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Successful Implementation of Pharmacy Retail Store Loyalty Reward Programs
International Journal of Applied Management and Technology 2017, Volume 16, Issue 1, Pages 152–165 ©Walden University, LLC, Minneapolis, MN DOI:10.5590/IJAMT.2017.16.1.10 Successful Implementation of Pharmacy Retail Store Loyalty Reward Programs Cristina D. Reinert Saint Leo University Jill A. Murray Walden University and Lackawanna College Loyalty reward programs are utilized within various industries as a key marketing strategy. A successfully implemented loyalty reward program benefits both the consumer and the company. The purpose of this multicase study was to explore strategies that pharmacy retail managers use to deliver loyalty reward programs. The theory of planned behavior was used as the conceptual framework to guide the study. Mobile technology, customer involvement, brand management, and tier-based rewards were the themes that emerged during data analysis. The findings are of interest to pharmacy retail managers and marketers because they are instrumental in implementing a successful loyalty reward program. Keywords: customer, pharmacy retail store, loyalty program, mobile technology, reward program Introduction The U.S. pharmacy retail industry has more than $21 million dollars in monthly sales revenue (U.S. Census Bureau, 2017). The retail, travel, and financial service industries within the United States spend more than $1 billion annually on customer reward programs (Steinhoff & Palmatier, 2016). A reward program is a marketing strategy that is used in the U.S. retail industry that aims to create a positive experience for the customer in exchange for their continued loyalty (Brakus, Schmitt, & Zarantonello, 2009). The results of this study may increase pharmacy managers and marketers understanding of proven effective strategies when implementing a reward program as a marketing tool. -
EVENT GUIDE Creating Destinations
ICSC European Outlet Conference 22 March 2016 Business Design Centre, London, United Kingdom In Association with: EVENT GUIDE Creating Destinations ICSC Global Partner ICSC European Partners #ICSCEUROPE ICSC European Outlet Conference Programme Planning Group ICSC gratefully acknowledges the contributions of the members of the Programme Planning Group who have dedicated their time to develop the programme. Conference Chair Mike Natas Deputy Managing Director of Development, McArthurGlen Members Scott Abbey Head of Retail B2C Development, ASICS Europe B.V. Richard Ching Partner – Outlet Malls Valuation & Advisory, Cushman & Wakefield Daniel Hayden Valuation & Advisory Services – International, CBRE Sebastian Sommer Business Development Director Europe, NEINVER Franck Verschelle CEO, Advantail Event Sponsors Gold Sponsor FASHION HOUSE Group is a leading player in the European outlet sector and the largest developer/operator in the CEE and Russian markets, with a proven track record of opening up and dominating the outlet sector in emerging markets. FASHION HOUSE Group has delivered and currently manages five successful FASHION HOUSE Outlet Centres in Poland, Romania and Russia with a total lettable area of almost 100,000 sq. m. and is developing a new outlet scheme in St Petersburg. FASHION HOUSE Group specialises in both development and management of outlet centres. It offers an outlet-dedicated, premium quality, experienced team of experts in the fields of outlet centre design, development, finance, leasing, operation and management. Silver Sponsor Peel Outlets is the owner-operator of Gloucester Quays and Lowry Outlet, with a view to further expansion, creating unique primary destinations on waterfronts, that combine the traditional retail functions of a shopping centre with leisure amenities in urban locations. -
Monetary Policy & the Economy Q3-10
