Ecoenel: 10 Years Changing Waste Materials Into Opportunities Ecoenel 2017

Ecoenel: 10 years changing waste materials into opportunities Ecoenel 2017

2 Ecoenel 2017

Ecoelce and Ecoampla have become Ecoenel

Coelce and Ampla electric The strategy also involves companies, present in Ceará and promoting synergies between Rio de Janeiro states, respectively, Enel’s subsidiaries and the were renamed as Enel Distribuição adoption of one brand, particularly Ceará and Enel Distribuição Rio in markets such as Latin America, in November 2016. The change is where the group’s portfolio part of the new identity and global includes assests that have different positioning of Enel, which has names and visual identities. By extended its corporate brand to all doing this, the company shows a the group’s companies in Brazil. more modern, flexible, responsible With this change, Ecoampla and and global image. Ecoelce have become Ecoenel, marking another milestone in The impact on Rio and Ceará the sustainability program that states is highly significant. Enel celebrated its 10th anniversary Distribuição Ceará provides in 2016. services to almost 4 million clients in 184 municipalities, and Enel Enel is an electric company Distribuição Rio is present in 66 present in more than 30 countries municipalities, having more than 3 in four continents. It uses the million clients. ongoing internal changes to keep its global relevance and make the most of the opportunities that such transitions may create.

3 Ecoenel 2017

4 Ecoenel 2017 EDITORIAL

“We have gathered more than just prizes throughout the project. We were part of something that was built collectively, with stories of cooperation and stronger citizenship.”

Enel is present in more than In 2008, the Ecoenel program was 30 countries, showing a clear one of the winners of the World commitment to help people face Business and Development Awards some of the world’s greatest (WBDA) given by ONU. challenges. This business vision is strongly based on sustainability, But we have gathered more than which is a fundamental aspect of just prizes throughout the project. our corporate culture. We place We were part of something that environmental, social and economic was built collectively, with stories of sustainability at the center of all our cooperation and stronger citizenship, practices and decisions in order to as you will be able to see in the create shared value, both for the following pages. We have not external stakeholders and for the written this story alone. We would company itself. then like to thank each partner in the project, and mainly the citizens who The Ecoenel project, of which believed in transformation achieved we have been proud for the last by sustainable actions. 10 years, is an example of such commitment. This is a simple Ecoenel is ready to face the coming initiative undertaken by Enel do decades in order to continue Brasil, and which brings together contributing to the rational use of innovation and sustainability to natural resources and to a better help face a global challenge: proper future for the next generations. disposal of recyclable waste materials. Through discounts in the electricity bills issued by Enel distributors in the country, any client can become an agent of transformation, contributing to recycling and bringing a straightforward return to Enel, thus perfectly creating shared value.

Carlo Zorzoli | Country Manager from Enel Brasil

53 Ecoenel 2017 CONTENT

Environmental awareness. The product of a 08 promising future

Enel and the focus 12 on sustainability

10 years of social and environmental 18 responsibility

Initiatives derived from 26 the program

Ecoenel and the solid waste 32 policy ideal

The time for recycling 34 has come

The Green Bill and 36 CO2 compensation

6 Ecoenel 2017

Staff

Editor-In-Chief Patrícia Cid Varela

Editorial Committee Odailton Arruda Lídia Bastos Givaldo Filho Ana Carolina Pires Leonardo Torquato Iury Pinho Mirian Sampaio

Content Equipe de Sustentabilidade Brasil

Collaboration Lídia Bastos Recycling waste Editorial Production materials as an action Caramelo Comunicação 38 of energy efficiency Coordination/Revision Paulo J Pinheiro Verônica Freitas Recicla Fortaleza and the positive Journalism granting of credit 42 Daniel Araújo Graphic Design Rodrigo Costa Ecocidadão, a Morena Garcia clean city and everyone’s duty 48 Diagramming Rodrigo Costa Victor Garcia

Wholesaler Assaí Printing from a sustainable Gráfica Sérgio 50 perspective 600 exemplares Opinion, criticism or suggestions Recognizing Sustainability the relationship Department Enel Brasil 52 waste x energy Padre Valdevino St, 150, 4th floor - Joaquim Távora Fortaleza - Ceará Technology at - Brasil 55 85 3453.4956 the service of [email protected] environmental 58 awareness

7 Ecoenel 2017

Sustainability policy

8 Ecoenel 2017

Photo: Arquivo Enel 9 Ecoenel 2017

Environmental awareness: The product of a promising future

From the second half of the 20th century to the 2000’s, attitudes that combine economic growth with collaboration for social development gave way to a new insight. That was the start of social and economic sustainability.

At the beginning of the 1970s, more attention was given to caring for the planet throughout the globe. Due to the ongoing oil crisis at the time, the environmental issues began to receive more attention from several social and economic sectors. The preservation of the environment and the rational use

10 Ecoenel 2017

Photo: Enel Archive

of natural resources by part of Like the Millennium Development the civil society and companies in Goals, the latter sets its goals general became important points for with focus on strengthening discussion in the following years. sustainability. These goals were However, in the 2000s, this recorded in a document entitled environmental awareness became Transforming our World: The an essential tool to help build a 2030 Agenda for Sustainable sustainable world. Due to challenges Development. in the several social and economic The Agenda is a plan of action for sectors, the topic became a people, the planet and prosperity, parameter for the large business whose starting point is to make groups in the world. peace and freedom stronger. It The set of goals established at the also acknowledges the eradication world conferences held throughout of poverty in all its forms and the 1990s helped to produce a dimensions as the major global document used as a parameter for challenge. actions against poverty in the world. The document, the Millennium Development Goals (MDG), was adopted by the member states of the United Nations Organisation (UNO). Attention must also be given to the outcome document of the United Nations Conference on Sustainable Development (Rio+20), which establishes, in an intergovernmental process considered inclusive and transparent, the Sustainable Development Goals. 11 Ecoenel 2017

12 Ecoenel 2017 World’s 3rd in waste generation

250 thousand tons of waste per day 30% could be reused

Only With increased recycling probable % are 3 recycled R$ 200 milhões in Ceará

Corporate sustainability means Brazil is the third in the list of recycling of domestic and a set of concrete actions countries (behind China and industrial waste. aiming at society’s sustainable the United States) that produce With this in mind, the National development. This is the relevance the most waste, with a daily Policy on Solid Waste (PNRS) of the recycling process. production of about 250 thousand aims to update and give the tons. While 30% of such waste necessary support for advances Recycling has become extremely could be reused, only 3% of that in environmental, social and relevant to companies in the amount is actually recycled. economic challenges resulting electricity sector such as Enel from improper handling of solid Distribuição Ceará and Enel Although the number of waste in Brazil. Distribuição Rio, since the waste Brazilian municipalities that have materials collected are properly implemented recycling programs disposed of and returned to the has increased from 81 to more chain of production by means of than 900 in the last decade, this an efficient process that saves figure falls short of 20% of all energy and natural resources. our cities. According to studies conducted by SINDIVERDE- CE (Syndicate of Domestic and Industrial Solid Waste Recycling Companies in Ceará state), R$ 200 million could be generated in Ceará state with increased

