ANNUAL REPORT 2019 SHOW YOUR LOCAL LOVE #UNIGNORABLE TABLE OF CONTENTS 3 PRESIDENT’S MESSAGE 5 VISION, MISSION, VALUES 6 INVESTMENT OVERVIEW 8 IMPACT STORY 10 ALL THAT KIDS CAN BE 12 HEALTHY PEOPLE, STRONG COMMUNITIES 14 FROM POVERTY TO POSSIBILITY 16 COLLABORATING TO COMBAT #UNIGNORABLE ISSUES 18 VOLUNTEERS AND DONORS 20 OUR TEAM 22 BECAUSE OF YOU CELEBRATION & AWARDS 24 CORPORATE DONATIONS & EMPLOYEE CAMPAIGNS 26 DONATIONS & GIFTS IN KIND United Way Fort McMurray and Wood Buffalo has been accredited through the 22 TREASURER’S REPORT Imagine Canada Standards Program. The Standards Program Trustmark 23 AUDITOR’S REPORT (shown above) signals that United Way Fort McMurray and Wood Buffalo has 24 CONDENSED FINANCIAL demonstrated compliance with each of STATEMENTS the Imagine Canada Standards: Board Governance, Financial Accountability and Transparency, Fundraising, Staff Management, and Volunteer Involvement. 2 UNITED WAY FORT MCMURRAY AND WOOD BUFFALO MESSAGE FROM THE PRESIDENT UNITED WAY FORT MCMURRAY AND WOOD BUFFALO CONTINUES TO BE A VITAL PARTNER TO A WIDE RANGE OF SOCIAL, HEALTH, AND OTHER COMMUNITY SERVICE PROVIDERS, FUNDING 25 AGENCIES AND OVER 40 PROGRAMS IN THE PAST YEAR. THANKS TO YOUR GENEROSITY, WE IMPACTED THE LIVES OF 30,000 PEOPLE LAST YEAR! In 2017 the Board of Directors developed its strategic A special thank you to Ken Sandmoen and Craig Picton, plan to create a path for our organization to become Co-Chairs of our 2019 Community Campaign for their more effective and innovative. This plan focused leadership and unwavering support. In our efforts to on strengthening our ability to create impact in the find new and innovative ways to grow our community communities we serve. We identified three major support, in 2019 United Way Fort McMurray and Wood areas of focus: Buffalo invested in a computerized 50/50 system and entered in to a long-term agreement with The Regional 1. Growing community support Recreation Corporation to host 50/50 ticket sales 2. Strengthening our impact at community concerts. Additionally, in 2019 we are honored to have become a major beneficiary of the local 3. Positioning for future success annual RE/MAX Golf Tournament. Through these kinds of successes, the continued initiatives of Red Menu, the GROWING COMMUNITY SUPPORT use of digital signs throughout the region, as well as the outstanding contributions and efforts of our individual For the first time since 2014, our Community and corporate donors and volunteers, our campaign Campaign realized a slight increase in funds raised $4.65 million. raised, due in large part as a result of the incredible generosity of our local community. Recognizing the In our ongoing efforts to recognize the contributions struggles that our region continues to experience, of our donors and volunteers, during 2019 we this increase speaks to the kind and giving nature continued to progress our Stewardship Plan. As well, of the people of Fort McMurray and Wood Buffalo. we hosted our third ‘Because of You’ event bringing We would like to sincerely thank everyone who together our volunteers and donors to celebrate the contributed in any way--be it through giving or outstanding contributions made to the success of our volunteering--to the success of our 2019 campaign. annual campaign. ANNUAL REPORT 2019 3 POSITIONING FOR FUTURE SUCCESS As we look to the future, United Way Fort McMurray and Wood Buffalo is continuing to work together with FuseSocial and the Wood Buffalo Community Foundation as we collaborate to provide shared services that can be accessed by agencies across the social profit sector. In 2019, United Way Fort McMurray and Wood Buffalo partnered with the Regional Recreation Corporation and Fusesocial to combine our Family Day, Campaign Kick-off, Registration Day and Volunteer Day in to one successful community event! United Way Fort McMurray and Wood Buffalo remains an active participant in the Homelessness Initiative STRENGTHENING OUR IMPACT Strategic Committee (HISC) which advocates for ending homelessness in the Municipality and United Way Fort McMurray and Wood Buffalo stewards the Community Plan on Homelessness takes its’ responsibility for donor stewardship very including strategic planning, funding, communication, seriously. Ensuring funding is allocated to programs research and best practices. HISC also reviews and partner agencies that are responsive to the project proposals to ensure priorities are addressed. needs of the community, is crucial. We strive to fund programs that address critical needs through We are proud to continue to be leaders in the clearly defined outcomes and benefits. We then demonstration of collaborative practice and invest available funds into those specific programs will continue to seek opportunities for