NAIBAhood News October 15, 2020

The American Booksellers Association launched the #BoxedOut campaign, which is designed to market indie bookstores and speak to the critical choice between shopping indie and shopping .

#BoxedOut launched with six indie bookstore installations and a national social media campaign that all ABA member booksellers are invited to join.

The bookstore installations feature cardboard coverings overtaking each storefront. Piles of cardboard boxes spill out of these now-cardboard buildings, quipping, “If you want Amazon to be the world’s only retailer, keep shopping there.” Cardboard further bring the campaign message to life: “To Kill a Locally Owned Bookstore.”

​Look At The Publishers! New Voices New Rooms lives on with the exhibit hall and recordings. 95 publishers and gift vendors were at New Voices New Rooms. All have show specials and We are posting the recordings from the edelweisscollections available to you. Visit them conference to the New Voices New now, visit them often. The exhibit hall will not close Rooms on demand. that site until the new year. and you'll start to see new videos in the coming weeks of our education programs. Want to relive New Voices New Rooms? All the Edelweiss catalogs from pick of Here are some fresh videos from the conference. the lists, editors buzz and publisher Helen MacDonald on Vesper Flights websites can be found here. 4th Quarter Strategies Event Management: Successful Virtual Events Sharing about the conference on social media? Use #newvoicesnewrooms2020

NAIBA Notes

Use This Idea! shared by our NAIBor Oblong Books: Holiday Update 2020 - Shop Early, Shop Local! To Our Customers: Retailers are anticipating serious supply-chain challenges this Fall, and we are no exception. Due to paper shortages, the closure of printers, and shipping delays, coupled with limits on our in- store capacity, we expect this holiday shopping season to be very different from previous years. Some important things for you to bear in mind: SHOP EARLY! Due to fulfillment challenges & shipping delays, we recommend the following deadlines if you want your orders to arrive in time for the holidays: Hanukkah: October 25 Christmas & Kwanzaa: November 10 Pre-order the books you really want. Pre-orders can be placed on our website - just search by author or title. We have limited in-store shopping hours & customer capacity. If you expect to need more than 20 minutes to shop, please a private shopping appointment outside of our normal opening hours. Whenever possible, please order online or email us instead of calling our stores. We have limited staff available to answer the phone. Please be patient with our booksellers and understand that we may run out of certain titles. Know that we are working as hard as we can to get you your orders in time for the holidays, but so much is out of our hands this year. We will do our best to communicate with you quickly & honestly when we expect delays. Thank you from the bottom of our hearts for your support this year! We love being your local bookstore. -The Oblong Staff

The American Booksellers Association has launched a fresh new design for IndieBound.org, the consumer-focused site where readers can search and shop for books, get recommendations, and find their local bookstore. The new design features streamlined pages that offer a greater focus on independent bookstores. New content includes links to Independent Bookstore Day information as well as ABA’s “October is the new December” campaign that encourages readers to buy early and buy local this holiday season. Booksellers are invited to visit IndieBound.org now to see the new look. As booksellers enter the important fourth Catalogs are shipping quarter sales season, Oct 23 and will be the ABA has created delivered by Nov 1 to images and designs that bookstores, newspapers stores can use to and customer encourage readers to mailboxes. ​ Review the shop early. Read more... title list from the holiday catalog. We will also share the digital version as soon as it is ready.

October's New Indie Playlist Contest and is Ready

The new Indie Playlist collections have been announced: Acts of Courage and The Fight to Save the Environment. This promotion begins September 15 and ends Oct. 31. The titles in this collection are supported with special terms and a promotional display contest worth $500. Bookstores should send a photo of an in-store display, or image from an online promotion to [email protected] by November 10, 2020. The $500 prize is split among the winning bookstore and the bookseller responsible for the display.

Indie Playlists began in 2018 when NAIBA reached out to Seven Stories Press to find a way for independent presses and independent bookstores to work together. These collections are launched three times a year, and now include titles from members of the Independent Publishers Caucus. ​

4thQ Indie Bookstore Support from Libro.fm

Audiobook Gifting / Libro.fm/gift #ShopLocalBookstores / shoplocalbookstores.com Free for bookstore crowdfunding campaigns. We are offering free audiobooks to offer as a donation incentive for any bookstore planning or currently promoting a crowdfunding campaign in Q4 which they can request via this form. We are also featuring ALL the crowdfunding campaigns on the blog which we will direct consumers to in the #ShopLocalBookstores campaign.

