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Product Marketing Guidelines

May 2021

“Marketing Material” shall mean all media of any kind, including, without limitation, email, published advertising (such as newspaper and magazine advertisements), Internet media, card art, card/code carriers, displays, social media posts, blogs, tweets, texts, banner ads, RSS feeds, telemarketing scripts, television or radio advertisements, brochures, direct mailings, signage, FAQs, interview or public speaking scripts and talking points, sales materials, offers, promotion materials (such as contests and sweepstakes) and press releases intended for public dissemination or to promote, advertise and/or market a Fandango product or program.

315666948.20

VUDU PROMOTIONAL CODE MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Publish sweepstakes or contest rules • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Promotional Code full terms and conditions (see Section 6 below for verbiage)

3. REWARD REFERENCE • Refer to the reward in any promotion as “ Promotional Code” or “Vudu Promo Code” only. • Reward reference must be consistent throughout including in terms and conditions. • DO NOT USE THE WORDS: “Coupon,” “Voucher,” “Certificate,” “Discount Code,” “Cash,” “Gift Card,” or “Credit.” • “Rental” is not permitted to be used except for in the full or abbreviated terms and conditions. Per branding guidelines “rent’ must be used. For example “Rent a movie on Vudu.com”, “Rent a Movie on Us”, “Bonus Movie to Rent”.

4. VUDU LOGO AND BRAND USE If using the Vudu brand and/or logo please include the following statement: “Vudu is a trademark of , LLC.”

5. The word “” may not be used in connection with any Vudu Promotional Codes.

6. VUDU PROMOTIONAL CODE FULL TERMS AND CONDITIONS: CREDIT TOWARDS PURCHASE OR RENTAL, MULTI USE, ANY MOVIE/TV SHOW OR MOVIE/TV SHOW RESTRICTED Vudu Promotional Code (“Code”) is good towards the purchase or rental of content (excluding Disc + Digital or Mix & Match transactions) on Vudu.com and via participating Vudu apps (up to $XX total value). You may be required to pay taxes separately. You must have a Vudu account to redeem your Code. Vudu is free to join; you must be 18 years of age or older to open a Vudu account. Credit card may be required for transactions on Vudu.com. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. Limit XX Code(s) per [person/household/account]. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. If the cost of purchase or rental is more than maximum value of the Code, then user must pay the difference. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Vudu and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this [program/offer/promotion]. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. Vudu is a trademark of Fandango Media, LLC. (minimum 8pt font)

ONE MOVIE RENTAL (100%), SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED Vudu Promotional Code (“Code”) is good for one rental of any movie/specific movie (excluding “Home Premieres”, Premium , Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps. You must

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 1 315666948.20

have a Vudu account to redeem your Code. Vudu is free to join; you must be 18 years of age or older to open a Vudu account. Credit card may be required for transactions on Vudu.com. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. One Code per transaction. Limit XX Code(s) per [person/household/account]. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Vudu and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this [program/offer/promotion]. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. Vudu is a trademark of Fandango Media, LLC. (minimum 8pt font)

DOLLARS OFF MOVIE RENTAL, SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED Vudu Promotional Code (“Code”) is good towards one rental of any movie/specific movie (excluding “Home Premieres”, Premium , Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps (up to $XX total value). You may be required to pay taxes separately. You must have a Vudu account to redeem your Code. Vudu is free to join; you must be 18 years of age or older to open a Vudu account. Credit card may be required for transactions on Vudu.com. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. One Code per transaction. Limit XX Code(s) per [person/household/account]. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If the cost of rental is more than maximum value of the Code, then user must pay the difference. Any price difference between cost of rental and maximum value of the Code will not be refunded. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Vudu and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this [program/offer/promotion]. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. Vudu is a trademark of Fandango Media, LLC. (minimum 8pt font)

DOLLARS OFF MOVIE RENTALS (FIXED NUMBER OF RENTALS), MULTI USE, ANY MOVIE OR MOVIE RESTRICTED Vudu Promotional Code (“Code”) is good towards XX rentals of any movies (excluding “Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps ($X per movie rental, up to $XX total value). You may be required to pay taxes separately. You must have a Vudu account to redeem your Code. Vudu is free to join; you must be 18 years of age or older to open a Vudu account. Credit card may be required for transactions on Vudu.com. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. One Code per transaction. Limit XX Code(s) per [person/household/account]. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If the cost of rental is more than maximum value of the Code, then user must pay the difference. Any price difference between cost of rental and maximum value of the Code will not be refunded. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Vudu and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this [program/offer/promotion]. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. Vudu is a trademark of Fandango Media, LLC. (minimum 8pt font)

DOLLARS OFF PURCHASE OR RENTAL, SINGLE TIME USE, ANY MOVIE/TV SHOW OR MOVIE/TV SHOW RESTRICTED Vudu Promotional Code (“Code”) is good towards the purchase or rental of content (excluding “Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps (up to $XX total value). You may be required to pay taxes separately. You must have a Vudu account to redeem your Code. Vudu is free to join; you must be 18 years of age or older to open a Vudu account. Credit card may be required for transactions on Vudu.com. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. One Code per transaction. Limit XX Code(s) per [person/household/account]. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If the cost of purchase or rental is more than maximum value of the Code, then user must pay the difference. Any price difference between cost of purchase or rental and maximum value of the Code will not be refunded. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Vudu and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this [program/offer/promotion]. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. Vudu is a trademark of Fandango Media, LLC. (minimum 8pt font)

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 2 315666948.20

INSTANT REDEMPTION - ONE MOVIE RENTAL (100%), SINGLE TIME USE, PVOD TITLE ONLY: Vudu Promotional Code (“Code”) is good for one rental of include PVOD movie title here (excluding Disc + Digital or Mix & Match transactions) on Vudu.com and via participating Vudu apps. You must have a Vudu account to redeem your Code. Vudu is free to join; you must be 18 years of age or older to open a Vudu account. Credit card may be required for transactions on Vudu.com. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. One Code per transaction. Limit XX Code(s) per [person/household/account]. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One- time use only. Not for resale; void if sold or exchanged. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Vudu and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this [program/offer/promotion]. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. Vudu is a trademark of Fandango Media, LLC. (minimum 8pt font)

INSTANT REDEMPTION - ONE MOVIE RENTAL (100%), SINGLE TIME USE, NON-PVOD TITLES: Vudu Promotional Code (“Code”) is good for one rental of include movie title here (“Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps. You must have a Vudu account to redeem your Code. Vudu is free to join; you must be 18 years of age or older to open a Vudu account. Credit card may be required for transactions on Vudu.com. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. One Code per transaction. Limit XX Code(s) per [person/household/account]. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Vudu and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this [program/offer/promotion]. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. Vudu is a trademark of Fandango Media, LLC. (minimum 8pt font)

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): CREDIT TOWARDS PURCHASE OR RENTAL, MULTI USE, ANY MOVIE/TV SHOW OR MOVIE/TV SHOW RESTRICTED Vudu Promotional Code (“Code”) is good towards the purchase or rental of content (excluding Disc + Digital or Mix & Match transactions) on Vudu.com and via participating Vudu apps (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. Not for resale; void if sold or exchanged. Limit XX Code(s) per [person/household/account]. Offer valid only in U.S. and void where prohibited. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

ONE MOVIE RENTAL (100%), SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED Vudu Promotional Code (“Code”) is good for one rental of any movie/specific movie (excluding “Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. Not for resale; void if sold or exchanged. Limit XX Code(s) per [person/household/account]. Offer valid only in U.S. and void where prohibited. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

DOLLARS OFF MOVIE RENTAL, SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED Vudu Promotional Code (“Code”) is good towards one rental of any movie/specific movie (excluding “Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. Not for resale; void if sold or exchanged. Limit XX Code(s) per [person/household/account]. Offer valid only in U.S. and void where prohibited. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

DOLLARS OFF MOVIE RENTALS (FIXED NUMBER OF RENTALS), MULTI USE, ANY MOVIE OR MOVIE RESTRICTED Vudu Promotional Code (“Code”) is good towards XX rentals of any movies (excluding “Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps (($X per movie rental, up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. Not for resale; void if sold or exchanged. Limit XX Code(s) per [person/household/account]. Offer valid only in U.S. and void where prohibited. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 3 315666948.20

DOLLARS OFF MOVIE RENTALS (FIXED NUMBER OF RENTALS), MULTI USE, ANY MOVIE OR MOVIE RESTRICTED Vudu Promotional Code (“Code”) is good towards the purchase or rental of content (excluding “Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. Not for resale; void if sold or exchanged. Limit XX Code(s) per [person/household/account]. Offer valid only in U.S. and void where prohibited. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

INSTANT REDEMPTION - ONE MOVIE RENTAL (100%), SINGLE TIME USE, PVOD TITLE ONLY: Vudu Promotional Code (“Code”) is good for one rental of include PVOD movie title here (excluding Disc + Digital or Mix & Match transactions) on Vudu.com and via participating Vudu apps. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. Not for resale; void if sold or exchanged. Limit XX Code(s) per [person/household/account]. Offer valid only in U.S. and void where prohibited. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

INSTANT REDEMPTION - ONE MOVIE RENTAL (100%), SINGLE TIME USE, NON-PVOD TITLES: Vudu Promotional Code (“Code”) is good for one rental of include movie title here (excluding “Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. Not for resale; void if sold or exchanged. Limit XX Code(s) per [person/household/account]. Offer valid only in U.S. and void where prohibited. The redemption of the Code is subject to Vudu’s Terms and Policies at www.vudu.com/tos. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

