Thys Carstens Turning Wood Into Art Scandinavia Demand for Hand-Made SA Products Craft Shop & Product of the Month
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Official newsletter of the Western Cape Craft Sector MARCH ‘09 cape CRAFT Proudly promoted by the Cape Craft & Design Institute Thys Carstens turning wood into art Scandinavia demand for hand-made SA products craft shop & product of the month March Craft Sector Meeting 4 March ‘09 new logo colours, PROUDLY PROMOTED BY THE new branding 1 CLICK our quick link CCDI Activities index index for easy navigation editorial pg 3 sector news pg 4 • Thys Carstens: Turning wood into a work of art • Magpie sets Barrydale alight • Barrydale weaves more than a story • Kunye products go global • Rural Outreach: Plans to broaden our support to you • The CCDI 2009 Exhibition Collection design matters pg 7 • Entries invited for SABS Design Award • Product of the Month – a kelpvuvu creativity, innovation & design pg 8 • Visit to Two Oceans Aquarium: Fishing for new ideas • Make prototypes, experiment – free of charge • From feeling… to seeing… to sensing… to making enterprise development pg 11 • Learn how to run a business • Craft Operational Management • CCDI GIFT corporate warehouse Market Readiness Programme in the marketplace pg 12 • Scandinavia: Real demand for quality hand-made SA products by Madoda Fani, The Potters’ Workshop. Photo by Eric Miller. by Madoda Fani, The Potters’ Workshop. • Trade leads • 10th International Jazz Festival • Sell at the KKNK Festival • Exhibit with us at Decorex Cape • Craft shop of the Month • Communication: an important tool for business development Insect Elegance Cape Craft & Design Institute | Iziko laseKapa pg 14 loBuchule noBugcisa | Die Kaapse Instituut vir this city Handwerk & Ontwerp • “Cape just beautiful”, say SA travelers C/o CPUT, Box 652, Cape Town, 8000, 75 Harrington Street, East City Cape Town pg 15 +27 (0)21 460 3982 | [email protected] 2010 update www.ccdi.org.za Editor: Marjorie Naidoo billboard pg 16 Journalist: Hélène Rossouw Graphic Design: No Bull Studio March Craft Sector meeting You are invited to attend the monthly Sector meeting, which the Cape Craft & Design Institute offers to give you a great opportunity for networking, and receiving information, insights and knowledge – at no cost to you. The meetings always take place on the first Wednesday of the month. The next meeting is on Wednesday, 4 March 2009, at the CCDI premises, 75 Harrington Street. One of the speakers will be Pam Naidoo, from the City of Cape Town, who will give a briefing on the City’s planning for 2010. We urge you not to miss this. At the February Craft Sector meeting, Justin Fiske, creator of mobile sculptures, fascinated the audience when he spoke about the influence his residency in Japan had had on his work. 2 Invest in yourself and weather the storm Experts agree that the global slump is the worst since the Great While this is all still mostly speculative, keep your eye on the light at Depression in the 1930s – and interactions I’ve had with people from the end of the tunnel. the US and Europe in the last few weeks confirm this anecdotally. What does this mean for us – a sector that is primarily about non- What does this mean for us? essential consumer goods? While doing some internet surfing to get some facts and opinions I To some extent it seems like we are also sheltered from the worst got excited at Google’s long list of positive headlines: “SA recession of the storm because in reality we are quite a marginal, small sector. unlikely”; “SA not moving into recession” etc. Then I saw the articles Also, word on the ground is that people are still busy making and were written in April, June, Oct 2008. This year the headlines are a selling – some busier than they’ve been before. And while retailers little bleaker: “SA to weather the storm”. Which I guess is still better report that things are slower, they also say people are still spending – than sitting right in the eye of it. just on smaller and/or more durable goods. But the reality is we’re closely linked to the global economy and In a way this is good news for us – and perhaps our opportunity in 74,000 people have already lost their jobs. “We’ve been hit by falling the crisis: to increase the consumer base of people who appreciate commodity prices, declining exports, investment outflows and a good quality handmade products that provide value for money and weak rand, all of which have slowed GDP growth and caused severe value to life. Now could be the time for us to win over new customers recessions in certain sectors. Yet our financial system has not seized and clients – who will stick with the handmade when the good times up, our banks remain sound, and we have been spared the big return. corporate collapses that have