REACH SOCIAL MEDIA REACH Local Media REACH Visits: Facebook - 3137 page likes Coventry Telegraph Twitter - 3001 followers A daily audience of 185,142 across print, 64,921 Page visits per year online, mobile, tablet and social media 5410 Average per month MATCH ATTENDANCE REACH Daily print circulation - 24,600 Page views: Daily readership-74,500 Average Bears attendance 491 per home game Telegraph Sport Online - 210,550 Page views Average League One attendance 539 per game 1 Million Unique users 17,545 Average per month Over 4 Million page impressions per month spikes in these months: Database REACH 31,638 page views in February Rugby League Midlands Database - BENEFIT FROM HUGE ONLINE EXPOSURE 33,465 page views in April 7,956 email addresses Audience size: 42,220 across the year IN A FAST EXCITING SPORT 3,510 a month average #INTHISTOGETHER #INTHISTOGETHER MAIN Sponsor Become our PRIMARY sponsor for 2016 with this amazing package A unique opportunity with local, national and international exposure to promote your business. MAIN SPONSOR - £10,000* AS OUR MAIN SPONSOR YOU WILL RECEIVE: • Primary chest position on home and away kits • Prime branding position on main road signage at the Butts Park Arena • Guest of honour at season launch dinner with a table of 10 • Advertising boards on a match day in prime positions • Guest of honour at season end awards dinner with a table of 10 • Opportunity to work with the club on community projects • Allocation of complimentary match tickets per home game • Use of players in company marketing/photography • VIP 500 Club Membership • Sponsor branding printed onto all Bears’ marketing • Opportunity to have discounted hospitality on game days • Invites to Bears’ business networking and social events • Full page advert in every home programme • Mentions on social media on game days and throughout the year • Prime branding position on programme cover • Discount to National Rugby League events • Prime branding position on new website • Photo with the squad prior to the start of the season Now playing internationally • Prime branding position on Bears’ online newsletter • Signed framed home shirt *Main sponsorship to be confirmed by early January 2016. Payment by installments can be made available. helping your business go places #INTHISTOGETHER #INTHISTOGETHER MAJOR Sponsor BECOME A MAJOR SPONSOR FOR MAXIMUM EXPOSURE & A GREAT CORPORATE PACKAGE MAJOR SPONSORSHIP - £2000* MAJOR sponsors KIT ADVERTISING: MAJOR sponsors also receive: Maximise your brand with a major sponsorship package that includes • 500 club VIP membership for the season playing kit advertising and a corporate • Discounted hospitality for home games package for your business. • 2 places at the season launch dinner Your brand will feature on both home and away shirts • 2 places at the end of season dinner as sublimated branding with these areas available. • Use of players for marketing purposes • Position on match day programme as a major sponsor • Right chest • Position on website as a major sponsor • Lower back • Invites to Bears’ business networking and social events • Left sleeve • Mentions on social media • Shoulders • Discount to National Rugby League events WE PROMOTE OUR SPONSORS WITH • Shorts *Major sponsorship to be confirmed by early January 2016. Payment by installments can be made available. PRIDE #INTHISTOGETHER #INTHISTOGETHER Leisure wear INDIVIDUAL Sponsor SPONSOR leisure wear Sponsorship - £1000 Player & Staff Sponsorship - £250 we will wear your brand with pride • One place at our season launch dinner • Polo Shirts • Locker room position in programme under player’s profile • Hoodies • Position on player web page • Leisure Shorts • Announcements on match days for your chosen player • T-Shirts • Player can be utilised for marketing and PR • Rain Jackets • Training Vests Shirt Number Sponsorship - £350 leisure wear sponsors also receive: (Numbers 1-17) • One place at our season launch dinner • One place at our season launch dinner • Locker room position in programme • Allocation of complimentary match tickets per home game • Position on squad section of website • Discounted hospitality on game days • Tannoy announcements at home games for shirt numbers • Your brand featured on our website and match programme • One place at our end of season awards dinner • Shirt presented to you to keep at end of season awards dinner JOIN THE BEARS FAMILY together we achieve MORE #INTHISTOGETHER CORPORATE CLUB OPPORTUNITIES ADVERTISING ENJOY OUR MATCH DAY EXPERIENCE IN STYLE AS A VIP Advertise with us & feature in prominent areas of the club & stadium Corporate Hospitality Packages can be tailored to your requirements for any of our home match’s Online Sponsorship - FROM £500 500 Club VIP Membership - £500 Match Sponsorship - £300 • One place at our season launch dinner • One place at our season launch dinner • Half page advert in sponsored match day programme • Web banner advertising on our website • Entry to Bears 500 club VIP bar with up to • Announcements on match day as the match sponsor • Apply for VIP tickets to home match’s 4 guests for each home match • Entry to Bears 500 club VIP bar on the match day for you and 4 guests. • Discounted hospitality on match days • Discounted hospitality on match days • Hospitality for 5 people on your chosen game day (1 course meal) • Listed on our website as an exclusive • Discounted hospitality also available for further guests 500 club VIP member • You choose the man of the match and present the award Programme Sponsorship - £250 - £500 • Listed on our match day programme through the season • 5 Match day programmes for you and your guests • Half page, full page and other areas available • One signed ball from the Bears on the day • Apply for tickets to home match’s at discounted rates • Discounted hospitality available for home match’s Stadium Advertising - from £450 • 10ft x 4ft boards and 20ft x 4ft boards available • One place at our season launch dinner • Apply for tickets to home match’s at discounted rates • Discounted hospitality available for home match’s #INTHISTOGETHER #INTHISTOGETHER COMMUNITY SPONSOR HELP THE DEVELOPMENT OF NEW LOCAL PLAYERS FROM GRASS ROOTS UPWARDS Bears Community Bears Juniors Bears Senior Development Projects Grade Teams Community Team Coventry Bears Community team partakes in a Coventry Bears junior teams currently host under Coventry Bears Reserves currently number of developmental projects which help 13, under 15 and under 17 teams who compete competes in the National Conference League promote and grow the sport of rugby league in against teams in the Midlands and further afield. South Competition. The team is packed with Coventry and Warwickshire. You could help We need to provide them with playing kit, equip- aspiring local talent and also serves as a pathway support these projects and benefit ment, transport and facility hire. You could support from the junior leagues to senior levels. Each year from having your brand associated our junior teams by becoming a sponsor and help the team needs support with playing kit, equipment, with this community growth. provide an environment which produces stars of transport and facility hire. the future. By becoming a sponsor of our team Main Community Sponsorship from £3000 you could make a huge difference to Sponsor a Junior Bears team for £1000 which supporting the development of Community will allow the team to purchase a playing kit and these local young players. Coaching Team equipment and cover the costs of running the team for the season. Sponsor the Bears community team for Develop, engage which will allow the team to purchase kit Our Community coaches currently lead projects £2500 within schools and the local community and are and equipment for the season and make a contri- ambassadors for the sport. By sponsoring our bution to away game travel. coaching team your brand is being associated with this valuable development work which assists in the establishment of the character building core values sustain of the sport. Sponsorship from £1000 #INTHISTOGETHER #INTHISTOGETHER The club’s motto for 2016 will be “in this together” with the hash tag #inthistogether. This signifies the unity between all of our players, supporters, partners and sponsors for our overall success. If you would like to support the Bears in 2016 as a sponsor, please contact us. Alan Robinson Coventry Bears Managing Director E: [email protected] T: 07974 517519 W: www.coventrybears.com.
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