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©2009 Hammett & Edison, Inc. TV Station WCTE • Analog Channel 22

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TV Station WCTE • Analog Channel 22, DTV Channel 22 • Cookeville, TN Expected Operation on June 13: Special Temporary Authorization Digital STA (solid): 57.0 kW ERP at 412 m HAAT, Network: PBS vs. Analog (dashed): 1320 kW ERP at 425 m HAAT, Network: PBS Market: Nashville, TN Larue Marion Ohio Grayson Lincoln NORTH Jackson Campbellsville Rockcastle Hart Taylor Casey KY-6 Green Edmonson Clay Butler KY-2 Pulaski Laurel Somerset Adair Warren Glasgow KY-5 Bowling Green Metcalfe Russell Barren Corbin Logan KY-1 Knox Cumberland Wayne Simpson Allen Monroe Clinton McCreary Whitley Bell Robertson Pickett Macon Clay Claiborne Sumner Scott Fentress Campbell Trousdale La Follette Jackson Overton Hendersonville TN-6 Union Smith TN-5 Putnam Davidson Wilson CookevilleA22 D22 Morgan Anderson Oak Ridge Knox DeKalb White Crossville Williamson Cumberland TN-7 Murfreesboro Rutherford Cannon Roane Van Buren Loudon Maury McMinnville Blount Warren Rhea Meigs Bledsoe Bedford Coffee TN-2 Athens Monroe Grundy McMinn Marshall Tullahoma TN-4 Sequatchie Graham Moore Giles TN-3 Lincoln Franklin Bradley NC-11 Marion Hamilton Polk Cherokee Chattanooga Clay AL-5 GA-9 2009Madison Hammett & Edison,Jackson Inc. Catoosa Fannin 10MI 0 10 20 30 40 50 100 80 60 40 20 0 KM 20 Coverage gained after DTV transition Analog service 355,628 persons Digital service 379,393 No symbol = no change in coverage Analog loss 5,780 Coverage lost but still served by same network Digital gain 29,545 Net gain 23,765 BDSTA-20081219AFO Map set 1 WCTE Digital STA TV Station WCTE • Analog Channel 22, DTV Channel 22 • Cookeville, TN Approved Post-Transition Operation: Granted Construction Permit Digital CP (solid): 200 kW ERP at 422 m HAAT, Network: PBS vs. Analog (dashed): 1320 kW ERP at 425 m HAAT, Network: PBS Market: Nashville, TN Larue Marion Ohio Grayson Lincoln NORTH Jackson Campbellsville Rockcastle Hart Taylor Casey KY-6 Green Edmonson Clay Butler KY-2 Pulaski Laurel Somerset Adair Warren Glasgow KY-5 Bowling Green Metcalfe Russell Barren Corbin Logan KY-1 Knox Cumberland Wayne Simpson Allen Monroe Clinton McCreary Whitley Bell Robertson Pickett Macon Clay Claiborne Sumner Scott Fentress Campbell Trousdale La Follette Jackson Overton Hendersonville TN-6 Union Smith TN-5 Putnam Davidson Wilson CookevilleA22 D22 Morgan Anderson Oak Ridge Knox DeKalb White Crossville Williamson Cumberland TN-7 Murfreesboro Rutherford Cannon Roane Van Buren Loudon Maury McMinnville Blount Warren Rhea Meigs Bledsoe Bedford Coffee TN-2 Athens Monroe Grundy McMinn Marshall Tullahoma TN-4 Sequatchie Graham Moore Giles TN-3 Lincoln Franklin Bradley NC-11 Marion Hamilton Polk Cherokee Chattanooga Clay AL-5 GA-9 2009Madison Hammett & Edison,Jackson Inc. Catoosa Fannin 10MI 0 10 20 30 40 50 100 80 60 40 20 0 KM 20 Coverage gained after DTV transition Analog service 355,628 persons Digital service 435,789 No symbol = no change in coverage Analog loss 5,172 Coverage lost but still served by same network Digital gain 85,333 Net gain 80,161 BMPEDT-20080620ADW Map set 2 WCTE Digital CP TV Station WHTN • Analog Channel 39, DTV Channel 38 • Murfreesboro, TN Expected Operation on June 13: Licensed Digital License (solid): 1000 kW ERP at 250 m HAAT vs. Analog (dashed): 5000 kW ERP at 250 m HAAT Market: Nashville, TN Casey Hart Hopkins NORTH Edmonson Green Caldwell Muhlenberg Butler Princeton KY-2 Adair Lyon KY-1 Warren Glasgow Christian Bowling Green Barren Metcalfe Russell Logan Russellville Wayne Trigg Cumberland KY-5 Allen Todd Simpson Monroe Clinton Portland Pickett Clarksville Clay Robertson Macon Stewart Montgomery Sumner Trousdale Jackson Overton