Corporate Profile 2020 2021 Message from the CEO
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Corporate Profile 2020 2021 Message from the CEO 01 Corporate Profile From a Company Making Things, to a Company Making People Smile More than just a company that makes cars, aircraft, and related technologies, Subaru aims to be a company that makes our customers smile. In every era, our goal is to be a trusted partner for our customers and engage sincerely with them through attractive and distinctive products and services that deliver Enjoyment and Peace of Mind. In this once-in-a-century period of profound transformation, the automobile in- dustry is required to respond to the new domains of CASE (connected, autono- mous, shared & services, and electric) not conventionally associated with car-making. At the same time, the global pandemic of COVID-19 is changing the way we live through its impact on every aspect of our daily lives. Subaru is by no means a large player in the automobile industry, and it would be difficult for us to develop everything we need on our own. Our business model aims to differentiate Subaru from our competitors by selecting and con- centrating on areas where we can enhance our strengths and distinctive fea- tures, and focusing our limited resources on such fields in pursuit of the added value that our customers seek. In other areas, we respond appropriately and ef- ficiently by collaborating with Toyota Motor Corporation and a range of other business partners. Specifically, based on our mid-term management vision for 2025, “STEP,” we are placing both our automotive and aerospace businesses on a strong footing for steady, sustainable growth by further accelerating our efforts to address three key themes: corporate culture reforms, quality enhancement, and the “Subaru-zukuri” (make-a-Subaru) initiative. Guided by our corporate philosophy of aiming to be a compelling company with a strong market presence built upon the customer-first principle, we will continue our day-to-day efforts to contribute to meeting diversifying societal needs, fulfill our corporate social responsibilities, and make Subaru a company that is trusted by and resonates with our customers around the world. I very much appreciate your continued support. Tomomi Nakamura Representative Director, President and CEO Subaru Corporation Corporate Profile 02 HISTORY SUBARU, which can trace some of its roots to Aircraft Research Laboratory, has continuously nurtured highly creative technologies and increased corporate value by enhancing the SUBARU brand to respond to major changes in the times. 1917 Establishment of Aircraft Research Laboratory 1991 Participation in the Boeing 777 program 1931 Establishment of Nakajima Aircraft Co., Ltd. 1993 Start of operation of the Handa Plant Change of company name from Capital and business alliance with 1945 1999 Nakajima Aircraft to Fuji Sangyo General Motors Corporation (GM) (USA) 1999 Business alliance with Suzuki Motor Corporation Dissolution of the business alliance with 2000 1946 Production of the Nissan Motor Co., Ltd. first Rabbit Scooter Dissolution of the SIA joint venture with Isuzu Motors Ltd. 2002 and formal signing of a contract production agreement The Legacy wins the 2003–2004 2003 Car of the Year Japan award Establishment of Fuji Heavy Industries Ltd. Subaru of Indiana Automotive, Inc. (SIA) 1953 2003 Start of aircraft production and automobile development made a wholly owned subsidiary Participation in the Boeing 787 program 1960 Opening of the Gunma Main Plant 2005 Delivery of main wings for next-generation transport aircraft and next-generation fixed-wing patrol aircraft 1960 Listing of shares on the Tokyo Stock Exchange Dissolution of the alliance with GM, agreement to enter 2005 Signing of a business alliance agreement with into a business alliance with Toyota Motor Corporation 1966 Isuzu Motors Ltd. 2007 Start of production of Toyota cars (Camry) at SIA 1968 Establishment of Subaru of America, Inc. (SOA) Start of knockdown production of the 2012 SUBARU XV in Malaysia 1968 Dissolution of the business alliance with Isuzu Motors Ltd. Termination of production of mini-vehicles and 2012 Signing of a business alliance agreement with shift to marketing on an OEM basis 1968 Nissan Motor Co., Ltd. Signing of an agreement to participate in a project to 2014 develop and mass produce the Boeing 777X Start of exports of Robin engines for 1968 snowmobiles to Polaris (USA) Termination of contract production of the Toyota Camry at SIA 2016 1969 Start of operation of the Yajima Plant Transfer of production of Impreza vehicles for North America to SIA Release of the Leone 4WD Estate Van, 1972 All-new Impreza Sport/GR wins the 2016–2017 the world’s first mass-production 4WD passenger vehicle 2016 Car of the Year Japan award 1978 