7. STANDARD CODE REDEMPTION INSTRUCTIONS: 1. Visit www.vudu.com/vuducodes 2. Enter your Promo Code and click “Submit” 3. Sign in or create your free Vudu account 4. Credit value will be applied to your next purchase or rental

CODE REDEMPTION INSTRUCTIONS (TO BE USED FOR INSTANT REDEMPTION ONLY): 1. Visit www.vudu.com/vuducodes 2. Enter your Promo Code and click “Submit” 3. Sign in or create your free Vudu account 4. Click “Watch ” or view the movie later in your library

8. REQUIRED VERBIAGE FOR VUDU TO BE INCLUDED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a Vudu Promotional Code (“Code”) [state delivery method, i.e., at a valid U.S. mailing address or via e-mail] valid towards the purchase or rental of content/any movie/specific movie [or towards the purchase of any TV show/specific TV show] (excluding “Home Premieres”, Premium Video on Demand, Disc + Digital or Mix & Match transactions, or any other early release window content) on Vudu.com and via participating Vudu apps (up to $XX total value). You may be required to pay taxes separately. You must have a Vudu account to redeem your Code. Vudu is free to join; you must be 18 years of age or older to open a Vudu account. Credit card may be required for transactions on Vudu.com. Code expires on XX/XX/XX / Code must be loaded to your account by XX/XX/XX and must be used within XX days of loading to your Vudu account. One Code per transaction. Limit XX Code(s) per [person/household/account]. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If the cost of purchase or rental is more than maximum value of the Code, then user must pay the difference. Any price difference between cost of rental (or purchase) and maximum value of the Code will not be refunded. Approximate Retail Value (“ARV”): $XX USD. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Fandango and Fandango Loyalty Solutions, LLC, or their parents, affiliates, and subsidiaries are not a sponsor or co-sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this (Sweepstakes) (Promotion). [If there

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 4 315666948.20

is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with the sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. Vudu is a trademark of Fandango Media, LLC.

FANDANGO PROMOTIONAL CODE MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to promotional code full terms and conditions (see Section 6 below for verbiage)

3. REWARD REFERENCE • Refer to the reward in any promotion as “Fandango Promotional Code” or “Fandango Promo Code” or “Fandango Movie Ticket” or “Fandango Movie Code” only. • Reward reference must be consistent throughout including in terms and conditions. For example, do not use “Fandango Promotional Code” in one instance and “Fandango Movie Ticket” in another. • DO NOT USE THE WORDS: “Coupon,” “Voucher,” “Certificate,” “Discount Code,” “Cash” or “Gift Card.”

4. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the appropriate following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

5. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* Fandango Promo Code,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 5 315666948.20

promo code. If the word “free” is used, all surrounding text must be in equal prominence to the word free (e.g., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the Fandango Promotional Code Terms and Conditions (see Section 6 below).

6. FANDANGO PROMOTIONAL CODE FULL TERMS AND CONDITIONS: ONE TICKET, SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED Fandango Promotional Code (“Code”) is good towards the purchase of one movie ticket (up to $XX total ticket and convenience fee value) to see any movie/specific movie at Fandango partner theaters in the US. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Only valid for purchase of movie tickets made at Fandango.com or via the Fandango app and cannot be redeemed directly at any theater box office. If lost or stolen, cannot be replaced. No cash value, except as required by law. Void where prohibited. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If cost of movie ticket with Fandango’s convenience fee included is more than maximum value of the Code, then user must pay the difference. Any price difference between movie ticket purchased and maximum value of the Code will not be refunded. Limit X Code(s) per person/household. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

MULTIPLE TICKETS (2-10) TICKETS, ONE-TIME USE, ANY MOVIE OR MOVIE RESTRICTED Fandango Promotional Code (“Code”) is good towards the purchase of XX movie tickets ($XX per ticket, up to $XX total ticket and convenience fee value) to see any movie/specific movie at Fandango partner theaters in the US. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Only valid for purchase of movie tickets made at Fandango.com or via the Fandango app and cannot be redeemed directly at any theater box office. If lost or stolen, cannot be replaced. No cash value, except as required by law. Void where prohibited. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If cost of movie tickets with Fandango’s convenience fee included is more than maximum value of the Code, then user must pay the difference. Any price difference between movie ticket purchased and maximum value of the Code will not be refunded. Limit X Code(s) per person/household. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

DOLLARS OFF, MULTIPLE USE, ANY MOVIE OR MOVIE RESTRICTED Fandango Promotional Code (“Code”) is good for up to $XX, total ticket and convenience fee value, towards the purchase of movie tickets to see any movie/specific movie at Fandango partner theaters in the US. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Only valid for purchase of movie tickets made at Fandango.com or via the Fandango app and cannot be redeemed directly at any theater box office. If lost or stolen, cannot be replaced. No cash value, except as required by law. Void where prohibited. Not valid with any other offer. Offer valid in U.S. Not for resale; void if sold or exchanged. If cost of movie ticket(s) with Fandango’s convenience fee included is more than maximum value of the Code, then user must pay the difference. Limit X Code(s) per person/household. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

BOGO OFFER Fandango Promotional Code (“Code”) is good towards the purchase of one ticket at equal or lesser value (up to $XX total ticket and convenience fee value) to see any movie/specific movie at Fandango partner theaters in the US when you purchase one or more movie tickets in one order at Fandango.com or via the Fandango app. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Only valid for purchase of movie tickets made at Fandango.com or via the Fandango app and cannot be redeemed directly at any theater box office. If lost or stolen, cannot be replaced. No cash value, except as required by law. Void where prohibited. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If cost of the ticket (and convenience fee) obtained through the Code is more than maximum value of the Code, then you must pay the difference. Limit X Code(s) per person/household. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above):

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 6 315666948.20

ONE TICKET, SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED Fandango Promotional Code (“Code”) is good towards the purchase of one movie ticket (up to $XX total ticket and convenience fee value) to see any movie/specific movie at Fandango partner theaters in the US. Valid only for purchases at Fandango.com or via the Fandango app. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Not for resale; void if sold or exchanged. Offer valid for one-time use only. Limit X Code(s) per person/household. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

MULTIPLE TICKETS (2-10) TICKETS, ONE-TIME USE, ANY MOVIE OR MOVIE RESTRICTED Fandango Promotional Code (“Code”) is good towards the purchase of XX movie tickets ($XX per ticket, up to $XX total ticket and convenience fee value) to see any movie/specific movie at Fandango partner theaters in the US. Valid only for purchases at Fandango.com or via the Fandango app. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Not for resale; void if sold or exchanged. Offer valid for one-time use only. Limit X Code(s) per person/household. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (must include link to offer page/client’s official rules) for full details.

DOLLARS OFF, MULTIPLE USE, ANY MOVIE OR MOVIE RESTRICTED Fandango Promotional Code (“Code”) is good for up to $XX, total ticket and convenience fee value, towards the purchase of movie tickets to see any movie/specific movie at Fandango partner theaters in the US. Valid only for purchases at Fandango.com or via the Fandango app. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Not for resale; void if sold or exchanged. Limit X Code(s) per person/household. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (must include link to offer page/client’s official rules) for full details.

BOGO OFFER Fandango Promotional Code (“Code”) is good towards the purchase of one ticket at equal or lesser value (up to $XX total ticket and convenience fee value) to see any movie/specific movie at Fandango partner theaters in the US when you purchase one or more movie tickets in one order at Fandango.com or via the Fandango app. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Not for resale; void if sold or exchanged. Offer valid for one-time use only. Limit X Code(s) per person/household. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms- and-policies. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

REQUIRED VERBIAGE TO BE INCLUDED IN TERMS AND CONDITIONS IN A PROMOTION WHERE STANDARD “NON-ACTIVE” FANDANGO PROMO CODES REQUIRE ACTIVATION VIA A SURVEY: “Code must be activated at www.fandango.com/promo/TBD. Once activated, Code is valid for purchase of movie tickets made at Fandango.com or via the Fandango app in accordance with these terms.”

Sticker/Code carrier for standard "non-active" codes must include: “Internet access required to redeem on www.fandango.com/promo/TBD.”

Sticker/Code carrier redemption steps for standard "non-active" codes must include: “Log on to www.fandango.com/promo/TBD and follow the instructions. A brief survey will need to be answered to activate code.”

7. STANDARD CODE REDEMPTION INSTRUCTIONS:

How to Claim Your Fandango Movie Ticket(s): 1. Visit Fandango at www.Fandango.com or via the Fandango mobile app. 2. Select your date, movie, theater, time, and ticket quantity. (use this for any movie) / Select your date, theater, time, and ticket quantity for “include movie title here” (use this for movie specific). 3. Sign in or create your free Fandango VIP account (or you can enter your email address for guest checkout). 4. Click “Use Promo Code,” enter the code below and click “Apply”. 5. Complete your purchase and decide how you want to receive your ticket(s).

