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5G Wireless Could Challenge Television www.spotsndots.com Subscriptions: $350 per year. This publication cannot be distributed beyond the office of the actual subscriber. Need us? 888-884-2630 or [email protected] The Daily News of TV Sales Thursday, February 9, 2017 Copyright 2017. 5G WIRELESS COULD CHALLENGE TELEVISION FORECAST SEES ‘TV-EQUIVALENT’ SERVICE ADVERTISER NEWS Streaming video is already a major activity on wireless It appears that GNC is intent on suing Fox Broadcasting devices, but so far video on smartphones and tablets just after the retailer’s Super Bowl commercial was rejected doesn’t reach the quality of television delivered by MVPDs by the National Football League. The spot was and over-the-air broadcast. That could soon change. A new rejected after the NFL found that GNC was “associated report by Strategy Analytics says TV and video delivery with the production, manufacture or distribution of NFL is likely to become a core capability of next generation 5G banned substances.” Jeff Hennion, chief marketing and wireless services. e-commerce officer at GNC said in a statement “GNC has Recent demonstrations suggest that 5G will support retained legal counsel and is in the process of preparing 1Gbps data throughput rates. Combining 5G with other a formal complaint with Fox Broadcasting Company.” networking enhancements and technologies will allow GNC was notified only six days before the Super Bowl operators to support TV-equivalent services which could that the commercial would not air……The Air Jordan 1 eat into the $500 billion global TV and video Retro High is being re-purposed by Nike as market served by cable, satellite, IPTV and a golf shoe. The sneaker was first introduced terrestrial broadcast service providers in 1984 as the first signature shoe from “Data rates get the headlines, but other National Basketball Association all-time network technologies will also make or break great Michael Jordan. The Air Jordan I golf the business case for 5G TV services,” shoe will be available this week via Nike’s says Sue Rudd, one of the report authors. website and select retailers with a suggested “The efficiency of the end-to-end network retail price of $200…… Walgreens Chief will determine whether 5G TV is possible,” Information Officer Abhi Dhar will be leaving she notes, but adds that there have been the retail drugstore chain in March to focus enough early demonstrations by operators on a new startup venture that he describes like Verizon, Deutsche Telekom, SK Telecom, AT&T and as “a marketing platform for retail locations to interact BT to suggest that 5G TV will arrive—“sooner or later”—in with qualified local customers through easy and elegant many parts of the world. experiences.” Dhar’s new unnamed venture will be based The report points out that the number of households and in Illinois……Papa Johns has named Mike Nettles as devices supported by a 5G TV service within any cell will senior vice president, chief information and digital officer. make or break the 5G TV business case. But technological Nettles was vice president of enterprise architecture and enhancements are underway to make distribution viable. I.T. strategy at Panera Bread…La-Z-Boy said it’s recalling These include new methods for optimal spectrum use, about 2500 lift chairs that may have problem with the virtualization of cell sites, dynamic throughput over power supply that could be a shock hazard. The company backhaul networks and “network slicing” to guarantee data said the chair’s power supply cover can crack and end rates to the household. up detaching and exposing electrical components, which So, it’s yet another challenge to traditional TV—and could give users an electrical shock. No injuries have been another opportunity as well. “Television is already being reported so far… BCBG Max Azria Group LLC is in the transformed by new digital services like Netflix and process of closing 120 stores, mostly in the U.S. The move Amazon,” notes Michael Goodman at Strategy Analytics. is part of the retailer’s possible bankruptcy filings as it looks “The arrival of 5G TV wireless services could herald another to restructure its debt. BCBG previously said it planned to wave of TV disruption through the 2020s and beyond,” he reduce its store count and refocus operations on in-store added. boutiques while increasing its online presence……Ford The two largest U.S. wireless companies have already is redesigning its largest SUV in hopes of boosting sales demonstrated an interest in being in the television in the industry’s hottest segments. The 2018 Expedition business. AT&T acquired DirecTV in one of the biggest will feature a slimmed-down aluminum body, updated deals of recent years and now has another deal pending powertrain, more interior leg room and other features to acquire Time Warner. Verizon is rumored to have to make long drives more comfortable.... O’Reilly Auto approached Charter Communications about a mega- Parts reports record revenues and earnings for its fourth merger. Verizon CEO Lowell McAdam is said to want quarter. Sales increased $150 million, or 8%. Gross profit Charter in large part to facilitate the buildout of the Verizon for the fourth quarter increased to $1.11 billion (or 53.1% Wireless 5G network.