Conclusion of a 767 business agreement with Boeing 2017 Change of company name to SUBARU CORPORATION 1983 Start of full-scale operation of the Oizumi Plant Termination of production and sales of 2017 SUBARU general-purpose engines and generators Release of the Justy model equipped with the world’s 1987 first electro-continuously variable transmission (ECVT) 2018 Introduction of the SUBARU BELL 412EPX helicopter Agreement on the further developing and Establishment of Subaru-Isuzu Automotive, Inc. (SIA) 1987 strengthening of SUBARU’s long-term partnership with in the U.S. in a joint venture with Isuzu Motors Ltd. 2019 Toyota Motor Corporation under a new business and capital alliance 1989 Establishment of Subaru Canada, Inc. (SCI) 1989 Completion of Subaru Research & Testing Center (SKC) 1990 Subaru of America (SOA) made a wholly owned subsidiary 03 Corporate Profile SUBARU Models 1977 1997 2014 through the Years Brat released Forester released Levorg released 1958 1983 1998 2014 SUBARU 360 released Domingo released Pleo released WRX released 1961 1984 2003 2018 SUBARU Justy released Outback released Ascent released Sambar truck released (Exclusively for North America) 1966 1985 2005 SUBARU 1000 Alcyone released B9 Tribeca released four-door sedan released 1969 1989 2008 R-2 released Legacy series released Exiga released 1971 1992 2012 Leone coupe released Vivio released SUBARU BRZ released 1972 1992 2012 Rex released Impreza series released SUBARU XV released Corporate Profile 04 Business Overview Automotive Business Unit SUBARU aims to provide “Enjoyment and Peace of Mind” to all its customers through people-oriented vehicle manufacturing. Consolidated Revenue Our history as an automaker began with the launch of the SUBARU 360 in 1958. Since then Contribution Ratio of the we have worked continually to add new value to automobiles by developing new Automotive Business Unit categories based on our core technologies, such as the horizontally opposed engine and Symmetrical All-Wheel Drive (AWD), and by creating new technological value, including EyeSight, the world’s first1 driver assist system. SUBARU will continue to take on new challenges, including the development of electric vehicles and other environment-friendly technologies, while providing users with “Enjoyment and Peace of Mind” by enhancing 95.5% vehicle performance through the Subaru Global Platform. 1 EyeSight is the first driver assist system to provide all functionality solely through the use of stereo cameras Consolidated Revenue (Billions of yen) 4,000 3,152.0 3,062.3 3,193.9 3,000 3,039.4 3,007.6 Overview of FYE March 2020 2,000 Consolidated global unit sales increased by 3.3% year on year to 1,034,000 units. Sales in Japan totaled 126,000 units, and overseas sales 908,000 units. 1,000 0 ’16/3 ’17/3 ’18/3 ’19/3 ’20/3 JGAAP IFRS * SUBARU voluntarily adopted the Interna- tional Financial Reporting Standards (IFRS) in the first quarter of FYE March 2020. The fig- Consolidated Automobile Sales ures for the previous fiscal years have been by Region (Thousand units) recalculated on an IFRS basis Operating Profit (Billions of yen) 600 543.6 Japan .......................................126 United States ...........................702 400 397.7 ....................................... 361.5 Canada 60 Russia ...........................................9 Europe .......................................37 200 200.3 172.1 Australia .....................................43 China ..........................................21 0 Others ........................................37 ’16/3 ’17/3 ’18/3 ’19/3 ’20/3 JGAAP IFRS Total ..........................................1,034 05 Corporate Profile Product Lineup LEGACY Series Consolidated unit sales: 314,000 units Sales regions: Japan, North America, Russia, Europe, *North American model Australia, China, and other *North American model Consolidated unit sales: 34,000 units Consolidated unit sales: 238,000 units Sales regions: Japan, North America, Russia, Europe, Sales regions: Japan, North America, Russia, Europe, Australia, and other Australia, China, and other IMPREZA Series Consolidated unit sales: 15,000 units Sales regions: Japan, Europe, Australia, and other (SEDAN) Consolidated unit sales: 5,000 units (5 Door) Sales regions: Japan, North America, Europe, Australia, China, and other (North America: CROSSTREK) (Exclusively for North America) Consolidated unit sales: 312,000 units Sales regions: Japan, North America, Russia, Europe, Consolidated unit sales: 89,000 units Australia, China, and other Sales region: North America OEM Models Consolidated unit sales: 27,000 units * Consolidated total unit sales in each region in Sales region: Japan the period from April 1, 2019 to March 31, 2020 * Automobile sales by SUBARU CORPORATION (OEM supply from Daihatsu Motor Co., Ltd.) and