Monthly NAIBA Social Hours

N​ AIBA's weekly social hour has moved to a monthly schedule - the last Wednesday of the month. Below are the dates and the log-in links; sign up and drop it into your calendar now. We do not have one in September because of the virtual Fall Conference, or in November, since that is the day before Thanksgiving. We are scheduled through February at the moment.

Join Zoom Meeting https://us02web.zoom.us/j/81482531987? pwd=SUZQaVBkZnFHamRtTUpyVGhrQkM5Zz09 Meeting ID: 814 8253 1987 Password: 288527 Time: 7:00 - 8:00 PM Eastern Time Oct 28, 2020 7:00 PM Dec 30, 2020 7:00 PM Jan 27, 2021 7:00 PM Feb 24, 2021 7:00 PM

Around the NAIBAhood

The Ivy Bookshop opened in it new location - and was featured in theB altimore Sun.

Avoid The Day in NY, and owners Jianna and Jason Heuer, were spolighted onP IX11.

Love this display from Strand Book Store: I don't know about you but I could not resist walking over to a table that had a sign that said: Books We Love Under $10. Great for stores that stock used books and remainders.

Something to share with customers: The indie bookstore day new logo competition.

Love the idea of combining New Release Tuesday with New Gifts Tuesday like Inkwood Books did here.

Did you see the transformation a Greenlight Bookstore location went under for The Don't Box Out Bookstores Event? See the behind the scenes here, the finished look here, and see how Solid State Books looked here. The campaign is awesome and since every day is a great day to not shop at Amazon, you can use the amazing marketing assets all year!

Loved this look back at Lost City Books' grand Reopening party and how they worked in educating what indie bookstores are all about. Marvelous.

Asbury Book Cooperative: we agree with this sentiment one hundred percent.

Fall means soup. Anyone else feel the same way? I knowC lassic Elements does! Look at these amazing soups they are serving!

Word Bookstores shows off how books get to the post officeh ere. I love the reminder that there are humans, AMAZING humans, behind everything that happens at an indie.

You saw this video from Libro.fm, right? It's amazing and perfect to share! NAIBAhood Review

Jezebel and Jay are twins, At turns heartbreaking and raised in the Sea Islands of triumphant, ROOT MAGIC is an South Carolina by their epic tale of family, magic, injustice, mother, uncle and and ultimately hope. The story grandmother. Now their brings to light not only the harsh grandmother is gone and their realities for African-Americans in uncle has decided it's time for the 1960's, but also shows the real them to learn root work--the spiritual and magical practice of traditional magic of their rootwork still practiced by many in Gullah-Geechee family. It's the African-American community. Root Magic 1963 and change is in the air-- The strong bonds of the Turner Eden Royce but both human and family are highlighted by the (Walden Pond supernatural evil has a long fantastical adventure that Jez and Press/HarperCollins) reach and it's going to take all Jay go on as they learn more about 9780062899576 of Jezebel's knowledge, rootwork and their family history. common sense and Jez is a beautiful, strong, and brave compassion to protect her heroine and I absolutely adore her. family. A truly special debut. Truly enjoyed this book! Reviewed by: Cecilia Cackley, Reviewed by: Marielle Orff, East City Bookshop Towne Book Center & Wine Bar

What We Are

Eileen Kathy Ellen Kit

Luster : A Novel The Midnight Spiked Raven Leilani Matt Haig Jon McGoran 9780374194321, 0374194327 (Viking) (Holiday House) (Because it dazzled Elizabeth Gilbert, 9780525559474 9780823440917 who touted this when she appeared at New Voices New Rooms.)

Eileen Dengler Kit Little Executive Director Executive Administrator

Keep Your Staff In The Know! Encourage everyone on your staff to sign up for our NAIBAhood News as well as our Booksellers newsletters. They will be up to date on industry developments, upcoming events, and new/future release titles and programs that the publishers are excited about! New Atlantic Independent Booksellers Association 516-333-0681| 2667 Hyacinth Street, Westbury, NY 11590| NAIBA.com

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