www.newsandtech.com www.newsandtech.com September/October 2016

The premier resource for insight, analysis and technology integration in newspaper, magazine, digital and hybrid production. Commitment to print, commitment to community uBY SARAH ZOOK MANAGING EDITOR

Based on the notion that readers in small com- International, during Graph Expo 2015 (see N&T munities want and need useful, informative news, September/October 2015). The press anchors the John P. Garrett, owner and publisher of Community company’s 36,000-square-foot purpose-built green- Impact Newspaper, has been growing his company field printing facility. The press is configured with since its founding in 2005. Garrett and his wife/busi- three Contiweb FB pasters, three four-high towers ness partner Jennifer continue to look for innova- and a Goss folder with a quarter-folder. And in Octo- tive ways to deliver high-quality journalism to small ber, CIN is adding a Presstek 75DI Sheetfed press to towns across Texas. handle the growing insert and direct mail business. Community Impact Newspaper has distribution This major investment in print sets CIN apart to some 1.6 million people with 22 newspapers cover- from many other newspapers. ing 36 cities and communities throughout Austin, “Our readers love our paper,” Garrett said. “This Houston and Dallas/Ft. Worth. is not just a hunch, we go out to the community and “We live in the information age, but no one people say they love our paper. We’re not going to be knows what’s happening in their own backyard,” Gar- foolish but we’re going to double down.” rett told News & Tech. “Our goal is to fix that.” With a new printing plant up and running near Creativity key its headquarters in Pflugerville, Texas, Garrett and In a bid to increase personalization for the Being creative about the print product and distribu- print newspaper, John Garrett opened the his team are utilizing the most modern press technol- Community Impact Newspaper printing tion is key to Garrett’s strategy and the autoplate ogy to create highly personalized inserts and distri- plant in P ugerville, Texas. technology is a huge part of that. CIN selected bution to the communities the papers serve. Fujifilm no-process thermal plates and workflow to Garrett purchased a new press, a Magnum Compact from Goss complement its Magnum Compact press. Commitment continued on page 5 Connect Publisher Solutions helps papers master mobile

uBY SARAH ZOOK MANAGING EDITOR

If there is anything we’ve learned as an in- that since 2011, the rate of U.S. adult smartphone portunity for university-based newspapers. In the dustry in the last five years, it’s that diversifying ownership has increased from 46 to 82 percent. last year, Kaplan and his team have grown their content distribution routes increases audience This presents a unique problem for news- technology in order to make the digital landscape and revenue for newspapers. Audiences of all papers trying to take advantage of where their more appealing to community dailies, as well. ages are fickle when it comes to how they access readers want to be. The bottom line is that “We are a multi-channel local news adver- their news. However, the Knight Foundation content creation remains the most important tising app platform,” Kaplan said. “Newspapers reported that 89 percent of U.S. mobile users task for any newsroom. For smaller papers and are so busy, we want this to be an easily man- accesses news and information via their mobile ones strapped for funding, the thought of hir- aged distribution channel.” devices. That number is significant considering ing a dedicated team to maintain an app and a mobile-friendly website seems Use at USC impossible. The University of South Carolina in Columbia Connect Publisher Solutions uses Connect Publisher Solution as the mobile has an answer for papers who version of student newspaper, The Daily Gam- Turn to just don’t have the funds or the cock. There are also links to all the social media, page 37 manpower for app development. radio stations and other campus services, said The company works with news- Sarah Scarborough, director of student media at for expanded rooms to provide local news and the university. industry advertising app platforms. “All of the news that goes through the RSS In 2008, Shawn Kaplan, feed goes to the app,” Scarborough said. “In any coverage co-founder and director of busi- media organization you have to be in so many ness development for Connect different places at once. Shawn and his crew News & Tech September/October 2016 1 Publisher Solutions, saw an op- Publisher solutions continued on pageu 6 www.newsandtech.com KBA-Digital & Web Solutions

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KBA North America, Dallas, Texas phone: 469-532-8000, [email protected], www.kba.com 2 t September/October 2016 News & Tech uIndustry Installs & Upgrades ProImage launches newest workflow, tablet publishing apps ProImage launched its newest operation,” Rick Shafranek, ProImage’s for real-time monitoring. Page versions workflow,” Shafranek said. “For any workflow generation, NewsWay-X, at vice president of sales and marketing are visually compared, with changes kind of publisher, we see mobile pub- Graph Expo in September. said in a statement. and version visible across all views. lishing as the next logical step.” The new version, based on an This latest version enables print ProImage said NewsWay-X is fully Eversify integrates with any edito- HTML5 Web client, features a single, operators to fully monitor production scalable to accommodate growing rial , CMS or Adobe InDesign-based integrated user interface and a simple, with a dashboard that provides full production loads. layout system and allows publishers to rules-based workflow configuration. edition overviews and enhanced pro- ProImage also rolled out the lat- push content to a number of different Capitalizing on its intuitive user duction progress status reporting. est updates to its Eversify mobile pub- platforms. interface, ProImage said NewsWay-X NewsWay-X’s Press View enables lishing software at Graph Expo. In ad- Eversify’s server captures content uses a push server to provide real-time a press-oriented view of production, dition to its newspaper and magazine from any of these content systems updates to the Web client. with oversight of production and press publishing capabilities, Shafranek said and it is automatically processed The new app provides integrated runs down to the cylinder level. the vendor is also marketing the app through ProImage’s intelligent content production planning and imposition The creation of plate layouts has to in-house corporate organizations to mapping and template technology tools that interface to a publisher’s also been simplified, ProImage said, allow employees to access corporate to produce an issue that is ready to editorial, advertising and press control thanks to the HTML5-based graphical documents, such as manuals, techni- preview and edit. systems. layout editor. cal specifications, and brochures on Eversify is also based on HTML5, “We have created a highly flex- NewsWay-X’s Live Edition Tree their mobile devices. which enables the embedding of ible solution where workflows can be houses production workflow and pub- “The print scene is constantly multimedia content at any stage of designed by simple drag-and-drop lication structures and is color-coded looking for new ways to optimize content creation. Hearst debuts multi-media display Hearst launched a multimedia installation dubbed HearstLive outside Activate the Space designed and integrated the LED technology as the hardware its New York City headquarters. The display showcases continuously updated partner. The HearstLive structure parallels the “diagrid” structure of Hearst Tower. news, entertainment and information at street level. “At Hearst, we are constantly delivering exciting ways for audiences to The concept and execution was developed by New York-based creative connect with our content,” said Phil Wiser, chief technology officer of Hearst. digital agency Code and Theory and a team of editors and designers at Hearst “HearstLive presents an entirely new medium to deliver news, entertainment are tasked with producing content multiple times a day. Sedna software pow- and information, and allows for an unprecedented level of updates and en- ers the LED screens made up of 1,348 custom-engineered modules. gagement with our brands.” Star Tribune Media Company completes 1st phase of retrofit Electronic Design Group and Newspaper Solutions, LLC (NSi) entered web systems. The milestone, which was completed on September 12th, into a contract with the Star Tribune to upgrade its inserter lines with dual integrated the existing systems to the manroland web systems PECOM. This motor NP632 inserters and NP125 delivery conveyers as well as three drop allows for daily testing even during installation. stations. Both the inserter and the delivery conveyor are replaced with current “The manroland web systems installation and engineering team has been PLC’s and AC drives. A door mounted touch screen will be provided for each extremely responsive to our needs and schedule demands,” Kevin Desmond, gripper and inserter to display machine status including permissives and Star Tribune Co. senior vice president of operations, said. “This project will faults. The PLC, drives and touchscreen on the gripper and inserter will all extend the life of our presses and cement our position as a regional printer communicate over Ethernet ridding hardwired discrete signals. well into the future.” “We are doing this project to extend the life of the equipment. Some parts The “PECOM Umbrella” will be used to replace the panels previously for our current drives are no longer available so we are replacing them as an used with Ethernet PLC controls. These updates can be done with minimal to obsolescence-avoidance exercise,” Kristie Alberty, director of post press opera- no interruption of Star Tribunes daily processes. tions at the Minneapolis Star Tribune said. “This project will extend the life of our presses and cement our position The paper also completed the first phase of its retrofit with manroland as a regional printer well into the future.” Desmond said. Honolulu Star-Advertiser to modernize presses Hawaii’s metro daily inked a deal with man- The tailor-made retrofit plan specifically on a phased replacement, Black explained. roland web systems to retrofit its unit controllers, targets and eliminates obsolescence, according to “manroland web systems was the only com- folder, and turner bar nests on its REGIOMAN manroland. There were a number of parts which pany that could provide all the parts and services press. Installation for the upgrades is scheduled to were identified as no longer being commercially we needed in a phased approach,” Black said. “This begin in the first quarter of 2017. available, said Marty Black, vice president of pro- will save us both time and money.” Oahu Publications Inc. — parent company of duction at the Honolulu Star-Advertiser. Black explained that he expects the presses to The Honolulu Star-Advertiser, prints the flagship “The main reason for purchasing these upgrades run as well as they did when they were new. paper as well as 25 other publications and commer- was to minimize the problem of obsolescence,” said Black. “The upgrades should also reduce press down- cial products each week at its plant near Honolulu. The plan for retrofit needed to be developed time,” Black said.