D:HI:GG:>8=>H8=:C6I>DC6A76C@ :JGDHNHI:B .0/&5"3:10-*$:5)&&$0/0.: 2VBSUFSMZ3FWJFXPG&DPOPNJD1PMJDZ 4UBCJMJUZBOE4FDVSJUZ 2 The OeNB’s quarterly publication Monetary Policy & the Economy provides analyses of cyclical developments, macroeconomic forecasts, studies on central banking and economic policy topics as well as research findings from macroeconomic workshops and conferences organized by the OeNB. Editorial board Peter Mooslechner, Ernest Gnan, Georg Hubmer, Franz Nauschnigg, Doris Ritzberger-Grünwald, Martin Summer, Günther Thonabauer Editors in chief Peter Mooslechner, Ernest Gnan Coordinator Manfred Fluch Editorial processing Karin Fischer, Susanne Pelz Translations Dagmar Dichtl, Ingrid Haussteiner, Rena Mühldorf, Irene Popenberger, Ingeborg Schuch Technical production Peter Buchegger (design) Walter Grosser, Susanne Sapik, Birgit Vogt (layout, typesetting) OeNB Web and Printing Services (printing and production) Paper Printed on environmentally friendly paper Inquiries Oesterreichische Nationalbank, Communications Division Postal address: PO Box 61, 1011 Vienna, Austria Phone: (+43-1) 40420-6666 Fax: (+43-1) 40420-6698 E-mail: [email protected] Orders/address management Oesterreichische Nationalbank, Documentation Management and Communications Services Postal address: PO Box 61, 1011 Vienna, Austria Phone: (+43-1) 40420-2345 Fax: (+43-1) 40420-2398 E-mail: [email protected] Imprint Publisher and editor: Oesterreichische Nationalbank Otto-Wagner-Platz 3, 1090 Vienna, Austria Günther Thonabauer, Communications Division Internet: -
A Survey on Volatility Fluctuations in the Decentralized Cryptocurrency Financial Assets
Journal of Risk and Financial Management Review A Survey on Volatility Fluctuations in the Decentralized Cryptocurrency Financial Assets Nikolaos A. Kyriazis Department of Economics, University of Thessaly, 38333 Volos, Greece; [email protected] Abstract: This study is an integrated survey of GARCH methodologies applications on 67 empirical papers that focus on cryptocurrencies. More sophisticated GARCH models are found to better explain the fluctuations in the volatility of cryptocurrencies. The main characteristics and the optimal approaches for modeling returns and volatility of cryptocurrencies are under scrutiny. Moreover, emphasis is placed on interconnectedness and hedging and/or diversifying abilities, measurement of profit-making and risk, efficiency and herding behavior. This leads to fruitful results and sheds light on a broad spectrum of aspects. In-depth analysis is provided of the speculative character of digital currencies and the possibility of improvement of the risk–return trade-off in investors’ portfolios. Overall, it is found that the inclusion of Bitcoin in portfolios with conventional assets could significantly improve the risk–return trade-off of investors’ decisions. Results on whether Bitcoin resembles gold are split. The same is true about whether Bitcoins volatility presents larger reactions to positive or negative shocks. Cryptocurrency markets are found not to be efficient. This study provides a roadmap for researchers and investors as well as authorities. Keywords: decentralized cryptocurrency; Bitcoin; survey; volatility modelling Citation: Kyriazis, Nikolaos A. 2021. A Survey on Volatility Fluctuations in the Decentralized Cryptocurrency Financial Assets. Journal of Risk and 1. Introduction Financial Management 14: 293. The continuing evolution of cryptocurrency markets and exchanges during the last few https://doi.org/10.3390/jrfm years has aroused sparkling interest amid academic researchers, monetary policymakers, 14070293 regulators, investors and the financial press. -
Testing the Limits of Academic Freedom
[Vol. 130:712 TESTING THE LIMITS OF ACADEMIC FREEDOM The Supreme Court has long identified academic freedom as "a special concern of the First Amendment." 1 Almost all the cases in which claims of academic freedom have arisen, however, 2 have involved the first amendment rights of individual teachers. Although at least one Justice has suggested that academic freedom is an institutional as well as an individual right,3 the Court has not yet issued such a holding. A recent case, Princeton University v. Schmid,4 raised the ques- tion whether private universities enjoy special protection under the first amendment. Although the Court found it unnecessary to decide that question in this case,5 the issue remains a significant one for private universities seeking to challenge governmental regulation. Schmid was perhaps not the best vehicle to resolve this issue. The case concerned the arrest and conviction for trespassing of a nonstudent who distributed leaflets on Princeton's campus. The New Jersey Supreme Court overturned the conviction, holding that the state constitution protected an outsider's right to speak on Princeton's property.6 The court interpreted the state constitution as a guarantee of free speech rights "not only against governmental or public bodies, but under some circumstances against private per- lKeyishian v. Board of Regents, 385 U.S. 589, 603 (1967); see Barenblatt v. United States, 360 U.S. 109, 112 (1959); Sweezy v. New Hampshire, 354 U.S. 234, 250 (1957). 2 See, e.g., Keyishian v. Board of Regents, 385 U.S. 589 (1967) (invalidating New York's teacher loyalty oath); Barenblatt v. -