Cheatham Fentress Houston TN-6 TN-5 Smith TN-8 Davidson Putnam Benton Dickson Nashville Wilson Cookeville Humphreys Dickson A39 D38 Cumberland DeKalb White Williamson Murfreesboro Cannon Hickman Rutherford Van Buren McMinnville Maury Warren Perry Columbia Bledsoe Decatur Lewis Bedford Coffee Rhea Marshall Grundy Tullahoma TN-4 Sequatchie Wayne Hardin Moore TN-7 Lawrenceburg Giles TN-3 Lawrence Lincoln Franklin Marion Hamilton Chattanooga GA-9 Dade Catoosa Lauderdale Limestone Madison Jackson AL-5 Walker Colbert2009 Hammett & Edison, Inc. 10MI 0 10 20 30 40 50 100 80 60 40 20 0 KM 20 Coverage gained after DTV transition Analog service 1,222,951 persons Digital service 1,529,323 No symbol = no change in coverage Analog loss 2,189 Coverage lost after DTV transition Digital gain 308,561 Net gain 306,372 BLCDT-20060627AAY Map set 1 WHTN Digital License TV Station WHTN • Analog Channel 39, DTV Channel 38 • Murfreesboro, TN Approved Post-Transition Operation: Licensed Digital License (solid): 1000 kW ERP at 250 m HAAT vs. Analog (dashed): 5000 kW ERP at 250 m HAAT Market: Nashville, TN Casey Hart Hopkins NORTH Edmonson Green Caldwell Muhlenberg Butler Princeton KY-2 Adair Lyon KY-1 Warren Glasgow Christian Bowling Green Barren Metcalfe Russell Logan Russellville Wayne Trigg Cumberland KY-5 Allen Todd Simpson Monroe Clinton Portland Pickett Clarksville Clay Robertson Macon Stewart Montgomery Sumner Trousdale Jackson Overton Cheatham Fentress Houston TN-6 TN-5 Smith TN-8 Davidson Putnam Benton Dickson Nashville Wilson Cookeville Humphreys Dickson A39 D38 Cumberland DeKalb White Williamson Murfreesboro Cannon Hickman Rutherford Van Buren McMinnville Maury Warren Perry Columbia Bledsoe Decatur Lewis Bedford Coffee Rhea Marshall Grundy Tullahoma TN-4 Sequatchie Wayne Hardin Moore TN-7 Lawrenceburg Giles TN-3 Lawrence Lincoln Franklin Marion Hamilton Chattanooga GA-9 Dade Catoosa Lauderdale Limestone Madison Jackson AL-5 Walker Colbert2009 Hammett & Edison, Inc. 10MI 0 10 20 30 40 50 100 80 60 40 20 0 KM 20 Coverage gained after DTV transition Analog service 1,222,951 persons Digital service 1,529,323 No symbol = no change in coverage Analog loss 2,189 Coverage lost after DTV transition Digital gain 308,561 Net gain 306,372 BLCDT-20060627AAY Map set 2 WHTN Digital License TV Station WJFB • Analog Channel 66, DTV Channel 44 • Lebanon, TN Expected Operation on June 13: Licensed Digital License (solid): 1000 kW ERP at 161 m HAAT vs. Analog (dashed): 2240 kW ERP at 161 m HAAT Market: Nashville, TN Larue Marion Webster McLean OhioNORTH Grayson Crittenden Madisonville Campbellsville Hopkins Hart Taylor KY-2 Green Muhlenberg Edmonson Butler Caldwell KY-1 Adair Lyon Warren Glasgow Christian Bowling Green Barren Metcalfe Logan Marshall Trigg Cumberland Todd Simpson Allen Monroe Clinton Calloway Clarksville Robertson Macon Clay Stewart Montgomery Springfield Sumner Henry Trousdale Jackson Overton Cheatham Houston TN-6 TN-5 Smith TN-8 Lebanon Putnam Davidson Cookeville Benton Dickson D44 A66 Wilson Carroll Humphreys Dickson DeKalb Franklin White Williamson Rutherford Cannon Hickman Van Buren McMinnville Warren Perry Maury Bledsoe Decatur Lewis Bedford Coffee Lewisburg Marshall Grundy Tullahoma TN-4 Sequatchie TN-7 Moore Wayne Lawrenceburg Hardin Giles TN-3 Lawrence Lincoln Franklin Signal Mountain Marion Hamilton 2009 Hammett & Edison, Inc. Lauderdale Jackson AL-5 10MI 0 10 20 30 40 50 100 80 60 40 20 0 KM 20 Coverage gained after DTV transition Analog service 1,009,226 persons Digital service 1,410,555 No symbol = no change in coverage Analog loss 0 Digital gain 401,329 Net gain 401,329 BLCDT-20070813ABW Map set 1 WJFB Digital License TV Station WJFB • Analog Channel 66, DTV Channel 44 • Lebanon, TN Approved Post-Transition Operation: Granted Construction