August 1 2018 #Farmcamp18 #Westsonomacoast Table of Contents

July 29 - August 1 2018 #farmcamp18 #westsonomacoast Table of ConTenTs

Schedule of Events...... 4-7

West Sonoma Coast History and Information...... 8

Map of West Sonoma Coast Vintners...... 9

Formal Seminar Details...... 10-15

The Economics of Yield of the West Sonoma Coast...... 17

Guest Speaker Information...... 18-19

Typical Soils of the West Sonoma Coast...... 20-21

Participant Member Wineries...... 22

Winery Contact Information...... 23-28

Sponsors...... 30-31

Notes...... 32-35

Farm Camp Contact...... 36 Notes: sChedule of evenTs

sundaY, JulY 29

5:00 pm Hotel check in: Sebastopol Inn 6:00 pm Welcome Dinner at Freeman Vineyard and Winery Presentation at Freeman Winery by Ken Freeman

10:00pm Optional - After Dinner: The Star Bar 6957 Sebastopol Ave., Sebastopol

MondaY, JulY 30

8:00am Depart Sebastopol Inn in Host Vehicles

8:30am-9:30am Breakfast at Littorai Welcome and presentation of Sebastopol Hills Region by Ted Lemon

9:30am-11:00am Formal Seminar One: TERROIR OF THE WEST SONOMA COAST

11:00am Guest Speaker: Soyoung Scanlan, Andante Dairy

11:30am Depart in host vehicles for Green Valley Vineyard visit

12:00-1:00pm Picnic Lunch and Green Valley Vineyard Visit at DuMOL Estate Vineyard led by Andy Smith. Economics of Yield discussion led by John Raytek

1:00pm Depart in host vehicles for Occidental Winery

1:30-2:30pm Occidental Winery Visit led by Steve Kistler Presentation of Kistler, Occidental region and canopy management

2:30pm Depart in Host Vehicles for Timber Cove Resort

4:15pm Arrive at Timber Cove - Express Check-In

4:15pm-6:00pm Attendee free time

4 #farmcamp18 #westsonomacoast sChedule of evenTs Notes:

6:00-7:30pm Formal Seminar Two: ExPRESSING TERROIR IN CHARDONNAY

7:30pm Reception at Timber Cove Bar & Game Deck

8:30PM Dinner Ansel Adams Room

10:00PM Optional – After Dinner: Timber Cove Bar & Game Deck

TuesdaY, JulY 31

8:00am Grab & Go Breakfast at Timber Cove Resort

9:00-10:30am Formal Seminar Three: CONTExTuALIzING PINOT NOIR FROM THE WEST SONOMA COAST

10:30AM Coffee at Timber Cove

10:45am-12:00pm Guest Speaker & Tour: “Tidal zone and Oceanography of the Sonoma Coast” with Margaret Lindgren, unbeaten Path

12:00 Buses depart for Fort Ross Vineyard

12:00pm-2:00pm Fort Ross Vineyard presentation led by Jeff Pisoni Boxed lunches Soil discussion led by Greg Adams, Beyond the Vine

2:00PM Depart for Red Car Estate

2:30pm-4:00pm Red Car Estate Vineyard Visit led by E. Tanner Scheer Soil Pits, Fort Ross AVA discussion led by Greg Adams Group photo

4:00pm Depart for Peay Vineyards

#farmcamp18 #westsonomacoast 5 6 #farmcamp18 #westsonomacoast sChedule of evenTs Notes:

4:45pm-6:15pm Presentation on Peay, Annapolis discussion led by Andy Peay Climate discussion led by Nick Peay

6:30pm Finale Dinner at Peay Vineyards

10:00pm/11:00pm Buses depart, dinner ends

WednesdaY, auGusT 1

8:00am Grab and Go Breakfast at Timber Cove

9:00am Buses depart Timber Cove Inn for San Francisco

#farmcamp18 #westsonomacoast 7 West sonomA CoAst History & informAtion

West Sonoma Coast Vintners is an association of wineries and growers who advocate the unique terroir of Sonoma’s coastal ranges. Currently, we are a part of the much larger Sonoma Coast AVA created in 1987 but the discovery of a singular style of wine made from the cool and foggy smaller coastal region led to the formation of our group and the desire to create a smaller AVA. This is what we refer to as the West Sonoma Coast. This slice of the Sonoma Coast - what locals call “West County” - is profoundly shaped by the very cold year-round water temperature of the Pacifc Ocean that creates a coastal inversion layer of cold and wet air and a maritime climate for grape growing that is not found anywhere else in the world. The impact of this climate, and the geological history of the San Andreas Fault that formed our ranges, establishes conditions for making wines that retain freshness while delivering impact and complexity. The West Sonoma Coast region contains many distinct growing areas including Annapolis, Fort Ross-Seaview, Freestone-Occidental, portions of Green Valley, and the Sebastopol Hills. Our members are dedicated to preserving and protecting the history, landscape, and culture of the West Sonoma Coast while promoting the wines of balance, integrity, character and nuance that can be made here.

