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Goiânia 2011 Personagens Emolduradas: Os Discursos De Gênero E Sexualidade No Big Brother Brasil 10

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Goiânia 2011 Personagens Emolduradas: Os Discursos De Gênero E Sexualidade No Big Brother Brasil 10 UNIVERSIDADE FEDERAL DE GOIÁS FACULDADE DE CIÊNCIAS SOCIAIS PROGRAMA DE PÓS-GRADUAÇÃO STRICTU SENSU ANTROPOLOGIA SOCIAL LINHA DE PESQUISA: Corpo, representações e marcadores sociais da diferença KATIANNE DE SOUSA ALMEIDA PERSONAGENS EMOLDURADAS: OS DISCURSOS DE GÊNERO E SEXUALIDADE NO BIG BROTHER BRASIL 10 Orientador: Prof. Dr. Alecsandro José Prudêncio Ratts GOIÂNIA 2011 UNIVERSIDADE FEDERAL DE GOIÁS FACULDADE DE CIÊNCIAS SOCIAIS PROGRAMA DE PÓS-GRADUAÇÃO STRICTU SENSU ANTROPOLOGIA SOCIAL Katianne de Sousa Almeida PERSONAGENS EMOLDURADAS: OS DISCURSOS DE GÊNERO E SEXUALIDADE NO BIG BROTHER BRASIL 10 Dissertação apresentada à Faculdade de Ciências Sociais da Universidade Federal de Goiás como parte dos requisitos para a obtenção do título de Mestre em Antropologia Social. Linha de Pesquisa: Corpo, representações e marcadores sociais da diferença Orientador: Prof. Dr. Alecsandro José Prudêncio Ratts GOIÂNIA 2011 FICHA CATALOGRÁFICA (Elaborada por Diule Queiroz CRB 2491) Almeida, Katianne de Sousa C364p Personagens emolduradas: os discursos de gênero e sexualidade no Big Brother Brasil 10 / Katianne de Sousa Almeida. - - Goiânia: UFG / Faculdade de Ciências Sociais, 2011. 163f. ; 29 cm. Orientador: Alecsandro José Prudêncio Ratts Dissertação ± Universidade Federal de Goiás, Faculdade de Ciências Sociais, Programa de Pós-Graduação Strictu Sensu / Antropologia Social, 2011. 1.Big Brother Brasil 2.Discurso 3.Gênero e Sexualidade I. Ratts, Alecsandro José Prudêncio. II. Universidade Federal de Goiás, Faculdade de Ciências Sociais. III. Personagens emolduradas: os discursos de gênero e sexualidade no Big Brother Brasil. IV. Título CDU 392:654.197 UNIVERSIDADE FEDERAL DE GOIÁS FACULDADE DE CIÊNCIAS SOCIAIS Programa de Pós-Graduação em Antropologia Social - PGAS Aluna: KATIANNE DE SOUSA ALMEIDA Número da matrícula: 2009247 Linha de Pesquisa: Corpo, representações e marcadores sociais da diferença Título da dissertação: PERSONAGENS EMOLDURADAS: OS DISCURSOS DE GÊNERO E SEXUALIDADE NO BIG BROTHER BRASIL 10 Orientador: Prof. Dr. ALECSANDRO JOSÉ PRUDÊNCIO RATTS A Dissertação foi aprovada em sessão pública, realizada na Faculdade de Ciências Sociais - Campus II da UFG, em 16 de Setembro de 2011 , às 09 horas, com a seguinte Banca Examinadora: Nome / Instituição: Assinatura: Prof. Dr. Alecsandro José Prudêncio Ratts ± _____________________ PPGAS/UFG Prof. Dr. Camilo Albuquerque de Braz ± _____________________ PPGAS/UFG Prof. Dr. Arivaldo de Lima Alves UNEB/Programa ± _____________________ de Pós-Graduação em Crítica Cultural À Hermínia Sabino de Sousa (in memoriam) AGRADECIMENTOS Enfim, chegou-se ao final de uma jornada e não poderiam faltar os eternos agradecimentos, pois o que está escrito está eternizado, Neste caminho da pós stricto sensu, quero agradecer desde o princípio, mesmo àquele bem remoto que foi à primeira reunião de apresentação dos professores do Mestrado, por participar de uma turma só de alunas. Na verdade, eu estava enlouquecidamente feliz naquela reunião e tive vontade de abraçar a todas e todos, como uma demonstração de afeto e troca de energia positiva. Foi muito bom estar com vocês, colegas Aline, Tetê, Margarida, Karine (in memoriam), Rosana, Juliana e Iolene. Eu tinha muitas expectativas e alegrava-me pela entrada em um programa pioneiro que, com toda certeza, faríamos história. Agradeço, portanto, à nossa coordenadora, na época, Professora Selma que tanto se empenhou em aprender muito com a burocracia da PRPPG, em nos ensinar Antropologia e as teorias pós-colonialistas; as professoras Maria Luíza, Cyntia, e aos professores Luiz, Camilo, Eliane e Alex, que me levaram pelos caminhos das questões de gênero e sexualidade. Quero agradecer também aos meus grandes incentivadores à minha paixão acadêmica, meu amigo e também colega de trabalho João Pecin, grande palmeirense, e ao Nicolas, coordenador das Comissões Temáticas da Assembleia Legislativa do Estado de Goiás. Admiro e prezo muito tudo o que fizeram por mim nesta jornada. Também, não poderia esquecer a minha amiga de trabalho Leila que tanto me cativou quando eu mais precisei de afeto e esperança na tragédia que aconteceu comigo no ano de 2009. Às amigas e amigos, o que eu poderia dizer? Que bom que faço parte de suas vidas e vocês fazem parte da minha! Aprendi a compartilhar momentos extremamente importantes e enriquecedores com Marcelo e Fátima; os admiro LQWHOHFWXDOPHQWH H OyJLFR SHVVRDOPHQWH ( SDUD ³D]DP\JDV´ 0\ODQQH 0D\DUD Laura, Darlen, Alynne, Mateus, Marcus, Daruska, Lucas, Juliana, Thainara, Nayara, Eduardo, Ulli e Weverton, compenso todas as minhas desculpas e momentos de ³FDVWLJR´TXHGHGLTXHLjPLQKDGLVVHUWDomRFRP este agradecimento e