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Volume 71 No. 14 August 7, 2000 Canadian Country Music Award y nominees announced e-"If See page 13 id à A HOME VIDN EEOW SECTION $3.00 ($2.80 plus .20 GST) Publication Mail Registration No. 08141 Universal to test commercial downloads via bluematter digital rights management technology; Magex, a digital commerce service; and RealNetworks, a Universal Music Group has announced that, tracks featuring artists such as Blink 182, George specialist in internet media delivery and creator of beginning this week, it will begin aseries of trials Benson, Live, Luciano Pavarotti, 98 Degrees, the RealJukebox 2internet music jukebox. involving bluematter, anew digital music product. Marvin Gaye and Smash Mouth, among others. "Universal is embracing multiple digital music The announcement of this new commercial More tracks will be added as the trials continue. strategies, beginning with our multimedia download download initiative comes on the heels of earlier The bluematter tracks will be available at product, bluematter. Gaining insight into consumer announcements from both Sony and EMI. The two various online affiliates, including preferences for accessing and enjoying legitimate other major record companies, BMG and Warner, audiohighway.com; excite@home; LAUNCH.com; digital music is an important first step in being able are expected to announce similar initiatives in the Lycos Music; Music.com; and RollingStone.com. to develop other new and compelling products and coming months. Later on, bluematter tracks will be available at services for music fans," noted Heather Myers, Songs in the newly-developed bluematter BestBuy.com, Checkout.com and GetMusic. executive vice-president and general manager of format will come with enhanced media content such Universal partnered with a number of Global e.
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