News & Tech September/October 2016 u 3 Volume 28, No. 7 News & Tech P.O. Box 478 2016 Beaver Dam, WI 53916 CONTENTS p: 303.575.9595 September/October www.newsandtech.com Publisher & Editor-In-Chief Mary L. Van Meter [email protected] Managing Editor EXECUTIVE SNAPSHOT Sarah Zook [email protected] Editorial Assistant Chris Lytikainen [email protected]

N&T: What’s N&T What trend are you watching? MORE: Art Director Violet Cruz [email protected] your greatest Randall: See my answer to 4People News challenge? Question #1. It is too hard for me to pick Creative Services Assistant 4Industry Updates Jessica Shade Randall: My/ just one so I will pick three that I think [email protected] 4Calendar4Contributors our biggest chal- are related, 360 video, augmented reality Copy Editor lenge is probably and virtual reality. 4Vendor Announcements Mary Reardon [email protected] prioritization. We I find this trio of technologies 4Association News Contributing Writer have to reinvent personally fascinating and exciting and 4User Groups Tara McMeekin [email protected] William Randall, our business every I look forward to the day when they are 4Industry Guidelines4Education Contributing Writer CEO of Randall Family day and there are much more accessible to the average user. Marcus Wilson [email protected] LLC and the Frederick 4Marketing Partners News Post in Frederick so many strategies I think that there are many oppor- Contributing Writer County, Maryland. we can and need tunities for local media companies to use Chris Bennett [email protected] to explore and these technologies. There is potential for invest in to diversify our business, such newsrooms to use 360 videos to capture We’re as events, mobile app development, pod- current events in a more immersive casts, traditional video, over the top video way. There is potential for local media content strategies, 360 video, augmented organizations to develop interactive tour- Overflowing! reality, and virtual reality. ism apps using AR. There is potential for PUBLISHING GROUP We also need to decide on the ap- news organizations to use VR to create Check out President propriate level to continue investing in new and engaging ways to tell interactive James E. Conley Jr. our core technologies, such as our print- stories. DIGITAL EDITION ing technology to better enable us to take Despite the potential, I am merely In partnership with PageSuite, News & Tech is available as advantage of commercial printing op- watching 360 video, AR and VR at this a digital edition, containing an exact replica of articles and portunities in the region, and our internal time as opposed to driving aggressive advertisements. The Digital Edition is available free of charge on our Web site, www.newsandtech.com. systems to allow us to have better data strategies in these areas because in our and analytics to drive decision-making market these technologies are not nearly News & Tech’s new DATELINE and strategy. mature enough. It would be fun to experi- Each Monday, News & Tech distributes Dateline, an electronic newsletter that covers breaking industry news and events. Of course, I would like to expand ment but there would not be a return on expanded coverage To subscribe to the free newsletter, send a request to into all of these areas at once, but all of an investment for us today so we have to [email protected]. these take some combination of time, prioritize other opportunities with more starting on page 37 of SUBSCRIPTIONS money, and working-hours, and like immediate ROIs such as events, mobile Subscriptions are free to qualified industry personnel. many independent newspapers we have app development, traditional video, and the digital edition at To subscribe, visit our Web site at www.newsandtech.com, somewhat limited resources. It is difficult others. or call 303.575.9595. to prioritize the things that will have the www.newsandtech.com ADVERTISING SALES greatest impact, both in the short term To schedule advertising or confirm space availability, and long term. please contact Mary L. Van Meter at 303.575.9595 or email [email protected].

News & Tech, ISSN# 2150-6884, is published bimonthly plus special report issues in April and September by Conley WINNEPEG SEES ROI AFTER Magazines, LLC, P.O. Box 478 Beaver Dam, WI 53916. Phone: 303.575.9595; Fax: 303.575.9555. Copyright ©2016 by Conley A YEAR OF MICROPAYMENTS 8 COLUMNISTS Magazines, LLC. All rights reserved. No part of this publication may be reproduced by any means, mechanical or electronic, BEN SHAW 12 without the expressed consent of the publisher. Opinions DAVID ARKIN TALKS DISTRIBUTION STRATEGIES 10 expressed herein do not necessarily reflect the views of the MARC WILSON 16 publisher, staff or advertisers of News & Tech. The return of unsolicited manuscripts or other material cannot be guaranteed. INNOVATIVE WATERLESS Periodicals postage paid at Denver, CO, and additional mailing TECH ENHANCES QUALITY 18 DEPARTMENTS offices. Free to qualified newspaper personnel. POSTMASTER: WEBSITE DIRECTORY 28 Please send 3579 for address correction request to News & Tech, 5139 Yank Court, Arvada, CO 80002. INDUSTRY EXECS DISCUSS STATE OF PLATES 22 CLASSIFIEDS 28-34

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4 t September/October 2016 News & Tech www.newsandtech.com Photos: Community Impact Newspaper Photos: Commitment from page 5 “It’s all about readership for the advertis- ers,” Garrett said. “They don’t care if its Face- “We’re basically able to build a smaller book or billboards.” footprint and time to change plates on these The way to get the readership is to create presses,” Garrett said. “We can cut down on useful content. waste and produce a better product.” “We’re talking city budget, transportation, The product itself is the most important economic development and local business part of the process. issues — we really try to explain all that,” Gar- “We’re like David vs. Goliath and Goliath rett said. “We don’t act like we know or are the keeps getting bigger,” Garrett said. smartest in the room, we just explain and try to When he first started CIN, it felt like districts in the area we cover can be carved up be there.” Hearst, Cox and Gannett were Goliath and now, on the route level,” Garrett said. “The paper will And that is gaining the readership CIN it’s Facebook and Google. “They want to swal- be dynamic.” needs to stay in front of audiences and be at- low everything,” he said. This new Magnum Press will allow CIN to tractive to advertisers. But the hyper-local niche is incredibly un- zone dynamically, Garrett explained. Editors can “We’re also committed to quality and de- derserved by both the giant media companies make specific decisions about what content goes sign,” Garrett said. “Our readers appreciate how as well as the Internet powerhouses. to which zone, sometimes by school district and good the papers look so they keep it and it sits “The reason we bought these presses is to other times by county or regional news. on their coffee table.” compete with Facebook and Google,” Garrett said. But a commitment to honor advertisers He’s been in the newspaper business for a ‘Battle to save community’ and communities doesn’t stop at the print long time and is still excited by what a small- This high-level of personalization in print is product for Garrett. Over the summer David town newspaper can accomplish. also a boon for local businesses. Arkin, former vice president of content and “What we’re planning to do is different,” “We’re passionate about helping local busi- product development at GateHouse Media, Garrett said. “Newspapers have done different nesses thrive,” Garrett said. “Amazon is trying left the company to join Garrett and CIN as zones before, but we’re building infrastructure to beat Main Street, but Amazon isn’t showing chief content officer. Arkin received the Local and technology to zone the newspaper at the up to city council meetings, or sponsoring little Media Association Innovator of the Year award carrier route level.” league. We’re in a battle to save community.” in Atlanta in September and his work for CIN CIN will have inserting done at the carrier In Garrett’s experience, CIN’s particular has already had a big impact on the company route level, Garrett explained. brand of hyper-local journalism is attractive to — particularly with regards to sidebars, stories “Our vision is to do district reports, school advertisers. Commitment continued on page 10

News & Tech September/October 2016 u 5 www.newsandtech.com

Publisher solutions from page 6 and support. ingly social networks, messaging and media “The publisher doesn’t have to worry about consumption. have served our needs well.” a change in the editorial workflow,” Kaplan said. The trick is making the app as relevant The dashboard has drag and drop compo- Scarborough echoed the sentiment. “The to the users as possible. The Gamecock, for nents to personalize the site any way a pub- technology is easy to manage locally,” she said. example, puts the campus bus schedule on its lisher sees fit, something Scarborough and The Readers are also able to customize the app app. It also posts the crossword answers there. Gamecock have happily taken advantage of. to suit themselves. “The key is finding the relevant informa- “It’s super easy to work with,” she said. tion, what works for your audience and in your “We’ve gone through several designs and always Push notifications market,” Scarborough said. been able to customize it.” The functionality, Push notifications are a boon to publishers. The technology is also hyper aware of the Scarborough said, is turnkey once the template According to a study done by Oppolis Software, advertising needs of newspapers and serves as is in place, but also customizable. digital publications that use push notifications an ad server as well. “They are very responsive and open to cus- saw a 102 percent increase in overall down- “If you have something else though, we tomization for things the dashboard might not loads compared with publications that didn’t. If can integrate that into our ad platform,” Kaplan have,” Scarborough said. “They are quick and the publisher sets it up, with Connect Publisher said. This opens the opportunity for a variety willing to provide us with what we need and Solutions users can choose which push notifi- of different packages, including digital coupon want, they look for feedback and really know cations to receive, including sports, entertain- books, Kaplan said. their audience.” ment, breaking news, etc. Local guide functionality and points of The smartphone audience is split between “We’re looking forward to taking advantage interest are also part of the app. Publishers can apps and mobile web, and Connect Publisher of the new push notification technology,” Scar- create a map of real estate open houses or best Solution recognizes that it isn’t an either/or borough said. “Its just another tool for content happy hours in a given community, for example, proposition. delivery.” which are things that publishers can use to “We have both distribution channels,” Ka- Right now, there is a discrepancy in the monetize the app and open up revenue sources. plan said. “We try to make it as simply managed number of people who download certain apps The complete system is never finished, as possible and work with publishers to see how and the number of people who actually use said Kaplan — which is something Scarborough mobile app and mobile web can complement those apps, and it’s not easy to get people to said she appreciates about the technology. each other.” download the app in the first place. ComScore “We never give a finished product,” Kaplan The system pairs with any content man- reported that the majority of smartphone users said. “We’re constantly working to be compliant agement system that newsrooms have and Con- don’t download new apps each month, but with new software and make enhancements. nect Publisher Solution offers training the apps that are downloaded are overwhelm- Our technology is always going to work.” p