8. REQUIRED VERBIAGE FOR THE FANDANGO PROMOTIONAL CODE TO BE INCLUDED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a Fandango Promotional Code (“Code”) [state delivery method, i.e., at a valid U.S. mailing address or via e-mail] good towards the purchase of XX movie tickets ($XX per ticket, up to $XX total ticket and convenience fee value) to see any movie/specific movie at

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 7 315666948.20

Fandango partner theaters in the US. Code is void if not redeemed by XX/XX/XX (use this for any movie). OR by XX/XX/XX or when “movie title” is no longer in theaters, whichever comes first (use this for movie specific). Only valid for purchase of movie tickets made at Fandango.com or via the Fandango app and cannot be redeemed directly at any theater box office. If lost or stolen, cannot be replaced. No cash value, except as required by law. Void where prohibited. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If cost of movie ticket with Fandango’s convenience fee included is more than maximum value of the Code, then user must pay the difference. Any price difference between movie ticket purchased and maximum value of the Code will not be refunded. Approximate Retail Value (“ARV”): $XX USD. Limit X Code(s) per person/household. Fandango Loyalty Solutions, LLC or its parents, affiliates, and subsidiaries are not a sponsor or co-sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this (Sweepstakes) (Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with the sponsor; If there is no liability release language in the Rules include the following: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

FANDANGONOW PROMOTIONAL CODE MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Publish sweepstakes or contest rules • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Promotional Code full terms and conditions (see Section 6 below for verbiage)

3. REWARD REFERENCE • Refer to the reward in any promotion as “FandangoNOW Promotional Code” or “FandangoNOW Promo Code” only. • Reward reference must be consistent throughout including in terms and conditions. • DO NOT USE THE WORDS: “Coupon,” “Voucher,” “Certificate,” “Discount Code,” “Cash” or “Gift Card.” • “Rental” is not permitted to be used except for in the full or abbreviated terms and conditions. Per branding guidelines “rent’ must be used. For example “Rent a movie on FandangoNOW”, “Rent a Movie on Us”,”FandangoNOW Movie Credit”,”Bonus Movie to Rent”. • “Own” is not permitted to be used in connection with FandangoNOW purchases; use words like “Buy” or “Purchase”.

4. FANDANGONOW LOGO AND BRAND USE If using the FandangoNOW brand and/or logo please include the appropriate following statement: FANDANGONOW is a registered trademark of Fandango Media, LLC. / FANDANGONOW and the Fandango Logo are registered trademarks of Fandango Media, LLC.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 8 315666948.20

5. The word “free” may not be used in connection with any FandangoNOW Promotional Codes.

6. FANDANGONOW PROMOTIONAL CODE FULL TERMS AND CONDITIONS: ONE MOVIE RENTAL (100%), SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED FandangoNOW Promotional Code (“Code”) is good for one rental of any movie/specific movie (any format) (excluding “Home Premieres”, Premium Video On Demand, or any other early release window content) on FandangoNOW.com and via participating FandangoNOW apps. Code expires on XX/XX/XX. You must have a Fandango VIP account to redeem your Code. Fandango VIP is free to join. Credit card may be required for transactions on FandangoNOW.com. Code must be redeemed to your Fandango VIP account or entered at checkout to receive the rental. One Code per transaction. Limit XX Code(s) per person/household/account. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Fandango and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this offer. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. If name of movie is used, use copyright notice for the movie. FANDANGONOW is a registered trademark of Fandango Media, LLC. / FANDANGONOW and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

DOLLARS OFF MOVIE RENTAL, SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED FandangoNOW Promotional Code (“Code”) is good towards one rental of any movie/specific movie (any format) (excluding “Home Premieres”, Premium Video On Demand, or any other early release window content) on FandangoNOW.com and via participating FandangoNOW apps (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX. You must have a Fandango VIP account to redeem your Code. Fandango VIP is free to join. Credit card may be required for transactions on FandangoNOW.com. Code must be redeemed to your Fandango VIP account or entered at checkout to receive discount. One Code per transaction. Limit XX Code(s) per person/household/account. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If the cost of rental is more than maximum value of the Code, then user must pay the difference. Any price difference between cost of rental and maximum value of the Code will not be refunded. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Fandango and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this offer. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. If name of movie is used, use copyright notice for the movie. FANDANGONOW is a registered trademark of Fandango Media, LLC / FANDANGONOW and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

DOLLARS OFF MOVIE RENTALS (FIXED NUMBER OF RENTALS), MULTI USE, ANY MOVIE OR MOVIE RESTRICTED FandangoNOW Promotional Code (“Code”) is good towards XX rentals of any movies (excluding “Home Premieres”, Premium Video On Demand, or any other early release window content) OR specific movie on FandangoNOW.com and via participating FandangoNOW apps ($X per movie rental, up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX. You must have a Fandango VIP account to redeem your Code. Fandango VIP is free to join. Credit card may be required for transactions on FandangoNOW.com. Code must be redeemed to your Fandango VIP account or entered at checkout to receive discount. One Code per transaction. Limit XX Code(s) per person/household/account. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. If the cost of rental of content is more than maximum value of the Code, then user must pay the difference. Any price difference between cost of rental and maximum value of the Code will not be refunded. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Fandango and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this program. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. If name of movie is used, use copyright notice for the movie. FANDANGONOW is a registered trademark of Fandango Media, LLC / FANDANGONOW and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

DOLLARS OFF PURCHASE OR RENTAL, SINGLE TIME USE, ANY MOVIE/TV SHOW OR MOVIE/TV SHOW RESTRICTED FandangoNOW Promotional Code (“Code”) is good towards the purchase or rental of content (any format) (specific movie/TV show) (excluding “Home Premieres”, Premium Video On Demand, or any other early release window content) on FandangoNOW.com and via participating FandangoNOW apps (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX. You must have a Fandango VIP account to redeem your Code. Fandango VIP is free to join. Credit card may be required for transactions on FandangoNOW.com. Code must be redeemed to your Fandango VIP account or entered at checkout to receive discount. One Code per transaction. Limit XX Code(s) per person/household/account. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If the cost of purchase or rental is more than maximum value of the Code, then user must pay the difference. Any price difference between cost of purchase or rental and maximum value of the Code will not be refunded. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Fandango and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this offer. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 9 315666948.20

available, include link to offer page/client’s official rules) for full details) for full details. FANDANGONOW is a registered trademark of Fandango Media, LLC. / FANDANGONOW and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

CREDIT TOWARDS PURCHASE OR RENTAL, MULTI USE, ANY MOVIE/TV SHOW FandangoNOW Promotional Code (“Code”) is good towards the purchase or rental of content (any format) on FandangoNOW.com and via participating FandangoNOW apps (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX. You must have a Fandango VIP account to redeem your Code. Fandango VIP is free to join. Credit card may be required for transactions on FandangoNOW.com. Code must be redeemed to your Fandango VIP account to receive credit. Limit XX Code(s) per person/household/account. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. If the cost of purchase or rental is more than maximum value of the Code, then user must pay the difference. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Fandango and Fandango Loyalty Solutions, LLC are not a sponsor or co-sponsor of this program. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www.tbd.com (if available, include link to offer page/client’s official rules) for full details) for full details. FANDANGONOW is a registered trademark of Fandango Media, LLC. / FANDANGONOW and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): ONE MOVIE RENTAL (100%), SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED FandangoNOW Promotional Code (“Code”) is good for one rental of any movie/specific movie (any format) (excluding “Home Premieres”, Premium Video On Demand, or any other early release window content) on FandangoNOW.com and via participating FandangoNOW apps. Code expires on XX/XX/XX. Code must be redeemed to your Fandango VIP account or entered at checkout to receive rental. Not for resale; void if sold or exchanged. Limit XX Code(s) per person/household/account. Offer valid only in U.S and void where prohibited. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

DOLLARS OFF MOVIE RENTAL, SINGLE TIME USE, ANY MOVIE OR MOVIE RESTRICTED FandangoNOW Promotional Code (“Code”) is good towards one rental of any movie/specific movie (any format) (excluding “Home Premieres”, Premium Video On Demand, or any other early release window content) on FandangoNOW.com and via participating FandangoNOW apps (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX. Code must be redeemed to your Fandango VIP account or entered at checkout to receive discount. Not for resale; void if sold or exchanged. Limit XX Code(s) per person/household/account. Offer valid only in U.S and void where prohibited. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and- policies. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

DOLLARS OFF MOVIE RENTALS (FIXED NUMBER OF RENTALS), MULTI USE, ANY MOVIE OR MOVIE RESTRICTED FandangoNOW Promotional Code (“Code”) is good towards XX rentals of any movie/specific movie (any format) (excluding “Home Premieres”, Premium Video On Demand, or any other early release window content) on FandangoNOW.com and via participating FandangoNOW apps ($X per movie rental, up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX. Code must be redeemed to your Fandango VIP account or entered at checkout to receive discount. Not for resale; void if sold or exchanged. Limit XX Code(s) per person/household/account. Offer valid only in U.S. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

DOLLARS OFF PURCHASE OR RENTAL, SINGLE TIME USE, ANY MOVIE/TV SHOW OR MOVIE/TV SHOW RESTRICTED FandangoNOW Promotional Code (“Code”) is good towards the purchase or rental of content (any format) (specific movie/TV show) on FandangoNOW.com and via participating FandangoNOW apps (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX. Code must be redeemed to your Fandango VIP account or entered at checkout to receive discount. Not for resale; void if sold or exchanged. Limit XX Code(s) per person/household/account. Offer valid only in U.S and void where prohibited. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

CREDIT TOWARDS PURCHASE OR RENTAL, MULTI USE, ANY MOVIE/TV SHOW FandangoNOW Promotional Code (“Code”) is good towards the purchase or rental of content (any format) on FandangoNOW.com and via participating FandangoNOW apps and devices (up to $XX total value). You may be required to pay taxes separately. Code expires on XX/XX/XX. Code must be redeemed to your Fandango VIP account to receive credit. Not for resale; void if sold or exchanged. Limit XX Code(s) per person/household/account. Offer valid only in U.S and void where prohibited. The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. See www. tbd.com (must include link to offer page/client’s official rules) for full details.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 10 315666948.20

7. STANDARD CODE REDEMPTION INSTRUCTIONS: To redeem your FandangoNOW Promotional Code please visit www.FandangoNOW.com/redeem, and enter the following promo code:

STANDARD CODE REDEMPTION INSTRUCTIONS (TO BE USED FOR CREDIT ONLY): 1. Visit www.FandangoNOW.com/redeem (Please note, you must add your FandangoNOW Promotional Code to your account first). 2. Click “Redeem a promo code” and enter your promo code. 3. Sign in or create your free Fandango VIP account. 4. Once signed in, the following message should appear on the page: “REDEMPTION COMPLETED SUCCESSFULLY”. 5. Once the promo code has been added to your account it will automatically apply towards your next qualifying purchase(s) at checkout.