13 Ecoenel 2017

Enel and the focus on sustainability

Sustainability is the driving force in the countries in which it provides of the process for continuous services. Its actions are guided by improvement ingrained in the community wellbeing, environmental company – a fundamental protection, and people’s safety, component in its mission to with focus on the development achieve growth. of renewable energy sources and technically innovative projects. Its Enel seeks to generate and distribute goal is to leave a better world for the value in the international electricity next generations, and the project market to benefit its clients, timeline is proof of that. shareholders, and the competition

Launching of Coelce Launching of Ecoelce, a project in Ceará state nos Bairros, , a project that offers bonuses in the electricity bill in that sends a mobile exchange for waste materials. unit to the communities in Fortaleza and its Launching of the Troca Eficiente project, which Metropolitan Area, and focuses on the efficient use of electricity by provides information to changing the fridges in the households of the the population. population included in the Low Income program.

2008

2005 2007 2000

The project for waste exchange is Launching of Rede de replicated in Rio de Janeiro state Lideranças in 2005 at Ampla, and entitled Ecoampla. Rio de Janeiro and, in 2009, in Ceará state. This strategy Launching of the Energia Social, aims to establish partnerships aiming to generate income for between the company and the the families living in communities communities by stimulating with low social and economic local development and the development, both in Ceará and empowerment of community Rio de Janeiro. organizations.

14 Ecoenel 2017

Launching of the Luz Solidária project, which offers up to 40% subsidies to household customers for them to have their old household appliances (fridges, freezers and air conditioners) substituted with energy-efficient appliances having the Procel Energy-Saving Seal. The clients may choose to donate part of the discount to social projects supported by Enel, and the companies will collect the old appliances for recycling.

The Consciência Ampla platform was launched in 2009, comprising all the projects aimed at education about conscious consumption and at income generation and local development, as well as culture and entertainment The Ampla and projects. Coelce companies become Enel Rede de Lideranças Comunitárias, Distribuição Brasil developed by Enel Distribuição Ceará and the Ecoelce and and Enel Distribuição Rio, identifies Ecoampla programs community leaders in areas of greater are renamed as social complexity within the companies’ Ecoenel. concession areas. The leaders’ diagnosis includes social cartography and focus groups. The company establishes a permanent channel of direct communication with these publics in order to find solutions to improve the quality of the services provided. 2011

2016 Launching of the Nave Planeta Futuro educational platform, a 2009 project for environmental education through a modern equipment developed to promote environmental awareness among students in the public schools (municipal and state government funded schools).

15 Ecoenel 2017

16 Ecoenel 2017 Guidelines for the Enel Group Sustainability Plan

In order to reinforce its previous chain, the group understands related to Corporate Social commitment to contributing to sustainability as a drive Responsibility (CSR), the Enel society and ensuring business for decision-making and Group has been working to continuity, Enel no Brasil has identification of innovative innovate and improve the created the Sustainability solutions for the operating processes for planning and committee, therefore aligning activities and business monitoring activities and projects with a global structure. development. in social and environmental With focus on the entire value Considering the new concepts reports.

Guidelines for the ENEL group sustainability plan

Solid governance Creation of Industrial Energy Quality for and fair corporate economic and practices ﬁnancial value growth Efﬁciency the clients People Stakeholders’ management, Climate Strategy development and motivation

Valuing diversity

Protecting biodiversity Communities and the natural capital Resonsible relationship with the communities

Access to electricity Water efﬁciency

Health and Safety

Mitigating environmental impacts Responsible management of the supply chain

Business and Governance Dimension Environmental Dimension Social Dimension

17 Ecoenel 2017

Sustainability. A tool for a better future

18 Ecoenel 2017

Photo: Enel Archive 19 Ecoenel 2017 10 years of social and environmental responsibility

One of the most Yes, business sustainability is one Launched in January 2007, based of the greatest tools to help build a on the Research and Development awarded sustainability better world. This awareness was Programs of the Electricity Sector, programs in the raised when business sustainability under the regulation of the Brazilian started to comprise the organizations’ Electricity Regulatory Agency electricity sector in commitment to environmental issues (ANEEL) and the Federal Law the world was created and, mainly, when they included 9.991/2000, the Ecoenel connects the citizens in the positive changes clients aiming at a noble goal: the ten years ago with in society. And what are we talking proper disposal of recyclable waste. the aim to strengthen about? Well, we are talking about This goal resulted from a research initiatives capable of changing habits conducted by the old Coelce, now the relationship with and the world, such as the Ecoenel. Enel, with the University of Fortaleza its clients and reach a (Unifor) in 2006. With this study, the Ecoelce (now Ecoenel), one of the company noticed a strong connection noble and emerging most awarded sustainability initiatives between the purchasing power of goal: the proper in the electricity sector in the world, the population and the volume of was created in the Enel Brasil Energy solid waste improperly disposed of. disposal of recyclable Efficiency program. Enel Brasil is one waste. of the five biggest companies in the In that year, more than 41,000 tons electricity sector. It is in charge of the of solid waste were generated per generation, distribution, conversion, month in Fortaleza. Of this total, and transmission of electric power in more than 36% could have been Ceará, Rio de Janeiro, Goiás and Rio recycled in Ceará. However, only Grande do Sul states. 3,000 tons were sent to the recycling companies. In the capital of Ceará state alone, about 12,000 tons of waste that could have been recycled were disposed of in the environment every month.

20 Ecoenel 2017

Participants and beneficiaries of the Ecoenel Program over the last years of the project. Source: Enel Archive

21 Ecoenel 2017

Initially, the clients would have to A system has been developed The work at the collection points take the waste materials to the to identify each client and the is based on agreements made company to have them exchanged transaction is done online. In with waste collection and recycling for bonuses in the electricity bill. each collection point, there is a companies. They are responsible The bonus program continues, but workstation with a web interface for receiving the waste material the exchange has been tranferred connected to a registration and for its proper disposal. to the collection points. The machine, and the identification alternative to use bonuses in the cards for the program users. In October 2006, a pilot program electricity bill is a positive factor was run with the collaborators for the control and transparency of The client receives a card. Each of the company in Ceará state. It the project, since it eliminates the collection point has a machine was officially launched on January circulation of money. to identify the clients and to 17, 2007, in the communities in calculate the weight and value the following neighborhoods: of the waste materials. All this Curió, Sítio São João and Dias data is transmitted so the clients Macêdo, located in the outskirts of registered in the program receive Fortaleza. a bonus matching the amount of waste materials.