6 t September/October 2016 News & Tech www.newsandtech.com

News & Tech September/October 2016 u 7 www.newsandtech.com Content key when leveraging micropayments uBY CHRIS BENNETT CONTRIBUTING WRITER

Christian Panson will talk micropayments micropayment system used by the Free Press, follow- something where they didn’t in the past,” Panson said. with anyone who asks. He’s also willing to impart to ing exhaustive research and a lot of consideration “The larger the financial commitment and cost, the anyone the wisdom of his experience regarding what regarding how individuals interact with articles and larger the barrier to doing business.” might be a viable solution for newspapers to success- items on a web site. The micropayment system, in the mode used by fully leverage online revenue streams. Much of the work in establishing a micropay- the Free Press, charges 27 cents per article Canadian, “I take every phone call,” said Panson, vice ment system speaks to why and how people buy and which is 21 cents U.S. The barrier to entry is low. president of digital at the Winnipeg Free Press, in consume news. An all-access digital subscription is $16.99 the Canadian province of Manitoba. “People were so The value of news was easier to establish when per month Canadian/$13.16 U.S. It costs $25.42 open with me, which is not something the industry companies did not give away their product. Ideas Canadian/$19.69 U.S. for print delivery Monday has been in the past.” about making news free online, in the hopes that through Saturday and an all-access digital subscrip- News & Tech has been examining micropay- massive page views would drive advertising revenue, tion. A subscription for Sunday delivery and all- ments for the last year or so and following The Win- have proved to be bunk. access digital is $16.99 per month Canadian. nipeg Free Press. The paper is believed to be the first Panson and colleagues decided to give subscrib- An account is set-up by the user and the pay- in North American to launch a micropayment system ers something worthy of their money. Content drives ment method is verified. There are two thresholds for — in which users pay a small amount each time they the metered paywall experience and personalization payment – dollars or days. A user can set-up their a access content on a web site. is key. la carte account to refresh after so many dollars are The micropayment system is viewed as being The day the paywall launched, The Free Press exhausted or so many days are reached. more responsive to customer demand, and allows launched a new website as well. The new site brought The Free Press’ payment system is reflexive and users to digest content on an a la carte basis. with it a renewed focus on content. intuitive to costs and the content consumed. A user The payment system is yet another attempt by “We had enough content, but we weren’t getting might spend $10 on articles in 10 days, and be noti- the print journalism industry to boost sagging rev- the right content in front of the right people at the fied that a monthly subscription costs only $7 more enues, retain jobs and market content to a populace right time,” Panson said. “We do that through an and will better suit their needs. whose demands are growing in concert with mobility. elaborate mix of what editors deem is important, Panson said engagement in the Free Press’ The Free Press instituted its micropayment sys- what is performing well, what is gaining velocity.” website is increasing by every measured metric – tem in May 2015, and used MPP Global to design and At that point, the site is hopefully a news option average page views, pages visited, time spent on the launch the platform. MPP Global is an international, people are willing to pay for, but any barriers to entry site, and more. private e-commerce media and entertainment com- must be low. “A reinforcing focus is on our readers,” Panson pany based in Warrington, England. “You need to lower the barriers to entry in an said. “How can we make our product more engaging Panson played a pivotal role in developing the environment where you’re asking someone to pay for and make the product better for them?” p

8 t September/October 2016 News & Tech www.newsandtech.com

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News & Tech September/October 2016 u 9 www.newsandtech.com

Commitment from page 5 and graphics, Garrett said. Q & A: David Arkin talks Arkin’s talent found Garrett. They were both hiring designers and reporters to build their departments. Garrett connected with Arkin on Twitter and invited him to come see CIN. distribution strategies “He saw what we’re doing and had a unique set of experiences,” N&T: What are the most important N&T: What distribution trends are Garrett said. “He really believed in what we’re doing.” content distribution channels for you paying attention to right now? Community Impact Newspaper? Arkin - Social media for sure. Digital strategy Arkin - Our most important But really understanding where the Garrett said the time had come to build up CIN’s digital presence. distribution channel is our free print social traffic is coming from, whether “I’ve always had a hard time understanding how the digital game will distribution which allows us a very the news feed, a group’s page or work financially,” Garrett said. “I know the importance of it because the large reach and the ability to provide a newspaper.com story page, will reader enjoys it. I enjoy it. We have this amazing content and we’re not quality content and advertising for be very important. I do believe that doing a great job of distributing it online and telling the story.” an entire community. Digitally, social email and notifications are still, even Arkin helps CIN define its digital strategy moving forward. Already media and specifically Facebook, is by in 2016, very untapped opportuni- Arkin has helped the editorial department understand how both the print far our biggest driver, making up for ties. Publishers who do these well are and digital assets work together, Garrett told N&T. “He’s using strategies nearly 40 percent of our overall traffic. seeing really nice returns but it takes that allow us to create better print and digital content,” Garrett said. Organic has been big with Facebook more than automation. Breaking However, Garrett cautions that while it is an opportunity to add ad- but a concentrated boosted strategy news is an obvious opportunity. But ditional revenue streams, it isn’t the focus of CIN’s growth. around things to do, business and news organizations who understand To Garrett, it’s imperative that news organizations be honest with transportation content, has been very their analytics will discover that themselves and their digital approach. successful lately. I’d also mention that content that’s useful, i.e. it explains SEO and search, on the backend and “They have to own distribution in order to be successful,” Garrett something they didn’t know or didn’t better digital headlines, on the front said. “Facebook and Google and Apple own the distribution process. understand, helps them do some- end, has a very big upside because we thing or gets the reader involved with That’s why it isn’t going to work as well as the ‘digital-first’ people think.” write so much about local businesses, the brand, will be really successful in The power of the press is the press itself, according to Garrett. a category that has a lot of search ac- email and notifications. p “Newspapers don’t own that anymore,” Garrett said. “I don’t think you tivity. It’s an area we can really grow. can own it if you don’t own the press.” Finding ways to ensure that digital and print work together to en- We look forward to bringing you more with David Arkin hance content and coverage for communities and advertisers is a charge in the November/December issue of News & Tech. Garrett and his team are excited to accept. p

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What kind of reader is the chosen against using a meter in favour of a pre- around your digital offerings. most valuable one? Maybe a mium content model that embargoes certain Some membership and loyalty programs loyal print reader? Or perhaps types of content. offer something extra, like additional content a Facebook fan? A Twitter fol- Regardless of the mechanism used to or deeper access to journalists. Excitingly, oth- lower? All of the above? convert the online audience into subscribers, ers have begun to apply the learning from the Whether in print or digi- publishers must focus on building loyalty if they in-app purchasing ecosystem in games. tal, the most valuable reader want to substantially grow their membership. During WAN-IFRA’s 2016 Digital Media is clearly a loyal one. Our job According to WAN-IFRA Principal Con- Europe conference in Vienna, Styria Digital as journalists and publishers sultant, Kalle Jungkvist, there are a number of discussed its approach to a membership and is to inspire our readers to ways publishers can increase loyalty dramati- loyalty program for woman’s lifestyle magazine, come back so often and read so much that they cally. For example publishers must aim to be miss, which incorporated a dedicated app and have to pay — if only for the convenience of not first in their markets, excel at breaking news, virtual currency into the experience. searching for the same content on other sites. develop fast responses and live reporting online “We have the same problems everybody A loyal following of committed readers capabilities, start the news cycle early in the else has: declining readership, declining ad will translate into growth. Which is really what morning, always give users a reason to come sales, and an audience of young females who you need in order to make online paid content back by teasing upcoming features, focusing on aren't buying from the news stand any more, work. Some news publications are able to rely passion topics and having a good membership and who aren't willing to pay for content on- on mass reach to convert a small percentage and loyalty offering. line,” Alexis Johann, managing director of Styria through a meter. However, many regional and The concept of having a member loyalty Digital said. “Two years ago I talked to Jochen local papers have to find ways to increase the program is certainly not new, but when it Hahn [Brand Manager, at miss]. “He had some number of users that will pay out of loyalty and comes to digital, member loyalty programs great ideas and led us on a completely different convenience. Indeed, many publications that are two fold — they can reach a much greater path – social first. That was key, we decided to are thriving on paid content in Europe have percentage of subscribers than print programs start where the users were, and that was Face- can and they can create a sense of community Ben Shaw continued on page 14

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News & Tech September/October 2016 u 13 www.newsandtech.com

