Trust in Workplace Canteens – Using Germany and the UK As Market

Total Page:16

File Type:pdf, Size:1020Kb

Trust in Workplace Canteens – Using Germany and the UK As Market Trust in Workplace Canteens – using Germany and the UK as Market Examples Sarah Price A thesis submitted in partial fulfillment of the requirements of Bournemouth University for the degree of Doctor of Philosophy October 2016 Copyright Statement: This copy of the thesis has been supplied on condition that anyone who consults it is understood to recognise that its copyright rests with the author and due acknowledgement must always be made of the use of any material contained in, or derived from, this thesis. ii Trust in Workplace Canteens – Using Germany and the UK as a Market Example Sarah Price Abstract It is estimated, that most employees eat one or more meals per day whilst they are at work, which is forming an important element of their overall diet. However, consumers struggle to make an informed dish decision due to a lack of information provided. Additionally, past food scares in Germany and the UK have created distrust and interest in food information. This study is identifying what is important to consumers, indicating their information needs and establishes the format that is most appropriate for the delivery of food information in workplace canteens in Germany and the UK. Providing consumers with enhanced food information can strengthen the relationship between consumer and canteen operator as well as establish trust in the food served. A mixed methodological, sequential approach was employed. Four focus groups were used to inform the design of a questionnaire (n=317), which tested criteria of importance and types of information provision that are relevant when making food choice in a workplace setting using Best-worst scaling. Through semi-structured interviews (n=10) canteen operators’ views on meeting customer needs and establishing trust in the food served were identified. Informational criteria of importance have been identified whereby, Nutrition, Value for Money and Naturalness are key elements that consumers require to make a decision about dish selection. Consumers fall into different segments; Health Conscious, Socially Responsible and Value Driven and hence rate the importance of certain informational criteria differently impacting on dish selection. Traffic Light Labelling, Information Boxes and Quality Assurance have been shown to be the most favourable way of receiving food information. Consumers align to different segments; Tech-savvy, Heuristic Processors, Brand Orientated and Systematic Processors, hence various communication channels can be explored to most effectively target consumers. This study has provided an understanding of consumers’ information requirements thus enabling canteen operators to be more competitive. The provision of food information that targets different consumer segments can demonstrate shared customers’ values and consequently, evidence operators’ commitment towards a relationship that is based on transparency and trust. iii Table of Contents Copyright Statement ii Table of Content v List of Figures viii List of Tables x Acknowledgements xi Declaration xii Chapter 1 Introduction 1.1 Rationale for the Research 13 1.2 Research Aims and Objectives 17 1.3 Structure of the Thesis 18 Chapter 2 Trust and Food 2.1 Food and Trust 20 2.2 Trust as an Abstract Concept 21 2.3 Trust: Enduring of Vulnerable? 23 2.4 Reflexive Trust 24 2.5 Trust in Food Survey 26 2.6 Different Cultural and Institutional Food Related Trust Theories 26 2.6.1 Knowledge Deficit Model 32 2.6.2 Consumer Sovereignty Theories 33 2.7 The Active Consumer 34 2.8 Socio-demographic Differences of Trust in Food 36 2.9 Trust in Actors of the Food Chain 36 2.9.1 Trust in Agriculture and Retail 37 2.10 Eating Out 39 2.11 Dining Out Trends 39 2.12 Reasons for Dining Out 40 2.13 Demographic Segmentation in Foodservice 41 2.13.1 Baby Boomers 42 2.13.2 Generation X 42 2.13.3 Generation Y 42 2.14 Socio-economic Status 43 2.15. Diet and Disease 43 2.16 Business and Industry Foodservice 44 2.17 The Workplace Canteen 48 2.18 Consumer Need for Information 51 Chapter 3 Information Quality and Ways of Providing Food Information 3.1 Information Quality 52 3.2 Processing of Information 53 3.3 Consumer Right to Information 56 3.4 The EU Regulation on the Provision of Food Information to 57 Consumers 3.5 Different Ways of