Community leadership

Community leaderships are an The Association of Residents of families in its permanent collection important link in this phase of the São Bernardo neighborhood has the point in Rodolfo Teófilo, in Fortaleza. project, once they bridge the gap highest number of clients having between the population and the zero energy cost in their electricity The assossiation itself is in charge electricity distribution company, bills in the program. of the management at the collection guiding the selective collection in The Empreendimentos de point, including selling the material the neighborhoods. Transformação de Recicláveis and transferring to Ecoenel the (EMTRE) recycling company amount of money equivalent to the provides services to about 80 clients’ bonuses.

22 Ecoenel 2017

Ecopontos

The first permanent collection point was set up at a gas station located on the Washington Soares Avenue, in Fortaleza, following the original project. The collection point exchanged recyclable waste for bonuses in the electricity bill of the registered clients, besides collecting, Ecoenel Ceará organizing and sending the materials received to the recycling industry. 125 After setting up this first collection point, the collection distributor realized the need to expand the project. The population acknowledged the points strength of the program and the company worked in the expansion of the initiative. Today, it is present all over the state, with 30 125 permanent and mobile collection points. municipalities Altogether, there are about 112 communities serviced in 30 municipalities in Ceará state.

Aiming to provide service to poor communities, a network of mobile units was created in 2012 in partnership with several community associations.

Responding to a mobilization effort, the residents bring their recyclable waste once a Ecoenel Rio month, on a specific day, for the exchange at de Janeiro the Ecoenel mobile trucks. These trucks run daily around different communities in Ceará, making the collection as established in a 74 calender designed specifically to meet the collection clients’ needs. points Following the same model, the Ecoenel mobile unit runs the selective collection in the condominiums in Niterói, Rio de Janeiro, 11 through the “Econdomínios”. Since selective municipalities collection in residential buildings is a great challenge to urban cleansing, this type of action is essential both for proper waste disposal and for fostering new values in our society.

23 23 RF-0071-16J - AN 2 SEMANA NAC MEIO AMB.pdf 1 21/10/16 12:11

Ecoenel 2017

Para o RioMar, cuidar do planeta é natural. É por isso que recebemos o selo AQUA de alta qualidade ambiental, reforçando nosso compromisso de cultivar cada vez mais o amor pelo meio ambiente.

2.500 árvores Redução de 34,6% Redução de 59% nativas plantadas no consumo no consumo de no entorno do de energia. água potável. Shopping.

M Todos os resíduos Manutenção do com potencial de Y entorno da Lagoa reciclagem são doados do Papicu. CM para cooperativas.

CMY

24 Ecoenel 2017

“Whenever I had to throw something away, I kept thinking about the long waste route and how that would increase pollution in the planet, without proper waste disposal, and wondered what I could do to change this situation.” Raquel Pessoa | Nutritionist

Photo: Enel Archive

Raquel Pessoa is one of these Professor and pedagogue- people. The nutritionist has always psychologist, Patrícia Trigo, is another cared about environmental issues. example in this decision-making “As a citizen, I didn’t feel comfortable process. She has been collaborating whenever I had to throw something with the initiative for seven years, and away. I kept thinking about the long since the beginning, she has made waste route and wondered what I an effort to motivate her son. could do to change this situation.” “People thought it was funny to see She first found out about the Waste little Gustavo carrying the plastic Exchange Program in 2015. “The bags for recycling”, she remembers, news brought me hope. Something highlighting that some space in her was changing”, she says. house was set aside to keep the waste before it was taken to the Raquel is an example of how Ecoenel point in their neighborhood. sustainability projects create engagement and expand themselves “It is close to our house, so we can beyond the commercial expectation. quickly take the materials there. We She has a blog on nutrition and are warmly welcomed by the team conscious consumption, and she every time we go there”, says Patrícia. Access with motivates her readers and patients the QR Code to do selective collection and and learn composting. But she is not the only about other one engaged with the cause. stories:

25 Ecoenel 2017

An environmental management model

The initiative by Coelce, now Enel Distribuição Ceará, was not restricted to the state. Motivated by the same sense of optimization of sustainability practices, Ampla electricity distributor, now Enel Distribuição Rio, launched the Ecoampla program in March 2008, also renamed as Ecoenel in 2016.

26 26 Ecoenel 2017

Photo: Enel Archive

Following the example of organizations. The agents of the system the Program in Ceará, Enel And thanks to a positive interact in a systematic way Distribuição Rio maintains its feedback, partnerships have and receive mutual benefits. sustainability program for the been established with several This, in turn, ensures the exchange of waste for bonuses prefectures that had envisaged program sustainability and its in the clients’ electricity bills an opportunity to motivate contribution to environmental through the Ecoenel Rio the citizens to adopt selective preservation based on the de Janeiro. collection through the program. universal norms of the Millennium Goals and the The program has been set up The development of these Sustainable Development Goals, in the municipalities located in actions help us realize how the which excell for strengthening the area of concession of the Enel Brasil Energy Efficiency sustainability, universal peace electricity distributor, and all Programs are launched in and freedom. the material collected at the society beyond its program ecopontos is sent to corporate reach. The Ecoenel in practice the recycling industry, which ensures an environmentally They exceed the limits of The Ecoenel System was proper final disposal. financial problem solution for designed on an independent clients of the Ecoenel Rio platform. It has a unilateral The project, which nowadays de Janeiro and Ceará, and communication function with has 74 permanent and mobile effectively contribute to a the base of customer billing points in 11 municipalities, genuine change of culture and for Enel Distribuição Rio and established partnerships with attitudes in their lifestyles. Ceará. Besides that, it has a web wholesaler Assaí and soft interface that allows viewing drink manufacturer Pakera, information for the control and with collection points set up management of the collection inside the facilities of the two points, volume of waste dealt with, registered clients, and the total bonuses received by the consumer units participating in the program.