Ben Shaw from page 12 the same with in-app diamonds that you can they spend their days and what sorts of things earn, trade or buy. matter to them? If the team hasn’t answered book. We produced stories just for Facebook “The app is free, but after the free trial these questions, the risk of a misfire increases and began growing the community with games, period ends, we go to the people who haven't dramatically. quizzes, stories – anything that generated subscribed and say ‘What about another trial in Second, access to the core products should engagement.” return for diamonds?’ The first month costs 17 be the floor and not the pinnacle. Readers will The time honored production process for diamonds, the second time the price increases expect access and then some. Membership isn’t a magazine leads with the paper version first, to 70 diamonds, and we got a lot of people just another name for paid content, it has to be followed by re-purposing that as a web ver- that way. Say the subscription costs 200 or more. Focus on the value-adds. sion, and finally turning to social as a means 300 diamonds, and somebody has only earned Third, project teams can’t get too caught of promoting the web content. Styria turned 100 [through their interactions], we propose up in the features. There will be excellent ideas that completely on its head, leading with social, another 200 diamonds for just 20 euros.” miss that attract people to the program, but it will be then the portal content ( .at), and then the Breaking through the psychological block the community that grows around it that has magazine at the end of the process. to payment by replacing hard currency with the long-term value. “The resulting engagement rates were huge "diamonds" increased subscriptions and raised Fourth, it has to be really, really easy. Read- with users spending 10 minutes per visit and of- revenues. ers have to understand the program without a ten visiting more than once a day,” Johann said. “Once they are in the app, the users collect manual and it has to be very easy to enroll. This is all great, but the old question the diamonds and swap that into a print sub- And lastly, it is easy to forget the immense remains: How do you translate that time and scription – we had 3,000 subscriptions in the marketing power our products have in the involvement into financial return? first month, then after that maybe a further 30 community. But even with a built in marketing One part of the solution came from a percent swapped diamonds for subscriptions.” platform a membership program must be pro- unique angle. When it came to convincing miss' While not every new membership or loy- moted relentlessly. Don’t only rely on the print readers to hand over cash, without seeming to alty program launching next year will include product and website to promote it, use all avail- pay for content, the team at Styria took a lesson a virtual currency option, there are at least five able channels including social media and email. from online gaming. things that a publisher should keep in mind as Whether it is through unique content, spe- “You take a look at the Apple Store and they create a digital strategy. cial features or even digital diamonds, loyalty the apps with the highest revenues are games: First, has to be consumer-focused. Before is the key to pushing paid content online from things like Clash of Clans,” Johann said. “Those jumping into features, perks and market- a plateaued revenue tactic to a sustainable games are free, but to advance in the game you ing spend the project team has to seriously growth engine for news publishers. p can buy a package of jewels for €4.99. So we did consider their target audience’s needs. How do

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News & Tech September/October 2016 u 15 www.newsandtech.com

MARC... MY WORDS

Data key to attracting advertisers uBY MARC WILSON COLUMNIST

When I owned a weekly newspaper in Montana, billion in the category.” our town had good advertisers, including a grocery store, Fewer and fewer sales are made across the counter, and more are hardware store, travel agency, community bank, lumber made online. yard/building supply center, book store, feed store, auto The U.S. Bureau of Labor Statistics reports that non-store retail employ- parts store, outdoor equipment store, shoe store and a ment has climbed by almost 28 percent since 2005, while traditional retail clothing store. employment has climbed only 4.7 percent. Clerks in distant places are filling The manager of our largest advertiser, the grocery store, orders that once were handled over-the-counter in local communities. told me the first day we met: “You’re either the vice president There is some good news. The British firm Newsworks completed a study of advertising and marketing for this store – or you’re noth- this summer that emphasized the power of print advertisng. ing to us.” The research found that adding newspapers to a campaign increases effec- I took his message to heart, and tried to be, in effect, the vice president of tiveness by 5.7 times for financial campaigns, three times for travel, 2.8 times advertising for every one of our town’s businesses, if they’d let me. for retail, and 1.7 times for an automotive campaign. As a result, it was possible we generally had good run of site advertising, “Advertisers who want the best return on their investment should study this plus we’d carry two to six pre-printed inserts a week. The newspaper helped data. It is clear that newspaper brands boost other media as well as perform- the businesses remain healthy and vibrant. ing a powerful role in their own right. Running a campaign without newspa- Today – 25 years later — the community bank is part of a national group. pers is like trying to bake a cake without baking powder,” said Rufus Olin, CEO The travel agency, book store, hardware store, clothing store, shoe store, feed of Newsworks. store and auto parts store are all out of business. The outdoor equipment store At the recent Inland Press Association’s Group Executives Conference in moved to a nearby, bigger town. Kansas City, Lisa Haynes, partner at Inside Media Partners, said that the in- Sadly, gone also is my old weekly, the Bigfork Eagle, at least in the printed creasing stress on retailers has forced them to scrutinize their marketing and format. advertising expenditures more than ever before. I don’t blame the new owners for closing my old paper. I blame changing “While newspaper ROI is lower than other channels, preprints remain a top times. It was plenty hard to pay the bills when we had multiple good adver- incremental marketing driver,” said Haynes, a former media buyer with Kohls. tisers in town. Likely impossible when so many of our old advertisers have She urged newspaper executives to work to improve the return on investment shuttered their doors. for preprints – mostly through lower prices and better delivery techniques. My old town isn’t unique. One of my best friends in the news business esti- Another speaker at the same conference, Lisa Szals of Tactican Media, said mated that 5 percent of his advertisers had disappeared in each of the last five newspapers have a perception problem with media buyers who think newspa- years. “So what happens after 20 years?” he asks. pers are inefficient media read by a predominately older audience. Newspapers aren’t struggling so much because readers are going elsewhere “Data is the key,” Szals said. She stressed that the newspaper industry needs (although that is happening to some extent). The biggest problem is that our to do a better job of collecting data about their print and digital products, traditional advertisers are battling a tidal wave of change. sorting it, understanding it, and presenting it to increasingly stressed media Perhaps the blame should be placed on those UPS and FedEx trucks deliver- buyers. ing packages and products straight to consumers’ doorsteps. Many advertisers are stressed like never before. In an increasingly competi- It’s not just local retailers who struggle. Now, the changing times are nega- tive world, newspapers need to become more sophisticated and data-driven. tively affecting the regional shopping malls, and their anchor stores, which are They need to forget being order takers, and learn how to develop sophisti- typically strong advertisers. cated, data-driven sales programs. “Only five years ago, Macy’s apparel and accessories sales were five times They need to partner with advertisers to make enhance everyone’s chances that of Amazon, providing a wide lead in a logistically challenging product of surviving. p category that features a high exchange rate,” the New Ranking says. “By next year, Wall Street analysts estimate that Amazon will overtake Marc Wilson is CEO of TownNews.com. He can be reached at Macy’s as the largest U.S. retailer of apparel and accessories, with sales of $28 [email protected].

16 t September/October 2016 News & Tech www.newsandtech.com

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News & Tech September/October 2016 u 17 www.newsandtech.com Waterless press and plates get enhancements, upgrades uBY MARY L. VAN METER PUBLISHER & EDITOR-IN-CHIEF As the newspaper industry continues to suffer from major invest- around 200 million cylinder revolutions, although we have seen rollers ment reluctance, vendors that supply waterless press and plates have in service for considerably longer.” taken the opportunity to enhance and expand product lines and part- The new partnership will offer cost-effective options for users, nerships with the hopes of persuading printers to migrate to waterless Schmidt said. offset printing. KBA-Digital & Web in Wurzburg, Germany, an early developer of Changing waterless plate landscape the compact waterless Cortina press, has recently struck a partner- As the waterless printing market continues to evolve, plate vendors ship with Dutch technology specialist Apex International to provide Toray and Presstek have expanded product lines to accommodate coating and laser engraving for Cortina users’ anilox rollers. future waterless printing needs. Apex will provide users with reconditioned and replacement At WAN-IFRA World Publishing Expo 2016 in October in Vienna, anilox rollers, which use the new GTT, laser engraved technology. Toray showcased two new waterless newspaper plates, new water- GTT’s patented open slalom ink channel geometry lets an exact less plate chemistry and a new waterless plate processor (TWP 1250 volume of ink flow from the anilox onto the printing plate, allowing News). Toray offers two types of plates for the KBA Cortina. The first the user to print finer screens and solids on the same ink station. The — WA plate — replaces the MXX plates and delivers a slightly higher patented inner body of the double-walled Cortina anilox roller will resolution and more print-run stability than the MXX plates did. The continue to be manufactured by KBA. new WB plate was engineered especially for higher resolutions like the KBA’s Cortina web offset presses are installed in twenty printing FM screen. locations with a total of 86 towers and 688 printing units. “There are The plates are manufactured in the Toray factory in the Czech newspaper houses who prefer waterless technology given its high Republic using a similar production process as the one used in Japan print quality, the ecological and economic benefits and its suitability but modified to meet the specific needs of newspaper and semi-com- for external commercial print jobs in particular,” said Klaus Schmidt, mercial production. director of marketing and corporate communications for Koenig & “These new Toray waterless products are designed to enable Bauer AG. “We estimate the lifetime of a Cortina anilox roller to be Waterless press and plates continued on page 20

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News & Tech September/October 2016 u 19 www.newsandtech.com

Waterless press and plates from page 18 coldest production to cost-effectively produce high-quality commercial ap- plications with a reduced environmental footprint,” said Mitsunori Hayashi, general manager of Toray’s Graphics Division, in the Czech Republic. Toray will continue to invest in plate technologies as there is suf- ficient market demand, Hayashi said. Waterless printing gives newspa- per printers the type of quality needed to augment newspaper printing with semi-commercial applications, he said. “Our focus with these customers is more on what we can help them do on a broader scale with their Cortina press, and less specifically on newspapers,” Hayashi said. “Waterless plates can work with a few adapta- tions to conventional coldset presses, however, press cooling is required.” Since the first Cortina press was installed in 2005 at printer Rodi Rotatiedruk in Broek op Langedijk, the Netherlands, Toray has been involved and has continuously pushed innovation. The latest plates represent the next generation of waterless offset plates, offering even higher durability and enhanced resolution for top quality semi-commercial production, Hayashi said. “It is preferable to use Toray chemistry and processors, but there are other suppliers of waterless plate chemistry and waterless plate processors that will also function,” Hayashi said. The plate cost compared to standard lithographic violet or thermal plates is higher, Hayashi explained, but it is important to consider the whole picture when calculating total cost of operation. According to Hayashi, waterless coldset printing on the Cortina press allows the printer to achieve near heatset quality and offers the coldset printer far better press utilization, contributing to the cost effectiveness of waterless offset. Run lengths are similar to tradional newspaper plates, he said. “The biggest challenge is to change newspaper printers’ mindset,” Hayashi said. While newspaper printers are traditionally a conservative bunch, they are currently faced with reduced newspaper circulation rates. The trend has been to focus on individual cost-cutting components rather than innovation, Hayashi said. “So long as they are obliged to provide a printed edition of the newspaper, this behavior is likely to only delay their demise somewhat, not ensuring long term sustainability,” Hayashi said. Waterless offset is a new way of looking at printing, he said. Some Toray customers are bucking the general trend of the newspaper industry and are experi- encing increased demands by offering new formats with exceptional quality on improved paper stock. “The waterless users are benefiting from an eco-friendly process with reduced waste and a cleaner pressroom free of ink fog and harm- ful press chemicals,” Hayashi said. “Waterless users enjoy a boost to both printed and corporate image.”