Thank you for joining us at our West Sonoma Coast Farm Camp. We look forward to learning more about this nascent grape-growing region together and sharing with you, and the wider world, our discoveries.

8 #farmcamp18 #westsonomacoast Mendocino County

CLOVERDALE

GUALALA 1

Alma Fria - Holtermann Vyd R u ssi Sonoma County a n ANNAPOLIS R iv e SEA RANCH Peay - Estate Vyd r Crossbarn - Goldrock Vyd 101

G u N a la la West Sonoma R iv e r Coast AVA HEALDSBURG 1 Wayfarer - Estate Vyd Red Car - Estate Vyd

Hirsch - Estate Vyd

Failla - Estate Vyd RAEN - Homefield Flowers - Camp Meeting Ridge FORT ROSS 1 GUERNEVILLE

116 Fort Ross - Estate Vyd FORESTVILLE

r e iv JENNER R n sia Rus Emeritus - Hallberg Ranch Pacific Ocean DuMOL-Estate Small Vines - TBH Vyd OCCIDENTAL Freeman - Yu-ki Vyd SEBASTOPOL Ceritas - Ernest - Estate Vyd Occidental Vyd Littorai - Pivot Vyd 1 Joseph Senses Wines - Phelps - Pastorale Vyd B.A. Thieriot FREESTONE Occidental - Bodega Headlands BODEGA BAY LEGEND SAN FRANCISCO West Sonoma Coast Flagship Vineyards 66 Miles Proposed West Sonoma Coast AVA West Sonoma Coast AVA Marketing Region

0 1.5 3 6 9 12 1”= 6 miles

#farmcamp18 #westsonomacoast 9 forMal seMinar — one —

terroir of tHe West sonomA CoAst

Panelists:

STEVE KISTLER Occidental

TED LEMON Littorai JOHANNA BERNSTEIN Fort Ross Vineyard & Winery

CARROLL KEMP Alma Fria

KEN FREEMAN Freeman

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#farmcamp18 #westsonomacoast 11 forMal seMinar — two —

expressing terroir in CHArdonnAy Moderated by: Geoff Kruth

Panelists:

CHANTAL FORTHuN Flowers Vineyard & Winery

ANDY SMITH DuMol

TODD KOHN Wayfarer

ANDY PEAY Peay Vineyards

12 #farmcamp18 #westsonomacoast WINE 1 ______

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#farmcamp18 #westsonomacoast 13 forMal seMinar — three —

ContextuAlizing pinot noir from tHe West sonomA CoAst Moderated by: Elaine Chukan Brown

Panelists: JOHN RAYTEK Ceritas

E. TANNER SCHEER Red Car

ERIN BROOKS Ernest

EHREN JORDAN Failla BARON zIEGLER Banshee

14 #farmcamp18 #westsonomacoast WINE 1 ______

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#farmcamp18 #westsonomacoast 15 16 #farmcamp18 #westsonomacoast tHe eConomiCs of yield — 2018 —

WEST SONOMA COAST VINTNERS The Economics of Yield - Farm Camp 2018

Assumptions: Retail $/btl 65 FOB $/btl 32.5 Retail $/case 780 FOB $/case 390

100% FOB Avg $ Case 390

Tons/Acre 1 1.25 1.5 1.75 2

Avg $ Case 390 390 390 390 390

COGS per Case in $: Farming @ $14,000 per acre 255 204 170 145 127 Cellar 100 100 100 100 100 Bottling 30 30 30 30 30 Storage/Excise Taxes 5 5 5 5 5 Total COGS 390 339 305 280 262 Gross Margin 0 51 85 110 128 GM % 0% 13% 22% 28% 33%

Expense: Sales & Marketing @ 30% 117 117 117 117 117 General & Administrative @ 20% 78 78 78 78 78 Total Expense 195 195 195 195 195

Net Operating Income -195 -144 -110 -85 -67 NOI % -50% -37% -28% -22% -17%

50% FOB Avg $ Case 585

Tons/Acre 1 1.25 1.5 1.75 2

Avg $ Case 585 585 585 585 585

COGS per Case in $: Farming @ $14,000 per acre 255 218 170 145 127 Cellar 100 100 100 100 100 Bottling 30 30 30 30 30 Storage/Excise Taxes 5 5 5 5 5 Total COGS 390 353 305 280 262 Gross Margin 195 232 280 305 323 GM % 33% 40% 48% 52% 55%