Providing Food Information to Consumers 59 3.5.1 Nutritional Labelling 59 3.5.2 Nutritional Labelling among Different Population Segments 59 3.5.3 Menu Labelling 60 3.5.4 Different Ways of Delivering Nutritional Information 61 iv 3.5.4.1 Nutrition Information Displayed by Weights or Percentage 61 Guideline Daily Allowance 3.5.4.2 Traffic Light Labelling 62 3.5.4.3 Nutrition Information Through the Use of Symbols 63 3.6 Quality Assurance as Means of Providing Food Information 65 3.6.1 Quality Assurance as a Proxy for Quality 66 3.6.2 Cost of Quality Assurance 68 3.6.3 Quality Assurance in the Meat Sector 68 3.6.4 The Plethora of Quality Assurance Schemes 69 3.6.5 Quality Assurance in the Eating Out Sector 72 3.7 Brands as an Indicator for Quality 73 3.7.1 Brand Associations as a Signal for Quality Attributes 74 3.7.2 The use of Brands in Workplace Canteens 75 3.8 Food Information provided through Electronic Communication 76 3.8.1 Applications used in a Canteen Setting 77 3.8.2 Challenges of Alternative Information Provision Systems 77 3.8.3 QR Codes used to Provide Food Information 78 3.9 Relationship Marketing as a Way to bridge the Gap between 79 Industry and Consumer 3.10 Summary and Conceptual Framework 82 Chapter 4 Methodology 4.1 Research Approach 84 4.2 Research Design 85 4.2.1 Data Analysis: Triangulation and Thematic Synthesis 90 4.3 Empirical Study 1 – Focus Groups 91 4.3.1 Focus Groups 91 4.3.2 Data Analysis 92 4.4 Empirical Study 2 – Questionnaire 94 4.4.1 Best-Worst Scaling 95 4.4.2 Framework and Design of the Experiment 97 4.4.3 Structure of the Questionnaire 98 4.4.4 Translation of the Survey 104 4.4.5 Pilot Testing the Questionnaire 104 4.4.6 Questionnaire Administration 105 4.4.7 Data Analysis 106 4.4.7.1 Latent Class Cluster Analysis 107 4.4.8 Validity, Reliability and Generalisability 109 4.5 Empirical Study 3 – Stakeholder Interviews 109 4.5.1 Sampling Approach and Sample Size 110 4.5.2 Pilot Interviews 111 4.5.3 Administration of the Interviews 111 4.5.4 Thematic Approach to Data Analysis 112 4.5.5 Quality of the Data Analysis 113 4.6 Evaluation of the Methodological and Analytical Approach 114 4.6.1 Qualitative Data Approach: Elements of Construct Validation 114 4.6.2 Quantitative Data Approach 117 4.6.3 Mixed Methods Approach: Elements of Construct Validity 118 4.7 Ethical Considerations 122 Chapter 5 Results 5.1 Empirical Study 1 123 5.1.1 Preceding Factors for Making Food Choices 123 5.1.2 Factors Directly Affecting Food Choice 125 5.1.3 Food Information 130 v 5.1.4 Similarities and Differences between the UK and Germany 132 5.2 Empirical Study 2 135 5.3 Empirical Study 3 150 5.3.1 Perception of Criteria of Importance 150 5.3.2 Customer Relationship 158 5.3.3 Bad Image and Consumer Perception of the Canteen 159 5.3.4 The Menu as a Source of Information 160 5.3.5 Provision of Information 161 5.3.6 Barriers to Meeting Consumers’ Informational Requirements 164 5.3.7 Enablers of Meeting Consumer Demands and Increasing 167 Consumer Trust Chapter 6 Discussion 6.1 Model of the Role Information Provision based on Consumer 175 Criteria of Importance can have on the Relationship between Consumer and Operator that Fosters Trust 6.2 Preceding Factors to Making use of Workplace Canteens 178 6.3 Food Criteria of Importance 179 6.4 Preferred Food Information Formats 183 6.5 Information currently provided in Workplace Canteens 186 6.6 Barriers to Meeting Customer Requirements 189 6.7 Enablers of Meeting Customer Requirements 192 6.8 Recommendations for Practice 195 Chapter 7 Conclusions, Limitations and Recommendations for Further Study 7.1 Revisiting the Research Questions, Aim of the Study and 198 Methods Used 7.2 Conclusions 200 7.3 Recommendations for Workplace Canteens 202 7.4 The Contributions of this Study 202 7.4.1 Contribution to Knowledge 203 7.4.2 Implications for Practice 203 7.4.3 Implications for Policy 204 7.5 Limitations 204 7.6 Recommendations for Further Study 205 7.7 Critical Reflection of the Researcher’s Journey 206 Appendices 208 References 223 vi List of Figures Figure 2.1 Trust in Faceless in Faceless Systems and Trust in Systems 22 relying on Facework Figure 2.2 Trust in the Food System according to Luhmann’s 22 Understanding of Trust Figure 2.3 Factors influencing Trust 31 Figure 2.4 Food Values influencing Consumers’ Food Choice 35 Figure 2.5 Wave of Consumer Trust Placed in Different Actors of the 38 Food System Figure 2.6 The Generations 41 