The biggest benefits waterless users will notice, according to Hayashi:

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20 t September/October 2016 News & Tech www.newsandtech.com

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Look to visit Toray, KBA and Presstek at upcoming trade shows. Photo: KBA

Inking unit Photo

News & Tech September/October 2016 u 21 www.newsandtech.com

The state of plates BY MARY L. VAN METER PUBLISHER & EDITOR-IN-CHIEF u

There is no doubt in any of our minds that there is less demand for print is still viable. News & Tech asked five successful plate supplier executives to share newspapers than there used to be. As of March 2016, graphic arts supplies ship- their thoughts and plans. Dave Carey, senior product marketing manager for ments dropped 10.3 percent year-over-year. Some industry forecasts call for a Agfa Graphics; Lane Palmer, vice president of corporate accounts, newspapers continued decline of five percent or more per annum through 2020. In addition, for FujiFilm North America; Nicholas Rangel, public relations manager for PEW Research Center’s State of the News Media report from June 2016 stated that Kodak; Ralph Jenkins, worldwide director of sales and marketing for Presstek news circulation was down 7 percent in 2015 with ad revenues down 8 percent. and Steve Mattingly, senior vice president of Southern Lithoplate talked with us But while these numbers are dismal and expected to get worse, the industry about how they are succeeding and planning for an uncertain future.

N&T: How is your company shape of markets we are com- applications, NuVio no pre-heat N&T: How is your company adapting to this rapidly mitted to serving, which cer- for violet CTP systems and Za- adapting to the movement from shrinking market? tainly includes the news media hara no-chemistry for waterless print to digital/mobile and si- segment. New product technol- printing applications. multaneously supporting print, Carey: Agfa has a long ogy introductions that improve which remains the profit core and streamline the production Mattingly: SLP continues reputation of providing the com- for newspapers? mercial and newspaper sectors process is our approach to gain its longstanding commitment to market share in a declining mar- print: We are “core-dedicated- with offset solutions that deliver Carey: In order to stimulate ket. Product life cycles are being all-in” to providing quality, outstanding value. Agfa remains the symbiosis between printed considered over a shorter term, affordable, best-in-class, current committed to both markets, content and its re-purposing into but our long-term commitment lithoplate technology along with developing cleaner and cost- the online, digital and mobile to providing true solutions to this certified, professional service, effective solutions that are easier realm, Agfa Graphics developed market is unchanged. support and consulting for the to operate and maintain, both for Eversify, software that stimulates print market. This commitment chemistry-free and for conven- the distribution of captivating Rangel: Kodak’s plate is substantiated by our recent tional plate systems. We call this multi-platform content towards business over the past year has investments, including: approach ECO3. To demonstrate readers. Implementing the seen stable volumes. Our plates’ Liberty NXP, a true thermal our continued commitment, Agfa solution has helped numerous price decline is in the single no-process printing plate. announced its next generation publishers worldwide to get read- digits, tracking lower than the The new market leading violet chemistry free plate, N95- ers engaged, to enhance their rest of the U.S. market, and we’re thermal CTP CRON-ECRM, exclu- VCF, which offers newspapers loyalty towards the publisher making up for profitability with sively from SLP. longer run length, faster roll up, and to develop and measure improved manufacturing pro- SLP’s acquisition of Konica and superior UV resistance. Com- targeted advertising campaigns. ductivity. The market for print- Minolta and American Litho’s bined with our industry leading This content-publishing software ing plates in the U.S. is still very North American lithoplate and violet platesetter solution — the solution can be integrated in large, and we are confident that technology portfolio to comple- Advantage N — newspapers can any editorial, content manage- it will continue to be a significant ment prior acquisitions of DuPont truly enjoy low cost of owner- ment system or layout system market in the future. In fact, Imperial, Citiplate and 3M/Ima- ship without sacrificing produc- based on InDesign. The software Kodak is actively moving plate tion. tivity, consistency, ecology or service allows publishers to push production for the U.S. market to The recently completed convenience. Our innovation content on a number of different our plant in Columbus, Georgia, significant capital investments in does not stop there. Agfa's new platforms and delivers diversified and we recently invested in a both our NC and MI manufactur- thermal DoP plate, Azura TE, content streaming in a variety of new plate manufacturing line at ing plants to meet the demand offers the benefits of direct on fully automated ways to a wide that plant, dedicated to satisfy- for no-process printing plates. press for short run applications. range of devices (smartphones, ing the growing U.S. demand for The launching of SLP It's outstanding image contrast, tablets) and websites. full daylight resistance (up to 24 SONORA Process Free Plates. Solutions, led by industry vet- eran Gary Blakeley. A prepress/ hours before and after imag- Palmer: Like most other Jenkins: Despite the fact pressroom-to-dock consultancy ing) and fast make-ready make print segments we serve, the overall market segment is for printers, with a revenue- it a leading choice in today's newspaper business today shrinking, Presstek is focusing generation platform that provides market. Agfa's newest thermal is adapting to digital media on the growth segments within sales training for integrated print plate, Energy Elite Eco, delivers alternatives and new platforms. the market. High performance, and online support, along with an on the benefits of sustainable We understand that print runs eco-friendly plate technology EHS/OSHA advisory service. innovation, lowering the cost of and circulations will decline, in particular is steadily grow- We also listen very closely to ownership without compromising and consolidations will acceler- ing. Presstek is well positioned our customers, from our CEO to on press performance. ate, however we are committed with GemPlate and Gem NewZ, the street and by having just sur- to providing offset, flexo plates Thermal Develop on Press plate veyed 2,200 customers for their Palmer: As we have done and pressroom solutions for the products, Nytro and Nytro NewZ print-centric needs for the future. several times in several markets, newspaper, publication, book, washout solution plate products Remember, SLP is All-In. Fujifilm aligns our product and commercial and packaging offering higher durability for UV service portfolio with the size and printers we serve for as long it is