27 27 Ecoenel 2017

Iniciatives derived from the program

Besides exercisings Ecoenel has been reaping the Through the Milk Bank initiative, the rewards over the last ten years. By Ecoenel collects glass containers sustainable practices and this we mean the projects derived from its collection points and contributing to changing from the positive actions taken by donates them to the Milk Banks the program in Ceará and Rio de at the Albert Sabin Children’s people’s thinking and Janeiro. One of these initiatives is Hospital in Ceará and Antônio Pedro position, Ecoenel has the Bonus Donation. University Hospital in Niterói, Rio de Janeiro. been reaping the rewards Following the logic of bonus in the last ten years. granting on the electricity bill, the According to Odailton Arruda, in clients may donate their bonuses charge of the Ecoenel program, to a natural person, families, or the collection of glass containers companies that are partners in the is a response to a request made projects. by the hospitals’ milk banks, which find themselves extremely in need Since it is the client who chooses of this kind of material to store the the number of the consumer unit milk donated by volunteer mothers. to be registered on the card, they can take the waste materials to Erandy Cordeiro, the chief the collection point and have them coordinator for the Milk Bank credited in any account they choose. in Ceará, says that coffee and Both in Ceará and Rio de Janeiro, mayonnaise glass containers sized institutions such as the APAE - 50g to 100g are preferable. She Association of Parents and Friends explains that these shapes are ideal of Exceptional People, the IPREDE for the collection and pasteurisation – Institute of Early Childhood in of human milk. Fortaleza, the APADA – Association of Parents and Friends of People with Hearing Impairment in Niterói, among many others, may benefit from bonuses donated by the clients participating in the Ecoenel.

28 Ecoenel 2017

Photo: Enel Archive Self service

Following its entrepreneurial The service is controlled by an perspective, Enel is using online management system another innovative equipment in and will be provided in schools, the country. governmental agencies, shopping malls and supermarkets, thus The system consists of a expanding Enel’s customer self-service machine for the service channels. collection of recyclable waste with financial return for the The machines are controlled by client through a bonus on their the program coordination. The electricity bill. client takes the waste materials to the Ecoenel self-service machine, types in the electricity consumer unit, or donates the bonuses to another person or institution already registered. All of this in an automated way.

29 29 Ecoenel 2017

Prizes Iniciativa Incluir (PNUD Brasil)

In addition to prize winning, what defines 2007 the company of the FIEC Prize for Environmental future is the effective Performance attitude to build a better world. From this perspective, over 1st place in the Integration the past ten years, with Society the program has won category ODM Brasil Prize 2012 the recognition of the public and of various institutions around the 2007 world as a sustainable O Brasil que inova Monitor company Group (Exame Magazine)

Chosen as one of the 25 greatest Brazilian innovations in the last decade

2008 One of the ten winners World Business and of the United Nations Development Organization (UNO) Awards (WBDA) award, among the world’s 20 most relevant ones

30 Ecoenel 2017

2015 Selected as 2015 Iniciativa Incluir a model EducaRES (PNUD Brasil) and as one of the best Certificate practices of sustainable, inclusive and innovative business in Brazil As recognition for the collaboration with the Solid Waste Management policy

2012 One of the Chosen by 2015 ODM Brasil three finalists PNUD Brasil A benchmark for Prize 2012 for the prize that as one of the main inclusive business encourages actions projects aligned in Latin America for compliance with with the principals the Millennium of the Global Development Goals Compact

2010 Chico Mendes Award for the Environment

International 2010 Cooperation VI Premios Europeos for Sustainable de Medio Development Ambiente

31 Ecoenel 2017

Reflections on social and environmental thought

32 Ecoenel 2017

Photo: Reproduction 33 Ecoenel 2017 Ecoenel and the solid waste policy ideal By Albert Gradvohl | Professor of Environmental Management at the University of Fortaleza

We are collectively celebrating It ensures lower environmental Ecoenel’s 10th anniversary. A project impact regarding waste disposal in that was a success thanks to the our society, and a fair economic result commitment of a team that adopts for the business segment in charge sustainable methods. Although there of the collection, the treatment and have been different laws regulating the final disposal of waste materials. the environmental issues since the At the Brazilian urban centers, waste 1980s, only recently has there been materials have different facets. For an effort to define a policy to deal some, it is a subsidy for the culture with the issue of urban waste in of waste. For others, it is speculative Brazil. gold, such as the open dumpsites.

I am talking about Law 12.305/10, Contrary to all that, the Ecoenel which proposes a Public Policy on considerably reduced waste disposal the issue of solid waste to the states in the environment in 10 years’ time. and municipalities. Based on a macro The result is the strong influence National Public Policy, it enables the on the population regarding their planning of activities in a systematic environmental awareness. way, with participation of the public and private sectors. 236,914 people 32,624tons influenced of waste removed from the environment

34 34 Ecoenel 2017

It has enabled an increase in the However, the public and private This is a state government duty monthly income of these families, sectors have not been paying the and the population has the right to expanding the granting of bonuses environmental cost. In Brazil, this demand a state-mandate regulation and promoting our clients’ monthly cost has been paid by society, based on the public policy tools, electricity saving. considering the high prices paid by aiming to reach the objectives each prefecture for the collection and established by the National Policy on We are witnessing a proactive transportation, and in many cases Solid Waste (PNRS). behavior, whose new culture goes with no proper waste disposal. against profit at any cost. The This legal mechanism has defined environment is seen as everyone’s Waste collection in the cities has solid waste as an economic good right, supported by the National hardly improved. Collection is still with social value, generating income Environmental Policy, stated by carried out door to door, with waste and promoting citizenship. Its Federal Law 6.938. all mixed up, scarcely reaching hard- principle is the possibility to reach to-access areas inhabited by low- agreements with different sectors for income groups. urban cleansing focused on a new culture of integrated management, where waste must be revaluated and R$ 5,255,737 not deposited in landfills. in bonuses on the electricity bill

134,129,606KW/h of electricity saved with the recycling carried out by Ecoenel

34 35 35 Ecoenel 2017 The time for recycling has come By Sabetai Calderoni | Doctor of Science from the University of São Paulo - USP

Waste management has been August 2014 marked the end of considerably delayed in Brazil, the four years’ time allowed by and the trials for advancement the PNRS for the municipalities have been indefinitely to close the dumpsites. Of postponed. the 5,565 municipalities in the country, 3,344 did not After two decades of debates, observe the law, according to the National Policy on Solid ABRELPE – Brazilian Association Waste (PNRS) was finally of Public Cleansing and Waste promulgated in 2010. Bringing Management Companies. Of great hope of progress, the the 34 dumpsites in the country, policy enforced the closure of 20 are still working, including dumpsites all over the country the Lixão da Estrutural, the in four years’ time, prohibited biggest of all, located 15km from the disposal of untreated waste, Brasília,the country’s capital. aiming at maximum possible recycling, and demanded that The Federal Government allowed all the municipalities devised the prefectures to postpone Waste Management plans as a the closure of dumpsites and condition to obtain funds for this the compliance with the PNRS sector. guidelines for a period of four to six years. But why ask the Federal Government to grant such a long delay in meeting the requirement to close dumpsites? Most mayors claimed they lacked the financial resources.