Figure 2.7 Public and Private Sector Foodservice 46 Figure 3.1 Goals of Consumer Orientated Communication for Food, 54 Enabling and Disabling Factors Figure 3.2 The Processing of Food Information 55 Figure 3.3 Nutrition Information Box 62 Figure 3.4 Examples of Traffic Light Labelling 63 Figure 3.5 Swedish Keyhole Symbol and the American Hear-Check Mark 64 Figure 3.6 The Concept of Providing Food Information throughout 78 different Production Stages Figure 3.7 The Conceptual Dimensions of Relationship Marketing 80 Figure 3.8 Application of the Commitment Trust Theory of Relationship 81 Marketing to the Relationship between Contract Caterer and Canteen Guest Figure 3.9 Conceptual Framework of the Role of Meaningful Information 83 Provision which Relates to Trust in Workplace Canteens Figure 4.1 Incorporation of the Multiple Levels of the Food
Recommended publications
  • Copyright Statement
    University of Plymouth PEARL https://pearl.plymouth.ac.uk 04 University of Plymouth Research Theses 01 Research Theses Main Collection 2017 Authenticity and Quality of Muscle Foods: Assessing Consumer Trust and Fraud Detection Approaches Salih, Salih Mustafa http://hdl.handle.net/10026.1/10384 University of Plymouth All content in PEARL is protected by copyright law. Author manuscripts are made available in accordance with publisher policies. Please cite only the published version using the details provided on the item record or document. In the absence of an open licence (e.g. Creative Commons), permissions for further reuse of content should be sought from the publisher or author. Copyright Statement This copy of the thesis has been supplied on the condition that anyone who consults it is understood to recognise that its copyright rests with its author and that no quotation from the thesis and no information derived from it may be published without the author’s prior consent. Authenticity and Quality of Muscle Foods: Assessing Consumer Trust and Fraud Detection Approaches by Salih Mustafa Salih A thesis submitted to Plymouth University in partial fulfilment for the degree of DOCTOR OF PHILOSOPHY School of Biological and Marine Sciences Faculty of Science and Engineering November 2017 Acknowledgements All praises are due to my Lord “Allah” the creator of everything; who gave me the strength, knowledge and patience to overcome all difficulties. “Who does not thank people, does not thank God” Prophet Mohammed (SAW). On the accomplishment of the present study, I would like to extend my deepest sense of gratitude and words of appreciation towards those, who dedicated their today for my tomorrow.
    [Show full text]
  • Findus Horsemeat Scandal - How Should They Handle a New Food Scandal?
    Findus horsemeat scandal - How should they handle a new food scandal? TEACHING NOTES The authors prepared this case solely as a basis for class discussion and not as an endorsement, a source of primary data, or an illustration of effective or ineffective management. Although based on real events and despite occasional references to actual companies, this case is fictitious and any resemblance to actual persons or entities is coincidental. 30–2018 | Findus horsemeat scandal - How should they handle a new food scandal? TEACHING NOTES Teaching plan The teaching plan is constructed in order to prepare the lecture regarding this brand management case. The plan includes a presented guide and suggested ways to teach and perform the case. This includes for instance a time plan, a board plan and the valuable learning objectives. This case takes its standpoint in a new fictive incident and is supplied by three alternative solutions to the crisis at hand. These alternatives are described in detail and have been exemplified with possible benefits and risks, all to inspire an interesting discussion and ways to perform the case. This teaching plan is a summary of valuable ways, as well as learning objectives to be able to fulfil the requirements of a way to teach a case. The frame of this case is inspired by the following input. Harvard Business School (2017) states that their method of teaching through a case can be considered a substantial innovative way to educate. In this the most considerable challenges that face companies, organisations belonging to the government and non-profit ones, this is presented together with restraints, as well as limited information concerning a real issue (Harvard Business School, 2017).