Has Bitcoin Bottomed? a Brief History of Bubbles
CRYPTOCURRENCY SERIES HAS BITCOIN BOTTOMED? A BRIEF HISTORY OF BUBBLES MAY 2018 INTRODUCTION “ 90% of South Koreans have heard of Bitcoin, yet only 8% have heard of blockchain”1 Bitcoin is ten years old this year. Created by the pseudonymous Satoshi Nakamoto, Bitcoin is the first cryptocurrency and the first commercial use of blockchain. Since its creation in 2008, it has taken close to nine years for Bitcoin to reach stratospheric bubble territory. In 2017 alone, Bitcoin’s price increased 1,300%. But this was not even the strongest cryptocurrency performer. That honor goes to Ripple, at a staggering 36,000%!2 2017’s biggest cryptoassets ranked by performance 2017 gain 1. Ripple 36,018% 2. NEM 29,842% 3. Ardor 16,809% 4. Stellar 14,441% 5. Dash 9,265% 6. Ethereum 9,162% 7. Golem 8,434% 8. Binance Coin 8,061% 9. Litecoin 5,046% 10. OmiseGO 3,315% 14. Bitcoin 1,318% Source: Quartz, Jan 2018 REFERENCES 1Bitcoin.com, 7th December 2017 2Quartz, January 2018 / 2 INTRODUCTION CONTINUED Many correctly argue that this is the biggest asset bubble to buy a Lamborghini? Even websites selling supercars were in history. Driven by irrational investor exuberance and cropping up accepting only Bitcoin or Ethereum as payment3. a fear of missing out (commonly known as ‘FOMO’), it was typical to see a 10x price increase across many Fast forward to May 2018, and we have seen a 65 percent cryptocurrencies in 2017. Stories abound the internet drop in the price of Bitcoin – from its all time high; along with of people turning tiny investments, sometimes as little a major slump in the majority of cryptocurrency prices. -
A Cryptocurrency Bubble Wavelet Analysis
CUMULATION,CRASH,COHERENCY: ACRYPTOCURRENCY BUBBLE WAVELET ANALYSIS Wolfgang Fruehwirt∗ Leonhard Hochfilzer Leonard Weydemann Stephen Roberts Oxford-Man Institute Mathematical Institute Department of Computer Science Oxford-Man Institute of Quantitative Finance University of Oxford Technical University of Vienna of Quantitative Finance University of Oxford Oxford, UK Vienna, Austria University of Oxford Oxford, UK Oxford, UK HIGHLIGHTS • First study of its kind to use intraday data (5-minute resolution). • Highly significant (p < 2.2e-16) structural change in the relationships between cryptocurrencies towards instability, as indicated by increased wavelet coherence after the Bitcoin peak. • Robustness of findings demonstrated by extensive sensitivity analysis. • Visualizations with high time-frequency resolution vividly depicting bubble dynamics. • A large variety of well-known and lesser-known cryptocurrencies is considered. ABSTRACT After its price peaked in 2017, Bitcoin lost almost half of its value in US Dollars within one month, which in turn is likely to have influenced the behavior of market participants — many of who were lay investors. We hypothesize that after the peak, there was a structural change in the relationships between cryptocurrencies towards instability, as indicated by increased interdependence. We utilize wavelet coherence analysis of intraday data (5-minute resolution) to investigate the dynamics between a variety of cryptocurrencies in time-frequency space. Accompanied by visualizations depicting bubble dynamics, our robust and highly-significant quantitative results confirm our hypothesis. Keywords Cryptocurrencies · Intraday data · Wavelet coherence · Financial bubbles · Market psychology 1 Introduction Cryptocurrencies quickly became infamous for their propensity to bubble activity and extraordinary return potential. However, from December 2017, they have seen their largest corrections in price in both US Dollars and other fiduciary currencies. -
Customers' Perceptions and Preferences of Loyalty Programs