22 t September/October 2016 News & Tech www.newsandtech.com

mutually beneficial. tion of print and online/mobile Palmer: On a global basis, run lengths and image quality. In terms of digital production in the publishing space with “25 both violet and thermal offset Presstek is focusing on growth options, Fujifilm has a proven Ways to Improve your Print Prod- plate technologies receive segments and directing R&D and track record of bringing digital ucts in 2016,” a compendium of significant consideration for our marketing efforts accordingly. solutions to processes that were solid practices, published at the development efforts and we are With the large amount of previously analog, in industry MEGA Conference and available committed to provide best-of- print consolidation in North verticals ranging from photog- at slp.com. We see year-over-year class solutions. Fujifilm is a America we’ve already seen, raphy to medical to printing and growth by many customers that global manufacturer, and as a re- with several more thousand publishing. Our commitment to are providing fully integrated sult, we consider the product and estimated to close or consolidate digital imaging is measured in de- marketing communications with technology needs of the world- between 2016 and 2020, there cades, staring with our 1962 joint print at the core, complemented wide market. Products/technolo- is and/or will be a virtual abun- venture with Xerox, to consumer by online, mobile, event market- gies designed for one market dance of pre-owned hardware digital cameras in the 1980s to ing, etc. can be adapted and deployed in in the market. the introduction of the Digital Ink another market. Our commitment Jet J Press 720 in 2008. and approach to R&D remains Mattingly: Our company strong — we consistently invest manufactures, services and sup- Rangel: Our commitment N&T: Thermal printing plates billions of dollars each year into ports a full array of both thermal is to print and to our customers. represent nearly 80 percent developing technologies to sup- and violet technology in litho- Our solutions maximize efficien- of the printing plate volume in port the needs of rapidly chang- plates and CTP hardware. This cies both in prepress and in the North America, a percentage ing markets. year the conversion to thermal pressroom, ultimately saving that’s rising. What does this no-process has been very fast newspapers money and helping Rangel: Kodak has been a paced with a growing momentum mean for your company? maintain the sustainability of leader in thermal plate innova- of violet users recapitalizing and print. In addition, because print tion ever since we were the first converting from violet to thermal Carey: Agfa is a leader in quality is more important in the to commercialize a thermal plate no-process. SLP will continue to offset plate innovation. While Agfa newspaper industry than ever over 20 years ago. We were also fully support both technologies. continues to advance its violet before, both to keep newspaper first to introduce a commercially However, it is clear that thermal chemistry-free offering, it’s de- readers engaged and to make successful process-free ther- no-process is the dominant plate veloping cleaner and even more it possible to expand to com- mal plate, as well as first with of choice, especially since it re- cost-effective thermal solutions mercial print applications for a process-free plate targeted quires no post-imaging pre-treat- that are easier to use. Twelve increased revenue, we offer specifically for the newspaper ment at all. It quickly and easily years of innovation have made solutions that enable the high market. Therefore, we are very develops right on press. Azura the number one selling quality newspapers need to pleased, although not surprised, processless plate in the industry. adapt to the demanding needs that thermal is the technology Azura is stabile, easy to use and of today’s market. of choice in North America. This sustainable. Our latest addi- market acceptance pushes us N&T: What is it about your tion to the Azura chemistry-free Jenkins: Presstek sup- to continue to develop thermal family, Azura TE, also provides prepress hardware offering that ports traditional and newspaper technology and introduce new the benefits of DoP for short run justifies buying new vs. eBay? printers by removing steps in the thermal plates to the market, applications. Outstanding image print production process help- such as the ELECTRA MAX Ther- contrast, full daylight resistance Carey: New equipment ing to reduce costs and increase mal Plate and the SONORA UV (up to 24 hours before and after from Agfa Graphics is more productivity. In addition, Presstek Process Free Plate. imaging) and fast make-ready reliable, more productive and offers DI digital offset presses, In addition, Kodak just in- make it a leading choice. How- more profitable. The difference systems that allow printers to vested in our new low-chem Libra ever, one plate cannot satisfy the in price between new and used be more competitive in a market plate, which was specifically de- needs of the entire market. That’s equipment can often be negated that continually demands faster signed for the newspaper market why Agfa offers a large assort- by the increased cost to service turnaround time and shorter and we expect it to open up new ment of thermal offset plate tech- used hardware. As technology press runs at lower operating opportunities in the nology addressing the various changes, the overall lifetime of costs while maintaining an eco- violet space. needs of today’s commercial and equipment becomes shorter friendly footprint. newspaper printers. Agfa’s newest and parts become increasingly The current and fully com- Jenkins: This outlook sup- thermal plate, Energy Elite Eco, difficult to source. By investing mercially available eco-friendly ports Presstek’s move to offer a delivers on the benefits of sustain- in used equipment, a buyer may lithoplate market in North Ameri- wide range of eco-friendly ther- able innovation, lowering the cost face “end of life” issues far soon- ca has narrowed down to thermal mal plates, which include Gem- of ownership without compromis- er than with new equipment, thus no process and violet pre-finish/ Plate, GemPlate NewZ, Zahara ing on press performance. Agfa is starting the cycle of investing gum “chemfree.” and Zahara NewZ. With this port- a leader in digital plate innovation, in more equipment faster than folio, Presstek is well positioned offering the broadest assortment would otherwise be required. Mattingly: SLP recently to meet both current and future of digital offset plates in the indus- collaborated with Creative Circle, market demands. These plates try. You can expect more advance- Virtanza consulting, and Mark combine thermal technology with ment in offset plate technology Stange LLC to help our news environmentally friendly attri- from Agfa in the future. partners maximize the integra- butes, yielding industry-leading State of plates continued on page 26

News & Tech September/October 2016 u 23 www.newsandtech.com Newspaper Solutions, LLC

Stacker TS800

Efficiency Features Flexibility in Focus The TS800 stacker is devel- The TS800 stacker can either oped and designed for gentle work as a stand-alone stacker handling of newspapers in or in a system together with combination with reliability, others. Due to its high capacity, safety and high bundle quality. the TS800 stacker can produce In addition, a bundle catching programmed bundles down and pressing device is stan- to a single copy at full press dard to improve the bundle speed. It is user-friendly, easy to quality by squeezing air out of maintain and is easy to adjust the bundle. between different formats. Doug Gibson, Newspaper Solutions 937-694-9370 or DougNSIparts.com www.NSiparts.com COLDSET to HEATSET Web Printing in a SNAP!! $$$ NEW REVENUE OPPORTUNITY $$$ Compact Hybrid Web Drying System

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News & Tech September/October 2016 u 25 www.newsandtech.com

State of Plates from page 23 equipment in the market, compa- performance and peace of mind. another wave of print site con- nies that consolidate are looking These bundle packages include solidation during the next several Palmer: Like any capital for ways to boost productivity. hardware, software, plates and years. This will intensify the new investment decision, the new vs. Kodak now builds CTP devices services. The bundles offer huge vs. pre-owned and/or used used analysis typically yields an that can replace two or three savings to our customers and are hardware quandary. That being “It depends” answer. older platesetters and provide unavailable in the used said, CTP for newspapers is now Does the customer prefer to even better productivity. Our market space. more than a decade old. A good buy reliable, new, fully warrantied CTP business actually grew last In addition to this, Presstek portion of the used market is at, equipment that has predictable year in the U.S. and Canada as specializes in re-manufacturing or past end of life and therefore availability, spare parts sup- compared to 2014 and is on track products. A re-manufactured not suitable for re-commissioning port, service life and low total to grow again this year. press could cost less than 50 or refurbishing. Hence, SLP has cost of ownership? Another key The older, used equipment percent of the brand-new price, introduced the affordable CRON- benefit of this option is that the often finds its way into smaller and the technology boasts far ECRM thermal CTP with a three- equipment can be tailored in a print shops that might not be superior quality to second-hand year, stem to stern warranty, configuration to meet the needs able to justify a new CTP device, purchases. All of Presstek’s including consumable parts. SLP of a specific application. which is good news both for re-manufactured systems also provides a 24/7/365 Tech Hotline On the other hand, the small business and the environ- come with brand-new warranties and a comprehensive nation-wide pre-owned marketplace may ment, because the equipment and contract offerings. Fantastic field service and support infra- provide a lower price point. If a now has a longer usable life. aftercare is a further reason to structure for the newspaper print property has the luxury of time, make purchases with Presstek. market. Our “new” solution mini- only needs a limited quantity of Jenkins: Presstek offers mizes the cost of recapitalization, equipment, is flexible in terms of a wide range of CTP systems Mattingly: I recently enjoyed covers a full three-year window configuration and understands solutions in four up, eight up, and the privilege to actively co-chair on parts cost, and delivers the the limitations of used equip- VLF formats. This wide product NPES/PRIMIR’s recent research most current technology avail- ment, then this might be an portfolio is competitively priced project and its published result: able. Bottom line: lower costs, acceptable option. and designed to meet the needs “The Future of Print in the USA,” better print, virtual “lights-out” of commercial and newspa- compiled by The Economist prepress and much less worry. p Rangel: While it is true that per printers. What makes the Intelligence Unit. Additional closures and consolidations do Presstek solution unique is that conversations with Dr. Joe Webb increase the volume of used our packages offer guaranteed from whattheythink.com, confirm

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uIndustry Updates People ...... 38 News you may have missed ...... 39-40 In brief ...... 41 uVendor Announcements ICanon/Newzware ...... 42 Q.I. Press Controls ...... 43 EAE ...... 44 Flint ...... 45-46 uMarketing Partners Pressreader ...... 47 uIndustry Digital-native millennials ...... 48

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News & Tech September/October 2016 u 37 Industry Updates

Joseph Kahn was named managing editor for The New uPeople York Times. He was previously an assistant editor for In- ternational. Dean Baquet, executive editor of NYT, retired the managing editor position in 2014, but he reinstated the Jim Friedlich was named executive director of The In- position because his job had grown “really large,” accord- stitute for Journalism in New Media. He is the first execu- ing to the paper. tive director of the organization created by H.F. “Gerry” Lenfest. Friedlich was previously founder and president Tim Ross was hired as a reporter for Bloomberg’s U.K. of Empirical Media Advisors, which Lenfest acquired and government team. He was previously a reporter at The donated to The Institute for Journalism in New Media. Telegraph.

Philip Allen was named managing director for Eidos- Marie Claire promoted Wanyi Jiang to design director. Media’s London-based subsidiary. He takes over from the She was previously art director. previous UK director, Patrick Mawhood. Arianna Huffington resigned her position as editor-in- Ishmet Davidson was named general manager of Me- chief and president of Huffington Post. She will focus her dia24’s consolidated print media division. He was previ- time on health and wellness start-up Thrive Global. ously general manager of the news division. Todd Sears was named publisher of Illinois papers The Joel Quadracci, Quad/Graphics chairman, president State Journal-Register in Springfield and the Lincoln Cou- and CEO, received the Idealliance 56th annual Walter E. rier. He is currently the vice president of advertising and Soderstrom Award. The award is presented each year in revenue at The Richmond-Times Dispatch in Richmond, recognition of outstanding contributions and service to Virginia. the graphic communications industry. Hearst Magazines UK promoted Duncan Chater to chief Matthew Marden was named style director of Esquire. revenue officer. He is currently publishing director of Marden was previously a freelance stylist for editorial and Cosmopolitan, Red and Esquire. commercial clients. Eugene Jackson was named publisher of the Daily Jour- Kim Guthrie was promoted to president of Cox Media nal in Park Hills, Missouri. He was previously director of Group. She replaces Bill Hoffman, who will retire at advertising for the Hearst Connecticut Media Group. the end of the year. Guthrie currently serves as executive vice president of national ad platforms and president of CoxReps.

Bill Church was promoted to senior vice president of news at GateHouse Media. He was previously executive editor of the Sarasota (Florida) Herald-Tribune.

