The Beauty Expert Allure Is the Beauty Expert— an Insider’S Guide to a Woman’S Total Image
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The Beauty Expert Allure is the beauty expert— an insider’s guide to a woman’s total image. Allure investigates and celebrates beauty and fashion—placing appearance in a larger cultural context. Allure 2019 CONTENT CALENDAR Rate Base 1,175,000 February Mind & Body Subscriber Base 97.4% March Culture of Beauty Median Age 39 Age Breakdown April Beauty Guide: Skin 18-24 13% May Innovation 25-34 27% June This is American Beauty 35-54 39% 55+ 22% July TBD Avg. Household Income $96,445 August Wellness/Energy Female / Male Readers 92% / 8% September Shopping Readers Per Copy 4.8 October Best Beautyof Allure.com Median Age 39 November Anti-Anti-Aging Avg. Household Income $107,024 Dec/Jan ‘20 TBD Female / Male Visitors 84% / 16% Social Media Followers 4.6M Source: MRI /ComScore2018 mediamaxnetwork.com The International Design Authority Architectural Digest is the international authority on design and architecture. It provides exclusive access to the world’s most beautiful homes and the fascinating people who live in them. Every day Architectural Digest inspires millions of affluent readers to redesign and refresh their lives. Architectural Digest 2019 CONTENT CALENDAR Rate Base 800,000 Subscriber Base 95.8% January The 2019 AD100 Median Age 54 February City Living Age Breakdown March Star Power 18-24 7% 25-34 11% April Designers’ Own Homes 35-54 34% Ma y The International Issue 55+ 49% June Country Houses Avg. Household Income $134,318 + Great Escapes Female / Male Readers 54% / 46% July/Aug Summer Living Readers Per Copy 5.9 September The Style Issue October The Future of Design architecturaldigest.com Median Age 43 November The Renovation Issue Avg. Household Income $118,572 December Living with Art Female / Male Visitors 74% / 26% Social Media Followers 10.4M Source: MRI /ComScore2018 mediamaxnetwork.com Eat Well. Savor Life. Pass It On. Bon Appétit focuses on what’s current and stylish, while giving readers valuable cooking tools and tips. The only food lifestyle publication on the market, Bon Appétit offers “life through the lens of food”—cooking in, dining out, culture, travel, entertainment, shopping and design. Bon Appétit 2019 CONTENT CALENDAR Rate Base 1,500,000 Subscriber Base 98.2% January Median Age 50 February Healthy-ish Age Breakdown March Winter Comforts 18-24 8% 25-34 16% April Spring Awakening 35-54 33% May Travel Issue 55+ 43% June/July Grilling Avg. Household Income $117,269 Aug The Simple Issue Female / Male Readers 72% / 28% September Back to the Table Readers Per Copy 4.9 October Best New Restaurants bonappetit.com November Thanksgiving Median Age 46 Avg. Household Income $125,260 Dec/Jan ‘20 Holiday Female / Male Visitors 72% / 28% Social Media Followers 11.4M Source: MRI /ComScore2018 mediamaxnetwork.com The Go-to-Source for all Things Wedding A chic, sophisticated publication for the prospective bride, delivering fresh ideas, expert advice and visually inspiring fashion, beauty and lifestyle features to help her tackle the next stage of her life. Brides 2019 CONTENT CALENDAR Rate Base 300,000 Subscriber Base 86.1% Dec/Jan The Engagement Issue Median Age 37 Feb/March Money Age Breakdown April/May Fashion & Style Issue 18-24 19% 25-34 27% June/July Honeymoon Issue 35-54 31% August/Sept Influencer 55+ 22% Oct/Nov The Beauty Issue Avg. Household Income $89,535 Female / Male Readers 92% / 8% Dec/Jan ‘20 The EngagementIssue Readers Per Copy 19.7 brides.com Median Age 40 Avg. Household Income $97,892 Female / Male Visitors 75% / 25% Social Media Followers 4M Source: MRI /ComScore2018 mediamaxnetwork.com At Home in the World What does it mean to be a Condé Nast traveler? It means you’re in the know— but never a know-it-all. It means you love a five-star diner in Bangkok—and a taco stand in Mexico City. It means you go someplace because you want to—not because you think you should. Condé Nast Traveler inspires trips both big and small, helping you decide where to go and what to do so that wherever you are—you feel perfectly at home in the world. Condé Nast Traveler 2019 CONTENT CALENDAR Rate Base 800,000 Subscriber Base 99.0% Jan/Feb Gold List Median Age 53 March Tastemakers Age Breakdown April The Experts 18-24 2% 25-34 14% May/June Hot List 35-54 38% July/Aug Cruise 55+ 47% Sept/Oct Lifestyle Avg. Household Income $129,669 November Readers’ Choice Awards Female / Male Readers 58% / 42% Readers Per Copy 4.4 December Islands cntraveler.com Median Age 49 Avg. Household Income $131,642 Female / Male Visitors 58% / 42% Social Media Followers 9.2M Source: MRI /ComScore2018 mediamaxnetwork.com The #1 Golf Publication Golf Digest is the #1 most widely read golf publication in the world and the authority on how