You Are Unique, and So Are Your Creations
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0 1 2 Check out heaps of ideas and tips for decorating your creations: 3 Browse the photos and videos on our Valrhona Signature Instagram account. Fall 4 5 Winter 6 2018 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 WWW.VALRHONA.COM #VALRHONASIGNATURE YOU ARE UNIQUE, AND SO ARE YOUR CREATIONS. 28 EN FW 2018 VS Agency: / 20036_CATALOG RGB / Creation Barret Philippe Ginko, Santamaria, Vaures Bryon, Philippe Jérôme Credits: Photo [ …DESIGN TEAMS… ] HO HO HO! MERRY CHRISTMAS! Atelier Création Designer: Manon El Sayed [ VALRHONA SIGNATURE ] [Signature]: n. A mark identifying the author of a document or work or the creator of a phenomenon. It makes an item unique and entirely unmistakable. Because Valrhona Signature is constantly seeking out new ways to meet your needs, every year we develop and improve our decoration range so it fulfils your every expectation. We provide uniquely high quality standard or customized decorations made using Guanaja 70% dark, Jivara 40% milk, Opalys 33% white chocolate, and Strawberry Inspiration. Valrhona Signature is a loyal partner whatever the occasion, offering the personal help and advice you need to develop your own exclusive line of decorations and molds. We offer only the best in terms of customization. YOU ARE UNIQUE, AND SO ARE YOUR CREATIONS. #TEAMV [ OUR ONLINE CATALOG ] The Valrhona Signature catalog is going online to provide you with even more content. So how does it work? When you spot a QR code on a page, just scan it with your smartphone and you’ll be able to access our online content. You will find a whole host of things to inspire you, from video tutorials to photos and our customers’ own creations. 1 Download a QR code scanner for your smartphone from Google Play or the AppStore. Find which of your catalog’s pages include a QR code that leads you to inspiring videos and photos. 2 4 [ OUR ONLINE CATALOG ] 3 Open the app and hold your phone so that the QR code is in the center of the screen. Your phone will then scan it automatically. Access online content on your phone: - Learn new techniques in video tutorials. 4 - Be inspired by photos of our customers’ creations. 5 [ THE LANGUAGE OF DECORATION ] ■ DECORATIONS: A FEW TECHNIQUES Discover techniques for creating decorations which have been specially selected by Valrhona to enhance chocolate’s glossiness and give a unique, artisanal touch. [Stencil] : n. A tool for creating very high-gloss bars in lots of shapes while retaining an artisanal look and a delicate finish. AN ARTISANAL LOOK - SUPREME FINESSE SHINE [Cut-out]: n. An action which allows us to create moderately fine, high-gloss bars with sharply defined angles, as well as precisely engraved chocolates. GEOMETRIC PRECISION - SUPREME FINESSE SHINE - FRAGILITY [Blister]*: n. A tool for molding decorations into various shapes. These are perfectly identical and regular, offering a beautifully delicate finish. UNIFORMITY AND REGULARITY - EASY TO TURN OUT FINELY WROUGHT INDIVIDUAL PIECES * Blister technology can cause air bubbles to form in large pieces of chocolate. 66 [ THE LANGUAGE OF DECORATION ] [Shaping]: n. Performed after chocolate is poured out to create volume and make 3D decorations. ELEGANCE - HEIGHTENED FRAGILITY VOLUME AND FINESSE [Transfer]: n. A way of transferring a design using a mixture of cocoa butter (and, potentially, white chocolate) and one or more colorants, depending on the printing technique used. INTENSE COLOR - COCOA BUTTER ■ PRINTING Because we are fully committed to Valrhona’s LIVE LONG initiative and we keep a close eye on the latest studies into food colorants, we offer our customers: • Standard decorations which are ALWAYS printed using NON-AZO* COLORS • New chocolate products printed using 100% NATURAL COLORANTS that are titanium dioxide free: You can spot these thanks to this symbol However, we still believe the choice should be yours to use whichever colorants you prefer for your customization projects, as well as the colored powders and cocoa butters you want when you’re creating your own decorations. FIND OUT all the details about Valrhona’s In the spirit of transparency, we will always tell you in the catalog or in corporate policy. draft designs when we are using an azo color. * In high doses, azo colorants can affect children’s behavior and attention spans. ■ CATALOG LEGEND ■ Guanaja 70% dark chocolate | ■ Opalys 33% white chocolate | ■ Jivara 40% milk chocolate | ■ Fillable blister | ■ Strawberry Inspiration Natural and E171-free Number of pieces per box or batch 40 7 [ CUSTOMIZATION ] Contents THE DESIGN SERVICE Our design team’s way of helping you 12 THE PERSONALIZATION 14 PROCESS Your personal signature in just a few steps SIGNATURE PRINTS Customizable transfers