become an almost daily event abroad,” says Old Mutual chief economist Rian le Roux . Of course it is also possible that the good times won’t return – that the ‘heady’ conspicuous consumption years are over – and that we And while the economists argue that the first half of the year will are at the beginning of a new kind of lifestyle that is about slower be difficult and some sectors will actually go into recession (like and less-is-more consumption. In which case, we can still win if we autos, residential construction, mining, commodity exporters, retail continue to position ourselves as producers of good quality, lower trade and small business), they also say things should improve in the volume, higher value products. second half of the year. But what all of this requires - as scary as things seem – is to take A couple of things have ‘saved’ us including the interest rate hikes the time to invest in yourself, your business and your products – and we moaned about; the National Credit Act which reigned in banks’ be prepared for the future. We’ve put together a fantastic array of lending practices and consumer borrowing; exchange controls that activities over the next few months to help you do just that – make the limited SA banks’ exposure to international credit risk; and the weak most of them! And do let us know how you are faring. rand (somehow there’s always two sides to this coin). Going forward, the government’s R787 billion public infrastructure programme along with Interest rate cuts, a drop in consumer inflation, lower petrol prices and possible tax relief, should see household ERICA ELK income increasing and with it consumer spending. And then of EXECUTIVE DIRECTOR: CAPE CRAFT & DESIGN INSTITUTE course, there’s 2010 and a still steady stream of international tourists sources: http://www.sagoodnews.co.za/economy/sa_should_weather_economic_ who still see us as a value for money destination. storm_better_than_most.html http://www.moneyweb.co.za/mw/view/mw/en/page662?oid=254835&sn=Detail New logo colours, new branding With great enjoyment, even with glee, the CCDI is able to change its logo colours each year to stay in line with colour trends – and we still applaud designer, Sharon Rushton, for her design of this versatile representation of the solid, best-practice work done by the CCDI. This year we have added a strong branding logo, to signify our promotion and support of Cape Craft. The branding imaginatively portrays the creative flair of Western Cape craft producers and designer-makers, and the supporting understructure of the CCDI as the craft sector body. The branding will be seen on our stands PROUDLY PROMOTED BY THE at all the shows we take part in, and on all our promotional printed material. The Programme Panel is open for bookings The panel is a one-on-one process which will help you access appropriate support from CCDI and those of our partners, and help you make decisions about where you want to take your product and business. The Programme Panel consists of CCDI staff with design innovation, business development and market access skills and knowledge. During the session – which can last 50 minutes, you have an opportunity to talk about your product, your business and the challenges you face. It is an open-ended discussion but through the process you will find out more about the CCDI activities on offer; you can get practical advice and market access opportunities. Programme Panel interviews take place every Wednesday - except the first of the month, when we have Craft Sector Meetings. The first session is at 10am and the last at 2pm, with bookings being filled up from the morning. While you are here you can also arrange to have your products photographed for our website and update your database information. The Programme Panel is for ‘newcomers’ and ‘old hats’. Last year 107 craft producers made use of the Panel. To make a booking call Mandisi on [email protected] | 021-460-3662. 3 sector news hen you walk into Thys Carstens’ home in the northern the lathe, transforming it into suburbs, he points to the cupboard that ‘started it all’. a Thys Carstens signature WWhen in 1985 his wife voiced her need for a cupboard in piece. black- and yellow-wood he had to deliver. Finding nobody that could Where did the idea of turn drawer knobs in black wood, he saw a lathe and a set of chisels resin come from? “From advertised in the Cape Argus. He turned the knobs and that started the outset I knew that if I him on his woodturning journey. He fell in love with woodturning and was to be noticed I had has never lost his passion for it. to do something different. Thys, who is a part-time pharmacist, says that their friends often try I experimented with a to persuade him to make furniture, but in his own words, “that is in number of materials but the past.