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Quarterly EFI Report Q1 FY 18/19

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Quarterly EFI Report Q1 FY 18/19 QUARTERLY REPORT July – Sept, 2018 Prepared by VISIT FLORIDA, Research Office Copyright © 2019 VISIT FLORIDA®, All rights reserved. VISIT FLORIDA data or information may not be otherwise reproduced or communicated without prior written permission from VISIT FLORIDA. Covers components not otherwise sourced. July – Sept, 2018 2 of 2 Research Component VISIT FLORIDA Quarterly Report CURRENT VITALITY OF THE FLORIDA VISITOR INDUSTRY The most recent calendar quarter for which information is available on the vitality of the Florida visitor industry is July – September, 2018, also referred to as 2018Q3. This is the best available processing schedule as this report was prepared in January, 2018. The domestic estimation methodology was developed for VISIT FLORIDA by George Washington University and the University of North Florida. Canadian estimates remain derived from Statistics Canada and overseas estimates are derived from aggregate card usage data provided by VisaVue® Travel and incorporates data from other independent research sources. In 2018Q3, Florida hosted 30.7 million visitors, an increase of 10.1% from 2017Q3 based on preliminary estimates. The volume of air visitors was 13.3 million, while the volume of non-air visitors was 17.4 million. See the attached report on the Visitor Estimates and Industry Trend Indicators for 2018Q3. CANADA Canada is Florida’s top international origin country. VISIT FLORIDA’s preliminary 2018Q3 estimates indicate 490,000 Canadians came to Florida in 2018Q3. This is an increase of 0.9% from the same quarter the year prior. The volume of air visitors was 324,000, while the volume of non-air visitors was 166,000. OVERSEAS VISIT FLORIDA now uses data from VisaVue Travel for its quarterly estimates of overseas visitors to Florida. For 2018Q3 Florida hosted 2.7 million overseas visitors. This is a 1.5% decrease from 2017Q3. UNAUDITED Florida Tourism Industry Marketing Corporation d/b/a VISIT FLORIDA Operating Consolidated Statement of Income and Expense For the Three Months Ending September 30, 2018 Projected YTD YTD YTD Budget Projections Projected Annual VS Actual Budget Variance Remaining Adjustments Year End Actual Budget Budget A B C D E A + D + E= F G F-G= H Revenues State of Florida Proceeds 18,750,000 18,750,000 - 56,250,000 - 75,000,000 75,000,000 - Partner Investment 650,286 285,477 364,809 871,432 (364,809) 1,156,909 1,156,909 - Strategic Alliances 3,889 18,334 (14,445) 54,999 (4,994) 53,894 73,333 (19,439) Events Revenue 22,680 57,731 (35,051) 1,116,182 89,054 1,227,916 1,173,913 54,003 Trade Show Revenue 395,817 494,185 (98,368) 974,489 (70,000) 1,300,306 1,468,674 (168,368) Welcome Center Revenue 279,691 315,006 (35,315) 84,295 35,315 399,301 399,301 (0) Reimbursement Revenue 42,514 62,152 (19,638) 187,848 19,638 250,000 250,000 - Publication Revenue - - - 170,000 - 170,000 170,000 - Interest Income 13,548 6,999 6,549 21,001 (3,612) 30,937 28,000 2,937 Research Revenue 36,725 45,166 (8,441) 32,866 (25) 69,566 78,032 (8,466) Website Revenue 1,990 - 1,990 - 6,000 7,990 - 7,990 Other Revenue 83,425 381,857 (298,432) 2,098,143 421,186 2,602,754 2,480,000 122,754 Industry Contributed Promotional Value 23,540,528 9,000,000 14,540,528 76,000,000 (14,540,528) 85,000,000 85,000,000 - Industry Cooperative Advertising Value 522,133 896,361 (374,228) 6,188,643 601,677 7,312,453 7,085,004 227,449 Total Revenues 44,343,226 30,313,268 14,029,958 144,049,898 (13,811,098) 174,582,026 174,363,166 218,860 Expenses Salaries & Benefits 3,034,467 3,300,000 (265,533) 9,900,000 415,535 13,350,002 13,200,000 150,002 Fees & Services 1,391,794 1,812,903 (421,109) 6,251,566 1,142,079 8,785,438 8,064,469 720,969 Citrus Juice 42,514 62,152 (19,638) 187,848 19,638 250,000 250,000 - Office & Computer Supplies 29,158 23,981 5,177 57,794 8,098 95,051 81,775 13,276 Event Supplies/Resources 30,807 27,343 3,464 116,878 3,954 151,639 144,221 7,418 Depreciation & Amortization 268,590 284,020 (15,430) 865,534 8,100 1,142,224 1,149,554 (7,330) Dues & Subscriptions 104,103 101,473 2,630 143,664 19,322 267,089 245,137 21,952 Printing/ Copying/ Photo 37,613 40,421 (2,808) 296,833 11,908 346,354 337,254 9,100 Business Promotion 291,607 351,328 (59,721) 694,056 30,189 1,015,853 1,045,384 (29,531) Repairs and Maintenance 52,621 60,914 (8,293) 64,833 10,628 128,083 125,747 2,336 Equipment Rental 132,162 115,121 17,041 252,643 2,765 387,571 367,764 19,807 Postage & Freight 23,359 37,542 (14,183) 119,030 15,622 158,011 156,572 1,439 Fulfillment 21,905 64,580 (42,675) 197,036 34,544 253,484 261,616 (8,132) Grants 16,689 18,000 (1,311) 415,467 497,078 929,234 433,467 495,767 Insurance Business 167,129 124,288 42,841 102,864 (16,566) 253,427 227,152 26,275 Legal (2,180) 6,500 (8,680) 24,150 3,604 25,574 30,650 (5,076) Promotional Items 41,728 104,396 (62,668) 154,249 73,405 269,382 258,645 10,737 Registration Fees/Booth Rental 143,464 155,094 (11,630) 1,657,082 123,643 1,924,189 1,812,176 112,013 Employee Relocation 1,053 2,500 (1,447) 6,000 11,447 18,500 8,500 10,000 Office Rent 137,620 120,457 17,163 364,932 52,204 554,756 485,389 69,367 Research Project 276,823 347,737 (70,914) 910,879 144,216 1,331,917 1,258,616 73,301 Taxes and Licenses 2,941 316 2,625 22,843 (275) 25,509 23,159 2,350 Telephone 70,058 67,174 2,884 181,650 3,222 254,931 248,824 6,107 Temp. Labor 12,526 17,386 (4,860) 20,384 6,362 39,271 37,770 1,501 Training 28,127 47,003 (18,876) 147,367 15,170 190,664 194,370 (3,706) Travel 201,787 272,438 (70,651) 997,958 111,763 1,311,508 1,270,396 41,112 1 UNAUDITED Florida Tourism Industry Marketing Corporation d/b/a VISIT FLORIDA Operating Consolidated Statement of Income and Expense For the Three Months Ending September 30, 2018 Projected YTD YTD YTD Budget Projections Projected Annual VS Actual Budget Variance Remaining Adjustments Year End Actual Budget Budget A B C D E A + D + E= F G F-G= H Travel - Projects (Non-Emp) 541,962 266,048 275,914 1,505,039 (274,030) 1,772,971 1,771,087 1,884 Uniforms 2,999 12,367 (9,368) 12,862 9,357 25,218 25,229 (11) Utilities 26,412 34,858 (8,446) 90,426 1,991 118,829 125,284 (6,455) Warehouse-Rent 5,384 25,704 (20,320) 77,827 (49,451) 33,760 103,531 (69,771) Agency Fees 932,296 1,166,927 (234,631) 3,529,022 (134,595) 4,326,723 4,695,949 (369,226) Media 3,864,017 8,547,471 (4,683,455) 32,663,218 3,601,777 40,129,012 41,210,689 (1,081,677) Production 407,889 730,778 (322,890) 1,897,008 315,226 2,620,123 2,627,786 (7,664) Industry Contributed Promotional Value 23,540,528 9,000,000 14,540,528 76,000,000 (14,540,528) 85,000,000 85,000,000 - Industry Cooperative Advertising Value 522,133 896,361 (374,228) 6,188,643 601,677 7,312,453 7,085,004 227,449 Total Expenses 36,402,084 28,245,581 8,156,502 146,117,585 (7,720,919) 174,798,749 174,363,166 435,583 Revenues Over Expenses 7,941,142 2,067,687 5,873,455 (2,067,687) (6,090,178) (216,723) - (216,723) Generated By: Jenny Bucior, VISIT FLORIDA Generated on: 01/17/19 02:50 PM Confidential information. Do not distribute without permission. 2 UNAUDITED Florida Tourism Industry Marketing Corporation d/b/a VISIT FLORIDA Florida for Veterans Program Consolidated Statement of Income and Expense For the Three Months Ending September 30, 2018 Projected YTD YTD YTD Budget Projections Projected Annual VS Actual Budget Variance Remaining Adjustments Year End Actual Budget Budget A B C D E A + D + E= F G F-G= H Revenues State of Florida Proceeds 170,462 249,999 (79,537) 750,001 79,537 1,000,000 1,000,000 - Total Revenues 170,462 249,999 (79,537) 750,001 79,537 1,000,000 1,000,000 - Expenses Fees & Services 7,156 5,004 2,152 15,012 35,388 57,556 20,016 37,540 Printing/ Copying/ Photo - - - 1,250 - 1,250 1,250 - Promotional Items - - - 5,000 - 5,000 5,000 - Research Project - - - 70,000 - 70,000 70,000 - Travel - Projects (Non-Emp) - 2,000 (2,000) 5,000 2,000 7,000 7,000 - Agency Fees 79,274 46,584 32,690 139,750 60,576 279,600 186,334 93,266 Media 51,994 105,000 (53,006) 315,000 45,642 412,636 420,000 (7,364) Production 29,080 72,600 (43,520) 217,800 (82,880) 164,000 290,400 (126,400) Total Expenses 167,504 231,188 (63,684) 768,812 60,726 997,042 1,000,000 (2,958) Revenues Over Expenses 2,958 18,811 (15,853) (18,811) 18,811 2,958 - 2,958 Generated By: Jenny Bucior, VISIT FLORIDA Generated on: 01/17/19 03:47 PM Confidential information.
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