Expense: Sales & Marketing @ 30% 175.5 175.5 175.5 175.5 175.5 General & Administrative @ 20% 117 117 117 117 117 Total Expense 292.5 292.5 292.5 292.5 292.5

Net Operating Income -97 -61 -12 12 30 NOI % -17% -10% -2% 2% 5%

25% FOB Avg $ Case 682.5

Tons/Acre 1 1.25 1.5 1.75 2

Avg $ Case 682.5 682.5 682.5 682.5 682.5

Expense: Sales & Marketing @ 30% 204.75 204.75 204.75 204.75 204.75 General & Administrative @ 20% 136.5 136.5 136.5 136.5 136.5 Total Expense 341.25 341.25 341.25 341.25 341.25

Net Operating Income -48 3 37 61 79 NOI % -7% 0% 5% 9% 12%

#farmcamp18 #westsonomacoast 17 GuesT speaker — information —

soYounG sCanlan, Cheesemaker, Andante Dairy Soyoung Scanlan is the soloist at the cheese making operation at Andante Dairy, which was established in July of 1999. After studying life science and dairy science and working as a biochemist and a dairy scientist, Soyoung decided to become a cheese maker. She named her company Andante, which is the tempo mark for many songlike movements that indicates a moderate rate of speed of a strolling walk, in order to describe her longing for the slower speed of life and the proper speed of traditional cheese making. Soyoung uses Jersey cow’s milk, which is known as the best cow’s milk for cheese making, exclusively. She uses goat’s milk from the dairy farm on which her plant is operated. All of her cheese is designed to bring out the magical property of milk and to reveal the essence of terroirs which the milk and the cheese are produced.

MarGareT lindGren, Owner & Guide, Unbeaten Path Tours Margaret and her husband have been hiking the Sonoma Coast since the 1990’s and began hosting tours in 2007. Her topics on the area range from history of the region, land use, oceanography, vegetation harvested from the Pacifc, marine life, and coastal architecture.

GreG adaMs, Viticultural and Winemaking Consultant, Beyond the Vine Greg Adams: a native of Sonoma County, understands the dedication to detail that it takes to produce world class wine along the extreme Sonoma Coast. Greg started his technical education by earning his BS degree in Agricultural Engineering Technology at Cal Poly San Luis Obispo, then moved on to u.C. Davis where he earned his M.S. degree in Viticulture in 1992. After leaving Davis, Greg spent nearly six years consulting in Argentina where he worked with dozens of top wineries improving the quality of estate and reserve winegrape sources and developing world class vineyards.

Returning to California in 1998, he then managed the Estate vineyards and new vineyard development of Stag’s Leap Wine Cellars in Napa. From Napa Valley to the Rugged Sonoma Coast, Greg dedicated himself to the cultivation of Pinot Noir and Chardonnay at Flowers Vineyard and Winery, where he refned one of the most unique clonal collections in California, helping establish Flowers Vineyard and Winery as a pre- eminent producer of Pinot Noir and Chardonnay on the “true Sonoma Coast”.

Since leaving Flowers, Greg has been working independently as a Viticultural and Winemaking Consultant in West Sonoma County specializing in the development of exclusive Vineyard properties and the production of Pinot Noir, Chardonnay and cool climate Syrah. During the last 16 years, Greg has shared his broad range of experience, insight and energy with dozens of elite growers and a prestigious group of Sonoma County wineries, including Patz & Hall, Lynmar, Freeman, Red Car, Alma Fria, Gregory James Wines and Baker Lane Vineyards to name a few.

Spend some time with Greg and he will make a frm believer out of anyone who questions whether great wines are made in the vineyard.

18 #farmcamp18 #westsonomacoast GuesT speaker — information —

elaine Chukan broWn, Writer, Speaker, Wakawaka Wine Reviews Based in Sonoma, California, Elaine Chukan Brown serves as the American Specialist for JancisRobinson.com, a contributing writer to Wine & Spirits Magazine, and a columnist for Wine Business Monthly. Her work has been featured in The World of Fine Wine, Decanter, The Robb Report, MensHealth.com, among others, and appears on her own website, WakawakaWineReviews.com. Elaine is known for having created illustrated tasting notes, which have been described by @KermitLynchWine as “a new standard in wine reviews.” Prior to her career in wine, Elaine served as a philosophy professor at Northern Arizona university. She was Dartmouth College’s Charles A. Eastman Fellow, and a Tomlinson Fellow at McGill university, where she did her doctoral work. Prior to her career in philosophy, Elaine was a commercial salmon fsherman in Bristol Bay, Alaska, where the rest of her family still operate their businesses.

