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2008 DISPLAY WEEK / DISPLAY OF THE YEAR AWARDS ISSUE More Energyenergy efficient.Efficient. May/June 2008 Vol. 24, Nos. 5 & 6 INFORMATION DISPLAY INFORMATION SID Official Monthly Publication of the Society for Information Display • www.informationdisplay.org MAY/JUNE 2008 MAY/JUNE THE BEST OF 2007 SID ’08 SHOW ISSUE ● Display of the Year Awards ● Products on Display at Display Week 2008 ● Glass Substrates for LCD TV ● History of Projection Display Technology (Part 1) vikuiti.com ● 1-800-553-9215 The difference is amazing. 3 Journal of the SID May Preview © 3M 2008 See Us at SID ’08 Booth 307 See Us at SID ’08 Booth 329 MAY/JUNE 2008 Information VOL. 24, NOS. 5&6 DISPLAY COVER: The 2008 Display of the Year Awards honor the best display products of 2007 with outstanding features, novel and outstanding display 2 Editorial applications, and novel components that significantly Welcome to LA! enhance the performance of displays. See page 16 Stephen P. Atwood for the details 4 Industry News Werner Haas, LCD Pioneer at Xerox, Dies at Age 79. 6 President’s Corner Are You Hungry? THE BEST OF Paul Drzaic 2007 8 The Business of Displays OLED Displays on the Verge of Commercial Breakthrough? Robert Jan Visser 16 2008 Display of the Year Award Winners Show the Future is Now From the commercialization of OLED displays to the rebirth of 3-D cinema, CREDIT: Clockwise from top left: FUJIFILM, Samsung SDI, Ltd., Luminus Devices, the best display products of 2007 point to the realization of many years of Sony Corp., Apple, and RealD. research and development. Michael Morgenthal Next Month in Highly Engineered Glass Substrates for LCD Television: Why Information Display 26 Reducing Value Is Incompatible with Consumer Expectations 3-D Technology Issue With the explosion of LCD TV in the past few years and price pressures • Volumetric 3-D Displays vs. Stereo- becoming larger factors, it stands to reason that some manufacturers may scopic Displays from a Human-Factors look for cheaper alternatives when it comes to the glass used in the mak- Point of View ing of LCDs. Does highly engineered, specialized glass still offer the best • Updateable Holographic 3-D Displays value for manufacturers? • New Approach to Electro-Holography Peter L. Bocko and H. S. Lee 3-D Displays • Commercialization of Autostereoscopic 36 The Evolution of Projection Displays. Part I: From Mechanical Displays Scanners to Microdisplays • Journal of the SID June and July The first installment of this two-part article explores the innovations from Previews the 1930s until the early 1990s. In Part II, to be published in the August issue of ID, we’ll continue the story to the present day. INFORMATION DISPLAY (ISSN 0362-0972) is published eleven Matthew S. Brennesholtz times a year for the Society for Information Display by Palisades Convention Management, 411 Lafayette Street, 2nd Floor, New York, NY 10003; Leonard H. Klein, President and CEO. 59 Products on Display at Display Week 2008 EDITORIAL AND BUSINESS OFFICES: Jay Morreale, Editor-in- Chief, Palisades Convention Management, 411 Lafayette Street, 2nd Some of the products on display at North America’s largest electronic- Floor, New York, NY 10003; telephone 212/460-9700. Send display exhibition are previewed. manuscripts to the attention of the Editor, ID. Director of Sales: Michele Klein, Palisades Convention Management, 411 Lafayette Editorial Staff Street, 2nd Floor, New York, NY 10003; 212/460-9700. SID HEADQUARTERS, for correspondence on subscriptions and membership: Society for Information Display, 610 S. 2nd Street, 88 Journal of the SID Preview San Jose, CA 95112; telephone 408/977-1013, fax -1531. SUB- SCRIPTIONS: Information Display is distributed without charge to Selected papers appearing in the May 2008 issue of the Journal of the SID those qualified and to SID members as a benefit of membership are previewed. (annual dues $75.00). Subscriptions to others: U.S. & Canada: $55.00 one year, $7.50 single copy; elsewhere: $85.00 one year, Aris Silzars $7.50 single copy. PRINTED by Sheridan Printing Company, Alpha, NJ 08865. Third-class postage paid at Easton, PA. PERMISSIONS: 112 Sustaining Members Abstracting is permitted with credit to the source. Libraries are permitted to photocopy beyond the limits of the U.S. copyright law for private use of patrons, providing a fee of $2.00 per article is paid 112 Index to Advertisers to the Copyright Clearance Center, 21 Congress Street, Salem, MA 01970 (reference serial code 0362-0972/08/$1.00 + $0.00). Instruc- For Industry News, New Products, Current and Forthcoming Articles, tors are permitted to photocopy isolated articles for noncommercial classroom use without fee. This permission does not apply to any see www.informationdisplay.org special reports or lists published in this magazine. For other copying, reprint or