to play, what to play and where to play. Golf Digest’s mantra is THINK YOUNG/PLAY HARD, a philosophy that defines both its reader and editorial alike, and is what differentiates Golf Digest from the competition. It’s not just about swing speed—it’s a way of life. Golf Digest 2019 CONTENT CALENDAR Rate Base 1,650,000 Subscriber Base 97.0% February 100 Greatest International Courses Median Age 51 Age Breakdown March Hot List 18-24 9% April Masters 25-34 13% May PGA/America's Greatest 35-54 35% 55+ 43% June U.S. Open/Best in State Avg. Household Income $132,058 July British Open Female / Male Readers 18% / 82% August Smart Issue Readers Per Copy 3.0 September Greatest Records of Golf golfdigest.com October The Comedy Issue Median Age 50 Avg. Household Income $128,360 November Best Teachers/Food & Golf Female / Male Visitors 29% / 71% Dec/Jan ‘20 President's Cup/Golfers Social Media Followers 2.2M Who Give Back Source: MRI /ComScore2018 mediamaxnetwork.com Look Sharp, Live Smart For more than 50 years, GQ has been the premier men’s magazine, providing definitive coverage of style and culture. With its unique and powerful design, work from the finest photographers and a stable of award-winning writers, GQ reaches millions of leading men each month. GQ 2019 CONTENT CALENDAR Rate Base 925,000 January Subscriber Base 94.8% Median Age 37 February Music Age Breakdown March The Big Spring Fashion Issue 18-24 17% April The Style Bible 25-34 30% May NBA STYLE 35-54 38% June/July Summer Reads 55+ 16% August Summer Beach Reads Avg. Household Income $102,980 Female / Male Readers 27% / 73% September Big Fall Style Readers Per Copy 7.2 October How-To November Sports GQ.com Median Age 37 December Men of the Year Avg. Household Income $103,442 Female / Male Visitors 50% / 50% Social Media Followers 11.9M Source: MRI /ComScore2018 mediamaxnetwork.com Committed to Excellence The New Yorker is a national weekly magazine that offers a signature mix of reporting and commentary on politics, foreign affairs, business, technology, popular culture and the arts, along with humor, fiction, poetry and cartoons. Founded in 1925, The New Yorker is at once a classic and at the leading edge. The New Yorker 201 CONTENT CALENDAR 9 Rate Base 1,200,000 January Subscriber Base 98.4% World Changers Double Issue Median Age 54 February Anniversary Double Issue Age Breakdown March 18-24 8% Spring Style & Design 25-34 17% April 35-54 28% Health 55+ 48% May Avg. Household Income $129,631 Travel Female / Male Readers 55% / 45% June Innovators Readers Per Copy 4.5 July Summer Reading Double Issue newyorker.com September Median Age 50.9 Sept. 10: Style & Design + Festival Guide Avg. Household Income $112,238 October Female / Male Visitors 59% / 41% Technology Social Media Followers 16.4M November Money Source: MRI /ComScore2018 December Food mediamaxnetwork.com The Biography of Our Age Vanity Fair is a cultural filter, sparking the global conversation about the people and ideas that matter most. With a dedication to journalistic excellence, luminous photography and powerful storytelling, Vanity Fair is the first choice for the world’s most influential and important audience. From print to social media, the big screen to the smartphone, Vanity Fair is the arbiter of our era. Vanity Fair 2019 CONTENT CALENDAR Rate Base 1,200,000 Subscriber Base 90.4% January Holiday Median Age 45 February February Age Breakdown March Hollywood; 18-24 16% Special Issue: March Style 25-34 20% April April 35-54 32% 55+ 33% May May Avg. Household Income $111,675 June/July Summer Female / Male Readers 78% / 22% August August Readers Per Copy 7.2 September September Style vanityfair.com October International Median Age 49 Best-Dressed List Avg. Household Income $108,271 November New Establishment Female / Male Visitors 55% / 45% December December Social Media Followers 15.8M Source: MRI /ComScore2018 mediamaxnetwork.com The World’s Fashion Authority The foundation of Vogue’s leadership and authority is the brand’s unique role as a cultural barometer for a global audience. Vogue places fashion in the context of culture—how we dress, live and socialize; what we eat, listen to and watch; who leads and inspires us. Vogue immerses itself in fashion, always leading readers to what will happen next. Vogue defines the culture of fashion. Vogue 2019 CONTENT CALENDAR Rate Base 1,200,000 Subscriber Base 91.6% January What's New, What's Next Median Age 38 February Love, Family & Community Age Breakdown March Spring Fashion 18-24 25% 25-34 21% April Heroines & Dreamers 35-54 32% May Met Gala 55+ 22% June Summer Styles & Escapes Avg. Household Income $96,269 Female / Male Readers 85% / 15% July Sustainability Readers Per Copy 10.7 August Back to Business September The Fall Fashion Issue vogue.com Median Age 43 October Women Making Change Avg.