Geoff kruTh, President, GuildSomm Master Sommelier Geoff Kruth launched the GuildSomm website in 2009, joining his career in wine with his early background in technology. He manages the organization, hosts the GuildSomm audio podcast and video documentaries, develops content, and leads masterclasses. Geoff also travels and speaks extensively, promoting GuildSomm, wine education, and the sommelier profession.

He co-produced the documentary flm Into the Bottle, the follow-up to the cult documentary hit SOMM, as well as produced and starred in the TV show Uncorked on NBC’s Esquire network. Mr. Kruth is also the proprietor of Lost & Found Winery in Sonoma County.

#farmcamp18 #westsonomacoast 19 typiCAl soils of tHeGues West Tsonom speakerA CoAst — information —

THE ATWELL SERIES THE BLuCHER SERIES THE GOLDRIDGE consists consists of somewhat well consists of somewhat poorly of moderately well drained drained clay loams soils drained coarse blocky loam soil that has a dark yellowish derived from in material from and sandy loam, underlain by brown granular fne sandy sheared sedimentary fne mixed sedimentary alluvium of loam surface horizon over grained sandstone and shale. stratifed silt and clay. These yellowish brown subsoils The typical profle of the Atwell soils are found in basins of coarse-grained weakly- series has a surface horizon of along stream bottoms and on consolidated massively dark grayish brown friable to alluvial fans. The soil consists structured sandy loam, frm granularly structured clay of a surface horizon of dark sandy clay, or sandy clay loam. The upper subsoil is a gray loam, sandy loam, or silt loam in softened or fractured pale brown clay loam with frm loam of about 20” thick over sandstone. These soils exhibit to hard massive structure to a a layer of fne sandy loam 20-40% yellowish brown or depth of about 40 inches. The to a depth of 34”. The lower strong brown geologic mottling lower subsoil is a dark gray subsoil is a dark gray heavy caused by decomposition of hard massively structured massively structured silty clay soluble leached organic acids clay. The upper subsoil has or clay. in slightly porous decomposing common dark brown mottles. sandstone. The soils surface The mottling indicates poor is typically moderately acid subsoil drainage caused by and the subsoils are strongly the lower subsoil’s horizon of to extremely acid. massively structured clay.

20 #farmcamp18 #westsonomacoast THE HuGO is a well-drained THE JOSEPHINE consists THE YORKVILLE series soil that has a sandy clay of well-drained soils that consists of somewhat well loam subsoils. The soils have formed in colluvium and drained soils that are formed a surface horizon of brown residuum weathered from in material weathered to dark yellowish brown altered sandstones and from serpentinized igneous granularly structured loam shales. The surface horizon to rocks and metamorphosed surface horizon with 20- a depth of about 9” is medium graywacke. The surface 40% subangular gravel and acid granular or blocky horizon to a depth of 14” to cobbles over an upper subsoil structured reddish brown 18” is consists of dark grayish of dark yellowish brown loam. The upper subsoil brown clay loam with a coarse gravelly blocky structured to a depth of about 30” is a angular blocky or prismatic sandy clay loam. The lower medium acid to strongly acid structure. The upper subsoil subsoil is dark yellowish blocky yellowish red clay to a depth of about 30” to brown gravelly massively loam. At a depth of 24 to 60 36” consists of a dark gray structured clay loam over inches they are underlain by clay that ranges in structure weathered sandstone, shale, yellowish red to red yellow from medium angular blocky schist, greywacke and/or clay loam with 40-80% soft, to massive. The lower sedimentary conglomerate. weathered, fne-grained subsoil consists of dark gray sandstone or shale. massively structured clay inter-dispersed with 20-60% weathered greenish gray serpentine or graywacke. Paul R. Anamosa, Ph.D. Soil Scientist and Viticulturist

#farmcamp18 #westsonomacoast 21 member Wineries

32 Winds Gros Ventre Alma Fria* Hirsch Vineyards Banshee* Joseph Phelps Ceritas* Littorai* Crossbarn by Paul Hobbs MacPhail DuMol* Occidental* Emeritus Vineyards Peay Vineyards* Ernest* Raen Failla* Red Car Wine Company* Flowers* Senses Wines Fort Ross Vineyard & Winery* Small Vines Freeman Vineyard & Winery* Wayfarer*