Customers’ Perceptions and Preferences of Loyalty Programs within the Clothing Industry FH Aachen University of Mid Sweden University Applied Sciences Faculty of Business Studies Department of Business, Economics and Law International Business Studies Business Administration Prof. Dr. Gert Hoepner Ph.D. Lars-Anders Byberg 10.06.2018 10.06.2018 Annika Faßbender Matr.Nr.: 3068662 Düren-Lendersdorf, Germany II Abstract Customer loyalty in today‟s fast moving modern world has become a highly competitive business between companies. As a result, companies started to develop loyalty programs such as customer clubs with the aim of attracting and especially retaining customers. This field of research has been chosen for the present thesis as the literature review indicates that there is still room for further and above all more recent studies aiming at broader knowledge concerning loyalty programs serving as a base for marketers to improve companies‟ current and future customer clubs. Therefore, the following thesis pursues the intention to investigate the gaps within current literature with regard to the preferences of the one element that is vital to a customer club – the customers. The study to follow is based on the theoretical background of relationship marketing as customer clubs aim at establishing relationships with their members and hence retain them as customers and gain their loyalty towards the company. Furthermore, the field of research is transferred to a more modern approach by basing it on a developed form of relationship marketing which is e-marketing. Theoretical as well as empirical data concerning customer clubs is derived as well as the theoretical approach of generations with the aim of being able to derive conclusions regarding the preferences of special target groups differentiated by age. -
5 Tips for Pooling Hospitality Loyalty Programs by Natalie Rodriguez
Portfolio Media. Inc. | 860 Broadway, 6th Floor | New York, NY 10003 | www.law360.com Phone: +1 646 783 7100 | Fax: +1 646 783 7161 | [email protected] 5 Tips For Pooling Hospitality Loyalty Programs By Natalie Rodriguez Law360, New York (May 01, 2014, 8:19 PM ET) -- Hotels, casinos, travel companies and even restaurants are increasingly teaming up across industry divides to create joint rewards programs, but sloppy handling of such deals can hurt a promising partnership. From merging privacy policies to sharing intellectual property, here are five critical issues attorneys say need to be tackled before companies can enjoy the perks of pooling customers. Be Clear About What's Getting Pooled For companies, the allure of partnering with another business on a rewards program — which is often called a coalition loyalty program — is the opportunity to tap into an entirely new customer base. “Each partner gets more customers and they also get the customers that are the most loyal and valuable,” said Allison Fitzpatrick, a partner in the Davis & Gilbert LLP's advertising, marketing and promotions practice group. Additionally, companies learn much more about existing rewards holders. “You know the customer from the hotel experience, but now you know more about the customer because you know what car they like to drive and what restaurants they like to go to.” In an ever-competitive industry, such data is basically a gold mine that helps companies target certain advertisements and deals at certain customers. Coalition rewards programs, however, aren't usually built from scratch, but from the foundations of each companies' legacy loyalty programs. -
Fideliss Tokenn
FFIIDDEELLIISS TTOOKKEENN Loyalty Program Platform DeFi Cryptocurrency fideliscrypto.tech Fidelis Fidelis ABSTRACT The Fidelis Platform and the FIDELIS Token (FDLS, Φ) are part of a solution to bring together the most diverse Reward Programs (Loyalty Programs) under the same environment, with blockchain security and support for Smart Contracts such as BSC (Binance Smart Chain). Through the FIDELIS platform, companies will be able to develop their Loyalty Programs in a safe ecosystem, with lower operating costs and with the benefit of being able to advertise their products to customers of various other reward programs. The FIDELIS token will be equivalent to the fidelity points or cashbacks of traditional rewards programs, with the advantage of never expiring and having the possibility of valorization, which benefits both the customer and the company that participates in the FIDELIS Platform. 2 Copyright © 2021 - Plataforma FIDELIS Fidelis INTRODUCTION The world is experiencing a revolution that began timidly in 2009 with the operationalization of the concept of Blockchain and the cryptocurrency BITCOIN, a revolution that is gaining more strength every day. In a few years, the individual who is not included in the world of cryptocurrencies, who does not have at least basic knowledge of how a decentralized economy works, who does not know how to operate with exchanges, wallets, and different tokens, can be considered old before the age of 40. This economic-financial revolution will have roots so deep that it will affect the economies of countries, banking systems, the commercial relationship of individuals with each other and of individuals with material things. The world of cryptocurrencies is still a long way from interacting effectively with the traditional economy. -