36 Ecoenel 2017

10,000GWh/year GDP growth: saved

A Recycling Center U$ 35 takes up billion 2% of a landfill site

Due to scant action on the Prefectures mistakenly think that a part of the municipalities, the dumpsite can be substituted with private sector has planned to a landfill. The main PNRS guideline promote selective collection and is to do intensive recycling and recycling. Initiatives such as the use the landfill as a last resort. Ecoenel Program are a source of According to the World Bank, inspiration for other organizations. recycling could increase Brazil’s As a result, recycling advances, GDP by billions of dollars and although not in the necessary result in savings of millions of speed. We need to act. The world GWh/year. has understood that the time for recycling has come. A city with 100 thousand residents pays and receives millions/year for landfills. The recycling centers may add value to these raw materials, producing various utensils. The investments are low, the profits, substantial.

37 Ecoenel 2017

The Green Bill and CO2 compensation

By Sérgio Araújo | Environmental Specialist - Enel

At a time when the world The idea is to motivate the population has been worried population to compensate for their about global warming resulting CO2 emission by recycling waste from emissions of Greenhouse through the Ecoenel Program, Gases – GHG, waste generation and reduce the use of natural contaminating the soil and the resources, preserving them for the water table, and the uncontrolled future generations. use of natural resources, the Green Bill Program was created Besides making their clients aware with the aim to minimize such that the consumption of electricity causes of pollution. is a source of CO2 emission, the program measures the emissions of this gas, which results from the use of electricity and the burning of fossil fuels to produce plastic, glass, paper and metal.

38 Ecoenel 2017

As per the methodology used, The model proposes a connection The Green Bill also aids companies recycling a certain material between the production and the in their effort to comply with the allows it to be reintroduced in the recycling of each type of material, guidelines established by the production chain, eliminating some and the decline in CO2 emissions, National Policy on Solid Waste activities that would be necessary becoming a basis for the (PNRS), since it allows the to obtain the same input from a implementation and operational recyclable solid waste generated virgin raw material extracted from stage of the Green Bill Program. in these companies to be tracked, nature. This production process while it also allows compensating results in saving electricity, fossil It will also signal the amount of for the emissions resulting from fuels and natural resources. recycling that should be done by the CO2 emission inventory, the client to “compensate” for through the GHG Procol Brasil their carbon emission resulting methodology. from their use of electricity, and the environmental “value” for the recycling of each waste material regarding CO2 emissions. This way, Enel manages to increase the scope of its main program – the Ecoenel – launching the concept of a “Green Bill” client.

38 39 Ecoenel 2017

Recycling of waste materials as an action of energy efficiency

By Máximo Luiz Pompermayer | Superintendent of Research and Development and Energy Efficiency ANEEL

It is well known and easily And this is not just about waste understood that recycling means collection and their delivery at reusing materials to produce new recycling points. People’s knowledge, objects or packaging. Besides creativity and talent may help add preventing these materials from value to the recycled material. being thrown in the environment, it also prevents new natural resouces There are several social projects from being used in the process. aimed at transforming “waste” into Therefore, recycling brings double products with market value. However, benefit to the environment. a lot of recyclable material can still be seen on the streets, grounds, canals, Recycling also brings important rivers and sanitary landfills in many benefits from a social point of view, cities in the country, which justifies such as job offer and income for Enel’s pioneering initiative and the communities with low-purchasing support of several other electric power. companies.

40 40 Ecoenel 2017

Recycling of waste

Another important aspect of R&D and energy efficiency actions materials as an action recycling is the fact that it is also and resources, in compliance with energy efficient, since, when using Law 9.991/2000 and its regulations. of energy efficiency recycled materials to manufacture Throughout these long ten years of other products, there is saving of experience, several technologies, energy in the production of such systems and arrangements material. This was the logic used by have been tested, making this Coelce, now Enel Distribuição Ceará, a very common practice for to create a methodology for the various electricity distribution analysis of whether waste recycling concessionaires. would be energy efficient, which was carried out through a research and Enel’s pioneering initiative, the development (R&D) project regulated viability of the adopted mechanisms by ANEEL. and, most of all, the benefits brought by the projects launched in various Among the possible ways to regions and cities in Brazil, have been motivate recycling as an action of recognized by ANEEL, by several energy efficiency, option was made electric companies, and even by for creating a system where waste international agencies. May they is exchanged for bonuses on the be an example and motivation for electricity bill. Although it is quite low, new energy efficiency projects and the rebate on the bill means a lot to actions! millions of low-purchasing consumers all over the country at the end of the month.

This is definitely a noble, intelligent and innovative initiative, integrating

40 41 41 Ecoenel 2017

Business sustainability as a principle

42 Ecoenel 2017

Photo: Enel Archive 43 Ecoenel 2017 Recicla Fortaleza and the positive generation of credit

Launched on April 30, 2016, the In the first month, the program Recicla Fortaleza program is the granted R$ 6,945.26 in discounts result of a partnership between the on the electricity bill, with a total Prefecture of Fortaleza, through benefit of R$ 51,589.79 on the the The Municipal Secretariat for electricity bill and the Bilhete Único. Conservation and Public Service (SCSP), Enel Distribuição Ceará This represents a growth of 642% and the Ceará State Syndicate in benefits. This is the result of of Passenger Transportation about 308.7 tons of recyclable Companies (Sindiônibus). material delivered at the ecopontos as part of the Recicla Fortaleza The project offers discounts on program. the electricity bill and credit on the Bilhete Único (bus fare card) in exchange for recyclable waste. The program has more than 1,249 people registered and, today, more than 5,000 people receive the benefit. In the next phase, the credits will be used on the water bill.

It is easy to Find the Register using have access to Ecoponto closest the Coelce bill or the benefits. to you the Bilhete Único

44 Ecoenel 2017

Photo: Prefeitura de Fortaleza

An average of 39.2 tons of About 1,683 tons of material were Fortaleza now has 17 ecopontos recyclable material have been delivered from November 28, 2015, in the following neighborhoods: delivered at the 16 ecopontos in the when the first ecoponto was set Aracapé, Barra do Ceará, Bairro last nine months. Pruning leftovers up in Bairro de Fátima (Regional IV), de Fátima, Cidade 2000, Cidade added to a total volume of about until August 29, 2016. dos Funcionários, Conjunto Ceará, more than 5,000 m³, and more Conjunto Esperança, Edson than 3,767 liters of cooking oil was Of this totak, small amounts of Queiroz, Jangurussu, José Walter, collected at all the ecopontos in rubble from residential construction Parque Dois Irmãos, Praia do Futuro, this period. By the end of 2016, the accounted for about 1,330 tons, São João do Tauape, Serrinha, Prefecture of Fortaleza will have set while the recyclable materials, that Varjota, Vila Peri and Vila Velha. up 25 ecopontos in the city. is, plastic, glass, metal, paper and cardboard, accounted for about The ecopontos are an adequate 353.4 tons. place for clients to dispose, free of charge, of small amounts of rubble, pruning leftovers, old furniture and upholstery, tires, cooking oil, cardboard, plastic, glass, metal, cell phones and electrical appliances.