8. REQUIRED VERBIAGE FOR FANDANGONOW TO BE INCLUDED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a FandangoNOW Promotional Code (“Code”) [state delivery method, i.e., at a valid U.S. mailing address or via e-mail] valid towards the purchase or rental of content/any movie/specific movie [or towards the purchase of any TV show/specific TV show] (any format) (excluding “Home Premieres”, Premium Video On Demand, or any other early release window content) on FandangoNOW.com and via participating FandangoNOW apps (up to $XX total value). You may be required to pay taxes separately. You must have a Fandango VIP account to redeem your Code. Fandango VIP is free to join. Credit card may be required for transactions on FandangoNOW.com. Code expires on XX/XX/XX. Code must be redeemed to your Fandango VIP account or entered at checkout to receive rental/credit/discount. One Code per transaction. Limit XX Code(s) per person/household/account. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If the cost of purchase or rental is more than maximum value of the Code, then user must pay the difference. Any price difference between cost of rental (or purchase) and maximum value of the Code will not be refunded. Approximate Retail Value (“ARV”): $XX USD. Offer valid in U.S. and D.C., excluding U.S. territories and where prohibited by law. Fandango and Fandango Loyalty Solutions, LLC, or their parents, affiliates, and subsidiaries are not a sponsor or co-sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this (Sweepstakes) (Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with the sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] The redemption of the Code is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. FANDANGONOW is a registered trademark of Fandango Media, LLC. / FANDANGONOW and the Fandango Logo are registered trademarks of Fandango Media, LLC.

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VISA® REWARDS VIRTUAL ACCOUNT MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Visa Rewards Virtual Account full terms and conditions (see Section 6 below for verbiage). • Issuer Statement: Virtual Account issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. All Rights Reserved.

3. REWARD REFERENCE • You must use the FULL name of the Virtual Account in the first mention of the offer on each piece of collateral. For the FULL Virtual Account name use ”Visa® Rewards Virtual Account” or if you have obtained a specific approved program name use that name instead (e.g., ”My Company Name” Visa® Rewards Virtual Account). In any subsequent mention you can use an abbreviated version of the Virtual Account name or program name such as ”Virtual Account” so long as you have defined the full name as “Virtual Account”. • The Virtual Account must NEVER be referred to as a “Gift Card.” • The registered mark symbol (®) must appear after the first or most prominent use of the Visa brand name on each page of the marketing material. Do not include on subsequent mentions. • If you would like to use the Visa logo, please request art file and guidelines from Fandango.

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4. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the appropriate following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

5. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* Visa Rewards Virtual Account,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free virtual rewards account. If the word “free” is used, all surrounding text must be in equal prominence to the word free (i.e., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the Virtual Account Full Terms and Conditions (see Section 6 below). Finally, when using “Free*” the following disclaimer must be included in the Terms and Conditions: “While this feature is available at no additional charge, certain other transaction fees and costs, terms, and conditions are associated with the use of this Virtual Account. See the Accountholder Agreement for more details.”

6. VISA REWARDS VIRTUAL ACCOUNT FULL TERMS AND CONDITIONS: Must activate reward code/link to receive Visa® Rewards Virtual Account (“Virtual Account”). Reward code/link is void if not activated by XX/XX/XX, and Virtual Account is void if not used by XX/XX/XX (static expiration). OR within X months from the date of online reward code/link activation (dynamic expiration). Virtual Account can be redeemed at every internet, mail order, and telephone merchant everywhere Visa debit cards are accepted for purchase(s) up to $X. No ATM access. No cash access. Use is governed by terms in Accountholder Agreement at www.activaterewards.com/virtualvisa/terms_and_conditions (OR www.activaterewards.com/tbd/terms_and_conditions for custom websites). If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Offer valid only in the U.S. and void where prohibited. Limit X rewards per person/household. Virtual Account is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this offer. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. See www.XXXX.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC. (minimum 8 pt font)

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): Must activate reward code/link to receive Visa® Rewards Virtual Account (“Virtual Account”). Reward code/link is void if not activated by XX/XX/XX and Virtual Account is void if not used by XX/XX/XX (static expiration). OR within X months from the date of online reward code/link activation (dynamic expiration). Limit X rewards per person/household. Not for resale; void if sold or exchanged. Offer valid only in the U.S. and void where prohibited. Virtual Account can be redeemed at every internet, mail order, and telephone merchant everywhere Visa debit cards are accepted for purchase(s) up to $X. No ATM access. No cash access. Use governed by terms in Accountholder Agreement at www.activaterewards.com/virtualvisa/terms_and_conditions (OR www.activaterewards.com/tbd/terms_and_conditions for custom websites). Virtual Account is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this offer. See www.XXXX.com (must include link to offer page/client’s official rules) for full details. (minimum 8 pt font)

7. STANDARD CODE ACTIVATION INSTRUCTIONS: To activate reward code and receive your Visa Rewards Virtual Account, just follow these simple steps: 1. Visit www.activaterewards.com/TBD 2. Enter the reward code below and your contact information 3. Use your reward online anywhere Visa debit cards are accepted

8. REQUIRED VERBIAGE FOR VISA REWARDS VIRTUAL ACCOUNT TO BE INCLUDED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a reward code/link valid for one (1) $XX Visa® Rewards Virtual Account (“Virtual Account”) (Approximate Retail Value (“ARV”): $XX USD) [state delivery method, i.e., at a valid U.S. mailing address or valid e-mail address]. Must activate reward code/link to receive Virtual Account. Reward code/link void if not activated by XX/XX/XX, and Virtual Account is void if not used by XX/XX/XX (static expiration). OR within X months from the date of online reward code/link activation (dynamic expiration). Virtual Account can be redeemed at every internet, mail order, and telephone merchant everywhere Visa debit cards are accepted for purchase(s) up to $X. No ATM access. No cash access. Use is governed by terms in Accountholder Agreement at www.activaterewards.com/virtualvisa/terms_and_conditions (OR www.activaterewards.com/tbd/terms_and_conditions for custom websites). If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Offer valid only in the U.S. and void where prohibited. Limit X rewards per person/household. Virtual Account is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. MetaBank is not the sponsor of the (Sweepstakes) (Promotion). This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this (Sweepstakes) (Promotion). Fandango Loyalty Solutions, LLC or its parents, affiliates, and subsidiaries are not a sponsor or co- sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this Sweepstakes

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(Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees, from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC.

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VISA® DIGITAL REWARDS VIRTUAL ACCOUNT MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $X total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Visa Digital Rewards Virtual Account full terms and conditions (see Section 6 below for verbiage) • Issuer Statement: Virtual Account issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. All Rights Reserved.

3. REWARD REFERENCE • You must use the FULL name of the Virtual Account in the first mention of the offer on each piece of collateral. For the FULL Virtual Account name use ”Visa® Digital Rewards Virtual Account” or if you have obtained a specific approved program name use that name instead (e.g., ”My Company Name” Visa® Digital Rewards Virtual Account). In any subsequent mention you can use an abbreviated version of the Virtual Account name or program name such as ”Virtual Account” so long as you have defined the full name as “Virtual Account”. • The Virtual Account must NEVER be referred to as a “Gift Card.” • The registered mark symbol (®) must appear after the first or most prominent use of the Visa brand name on each page of the marketing material. Do not include on subsequent mentions. • If you would like to use the Visa logo, please request art file and guidelines from Fandango.

4. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the appropriate following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

5. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* Visa Digital Rewards Virtual Account,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free Virtual Account. If the word “free” is used, all surrounding text must be in equal prominence to the word free (i.e., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the Virtual Account Terms and Conditions (see Section 6 below). Finally, when using “Free*” the following disclaimer must be included in the Terms and Conditions: “While this feature is available at no additional charge, certain other transaction fees and costs, terms, and conditions are associated with the use of this Virtual Account. See the Accountholder Agreement for more details.”