38 t September/October 2016 News & Tech www.newsandtech.com Industry Updates

Nashville hyper-local media firms uNews you may have missed merge Nashville–based hyper-local media companies Home Page Media GateHouse buys Missouri paper Group and Source Local Media have merged and rebranded as BIGR- media. GateHouse Media acquired the Columbia (Missouri) Daily Following a three-month period under an interim operating Tribune from brother/sister team Andy Waters and Elizabeth Reifert. agreement, the combined operations yielded a 30 percent revenue Terms of the deal were not disclosed. increase. The Waters family purchased the paper in 1905. “We had a very strong sense that we could do much more to- “They (GateHouse Media) have told us over and over again, and gether than when we were apart,” said Steven Ludwig, co-founder of we believe, that they have a plan for being successful in the future Source Local Media. “And we’ve captured almost all of the potential and that plan includes doing quality journalism, having commitment benefits we expected, plus a few more unforeseen.” to the employees here and a commitment to the community, and we expect that to continue,” said Waters. The some-200 current Tribune employees, except Publisher Vicki Manroland moves Uniset press Russell and President Andy Waters, will keep their jobs in the transi- in Warsaw tion to new ownership, the paper reported. ZPR Media purchased a 20-year-old Uniset newspaper press from Hank Waters will continue to write daily editorials as he has done Polskapresse/Multico. since 1966. The company contracted manroland web systems to relocate the “We invested in the Tribune because we believe in Columbia, Mis- newspaper press from one plant to the other in Warsaw, Poland. For souri’s future,” said Jason Taylor, president of GateHouse’s Western Divi- the move, the press, with five printing towers, six reel splicers, two sion. “We believe in the newspaper, we believe in its people and we are folders and a quarter fold, required complete disassembly and reas- excited that by leveraging the national resources of GateHouse Media, sembly as well as electrical start-up and first production, including all we can take this local company to greater heights than ever before.” electronic switching systems and control consoles. “The relocation was strenuous for everyone involved. Everyone Brothers purchase Washington daily had to perform well,” said Tomasz Szakiel, managing director of ZPR Brothers Lloyd Mullen and J. Louis Mullen purchased The Port Media. “The project teams cooperated perfectly, which made the Townsend & Jefferson County Leader in Washington from Scott record assembly time of eight weeks possible.” Wilson and Jennifer James-Wilson. The Wilsons were co-owners and publishers of the paper for nearly 27 years. The Mullens’ purchase of NYT to boost comments section the Leader keeps the paper locally owned and operated. The New York Times partnered with Jigsaw to improve and ex- “My family has always found the best way to serve our readers is pand its comments section. to give voice to the community,” said Lloyd Mullen, a second-gener- Jigsaw, a technology incubator at Google-parent Alphabet, will ation newspaperman. “Completely local, completely self-driven and enable NYT to expand comments to more articles on the paper’s web- independent.” site and also increase the speed at which comments are reviewed. The Leader has a 6,500 paid circulation weekly, a daily news Currently the NYT comments section is managed by a team of 14 website, a monthly real estate tabloid and various other monthly moderators who manually review some 11,000 comments each day. magazines published in partnership with the county’s chamber of Commenting is available on 10 percent of articles. commerce, area school districts and community groups. Jigsaw, which creates machine learning algorithms, will work with NYT to create modules that can assess fresh comments in real time. Toronto Star launches coffee service Both companies plan to open source the models and software. The Toronto Star launched coffee delivery service Headline Cof- “Maintaining a civil and thoughtful comments section is no easy fee this month. The new subscription service delivers a fair trade cof- undertaking, as evidenced by the number of publishers who have fee from a different part of the world every month to subscribers. shut down their comment capabilities in recent years,” said Kinsey For $20 per month, readers can have ethically sourced coffee, Wilson, editor of innovation and strategy and executive vice president ground or whole bean, delivered to their homes. of product and technology for NYT. “But The Times has been and will “Innovation in the media industry is critical to our success,” said continue to be dedicated to providing our readers with a safe online a press release from the Star. “We will take advantage of our content community to discuss the most important issues.” capabilities, subscription expertise and customer service infrastruc- ture to launch Headline Coffee.” News continued on page 40

News & Tech September/October 2016 u 39 Industry Updates

News from page 39 BandLab was founded by Kuok Meng Ru, son of agribusiness bil- lionaire Kuok Khoon Hong, NPR said. “What has happened in the last 49 years has already shown that Orange County Register Rolling Stone is more than a brand to people,” said Kuok. “It is now our moving headquarters shared responsibility to take it into the future.” The Orange County Register is moving its headquarters to Ana- heim in March, according to the paper. The paper’s current home on News Media Alliance joins Coalition Grand Avenue is owned by local developer Mike Harrah. for Better Ads While the newsroom and business staff will relocate to 2190 A new initiative of international trade associations and companies Towne Center Place, printing will continue through April 2017 at the involved in online media has formed to “improve consumers’ experi- Santa Ana plant owned by Harrah. The Register will eventually move ence with online advertising.” The Coalition for Better Ads aims to printing to plants in Riverside and on Lewis Street in Anaheim. leverage consumer insights and cross-industry expertise to develop “The Register’s new business office will have a modern environ- and implement new global standards for online advertising, according ment that inspires creative thinking and innovation,” said Ron Hasse, to a press release. publisher of the Orange County Register. “We will be located in an area “As news organizations that provide high-quality and trusted con- within Anaheim that continues to emerge as a hub of commerce and tent across all digital and mobile platforms, we look forward to work- entertainment.” ing with our partners in this Coalition to make sure that ads around The new space will be updated with technological and communi- our content are of high-quality and in line with our customers’ prefer- cations improvements and a work environment that better reflects the ences,” said David Chavern, president and CEO, News Media Alliance. culture of the organization, Hasse said. Founding members and supporters of the coalition include the Digital First Media bought the paper out of bankruptcy in March American Association of Advertising Agencies, the Association of and sold the print facility and nearby vacant land to Harrah. National Advertisers, BVDW Germany, Digital Content Next, European Publishers Council, Google, The Washington Post and the World Fed- Gawker Media rebranded as Gizmodo eration of Advertisers, among others. Media Group Job cuts at New Jersey Media Group Univision Communications has rebranded Gawker Media as Giz- New Jersey Media Group is restructuring for a new vision that is modo Media Group. The newly branded media company will operate causing job losses across the entire operation, according to NorthJer- as a unit within Fusion Media Group. sey.com. The group will include Gizmodo, Jalopnik, Jezebel, Deadspin, Life- These changes come on the heels of the recent acquisition by Gan- hacker and Kotaku. nett in July. “Considering UCI is not operating Gawker.com, the decision was NorthJersey.com reported that “426 employees are to receive notic- made to rename the unit the Gizmodo Media Group,” said David Ford, es required by New Jersey state law when mass layoffs are imminent.” spokesman for Fusion Media Group. “It was a nod to the company’s According to Tom Donovan, Northeast regional president of Gannett history, as Gizmodo was actually launched by Nick Denton prior to East Group, about half of those employees are expected to become part launching Gawker.com.” of the group in news and advertising roles. The rest will see their jobs Raju Narisetti was named the first CEO of Gizmodo Media Group. end in mid-November, according to NorthJersey.com. Univision acquired the assets of Gawker Media in August for some $135 million in a bankruptcy auction. Rolling Stone founder selling minority share Jann Wenner, founder of Rolling Stone, is selling a minority share of the magazine to a Singapore-based social media entrepreneur, ac- cording to NPR. Wenner will sell some 49 percent of Rolling Stone and its digital assets to BandLab Technologies — a social networking site for musi- cians and fans. The sale does not include parent company Wenner Media and Wenner will retain control of the magazine, NPR reported.

40 t September/October 2016 News & Tech www.newsandtech.com Industry Updates

uIn brief Wave2 Media Solutions LLC changed its name to iP- ublish Media Solutions LLC. The name better represents the company’s focus on solutions that allow advertisers to HP has introduced four 30-inch HP PageWide Web Press- self-publish. The company’s new website is www.ipublish- es with high definition nozzle architecture technology and media.com. Graph Expo 2016. The New York Times debuted a Spanish-language app The New York Daily News will roll out SendtoNews’ sports dubbed NYT en Español. The app is part of NYT’s news video content on its website, www.nydailynews.com. app for Android and features all the content available on the Spanish-language website The New York Times en Espa- Verizon and Hearst have created a joint venture titled ñol. Meantime, the paper published its latest VR film “The Complex Networks. The focus for the programming is to be Modern Games,” highlighting some of the most unforget- aimed towards millennial males. They have launched two table moments in Olympic history. networks titled ratedred.com (for red state conservative millennials) and Seriously TV, a news-comedy channel that Facebook changed its algorithm to ensure headlines takes inspiration from other late-night comedy fare. deemed, "clickbait would appear less frequently in users feeds. Headlines hat withhold or distort information are The Huffington Post partnered with Media24, a South classified as clickbait, according to Facebook. Africa-based media company, to launch HuffPost South Africa. The site is expected to launch in November.

The Texas Tribune, Quartz, AJ+ Digital News Publishing and The New York Times all received a General Excellence Award at the 2016 Online Journalism Awards. The Orlando Sentinel and The Intercept’s “Drone Papers” won the Uni- versity of Florida Awards for Investigative Data Journalism.

ProImage will introduce the latest generation of its Work- flow solution, NewsWay-X, at Graph Expo. The solution fea- tures a single, integrated user interface and has a HTML5 web client. For more on NewsWay-X and Graph Expo, look for the September/October edition of News & Tech. www. new-proimage.com

Gannett Co. completed the acquisition of ReachLocal. The company announced in June that it had entered into negotiations to acquire the online local marketing firm for $156 million.