The Recicla Select the Make sure you Fortaleza card recyclable waste receive the Bonus is handed in and take it to to yo the Ecoponto for weighing

45 Ecoenel 2017

46 Ecoenel 2017

Materials that generate credit at the Recicla Fortaleza

Materials that generate credit on the electricity bill: glass, metal, paper, plastic and others, as explained below:

GLASS

Glass containers for soluble coffee, mayonnaise and bottles of beer, soft drinks Materials that DO NOT and distilled spirits. generate credit at the Recicla Fortaleza PAPER Close attention here. Although Cardboard, newspapers, these might be accepted at the books, notebooks, white ecopontos, they do not generate paper and mixed paper. credit at the Recicla Fortaleza:

METAL Small building site rubble; Ceramic or porcelain; Different types of iron, Furniture; screws, beer and soft Upholstery; drink cans, stainless Wood; steel, antimony, car and Pruning leftovers; motorcycle batteries, lead PLASTIC Batteries; and bronze. Cell phones; Electrical appliances; Soft drink bottles (PET), Dirty or synthetic paper; plastic film, PVC, hoses, bags, Egg cartons; and bleach, margarine and Powder soap packaging; detergent packaging. Aluminized packaging; Tires.

OTHER

Cooking oil and Tetra Pak packaging (milk, fruit juice and chocolate milk).

47 Ecoenel 2017

Ecopontos

Recicla Regional II São João do Tauape Fortaleza Avenida Visconde do Rio Branco, S/N (next to Parque Rio Branco) Varjota On the corner of Avenida Antônio Justa and Rua Meruoca Regional I Cidade 2000 Barra do Ceará On the corner of Rua Giselda On the corner of Rua Graça Aranha Cysne and Rua Sólon Carvalho and Rua Wilcar Bastos Cavalcante Praia do Futuro Vila Velha On the corner of Rua José Rua Jasmim, S/N Aureliano Câmara and Avenida Dioguinho

Regional V Conjunto Esperança Regional VI On the corner of Avenida Edson Queiroz Penetração Norte-Sul and Rua On the corner of Rua Hill de Moraes do Canal Regional IV and Rua Vereador José Batista Conjunto Ceará Bairro de Fátima Barbosa On the corner of Avenida Ministro On the corner of Avenida Luciano Cidade dos Funcionários Albuquerque Lima and Rua 721 Carneiro and Avenida Eduardo Girão On the corner of Rua Dr. José José Walter Vila Peri Plutarco and Rua Professor Aluísio On the corner of Avenida B and On the corner of Rua Antônio Costa Barros Leal Rua 33 Mendes and Travessa Augusto Jangurussu Aracapé Ribeiro On the corner of Avenida Castelo de On the corner of Rua Miguel de Serrinha Castro and Rua Gergelim Aragão and Rua Nossa Senhora On the corner of Rua Freire Alemão Parque Dois Irmãos Aparecida and Rua Inácio Parente On the corner of Rua H and Rua K

48 Ecoenel 2017

CLIN and Ecoenel Rio de Janeiro Partnership

CLIN – the Municipal Urban The system works by sectors all As more people have joined the Cleansing Company of Niterói - over the city, from Monday to Friday, program, the collection system has started the pilot program of its Waste during working hours. created the PEVs – Voluntary Delivery Selective Collection in 1991. In 1997, Points – in various neighborhoods. the infrastructure became larger, In order to participate, the client must which allowed for the expansion and register through a call center. They CLIN has been a partner in the improvement of the door-to-door will then receive all the instructions Ecoenel Program in Rio de Janeiro collection system. about the process of selective waste state since 2008, setting up about sorting, besides informative material. 15 ecopontos for collection, which is The program consists of collecting The waste collected in Niterói is carried out in permanent points and recyclable solid waste (paper, plastic, donated to two cooperatives of through mobile collection points in glass and metal) and providing their waste collectors (one in Morro do parks of Niterói. Today, around 4.5 % proper disposal without causing Céu, and the other on Rua Padre of all the waste produced in the city environmental damage. Based on the Anchieta - Coopcanit). is recycled. 3R’s, “Reduce, Reuse and Recycle”, the program has been developing educational activities. Ecoenel Ecopontos in partnership with CLIN:

Largo do Marrão R. Américo Largo da Batalha R. Leonor da Cafubá R. On the corner of R. Dr. Walter Oberlaender, 581, Largo do Marrão Glória, s/n, Largo da Batalha | Monday Madeira, s/n (Antiga R. 32 and Av. Raul Mondays, 8am-2pm to Friday, 8am-12 midday and 1pm- de Oliveira Rodrigues), Piratininga | 4pm Monday to Friday, 8am-12 midday and Inea Av. Feliciano Sodré, s/n, Centro | 1pm-4pm Mondays, 2pm-4pm (every 15 days) Horto do Barreto R. Dr. Luis Palmier, 135, Barreto | Monday to Friday, 8am- Itaipu R. O, s/n (Campo Belo – Bairro de Fátima: R. Andrade Pinto 12 midday and 1pm-4pm beside the sewage pumping station), s/n, Bairro de Fátima | Mondays, Itaipu | Monday to Friday, 8am-12 2pm-4pm (every 15 days) Jurujuba Av. Carlos Ermelindo midday and 1pm-4pm Marins, s/n | Wednesdays, 8am-2pm Praça do Ingá: Pç. Paulo César Icaraí R. On the corner of R. Tinoco, Ingá | Tuesdays, 8am-2pm Grael Av. Carlos Ermelindo Marins, Jornalista Irineu Marinho, 466 and (every 15 days) 195, Charitas | Wednesdays, 8am- Av. Ary Parreiras, Icaraí | Monday 4pm to Friday, 8am-12 midday and 1pm- Engenhoca Av. Professor João 4pm Brasil, s/n, Engenhoca | Monday to Maceió R. Professor Lira, s/n, Friday, 8am-12 midday and 1pm-4pm Maceió |Tuesdays, 8am-2pm (every Santa Bárbara Pç.de Esporte 15 days) João Saldanha, Av. Des Nestor São Francisco Pç. Dom Orione Rua Rodrigues Pelegrino, Santa General Rondon, São Francisco Bárbara | Thursdays, 8am-3pm Fridays, 8am-2pm 49 Ecoenel 2017 Ecocidadão, a clean city and everyone’s duty By Grupo Marquise