6. VISA DIGITAL REWARDS VIRTUAL ACCOUNT FULL TERMS AND CONDITIONS: Must activate reward code/link to receive Visa® Digital Rewards Virtual Account (“Virtual Account”). Reward code/link is void if not activated by XX/XX/XX, and Virtual Account is void if not used by XX/XX/XX (static expiration). OR within X months from the date of online reward code/link activation (dynamic expiration). Virtual Account can be redeemed at every internet, mail order, and telephone merchant everywhere Visa debit cards are accepted for purchase(s) up to $X. No ATM access. No cash accessUse is governed by terms in Accountholder Agreement at www.activaterewards.com/digitalreward/accountholder_agreement (OR www.activaterewards.com/tbd/accountholder_agreement for custom websites). If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Digital content may not be

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available for all devices. Not for resale; void if sold or exchanged. Offer valid only in the U.S and void where prohibited. Limit X rewards per person/household. Virtual Account is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this offer. Fandango Loyalty Solutions, LLC is not a sponsor or co- sponsor of this program. See www.XXXX.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC. (minimum 8 pt font)

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): Must activate reward code/link to receive Visa® Digital Rewards Virtual Account (“Virtual Account”). Reward code/link is void if not activated by XX/XX/XX and Virtual Account is void if not used by XX/XX/XX (static expiration). OR within X months from the date of online reward code/link activation (dynamic expiration). Limit X rewards per person/household. Not for resale; void if sold or exchanged. Offer valid only in the U.S. and void where prohibited. Virtual Account can be redeemed at every internet, mail order, and telephone merchant everywhere Visa debit cards are accepted for purchase(s) up to $X. No ATM access. No cash access. Use is governed by terms in Accountholder Agreement at www.activaterewards.com/digitalreward/accountholder_agreement (OR www.activaterewards.com/tbd/accountholder_agreement for custom websites). Virtual Account is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this offer. See www.XXXX.com (must include link to offer page/client’s official rules) for full details. (minimum 8 pt font)

7. STANDARD CODE ACTIVATION INSTRUCTIONS: To activate reward code and receive your Visa Digital Rewards Virtual Account, just follow these simple steps: 1. Visit www.activaterewards.com/TBD 2. Enter the reward code below and your contact information 3. Use your reward online to purchase digital content anywhere Visa debit cards are accepted

8. REQUIRED VERBIAGE FOR VISA REWARDS VIRTUAL ACCOUNT TO BE INCLUDED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a reward code/link valid for one (1) $XX Visa® Digital Rewards Virtual Account (“Virtual Account”) (Approximate Retail Value (“ARV”): $X USD) [state delivery method, i.e., at a valid U.S. mailing address or via e-mail]. Must activate reward code/link to receive Virtual Account. Reward code/link is void if not activated by XX/XX/XX and Virtual Account is void if not used by XX/XX/XX (static expiration). OR within X months from the date of online reward code/link activation (dynamic expiration). Virtual Account can be redeemed at every internet, mail order, and telephone merchant everywhere Visa debit cards are accepted for purchase(s) up to $X. No ATM access. No cash access. Use is governed by terms in Accountholder Agreement at www.activaterewards.com/digitalreward/accountholder_agreement (OR www.activaterewards.com/tbd/accountholder_agreement for custom websites). If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Digital content may not be available for all devices. Not for resale; void if sold or exchanged. Offer valid only in the U.S. and void where prohibited. Limit X rewards per person/household. Virtual Account is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. MetaBank is not the sponsor of the (Sweepstakes) (Promotion). This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this (Sweepstakes) (Promotion). Fandango Loyalty Solutions, LLC or its parents, affiliates, and subsidiaries are not a sponsor or co-sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this Sweepstakes (Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees, from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC.

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VISA® REWARDS CARD MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 5-10 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Visa Rewards Card full terms and conditions (see Section 6 below for verbiage) • Issuer Statement: Rewards Card issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. All Rights Reserved.

3. REWARD REFERENCE • You must use the FULL name of the card in the first mention of the card/offer on each piece of collateral. For the FULL card name use ”Visa® Rewards Card” or if you have obtained a specific approved program name use that name instead (e.g., ”My Company Name” Visa® Rewards Card). In any subsequent mention you can use an abbreviated version of the program name such as ”Rewards Card,” ”Prepaid Card,”’ or ”Gas Money,” etc. so long as you have defined the full name as such. • The card must NEVER be referred to as a “Gift Card.” • The registered mark symbol (®) must appear after the first or most prominent use of the Visa brand name on each page of the marketing piece. Do not include on subsequent mentions. • If you would like to use the Visa logo outside of the card image, please request art file from Fandango.

4. DISPLAYING CARD IMAGES When you show an image of the card, it should be the full and complete card image that has been provided to you by Fandango. The size of the card image should be close to the actual size of a debit card.

5. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the appropriate following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

6. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* Visa Rewards Card,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free card. If the word “free” is used, all surrounding text must be in equal prominence to the word free (i.e., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the Rewards Card Full Terms and Conditions (see Section 7 below).

7. VISA REWARDS CARD FULL TERMS AND CONDITIONS: Visa® Rewards Card (“Rewards Card”) will expire on XX/XX/XX (for dynamic expiration date include X months from the date of fulfillment) and is void if not activated and used by expiration date. Rewards Card can be used everywhere Visa debit cards are accepted. No cash access. Use governed by terms in Cardholder Agreement at www.activaterewards.com/qrc/visa_cardholder_agreement (OR www.activaterewards.com/tbd/visa_cardholder_agreement for custom websites). No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Offer valid only in the U.S., excluding U.S. territories, and void where prohibited. Limit X rewards per person/household. Rewards Card is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this offer. Fandango Loyalty Solutions, LLC is not a

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sponsor or co-sponsor of this offer. See www.XXXX.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): Visa® Rewards Card (“Rewards Card”) void if not activated and used by XX/XX/XX (or for dynamic expiration date include X months from the date of fulfillment). Limit X rewards per person/household. Offer valid only in the US, excluding US territories, and void where prohibited. Not for resale; void if sold or exchanged. Rewards Card can be used everywhere Visa debit cards are accepted. No cash access. Governed by terms in Cardholder Agreement at www.activaterewards.com/qrc/visa_cardholder_agreement (OR www.activaterewards.com/tbd/visa_cardholder_agreement for custom websites). Rewards Card is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this offer. See www.XXXX.com (link to offer page/client’s official rules) for full details. (minimum 8pt font)

8. STANDARD CARD ACTIVATION INSTRUCTIONS: To activate your Visa Rewards Card (“Rewards Card”), visit www.MyRewardCardBalance.com. Rewards Card must be activated and used before the expiration date listed on the Rewards Card.

9. REQUIRED VERBIAGE FOR VISA REWARDS CARD TO BE INCLUDED IN SWEEPSTAKES RULES: Each winner will receive one (1) $XX Visa® Rewards Card (“Rewards Card”) (Approximate Retail Value (“ARV”): $XX USD) [state delivery method, i.e., at a valid U.S. mailing address]. Rewards Card will expire on XX/XX/XX (or for dynamic expiration date include X months from the date of fulfillment) and is void if not activated and used by expiration date. Rewards Card can be used everywhere Visa debit cards are accepted. No cash access. Use governed by terms in Cardholder Agreement at www.activaterewards.com/qrc/cardholder_agreement (OR www.activaterewards.com/tbd/cardholder_agreement for custom websites). No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Offer valid only in the U.S., excluding U.S. territories, and void where prohibited. Limit X rewards per person/household. Rewards Card is issued by MetaBank®, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. MetaBank is not the sponsor of the (Sweepstakes) (Promotion). This optional offer is not a MetaBank, nor Visa, product or service nor does MetaBank, nor Visa, endorse this offer. Fandango Loyalty Solutions, LLC or its parents, affiliates, and subsidiaries are not a sponsor or co-sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this Sweepstakes (Promotion). ). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees, from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

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MASTERCARD® REWARDS CARD MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 5-10 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Mastercard Rewards Card full terms and conditions (see Section 6 below for verbiage) • Issuer Statement: Rewards Card issued by MetaBank®, N.A., Member FDIC, pursuant to license by Mastercard International Incorporated. All Rights Reserved.

3. REWARD REFERENCE • You must use the FULL name of the card in the first mention of the card/offer on each piece of collateral. For the FULL card name use ”Mastercard® Rewards Card” or if you have obtained a specific approved program name use that name instead (e.g., “My Company Name” Mastercard® Rewards Card). In any subsequent mention you can use an abbreviated version of the program name such as ”Rewards Card,” ”Prepaid Card,” or ”Gas Money,” etc. so long as you have defined the full name as such. • The card must NEVER be referred to as a “Gift Card.” • The registered mark symbol (®) must appear after the first or most prominent use of the Mastercard brand name on each page of the marketing piece. Do not include on subsequent mentions. • If you would like to use the Mastercard logo outside of the card image, please request art file from Fandango.

4. DISPLAYING CARD IMAGES When you show an image of the card, it should be the full and complete card image that has been provided to you by Fandango. The size of the card image should be close to the actual size of a debit card.

5. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the appropriate following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

6. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* Mastercard Rewards Card,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free card. If the word “free” is used, all surrounding text must be in equal prominence to the word free (i.e., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the Rewards Card Terms and Conditions (see Section 7 below).