strategic and steward the outcomes and benefits on a partnerships as we move forward. demonstrated and measured basis. We have continued to tell our own story about what Our formalized Community Investment (CI) process we do and how we add value. Continuing to devote continues to be driven by our Community Investment energy into educating the Region on how we help Agency Support Teams. These teams bring together solve the complex needs of people is critical to a group of dedicated volunteers representing a people sharing our passion about supporting our cross-section of our community who follow a partner agencies. To that end, we continued to: strict process of best practice in funding decision • Ensure donor dollars go to where they will have making. Applications are reviewed by teams and the most impact formal meetings are held with agencies to discuss program service delivery, outcomes and financial • Educate by connecting people to volunteer positions. Recommendations are made to United opportunities so they can witness first-hand the Way Fort McMurray and Wood Buffalo’s Board of impact and outcomes Directors for final decisions on how to best meet • Influence social change in Wood Buffalo community needs. We understand our important role in ensuring your dollars are stewarded properly. To • Steward funds where donor dollars are invested that end, funded agencies submit quarterly reports on • Invest locally so everyone in Wood Buffalo will outcome achievements and fiscal spending and meet have the opportunity to be successful with United Way teams a minimum of four times over the course of the funding year. • Create leaders through volunteer engagement 4 UNITED WAY FORT MCMURRAY AND WOOD BUFFALO • Engage local residents in the community United Way. Through a trying transition period they investment process have exemplified the core values and commitment of our brand. The challenges we have faced as an • Engage in valuable collaborative initiatives that organization have been mitigated by the devotion and maximize impact and outcomes to the citizens talent of our incredible team and their shared vision of and social profit sector a strong and healthy sector and region. United Way Fort McMurray and Wood Buffalo To the United Way Board of Directors, thank you for continues to enjoy a great relationship with the your dedication and leadership. To the many volunteers Canadian Red Cross. It was a partnership borne from who donate their time to our Community Investment the 2016 wildfire that continues today. The Canadian Committee or to fundraising efforts and events Red Cross has assisted to fund a portion of the deficit throughout the year, we thank you for your gift of time, from our campaign fund raising again this year and, dedication and for spreading joy and compassion as a result, we were able to fund programs this year to those most vulnerable citizens of our region. We which we would have been unable to support. We are remain deeply grateful to the thousands of people very grateful for this partnership. and numerous organizations who give so generously 2019 saw the departure of our post wild fire leader, and trust us to ensure your dollars best serve those in Cecilia Mutch. Cecilia was critical to leading us need. Because of ALL of you our region is stronger. through significant change and positioning us to Sincerely, serve an impacted and altered community. Cecilia continued to provide her leadership and support during the transition to a new leader and we remain grateful to her for this commitment to our agency and Region. Steven A. Yatauro We are also deeply grateful to the staff team at the President, Board of Directors VISION, MISSION & VALUES VISION VALUES EVERYONE IN EVERY • ENERGIZE & INSPIRE VOLUNTEERISM COMMUNITY HAS THE • ENDORSE INNOVATION, PARTNERSHIPS & OPPORTUNITY TO REACH COLLECTIVE ACTION THEIR FULL POTENTIAL. • PROVIDE NON-PARTISAN LEADERSHIP • EMBRACE DIVERSITY MISSION STRATEGIC FOCUS AREAS EMPOWER EVERYONE TO 1. GROWING COMMUNITY SUPPORT IMPROVE LIVES AND BUILD 2. STRENGTHENING OUR IMPACT STRONG COMMUNITIES. 3. POSITIONING FOR FUTURE SUCCESS ANNUAL REPORT 2019 5 INVESTMENT OVERVIEW 2019 COMMUNITY CAMPAIGN TOTAL TOTAL EMPLOYEES: SPECIAL EVENTS: RAISED: $2,300,400 $737,873 $4,652,655 CORPORATIONS: INDIVIDUALS: $1,5 8 4,814 $ 29,868 86% 80% INVESTED INVESTED IN INTO THE ALL THAT KIDS CAN BE, COMMUNITY FROM POVERTY TO POSSIBILITY, HEALTHY PEOPLE, STRONG COMMUNITIES 2% HOW DONOR INVESTED IN UNITED WAY COMMUNITY DOLLARS PROGRAMS AND COLLABORATIONS WERE USED 4% IN 2019* DIRECTED BY DONORS TO CHARITIES OF THEIR CHOICE (NOT EVALUATED BY UNITED WAY) 14% FUNDRAISING AND RELATED OPERATING COSTS WE HAVE ONE OF THE LOWEST FUNDRAISING COST RATIOS IN * For a more detailed breakdown, please CANADA. FUNDRAISING