Everybody watched the scenery Vini Fernandes, manager of filled with different and colorful communications and marketing objects on the school’s sport at the Grupo Marquise, says that court. Another presentation of the the project aims to raise children’s musical sketch,”I am an Ecocitizen”, awareness, helping them become developed for the “Ecocidadão multipliers of the concepts of nas Escolas” project, was about to environmental education addressed start. The main character, Captain in the magazine and in the musical Ecocidadão, goes on stage, dressed sketch. “Children bring home in a superhero costume that looks what they have learned, and start like the garbage collectors’ uniform. demanding that parents, family His mission: to transmit the members and friends change their message that we all need to do our attitudes...This is what we want”, part to live in harmony in a clean city. she explains.

In 2015, the initiative reached 38 The actions presented at schools thousand children aged between 6 are part of the Ecocidadão Program and 12, and 520 teachers of public (Ecocitizen Program), which aims (government-funded) and private at environmental awareness, and schools of Fortaleza in four months. which has been conducted by Grupo Bagaceira, one of the most Ecofor since 2010. Its objective is to awarded theater groups of Ceará make the population aware of proper state, wrote the script. Besides solid waste disposal and of ways to watching the musical sketch, the reduce litter, mainly in the largest children also received interactive waste generating zones and in the magazines, with curiosities and neighborhoods presenting the most games. Advertiser Clarisse Ilgenfritz litter. The initiative includes actions wrote the text, and Xico Gomes such as putting up prohibition signs created the illustration. in the communities served, door- to-door environmental education, meetings with community leaders, implementation of the community cleaner, the graffiti project, and the International Coastal Clean-up Day.

50 Ecoenel 2017

Photo: Marquise

Transformation now: illegal dumping sites turned into vertical gardens

As a pilot action of the “Unfortunately, it is still very program, Grupo Marquise and common for us to see people Ecofor Ambiental have been dumping waste in places transforming illegal dumping showing a prohibition sign, sites in the city into vertical which end up becoming an gardens. Up to now, three illegal dumping site”, says Nery. gardens have been planted, all of them in the Barra do Ceará The three gardens were planted neighborhood. in the following addresses in Barra do Ceará: Rua Flor do Lírio The transformation occurs in (on the corner of Rua Tulipa st); parallel with actions aimed at Rua Araken, 860; Rua Adolfo raising environmental awareness Sales (on the corner of Cel. de in the popuation in order to Carvalgo Av). Other gardens prevent the problem from will be planted this year in the happening again. Jangurussu neighborhood.

Hugo Nery, general manager of Environmental Services Operations for Grupo Marquise, believes that if each citizen took care of their street properly, we would not have a macro environmental problem today.

51 Ecoenel 2017

Wholesaler Assaí from a sustainability persperctive By Maurício Marumo | Architect – Planning and Construction and Fábio Lavezo | Sustainability Coordinator

Embrancing several At Assaí, sustainability is built on five axes: Value Chain fronts for creating a Transformation, Civil Society culture of sustainability, Engagement, Environmental Impact Management, Valuing the company Our People, Conscious Offer and develops programs Consumption.

that contribute Since 2014, six stores have been to environmental converting organic waste into compost as part of the Food sustainability and the Waste Reduction Program. rational use of natural Aiming to minimize environmental impacts, the action has resulted resources. in reusing 40% of the waste produced in the stores as compost.

One of the positive impacts is the reduction of waste sent to landfills. Besides minimizing the environmental impact on the final destination, the processed waste is reused as organic fertilizer.

52 Ecoenel 2017

In October 2016, the initiative The partnership with Enel started started to be implemented in in 2012 in Rio de Janeiro, with other 18 stores. Now, 1/4 of the the setting up of the collection Assaí stores have a composting point at the Assaí in São Gonçalo, program, and the aim is to in the Alcântara neighborhood. implement the program in their Later, in 2015, the partnership was other shops in Brazil. expanded to Ceará at the Juazeiro do Norte, Caucaia, Sobral and Recycling Stations are among Fortaleza stores, in the Parangaba the programs for direct reduction neighborhood. Altogether, more of environmental impact. They than 1,256 tons of waste were are present in São Paulo, Rio de collected, which meant a bonus Janeiro and Ceará states. of about R$ 197,251 on the customers’ electricity bills.

Sustainability expanded to the sectors

The Assaí Planning and Since 2013, the stores have Construction department seeks had natural lighting in the sales, solutions aligned with the storage and parking areas. In environmental norms when 2015, the lighting system was setting up stores and carrying out changed for more quality inside operating activities. and outside our stores. These studies take into consideration Over the past years, the entire energy saving and less air-conditioning system of the maintenance regarding use of the company has been updated to work force and risk of workplace comply with the international accidents. environmental norms and reduce CFC emission. The projects for air- conditioners and food refrigeration in the stores use a mixture of water and glycol, which reduce the use of H2O and electricity.

53 Ecoenel 2017 Recognizing the relationship waste x energy

By Algra Econsult

In their research, Developed and developing countries have been discussing Algra Econsult business sustainability using have developed a multidisciplinary approach, both from a macro and micro a certification for perspective. For that reason, since Reverse Logistics 2003, Algra Econsult has been researching and implementing, applied to Energy together with Enel, projects, Efficiency, with the aim products and processes with a focus on the intersection of to optimize solid waste reverse logistics and energy management. consumption with the aim to optimize all kinds of resources.

Based on the review of relevant, comprehensive and holistic themes, from the point of view of Corporate Social Responsability, a cross-sectional study was carried out to test indicators seen as sustainable regarding integrated solid waste management. In this context, the study aimed to develop and validate a scale to measure the variables that define a concept of Reverse Logistics applied to the electricity bill in the companies, without breaking the current market rules, regardless of the branch of activity.