7. MASTERCARD REWARDS CARD FULL TERMS AND CONDITIONS: Mastercard® Rewards Card (“Rewards Card”) will expire on XX/XX/XX (or for dynamic expiration date include X months from the date of fulfillment) and is void if not activated and used by the expiration date. Rewards Card can be used everywhere Debit Mastercard is accepted. No cash access. Use is governed by terms in Cardholder Agreement at www.activaterewards.com/qrc/cardholder_agreement (OR www.activaterewards.com/tbd/cardholder_agreement for custom websites). No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Offer valid only in the U.S., excluding U.S. territories, and void where prohibited. Limit X rewards per person/household. Rewards Card is issued by MetaBank®, N.A, Member FDIC, pursuant to license by Mastercard International Incorporated.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 19 315666948.20

Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated. This optional offer is not a MetaBank, nor Mastercard, product or service nor does MetaBank, nor Mastercard, endorse this offer. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. See www.XXXX.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): Mastercard® Rewards Card (“Rewards Card”) void if not activated and used by XX/XX/XX (or for dynamic expiration date include X months from the date of fulfillment). Limit X rewards per person/household. Offer valid only in the US, excluding US territories, and void where prohibited. Not for resale; void if sold or exchanged. Rewards Card can be used wherever Debit Mastercard is accepted. No cash access. Governed by terms in Cardholder Agreement at www.activaterewards.com/qrc/cardholder_agreement (OR www.activaterewards.com/tbd/cardholder_agreement for custom websites). Rewards Card is issued by MetaBank®, N.A., Member FDIC, pursuant to license by Mastercard International Incorporated. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated. This optional offer is not a MetaBank, nor Mastercard, product or service nor does MetaBank, nor Mastercard, endorse this offer. See www.XXXX.com (link to offer page/client’s official rules) for full details. (minimum 8pt font)

8. STANDARD CARD ACTIVATION INSTRUCTIONS: To activate your Mastercard® Rewards Card (“Rewards Card”), visit www.MyRewardCardBalance.com. Your Rewards Card must be activated and used before the expiration date listed on the Rewards Card.

8. REQUIRED VERBIAGE FOR MASTERCARD REWARDS CARD TO BE INCLUDED IN SWEEPSTAKES RULES: Each winner will receive one (1) $XX Mastercard® Rewards Card (“Rewards Card”) (Approximate Retail Value (“ARV”): $XX USD) [state delivery method, i.e., at a valid U.S. mailing address]. Rewards Card will expire on XX/XX/XX (or for dynamic expiration date include X months from the date of fulfillment) and is void if not activated and used by expiration date. Rewards Card can be used everywhere Debit Mastercard is accepted. No cash access. Use is governed by terms in Cardholder Agreement at www.activaterewards.com/qrc/cardholder_agreement (OR www.activaterewards.com/tbd/cardholder_agreement for custom websites). No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Offer valid only in the U.S., excluding U.S. territories, and void where prohibited. Limit X rewards per person/household. Rewards Card is issued by MetaBank®, N.A, Member FDIC, pursuant to license by Mastercard International Incorporated. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated. MetaBank is not the sponsor of the (Sweepstakes) (Promotion). This optional offer is not a MetaBank, nor Mastercard, product or service nor does MetaBank, nor Mastercard, endorse this offer. Fandango Loyalty Solutions, LLC or its parents, affiliates, and subsidiaries are not a sponsor or co-sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this (Sweepstakes) (Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees (all such individuals and entities collectively referred to herein as the “Released Parties”) from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 20 315666948.20

eGIFT CARD MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 weeks. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to eGift Card full terms and conditions (see Section 7 below for verbiage) • Issuer Statement: eGift Card issued by (Merchant). All Rights Reserved. • Brand disclaimers (if applicable)

3. REWARD REFERENCE • Refer to the reward in any promotion as an “eGift Card.” Special rules apply to Target, Amazon, and iTunes. • After the first reference, the reward can be referenced as just a “Gift Card” so long as you have defined the full name as such.

4. DISPLAYING CARD IMAGES AND USE OF THE GIFT CARD BRAND'S NAME, LOGOS AND/OR TRADEMARKS • If you would like to use a gift card brand's name, card image, logo, or trademark, please request permission from Fandango. • Upon request, Fandango will provide brand(s)’ logos and brand guidelines. • When displaying the gift card image, it should be the full and complete card image provided to you by Fandango. • Any collateral using a brand's name, card image, logo, or trademark will need to go each specific brand for additional approval.

5. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the appropriate following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

6. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* eGift Card,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free eGift Card. If the word “free” is used, all surrounding text must be in equal prominence to the word free (i.e., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the eGift Card Full Terms and Conditions (see Section 7 below).

7. eGIFT CARD FULL TERMS AND CONDITIONS: Reward code/link valid for one $XX eGift Card must be activated to receive eGift Card. Reward code/link is void if not activated by XX/XX/XX. eGift Card does not expire. If lost or stolen, cannot be replaced. No reproductions will be accepted. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Limit X rewards per person/household. Offer and eGift Card valid only in the U.S. at specified eGift Card merchants. Void where prohibited. Use of eGift Card is subject to terms and conditions as set forth by the merchant(s). Please visit merchant's website for terms and conditions, which are subject to change at merchant's sole discretion. The merchant(s) referenced is/are not sponsor(s) of the offer or affiliated with [Company Name] and Fandango Loyalty Solutions, LLC. Any merchant logos are trademarks of and owned by each respective company or its affiliates. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. See www.XXXX.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC. (minimum 8 pt font)

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 21 315666948.20

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): Reward code/link valid for one $XX eGift Card must be activated to receive eGift Card. Reward code/link is void if not activated by XX/XX/XX. eGift Card does not expire. Not for resale; void if sold or exchanged. Limit X rewards per person/household. Use of eGift Card is subject to terms and conditions as set forth by the merchant located at (link to merchant’s website). See www.XXXX.com (must include link to offer page/client’s official rules) for full details. (minimum 8 pt font)

8. STANDARD CODE ACTIVATION INSTRUCTIONS: To activate reward code and receive your eGift Card, just follow these simple steps: 1. Visit www.activaterewards.com/TBD 2. Enter the reward code below 3. Redeem your eGift Card online or in store

9. REQUIRED VERBIAGE FOR eGIFT CARD TO BE USED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a reward code valid for one (1) $XX [include name of the merchant] eGift Card (Approximate Retail Value (“ARV”): $XX USD) [state delivery method, i.e., at a valid US mailing address or via e-mail]. Reward code must be activated to receive eGift Card. Reward code is void if not activated by XX/XX/XX. eGift Card does not expire. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Void where prohibited. Limit X rewards per person/household. Offer and eGift Card valid only in the U.S. at specified eGift Card merchants. Use of eGift Card is subject to terms and conditions as set forth by the merchant(s). Please visit merchant's website for terms and conditions, which are subject to change at merchant's sole discretion. The merchant(s) referenced is/are not sponsor(s) of the offer or affiliated with [Company Name] and Fandango Loyalty Solutions, LLC. Any merchant logos are trademarks of and owned by each respective company or its affiliates. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this (Sweepstakes) (Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 22 315666948.20

PHYSICAL GIFT CARD MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 weeks. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Gift Card full terms and conditions (see Section 7 below for verbiage) • Issuer Statement: Gift Card issued by (Merchant). All Rights Reserved. • Brand disclaimers (if applicable)

3. REWARD REFERENCE • Refer to the reward in any promotion as a “Gift Card.”

4. DISPLAYING CARD IMAGES AND USE OF THE GIFT CARD BRAND'S NAME, LOGOS AND/OR TRADEMARKS • If you would like to use a gift card brand's name, card image, logo, or trademark, please request permission from Fandango. • Upon request, Fandango will provide brand(s)’ logos and brand guidelines. • When displaying the gift card image, it should be the full and complete card image provided to you by Fandango. • Any collateral using a brand's name, card image, logo, or trademark will need to go each specific brand for additional approval.

5. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the appropriate following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

6. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* Gift Card,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free Gift Card. If the word “free” is used, all surrounding text must be in equal prominence to the word free (i.e., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the Gift Card Full Terms and Conditions (see Section 7 below).

7. GIFT CARD FULL TERMS AND CONDITIONS: Reward code/link valid for one $XX Gift Card must be activated to receive Gift Card. Reward code/link is void if not activated by XX/XX/XX. Gift Card does not expire. If lost or stolen, cannot be replaced. No reproductions will be accepted. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Void where prohibited. Limit X rewards per person/household. Offer and Gift Card valid only in the U.S. at specified Gift Card merchants. Gift card delivery may take up to 4-6 weeks. Use of Gift Card is subject to terms and conditions as set forth by the merchant(s). Please visit merchant's website for terms and conditions, which are subject to change at merchant's sole discretion. The merchant(s) referenced is/are not sponsor(s) of the offer or affiliated with [Company Name] and Fandango Loyalty Solutions, LLC. Any merchant logos are trademarks of and owned by each respective company or its affiliates. Fandango Loyalty Solutions, LLC is not a sponsor or co- sponsor of this offer. See www.XXXX.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC. (minimum 8 pt font)

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above):

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Reward code/link valid for one $XX Gift Card must be activated to receive Gift Card. Reward code/link is void if not activated by XX/XX/XX. Gift Card does not expire. Not for resale; void if sold or exchanged. Limit X rewards per person/household. Delivery 4-6 weeks. If lost or stolen, cannot be replaced. Void where prohibited. Use of Gift Card is subject to terms and conditions as set forth by the merchant located at (link to merchant’s website). See www.XXXX.com (must include link to offer page/client’s official rules) for full details. (minimum 8 pt font)

