Windermere Management Strategy 2011 Lake District National Park With its world renowned landscape, the National Park is for everyone to enjoy, now and in the future. It wants a prosperous economy, world class visitor experiences and vibrant communities, to sustain the spectacular landscape. Everyone involved in running England’s largest and much loved National Park is committed to: • respecting the past • caring for the present • planning for the future Lake District National Park Authority Murley Moss Oxenholme Road Kendal Cumbria LA9 7RL Phone: 01539 724555 Fax: 01539 740822 Minicom: 01539 792690 Email:
[email protected] Website: www.lakedistrict.gov.uk Alternative formats can be sent to you. Call 01539 724555 Publication number 07/11/LDNPA/100 Printed on recycled paper Photographs by: Ben Barden, Karen Barden, Chris Brammall, Val Corbett, Cumbria Tourism, John Eveson, Charlie Hedley, Andrea Hills, Si Homfray, LDNPA, Keith Molloy, Helen Reynolds, South Windermere Sailing Club, Phil Taylor, Peter Truelove, Michael Turner, Tony West, Dave Willis. Contents Introduction Introduction 2 National Park Purposes 3 National Park Vision 3 South Lakeland District Council Vision 4 Section A A1 Current context 9 A Prosperous A2 Challenges and opportunities 2011 11 Economy A3 Recent successes 13 A4 What we are going to do 13 Section B B1 Current context 16 World Class B2 Challenges and opportunities 2011 21 Visitor Experience B3 Recent success 22 B4 What we are going to do 23 Section C Traffic and Transport C1 Current context 27 Vibrant C2 Challenges