News & Tech September/October 2016 u 41 Vendor Announcement

uNewzware www.newzware.com

42 t September/October 2016 News & Tech www.newsandtech.com Vendor Announcement

uQ.I. Press Controls www.qipc.com

I AM. . . EVERYTHING www.qipc.com By always acting in the centre of all developments, Q.I. Press Controls is able to continuously offer innovative solutions. With many years of long proven expertise in the web-offset printing industry, QIPC now also makes its way into the digital – and packaging print market with the all new IBS-100.

With digital printing gaining ground in the newspaper and magazine printing industry as well, QIPC can now be your partner in an even more comprehensive way.

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About Q.I. Press Controls: Q.I. Press Controls develops and delivers innovative, high quality optical measure and control systems. We are globally active in the newspaper and magazine printing industry. Our total solutions are supported by a worldwide service network. These reliable systems are proven in the market of existing and new printing presses and offer our customers structural better results.

I am here… for you

For more information: www.qipc.com

News & Tech September/October 2016 u 43 Vendor Announcement

uEAE www.eae.com EAE Retrofit The economical alternative

Modernize, Optimize, Retrofit www.eae.com

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$ERXW($((QJLQHHULQJ$XWRPDWLRQ(OHFWURQLFV*PE+ The Ahrensburg-based company is active in graphic industries, automation solutions and automation technology. The company, founded in 1962 by Richard Ewert, is the leading supplier of controls, automation solutions and software for newspaper printers. EAE’s solutions are being used in all areas of a newspaper printing plant – from pre press to the mailroom. Worldwide more than 550 newspaper printing plants are using EAE’s control systems to produce more than 125 million newspapers each day.

For more information on EAE please visit: www.eae.com

44 t September/October 2016 News & Tech www.newsandtech.com Vendor Announcement

Creates Best-in-class Coldset Fountain Solutions

& Brings newspaper print quality to new levels & Includes OEM-certified options




& Available for multiple dampening systems

Flint Group scientists have brought fountain solution per- formance to new heights. They’ve developed a proprietary technology that is now available in two Varn® Newsline founts in North America. Also benefiting from the new technology is Varn® Newsline New to the line-up is Varn Newsline 550 fountain solution. 435NT. This upgraded version of Newsline 435 offers the It provides superb cleaning and protection of the non-image quality and consistency of the original product with two valu- areas of the plates and blankets. Hour after hour, even un- able improvements: OEM approval plus powerful cleaning der the lowest-possible water settings, Newsline 550 keeps that matches the Newsline 550 fount. the press running clean and yields significantly better print quality compared to other coldset founts. “For coldset printers in need of OEM-approved consum- ables, there is no better option than Varn Newsline 435NT,” Varn Newsline 550 can be a differentiator in other ways as says Greg Yoder, Business Director Pressroom Chemicals well. “This exclusive design can limit the total cost of print,” for Flint Group North America. “In today’s tough news sector, says John Fatigato, Director of Technology, Chemical Prod- this gives customers an important competitive advantage.” ucts Division. According to Mr. Fatigato, Varn Newsline 550 founts help printers come up to color faster with less foun- Printers can use Varn® Newsline 550 and 435NT founts tain solution, less waste and less time. The superior clean on spray bar dampening systems, or select 550 Turbo and also helps limit downtime dedicated to cleaning, and the 435NT Turbo versions for turbo, brush and conventional anti-corrosive formula helps decrease maintenance needs. dampening systems. ‰

Rely on Flint Group for all your pressroom needs. Inks, blankets, chemicals & more www.flintgrp.com | [email protected] | +1 734 781 4600

News & Tech September/October 2016 u 45 Vendor Announcement

Shows Progress, Dedication

% Details the group’s strong sustainability performance over the last several years




% Includes comprehensive economic, social and environmental data

“Sustainability defines the way we conduct our business and interact with customers, colleagues, shareholders, sup- pliers and the communities where we operate,” says An- toine Fady, CEO Flint Group. “Our sustainable vision, strate- gic objectives and core values are integrated into all of our policies, procedures, processes and operations that make us the company we are today.”

He continues, “At Flint Group we believe that applying this commitment and approach to sustainability is simply smart business practice – a fundamental driver to long-term share- holder value and the delivery of a vibrant, successful busi- ness. As companies increasingly embed sustainable philos- ophies and practices into their businesses, they can rely on Jan Paul van der Velde, SVP Procurement, Sustainability, IT Flint Group to be a strong link in that sustainability chain.” and Regulatory comments, “I’m proud of the progress that we continue to make year on year. In publishing our 2015 Flint Group’s 2015 Sustainability Report report, Flint Group has been able to look deeper into our so- is available for all: cial and environmental activities enabling us to continue to raise the bar for sustainability within the industry. We have upgraded our compliance process and policies, improved our systems and tools and looked closer at the way we work with our suppliers.”

“The 2015 report,” Mr. van der Velde notes, “also highlights Flint Group teams and people who have really made a differ- ence in the world around us—from emergency help in the midst of crisis to long-term projects where the skills and expertise of our employees continue to make telling con- tributions to the communities where we live and work.” ‰ Inks, blankets, chemicals & more www.flintgrp.com | [email protected] | +1 734 781 4600

46 t September/October 2016 News & Tech www.newsandtech.com Marketing Partner

A Global Content Distribution Solution Across All Platforms

ToJoin learn PressReader more: today! www.pressreader.com [email protected] about.pressreader.com

News & Tech September/October 2016 u 47 Industry

Digital-native Millennials embrace ‘traditional’ media outlets uBY BEATRIZ VIEIRA COMSCORE

As the first true digital natives, Millennials’ online ● News/information sites reached almost all Millennials behaviour has been a source of fascination across the online in the UK, with 94% reach in August 2016. globe, the UK being no exception. In many ways, they embrace modernity – 80% of UK Millennials access news/ ● Millennials spend an average of 69 hours per month in information content through mobile devices, exclusively the category across multiple platforms, and on mobile or combined with desktop. The category is the 9th largest they spend the most minutes per visitor when com- in reach amongst the total Millennial audience online, but pared to all other demographics. 6th largest on mobile. Interestingly, comScore research reveals that their ● 'Traditional' media outlets such as the Telegraph, the digital preferences do contain traditional leanings, partic- Guardian and Daily Mail have a higher reach amongst ularly when it comes to their media choices, with powerful Millennials than amongst the total UK digital population. implications for both media owners and brands wishing to target this audience. ● Millennials account for 36% of the total digital audience in the news/information category and the majority are Some key findings: multi-platform users. ● On desktop, Millennials are responsible for 25% of the total time spent in the news/information category while ● Among Millennials, those between the ages of 25 and 34 they are responsible for half of the time spent in the use mobile as their key device when accessing the cat- category on mobile devices during August 2016. egory – 94% are mobile-only or multi-platform users.

48 t September/October 2016 News & Tech www.newsandtech.com Help Wanted

Journeyman Maintenance Electrician - The Seattle Journey Level Machinist- The Seattle Times Company Times Company The Seattle Times Company, the Northwest leader in print and online The Seattle Times Company, the Northwest leader in print and online media, seeks a full Journey Level Machinist at its North Creek facility media, seeks a full Journeyman Maintenance Electrician at its North (Bothell, WA). Creek facility (Bothell, WA). The duties of Journey Level Machinist include but not limited to the The job includes preventive maintenance, troubleshooting and repair of predictive and corrective maintenance, troubleshooting, and repair of production electrical equipment and support systems with the goal of production related equipment. The building of specialized equipment, providing support to all areas of production. Maintain and repair a broad installation of new equipment, and the manufacturing of accessories for scope of machinery and equipment. Analyze problems, implement existing equipment. solutions, design and fabricate assemblies as needed to ensure timely repairs and a smooth running operation on newspaper press machinery, ÝÛÛGjgx[a]flÛafÛl`]Ûgh]jYlagfÛg^Û_]f]jYdÛeYfmYdÛeY[`af]Ûk`ghÛ]imahe]flÛ packaging equipment, building wiring, AC and DC motors, and battery lathes, drills, mills, and grinders. (No CNC). powered equipment such as pallet trucks and forklifts. ÝÛÛGjgna\]ÛeYafl]fYf[]ÛkmhhgjlÛlgÛYddÛYj]YkÛg^Ûhjg\m[lagf ÝÛÛ8fYdqr]ÛhjgZd]ek•Ûaehd]e]flÛkgdmlagfk•ÛYf\ÛeYfm^Y[lmj]ÛhYjlkÛYkÛ Requirements needed to ensure timely repairs and a smooth running operation. ÝÛÛ8kkg[aYl]kÛ\]_j]]ÛgjہÛq]YjÛYhhj]fla[]k`ahÛafÛaf\mkljaYdÛ]d][lja[Yd£]d][- ÝÛÛDYaflYaf•ÛljgmZd]k`ggl•ÛYf\Ûj]hYajÛYÛZjgY\Ûk[gh]Ûg^ÛeY[`af]jqÛYf\Û tronics preferred; HS Diploma or GED required. equipment. ÝÛÛ=mddÛcfgod]\_]Ûg^Û]d][lja[YdÛ[g\]Ûj]dYlan]ÛlgÛ[gf\malÛogjc•Ûoajaf_Ûkh][a- ÝÛÛ

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News & Tech September/October 2016 u 49 Conley Publishing Group

Conley Publishing Group

50 t September/October 2016 News & Tech