*participating winery

22 #farmcamp18 #westsonomacoast ConTaCT — information —

when they are searching for their destiny? They move to the West Sonoma Coast, of course. alMa fria Alma Fria Wine \al-mah free- Carroll’s journey in winemaking ah\: the West Sonoma Coast’s started nearly twenty years windswept Pacifc climate, ago when he founded Red banshee Car. Over time, he came to up-lifted coastal mountains We started Banshee Wines in understand that making wine and towering ancient redwoods 2009 at a bar in the Dogpatch that speaks more of place than converge in Alma Fria’s elegant Neighborhood of San Francisco. people is more about listening Pinot Noir and Chardonnay. With money borrowed from our than doing. It requires one friends and family, Banshee to get outside of the powerful Alma Fria, a small winery Wines was launched with eight infuence of the youthful located in the remote ridge tops barrels of coveted Sonoma California wine culture. Indeed, of the West Sonoma Coast, was Coast Pinot Noir. Our initial it requires one to get outside founded after proprietor, Jan intent was to make wines that of one’s self. Carroll has been Holtermann, and winemaker, tasted like the best California pursuing this goal for two Carroll Kemp, became friends had to offer, but were priced so decades. Alma Fria’s wines and joined forces. They have that everyone could are the culmination of his taken the long-term, vineyard- enjoy them. frst point-of-view from day experience. They truly allow nature to assert more infuence one. In 2012, they discovered After a few years, we migrated than man. a vineyard near the hamlets of up to the small but bustling

Annapolis and Sea Ranch that town of Healdsburg, in the Today, these kindred spirits they felt certain was capable of heart of Sonoma County. From are dedicated to using a blend growing Pinot Noir that would here, we’ve developed strong of humility, understanding of harken back to the varietal’s relationships with the owners terroir and attention to detail ancestral land. One could and growers of some of the best to produce truly graceful Pinot almost see the ghosts of grazing and most coveted vineyards in Noir and Chardonnay and to sheep amidst the fog when they Sonoma, working in lock step exploring how nature connects frst arrived. Those vines are with them to produce wines of all of us by delving into the now known as the Holtermann depth, purity and balance. We biophilic soul of the cold West Vineyard, named after a strive to make wines with the Sonoma Coast. family long dedicated to the love complexity and deliciousness of of wine. those found at the very top of SOCIAL MEDIA the quality and price scale, but Jan thinks of life generationally. Instagram: @almafriawines at a price that is affordable for His family emigrated from Pinterest: @almafriawines everyone and not just the Norway to Costa Rica many uber-wealthy. decades ago and founded a CONTACT INFO The Banshee tasting room small wine import business. www.almafria.com opened in August of 2015 Three generations later, Jan [email protected] in downtown Healdsburg, a found himself at the helm when refreshing and relaxed take on it was acquired by a much your typical tasting room. It’s larger enterprise. And what does more like hanging out at our any Pinot Noir crazed person house and sharing some wine with a sense of wanderlust do

#farmcamp18 #westsonomacoast 23 ConTaCT — information —

with us, rather than bellying up vineyard frst, implementing CONTACT INFO to an over-crowded tasting bar. the traditional winemaking Phoebe Raytek Our offerings have never approach of considering the [email protected] been stronger. Lip-smacking grapes’ experience on the vines PO Box 2156 rose, crab-worthy coastal to guide their treatment in the Healdsburg CA 95448 Chardonnay, the gentle giant winery. Few details go unnoticed that is our “mordecai,” and of in John’s world, particularly course, some the best damn in the vineyard and cellar, pinot noir in the country. enabling John to produce wines that showcase the terroir rather Today the Banshee Wines than production techniques. mission remains the same as Ceritas Chardonnay, Pinot Noir it was in those early days — to and Cabernet Sauvignon are craft distinctive wines that over- living testament to the time and duMol deliver in every possible way. place from which they derive. DuMOL is a winemaker-owned By observing, learning, adapting producer of small-lot cool and applying the teachings of SOCIAL MEDIA climate West Sonoma Coast the vineyards, John’s traditional @bansheewines Chardonnay, Pinot Noir and winemaking techniques Syrah from exceptional Estate continuously reinforce his belief CONTACT INFO and grower vineyards. We’ve that often, it is more important Banshee Wines Offce worked with some of these sites to know what not to do, than 113 West North St. for over two decades to present what to do. Healdsburg, CA 95448 the purest essence of the 707.473.8214 vineyard and vintage. Our wines Phoebe Bass / Farmer are known for their balance and and Co-owner Banshee Wines Tasting Room expressiveness. They’re sold A childhood frmly rooted in 325 Center Street through limited allocations to the family vineyards of Porter- Healdsburg, CA 95448 our consumer mailing list and Bass blessed Phoebe with 707.395.0915 top restaurants worldwide. an innate sense of the plant world, as well as wine. Growing up on a vineyard, Phoebe SOCIAL MEDIA amassed a wealth of knowledge Find us on Instagram @ about plants, gardening and dumolwinery wine growing, which led CeriTas her to pursue a degree in CONTACT INFO John Raytek / Winemaker Environmental Sciences. Phoebe Phone: 707.948.7144 and Co-owner is John’s right hand in the Email: [email protected] Cuisine and wine are common vineyards and cellar. She is the Website www.dumol.com bedfellows. So describes the knitter of warm sweaters for experience of John Raytek, cold harvest mornings, and the whose intense interest in grower of outlandishly delicious the culinary world led to produce throughout the year. his passionate pursuit of ernesT vineYards winemaking. A self-described Todd Gottula and Erin Brooks old world vigneron, John founded Ernest Vineyards in cultivates wines in the 2012 to craft wines of integrity

