Explaining the Effects of Propellant Components of Entrepreneurship Development in Rural Tourism Destinations (The Case of Samen District, Malayer County)
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Summer 2020. Vol 11. Num 2 Research Paper Explaining the Effects of Propellant Components of Entrepreneurship Development in Rural Tourism Destinations (The Case of Samen District, Malayer County) Abass Rouzbahani1, *Horieh Moradi2, Hamed Abassi2 1. MSc, Geography Department, Faculty of Literature and Humanities, Lorestan University, Khorramabad, Iran. 2. Assistant Professor, Geography Department, Faculty of Literature and Humanities, Lorestan University, Khorramabad, Iran. Use your device to scan and read the article online Citation: Rouzbahani, A., Moradi, H., & Abassi, H. (2020). [Explaining the Effects of Propellant Components of Entrepre- neurship Development in Rural Tourism Destinations (The Case of Samen District, Malayer County) (Persian)]. Journal of Rural Research, 11(2), 350-365, http://dx.doi.org/ 10.22059/jrur.2020.294177.1434 : http://dx.doi.org/ 10.22059/jrur.2020.294177.1434 Received: 16 Dec. 2019 A B S T R A C T Accepted: 05 April 2020 One of the most important economic strategies for regional development is viewing the rural tourism destinations as a place for small businesses. In other words, the pattern of tourism space is located in a rural environment like mosaics along with other activities and it usually promotes the demand for handi- crafts, traditional arts, and activities that require more human labor, thereby promoting the entrepre- neurial spirit among the villagers. Therefore, the purpose of the present article is to identify and explain the effects of propellant components of entrepreneurship development in rural tourism destinations of Samen district, Malayer County. The research method is descriptive-analytical and applied. The statisti- cal population of this study consisted of 100 business owners in the field of furniture and carving. The data collection tool was a questionnaire whose reliability was assessed using Cronbach's alpha test for six components including entrepreneurial spirit, tourism opportunities, and economic, social, physical Key words: and environmental components, was calculated respectively 0.99, 0.90, 0.90, 0.99 and 0.97. The results Development showed that there is a strong correlation between some of the propellant components and the variable Components, Rural of rural tourism entrepreneurship. Components of tourism opportunities and environmental, physical Tourism, Rural components as well as individual entrepreneurial spirit explain 98% of the total changes in the entrepre- Entrepreneurship, neurship development in rural tourism destinations variable. Among them, the most direct effects were Samen District, related to tourism opportunities and the most indirect effects were explained by the environmental Malayer County component. Copyright © 2020, Journal of Rural Research. This is an open-access article distributed under the terms of the Creative Commons Attribution-noncommer- cial 4.0 International License which permits copy and redistribute the material just in noncommercial usages, provided the original work is properly cited. Extended Abstract today's world. Some recognize it as part of the tourism market and others have known it as a policy for rural de- 1. Introduction velopment that with its economic flows, can provide op- portunities and facilities, especially in the field of small ural tourism is one of the most impor- business development and entrepreneurship, and lead R tant sectors of economic activities in to rural society dynamism. In other words, according to * Corresponding Author: Horieh Moradi, PhD Address: Department of Geography, Faculty of Literature and Humanities, Lorestan University, Khorramabad, Iran. Tel: +98 (918) 3870818 E-mail: [email protected] 350 Summer 2020. Vol 11. Num 2 Eduardo Lopzeh (2009), entrepreneurship is a key factor in ponents and the rural tourism entrepreneurship variable, tourism and one of the essential requirements for the con- especially the individual component, shows that having tinued success of tourism industry development at both individual entrepreneurship characteristics in rural tour- international and regional levels. He believes that many ism activities has not been able to positively affect pro- entrepreneurs are starting their activity in creating small viding other contexts of the tourism entrepreneurship and medium-sized enterprises (SMEs). Studies show that development in rural areas. In other words, they have a these industries affect at least four aspects of the global negative and significant relationship with the innovative economy, such as entrepreneurship, innovation and tech- activities of the village, and the insignificance of the eco- nology change, industry dynamics, and