“The emergence of 5G TV would of sales), also up 8%.... Whole Foods Market sales represent a further stage in the convergence of media increased 1.9% to a record $4.9 billion in Q4. Comparable and communications, and wireless and fixed services,” store sales decreased 2.4%. The company opened 13 says David Mercer, VP and Principal Analyst at Strategy stores, including two relocations during the quarter. Analytics. And it could change the roles of players in PAGE 1 various parts of the TV www.SpotsnDots.com business. NETWORK NEWS AVAILS Carter Bays and Craig Thomas, the duo behind the CBS 5 and 3TV is looking for our next Director of Sales. long-running CBS comedy How I Met Your Mother, have This position necessitates a dynamic leader who will picked up a pilot order for a new show starring comedian motivate and develop the sales team in local and national Chris Distefano. The series, being developed for CBS, will sales efforts. It is imperative the DOS have strong working be titled Distefano and will be loosely based on Distefano’s relationships with advertisers. The ideal candidate would real life as an Italian man with a Puerto Rican wife and also have a keen eye and skill for formatting programming child. The series centers on the 20-something couple to maximize revenues and the ability to budget (expenses raising their newborn and merging their loud families…… and revenue), accurately forecast the market and stations, CBS This Morning co-anchor Charlie Rose will undergo and provide financial reporting to Managers and Corporate. heart valve replacement surgery and is expected to be off CLICK HERE to apply. EOE. the air for several weeks. Rose said in Hearst Television’s WMOR-TV and a statement that his aorta valve had Merriam-Webster dictionary This TV Tampa Bay has an opportunity been replaced 15 years ago, and said added over 1,000 new words, for highly motivated, driven National “I have chosen to replace the valve with including the word “photobomb.” Sales Manager. A minimum of four a new one.” Rose has been co-anchor They didn’t WANT to add years’ experience, preferred, with a of CBS This Morning, along with Norah “photobomb,” but it jumped in proven track record in share growth and O’Donnell and Gayle King, since 2012. at the last second and kinda revenue generation. Must be creative The program has gained viewers at a ruined the dictionary. and have the ability to establish non- steady pace in recent years delivering traditional revenue both locally and its most competitive ratings in morning Jimmy Fallon nationally. Five years broadcast sales television in nearly 30 years……Politico management experience and college is reporting that NBC is in talks to expand degree preferred. CLICK HERE to Saturday Night Live’s Weekend Update segment into submit your resume and cover letter. EOE its own 30-minute primetime weekly show. SNL is riding a NBCUniversal is launching a new Telemundo-owned wave of ratings success with of impressions of President station in San Diego and is searching for a Vice President Donald Trump, White House Advisor Steve Bannon, and of Sales. This person will oversee entire sales and press secretary Sean Spicer. Variety reports that the show marketing department and will ensure employees work has upped its viewership by 22%. NBC would not confirm and sell with integrity and uphold Telemundo San Diego or deny plans for the spinoff……Actor/director Tom Verica sales standards. Minimum 10 years prior experience in has been tapped to direct the pilot for a new untitled legal a TV, broadcast, digital sales or drama in the works at ABC. Verica has a recurring role on marketing managerial role, and a Scandal playing Sam Keating, Viola Davis’ on-screen Bachelor’s degree required. Bilingual (English/Spanish) husband, and has directed other ShondaLand shows like both written and verbal a must. Qualified candidates can Grey’s Anatomy and Private Practice. He also serves CLICK HERE for more information or to apply now. EOE. as executive producer on Scandal and has directed 21 Digital Sales Manager – Milwaukee. Tribune Media / episodes of the hit series……NBC has ordered a drama WITI FOX6 has an immediate opening for a progressive pilot from writers and executive producers Kelly Sue leader and revenue generating catalyst. You would be DeConnick and Shaun Cassidy. Redliners is based on joining a highly successful sales team that sells some a series of short stories from True Blood author Chalaine of the most powerful screens in Milwaukee: Fox6now.
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