24 #farmcamp18 #westsonomacoast ConTaCT — information —

and restraint from West viticultural training that has CONTACT INFO Sonoma Coast. We focus on forever infused his approach Website: https:// undiscovered vineyards and to farming and winemaking. www.faillawines.com small-lot wines that offer a While gaining this knowledge Benjamin Richardson sense of place and purpose in and perspective, Ehren had the [email protected] Chardonnay and Pinot Noir. unique opportunity to purchase 3530 Silverado Trail, This commitment to uncovering a piece of land that spoke to N. Saint Helena, CA 94574 as yet unheralded fruit sources these points of winemaking P 707-963-0530 reinforces our relationships with inspiration. Scraping together F 707-963-0570 family winegrape growers and the resources he could, Ehren farmers and allows for beautiful purchased a remote plot of synergy between the sites and land along the rugged Sonoma fnished wines. At a total of Coast and began cultivating less than three thousand cases what would become Failla. annually, we have intimate He initially planted the Estate control over our small company Vineyard to Chardonnay and floWers and are daily involved in Syrah, followed by plantings vineYards sharing our story, wines and of Pinot Noir in 2002. Failla’s continued mission. frst vintage in 1998 consisted & WinerY of two single vineyard bottlings Perched on top of soaring coastal ridges that border the SOCIAL MEDIA but that has grown to include Pacifc Ocean, Flowers’ estate FB: Ernest Vineyards additional bottlings refective of vineyards were among the early IG: @ernestvineyards the relationships he has molded plantings on the far edge of TW: @ernestvineyards with great farmers as well as additional opportunities to the Sonoma Coast. Joan and Walt Flowers introduced Pinot CONTACT INFO purchase land he can farm as he sees ft. What started as fve Noir and Chardonnay along [email protected] the plantable ridgetops now 415.305.2507 planted acres of estate holdings has become over 30 acres known as Camp Meeting Ridge and continues to grow. His Vineyard in 1989 and Sea View obsessive hands-on farming Ridge Vineyard in 1998. Our practices and his minimalist two estate vineyards rise up hands-off winemaking style at elevations of 1,150 to 1,875 come through in every bottle, feet, just two miles from the allowing site, variety and rugged Pacifc Ocean cliffs. The vintage to shine through. Failla maritime breezes and coastal now represents a benchmark fog cool the vineyards during failla for cool climate fruit from the the heat of summer allowing our Failla Wines is the creation of extreme coastal areas of one of Pinot Noir and Chardonnay to Ehren Jordan. Ehren brings California’s fnest regions. fully mature with fresh, complex decades of combined experience favors, resulting in distinctive wines with coastal minerality in the cellars and vineyards of SOCIAL MEDIA the Rhône Valley, Paso Robles, and bright natural acidity. Facebook - @Faillawines Sonoma County, Napa Valley Twitter - @FAILLAwines and beyond. The highlight of Instagram - @faillawines SOCIAL MEDIA this journey was a two-year FB: FlowersVineyard apprenticeship in the Rhône Instagram: @fowerswinery Valley that gave Ehren the