I Feedback Exhaust: Money and the Novel at the End of The
Feedback Exhaust: Money and the Novel at the End of the Contemporary by Nicholas Huber Graduate Program in Literature Duke University Date:_______________________ Approved: ___________________________ Michael Hardt, Supervisor ___________________________ Fredric Jameson ___________________________ Wahneema Lubiano ___________________________ Kathi Weeks Dissertation submitted in partial fulfillment of the requirements for the degree of Doctor of Philosophy in the Graduate Program in Literature in the Graduate School of Duke University 2019 i v ABSTRACT Feedback Exhaust: Money and the Novel at the End of the Contemporary by Nicholas Huber Graduate Program in Literature Duke University Date:_______________________ Approved: ___________________________ Michael Hardt, Supervisor ___________________________ Fredric Jameson ___________________________ Wahneema Lubiano ___________________________ Kathi Weeks An abstract of a dissertation submitted in partial fulfillment of the requirements for the degree of Doctor of Philosophy in the Graduate Program in Literature in the Graduate School of Duke University 2019 Copyright by Nicholas Alan Huber 2019 Abstract In the contemporary context of global financialization, the distance between the categories of money and fiction has been theorized as narrowing. This dissertation uses a Marxist analytic to argue that financialized money and fiction, as two modes of accounting, should be approached as competing forms of what Marx and Engels described as “world literature” and, therefore, as sites of ideological and material contestations understood as a manifestation of class struggle. Financial and monetary accounting functions are found to be used by contemporary novels to reconstitute the form’s traditional modes of expression in accordance with the historical changes in global economic structures. At the same time, contemporary approaches to money, debt, and accounting are found to exploit tropes and functions familiar to scholars of literary fiction. -
Technological Forecasting & Social Change
Zurich Open Repository and Archive University of Zurich Main Library Strickhofstrasse 39 CH-8057 Zurich www.zora.uzh.ch Year: 2020 Riding the Wave of Crypto-Exuberance: The Potential Misusage of Corporate Blockchain Announcements Akyildirim, Erdinc ; Corbet, Shaen ; Cumming, Douglas ; Lucey, Brian ; Sensoy, Ahmet Abstract: Cryptocurrencies have been broadly scrutinised in recent times for a host of concerning reg- ulatory and cybercriminality issues. Although steps have been taken to promote regulatory sufficiency in the near future, we examine the avenues through which this extremely high-risk industry can derive potentially devastating contagion channels, influencing both unwilling and unsuspecting investors. We focus this research on the expressions of interest by publicly traded companies across the world to utilise cryptocurrency and blockchain projects. We find evidence that there exists a substantial stock price premium and sustained increase in volatility in the aftermath of blockchain announcements, with empha- sis on highly-speculative motives such as coin creation and corporate name changes. Changes in price discovery and information flows are found to be largely determined from cryptocurrency-based pricing sources in the aftermath of speculative announcements. We discuss the inherent ethical and legal issues, considering as to whether such announcements are simply an attempt to artificially manipulate share prices and take part in the current phase of crypto-exuberance. DOI: https://doi.org/10.1016/j.techfore.2020.120191 Posted at the Zurich Open Repository and Archive, University of Zurich ZORA URL: https://doi.org/10.5167/uzh-198784 Journal Article Published Version The following work is licensed under a Creative Commons: Attribution 4.0 International (CC BY 4.0) License.