54 Ecoenel 2017

100%

50%

0% 01 02 03 04 05 06

Waste production and energy efficiency

The scientific study made it The analysis is based on It is easy to notice that the possible to present and establish the same theoretical and model adopted broadened the indicators that parameterize investigative approach, which scope of Ecoenel, becoming the level of environmental originated Ecoelce in 2003, a reverse logistics tool that performance by relating the today Ecoenel, added to the ensures greater environmental management of waste produced current record of indicators, in control regarding waste by the company to its energy addition to norms, resolutions management, added to a efficiency, regardless of the and legislation, which served financial revaluation over a economic activity. The research as a basis for public policies certain period of time, which has therefore led to the creation in the field of solid waste originated the Reverse Energy of an environmental certification management. After the program Certificate. as an annual performance reached its full development, award, whose innovation lies Algra Econsult and Enel started in the relationship waste x testing a new model, specifically energy, which differs from other adequate to large quantity certificates existing in the global generators, whose pilot, initially market. tested at Mercadinhos São Luiz, achieved an outstanding result.

55 Ecoenel 2017

Atualmente, estamos presentes em seis estados brasileiros: Bahia, Ceará, Minas Gerais, Pernambuco, Rio de Janeiro e Rio Grande do Norte.

CMY

56 Ecoenel 2017

Atualmente, estamos presentes em seis estados brasileiros: Bahia, Ceará, Minas Gerais, Pernambuco, Rio de Janeiro e Rio Grande do Norte. The Reverse Energy Certificate

Officially launched during the Eco Among the results reached by C Experience Seminar in Fortaleza, the companies, we highlight M the Reverse Energy Certificate is compliance with law 12.305/10, Y the only environmental certificate environmental performance

CM presenting a cross-sectional study regarding the practice of waste

MY of indicators for Energy Efficiency reverse logistics, cost minimization

CY and Reverse Logistics of Solid and risk reduction during collection

CMY Waste Produced by Largy Quantity procedures, treatment and final

K Generators. disposal.

The indicators are monitored in the electricity bill of the respective companies over a certain period, enabling performance assessment. The model was based on scientific study. It was researched and tested for two years by the Ecoenel system, which, in turn, became a reverse logistics operations management tool.

57 Ecoenel 2017

58 Ecoenel 2017

Criteria for certification

The methodology for validation As a result, this study managed The results achieved by the first of the scales is based on the to establish, in a pragmatic and companies to receive the Reverse relationship between the innovative way, control indices Energy Certificate in 2015 are as quantitative and qualitative for waste production and, follows: variables obtained by the company consequently, for company waste. during the period of assessment, since management indicators are needed for the assessment of the reactive and proactive behavior of the company. Criteria for receiving the Reverse Energy Certiﬁcate

The scale is composed of 51 Categoria Tempo Média de desempenho variables regarding the Waste > or = 2 years Above 60% Program Policy established by Algra A Econsult at the company being B >or = 1 year Above 50% to 60% assessed, in addition to indicators C < 1 year from 20% to 50% of endocommunication, and indicators for the environmental aspects of Solid Waste produced Companies Certiﬁed in 2015 by the company.

Item Company Category Performance As for the quantitative indicators, the methodology assesses 01 MERCADINHOS SÃO LUIZ A 73% the projected and identified 02 ACAL A 67% externalities, the Recyclability 03 IDEAL CLUBE A 62% Index (R), and finally the Reverse Logistics Index reached in the 04 DAG/J.SLEIMAN & CIA. B 51% period. All the externality indicators 05 STAND SHOW B 60% have a relationship with Ecoenel, 06 UNIVERSIDADE DE FORTALEZA UNIFOR B 73% regarded by ANEEL as an energy 07 MARINA PARK C 60% efficiency tool. 08 TRIBUNAL DE JUSTIÇA DO CEARÁ C 48%

59 Ecoenel 2017 Technology at the service of environmental awareness By 3E Engenharia

One of reasons for the sucess Based on this model of of the Ecoenel project since its trust between managers, launching lies in the development partners and participants, the of a personalized information Ecoenel Management System system, customized to the has been through several specifities of the project. This development stages over ensured great reliability of these past 10 years. This has the project performance, first enabled them to reach a level regarding the consolidation of of differentiation, incorporating collection data at the ecopontos, resources for greater security but mainly by assuring the of the transactional data and participants that the bonus would transparency to the participants be credited in their electricity regarding the generation of bills in exchange for the waste credit in exchange for recyclable collected. waste, promoting stronger synergy between the project stakeholders.

• Practicality of checking the credits to be • Panel for the follow-up of indicators; granted on the electricity bill; • Optimization of operational processes; Managers Participants • Special module for the transaction of large • Producing automated reports to support amounts of recyclable waste; decision making. • Mobile app.

• Reliable and easy-to-access information • Special module for the follow-up to monitor selective collection at the of transactions at the ecopontos; Partners Society different locations; • Monitoring the volume of stored waste • Proper disposal of recyclable waste in for logistics optimization. the recycling industry.

60 Ecoenel 2017

To celebrate the project’s 10th • Collection points: based on anniversary and its ongoing the geographical location of spiral of innovation, a mobile the user, the app will suggest app compatible with Android the nearest collection points and iOS is being launched. and provide more information With the app, the project such as address, phone participants will have access number and opening and to several services such as: closing times;

• Price list: the user will have access to the price of each unit of waste delivered at the collection points;

• Collection record: the app checks the project database directly and provides an online display of the last exchanges made by the user at any of the collection points. The participant can then follow their credit record in real-time.

61 Ecoenel 2017 Há 10 anos em amplo crescimento.

Comemorar os 10 anos do Ecoenel é um grande orgulho para a 3E Engenharia, fazer parte desse projeto é um grande presente.

O grupo Enel destaca-se mundialmente com sua política

socioambiental e tem hoje no projeto Ecoenel, nos estados

do Ceará e Rio de Janeiro, a verdadeira demonstração do

tripé da sustentabilidade nas suas vertentes social,

ambiental e econômica.

A 3E Engenharia orgulha-se por fazer parte dessa iniciativa

inovadora e que já gerou tantos bons frutos para a

sociedade, desejamos que o Ecoenel possa continuar seu

crescimento e trazer seus benefícios a um número ainda

maior de pessoas.

62 Ecoenel 2017 Há 10 anos em amplo crescimento.

Comemorar os 10 anos do Ecoenel é um grande orgulho para a 3E Engenharia, fazer parte desse projeto é um grande presente.

O grupo Enel destaca-se mundialmente com sua política socioambiental e tem hoje no projeto Ecoenel, nos estados do Ceará e Rio de Janeiro, a verdadeira demonstração do tripé da sustentabilidade nas suas vertentes social, ambiental e econômica.

A 3E Engenharia orgulha-se por fazer parte dessa iniciativa inovadora e que já gerou tantos bons frutos para a Access our portal sociedade, desejamos que o Ecoenel possa continuar seu through the crescimento e trazer seus benefícios a um número ainda QR code and learn more maior de pessoas.

63 Ecoenel 2017