READY-TO-SIGN 16 18 Individual decorations to customize in the blink of an eye STYLIZED PORTRAITS An original and personal way 22 to sign off your creations ACTUAL DECORATION DIMENSIONS We have lots of shapes available 24 26www.valrhona.com THE WEBSITE Section: Bespoke Creations Customization Section 11 [ THE DESIGN SERVICE ] Valrhona Signature is made up of a TEAM OF DESIGNERS with a whole array of skills… • The catalog range The design team is developing new designs within our STANDARD PRODUCT RANGE, so that you can decorate your creations season after season. • Your customization projects If you have creative ideas for decorations or molds, the team is here to make them a reality. • Simple, “READY-TO-SIGN” requests: A shape + a logo or an image are all you need. • 100% CUSTOMIZED COMPLEX REQUESTS: Go for it! • Your own imaginative world The designers use 3 D VISUALS to show off their favorite products. Last season, our themes were… Poetry Meadow Jungle As winter gets ever closer, everyone has let their imagination run wild. Check out the results in the Inspiration section of the catalog (p. 166). Just like them, you too can steal a few ideas for your products or displays. 12 [ THE DESIGN SERVICE ] WE’RE HERE to guide your projects and help you express your personality. Creating YOUR SIGNATURE Maybe you don’t have a logo? 1Or you’d like to change the one you’ve got? Do you need to create a distinctive maker’s mark, or even a collection? 2 An ORIGINAL and COMPLEX CREATION Let’s start by believing that nothing is impossible, and we can dream up just the decorations you need! Do you have a firm idea or a vague notion? Is a special event coming up? Example: An iconic landmark from your home city? Place des Grands Hommes (Bordeaux, France) transfer Le Pressoir d’Argent, InterContinental Bordeaux (France) From initial design help to advice about tweaking designs or colors, technical support and more, we can be your consultants when it comes to complex projects. Cost: Just €120 more than a simple request. YOU ARE UNIQUE, AND SO ARE YOUR CREATIONS. 13 [ CUSTOMIZING YOUR DECORATIONS ] 1 • SIMPLIFIED OPTION ■■■■ 1 Color + 1 Selected Typeface 1 CHOOSE ■ The product you would like to customize: A chocolate, transfer or blister to fill in. CHOOSE ■ The shape, ■ The type RECEIVE of chocolate, ■ ■ Within 12 working The product days maximum. 6 2 reference. RECEIVE CREATE ■ The offer ■ Your logo of a customized (PDF, EPS, AI creation 5 3 or JPG format) within 72 hours and/or your message (estimate and or design, proof version), ■ The typeface ■ Approval from (choose from a selection), VALRHONA SIGNATURE ■ The color Customer Services. (choose from a selection), 4 ■ The position. CHOOSE ■ Your quantities. We can customize orders starting from 20 sheets or 2 boxes. SEND ■ VALRHONA SIGNATURE Customer Services Email address: [email protected] Tel.: +33 (0)4 50 82 58 27 14 TYPEFACES 1 VS VS 4 2 5 3 VS VS 6 COLORS FUCHSIA GOLDEN YELLOW DARK CHOCOLATE WHITE A COLOR OF PMS 215 C PMS 117 C PMS 4975 C PMS WHITE YOUR CHOICE 2 • 100% CUSTOMIZABLE OPTION ■■■■ ALL VALRHONA SIGNATURE PRODUCTS ARE CUSTOMIZABLE* HAVE AN IDEA THAT IS NOT IN OUR CATALOG? CREATE AN ORIGINAL PRODUCT, A UNIQUE SHAPE WITH UP TO FIVE COLORS... CONTACT US AND WE WILL CO-CREATE YOUR PROJECT * Subject to proof version approval, plate costs and a minimum number being ordered. 15 [ SIGNATURE PRINTS ] ■ CUSTOMIZABLE TRANSFERS CUSTOMIZABLE CHOCOLATE 3000 BONBON TRANSFER 40 × 40mm 1-COLOR CUSTOMIZABLE TRANSFER 400 × 250mm 125 SEVERAL CUSTOMIZATION OPTIONS Example jumbles: CUSTOMIZABLE CUSTOMIZABLE CUSTOMIZABLE JUMBLE MULTI-SIZE CROSSWORD TRANSFER TRANSFER TRANSFER ■ CUSTOMIZED SLIVERED GOLD CUSTOMIZED GOLD TRANSFER ON PLASTIC CUSTOMIZED GOLD TRANSFER ON TISSUE PAPER 15mm, 20mm, 25mm or 40mm 100 15mm, 20mm, 25mm or 40mm 100 (size of the gold section) (size of the gold section) Gold on plastic transfer paper to be placed Gold on tissue transfer paper placed on thoroughly on tempered chocolate before it sets. frozen frosting, pre-set chocolate or a slightly moistened macaron shell, for example. CHECK OUT an example For special occasions, we can take things up a level and offer you totally unique, extraordinary slivered gold of some ultra-fine creations – We accept orders from 20 to 2000 or more pieces. Feel free to get in touch with our customer customized slivered gold. service department and make your dreams a reality. 16 [ READY-TO-SIGN ] ■ CUSTOMIZABLE CHOCOLATES Stencil Blister Blister SMALL CUSTOMIZABLE DISK SMALL CUSTOMIZABLE DISK LARGE CUSTOMIZABLE DISK Ø 18mm Ø 20mm Ø 30mm Minimum Order: 5 boxes 560 Minimum Order: 2 boxes 1890 Minimum Order: 2 boxes 900 READY-MADE CHOCOLATES: ■ ■ ■ READY-MADE CHOCOLATES: ■ ■ ■ READY-MADE CHOCOLATES: ■ ■ ■ MOLDS: ■ MOLDS: ■ 1 blister = 189 imprints 40 1 blister = 90 imprints 40 ➜ 7560 pieces