8. STANDARD CODE ACTIVATION INSTRUCTIONS: To activate reward code and receive your Gift Card, just follow these simple steps: 4. Visit www.activaterewards.com/TBD 5. Enter the reward code below 6. Provide a valid address for your Gift Card to be delivered 7. Select your Gift Card 8. Please allow 4 - 6 weeks for delivery

9. REQUIRED VERBIAGE FOR GIFT CARD TO BE USED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a reward code valid for one (1) $XX [include name of the merchant] Gift Card (Approximate Retail Value (“ARV”): $XX USD) [state delivery method, i.e., at a valid US mailing address or via e-mail]. Reward code must be activated to receive Gift Card. Reward code is void if not activated by XX/XX/XX. Gift Card does not expire. If lost or stolen, cannot be replaced. No cash value, except as required by law. Not valid with any other offer. Not for resale; void if sold or exchanged. Void where prohibited. Limit X rewards per person/household. Offer and Gift Card valid only in the U.S. at specified Gift Card merchants. Gift card delivery may take up to 4-6 weeks. Use of Gift Card is subject to terms and conditions as set forth by the merchant(s). Please visit merchant's website for terms and conditions, which are subject to change at merchant's sole discretion. The merchant(s) referenced is/are not sponsor(s) of the offer or affiliated with [Company Name] and Fandango Loyalty Solutions, LLC. Any merchant logos are trademarks of and owned by each respective company or its affiliates. Fandango Loyalty Solutions, LLC is not a sponsor or co- sponsor of this (Sweepstakes) (Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this (Sweepstakes) (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango logo are registered trademarks of Fandango Media, LLC.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 24 315666948.20

PRINT-AT-HOME MOVIE CERTIFICATE MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Publish sweepstakes or contest rules • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material: • Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements, etc.) • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Movie Certificate full terms and conditions (see Section 6 below for verbiage)

3. REWARD REFERENCE • Refer to the reward in any promotion as “Movie Certificate” or “Movie Ticket” only. • Reward reference must be consistent throughout including in terms and conditions. For example, do not use “Movie Certificate” in one instance and “Movie Ticket” in another. • DO NOT USE THE WORDS: “Coupon,” “Voucher,” “Cash” or “Gift Card.”

4. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

5. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* Movie Certificate,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free Movie Certificate. If the word “free” is used, all surrounding text must be in equal prominence to the word free (e.g., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the Movie Certificate Terms and Conditions (see Section 6 below).

6. MOVIE CERTIFICATE FULL TERMS AND CONDITIONS: Movie Certificate is good towards the purchase of one/two admission(s) (up to $XX total value) to see any movie/specific movie at participating theaters in the U.S. Must activate Movie Certificate Reward Code/Link to receive Movie Certificate. Movie Certificate Reward Code/Link is void if not activated by XX/XX/XX, and Movie Certificate is void if not used by XX/XX/XX (static expiration, any movie). OR by XX/XX/XX or when “movie name” is no longer in theaters, whichever comes first (static expiration, movie specific). OR within X months from the date of online reward code/link activation (dynamic expiration, any movie). If lost or stolen, cannot be replaced. No reproductions will be accepted. No cash value, except as required by law. No change will be provided. Must bring printed Movie Certificate to the participating theater box office to redeem. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If cost of movie admission(s) is more than maximum value of the Movie Certificate, then user must pay the difference. Any price difference between cost of admission(s) and maximum value of the Movie Certificate will not be refunded. Limit X rewards per person/household. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. The redemption of the Movie Certificate Reward Code/Link is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. Use of the Movie Certificate is subject to the terms and conditions at www.activaterewards.com/hmm/terms (OR www.activaterewards.com/tbd/terms for custom websites). See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC. (minimum 8pt font)

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 25 315666948.20

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): Movie Certificate is good towards one/two admission(s) (up to $XX total value) to see any movie/specific movie at participating theaters in the U.S. Must activate Movie Certificate Reward Code/Link to receive Movie Certificate. Movie Certificate Reward Code/Link is void if not activated by XX/XX/XX, and Movie Certificate is void if not used by XX/XX/XX (static expiration, any movie). OR by XX/XX/XX or when “movie name” is no longer in theaters, whichever comes first (static expiration, specific movie). OR within X months from the date of online reward code/link activation (dynamic expiration, any movie). Must bring printed Movie Certificate to the participating theater box office to redeem. Not for resale; void if sold or exchanged. Void where prohibited. Limit X rewards per person/household. The redemption of the Movie Certificate Reward Code/Link is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. Use of the Movie Certificate is subject to the terms and conditions at www.activaterewards.com/hmm/terms (OR www.activaterewards.com/tbd/terms for custom websites). See www.tbd.com (if available, include link to offer page/client’s official rules) for full details.

7. STANDARD CODE ACTIVATION INSTRUCTIONS: To activate reward code and receive your Movie Certificate, just follow these simple steps: 1. Visit www.activaterewards.com/TBD 2. Enter the reward code below and your contact information 3. Print your Movie Certificate and present it at the box office at a participating theater

8. REQUIRED VERBIAGE FOR THE MOVIE CERTIFICATE TO BE INCLUDED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a Reward Code/Link [state delivery method, i.e., at a valid U.S. mailing address or via e-mail] valid for a Movie Certificate good towards one/two admission(s) (up to $XX total value) to see any movie/specific movie at participating theaters in the U.S. Must activate Movie Certificate Reward Code/Link to receive Movie Certificate. Movie Certifiate Reward Code/Link is void if not activated by XX/XX/XX, and Movie Certificate is void if not used by XX/XX/XX (static expiration, any movie). OR by XX/XX/XX or when “movie name” is no longer in theaters, whichever comes first (static expiration, movie specific). OR within X months from the date of online reward code/link activation (dynamic expiration, any movie). If lost or stolen, cannot be replaced. No reproductions will be accepted. No cash value, except as required by law. Void where prohibited. No change will be provided. Must bring printed Movie Certificate to the participating theater box office to redeem. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If cost of movie admission(s) is more than maximum value of the Movie Certificate, then user must pay the difference. Any price difference between cost of admission(s) and maximum value of the Movie Certificate will not be refunded. Limit X rewards per person/household. [Approximate Retail Value (“ARV”): $XX USD]. Fandango Loyalty Solutions, LLC or its parents, affiliates, and subsidiaries are not a sponsor or co-sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this (Sweepstakes) (Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with the sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this Sweepstakes (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] The redemption of the Movie Certificate Reward Code/Link is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. Use of the Movie Certificate is subject to the terms and conditions at www.activaterewards.com/concessions/terms (OR www.activaterewards.com/tbd/terms for custom websites). FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 26 315666948.20

PRINT-AT-HOME CONCESSION CERTIFICATE MOST FREQUENTLY USED MARKETING GUIDELINES

1. REVIEW AND APPROVALS Company must submit all Marketing Material to Fandango for review and written approval. Fandango approvals take between 2-3 business days. Company shall not do any of the following without obtaining Fandango’s prior written approval: • Distribute Marketing Material • Produce Marketing Material • Reproduce Marketing Material • Publish Marketing Material on the web or in any other media • Update or change Marketing Material • Publish sweepstakes or contest rules • Bond and/or register sweepstakes rules

2. OFFER DETAILS Company must include all the pertinent information outlined below in the program’s offer details and/or all Marketing Material:

• Required action to qualify for the reward (e.g., “purchase at least $XX of qualifying products”) • Offer qualifying period (or sweepstakes entry period) • Program limits, restrictions, exclusions, eligibility (e.g., age requirements), etc. • Reward value (e.g., up to $XX total value) • Expiration dates (for activation and reward) • Redemption instructions (if applicable) • Offer is subject to Concession Certificate full terms and conditions (see Section 6 below for verbiage)

3. REWARD REFERENCE • Refer to the reward in any promotion as “Concession Certificate” only. • DO NOT USE THE WORDS: “Coupon,” “Voucher,” “Cash” or “Gift Card.”

4. FANDANGO LOGO AND BRAND USE If using the Fandango brand and/or logo please include the following statement: FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

5. The word “free” may only be used in full compliance with advertising laws. You may use the phrase “Free* Concession Certificate,” provided the item being sold as part of the promotion is being sold at no more than the regular price and its price is not increased to make up for the free Concession Certificate. If the word “free” is used, all surrounding text must be in equal prominence to the word free (e.g., same font and size). In addition, there must be an asterisk (*) next to the word “free” leading to the Concession Certificate Terms and Conditions (see Section 6 below).