fico feliz por vocês terem me adotado e me feito tão feliz nos nossos momentos no chorinho, bares, Relíquia, Disel, Total Flex e tantos outros espaços de Goiânia. Tenho outro amigo em especial, Vinícius de Sousa Cardoso: a você meu sincero ± muito obrigada ± SRUVHPSUHPH³VDOYDU´TXDQGRSDUHoRWmRSHUGLGD Por fim, com toda certeza, agradeço à minha mãe Emília, ao meu pai Antônio, ao meu irmão Lucas, à minha cunhada Ana e à minha sobrinha Cecília que aguentaram meus momentos de mau humor, intolerância e pouco tempo para ajudar nos afazeres domésticos e por todos os momentos felizes, divertidos e de superação que me proporcionaram. Amo vocês! E quero deixar, por último, uma frase do livro O Pequeno Príncipe, que mostra que este trabalho é um pouco de minha vida e de um futuro que foi desejado há longos anos: esta dissertação é a minha rosa, a rosa de meu planeta... ³)RLRWHPSRTXHGHGLFDVWHDWXDURVDTXHDIH]WmRLPSRUWDQWH´ ³4XH QDGD QRV GHILQD 4XH QDGD QRV VXMHLWH 4XH D OLEHUGDGH VHMD D nossa própria substância´ Simone de Beauvoir RESUMO Abrir os olhos e ver. Não há nada mais incrível que o ato de enxergar as inúmeras possibilidades que estão diante dos nossos olhos: as imagens. Elas são mais que uma junção de cores e formas; produzem significado e, logicamente, símbolos. E desta produção de imagens pode-se fazer alguns questionamentos, como, o que elas querem representar? O interesse dessa dissertação permeou a análise do discurso das imagens transmitidas pelo programa de televisão Big Brother Brasil (BBB) em sua décima edição, ocorrida no ano de 2010. Ao iniciar a pesquisa, a questão que eu, telespectadora/antropóloga, levava comigo era: como se reproduziam os discursos da feminilidade, da masculinidade e da homossexualidade? Sobretudo, como se reproduzia o modelo central ± as referências hegemônicas? Essas referências pareciam subjugar, desvalorizar e limitar as existências plurais de masculinidade, feminilidade e homossexualidade. Ao final, percebi que os dados do campo não mostravam apenas os pressupostos da normatividade e os sujeitos não estavam completamente emoldurados; haviam deslocamentos. Sabendo que nada é simples no campo do gênero e da sexualidade, houveram diversas tensões. A diversidade proposta pelo programa teve o seu limite. Ao se propor desnaturalizar o BBB, pretendo compreender como um produto audiovisual assistido pelos mais variados grupos sociais pode influenciar, sedimentar ou colocar em reflexão as convenções formais quanto ao gênero e quanto à sexualidade. Palavras-chave: Big Brother Brasil; Discurso; Gênero e Sexualidade. ABSTRACT Open your eyes and see. There is nothing more incredible than the act of visualizing the innumerous possibilities that are before our eyes: images, they are more than a combination of colors and forms, they produce meanings and, logically, symbols. From this production of images some questions can be raised, such as, what do they want to represent? This dissertation focuses the images transmitted on the television program Big Brother Brazil (BBB) in its tenth edition, which took place in 2010. When I started the research, the question that I, a television spectator and anthropologist, raised were: how are the discourses of femininity, masculinity and homosexuality reproduced? Above all, how the central model was reproduced ± hegemonic references? These references seem to subordinate, devalue and limit the plural existences of masculinity, femininity and homosexuality. Finally, I perceived that the fieldwork data did not only show the assumptions of normativity and the subjects were not completely framed, there were dislocations. Knowing that nothing is simple in the field of gender and sexuality, there were several tensions. The diversity proposed by the program had its limits. In proposing to denaturalize the BBB, I aimed to understand how an audiovisual product watched by the most varied social groups can influence, sediment or make one reflect on the formal conventions about gender and sexuality. Key words: Big Brother Brazil; discourse; gender and sexuality. LISTA DE ILUSTRAÇÕES Figura 1 - Os candidatos selecionados para participarem do BBB 10. ..................... 55 Figura 2 - Reportagem da Veja "Big Brother no Computador" .................................. 57 Figura 3 - Posicionamento das câmeras na casa/cenário do BBB 10 ....................... 58 Figura 4 - Planta da casa/cenário do BBB 10 ............................................................ 58 Figura 5 - Início do vídeo da charge .......................................................................... 73 Figura 6 - Final do vídeo da charge ........................................................................... 74 Figura 7 ± Anamara ................................................................................................... 81 Figura 8 - Angélica e/ou Morango ............................................................................
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