Permit Digital CP (solid): 750 kW ERP at 425 m HAAT vs. Analog (dashed): 2240 kW ERP at 161 m HAAT Market: Nashville, TN Larue Marion Webster McLean OhioNORTH Grayson Crittenden Madisonville Campbellsville Hopkins Hart Taylor KY-2 Green Muhlenberg Edmonson Butler Caldwell KY-1 Adair Lyon Warren Glasgow Christian Bowling Green Barren Metcalfe Logan Marshall Trigg Cumberland Todd Simpson Allen Monroe Clinton Calloway Clarksville Robertson Macon Clay Stewart Montgomery Springfield Sumner Henry Trousdale Jackson Overton Cheatham Houston TN-6 D44 Smith TN-8 TN-5 Lebanon Putnam Davidson Cookeville Benton Dickson A66 Wilson Carroll Humphreys Dickson DeKalb Franklin White Williamson Rutherford Cannon Hickman Van Buren McMinnville Warren Perry Maury Bledsoe Decatur Lewis Bedford Coffee Lewisburg Marshall Grundy Tullahoma TN-4 Sequatchie TN-7 Moore Wayne Lawrenceburg Hardin Giles TN-3 Lawrence Lincoln Franklin Signal Mountain Marion Hamilton 2009 Hammett & Edison, Inc. Lauderdale Jackson AL-5 10MI 0 10 20 30 40 50 100 80 60 40 20 0 KM 20 Coverage gained after DTV transition Analog service 1,009,226 persons Digital service 1,891,522 No symbol = no change in coverage Analog loss 841 Coverage lost after DTV transition Digital gain 883,137 Net gain 882,296 BPCDT-20080619AAQ Map set 2 WJFB Digital CP Station WKRN-TV • Analog Channel 2, DTV Channel 27 • Nashville, TN Expected Operation on June 13: Licensed Digital License (solid): 946 kW ERP at 411 m HAAT, Network: ABC vs. Analog (dashed): 100 kW ERP at 411 m HAAT, Network: ABC Market: Nashville, TN Crittenden Ohio Taylor Hopkins NORTH Hart Green Greenville Edmonson Livingston Muhlenberg Butler Princeton KY-2 Caldwell Adair Lyon Warren Glasgow KY-1 Bowling Green Christian Barren Metcalfe Logan Marshall Russellville Trigg Cumberland Todd Simpson Allen Monroe Calloway Portland Clarksville Clay Robertson Macon Stewart Montgomery Sumner Trousdale Henry Jackson Overton Cheatham Houston TN-6 TN-5 Smith Putnam TN-8 Davidson Cookeville Benton Dickson Nashville Wilson Dickson Humphreys A2 D27 Carroll DeKalb White Williamson Murfreesboro Cannon Hickman Rutherford Henderson Van Buren McMinnville Maury Warren
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    The Opportunity Ahead MONETIZING THE MEDIA CONSUMER IN 2017 AND BEYOND UBS Dec. 6 // 2016 Safe Harbor/Disclosures This presentation contains forward-looking statements that involve a number of risks and uncertainties. For this purpose, any statements contained herein that are not statements of historical fact may be deemed to be forward-looking statements. Without limiting the foregoing, the words “believes,” “anticipates,” “plans,” “expects,” “intends,” and similar expressions are intended to identify forward-looking statements. Important factors that could cause actual results to differ materially from those indicated by such forward-looking statements are set forth in The E.W. Scripps Company’s annual report on Form 10-K for the year ended Dec. 31, 2015, as filed with the Securities and Exchange Commission. We undertake no obligation to publicly update any forward-looking statements to reflect events or circumstances after the date the statement is made. 2 The Year Rich Boehne Ahead PRESIDENT, CHAIRMAN & CEO Rebuilding Scripps For Growth Buy Complete Buy Newsy Cracked; Stitcher separation of Divest Launch original Scripps “Peanuts” programming National brands Networks and unit, two Buy two Granite move to 45% of access shows Interactive licensing TV stations Digital revenue 2008 2010 2012 2014 2016 ECONOMIC CRISIS 2007 2009 2011 2013 2015 Combine digital Propose spin off Close Denver Terminate Scripps Spin/combine operations; of cable newspaper, Howard News newspapers with networks to announce Journal reset investment and Service; Launch