    [Show full text]
  • The Nature of Food Localisms Among Consumers in Ireland: Defensive Localisms, Sustainability and Reflexivity
    Provided by the author(s) and NUI Galway in accordance with publisher policies. Please cite the published version when available. Title The nature of food localisms among consumers in Ireland: defensive localisms, sustainability and reflexivity Author(s) Carroll, Brídín Publication Date 2013-09-30 Item record http://hdl.handle.net/10379/5012 Downloaded 2021-09-24T17:08:11Z Some rights reserved. For more information, please see the item record link above. The Nature of Food Localisms Among Consumers in Ireland: defensive localisms, sustainability and reflexivity Brídín Carroll A thesis supervised by Dr. Frances Fahy and submitted to the Discipline of Geography, School of Geography and Archaeology, National University of Ireland, Galway, in fulfilment of the requirements for the degree of Doctor of Philosophy. September 2013 Declaration I hereby declare that this thesis is entirely my own work and has not previously been submitted in whole or in part as an exercise for a degree at this or any other university. Signed: Date: 30/09/13 i ii Abstract Food is arguably the best example of the interaction between nature and society, fitting squarely in the jurisdiction of human geography topics which include sustainability, consumption, political economy, culture, nationalism, agriculture, communities, commodities and globalisation. The globalisation and industrialisation of the prevailing agri-food system have caused negative effects on human health, the environment and developing world communities and livelihoods. Partly in reaction to this,
    [Show full text]
  • Effect of Poor Sanitation Procedures on Cross-Contamination of Animal Species in Ground Meat Products
    Chapman University Chapman University Digital Commons Food Science (MS) Theses Dissertations and Theses Spring 5-28-2019 Effect of Poor Sanitation Procedures on Cross-Contamination of Animal Species in Ground Meat Products Sunjung Chung Chapman University, [email protected] Follow this and additional works at: https://digitalcommons.chapman.edu/food_science_theses Part of the Food and Drug Law Commons, Food Processing Commons, and the Other Food Science Commons Recommended Citation Chung, S. (2019). Effect of poor sanitation procedures on cross-contamination of animal species in ground meat products. Master's thesis, Chapman University. https://doi.org/10.36837/chapman.000064 This Thesis is brought to you for free and open access by the Dissertations and Theses at Chapman University Digital Commons. It has been accepted for inclusion in Food Science (MS) Theses by an authorized administrator of Chapman University Digital Commons. For more information, please contact [email protected]. Effect of poor sanitation procedures on cross-contamination of animal species in ground meat products A Thesis by Sunjung Magrit Chung Chapman University Orange, CA Schmid College of Science and Technology Submitted in partial fulfillment of the requirements for a degree of Master of Science in Food Science May 2019 Committee in charge: Rosalee Hellberg, Ph.D. Lilian Were, Ph.D. Denise Foley, Ph.D. The thesis of Sunjung Magrit Chung is approved. ___ ______ Rosalee S. Hellberg, Ph.D. Assistant Professor Food Science Program Chapman University Digitally signed by Lilian Were DN: cn=Lilian Were, Lilian o=Chapman university, ou, [email protected], c=US Date: 2019.05.11 07:50:47 Were -07'00' Lilian Were, Ph.D.