employment and nomic and social components themselves is evidence of income generation. this situation. These findings are in agreement with the results obtained by Farahani & Haji Hosseini (2013). The Therefore, since our country's development programs results of regression analysis showed that among the in- seek to find the fundamental solutions to the challenges dependent variables entered into the regression equation, posed by economic crises, considering the growth of the share of tourism opportunities variable in predicting small and medium entrepreneurial businesses, particular- the dependent variable changes was more than other inde- ly in local communities tourism is much more important. pendent variables, and then the most important contribu- Therefore, this article seeks to answer this key question: tions to rural tourism entrepreneurship development were "Which are the propellant components of entrepreneur- those of physical and individual variables, respectively. ship development in rural tourism destinations? Also, the environmental variable has no effect. The results of the path analysis indicated that the variables entered in 2. Methodology the model explain 98% of the total changes in the tourism entrepreneurship economy development variable. These The purpose of the present article is to identify and ex- results are consistent with the findings of Steiner & Cleary plain the propellant components of entrepreneurship de- velopment in rural tourism destinations in Samen district, (2014), Tousi et al. (2014), Geetha & Rajani (2017), Acs & Vir- Malayer County. The research method was descriptive- gill (2009), Rostami & Ehsanifar (2018), Bayat & Badri (2017), analytical and applied. The statistical population of this Rosairo & Potts (2016), Mohammadi & Mirtaghiyan Roudsari study consisted of 100 business owners in the field of fur- (2016). niture and carving. The data collection tool was a ques- tionnaire whose reliability was assessed using Cronbach's 5. Conclusion alpha test for six propellant components of the tourism entrepreneurship development, and the results indicated There is a strong correlation between some of the pro- the suitability of the research instrument. Data analysis pellant components (tourism opportunities, environmen- was performed using SPSS20 software (Pearson correla- tal, and physical components) and the variable of rural tion coefficient, multiple regression, and path analysis). tourism entrepreneurship which shows that increasing residential, entertainment, public, commercial, transpor- 3. Results tation, and cultural opportunities as well as attention to the environment and environmental protection, landscape The results showed that there is a strong correlation be- beauty, and infrastructure and security improvement posi- tween some of the propellant components and the rural tively affect the provision of other contexts of the tourism tourism entrepreneurship variable. Tourism opportunities, entrepreneurship development in Malayer county Samen environmental, physical and individual entrepreneurial district rural areas. spirit components were explained by 98% of the total changes in the variable of entrepreneurship development Acknowledgments in rural tourism destinations of Samen district. Mean- while, the most direct effects were related to tourism op- This article is derived from a M.Sc. thesis on geography portunities, and the most indirect effects were explained and tourism planning at the Faculty of Literature and Hu- by the environmental component. manities, Geography Department, Lorestan University. Thesis title: An analysis of the place/spatial consequenc- 4. Discussion es of tourism economy development using an entrepre- neurial approach (the case of: rural areas of Samen district The results of Pearson correlation coefficient showed a of Malayer County). strong relationship between some of the propellant com- 351 Rouzbahani, A., et al. Explaining the Effects of Propellant Components of Entrepreneurship Development in Rural Tourism Destinations. JRR, 11(2), 350-365. Summer 2020. Vol 11. Num 2 Conflict of Interest The authors declared no conflicts of interest Rouzbahani, A., et al. Explaining the Effects of Propellant Components of Entrepreneurship Development in Rural Tourism Destinations. JRR, 11(2), 350-365. 352 تابستان 1399 . دوره 11. شماره 2 تبیین آثار مؤلفههای پیشبرنده توسعه کارآفرینی در مقصدهای گردشگری روستایی )موردمطالعه: بخش سامن شهرستان مﻻیر( عباس روزبهانی1، *حوریه مرادی2، حامد عباسی2 1- کارشناسیارشد، گروه جغرافیا، دانشکده ادبیات و علوم انسانی، دانشگاه لرستان، خرمآباد، ایران. 2- استادیار، گروه جغرافیا، دانشکده ادبیات و علوم انسانی، دانشگاه لرستان، خرمآباد، ایران. تاریخ دریافت: 25 آذر 1398 تاریخ پذیرش: 17 فروردین 1399 یکی از مهمترین راهکارهای اقتصادی در توسعه منطقهای توجه به مقصدهای گردشگری روستایی بهعنوان بستری برای توسعه کسبوکارهای کوچک است. به عبارتی، الگوی