#farmcamp18 #westsonomacoast 25 ConTaCT — information —

CONTACT INFO SOCIAL MEDIA the town of Occidental in the Phone: 707-847-3661 FB: Fort ROss Vineyard & rugged hills of the Sonoma Address: 4035 Westside Road, Winery - Sonoma Coast Coast. Planted at an elevation Healdsburg, CA 95448 Instagram: @ fortrossvineyard of 1,000 feet, just four miles Twitter: Fort Ross Vineyard from the Pacifc Ocean, Yu-ki (@fortrosswinery) refects the Freemans’ love of www.fortrossvineyard.com winegrowing on the edge. These two remarkable vineyards, with CONTACT INFO their optimal combination of Phone: 707-847-3460 soil, climate and elevation, are forT ross Address: 15725 Meyers Grade the focal point of Freeman’s vineYard Road, Jenner, CA 95450 estate wine program. Inspired by the majesty of the wild Sonoma Coast, Proprietors As Freeman’s winemaker, Akiko Linda and Lester Schwartz continually strives for balance founded Fort Ross Vineyard and refnement. To achieve in 1994 when they began this goal, she carefully crafts preparing to plant the grassland small lots of pure, elegant Pinot at the top of a steep, windswept Noir and Chardonnay, while coastal ridge. Planting with freeMan vineYard maintaining a virtuous and their small crew began in 1998, harmonious relationship with marking 2018 as a celebration & WinerY the vines. As a result, Freeman of 20 years. Located in the Ken and Akiko Freeman is recognized internationally Fort Ross-Seaview AVA, the founded Freeman Vineyard & as one of California’s most picturesque 52-acres vineyard Winery in 2001, based on their acclaimed small wineries, and is just one mile from the water’s mutual passion for refned, its wines have earned a place edge overlooking the Pacifc cool-climate Pinot Noir and on some of the world’s most Ocean. The single Estate Chardonnay. Driven by the frm discriminating wine lists. vineyard is a necklace of 32 belief that California is capable small mountain blocks that rise of producing wines every bit SOCIAL MEDIA in elevation from 1200 to 1700 as complex and compelling FB: Freeman Vineyard & Winery feet above sea level. With Jeff as those of Burgundy, they Twitter: @FreemanWinery Pisoni at the winemaking explored hundreds of properties @WestSonomaWine helm, Fort Ross Vineyard & before choosing a site on which Instagram: freeman_winery Winery crafts cool-climate to build their dream. Their Chardonnay, Pinot Noir and search ultimately led them to CONTACT INFO Pinotage with a purity and western Sonoma County, with Freeman Vineyard & Winery elegance that refects the its steep hillside terrain and 1300 Montgomery Rd challenges of this extreme site cooling ocean breezes. Sebastopol CA 95472 through minimal winemaking 707.823.6937 intervention and dedicated Today the Freemans’ own two www.freemanwinery.com micro-farming practices. estate vineyard properties: Email: [email protected] the 9-acre Gloria vineyard, adjacent to the winery in the Green Valley region of the Russian River Valley; and the 14-acre Yu-ki vineyard, above

26 #farmcamp18 #westsonomacoast ConTaCT — information —

permaculture, agro-ecology and biodynamics.

SOCIAL MEDIA oCCidenTal liTTorai Instagram: @littoraiwine Twitter: @littoraiwine Occidental is Steve Kistler’s Littorai Wines is a small, Facebook: Littorai Wines new pinot noir project with a family owned and operated singular focus – to make world- winery producing vineyard class pinot noir from unique designated Chardonnays and CONTACT INFO sites on the headlands in the Pinot Noirs from the true north general info: [email protected] Freestone-Occidental area. coast of California: the coastal Phone:707-823-9586 Steve founded Occidental as a mountains of Sonoma and 788 Gold Ridge Road small, family brand in 2011, Mendocino Counties. Sebastopol, CA 95472 and built a state-of-the-art Visit: By appointment only winery just east of the town of Proprietors Heidi and Ted Bodega overlooking the Lemon are lifelong winemakers. Pacifc Ocean. Ted Lemon began his career at the age of twenty-two by Since the early 1990s, Steve working for four years in the Kistler has believed that the heart of Burgundy. In the early climate and soils on the 1990s, The Lemons traveled the peaY vineYards uplifted marine terraces west coast of the united States Husband and wife, Nick Peay & and ridges around the town looking for the best growing Vanessa Wong, grow and make the of Bodega would be ideal conditions for Pinot Noir and wine and brother Andy Peay sells for growing distinctive and Chardonnay. At that time, the the wine and runs the business. Burgundian-style pinot noir. extreme north coast Today, Steve and his team at of California had little With minor exceptions, all wines Occidental farm 85 acres of reputation for wine grapes. are made from grapes grown pinot noir with great skill and Founded in 1993, Littorai on our 51-acre hilltop vineyard commitment on the western produces approximately four located above a river in the far edge of where pinot noir can be to fve thousand cases of wine northwestern corner of the West successfully grown in California. per year. Sonoma Coast, 4 miles from the His daughters have now joined Pacifc Ocean at Sea Ranch. him and are assisting in all This dedication to extremely aspects of the business. limited quantities ensures that We grow 34 acres of Pinot noir (4 the Lemon family can handcraft Pinots: Scallop Shelf, Pomarium, SOCIAL MEDIA and manage Littorai in the Ama, Sonoma Coast), 8 acres of tradition of the great artisanal Facebook: Occidental Wines Syrah (2 Syrah: Les Titans, La winegrowing estates of Europe. Instagram: @occidentalwines Bruma), 7 acres of Chardonnay We passionately believe that (2 Chardonnay: Estate, Sonoma farming using only natural CONTACT INFO Coast), 1.8 acres of Viognier materials is the starting point www.occidentalwines.com (Estate), 0.4 acres of Roussanne for producing great terroir wines. Phone 707-827-1655 and 0.2 acres of Marsanne info@occidentalwinescom (Estate blend). At Littorai, we derive our unique sustainable farming techniques We farm organically and maintain from the fertile cross currents of our certifcations for fsh-friendly