    [Show full text]
  • Accepted Manuscript Version
    Research Archive Citation for published version: Nnamdi O. Madichie, and Fred A. Yamoah, ‘Revisiting the European Horsemeat Scandal: The Role of Power Asymmetry in the Food Supply Chain Crisis’, Thunderbird International Business Review, Vol. 59 (6): 663-675, Nov/Dec 2017. DOI: https://doi.org/10.1002/tie.21841 Document Version: This is the Accepted Manuscript version. The version in the University of Hertfordshire Research Archive may differ from the final published version. Copyright and Reuse: © 2016 Wiley Periodicals, Inc. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self- Archiving. Enquiries If you believe this document infringes copyright, please contact the Research & Scholarly Communications Team at [email protected] Thunderbird Int Revisiting the Europe an Horsemeat Scandal: The Role of Power Asymmetry in the Food Supply Chain Crisis Journal:For Thunderbird Peer International Review Business Review Manuscript ID TIBR-16-023.R1 Wiley - Manuscript type: Research Article Buyer-supplier relationships, food supply chains, Horsemeat scandal, Power Keywords: Asymmetry John Wiley & Sons Page 1 of 31 Thunderbird Int 1 2 3 Revisiting the European Horsemeat Scandal: The Role of Power Asymmetry in the 4 5 Food Supply Chain Crisis 6 7 8 9 10 Abstract 11 12 This study explores the role of power asymmetry in the food supply chain, especially in 13 14 relation to the channel conflict, and ultimate breakdown that culminated in the infamous 15 16 European horsemeat scandal across Europe. Drawing upon the power-dependency, and to 17 18 For Peer Review 19 some extent, social exchange theory, the study posits that mutual dependence between single 20 21 supplier-multiple buyer relationships where major retailers are the weaker partners, may 22 23 require a re-visitation of risk management practices in that sector.
    [Show full text]
  • Download Here
    Peer to Peer and the Commons: a path towards transition A matter, energy and thermodynamic perspective The commons economy in practice 2 Céline Piques and Xavier Rizos with the support of Michel Bauwens, Founder of the P2P Foundation Preface by James B. Quilligan, International advisor and policy analyst in biophysical economics <Left blank for 2-page viewing on screen– to be deleted when printing> Peer to Peer and the Commons: a path towards transition A matter, energy and thermodynamic perspective Volume 2: The commons economy in practice Céline Piques and Xavier Rizos with the support of Michel Bauwens, founder of the P2P Foundation Preface by James B. Quilligan, international advisor and policy analyst in biophysical economics web version 2.0 - 2017 Page 1 [Version: Report P2P + Thermodynamics VOL_2 - web_2.0.docx] CONTENTS About the authors ...................................................................................................... 5 Preface ....................................................................................................................... 6 The Commons movement is facing a challenge: to articulate the optimum rate at which a resource can be harvested or used without damaging its ability to replenish itself. ...................................................................................................................... 6 SUMMARY OF VOLUME 1 TOWARDS AN ECONOMY THAT IS EMBEDDED IN, AND RECOGNIZES, THE LIMITATIONS OF OUR NATURAL WORLD .............................................. 9 Context of this
    [Show full text]
  • An Empirical Study on the Building Blocks of Resilience in British Food Supply Chains
    An Empirical Study on the Building Blocks of Resilience in British Food Supply Chains Salford Business School Pouria Liravi Role number: @00315223 Supervisor: Dr Yiannis Polychronakis This thesis is submitted in partial fulfilment of the requirements of The University of Salford for the degree of PhD in Operations, Logistics and Supply chain management. December 2016 TO: Student Administration/The Library RESTRICTION OF ACCESS TO THESIS (Moratorium) We request that access to the full-text of the following thesis in the University Library/University’s Institutional Repository (USIR) be restricted for a period of two years from the date of the award/conferment of the degree. We understand that information about the thesis, including its title, author and abstract, will still be made publicly available at http://usir.salford.ac.uk/etheses Title of Thesis An Empirical Study on the Building Blocks of Resiliency in British Food Supply Chains Degree of PhD Author POURIA LIRAVI Supervisor DR Yiannis Polychronakis (Signature & print name) Associate Dean of Research (Signature & print name) --------------------------------------------------------------------------------- Date requested 09 December 2016 This form should be submitted with the 2 softbound copies of the thesis and Declaration 1 form to askUS, Student Administration, ground floor, University House. If after two years a further period of restriction is required (one year at a time up to a maximum of five years in total), a new application must be made to Student Administration three months in advance of the termination date. If a new application is not received, it will be assumed that the Moratorium has ended and the thesis will be placed on the open shelves of the University Library and/or made available for general viewing on the University’s Institutional Repository (USIR).