6. CONCESSION CERTIFICATE FULL TERMS AND CONDITIONS: Concession Certificate is good for any food and/or drink purchase (up to $XX total value) at any participating theater’s concession stand in the U.S. Must activate Concession Certificate Reward Code/Link to receive Concession Certificate. Concession Certificate Reward Code/Link is void if not activated by XX/XX/XX, and Concession Certificate is void if not used by XX/XX/XX (static expiration). OR within X months from the date of online Concession Certificate Reward Code/Link activation (dynamic expiration). If lost or stolen, cannot be replaced. No reproductions will be accepted. No cash value, except as required by law. Void where prohibited. No change will be provided. Must bring printed Concession Certificate to the participating theater’s concession stand to redeem. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If cost of concession(s) is more than maximum value of the Concession Certificate, then user must pay the difference. Any price difference between cost of concession(s) and maximum value of the Concession Certificate will not be refunded. Limit X rewards per person/household. Fandango Loyalty Solutions, LLC is not a sponsor or co-sponsor of this offer. The redemption of the Concession Certificate Reward Code/Link is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. Use of the Concession Certificate is subject to the terms and conditions at www.activaterewards.com/concessions/terms (OR www.activaterewards.com/tbd/terms for custom websites). See www.tbd.com (if available, include link to offer page/client’s official rules) for full details. FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 27 315666948.20

ABBREVIATED TERMS AND CONDITIONS (only to be used when spacing does not allow for the Full Terms above): Concession Certificate is good for any food and/or drink purchase (up to $XX total value) at any participating theater’s concession stand in the U.S. Must activate Concession Certificate Reward Code/Link to receive Concession Certificate. Concession Certificate Reward Code/Link is void if not activated by XX/XX/XX, and Concession Certificate is void if not used by XX/XX/XX static expiration). OR within X months from the date of online reward code/link activation (dynamic expiration). Must bring printed Concession Certificate to the participating theater’s concession stand to redeem. Not for resale; void if sold or exchanged. Void where prohibited. Limit X rewards per person/household. The redemption of the Concession Certificate Reward Code/Link is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. Use of the Concession Certificate is subject to full terms and conditions at www.activaterewards.com/concessions/terms (OR www.activaterewards.com/tbd/terms for custom websites). See www.tbd.com (must include link to offer page/client’s official rules) for full details.

7. STANDARD CODE ACTIVATION INSTRUCTIONS: To activate reward code and receive your Concession Certificate, just follow these simple steps: 1. Visit www.activaterewards.com/TBD 2. Enter the reward code below and your contact information 3. Print your Concession Certificate and present it at the concession stand at a participating theater

8. REQUIRED VERBIAGE FOR THE CONCESSION CERTIFICATE TO BE INCLUDED IN SWEEPSTAKES/OFFICIAL RULES: Each winner will receive a Reward Code/Link [state delivery method, i.e., at a valid U.S. mailing address or via e-mail] valid for a Concession Certificate good for any food and/or drink purchase (up to $XX total value) at any participating theater’s concession stand in the U.S. Must activate Concession Certificate Reward Code/Link to receive Concession Certificate. Concession Certificate Reward Code/Link void if not activated by XX/XX/XX, and Concession Certificate is void if not used by XX/XX/XX (static expiration). OR within X months from the date of online reward code/link activation (dynamic expiration). If lost or stolen, cannot be replaced. No reproductions will be accepted. No cash value, except as required by law. Void where prohibited. No change will be provided. Must bring printed Concession Certificate to the participating theater’s concession stand to redeem. Not valid with any other offer. One-time use only. Not for resale; void if sold or exchanged. If cost of concession(s) is more than maximum value of the Concession Certificate, then user must pay the difference. Any price difference between cost of concession(s) and maximum value of the Concession Certificate will not be refunded. Limit X rewards per person/household. [Approximate Retail Value (“ARV”): $XX USD]. Fandango Loyalty Solutions, LLC or its parents, affiliates, and subsidiaries are not a sponsor or co-sponsor of this (Sweepstakes) (Promotion) and are not responsible for the promotion, administration or execution of this (Sweepstakes) (Promotion). [If there is liability release language in the Rules, add Fandango Loyalty Solutions, LLC (and affiliates, subsidiaries, etc.) to the list of released parties along with the sponsor; If there is no liability release language in the Rules: By participating in this (Sweepstakes) (Promotion), entrants agree, for themselves and for their heirs, executors and administrator(s), to release, defend, and hold harmless Sponsor, Fandango Loyalty Solutions, LLC and their parents, affiliates and subsidiaries and each of their respective officers, directors, agents, representatives and employees from any and all actions, claims, liability, damage, injury including death, loss or damage arising in any manner, directly or indirectly, from participation in this Sweepstakes (Promotion) and/or acceptance, use or misuse of any prize (including any travel or any activities related thereto).] The redemption of the Concession Certificate Reward Code/Link is subject to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. Use of the Concession Certificate is subject to the terms and conditions at www.activaterewards.com/concessions/terms (OR www.activaterewards.com/tbd/terms for custom websites). FANDANGO is a registered trademark of Fandango Media, LLC. / FANDANGO and the Fandango Logo are registered trademarks of Fandango Media, LLC.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 28 315666948.20

RECEIPT VALIDATION MOST FREQUENTLY USED MARKETING GUIDELINES

MOBILE/TEXT SUBMISSION AND RECEIPT VALIDATION OVERVIEW: When Keyword and Short Code are present on the Marketing Material, you must include the Mobile/Text Receipt Submission Instructions, the Mobile/Text Receipt Validation Terms and Conditions (outlined below) and the Reward Full Terms and Conditions.

MOBILE/TEXT RECEIPT SUBMISSION INSTRUCTIONS: 1. Purchase X participating [include name of product] products in one transaction at participating [include retailer name] stores (in the US) between XX/XX/XX and XX/XX/XX. Retain your printed paper receipt. 2. Take a photo of your entire receipt showing the qualifying item(s) starred or for online purchases take a screenshot of your shipping, pickup or delivery confirmation. 3. Text keyword XXXXXXX to 47056 for receipt submission instructions by XX/XX/XX*. 4. Submissions are reviewed within 2 business days (for manual validation please use “2-5 business days”). Once your submission has been validated, you will receive a text back with a [describe reward - include product value, type, and movie title if applicable].

MOBILE/TEXT RECEIPT VALIDATION TERMS AND CONDITIONS: *By texting us, you agree to receive up to 10 automated text messages by or on behalf of Fandango, [include the name of the sponsor], and [the eGift card merchants (if applicable)] regarding the promotion. Consent not required for purchase. You also consent to Fandango’s Terms and Policies at www.fandango.com/terms-and-policies. Unsubscribe at any time by texting STOP or seek help by texting HELP. Message & Data Rates May Apply. The promotion is only available to customers of select carriers, with compatible handsets. Please check with your carrier to determine if they are a participating carrier. Terms apply: [URL or full terms above or below the disclaimer].

NOTE: The Mobile/Text Receipt Validation Terms and Conditions must be included in close proximity of the Receipt Submission Instructions.

WEB SUBMISSION AND RECEIPT VALIDATION OVERVIEW: When Marketing Material includes web submission, you must include both the applicable Web Receipt Submission Instructions (outlined below) and the Reward Full Terms and Conditions.

WEB RECEIPT SUBMISSION INSTRUCTIONS (to be used for Standard Sites with Receipt Validation): 1. Purchase X packages of participating [include name of product] products (in one/multiple transaction(s)) at participating [include retailer name] stores (in the US) between XX/XX/XX and XX/XX/XX. Retain your printed paper receipt(s). 2. Take a photo of your entire receipt(s) showing the qualifying item(s) starred or for online purchases take a screenshot of your shipping, pickup or delivery confirmation. 3. Visit www.XXX.com, enter your information and submit the image of your full receipt(s) by XX/XX/XX. 4. Submissions are reviewed within 2 business days (for manual validation please use “2-5 business days”). Once your submission has been validated, you will receive an email with a [describe reward - include product value, type, and movie title if applicable]. OR Once your submission has been validated, you will receive an email with a link to choose and activate your $X Reward (use this verbiage for multiple rewards offers).

WEB SUBMISSION INSTRUCTIONS (to be used for Reward Platform Sites/Accumulator Sites with Receipt Validation): 1. Purchase X packages of participating [include name of product(s)] products (in one/multiple transaction(s)) at participating [include retailer name] stores (in the US) between XX/XX/XX and XX/XX/XX. Retain your printed paper receipt(s). 2. Take a photo of your entire receipt(s) showing the qualifying item(s) starred or for online purchases take a screenshot of your shipping, pickup or delivery confirmation. 3. Visit www.XXX.com, create an account or log into your existing account and submit the image of your full receipt(s) by XX/XX/XX. 4. Submissions are reviewed within 2 business days (for manual validation please use “2-5 business days”). Once each submission has been validated, you will receive an email with a link back to your account showing your total points accumulated and you will also be able to access your reward(s) by XX/XX/XX. All points expire on XX/XX/XX.

SUBMISSION INSTRUCTIONS (to be used for Reward Platform Sites with bankable code(s)): 1. Purchase X packages of participating/specially marked [include name of product] products at participating [include retailer name] stores (in the US) between XX/XX/XX and XX/XX/XX. Collect and retain your reward code(s) [include where the codes are delivered ie. On/in pack, receipt, etc.].

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 29 315666948.20

2. Visit www.XXX.com to create an account, verify your email address and enter your reward code(s) by XX/XX/XX. 3. Once you have entered X reward code(s), you will be able to access your [describe reward - include product value(s), type(s), and movie title if applicable].

Please add the following additional terms to the “Offer Terms”, if applicable: • Offer is valid only for in-store purchase with a printed paper (non-electronic) receipt. Online purchases excluded. You must retain and submit image(s) of the original printed paper receipt(s). • No electronic receipts or manual reproductions of receipt(s) will be accepted. • One reward per receipt submission. • Must be a resident of the U.S.

NOTE: For both Mobile/Text Submission and Web Submission, you may NOT use “BUY SNAP GET,” or any combination thereof, in any Marketing Material.

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 30 315666948.20

This document contains Fandango's most common marketing practices. Additional guidelines may apply. To view all guidelines, please request the full Marketing Guidelines document from your account representative. For marketing examples and templates, please contact your account representative. 31 315666948.20