#farmcamp18 #westsonomacoast 27 ConTaCT — information —

farming and integrated pest our work so that we might listen wines born of risk, rigor and management. The health of our and clearly discern the essence mastery – small-lot Pinot Noir and vineyard dictates these approaches of what came to be called the Chardonnay from the Pacifc’s to farming and making wine. West Sonoma Coast. most dramatic appellation. We also run on bio-diesel at the The inaugural vintage for Red Wayfarer was founded as a vineyard and solar power Car was 2000. It was only secluded farmstead more than at both the vineyard and winery. 50 cases from a single ton of 40 years ago, before its locale purchased grapes. Founders was defned as the now coveted SOCIAL MEDIA Carroll Kemp, Mark Estrin (now Fort Ross-Seaview AVA. In 1998, FB:peayvineyards deceased), and Richard Crowell Jayson Pahlmeyer’s winemaker, Instagram: peaywinery; have worked tirelessly ever Helen Turley, discovered the peayandy since to transform Red Car from site for sale down the road from its passionate hobby roots into her Marcassin vineyard. She CONTACT INFO a devotee of cool climate wines introduced it to Pahlmeyer, Peay Vineyards distributed around the world. declaring it destined to become 207A N. Cloverdale Blvd. #201 The winery name is a tribute “the La Tache of California.” Cloverdale, CA to trolley cars that serviced Los Standing on the sandy Goldridge [email protected] Angeles through the frst half soils, inhaling the cool sea of the 20th century. It serves air, bathing in the generous as a reminder of our original sunshine, he, too, was captivated connection to the City of Angels, by the possibilities of this the place that inspired our rustic, luminous place far from red Car WinerY founders to dream. everything. & vineYard Red Car as it is known today SOCIAL MEDIA In tandem with his daughter was frst imagined during our redcarwine Cleo, and winemaker Todd Kohn, inaugural trip to the coastal For FB, Instagram and Twitter Pahlmeyer drives to make intricate mountains of western Sonoma wines of transcendence, answering County. Driving up King Ridge CONTACT INFO to a powerful, ever-unpredictable Road researching potential 8400 Graton Road climate that rewards only the sites, we had a clear sense that Sebastopol, CA 95472 most observant and meticulous. this was the place where Red 707-829-8500 It is an endeavor of true passion, Car should settle, a place to [email protected] an experiment that pushes the call home. It is hard to express exactitude of winegrowing and something not fully formed, winemaking to the farthest limits. but that morning’s sights and We invite you to discover Wayfarer, smells of the Pacifc fog mixing the culmination of a far-reaching with the giant redwoods as the journey. sunshine pushed it back out to sea inspired in us a harmony WaYfarer SOCIAL MEDIA Wayfarer vineyard is extraordinary with nature. We felt connected Instagram: @wayfarervineyard and unforgiving: 30 undulating to the hum of the land and Facebook: @WayfarerVineyard acres hidden among winding couldn’t wait to express its Twitter: @WayfarerWine uniqueness in our wines. In mountain roads and redwoods, a short number of years, we swathing a ridge on the northwestern reach of the Sonoma CONTACT INFO purchased land, planted a Phone (707) 244-1006 vineyard and quietly went about Coast. This remote landscape is the provenance of wildly beautiful [email protected]

28 #farmcamp18 #westsonomacoast #farmcamp18 #westsonomacoast 29 WineMakinG presenTinG — sponsors —

aMeriCan aG CrediT www.agloan.com 800.800.4865

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30 #farmcamp18 #westsonomacoast Grand TasTinG — sponsors —

euro-MaChines, inC. Tonnellerie TeaM psC euromachinesusa.com de MerCureY www.team-psc.com/ www.tonnellerie-de- mercurey.com/

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evenT — sponsors — eTs labs raCk & MainTenanCe sourCe llC www.etslabs.com www.rackandmaintenance.com/ 707.433.7051 franCois freres JaCquelYn Warner phoToGraphY www.francoisfreres.com www.jacquelynwarner.com 415.577.3302 bWs disTribuTors www.bwsindustrialsafety.com MaTheson Tri-Gas www.mathesongas.com TriCor braun 707.546.6214 www.tricorbraun.com

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#farmcamp18 #westsonomacoast 31 — Notes —

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#farmcamp18 #westsonomacoast 33 — Notes —

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#farmcamp18 #westsonomacoast 35 Accommodations:

sebasTopol inn 6751 sebasTopol avenue, sebasTopol, Ca 707.829.2500

TiMber Cove resorT 21780 norTh CoasT hiGhWaY 1, Jenner, Ca 707.847.3231

In Case of Emergency:

aMber behrens farM CaMp CoordinaTor 707.799.8531 [email protected]

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