    [Show full text]
  • A New Tool for the Detection of Horsemeat Adulteration in Raw Meat
    ors ens & B s io io e de Faria et al., J Biosens Bioelectron 2018, 9:4 B l e f c o t r l DOI: 10.4172/2155-6210.1000264 o Journal of a n n i r c u s o J ISSN: 2155-6210 Biosensors & Bioelectronics Research Article Open Access A New Tool for the Detection of Horsemeat Adulteration in Raw Meat Ricardo Adriano Dorledo de Faria1,2, Iden H2, Bharucha E2, Lins VFC1, Younès Messaddeq2,3*, Matencio T4 and Heneine LGD5 1Department of Chemical Engineering, Universidade Federal de Minas Gerais (UFMG), Brazil 2Center for Optics, Photonics and Lasers (COPL), Université Laval, Canada 3Institute of Chemistry, UNESP, Araraquara, São Paulo, Brazil 4Department of Chemistry, Universidade Federal de Minas Gerais (UFMG), Brazil 5Department of Applied Immunology, Fundação Ezequiel Dias (FUNED), Brazil Abstract This work deals with the development of an impedimetric immunosensor sensitive to horse immunoglobulin G. The biosensing platform involve the electrodeposition of polyaniline onto screen-printed carbon electrode as electrochemical transducer matrix. Cyclic Voltammetry and Scanning Electron Microscopy were used to monitor the formation of the recognition layer through the immobilization of anti-horse IgG antibodies on the conductive polymer. Electrochemical Impedance Spectroscopy (EIS) was performed to test the specific detection of horse serum in PBS buffer, indicating that the immunosensor was sensitive to the target analyte and without any response to heterologous sera (swine and bovine). The constructed sensors were first tested with PBS homogenates of commercial samples of raw ground horsemeat, pork and beef diluted at 10-5, 10-4 and 10-3% w/v in PBS.
    [Show full text]
  • Global Food Fraud Trends and Their Mitigation Strategies: the Case of Some Dairy Products: a Review
    CORE Metadata, citation and similar papers at core.ac.uk Provided by International Institute for Science, Technology and Education (IISTE): E-Journals Food Science and Quality Management www.iiste.org ISSN 2224-6088 (Paper) ISSN 2225-0557 (Online) Vol.77, 2018 Global Food Fraud Trends and Their Mitigation Strategies: The Case of Some Dairy Products: A Review Alganesh Tola Holeta Agricultural Research Centre of Ethiopian Agricultural Research Institute, P.O.Box 31, Holeta, Ethiopia Abstract This review was initiated with the objective of assessing global food fraud trends and their mitigation strategies with special emphasis on some dairy products. Different aspects of food fraud such as the types of food fraud (adulteration, tampering, counterfeiting, artificial enhancement, use of non-declared, unapproved, or banned biocides, misrepresentation of nutritional content, fraudulent labeling claims and removal of authentic constituents etc), global food fraud trends, why is food fraud a growing concern, incidents of food fraud, top ten food fraud vulnerable food ingredients and milk and milk based products fraud and their mitigation strategies to address food fraud were discussed. The increasing trend in food fraud practices led to food safety concerns; which led companies to build brands on reputable basis for safety and quality. In the meantime markets grew from local to global. This led to complexity of supply chains and this has aggravated food fraud. Based on this, it was concluded that fighting food fraud and adulteration remains a race between the criminals committing food fraud and the scientists developing new methods to uncover food fraud, frequent analysis and quality control measures are essential to create awareness among the public about malpractices in food supply chains, consumers must be aware about the kind of food they consume, the regulatory authorities should realize and practice frequent inspection of the market to check whether food products meets the minimum legal standards.
    [Show full text]
  • 8:1 Report on Analysis of Historical Cases of Food Fraud
    613688 - Ensuring the Integrity of the European food chain Deliverable: 8:1 Report on analysis of historical cases of food fraud The research leading to these results has received funding from the European Union’s Seventh Framework Programme for research, technological development and demonstration under grant agreement n°613688. 1 AUTHORS Fera, UK Dr Villie Flari Dr Mohamud Hussein FiBL, CH Rolf Maeder Beate Huber DLO, RIKILT, NL Dr Yamine Bouzembrak Dr Hans Marvin UTRECHT University, NL Dr Rabin Neslo 2 Table of Contents 1. INTRODUCTION ................................................................................................................ 5 1.1 Background – context....................................................................................................... 5 1.2. Overview of past fraud incidents and useful information for developing an early warning system for food fraud ............................................................................................... 8 1.2.1. Melamine - 2007 pet food recalls and 2008 Chinese milk scandal .............................. 9 1.2.2. Horsemeat - 2013 meat adulteration scandal .......................................................... 10 1.2.3. Organic food - “Puss in boots” 2011 case study .................................................... 12 2. ANALYTICAL APPROACH ............................................................................................. 14 2.1. Description – supply chain approach ...........................................................................