republication permission, write to Society for Information Display, 610 S. Second Street, San Jose, CA 95112. Copyright © Information Display 5/08 1 2008 Society for Information Display. All rights reserved. editorial Information DISPLAY Welcome to LA Executive Editor: Stephen P. Atwood Editor-in-Chief: Jay Morreale Last issue, I discussed how fitting it was that Display Managing Editor: Michael Morgenthal Administrative Assistant: Ralph Nadell Week, the biggest event of the year for the display industry, Contributing Editors: Aris Silzars, was taking place in Los Angeles, the world center of enter- Robert L. Donofrio tainment. It’s hard to imagine a better convergence. The Sales Manager: Danielle Rocco long-anticipated celebration of displays in the entertainment Sales Director: Michele Klein capital of the world has arrived, and it promises to be the best Display Week ever. Between the Short Courses, Editorial Advisory Board Display Technology Seminars, Business Conference, Symposium sessions, Keynotes, Applications Tutorials, Luncheon, Evening Panel, Stephen P. Atwood, Chair Crane/Azonix Corp., U.S.A. Special Event, and, of course, the world class Exhibition, it is literally impossible to see and do it all. Allan Kmetz Consultant, U.S.A. If you are new to SID, welcome! As a veteran of Display Week, I strongly encour- Anthony C. Lowe age you to look beyond the world-class exhibition and consider all the other things Lambent Consultancy, U.K. going on during the week as well. I have been attending Display Week for too many Aris Silzars years to count, and I still treat it like a trip to Disney World. I gather the maps and Northlight Displays, U.S.A. schedules, I mark off the things that are most important to me, I plan my days to try Larry Weber and minimize down time, I coordinate with colleagues to make sure the stuff I miss is Consultant, U.S.A. covered by someone else, and I usually turn my cell phone off because this is my week to learn and grow with the industry. Usually there are a number of things I know I Guest Editors want to attend, such as technical presentations on technology areas I’m following, or Electronic Paper specific speakers I want to hear, but there are always many surprises I don’t anticipate Paul Drzaic, Unidym, Inc., U.S.A. that I can only find if I explore as much as possible. Display Metrology At SID you will learn about the term “Session Surfing.” The parallel tracks of the Michael Becker, Display-Metrology & Symposium sessions are timed so all the talks begin and end at about the same time. Systems, Germany You can literally hop from session to session picking the specific presentations that Display Electronics are most important to you, as long as you don’t mind the walking. Lewis Collier, Capstone Visual Product Maybe one of the biggest benefits of Display Week is simply the chance to meet so Development, U.S.A. many other colleagues from around the world that you might never have the chance to 3-D Technology go visit. My memories of previous events are rich with chance meetings with people Brian T. Schowengerdt, University of from Europe and Asia who have become friends and trusted advisors. Meeting people Washington, U.S.A. face to face establishes a relationship that e-mail and phone calls cannot do, and there- LC Technology fore Display Week is an important event for this as well as it’s so many other James Anderson, 3M, U.S.A. features. Mobile Displays It’s my suspicion that quite a few people join SID by registering for one of our Jyrki Kimmel, Nokia Research Center, many conferences – such as Display Week – and then fail to take full advantage of Finland that membership throughout the rest of the year. This is unfortunate. Even if you OLEDs attend only one additional SID event or take even partial advantage of your local chap- Julie Brown, Universal Display Corp., ter activities and the online resources, you get the value of your membership back U.S.A. many times over. The Society for Information Display is about much more than just one great event per year. In fact, SID offers a calendar abounding with exciting inter- national display-industry events, some focused on a particular technology or field of research, and others almost as broad as the Symposium. For example, just within the The opinions expressed in editorials, next 6 months, there are many significant upcoming SID events, including Mobile columns, and feature articles do not neces- Displays 2008, IMID/IMDC/Asia Display 2008, and 2008 Vehicles and Photons in sarily reflect the opinions of the Executive October; IDRC, and the Color Imaging Conference in November; and IDW in Editor or Publisher of Information Display December. For a complete list of SID events, visit www.sid.org. This is only a partial Magazine, nor do they necessarily reflect list, but it is indicative of the very rich calendar of SID events that spans the globe.