    [Show full text]
  • Downloaded on 2017 Jan 21]
    SHORT-LENGTH DNA BIOMARKER FOR THE DETECTION AND QUANTIFICATION OF MALAYAN BOX TURTLE (CUORA AMBOINENSIS) MATERIALS IN FOOD CHAIN AND TRADITIONAL CHINESE MEDICINES Malaya ASING of INSTITUTE OF GRADUATE STUDIES UniversityUNIVERSITY OF MALAYA KUALA LUMPUR 2017 SHORT-LENGTH DNA BIOMARKER FOR THE DETECTION AND QUANTIFICATION OF MALAYAN BOX TURTLE (CUORA AMBOINENSIS) MATERIALS IN FOOD CHAIN AND TRADITIONAL CHINESE MEDICINES ASING Malaya of THESIS SUBMITTED IN FULFILMENT OF THE REQUIREMENTS FOR THE DEGREE OF DOCTOR OF PHILOSOPHY INSTITUTE OF GRADUATE STUDIES UniversityUNIVERSITY OF MALAYA KUALA LUMPUR 2017 UNIVERSITY OF MALAYA ORIGINAL LITERARY WORK DECLARATION Name of Candidate: ASING Registration/Matric No: HHC120009 Name of Degree: Doctor of Philosophy (Ph.D.) Title of Project Paper/Research Report/Dissertation/Thesis (“this Work”): “SHORT-LENGTH DNA BIOMARKER FOR THE DETECTION AND QUANTIFICATION OF MALAYAN BOX TURTLE (CUORA AMBOINENSIS) MATERIALS IN FOOD CHAIN AND TRADITIONAL CHINESE MEDICINES” Field of Study: BIOLOGY AND BIOCHEMISTRY I do solemnly and sincerely declare that: (1) I am the sole author/writer of this Work; (2) This Work is original; Malaya (3) Any use of any work in which copyright exists was done by way of fair dealing and for permitted purposes and any excerpt or extract from, or reference to or reproduction of any copyright work has been disclosed expressly and sufficiently and the title of ofthe Work and its authorship have been acknowledged in this Work; (4) I do not have any actual knowledge nor do I ought reasonably
    [Show full text]
  • Consumers' Costly Responses to Product-Harm Crises
    Consumers' Costly Responses to Product-Harm Crises∗ Rosa Ferrer y Helena Perrone z June 2017 Abstract Using an ideal setting from a major food safety crisis, we estimate a full demand model for the unsafe product and its substitutes and recover consumers' preference parameters. Counterfactual exercises quantify the relevance of different mechanisms {changes in safety perceptions, idiosyncratic tastes, nutritional characteristics, and prices{driving consumers' response. We find that consumers' reaction is limited by their taste for the product and its nutritional characteristics. Due to the costs associated with switching away from the affected product, the decline in demand following a product-harm crisis tends to understate the true weight of such events in consumers' utility. Indeed, we find that a large fraction of consumers are unresponsive to the crisis even when they significantly downgrade their product safety perception. For an accurate assessment of the crisis, managerial strategies should therefore account for how different demand drivers bind consumers' substitution patterns. Keywords: Food safety, demand estimation, scanner data, idiosyncratic utility parameters, nutritional preferences JEL Classification: L51, L66, K13, M3 ∗The authors acknowledge research support from INRA, the Government of Catalonia, the Spanish Ministry of Economy and Competitiveness (ECO2010-15052, ECO2008-01116, and ECO2013-43011-P), and the Severo Ochoa Programme for Centers of Excellence in R&D (SEV-2015-0563). yUniversitat Pompeu Fabra and Barcelona GSE,
    [Show full text]